How much does a marketing coordinator make?

The average marketing coordinator salary in the United States is $48,326. Marketing coordinator salaries typically range between $34,000 and $67,000 yearly. The average hourly rate for marketing coordinators is $23.23 per hour. Marketing coordinator salary is impacted by location, education, and experience. Marketing coordinators earn the highest average salary in New Jersey.

Marketing coordinator salary

Q: What state pays Marketing Coordinators the most?

New Jersey pays Marketing Coordinators the most in the United States, with an average salary of $60,306 per year, or $28.99 per hour.

Q: How do I know if I'm being paid fairly as a marketing coordinator?

You know if you are being paid fairly as a marketing coordinator if your pay is close to the average pay for the state you live in. For example, if you live in New York you should be paid close to $56,486 per year.

Q: What is a good starting salary for a Marketing Coordinator?

A good starting salary for a marketing coordinator is $35,000 in the United States. That puts you in the 10th percentile of annual income for a marketing coordinator in the U.S., which is about what you would expect if you were new to the field. The average salary for marketing coordinators is $47,014, but that normally requires some level of experience to achieve. Furthermore, a good starting salary for a marketing coordinator can vary by state.

Q: What does a marketing coordinator earn?

A marketing coordinator earns $36,000 to $72,000 annually. Marketing coordinator salaries vary depending on education, skills, company size, and the industry involved, but typically the biggest factors are education and experience level.

Quoted expert

Michael Riecke

Average marketing coordinator salary

$48,326

$23.23 hourly rate

Entry-level marketing coordinator salary

$34,000 yearly salary

Updated December 15, 2025

Understanding Marketing Coordinator Salaries

As of October 2025, the average salary for a Marketing Coordinator is $48,326 per year. This figure varies significantly based on experience levels, with entry-level positions earning less while those with several years in the field can command higher salaries.

Marketing Coordinators in states like California and New York typically earn more, reflecting the higher cost of living and demand for skilled professionals in these areas. For example, a Marketing Coordinator in California may earn an average salary exceeding $60,000, while those in less populous states may see figures closer to $40,000.

Experience also plays a crucial role; entry-level coordinators might start around $38,000, while those with 5-10 years can earn around $55,000 or more. Specialized industries, such as technology and finance, often offer higher remuneration packages.

To maximize your earning potential, consider pursuing certifications in digital marketing, data analytics, or project management, which can enhance your qualifications and marketability in this competitive field.

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Marketing coordinator salary by:

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Where can a Marketing Coordinator earn more?

Compare salary by location

71k

51k

31k

11k

Columbus, OH$56,923

Denver, CO$40,895

Compare salary by company

114k

94k

74k

54k

34k

Keller Williams Capital Properties$88,144

Sidley Austin$64,368

Marketing coordinator salaries by experience level

Experience level	Avg. salary	Hourly rate
Entry-level marketing coordinator	$30,300	$14.58
Mid-level marketing coordinator	$51,200	$24.62
Senior-level marketing coordinator	$83,900	$40.32

Marketing coordinator salary estimates from across the web

Based on the latest salary information compiled by Zippia, Indeed, Ziprecruiter, SalaryExpert, Comparably and Payscale, the average salary for a marketing coordinator typically falls between $48,326 and $83,771.

zippia

$48,326yearly

indeed[1]

$51,470yearly

comparably[2]

$50,671yearly

ZipRecruiter[3]

$51,594yearly

payscale[4]

$49,708yearly

SalaryExpert[5]

$83,771yearly

Average marketing coordinator salary by state

The highest-paying states for marketing coordinators are New Jersey, New York, and Delaware. The lowest average marketing coordinator salary states are South Dakota, Nebraska, and Utah.

State view
County view

Average salary:

