Average Marketing Consultant Salary
$61,000 yearly
$21.79 hourly
Updated July 28, 2021
$34,000
10 %
$61,000
Median
$111,000
90 %
Did you know that the average marketing consultant makes $61,688 per year? That's valued at $29.66 per hour! The range surrounding that average can vary between $34,000 and $111,000, meaning marketing consultants have the opportunity to earn more once they move past entry-level roles. Most marketing consultants find a job with media and technology companies, while others work for technology, telecommunication, and finance companies to make more money. Those aren't the only places you can earn a higher paycheck. Texas, Delaware and Virginia are the top states in the U.S. to pay marketing consultants the highest salaries.

Average Marketing Consultant Salary By State

The darker areas on the map show where marketing consultants earn the highest salaries across all 50 states.

Average Salary

Marketing Consultant average salary by State

StateascdescAvg. salaryascdescHourly rateascdesc
Alabama
Alabama
$65,638
$65,638
$31.56
$31.56
Alaska
Alaska
$38,867
$38,867
$18.69
$18.69
Arizona
Arizona
$59,018
$59,018
$28.37
$28.37
Arkansas
Arkansas
$65,796
$65,796
$31.63
$31.63
California
California
$66,496
$66,496
$31.97
$31.97
Colorado
Colorado
$72,267
$72,267
$34.74
$34.74
Connecticut
Connecticut
$73,357
$73,357
$35.27
$35.27
Delaware
Delaware
$89,067
$89,067
$42.82
$42.82
District of Columbia
District of Columbia
$72,722
$72,722
$34.96
$34.96
Florida
Florida
$50,147
$50,147
$24.11
$24.11
Georgia
Georgia
$70,659
$70,659
$33.97
$33.97
Hawaii
Hawaii
$43,252
$43,252
$20.79
$20.79
Idaho
Idaho
$67,397
$67,397
$32.40
$32.40
Illinois
Illinois
$69,414
$69,414
$33.37
$33.37
Indiana
Indiana
$58,605
$58,605
$28.18
$28.18
Iowa
Iowa
$66,972
$66,972
$32.20
$32.20
Kansas
Kansas
$67,321
$67,321
$32.37
$32.37
Kentucky
Kentucky
$67,328
$67,328
$32.37
$32.37
Louisiana
Louisiana
$56,541
$56,541
$27.18
$27.18
Maine
Maine
$54,414
$54,414
$26.16
$26.16
Maryland
Maryland
$67,083
$67,083
$32.25
$32.25
Massachusetts
Massachusetts
$58,712
$58,712
$28.23
$28.23
Michigan
Michigan
$54,920
$54,920
$26.40
$26.40
Minnesota
Minnesota
$57,755
$57,755
$27.77
$27.77
Mississippi
Mississippi
$52,915
$52,915
$25.44
$25.44
Missouri
Missouri
$65,318
$65,318
$31.40
$31.40
Montana
Montana
$56,507
$56,507
$27.17
$27.17
Nebraska
Nebraska
$51,466
$51,466
$24.74
$24.74
Nevada
Nevada
$61,115
$61,115
$29.38
$29.38
New Hampshire
New Hampshire
$57,217
$57,217
$27.51
$27.51
New Jersey
New Jersey
$70,894
$70,894
$34.08
$34.08
New Mexico
New Mexico
$75,659
$75,659
$36.37
$36.37
New York
New York
$62,831
$62,831
$30.21
$30.21
North Carolina
North Carolina
$83,551
$83,551
$40.17
$40.17
North Dakota
North Dakota
$58,224
$58,224
$27.99
$27.99
Ohio
Ohio
$61,504
$61,504
$29.57
$29.57
Oklahoma
Oklahoma
$67,199
$67,199
$32.31
$32.31
Oregon
Oregon
$60,578
$60,578
$29.12
$29.12
Pennsylvania
Pennsylvania
$57,256
$57,256
$27.53
$27.53
Rhode Island
Rhode Island
$70,310
$70,310
$33.80
$33.80
South Carolina
South Carolina
$57,066
$57,066
$27.44
$27.44
South Dakota
South Dakota
$55,604
$55,604
$26.73
$26.73
Tennessee
Tennessee
$69,037
$69,037
$33.19
$33.19
Texas
Texas
$90,580
$90,580
$43.55
$43.55
Utah
Utah
$61,121
$61,121
$29.39
$29.39
Vermont
Vermont
$53,023
$53,023
$25.49
$25.49
Virginia
Virginia
$86,597
$86,597
$41.63
$41.63
Washington
Washington
$69,465
$69,465
$33.40
$33.40
West Virginia
West Virginia
$68,946
$68,946
$33.15
$33.15
Wisconsin
Wisconsin
$65,287
$65,287
$31.39
$31.39
Wyoming
Wyoming
$49,669
$49,669
$23.88
$23.88

