Marketing communications specialist resume examples from 2025
Land interviews using Zippia's AI-powered resume builder.
All resume examples
How to write a marketing communications specialist resume
Craft a resume summary statement
Put a resume summary on the top of your resume to highlight your accomplishments. A resume summary sums up your experience and skills, making it easy for hiring managers to understand your qualifications at a glance. Here are some tips to write a strong, impressive resume summary:
Step 1: Mention your current job title or the role you're pursuing.
Step 2: Include your years of experience in marketing communications specialist-related roles. Consider adding relevant company and industry experience as relevant to the job listing.
Step 3: Highlight your greatest accomplishments. Here is your chance to make sure your biggest wins aren't buried in your resume.
Step 4: Again, keep it short. Your goal is to summarize your experience and highlight your accomplishments, not write a paragraph.
Hiring managers spend under a minute reviewing resumes on average. This means your summary needs to demonstrate your value quickly and show why you are the perfect fit for the marketing communications specialist position.Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.
List the right project manager skills
Your Skills section is an easy way to let recruiters know you have the skills to do the job. Just as importantly, it can help your resume not get filtered out by hiring software. Here is how to make the most of your skills section and make sure you have the right keywords:
- Look at the job listing and skills listed. You need to include the exact keywords from the job description to get your resume in front of an actual human. Do you have those skills? Fantastic! Be sure to list them.
- Include as many relevant hard or technical marketing communications specialist skills as possible for each job you apply to.
- Be specific with the skills you have and be sure you are using the most up to date and accurate terms.
Here are example skills to include in your “Area of Expertise” on a marketing communications specialist resume:
- Digital Marketing
- Project Management
- Graphic Design
- Web Content
- Press Releases
- Marketing Campaigns
- PowerPoint
- SEO
- Channel Marketing
- Customer Service
- Trade Shows
- Marketing Collateral
- CRM
- Email Marketing
- Content Management
- Communication Strategies
- HTML
- Google Analytics
- External Communications
- Content Development
- Proofreading
- Market Research
- Integrated Marketing
- Lead Generation
- Content Creation
- Email Campaigns
Zippia’s AI can customize your resume for you.
How to structure your work experience
Your work experience should be structured:
- With your most recent roles first, followed by earlier roles in reverse chronological order.
- Job title, along with company name and location on the left.
- Put the corresponding dates of employment on the left side.
- Keep only relevant jobs on your work experience.
How to write marketing communications specialist experience bullet points
Your resume is not a list of responsibilities or a job description. Instead, it is your chance to show your accomplishments and show why you're good at what you do.
- Use the What, How, and Why format. Answering these questions turns a bland job description into an effective showcase of your abilities.
- What were your responsibilities or goals?
- How did you accomplish them?
- Why were your results important? (How did it impact your company? Can you quantify the results in numbers? )
Here are effective examples from marketing communications specialist resumes:
Work history example #1
Marketing And Event Planning Internship
Comcast
- Facilitated the fulfillment of a key promotional strategy utilizing tools such as Salesforce.com.
- Implemented marketing campaigns for online, multimedia and distance education products.
- Analyzed current client database and improving process to generate new customer growth through AT&T's proprietary CRM database applications.
- Presented metrics and strategies to regional managers using PowerPoint.
- Followed RFP/Proposal process through to completion.
Work history example #2
Marketing Communications Specialist
The Bank of New York Mellon
- Worked closely with C-Suite and senior executives, determining objectives, developing strategies, and measuring ROI on marketing initiatives.
- Managed complex corporate actions such as, Mergers, Tender Offers, Spin Offs, and Stock Splits.
- Worked with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
- Developed a new contemporary website with updated internal SEO techniques that yielded an increase in visitor engagement.
- Produced and managed content for social media channels (Facebook, Twitter, Youtube, Google+) and blog properties.
Work history example #3
Marketing Communications Specialist
Dell
- Conducted ROI and Cost/Benefit analysis, identifying effectiveness of marketing campaigns, promotions, and partnership/affiliate programs.
- Supported business readiness and change management efforts utilizing emails, newsletters, PowerPoint presentations and webinars.
- Delivered online support for and implemented ad campaign launches and served in multiple visual identity online committees.
- Improved internal communications by managing employee Intranet content, staff event sites, and print and web publications.
- Developed expertise with, and continually expanded upon, company's primary CRM database system (SalesLogix).
Work history example #4
Communications Specialist
AvalonBay Communities
- Updated social media websites such as Facebook and Craigslist with current promotions, offers, and events.
- Prepared, edited and distributed correspondence, intranet newsletters, town hall notices, reports, forms and documents.
- Formulated and enforced Service Center policies, procedures and quality assurance measures.
- Managed relationships with email delivery vendor, segmentation team, engineering team, and creative agencies.
- Persuaded executive management to use collaboration tools and created a grassroots communication campaign to use SharePoint.
Zippia’s AI can customize your resume for you.
Add an education section to your resume
The education section should display your highest degree first.
Place your education section appropriately on your resume. If you graduated over 5 years ago, this section should be at the bottom of your resume. If you just graduated and lack relevant work experience, the education section should go to the top.
If you have a bachelor's or master's degree, do not list your high school education. If your graduation year is more than 15-20 years ago, it's better not to include dates in this section.
Here are some examples of good education entries for resumes:
Bachelor's Degree in communication
Temple University, Philadelphia, PA
2007 - 2010
Highlight your marketing communications specialist certifications on your resume
If you have any additional certifications or education-like achievements, add them to the education section.
Start simple. Include the full name of the certification. It's also good to mention the organization that issued the certification. Next, specify when you obtained the certification.
If you have any of these certifications, be sure to include them on your marketing communications specialist resume:
- Professional Certified Marketer (PCM)
- Google Data Analytics Professional Certificate
- Certified Blockchain & Digital Marketing Professional
- Certified Social Marketing Associate (CSMA)
- Change Management Certified Professional
- Online Marketing Certified Professional (OMCP)
- Project Management Professional (PMP)
- Certified Medical Interpreter - Spanish (CMI)
- Certified Management Accountant (CMA)
- Certified Internet Marketer (CIM)