Lifecycle Marketing Manager
Marketing director job in Day, NY
About Us
The human brain is the most complex object in the universe, yet society had accepted one-size-fits all approaches to cognition. The “solutions” (think coffee, energy drinks, and even a friend's rx) were mediocre at best and frankly, made no sense to us. So, we created Thesis, the world's first customized nootropics company. If you've never heard that word before, it's just a fancy way of saying brain supplements. In five years, most will be taking nootropics on the daily and chances are, they'll be ours.
With an exceptional efficacy rate, the world has taken notice - we've raised over $14M in venture capital, garnered interest from leading neuroscientists and athletes, and established ourselves as the industry's leading brand. Now, we're looking for incredible people to help us share the gift of enhanced cognitive function with the world. If you're looking to be a part of a movement - one that involves both immense self-growth and an ambitious mission to pioneer an industry - we'd love to have you on the team.
About The Role
As the Lifecycle Marketing Manager, you will play a pivotal role in driving customer engagement, retention, and loyalty throughout their journey with our company. You will lead the development and execution of strategic lifecycle marketing initiatives, leveraging your expertise in CRM and lifecycle platforms to deliver personalized and impactful experiences for our customers. Working cross-functionally with teams across the organization, you will oversee the end-to-end customer experience, from acquisition to retention, utilizing data-driven insights to optimize campaigns and drive business growth.
How You'll Make an Impact:
Oversee the implementation and rigorous optimization of lifecycle marketing strategies using CRM and lifecycle platforms.
Use deep familiarity and expertise with marketing software to drive subscription and recurring revenue-based marketing initiatives.
Demonstrate strong proficiency in data management and reporting, ideally including SQL, ETL, and data transformation techniques.
Collaborate with the technical teams to ensure seamless integration and operation of marketing automation tools.
Develop and execute email, SMS, and push notification campaigns.
Direct end-to-end customer experience initiatives to enhance customer satisfaction and loyalty.
Analyze key metrics such as lifetime value (LTV), reorder rates, upgrade rates, cancellation rates, and churn to drive actionable insights and optimize marketing strategies.
Conduct cohort analysis to identify trends and patterns in customer behavior and engagement.
Demonstrate a creative and technical aptitude to innovate marketing strategies and campaigns.
We're Excited About Your:
4+ years experience managing lifecycle in a high growth environment.
Demonstrated track record of success in lifecycle marketing roles, preferably in e-commerce and/or subscription-based industries.
Deep understanding and hands-on experience with CRM and lifecycle platforms, including Klaviyo, Attentive, Braze, and others.
Proficiency in data analysis tools and techniques.
Strong cross functional leadership and communication skills, with the ability to collaborate effectively across teams.
Experience working with subscription-based business models and managing customer lifecycle journeys.
Knowledge of Looker, Tableau, or similar data visualization tools is a plus.
Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities.
Pay Transparency:
We can't quantify everything we think you'll love about working at Thesis, from the exciting projects you'll work on, to the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes comprehensive benefits and equity. The base salary hiring range for this position is $120,000 - $155,000, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience.
A Few of Our Perks and Benefits:
💵 Competitive compensation with an exceptionally generous equity package
🩺 Competitive Health, dental, and vision plans (including a 100% covered premium plan for all 3!)
🚆 HSA, FSA and pre-tax commuter benefits for parking and transit
🚀 Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more!
📈 401k to help you plan for the future
🏖 Flexible PTO because we respect the need for work/life harmony
🏋️ $100 monthly wellness stipend for your wellbeing (e.g. massage, cryotherapy, psychedelic therapy, etc.)
💊 Unlimited (yes, unlimited) Thesis nootropics
🎓A strong emphasis on promoting from within and personal development
🐕 A dog-friendly office located in the heart of Flatiron steps from Union Square and Madison Square Park
🏢 Hybrid work model
Our Values:
Meet Your Potential: At Thesis, we create opportunities for personal and professional growth. We reward hard work, dedication, and an entrepreneurial spirit. We believe in open and honest feedback to help us continually learn and improve. In return, we are committed to providing the resources, support, and guidance for our team to achieve their ambitions and meet their potential.
Own Outcomes: We are driven by achieving meaningful results, both for our customers and our business. We're proactive, conscientious, and take responsibility equally in times of triumph and challenge. We also operate with a sense of urgency because we want to seize the opportunity to create a new category and bring nootropics to everyone who needs them.
Lead with Science and Data: We are obsessed with data to understand our impact, and always seek the truth through objective metrics that help us make informed decisions. Science and evidence underpin everything we do, from product formulation to marketing claims. We're committed to making the highest quality nootropics on the market and measuring our efficacy.
Create Exceptional Experiences: We are committed to creating a work environment that fosters a unique culture and deep sense of belonging. We create exceptional experiences by showing up for each other, giving each other the benefit of the doubt, and building an inclusive and warm environment-in and outside of the office. We're equally committed to showing up for our customers by delivering a thoughtful and impactful experience for anyone who tries one of our products.
