Marketing communications coordinators are responsible for maximizing the visibility of the company they work for. They meet with clients, or marketing managers, on a regular basis to discuss the image or concept they wish to exemplify and oversee the creation of communication materials across various platforms.
As a marketing communications coordinator, you're responsible for delegating tasks among the members of a communications team, creating timelines for projects, and monitoring progress. Creating marketing campaigns involves finding the right format for the messages and proper channels to spread the word. Planning communications strategies, creating content for online and printed media, supporting executive staff, and performing administrative tasks will all be on your plate.
Most marketing communications coordinators have a bachelor's degree in communications or a related study. The field is to grow 20% over the next few years, creating an estimated 139,200 jobs in the United States.
There is more than meets the eye when it comes to being a marketing communications coordinator. For example, did you know that they make an average of $20.85 an hour? That's $43,374 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
There are certain skills that many marketing communications coordinators have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.
When it comes to the most important skills required to be a marketing communications coordinator, we found that a lot of resumes listed 7.1% of marketing communications coordinators included press releases, while 6.1% of resumes included company website, and 5.5% of resumes included marketing collateral. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing communications coordinator job title. But what industry to start with? Most marketing communications coordinators actually find jobs in the technology and manufacturing industries.
If you're interested in becoming a marketing communications coordinator, one of the first things to consider is how much education you need. We've determined that 66.3% of marketing communications coordinators have a bachelor's degree. In terms of higher education levels, we found that 22.5% of marketing communications coordinators have master's degrees. Even though most marketing communications coordinators have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing communications coordinator. When we researched the most common majors for a marketing communications coordinator, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing communications coordinator resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a marketing communications coordinator. In fact, many marketing communications coordinator jobs require experience in a role such as marketing internship. Meanwhile, many marketing communications coordinators also have previous career experience in roles such as internship or marketing coordinator.