The Marketing Communications Writer is known under several names and, much as the name implies, is tasked with writing, editing, and proofreading written material meant to be used for marketing and communication purposes, mostly on online platforms.

Their work contributes to social media platforms, blogs, and websites, but also emails and newsletters. The writing must be up to date with company policies and the writer must write in such a way that it creates or sticks to the already existing, unified, and existing brand voice. They often must work with marketing and advertising departments and teams to develop and implement marketing strategies and campaigns, create and host online and sometimes offline events and seminars, and work with others to polish communication within the company, as well as that with other companies.

Past experience and professional writing standards are a must for any potential cadidate hoping to work in this position. A Bachelor's degree in English, Marketing, or Communications, or a similar field, is preferred but not always necessary.

What Does a Marketing Communications Writer Do

There are certain skills that many marketing communications writers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed social perceptiveness, writing skills and creativity.

Learn more about what a Marketing Communications Writer does

How To Become a Marketing Communications Writer

If you're interested in becoming a marketing communications writer, one of the first things to consider is how much education you need. We've determined that 77.2% of marketing communications writers have a bachelor's degree. In terms of higher education levels, we found that 13.0% of marketing communications writers have master's degrees. Even though most marketing communications writers have a college degree, it's impossible to become one with only a high school degree or GED.

Learn More About How To Become a Marketing Communications Writer
Top Marketing Communications Writer Jobs Near You

Marketing Communications Writer Career Paths

Average Salary for a Marketing Communications Writer

Marketing Communications Writers in America make an average salary of $70,481 per year or $34 per hour. The top 10 percent makes over $113,000 per year, while the bottom 10 percent under $43,000 per year.
Average Marketing Communications Writer Salary
$70,481 Yearly
$33.89 hourly
$43,000
10 %
$70,000
Median
$113,000
90 %

What Am I Worth?

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How To Become a Marketing Communications Writer
How To Become a Marketing Communications Writer Career Overview

States With The Most Marketing Communications Writer Jobs

Mouse over a state to see the number of active marketing communications writer jobs in each state. The darker areas on the map show where marketing communications writers earn the highest salaries across all 50 states.

Average Salary: Job Openings:

Number Of Marketing Communications Writer Jobs By State

RankStateNumber of JobsAverage Salary
1California3,808$91,277
2Texas3,066$65,305
3Florida2,123$53,415
4New York2,027$66,757
5Virginia1,783$68,157
6Pennsylvania1,715$60,331
7North Carolina1,517$59,396
8Georgia1,464$56,280
9Illinois1,271$70,535
10Maryland1,202$66,533
11Ohio1,142$58,596
12Massachusetts1,140$81,086
13Minnesota1,068$56,853
14Colorado984$66,210
15Michigan964$62,211
16New Jersey880$73,173
17Washington855$96,328
18Arizona804$55,837
19Wisconsin721$76,932
20Tennessee710$46,885
21Missouri674$50,526
22Indiana667$75,766
23Connecticut591$75,156
24Oregon547$76,094
25South Carolina477$53,322
26Utah471$85,541
27Kentucky447$58,544
28Alabama413$61,161
29Kansas401$50,267
30Iowa365$49,639
31Arkansas362$57,593
32Nebraska351$69,352
33Nevada330$79,382
34Louisiana329$61,404
35New Hampshire316$66,908
36Oklahoma302$60,643
37Mississippi256$71,679
38New Mexico256$65,800
39Maine247$74,526
40Delaware235$67,412
41Idaho206$90,112
42West Virginia194$62,357
43South Dakota187$58,171
44Rhode Island184$69,393
45Hawaii170$65,037
46North Dakota164$68,132
47Wyoming162$59,123
48Alaska159$74,200
49Montana149$63,018
50Vermont147$72,934

