Marketing communications writer demographics and statistics in the US
Marketing communications writer demographics research summary. Zippia estimates marketing communications writer demographics and statistics in the United States by using a database of 30 million profiles. Our marketing communications writer estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about marketing communications writers after extensive research and analysis:
- There are over 13,839 marketing communications writers currently employed in the United States.
- 65.4% of all marketing communications writers are women, while 34.6% are men.
- The average marketing communications writer age is 42 years old.
- The most common ethnicity of marketing communications writers is White (75.1%), followed by Hispanic or Latino (7.8%), Black or African American (6.1%) and Unknown (5.6%).
- In 2022, women earned 95% of what men earned.
- 16% of all marketing communications writers are LGBT.
- Marketing communications writers are 47% more likely to work at private companies in comparison to public companies.
On this page
Marketing communications writer demographics by:
Marketing communications writer gender statistics
65.4% of marketing communications writers are women and 34.6% of marketing communications writers are men.
- Female, 65.4%
- Male, 34.6%
Marketing communications writer gender ratio
| Gender | Percentages |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
Marketing communications writer gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$68,607
Female income
$65,184
Marketing communications writer gender ratio over time
This data breaks down the percentage of men and women in marketing communications writer positions over time. Currently, 65.4% of marketing communications writers are female.
Marketing communications writer gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 32.99% | 67.01% |
| 2011 | 34.11% | 65.89% |
| 2012 | 34.61% | 65.39% |
| 2013 | 36.43% | 63.57% |
| 2014 | 35.94% | 64.06% |
| 2015 | 33.61% | 66.39% |
| 2016 | 30.89% | 69.11% |
| 2017 | 31.58% | 68.42% |
| 2018 | 34.68% | 65.32% |
| 2019 | 31.14% | 68.86% |
| 2020 | 33.01% | 66.99% |
| 2021 | 34.63% | 65.37% |
Marketing communications writer related jobs gender ratio
We compared marketing communications writers with similar job titles to see how gender ratios vary. As you can see, public address announcer and track announcer have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Paraprofessional Interpreter | 12% | 88% |
| Deaf Interpreter | 15% | 85% |
| Fashion Journalist | 15% | 85% |
| Marketing Communications Writer | 35% | 65% |
| Sports Announcer | 91% | 9% |
| Track Announcer | 92% | 8% |
| Public Address Announcer | 93% | 7% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Marketing communications writer demographics by race
The most common ethnicity among marketing communications writers is White, which makes up 75.1% of all marketing communications writers. Comparatively, 7.8% of marketing communications writers are Hispanic or Latino and 6.1% of marketing communications writers are Black or African American.
- White, 75.1%
- Hispanic or Latino, 7.8%
- Black or African American, 6.1%
- Unknown, 5.6%
- Asian, 5.0%
- American Indian and Alaska Native, 0.4%
Marketing communications writer race
| Marketing communications writer race | Percentages |
|---|---|
| White | 75.1% |
| Hispanic or Latino | 7.8% |
| Black or African American | 6.1% |
| Unknown | 5.6% |
| Asian | 5.0% |
| American Indian and Alaska Native | 0.4% |
Marketing communications writer race and ethnicity over time
See how marketing communications writer racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Marketing communications writer race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 82.60% | 5.23% | 4.30% | 4.86% |
| 2011 | 82.74% | 5.44% | 3.67% | 5.62% |
| 2012 | 80.68% | 5.98% | 4.45% | 5.95% |
| 2013 | 80.73% | 5.28% | 4.09% | 6.48% |
| 2014 | 79.47% | 6.07% | 4.11% | 6.90% |
| 2015 | 80.28% | 5.38% | 4.54% | 6.86% |
| 2016 | 80.34% | 5.79% | 4.38% | 6.50% |
| 2017 | 81.41% | 5.42% | 4.58% | 5.73% |
| 2018 | 80.06% | 5.05% | 4.27% | 7.31% |
| 2019 | 78.96% | 6.00% | 4.10% | 7.36% |
| 2020 | 75.98% | 6.02% | 4.45% | 7.77% |
| 2021 | 75.12% | 6.10% | 5.02% | 7.83% |
Marketing communications writer wage gap by race
According to our data, unknown marketing communications writers have the highest average salary compared to other ethnicities. Asian marketing communications writers have the lowest average salary at $66,204.
| Ethnicity | Salary |
|---|---|
| Unknown | $70,497 |
| White | $69,014 |
| Black or African American | $69,280 |
| Asian | $66,204 |
| Hispanic or Latino | $68,117 |
Average marketing communications writer age
See how the average age of marketing communications writers varies based on ethnicity and gender.
Male
Female
Marketing communications writer age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34.5 | 36 |
| White | 44 | 41 |
| Black or African American | 38.5 | 41 |
| Asian | 34 | 35 |
| Hispanic or Latino | 30.5 | 34 |
Marketing communications writer age breakdown
The average age of marketing communications writers is 40+ years years old, representing 52% of the marketing communications writer population.
