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The position of marketing communications associate helps in the implementation of an organization's strategic and communications plans. They provide oversight of the organization's efforts related to design, tone, quality control, and organizational positioning. They also aid in supporting business development efforts.

You will perform various tasks as a marketing communications associate, including supporting marketing and business initiatives by providing counsel and interpretation on brand management. Furthermore, they report on budgeting, campaign analytics, competition, and other metrics. They also provide support for the public relations and communications departments. In addition, they monitor creative development for consistency with brand strategy and standards. Essential skills include organizational, communication, interpersonal, leadership, and computer software skills. A bachelor's degree in communications, marketing, or related field is the norm requirement for this position.

The average hourly salary for this position is $22.72, which equates to $47,254 annually. The career is expected to grow substantially in the near future, resulting in various job opportunities across the United States.

There is more than meets the eye when it comes to being a marketing communications associate. For example, did you know that they make an average of $25.15 an hour? That's $52,318 a year!

Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.

What Does a Marketing Communications Associate Do

There are certain skills that many marketing communications associates have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.

Learn more about what a Marketing Communications Associate does

How To Become a Marketing Communications Associate

If you're interested in becoming a marketing communications associate, one of the first things to consider is how much education you need. We've determined that 81.4% of marketing communications associates have a bachelor's degree. In terms of higher education levels, we found that 11.3% of marketing communications associates have master's degrees. Even though most marketing communications associates have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a marketing communications associate. When we researched the most common majors for a marketing communications associate, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing communications associate resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a marketing communications associate. In fact, many marketing communications associate jobs require experience in a role such as marketing internship. Meanwhile, many marketing communications associates also have previous career experience in roles such as internship or sales associate.

Marketing Communications Associate Career Paths

Average Salary for a Marketing Communications Associate

Marketing Communications Associates in America make an average salary of $52,318 per year or $25 per hour. The top 10 percent makes over $80,000 per year, while the bottom 10 percent under $33,000 per year.
Average Marketing Communications Associate Salary
$52,318 Yearly
$25.15 hourly
$33,000
10 %
$52,000
Median
$80,000
90 %

What Am I Worth?

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Marketing Communications Associate Education

Marketing Communications Associate Majors

13.1 %
11.3 %

Marketing Communications Associate Degrees

Bachelors

81.4 %

Masters

11.3 %

Associate

4.7 %

Top Colleges for Marketing Communications Associates

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. Stanford University

Stanford, CA • Private

In-State Tuition
$51,354
Enrollment
7,083

3. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

4. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

5. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

6. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

7. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

8. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

9. Ball State University

Muncie, IN • Private

In-State Tuition
$9,896
Enrollment
15,529

10. Texas State University

San Marcos, TX • Private

In-State Tuition
$10,280
Enrollment
34,187

Top Skills For a Marketing Communications Associate

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 8.1% of marketing communications associates listed project management on their resume, but soft skills such as analytical skills and communication skills are important as well.

Choose From 10+ Customizable Marketing Communications Associate Resume templates

Zippia allows you to choose from different easy-to-use Marketing Communications Associate templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Communications Associate resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Marketing Communications Associate Demographics

Marketing Communications Associate Gender Distribution

Female
Female
72%
Male
Male
28%

After extensive research and analysis, Zippia's data science team found that:

  • Among marketing communications associates, 72.4% of them are women, while 27.6% are men.

  • The most common race/ethnicity among marketing communications associates is White, which makes up 71.4% of all marketing communications associates.

  • The most common foreign language among marketing communications associates is Spanish at 40.0%.

Online Courses For Marketing Communications Associate That You May Like

Advertising Disclosure  The courses listed below are affiliate links. This means if you click on the link and purchase the course, we may receive a commission.
Public Relations: Media Crisis Communications
udemy
4.5
(805)

Public Relations: You can shape and control your media messages at the worst possible times...

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
coursera

Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating marketing communications strategies and executions. You'll be able to combine the appropriate theories and models with practical information to make better marketing communications decisions. After completing this course you'...

Content Marketing Masterclass: Create Content That Sells
udemy
4.6
(3,431)

Master content marketing to grow your business: content creation, promotion, copywriting, SEO, email marketing, & more!...

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Best States For a Marketing Communications Associate

Some places are better than others when it comes to starting a career as a marketing communications associate. The best states for people in this position are Washington, Delaware, New Jersey, and Rhode Island. Marketing communications associates make the most in Washington with an average salary of $83,261. Whereas in Delaware and New Jersey, they would average $79,974 and $72,594, respectively. While marketing communications associates would only make an average of $70,053 in Rhode Island, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Delaware

Total Marketing Communications Associate Jobs:
275
Highest 10% Earn:
$127,000
Location Quotient:
1.64 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Rhode Island

Total Marketing Communications Associate Jobs:
217
Highest 10% Earn:
$109,000
Location Quotient:
1.33 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Connecticut

Total Marketing Communications Associate Jobs:
570
Highest 10% Earn:
$109,000
Location Quotient:
1.28 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
Full List Of Best States For Marketing Communications Associates

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Top Marketing Communications Associate Employers

Most Common Employers For Marketing Communications Associate

Rank  Company  Average Salary  Hourly Rate  Job Openings  
1Morgan Stanley$114,241$54.923
2AllianceBernstein$110,894$53.313
3DICK'S Sporting Goods$103,113$49.574
4JPMorgan Chase & Co.$102,152$49.115
5AT&T$99,794$47.983
6Zoetis$87,013$41.832
7Stryker$81,246$39.063
8RTI International Metals$81,242$39.062
9Ernst & Young$80,265$38.593
10Unum$79,537$38.243

Marketing Communications Associate Videos