Highest paying states for marketing coordinators

Rank	State	Avg. salary	Hourly rate
1	Delaware	$55,291	$26.58
2	Connecticut	$52,525	$25.25
3	Rhode Island	$50,725	$24.39
4	New York	$56,486	$27.16
5	New Hampshire	$47,026	$22.61
6	New Mexico	$45,919	$22.08
7	New Jersey	$60,306	$28.99
8	Maine	$46,687	$22.45
9	Hawaii	$51,285	$24.66
10	Virginia	$49,518	$23.81
11	Texas	$48,084	$23.12
12	North Carolina	$45,933	$22.08
13	West Virginia	$48,302	$23.22
14	Vermont	$44,621	$21.45
15	Maryland	$49,442	$23.77
16	District of Columbia	$54,837	$26.36
17	Massachusetts	$49,213	$23.66
18	Pennsylvania	$45,907	$22.07
19	Arkansas	$42,337	$20.35
20	Georgia	$45,050	$21.66
21	California	$49,310	$23.71
22	Florida	$44,246	$21.27
23	Alabama	$40,216	$19.33
24	Washington	$42,393	$20.38
25	Kentucky	$41,144	$19.78
26	Nevada	$40,877	$19.65
27	Minnesota	$41,206	$19.81
28	South Carolina	$42,939	$20.64
29	Arizona	$40,963	$19.69
30	Colorado	$40,993	$19.71
31	Oklahoma	$36,725	$17.66
32	Illinois	$41,690	$20.04
33	Idaho	$36,577	$17.59
34	Ohio	$40,011	$19.24
35	Michigan	$39,276	$18.88
36	Tennessee	$39,000	$18.75
37	Mississippi	$36,530	$17.56
38	Alaska	$34,635	$16.65
39	South Dakota	$33,999	$16.35
40	Louisiana	$38,221	$18.38
41	Utah	$31,699	$15.24
42	North Dakota	$27,206	$13.08
43	Kansas	$36,018	$17.32
44	Iowa	$37,241	$17.90
45	Nebraska	$33,832	$16.27
46	Wisconsin	$36,138	$17.37
47	Wyoming	$25,873	$12.44
48	Missouri	$37,256	$17.91
49	Montana	$29,656	$14.26
50	Oregon	$37,450	$18.00
51	Indiana	$36,084	$17.35

Top marketing coordinator jobs near you

Highest paying cities for marketing coordinators

The highest-paying cities for marketing coordinators are New York, NY, Washington, DC, and San Francisco, CA.

Rank	City	Avg. salary	Hourly rate
1	New York, NY	$56,923	$27.37
2	Washington, DC	$54,833	$26.36
3	San Francisco, CA	$50,356	$24.21
4	Alexandria, VA	$50,105	$24.09
5	Baltimore, MD	$49,725	$23.91
6	Boston, MA	$49,236	$23.67
7	San Antonio, TX	$48,930	$23.52
8	Portland, ME	$47,659	$22.91
9	Philadelphia, PA	$46,766	$22.48
10	Raleigh, NC	$46,606	$22.41
11	Miami, FL	$45,221	$21.74
12	Atlanta, GA	$44,861	$21.57
13	Seattle, WA	$42,535	$20.45
14	Chicago, IL	$41,811	$20.10
15	Richmond, KY	$41,714	$20.05
16	Saint Paul, MN	$41,271	$19.84
17	Las Vegas, NV	$41,077	$19.75
18	Phoenix, AZ	$40,979	$19.70
19	Cleveland, OH	$40,949	$19.69
20	Denver, CO	$40,895	$19.66

Marketing Coordinators are the most in-demand in these five cities:

Marketing coordinator salary details

A marketing coordinator's salary ranges from $34,000 a year at the 10th percentile to $67,000 at the 90th percentile.

Average marketing coordinator salary graph, trends, and summary

What is a marketing coordinator's salary?

Percentile	Annual salary	Monthly salary	Hourly rate
90th Percentile	$67,000	$5,583	$32
75th Percentile	$57,000	$4,750	$27
Average	$48,326	$4,027	$23
25th Percentile	$40,000	$3,333	$19
10th Percentile	$34,000	$2,833	$16

Highest paying marketing coordinator jobs

The highest paying types of marketing coordinators are marketing executive, marketing consultant, and marketing administrator.

Job title	Annual salary	Monthly salary	Hourly rate	Job openings
Business Development Coordinator	$58,362	$4,863	$28.06	133,973
Marketing Internship	$30,260	$2,522	$14.55	122,135
Development Coordinator	$51,688	$4,307	$24.85	83,671
Account Coordinator	$39,973	$3,331	$19.22	93,480
Public Relations Coordinator	$46,225	$3,852	$22.22	35,324
Communications Coordinator	$47,075	$3,923	$22.63	39,790

How would you rate the starting salaries for marketing coordinators, as well as the prospects for salary advancement?

Michael Riecke

Assistant Professor, State University of New York at Oswego

Starting salaries in the field of media and communication are generally lower than most entry-level professional positions. It's partially a matter of supply and demand. I think young professionals perceive media and communication careers as more glamorous and exciting than other paths. As a result, employers often find themselves with plenty of resumes to sift through. As you advance through your career, you can expect moderate to substantial salary growth.

They may not openly admit it, but many employers see the first job as a test of who has the stamina, talent, and passion for succeeding. If a new employee puts in the effort, doesn't balk at long hours, and gets the job done well without a sizeable financial reward, it's generally interpreted by the employer as a sign of commitment. That display of commitment typically gets rewarded.