Highest Paying Cities For Marketing Consultant

0 selections
CityascdescAvg. salaryascdescHourly rateascdesc
Round Rock, TX
Round Rock, TX
$90,559
$90,559
$43.54
$43.54
Wilmington, DE
Wilmington, DE
$88,718
$88,718
$42.65
$42.65
Arlington, VA
Arlington, VA
$86,309
$86,309
$41.49
$41.49
Charlotte, NC
Charlotte, NC
$82,778
$82,778
$39.80
$39.80
Norwalk, CT
Norwalk, CT
$74,574
$74,574
$35.85
$35.85
Alpharetta, GA
Alpharetta, GA
$71,597
$71,597
$34.42
$34.42

The largest raises come from changing jobs.

See what's out there.

Average Marketing Consultant Salary Over Time

Compare salaries for individual cities or states with the national average.

Location

    How Much Do Marketing Consultants Make In Different Industries?

    The salary for a marketing consultant can vary depending on what industry the job is in. The highest salaries for marketing consultants tend to be found in technology, telecommunication, and finance companies. In fact, marketing consultants can make a yearly salary of $86,225 while working for technology companies.
    IndustryAvg. SalaryRange
    1. Technology
    $86,225
    $58k
    $102k
    2. Telecommunication
    $78,756
    $58k
    $102k
    3. Finance
    $78,243
    $58k
    $102k
    4. Media
    $75,741
    $58k
    $102k
    5. Manufacturing
    $72,182
    $58k
    $102k
    6. Retail
    $71,352
    $58k
    $102k

    High Paying Marketing Consultant Jobs

    Average JOB Salary by Field

    Consultant/Marketing Director

    Avg. salary: $158,990

    A consultant/marketing director is responsible for conducting data and statistical analysis of the current market trends to identify opportunities that would strengthen the company's brand image on the market. Consultant/marketing directors evaluate the company's marketing techniques and determine methods to improve promotional campaigns and media presence. They also research consumers' demands and acquire resources that would generate more revenue and increase the company's profitability. A consultant/marketing director must have excellent communication and organizational skills, especially in leading the team to achieve sales goals and objectives.
    74,674 Consultant/Marketing Director Jobs
    Business Development Consultant

    Avg. salary: $69,173

    The role of business consultants is to provide an analysis of a company on its business practices and make recommendations for long-term goals. This role is also connected with various duties and responsibilities, including reviewing the company's financial statements, engaging in research on how to improve the company's offers, and developing new business models. Also, business consultants are responsible for negotiating contracts as needed, initiating plans and strategies to minimize company losses and drive profits. They may also function as the company's representative in promotional events and trade associations.
    110,145 Business Development Consultant Jobs
    Sales/Marketing

    Avg. salary: $41,500

    Among the responsibilities of working in sales and marketing is to reach out to clients to achieve sales targets and secure customer satisfaction. It is also essential to come up and develop strategies to obtain sales and find new opportunities that will strengthen the client base and improve the company's brand and image. Furthermore, working in sales and marketing requires coordination with team members and superiors, so it is vital to have an active line of coordination and communication.
    68,203 Sales/Marketing Jobs
    Marketing And Sales Coordinator

    Avg. salary: $44,917

    A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.
    51,216 Marketing And Sales Coordinator Jobs
    Marketing Internship

    Avg. salary: $31,896

    Marketing interns are usually marketing students or fresh graduates who are interested in getting actual work experiences before taking on a full-time job. They usually have an interest or academic background related to marketing. They assist marketing teams in most of their daily activities, sit in their meetings, record minutes of these meetings, take note of action plans, and attend other events related to marketing. They also assist in preparing collateral and other marketing materials, join brainstorming sessions, or any other activity that will help enrich their experience.
    75,125 Marketing Internship Jobs
    Marketing Account Manager

    Avg. salary: $66,356

    A marketing account manager is the point of contact for both accounts and marketing companies. You are responsible for establishing contact with new accounts and maintaining strong relations with existing ones. This role typically requires you to perform a few tasks, including developing marketing plans and strategies to meet the account's needs, ensuring that the implementation of these strategies runs smoothly, and meeting with representatives to update them on the account's status. You may also be tasked to monitor budgets and revenue and explain to clients about cost factors.
    116,070 Marketing Account Manager Jobs

    Marketing Consultant Salaries By Years Of Experience

    The salary for a marketing consultant can vary depending on the years of experience that a person has, from entry level to senior level. Data on how experience level affects total compensation is provided by the Bureau of Labor Statistics (BLS) as part of their National Compensation Survey, which is based on factors such as knowledge, complexity, contacts, and environment.

