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The differences between marketing designers and senior graphic designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a marketing designer and a senior graphic designer. Additionally, a senior graphic designer has an average salary of $73,921, which is higher than the $56,958 average annual salary of a marketing designer.
The top three skills for a marketing designer include sketch, graphic design and digital marketing. The most important skills for a senior graphic designer are sketch, adobe creative suite, and creative concepts.
| Marketing Designer | Senior Graphic Designer | |
| Yearly salary | $56,958 | $73,921 |
| Hourly rate | $27.38 | $35.54 |
| Growth rate | 3% | 3% |
| Number of jobs | 115,910 | 46,310 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 72% |
| Average age | 38 | 38 |
| Years of experience | 12 | 12 |
Marketing Designers are marketing employees who specialize in graphic design. They bring the marketing vision to life by creating the actual publicity material. Marketing Designers may be hired directly by a company as an employee or maybe outsourced. They get the primer on the marketing vision and interpret this by illustrating. They consider the company's brand to ensure that their output would still be in line with the image that the company has been projecting in previous marketing campaigns - unless the company is actually rebranding. Marketing Designers also create design packs and presentation materials to ensure that all of the marketing collateral for that particular piece is on-brand.
A senior graphic designer oversees all of the designing operations in a company, from conceptualization to production. One of their primary responsibilities is to ensure that all designs produced are according to a client's preference and brand. They also encourage fresh ideas from the team, communicate with clients or representatives, and manage the schedules to meet all deadlines. Furthermore, as a senior graphic designer, they are responsible for leading and mentoring a team of graphic designers, all in the joint effort to reach project goals.
Marketing designers and senior graphic designers have different pay scales, as shown below.
| Marketing Designer | Senior Graphic Designer | |
| Average salary | $56,958 | $73,921 |
| Salary range | Between $36,000 And $88,000 | Between $51,000 And $105,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Washington |
| Best paying company | Morgan Stanley | Practice Fusion |
| Best paying industry | Finance | Technology |
There are a few differences between a marketing designer and a senior graphic designer in terms of educational background:
| Marketing Designer | Senior Graphic Designer | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 72% |
| Most common major | Graphic Design | Graphic Design |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between marketing designers' and senior graphic designers' demographics:
| Marketing Designer | Senior Graphic Designer | |
| Average age | 38 | 38 |
| Gender ratio | Male, 47.0% Female, 53.0% | Male, 53.2% Female, 46.8% |
| Race ratio | Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4% | Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 13% | 13% |