Marketing communications writer age breakdown
| Marketing Communications Writer Years | Percentages |
|---|---|
| 40+ years | 52% |
| 30-40 years | 30% |
| 20-30 years | 18% |
Marketing communications writer educational attainment
The most common degree for marketing communications writers is bachelor's degree, with 77% of marketing communications writers earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 6%.
- Bachelor's, 77%
- Master's, 13%
- Associate, 6%
- High School Diploma, 1%
- Other Degrees, 3%
Marketing communications writers by degree level
| Marketing communications writer degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Master's | 13% |
| Associate | 6% |
| High School Diploma | 1% |
| Other Degrees | 3% |
Marketing communications writer jobs you might like
Marketing communications writer wage gap by degree level
According to the data, marketing communications writers with a Doctorate degree earn more than those without, at $81,191 annually. With a Master's degree, marketing communications writers earn a median annual income of $74,970 compared to $74,660 for marketing communications writers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $74,970 |
| Bachelor's Degree | $74,660 |
| Doctorate Degree | $81,191 |
Marketing communications writer employment statistics
Most marketing communications writers work for a private in the technology industry.
Company size where marketing communications writers work
Below, you can see the size of companies where marketing communications writers work.
Marketing communications writer jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 15% |
| 100 - 500 employees | 19% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 21% |
| > 10,000 employees | 30% |
Marketing communications writer jobs by company type
Employees with the marketing communications writer job title have their preferences when it comes to working for a company. For instance, most marketing communications writers prefer to work at private companies over public companies.
Marketing communications writer jobs by sector
| Company type | Percentages |
|---|---|
| Education | 15% |
| Public | 35% |
| Private | 47% |
| Government | 3% |
Marketing communications writer jobs by industry
The most common industries for marketing communications writers are technology, education and manufacturing.
Marketing communications writer industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 15% |
| Technology | 12% |
| Education | 11% |
| Manufacturing | 9% |
| Health Care | 8% |
| Finance | 8% |
| Professional | 7% |
| Telecommunication | 5% |
| Media | 4% |
| Non Profits | 4% |
| Government | 3% |
| Internet | 2% |
| Automotive | 2% |
| Construction | 2% |
| Retail | 2% |
| Insurance | 2% |
| Transportation | 1% |
| Hospitality | 1% |
| Energy | 1% |
| Real Estate | 1% |
| Agriculture | 1% |
| Start-up | 1% |
Marketing communications writer turnover and employment statistics
Marketing communications writer unemployment rate over time
The unemployment rate for marketing communications writers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Marketing communications writer unemployment rate by year
| Year | Marketing communications writer unemployment rate |
|---|---|
| 2010 | 7.42% |
| 2011 | 6.99% |
| 2012 | 6.73% |
| 2013 | 6.55% |
| 2014 | 7.00% |
| 2015 | 5.19% |
| 2016 | 5.17% |
| 2017 | 5.38% |
| 2018 | 5.51% |
| 2019 | 5.71% |
| 2020 | 6.81% |
| 2021 | 7.01% |
Average marketing communications writer tenure
The average marketing communications writer stays at their job for 1-2 years, based on the 1,951 marketing communications writers resumes in Zippia's database.
Marketing communications writer tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 22% |
| 1-2 years | 33% |
| 3-4 years | 13% |
| 5-7 years | 15% |
| 8-10 years | 7% |
| 11+ years | 10% |
Marketing communications writer LGBT ratio compared to similar jobs
Review the percent of marketing communications writers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Political Reporter | 10.10% | 10,677 |
| Radio Broadcaster | 10.34% | 2,182 |
| Sports Marketer | 12.01% | 6,581 |
| Features Editor | 12.38% | 11,748 |
| Language Translator | 14.90% | 21,450 |
| Marketing Communications Writer | 16.36% | - |
| Track Announcer | 16.36% | 736 |
Similar marketing communications writer jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Political Reporter | 10.10% | 10,677 |
| Radio Broadcaster | 10.34% | 2,182 |
| Sports Marketer | 12.01% | 6,581 |
| Features Editor | 12.38% | 11,748 |
| Language Translator | 14.90% | 21,450 |
| Track Announcer | 16.36% | 736 |
Foreign languages spoken by marketing communications writers
The most common foreign language among marketing communications writers is Spanish at 42.6%. The second-most popular foreign language spoken is French at 19.7% and Mandarin is the third-most popular at 5.7%.
- Spanish, 42.6%
- French, 19.7%
- Mandarin, 5.7%
- Portuguese, 4.9%
- Chinese, 4.9%
- Other, 22.2%
Marketing communications writer languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 42.6% |
| French | 19.7% |
| Mandarin | 5.7% |
| Portuguese | 4.9% |
| Chinese | 4.9% |
| Other | 22.2% |
