FIND PERSONALIZED JOBS
Sign up to Zippia and discover your career options with your personalized career search.
×
FIND
PERSONALIZED JOBS

CONTENT HAS
BEEN UNLOCKED
Close this window to view unlocked content
or
find interesting jobs in

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign Up

SIGN UP TO UNLOCK CONTENT

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Forgot Password?

Don't have an account? Sign Up

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign up to save the job and get personalized job recommendations.

Sign up to dismiss the job and get personalized job recommendations.

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Already have an account? Log in

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Company Saved

Answer a few questions and view jobs at that match your preferences.

Where do you want to work?

Job Saved

See your Saved Jobs now

or

find more interesting jobs in

Job Dismissed

Find better matching jobs in

Become A Marketing Copywriter

Where do you want to work?

To get started, tell us where you'd like to work.
Sorry, we can't find that. Please try a different city or state.

Working As A Marketing Copywriter

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $58,851

    Average Salary

What Does A Marketing Copywriter Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

Show More

Show Less

How To Become A Marketing Copywriter

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

Show More

Show Less

Do you work as a Marketing Copywriter?

Send To A Friend

Marketing Copywriter Videos

Writing Career Advice : How to Become a Freelance Writer

Copywriting Crash Course! 47 Copywriting Techniques for Online Marketing

Career Advice on becoming a Copywriter & Vice Chairman by Rory S (Full Version)

Marketing Copywriter Jobs

NO RESULTS

Aw snap, no jobs found.

Add To My Jobs

Marketing Copywriter Career Paths

Marketing Copywriter
Marketing Communications Manager Marketing Program Manager Marketing Manager
Brand Marketing Manager
7 Yearsyrs
Marketing Writer Marketing Communications Specialist Digital Marketing Specialist
Digital Marketing Strategist
6 Yearsyrs
Marketing Writer Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Freelance Copywriter Writer And Editor Communications Manager
Director Of Communications And Marketing
9 Yearsyrs
Marketing Communications Specialist Marketing Communications Manager Marketing Director
Director Of Digital Marketing
10 Yearsyrs
Marketing Manager Marketing Director
Director, Global Marketing
13 Yearsyrs
Marketing Manager Product Marketing Manager Senior Product Manager
Director, Product Marketing
11 Yearsyrs
Owner Marketing Consultant Online Marketing Manager
Ecommerce Manager
7 Yearsyrs
Senior Copywriter Writer And Editor Communications Manager
Marketing And Communication Consultant
10 Yearsyrs
Marketing Director Event Manager Marketing Program Manager
Marketing Campaign Manager
5 Yearsyrs
Content Marketing Manager Project Manager Senior Product Manager
Marketing Lead
6 Yearsyrs
Marketing Communications Manager Communications Manager Social Media Manager
Marketing/Social Media Manager
5 Yearsyrs
Communications Manager Program Manager Marketing Manager
Online Marketing Manager
5 Yearsyrs
Marketing Communications Specialist Marketing Manager
Regional Marketing Manager
7 Yearsyrs
Senior Copywriter Creative Director Marketing Director
Senior Director Of Marketing
12 Yearsyrs
Freelance Copywriter Senior Copywriter Marketing Communications Manager
Senior Manager Of Marketing
9 Yearsyrs
Communications Manager Content Manager
Web Content Manager
5 Yearsyrs
Show More
Share

Do you work as a Marketing Copywriter?

Help others decide if this is a good career for them

Average Length of Employment
Senior Copywriter 3.8 years
Marketing Writer 2.2 years
Junior Copywriter 1.4 years
Content Writer 1.4 years
Top Careers Before Marketing Copywriter
Editor 11.9%
Internship 5.4%
Reporter 3.9%
Writer 3.4%
Top Careers After Marketing Copywriter
Editor 5.9%
Writer 4.9%
Owner 3.0%

Do you work as a Marketing Copywriter?