Top companies hiring marketing coordinators now:

Which companies pay marketing coordinators the most?

Marketing coordinator salaries at Keller Williams Capital Properties and Bain & Company are the highest-paying according to our most recent salary estimates. In addition, the average marketing coordinator salary at companies like Tata Group and Simpson Thacher & Bartlett are highly competitive.

Rank	Company	Average salary	Hourly rate
1	Keller Williams Capital Properties	$88,144	$42.38
2	Bain & Company	$84,015	$40.39
3	Tata Group	$82,990	$39.90
4	Simpson Thacher & Bartlett	$78,841	$37.90
5	Pandora	$77,265	$37.15
6	Apple	$73,006	$35.10
7	Metropolitan Opera	$72,360	$34.79
8	PayPal	$72,029	$34.63
9	Elanco	$69,977	$33.64
10	Willdan	$66,770	$32.10
11	STV Group	$66,090	$31.77
12	Purolite	$65,906	$31.69
13	A.W. Chesterton	$65,618	$31.55
14	The Random Acts of Kindness Foundation	$65,282	$31.39
15	Volkert	$65,141	$31.32
16	Wsp USA Buildings Inc.	$64,766	$31.14
17	Splunk	$64,764	$31.14
18	Siemens Enterprise Communications Inc	$64,731	$31.12
19	RealNetworks	$64,413	$30.97
20	Sidley Austin	$64,368	$30.95

Wage gap by gender, race and education

$48,000$47,400$46,800$46,200$45,600$45,000

MaleFemale

Marketing Coordinator salary by industry

The average marketing coordinator salary varies across industries:

The average marketing coordinator salary in the technology industry is $53,831, the highest of any industry.
The average marketing coordinator salary in the finance industry is $52,893.
Marketing coordinators in the hospitality industry earn an average salary of $46,033, the lowest of any industry.

Highest paying industries for marketing coordinators

Rank	Industry	Average salary	Hourly rate
1	Technology	$53,831	$25.88
2	Professional	$52,893	$25.43
3	Real Estate	$50,071	$24.07
4	Manufacturing	$49,849	$23.97
5	Finance	$48,238	$23.19
6	Health Care	$48,037	$23.09
7	Media	$46,733	$22.47
8	Retail	$46,564	$22.39
9	Hospitality	$46,033	$22.13

High paying marketing coordinator jobs

Marketing coordinator salary trends

The average marketing coordinator salary has risen by $4,083 over the last ten years. In 2014, the average marketing coordinator earned $44,243 annually, but today, they earn $48,326 a year. That works out to a 5% change in pay for marketing coordinators over the last decade.

Compare marketing coordinator salaries for cities or states with the national average over time.

Average marketing coordinator salary over time

Compare marketing coordinator salaries for individual cities or states with the national average.

Marketing coordinator salary by year

Year	Avg. salary	Hourly rate	% Change
2025	$48,300	$23.23	+3.1%
2024	$46,800	$22.52	+1.1%
2023	$46,400	$22.28	-0.2%
2022	$46,400	$22.32	+1.1%
2021	$45,900	$22.09	+0.7%

Recently added marketing coordinator salaries

Company	Job	Location	Date added	Salary
Univision Holdings	Marketing Coordinator	Day, NY	06/30/2025	$50,000
Apltd Branding	Marketing Coordinator	Richardson, TX	06/30/2025	$50,400
Delaware North Companies	Marketing Coordinator, Southland Casino	West Memphis, AR	06/29/2025	$37,566
Nintendo	Marketing Translation Coordinator-Portuguese	Redmond, WA	06/29/2025	$60,398
Frankfurt Kurnit Klein and Selz Pc	Marketing Coordinator	New York, NY	06/29/2025	$72,000
Leisure Co	Licensed In House Marketing Coordinator	National Harbor, MD	06/29/2025	$41,740
Leisure Co	In House Marketing Coordinator	Kihei, HI	06/29/2025	$29,218
Leisure Co	Marketing Coordinator	Steamboat Springs, CO	06/29/2025	$30,908
Later	Influencer Marketing Coordinator	New York, NY	06/29/2025	$55,000
Learnsmart	Marketing Coordinator	Bainbridge Island, WA	06/29/2025	$26,000

Marketing coordinator salary FAQs

What state pays Marketing Coordinators the most?

How do I know if I'm being paid fairly as a marketing coordinator?

What is a good starting salary for a Marketing Coordinator?

What does a marketing coordinator earn?

Have more questions? See all answers to common business and financial questions.

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Updated December 15, 2025

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