Marketing Communications Writer Education

Marketing Communications Writer Majors

12.7 %
12.4 %

Marketing Communications Writer Degrees

Bachelors

77.2 %

Masters

13.0 %

Associate

5.9 %

Top Colleges for Marketing Communications Writers

1. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

2. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

3. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

4. Villanova University

Villanova, PA • Private

In-State Tuition
$53,308
Enrollment
6,819

5. San Diego State University

San Diego, CA • Private

In-State Tuition
$7,488
Enrollment
30,018

6. Stanford University

Stanford, CA • Private

In-State Tuition
$51,354
Enrollment
7,083

7. Bentley University

Waltham, MA • Private

In-State Tuition
$49,880
Enrollment
4,177

8. Boston University

Boston, MA • Private

In-State Tuition
$53,948
Enrollment
17,238

9. Worcester Polytechnic Institute

Worcester, MA • Private

In-State Tuition
$50,530
Enrollment
4,571

10. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

Top Skills For a Marketing Communications Writer

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 9.2% of marketing communications writers listed marketing campaigns on their resume, but soft skills such as social perceptiveness and writing skills are important as well.

Choose From 10+ Customizable Marketing Communications Writer Resume templates

Zippia allows you to choose from different easy-to-use Marketing Communications Writer templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Communications Writer resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume
Marketing Communications Writer Resume

Marketing Communications Writer Demographics

Marketing Communications Writer Gender Distribution

Female
Female
65%
Male
Male
35%

After extensive research and analysis, Zippia's data science team found that:

  • Among marketing communications writers, 65.4% of them are women, while 34.6% are men.

  • The most common race/ethnicity among marketing communications writers is White, which makes up 79.0% of all marketing communications writers.

  • The most common foreign language among marketing communications writers is Spanish at 42.6%.

Work Experience Programs For Marketing Communications Writers

Virtual work experience programs replicate work at top companies and help you gain the skills to be successful when applying and working there. In only a few hours, learn the relevant tools necessary to complete a typical work day at that company. Virtual work experience programs are 100% free, open-access, and self-paced. No experience or application is required!

Capital Markets & Corporate Law Program

Company: MinterEllison

Cost: Free

Duration: 3-4 hours

Markets - Sales & Trading Program

Company: Citi APAC

Cost: Free

Duration: 5-6 hours

Careers in Government Program

Company: NSW Government Virtual Program

Cost: Free

Duration: 1-2 hours

Strategy Consulting Program

Company: Accenture Australia

Cost: Free

Duration: 5-6 hours

Branding & Design Program

Company: Sydney Romantics

Cost: Free

Duration: 5-6 hours

Engaging the community Program

Company: Teach for Australia

Cost: Free

Duration: 2 hours

Markets (Sales & Trading) Program

Company: JPMorgan Chase

Cost: Free

Duration: 4-5 hours

Corporate Tax Program

Company: PwC Switzerland

Cost: Free

Duration: 7-8 hours

Global Banking & Markets Program

Company: HSBC

Cost: Free

Duration: 5-6 hours

Global Finance and Business Management Program

Company: JPMorgan Chase & Co.

Cost: Free

Duration: 4-5 hours

Online Courses For Marketing Communications Writer That You May Like

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Best States For a Marketing Communications Writer

Some places are better than others when it comes to starting a career as a marketing communications writer. The best states for people in this position are Washington, California, Idaho, and Utah. Marketing communications writers make the most in Washington with an average salary of $96,328. Whereas in California and Idaho, they would average $91,277 and $90,112, respectively. While marketing communications writers would only make an average of $85,541 in Utah, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Utah

Total Marketing Communications Writer Jobs:
471
Highest 10% Earn:
$144,000
Location Quotient:
1.07

2. Idaho

Total Marketing Communications Writer Jobs:
206
Highest 10% Earn:
$152,000
Location Quotient:
0.91

3. Nevada

Total Marketing Communications Writer Jobs:
330
Highest 10% Earn:
$134,000
Location Quotient:
1.14
Full List Of Best States For Marketing Communications Writers

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Top Marketing Communications Writer Employers

Most Common Employers For Marketing Communications Writer

RankCompanyAverage SalaryHourly RateJob Openings
1Texas Instruments$133,965$64.413
2Arrow Electronics$118,681$57.0626
3Citi$112,409$54.043
4IBM$105,275$50.619
5Pennsylvania Medical Society$100,382$48.263
6DXC Technology$98,635$47.423
7Aetna$91,673$44.073
8Extron$87,566$42.104
9Schneider Electric Industrial Services$85,330$41.026
10Anheuser-Busch$80,118$38.523