Marketing communications managers or MarCom earn a whooping $90,000 a year, and breaking it down makes that roughly $45.00 an hour. They are talented people and are professionals to the core. They perform thorough research of the market and have in-depth knowledge of the business.
Handling a company's sales is a tricky business, but a marketing communications manager makes it look so easy. They keep themselves updated and find cost-effective ways to promote goods and services. Their communication skills are top-notch, and they have an admirably high emotional intelligence as well. One would definitely need the latter if one were to venture into the field.
They major in Marketing with Business following closely and the most common degree level is, unsurprisingly, a bachelor's degree. A master's degree is also highly recommended as a marketing communications manager job is a highly sought after career, and having a higher degree might help in the long run.
Marketing Communications Manager Overview
Marketing Communications Manager Careers
There is more than meets the eye when it comes to being a marketing communications manager. For example, did you know that they make an average of $36.53 an hour? That's $75,984 a year!
Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.
What Does a Marketing Communications Manager Do
There are certain skills that many marketing communications managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed creativity, interpersonal skills and analytical skills.
When it comes to the most important skills required to be a marketing communications manager, we found that a lot of resumes listed 10.5% of marketing communications managers included web content, while 5.7% of resumes included project management, and 5.6% of resumes included press releases. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing communications manager job title. But what industry to start with? Most marketing communications managers actually find jobs in the technology and manufacturing industries.
How To Become a Marketing Communications Manager
If you're interested in becoming a marketing communications manager, one of the first things to consider is how much education you need. We've determined that 58.0% of marketing communications managers have a bachelor's degree. In terms of higher education levels, we found that 30.8% of marketing communications managers have master's degrees. Even though most marketing communications managers have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing communications manager. When we researched the most common majors for a marketing communications manager, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing communications manager resumes include associate degree degrees or diploma degrees.
You may find that experience in other jobs will help you become a marketing communications manager. In fact, many marketing communications manager jobs require experience in a role such as marketing manager. Meanwhile, many marketing communications managers also have previous career experience in roles such as marketing coordinator or account executive.
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Marketing Communications Manager Career Paths
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of marketing director you might progress to a role such as regional marketing director eventually. Later on in your career, you could end up with the title regional marketing director.
What is the right job for my career path?
Tell us your goals and we'll match you with the rights job to get there.
Average Salary for a Marketing Communications Manager
Best Paying Cities
Recently Added Salaries
Job TitleCompany  | Company | Start Date | Salary |
|---|---|---|---|
Clearchoice Senior Marketing Manager-Communications Senior Marketing Manager-Communications | Clearchoice Clearchoice | 01/29/2021 01/29/2021 | $80,00001/29/2021 $80,000 |
Robert Half Marketing/Communications Manager Marketing/Communications Manager | Robert Half Robert Half | 01/28/2021 01/28/2021 | $85,00001/28/2021 $85,000 |
Trimble Navigation Limited Inc. Marketing Communications Manager Marketing Communications Manager | Trimble Navigation Limited Inc. Trimble Navigation Limited Inc. | 01/13/2021 01/13/2021 | $68,00001/13/2021 $68,000 |
Robert Half Marketing/Communications Manager Marketing/Communications Manager | Robert Half Robert Half | 12/17/2020 12/17/2020 | $83,27112/17/2020 $83,271 |
Randstad Marketing Communications Manager Marketing Communications Manager | Randstad Randstad | 12/09/2020 12/09/2020 | $135,65512/09/2020 $135,655 |
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Marketing Communications Manager Resumes
Designing and figuring out what to include on your resume can be tough, not to mention time-consuming. That's why we put together a guide that is designed to help you craft the perfect resume for becoming a Marketing Communications Manager. If you're needing extra inspiration, take a look through our selection of templates that are specific to your job.
Learn How To Write a Marketing Communications Manager Resume
At Zippia, we went through countless Marketing Communications Manager resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.
View Detailed InformationTop Colleges for Marketing Communications Managers
1. University of Georgia
Athens, GA • Public
2. University of Wisconsin - Madison
Madison, WI • Public
3. University of Minnesota - Twin Cities
Minneapolis, MN • Public
4. Purdue University
West Lafayette, IN • Public
5. Howard University
Washington, DC • Private
6. University of Texas at Austin
Austin, TX • Public
7. University of Southern California
Los Angeles, CA • Private
8. Ohio State University
Columbus, OH • Public
9. University of Pennsylvania
Philadelphia, PA • Private
10. San Diego State University
San Diego, CA • Public
Top Skills For a Marketing Communications Manager
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 10.5% of marketing communications managers listed web content on their resume, but soft skills such as creativity and interpersonal skills are important as well.
- Web Content, 10.5%
- Project Management, 5.7%
- Press Releases, 5.6%
- Facebook, 4.8%
- Content Development, 4.7%
- Other Skills, 68.7% See All Marketing Communications Manager Skills
Best States For a Marketing Communications Manager
Some places are better than others when it comes to starting a career as a marketing communications manager. The best states for people in this position are Delaware, Washington, California, and North Carolina. Marketing communications managers make the most in Delaware with an average salary of $100,301. Whereas in Washington and California, they would average $98,912 and $96,623, respectively. While marketing communications managers would only make an average of $88,737 in North Carolina, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. Washington
$98,912
Avg. Salary
2. Delaware
$100,301
Avg. Salary
3. California
$96,623
Avg. Salary
How Do Marketing Communications Manager Rate Their Jobs?
Top Marketing Communications Manager Employers
We've made finding a great employer to work for easy by doing the hard work for you. We looked into employers that employ marketing communications managers and discovered their number of marketing communications manager opportunities and average salary. Through our research, we concluded that Microsoft was the best, especially with an average salary of $135,444. AT&T; follows up with an average salary of $122,008, and then comes HP with an average of $115,665. In addition, we know most people would rather work from home. So instead of having to change careers, we identified the best employers for remote work as a marketing communications manager. The employers include CVS Health, Aetna, and Stryker
Marketing Communications Manager Videos