    Which Companies Pay Marketing Consultants The Most?

    If you want to get paid the most as a marketing consultant, being employed by a company such as Dell or Daiwa Capital Markets America Holdings would be a smart choice, as they are the highest paying companies in this field. Additionally, companies like Accenture and Neustar also report highly competitive salaries for marketing consultants.
    Company

    How would you rate the starting salaries for graduates in this field, as well as the salary prospects down the line as they advance in their careers?

    Mary Beth Pinto

    Professor, Pennsylvania State University - Erie (The Behrend College)

    Phenomenal. I can't believe the high salaries that firms are paying out today. But, it comes at a cost - that is, MUCH MUCH is demanded. Our mobile 24-7 technology creates a space for continual on-demand access. College students today hate email - they are all about texting, Instagram, and other social platforms. The high salaries demand that new hires are ready to perform!Show more

    Recently Added Marketing Consultant Salaries

    Location
    CompanyascdescJobascdescLocationascdescDate AddedascdescSalaryascdesc
    Marketing Consultant
    Marketing Consultant
    Orlando, FL
    Orlando, FL
    05/31/2021
    05/31/2021
    $36,500
    $36,500
    05/31/2021
    Marketing Consultant
    Marketing Consultant
    Philadelphia, PA
    Philadelphia, PA
    05/31/2021
    05/31/2021
    $36,500
    $36,500
    05/31/2021
    Marketing Consultant
    Marketing Consultant
    Phoenix, AZ
    Phoenix, AZ
    05/31/2021
    05/31/2021
    $36,500
    $36,500
    05/31/2021
    Marketing Consultant
    Marketing Consultant
    Orlando, FL
    Orlando, FL
    05/26/2021
    05/26/2021
    $36,500
    $36,500
    05/26/2021
    Marketing Consultant
    Marketing Consultant
    Phoenix, AZ
    Phoenix, AZ
    05/26/2021
    05/26/2021
    $36,500
    $36,500
    05/26/2021
    Marketing Consultant
    Marketing Consultant
    Philadelphia, PA
    Philadelphia, PA
    05/26/2021
    05/26/2021
    $36,500
    $36,500
    05/26/2021
    Social Lead Marketing Consultant
    Social Lead Marketing Consultant
    Ione, OR
    Ione, OR
    05/25/2021
    05/25/2021
    $66,300
    $66,300
    05/25/2021
    Social Lead Marketing Consultant
    Social Lead Marketing Consultant
    Cleveland, OH
    Cleveland, OH
    05/25/2021
    05/25/2021
    $66,300
    $66,300
    05/25/2021
    Salesforce Marketing Cloud Consultant
    Salesforce Marketing Cloud Consultant
    Addison, TX
    Addison, TX
    05/14/2021
    05/14/2021
    $156,525
    $156,525
    05/14/2021
    Likeso Studio Inc.
    Likeso Studio Inc.
    Fashion Marketing Consultant
    Fashion Marketing Consultant
    Fashion Marketing Consultant
    New York, NY
    New York, NY
    03/22/2021
    03/22/2021
    $124,000
    $124,000
    03/22/2021

    Average Marketing Consultant Salary by Demographic

    Marketing Consultant Gender Pay Gap

    male-income
    Male Income
    $65,054
    female-income
    Female Income
    $62,497
    Median Marketing Consultant Income by Race
    Asian marketing consultants have the highest average salary compared to other ethnicities. Hispanic or latino marketing consultants have the lowest average salary at $60,632.
    $69,000
    $67,000
    $65,000
    $63,000
    $61,000
    $59,000
    White
    Black or African American
    Asian
    Unknown
    Hispanic or Latino
    Ethnicityascdesc
    Salaryascdesc
    White$63,044
    Black or African American$61,763
    Asian$68,308
    Unknown$65,130
    Hispanic or Latino$60,632
    Average Marketing Consultant Salary by Education Level
    Marketing consultants with a Doctorate degree earn more than those without, at $77,802 annually. With a Masters degree, marketing consultants earn a median annual income of $76,009 compared to $62,497 for marketing consultants with an Bachelors degree.
    $79,000
    $75,000
    $71,000
    $67,000
    $63,000
    $59,000
    Bachelor's Degree
    Master's Degree
    Doctorate Degree
    Educationascdesc
    Salaryascdesc
    Bachelor's Degree$62,497
    Master's Degree$76,009
    Doctorate Degree$77,802