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Best marketing copywriter certifications

Marketing copywriter certifications allow job seekers to demonstrate their competency as an marketing copywriter to employers. However, not all marketing copywriter certifications provide the same value for job seekers.

The best certifications for a marketing copywriter are Professional Certified Marketer (PCM), Certified Internet Marketer (CIM), and Certified Advertising Specialist (CAS).

Below is a list of the best marketing copywriter certifications. Obtaining an marketing copywriter certification will give you a leg up when you apply for jobs and increase your potential salary.

3 best certifications for marketing copywriters

3 best marketing copywriter certifications

1. Professional Certified Marketer (PCM)

Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? Every 3 year(s)
Certifying organization
American Marketing Association

2. Certified Internet Marketer (CIM)

The IMA Certified Internet Marketer (CIM) professional certification program provides participants with the foundational Internet marketing education needed to succeed in today's fast-changing online business environment.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? 
Certifying organization
Internet Marketing Association

3. Certified Advertising Specialist (CAS)

The PPAI Professional Development Certification Program Certified Advertising Specialist (CAS) Certification is a PPAI industry credential awarded to promotional products professionals with at least three years of promotional products industry experience, and who have met rigorous educational course and testing requirements-demonstrating exemplary commitment to their profession. Professionals who have earned their CAS provide the highest standard of conduct and integrity.

Certification details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or written exam required? Yes
  • Renewal required? Every 3 year(s)

What is the best certification for a marketing copywriter?

The best marketing copywriter certification is Professional Certified Marketer (PCM). The Professional Certified Marketer (PCM) is awarded by the American Marketing Association. The advanced certification is for more experienced employees as it often requires some work experience to acquire.

Here's a bit more background on how to obtain this marketing copywriter certification:

  • To become a certified Professional Certified Marketer (PCM), you need to pass the exam.
  • Lucky you - certification doesn't require more than two years of work experience.
  • Renew certification every 3 year.
Best certifications

The most common combination of marketing copywriter certifications include: Professional Certified Marketer (PCM), Certified Internet Marketer (CIM), and Certified Advertising Specialist (CAS).

Online courses for marketing copywriters to earn certifications

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1. Product Management (Part Time)

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Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...

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Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...

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Learn to apply predictive analytics and business intelligence to solve real-world business problems...

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Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...

5. Best of Content Marketing, SEO & Copywriting + 23 Templates

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Content Marketing, SEO & Copywriting Course filled With Animated Videos, Quizzes, Assignments & 23 Copywriting Templates...

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Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...

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Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...

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Learn SEO, Content Marketing & Copywriting FAST & FUN. Enjoy Quizzes & Animated Videos. Download Professional Templates...

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Your Complete Guide to Copywriting in 2023: Learn Copy Writing with a Fortune 100 Copywriter with a Kellogg MBA...

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Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...

12. AI for Business Leaders

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Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...

13. The Complete AI-Powered Copywriting Course & ChatGPT Course

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Become a Pro Copywriter with the Complete Copywriting & Content Marketing Course. Use Chat GPT. Get 70+ Pro Templates...

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Master content marketing to grow your business: content creation, promotion, copywriting, SEO, email marketing, & more!...

15. Business Analytics

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In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...

16. AI Product Manager

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Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...

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The best FREE writing tools & apps + Hacks to take your copywriting, blogging, & content writing to the next level...

18. Copywriting Secrets: Become a Content Writing Expert

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Discover secret copywriting power words and phrases proven to sell & persuade. Become a content writing expert...

19. Growth Product Manager

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Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...

20. Product Strategy

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Learn how to build a bullet-proof vision & strategy for any digital product idea. By the end of this course, you’ll know how to identify the right problems to solve, map out business models for capturing revenue, and successfully pitch your strategy to stakeholders...

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