Marketing communications coordinators are responsible for maximizing the visibility of the company they work for. They meet with clients, or marketing managers, on a regular basis to discuss the image or concept they wish to exemplify and oversee the creation of communication materials across various platforms.
As a marketing communications coordinator, you're responsible for delegating tasks among the members of a communications team, creating timelines for projects, and monitoring progress. Creating marketing campaigns involves finding the right format for the messages and proper channels to spread the word. Planning communications strategies, creating content for online and printed media, supporting executive staff, and performing administrative tasks will all be on your plate.
Most marketing communications coordinators have a bachelor's degree in communications or a related study. The field is to grow 20% over the next few years, creating an estimated 139,200 jobs in the United States.
Marketing Communications Coordinator Overview
Working as a Marketing Communications Coordinator
There is more than meets the eye when it comes to being a marketing communications coordinator. For example, did you know that they make an average of $20.85 an hour? That's $43,374 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
What Does a Marketing Communications Coordinator Do
There are certain skills that many marketing communications coordinators have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.
When it comes to the most important skills required to be a marketing communications coordinator, we found that a lot of resumes listed 7.1% of marketing communications coordinators included press releases, while 6.1% of resumes included company website, and 5.5% of resumes included marketing collateral. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing communications coordinator job title. But what industry to start with? Most marketing communications coordinators actually find jobs in the technology and manufacturing industries.
How To Become a Marketing Communications Coordinator
If you're interested in becoming a marketing communications coordinator, one of the first things to consider is how much education you need. We've determined that 66.3% of marketing communications coordinators have a bachelor's degree. In terms of higher education levels, we found that 22.5% of marketing communications coordinators have master's degrees. Even though most marketing communications coordinators have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing communications coordinator. When we researched the most common majors for a marketing communications coordinator, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing communications coordinator resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a marketing communications coordinator. In fact, many marketing communications coordinator jobs require experience in a role such as marketing internship. Meanwhile, many marketing communications coordinators also have previous career experience in roles such as internship or marketing coordinator.
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Marketing Communications Coordinator Career Paths
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of marketing communications specialist you might progress to a role such as marketing specialist eventually. Later on in your career, you could end up with the title marketing program manager.
What is the right job for my career path?
Tell us your goals and we'll match you with the rights job to get there.
Average Salary for a Marketing Communications Coordinator
Best Paying Cities
Recently Added Salaries
Job TitleCompany  | Company | Start Date | Salary |
|---|---|---|---|
Robert Half Communications Marketing Coordinator Communications Marketing Coordinator | Robert Half Robert Half | 01/28/2021 01/28/2021 | $40,00001/28/2021 $40,000 |
Robert Half Marketing/Communications Coordinator Marketing/Communications Coordinator | Robert Half Robert Half | 01/28/2021 01/28/2021 | $35,68801/28/2021 $35,688 |
Voices for Children Marketing and Communications Coordinator Marketing and Communications Coordinator | Voices for Children Voices for Children | 01/20/2021 01/20/2021 | $39,65301/20/2021 $39,653 |
Kutak Rock LLP Marketing Communications Coordinator Marketing Communications Coordinator | Kutak Rock LLP Kutak Rock LLP | 01/14/2021 01/14/2021 | $50,00001/14/2021 $50,000 |
Robert Half Marketing/Communications Coordinator Marketing/Communications Coordinator | Robert Half Robert Half | 12/22/2020 12/22/2020 | $39,65312/22/2020 $39,653 |
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Marketing Communications Coordinator Resumes
Designing and figuring out what to include on your resume can be tough, not to mention time-consuming. That's why we put together a guide that is designed to help you craft the perfect resume for becoming a Marketing Communications Coordinator. If you're needing extra inspiration, take a look through our selection of templates that are specific to your job.
Learn How To Write a Marketing Communications Coordinator Resume
At Zippia, we went through countless Marketing Communications Coordinator resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.
View Detailed InformationTop Colleges for Marketing Communications Coordinators
1. University of Georgia
Athens, GA • Public
2. University of Pennsylvania
Philadelphia, PA • Private
3. University of Wisconsin - Madison
Madison, WI • Public
4. Stanford University
Stanford, CA • Private
5. Northwestern University
Evanston, IL • Private
6. University of Maryland - College Park
College Park, MD • Public
7. University of Minnesota - Twin Cities
Minneapolis, MN • Public
8. Ball State University
Muncie, IN • Public
9. Purdue University
West Lafayette, IN • Public
10. Howard University
Washington, DC • Private
Top Skills For a Marketing Communications Coordinator
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 7.1% of marketing communications coordinators listed press releases on their resume, but soft skills such as analytical skills and communication skills are important as well.
- Press Releases, 7.1%
- Company Website, 6.1%
- Marketing Collateral, 5.5%
- Graphic Design, 5.3%
- Project Management, 4.8%
- Other Skills, 71.2% See All Marketing Communications Coordinator Skills
Best States For a Marketing Communications Coordinator
Some places are better than others when it comes to starting a career as a marketing communications coordinator. The best states for people in this position are Connecticut, California, Washington, and New Jersey. Marketing communications coordinators make the most in Connecticut with an average salary of $52,199. Whereas in California and Washington, they would average $51,904 and $51,448, respectively. While marketing communications coordinators would only make an average of $50,541 in New Jersey, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. Connecticut
$52,200
Avg. Salary
2. Minnesota
$49,240
Avg. Salary
3. Washington
$51,449
Avg. Salary
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