Marketing communications manager demographics and statistics in the US
Marketing communications manager demographics research summary. Zippia estimates marketing communications manager demographics and statistics in the United States by using a database of 30 million profiles. Our marketing communications manager estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about marketing communications managers after extensive research and analysis:
- There are over 81,391 marketing communications managers currently employed in the United States.
- 67.7% of all marketing communications managers are women, while 32.3% are men.
- The average marketing communications manager age is 39 years old.
- The most common ethnicity of marketing communications managers is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- Marketing communications managers are most in-demand in New York, NY.
- The finance industry is the highest-paying for marketing communications managers.
- San Francisco, CA pays an annual average wage of $105,551, the highest in the US.
- In 2022, women marketing communications managers earned 95% of what men earned.
- 10% of all marketing communications managers are LGBT.
- Washington is the best state for marketing communications managers to live.
- Marketing communications managers are 55% more likely to work at public companies in comparison to private companies.
On this page
Marketing communications manager demographics by:
Marketing communications manager gender statistics
67.7% of marketing communications managers are women and 32.3% of marketing communications managers are men.
- Female, 67.7%
- Male, 32.3%
Marketing communications manager gender ratio
| Gender | Percentages |
|---|---|
| Female | 67.7% |
| Male | 32.3% |
Marketing communications manager gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$84,831
Female income
$80,643
Marketing communications manager gender ratio over time
This data breaks down the percentage of men and women in marketing communications manager positions over time. Currently, 67.7% of marketing communications managers are female.
Marketing communications manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 52.10% | 47.90% |
| 2011 | 51.72% | 48.28% |
| 2012 | 52.41% | 47.59% |
| 2013 | 52.33% | 47.67% |
| 2014 | 50.32% | 49.68% |
| 2015 | 49.80% | 50.20% |
| 2016 | 49.67% | 50.33% |
| 2017 | 48.55% | 51.45% |
| 2018 | 34.31% | 65.69% |
| 2019 | 33.33% | 66.67% |
| 2020 | 31.92% | 68.08% |
| 2021 | 32.25% | 67.75% |
Marketing communications manager related jobs gender ratio
We compared marketing communications managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Marketing Communications Manager | 32% | 68% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Marketing communications manager demographics by race
The most common ethnicity among marketing communications managers is White, which makes up 74.6% of all marketing communications managers. Comparatively, 8.7% of marketing communications managers are Hispanic or Latino and 8.2% of marketing communications managers are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Marketing communications manager race
| Marketing communications manager race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Marketing communications manager race and ethnicity over time
See how marketing communications manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Marketing communications manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Marketing communications manager wage gap by race
According to our data, asian marketing communications managers have the highest average salary compared to other ethnicities. Black or african american marketing communications managers have the lowest average salary at $80,644.
| Ethnicity | Salary |
|---|---|
| Unknown | $84,449 |
| White | $84,111 |
| Black or African American | $80,644 |
| Asian | $91,460 |
| Hispanic or Latino | $83,853 |
Average marketing communications manager age
See how the average age of marketing communications managers varies based on ethnicity and gender.
Male
Female
Marketing communications manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Marketing communications manager age breakdown
The average age of marketing communications managers is 40+ years years old, representing 44% of the marketing communications manager population.
Marketing communications manager age breakdown
| Marketing Communications Manager Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Marketing communications manager educational attainment
The most common degree for marketing communications managers is bachelor's degree, with 80% of marketing communications managers earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 5%.
- Bachelor's, 80%
- Master's, 13%
- Associate, 5%
- Diploma, 1%
- Other Degrees, 1%
Marketing communications managers by degree level
| Marketing communications manager degree | Percentages |
|---|---|
| Bachelor's | 80% |
| Master's | 13% |
| Associate | 5% |
| Diploma | 1% |
| Other Degrees | 1% |
Marketing communications manager jobs you might like
Marketing communications manager wage gap by degree level
According to the data, marketing communications managers with a Doctorate degree earn more than those without, at $100,708 annually. With a Master's degree, marketing communications managers earn a median annual income of $96,901 compared to $86,882 for marketing communications managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $96,901 |
| Bachelor's Degree | $86,882 |
| Doctorate Degree | $100,708 |
Marketing communications manager employment statistics
Most marketing communications managers work for a public in the technology industry.
Company size where marketing communications managers work
Below, you can see the size of companies where marketing communications managers work.
Marketing communications manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 3% |
| 50 - 100 employees | 6% |
| 100 - 500 employees | 7% |
| 500 - 1,000 employees | 4% |
| 1,000 - 10,000 employees | 28% |
| > 10,000 employees | 51% |
Marketing communications manager jobs by company type
Employees with the marketing communications manager job title have their preferences when it comes to working for a company. For instance, most marketing communications managers prefer to work at public companies over private companies.
Marketing communications manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 6% |
| Public | 55% |
| Private | 39% |
| Government | 1% |
Marketing communications manager jobs by industry
The most common industries for marketing communications managers are technology, manufacturing and health care.
Marketing communications manager industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 22% |
| Technology | 14% |
| Manufacturing | 13% |
| Health Care | 7% |
| Finance | 7% |
| Media | 5% |
| Professional | 5% |
| Telecommunication | 4% |
| Education | 4% |
| Retail | 3% |
| Automotive | 2% |
| Hospitality | 2% |
| Energy | 2% |
| Non Profits | 2% |
| Insurance | 2% |
| Pharmaceutical | 1% |
| Internet | 1% |
| Transportation | 1% |
| Government | 1% |
| Construction | 1% |
| Start-up | 1% |
Marketing communications manager turnover and employment statistics
Marketing communications manager unemployment rate over time
The unemployment rate for marketing communications managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Marketing communications manager unemployment rate by year
| Year | Marketing communications manager unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average marketing communications manager tenure
The average marketing communications manager stays at their job for 1-2 years, based on the 10,741 marketing communications managers resumes in Zippia's database.
Marketing communications manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 10% |
| 1-2 years | 38% |
| 3-4 years | 20% |
| 5-7 years | 16% |
| 8-10 years | 7% |
| 11+ years | 10% |
Marketing communications manager LGBT ratio compared to similar jobs
Review the percent of marketing communications managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Channel Manager | 7.25% | 106,753 |
| Advertising Agency Manager | 9.54% | 6,330 |
| Marketing Communications Manager | 9.86% | - |
| Publication Director | 16.11% | 14,660 |
Similar marketing communications manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Channel Manager | 7.25% | 106,753 |
| Advertising Agency Manager | 9.54% | 6,330 |
| Publication Director | 16.11% | 14,660 |
Foreign languages spoken by marketing communications managers
The most common foreign language among marketing communications managers is Spanish at 42.5%. The second-most popular foreign language spoken is French at 17.3% and German is the third-most popular at 6.5%.
- Spanish, 42.5%
- French, 17.3%
- German, 6.5%
- Italian, 5.3%
- Chinese, 4.6%
- Other, 23.8%
Marketing communications manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 42.5% |
| French | 17.3% |
| German | 6.5% |
| Italian | 5.3% |
| Chinese | 4.6% |
| Other | 23.8% |
