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Marketing communications writer education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a marketing communications writer. Marketing communications writers usually study communication, english, or marketing. 77% of marketing communications writers hold a bachelor's degree, and 13% hold an master's degree. We analyzed 1,951 real marketing communications writer resumes to see exactly what marketing communications writer education sections show.

The most common colleges for marketing communications writers are the New York University and the New York University.

There are also many online marketing communications writer courses to help get the education required to be a marketing communications writer.

There are certain marketing communications writer certifications that you should consider. These marketing communications writer certifications include Professional Certified Marketer (PCM) and Certified Advertising Specialist (CAS).

What education do you need to become a marketing communications writer?

What degree do you need to be a marketing communications writer?

The most common degree for marketing communications writers is bachelor's degree, with 77% of marketing communications writers earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 6%.
  • Bachelor's, 77%
  • Master's, 13%
  • Associate, 6%
  • High School Diploma, 1%
  • Other Degrees, 3%

What should I major in to become a marketing communications writer?

You should major in communication to become a marketing communications writer. 15% of marketing communications writers major in communication. Other common majors for a marketing communications writer include english and marketing.

Most common colleges for marketing communications writers

Marketing communications writers often get their degrees at New York University, Michigan State University, and California State University - San Bernardino. Here are the most common colleges for marketing communications writers in the US based on their resumes.
Marketing communications writer common collegePercentages
New York University9.14%
Michigan State University6.09%
California State University - San Bernardino6.09%
Boston University6.09%
University of Pennsylvania5.58%

Best majors for marketing communications writers

RankMajorPercentages
1Communication15.0%
2English12.7%
3Marketing12.4%
4Business12.2%
5Journalism11.4%

Best colleges for marketing communications writers

The best colleges for marketing communications writers are Northwestern University, University of Pennsylvania, and Stanford University.

A marketing communications writer with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for marketing communications writers. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become marketing communications writers.

1. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

2. Northwestern University

Evanston, IL • Private

In-state tuition

$54,568

Enrollment

8,451

3. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

4. Villanova University

Villanova, PA • Private

In-state tuition

$53,308

Enrollment

6,819

5. San Diego State University

San Diego, CA • Private

In-state tuition

$7,488

Enrollment

30,018

6. Stanford University

Stanford, CA • Private

In-state tuition

$51,354

Enrollment

7,083

7. Bentley University

Waltham, MA • Private

In-state tuition

$49,880

Enrollment

4,177

8. Boston University

Boston, MA • Private

In-state tuition

$53,948

Enrollment

17,238

9. Worcester Polytechnic Institute

Worcester, MA • Private

In-state tuition

$50,530

Enrollment

4,571

10. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

20 best online courses for marketing communications writers

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Top 10 most affordable universities for marketing communications writers

The most affordable schools for marketing communications writers are SUNY Farmingdale, baruch college of the city university of new york, and california state university - dominguez hills.

If the best universities for marketing communications writers are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for marketing communications writers.

1. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

2. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

3. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

4. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

5. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

6. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

7. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

8. Florida International University

Miami, FL • Private

In-state tuition

$6,556

Cost of attendance

19,434

9. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

10. Minot State University

Minot, ND • Private

In-state tuition

$7,064

Cost of attendance

15,576

Top 10 hardest universities to get into for marketing communications writers

The hardest universities for marketing communications writers to get into are Northwestern University, University of Pennsylvania, and Stanford University.

Some great schools for marketing communications writers are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for marketing communications writers based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

3. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

4. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

5. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

6. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

7. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

8. Johns Hopkins University

Baltimore, MD • Private

Admissions rate

11%

SAT average

1,513

9. Bentley University

Waltham, MA • Private

Admissions rate

43%

SAT average

1,338

10. George Washington University, The

Washington, DC • Private

Admissions rate

42%

SAT average

1,380

Top 10 easy-to-apply-to universities for marketing communications writers

The easiest schools for marketing communications writers to get into are Oklahoma Wesleyan University, gwynedd mercy university, and barry university.

Some schools are much easier to get into. If you want to start your career as a marketing communications writer without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for marketing communications writers.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

3. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

4. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

5. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

6. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

7. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

8. Manor College

Jenkintown, PA • Private

Admissions rate

94%

SAT average

898

9. Ottawa University

Ottawa, KS • Private

Admissions rate

78%

SAT average

1,024

10. Oregon Institute of Technology

Klamath Falls, OR • Private

Admissions rate

96%

SAT average

1,139

Average marketing communications writer salary by education level

Marketing communications writers with a Doctorate degree earn more than those without, at $81,191 annually. With a Master's degree, marketing communications writers earn a median annual income of $74,970 compared to $74,660 for marketing communications writers with an Bachelor's degree.
Marketing communications writer education levelMarketing communications writer salary
Master's Degree$74,970
Bachelor's Degree$74,660
Doctorate Degree$81,191

Marketing communications writer education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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