Marketing Copywriter Demographics

Gender

Female

61.1%

Male

38.0%

Unknown

0.9%
Ethnicity

White

64.4%

Hispanic or Latino

13.8%

Black or African American

9.5%

Asian

7.8%

Unknown

4.5%
Show More
Foreign Languages Spoken

Spanish

31.1%

French

11.1%

Mandarin

8.9%

Japanese

6.7%

Portuguese

4.4%

Chinese

4.4%

Hindi

4.4%

Korean

4.4%

Italian

4.4%

Indonesian

2.2%

Hindustani

2.2%

Vietnamese

2.2%

Norwegian

2.2%

German

2.2%

Shanghaiese

2.2%

Malay

2.2%

Bengali

2.2%

Arabic

2.2%
Show More

Marketing Copywriter Education

Schools

Boston University

7.2%

Michigan State University

7.2%

Emerson College

6.2%

University of Colorado at Boulder

6.2%

Syracuse University

5.2%

New York University

5.2%

University of Wisconsin - Milwaukee

5.2%

Pennsylvania State University

5.2%

University of Minnesota - Twin Cities

5.2%

Northeastern University

5.2%

San Francisco State University

5.2%

San Jose State University

4.1%

Temple University

4.1%

West Chester University of Pennsylvania

4.1%

Kent State University

4.1%

University of California - Berkeley

4.1%

University of Southern California

4.1%

University of Arizona

4.1%

University of Washington

4.1%

Northwestern University

4.1%
Show More
Majors

English

21.2%

Journalism

14.3%

Communication

11.0%

Writing

9.5%

Marketing

8.1%

Business

6.7%

Psychology

4.1%

Advertising

3.3%

Agricultural Public Services

3.1%

Public Relations

3.1%

Business Communications

2.4%

Photography

2.1%

Graphic Design

2.1%

Fine Arts

1.4%

History

1.4%

Area Studies

1.2%

Political Science

1.2%

Computer Applications

1.2%

Journalism And Mass Communications

1.2%

Education

1.2%
Show More
Degrees

Bachelors

60.0%

Masters

22.7%

Other

9.3%

Certificate

3.7%

Associate

2.5%

Doctorate

1.0%

Diploma

0.8%
Show More

Marketing Copywriter Videos

Writing Career Advice : How to Become a Freelance Writer

Copywriting Crash Course! 47 Copywriting Techniques for Online Marketing

Career Advice on becoming a Copywriter & Vice Chairman by Rory S (Full Version)

Job type you want
Full Time
Part Time
Internship
Temporary

Real Marketing Copywriter Salaries

Job Title Company Location Start Date Salary
Marketing Copywriter Angelsoft, LLC New York, NY Jan 07, 2013 $85,000
Online Marketing Copywriter Edgilife Media Inc. Santa Clara, CA Mar 03, 2014 $50,000
Online Marketing Copywriter Edgilife Media Inc. Foster City, CA Jun 04, 2014 $50,000
Marketing Copywriter One Media Venture LLC Seattle, WA Sep 16, 2014 $46,811 -
$56,829
Copywriter-Internet Marketing Optimum Web Marketing Consultants LLC Miami, FL Nov 14, 2012 $32,000

No Results

To get more results, try adjusting your search by changing your filters.

Show More

How Would You Rate The Salary Of a Marketing Copywriter?

Have you worked as a Marketing Copywriter? Help other job seekers by rating your experience as a Marketing Copywriter.

Top Skills for A Marketing Copywriter

  1. Web
  2. Email
  3. Press Releases
You can check out examples of real life uses of top skills on resumes here:
  • Developed marketing material from surveys and rewrote Frequently Asked Questions for web development project.
  • Designed and wrote marketing emails for educational programs and customer referral program.
  • Drafted press releases and external industry announcements for multiple brands company-wide.
  • Maintained all social media outlets (Facebook, Twitter, YouTube) for promotional and branding efforts.
  • Write engaging and informative blog posts on health topics that are of interest to our audience.

How Would You Rate Working As a Marketing Copywriter?

Are you working as a Marketing Copywriter? Help us rate Marketing Copywriter as a Career.

Top Marketing Copywriter Employers

Jobs From Top Marketing Copywriter Employers

Marketing Copywriter Videos

Writing Career Advice : How to Become a Freelance Writer

Copywriting Crash Course! 47 Copywriting Techniques for Online Marketing

Career Advice on becoming a Copywriter & Vice Chairman by Rory S (Full Version)

Related to your recently viewed content