Auto-ApplyCustomer Marketing Lead
Marketing director job in Day, NY
Are you passionate about turning customer outcomes into compelling stories that influence pipeline and product strategy? Do you thrive building programs that mobilize champions across reviews, references, and community? Do you love partnering with Sales, Customer Experience, and Product Marketing to turn adoption signals and value delivered into lifecycle plays and expansion? If so, we invite you to join our innovative team.
As the Customer Marketing Lead, you'll stand up and scale reference and advocacy programs that power sales cycles, analyst relations, PR, and events. You'll build deep long term relationships with customers, following their experience with Ridgeline as it unfolds, capturing and documenting value stories and success metrics in real time. You'll operationalize how we build and support our customer champions, match references, and activate advocates-and you'll map our customer-focused content engine (stories, videos, webinars) to our target market & and target personas. You'll leverage AI-enabled tooling to accelerate discovery, content development, and measurement as you drive programs from advocacy and references to adoption/utilization through to cross-sell plays.
In our fast-paced, progressive work environment, you'll translate customer outcomes into value-oriented narratives that inspire new customers to join the growing Ridgeline community. You'll partner across the team to ideate campaigns, architect community and review motions, and deliver customer stories that unlock late-stage deals-directly shaping pipeline and market perception.
You'll collaborate with teams that welcome AI-enabled workflows, partnering across Sales, CS, PMM, AR/PR, and Events to match references, engage speaker advocates, and amplify proof at key moments. You'll think outside the box, bringing your vision, passion, and operational rigor to build repeatable engines-helping drive our culture and influence the trajectory of an ambitious fintech transforming an investment management industry primed for change.
At Ridgeline, how we work matters as much as what we build. Ridgeliners act like owners, choose growth over comfort, and communicate with transparency. We assume positive intent, bias toward action, and bring solutions-not just problems. We celebrate wins, learn from setbacks, and thrive in a resilient, collaborative, high-performing culture. If the Ridgeline Way excites you, we'd love to meet you.
You must be work authorized in the United States without the need for employer sponsorship.
The impact you will have:
Design and lead a customer storytelling program that uncovers data-driven proof points and hero success metrics, turning Ridgeline's value to our customers into compelling narratives that reinforce market positioning and measurable business impact.
Create and maintain a repository of reusable customer proof assets (quotes, call clips, win wires, micro-case-studies) organized by segment, use case, and persona.
Partner with Customer Success and Product Marketing to track adoption/utilization signals and launch lifecycle campaigns that activate champions and surface expansion moments.
Establish value proof motions in partnership with Value Engineering (lightweight outcomes narratives, ROI snapshots) to support advocacy content and late-stage deals.
Stand up and run a scalable customer reference program (recruitment, qualification, matching, SLAs) that powers sales cycles, analyst relations, PR, and events.
Partner on building and leading an advocacy community (customer councils, speaker bureau, reviews) with a content calendar across stories, videos, and webinars mapped to ICP/personas.
Own program operations: reference database hygiene, consent/workflows, and measurement spanning references fulfilled, review volume/ratings, sourced and influenced pipeline, content usage, and adoption/utilization lift.
Systematize intake and requests from Sales/AR/PR/Events; set SLAs, build routing logic, and publish status dashboards.
Drive review strategy (G2, Gartner Peer Insights, PeerSpot): run outreach, incentives (as appropriate), and response management; monitor share of voice and ratings trends.
Partner cross-functionally to embed advocacy signals into GTM motions (deal reviews, ABM plays, competitive takeouts) and post-sale onboarding/adoption workflows.
Think creatively, own problems, seek solutions, and communicate clearly along the way
Contribute to a collaborative environment rooted in learning, teaching, and transparency
What we look for:
5-8 years in B2B SaaS customer marketing/advocacy/storytelling roles, with experience building programs at enterprise scale.
Has a documentary-style instinct for timing-seeing the arc before it unfolds and begin capturing stories now that will define our future success.
Builds customer relationships through empathy and a journalistic curiosity, uncovering the human and data-driven angles that turn outcomes into powerful narratives.
Demonstrated revenue impact from advocacy/reference engines and review/community strategies (e.g., G2, Gartner Peer Insights, PeerSpot).
Strong cross-functional leadership with Sales, CS, AR/PR, and Product; excellent storytelling and executive-ready communication.
Proven ability to operationalize programs: intake models, consent workflows, reference matching logic, and metric frameworks tied to pipeline, adoption, and utilization.
Comfort with data and experimentation: define baselines, set targets, and run tests across lifecycle campaigns and reviews/ratings.
Willingness to learn about cutting-edge technologies while cultivating expertise in a business domain/problem space.
An aptitude for problem solving
Ability to communicate effectively
Serious interest in having fun at work
Potential considerations for specific roles
At times you will travel to meet our customers in person for content capture opportunities.
Bonus:
Creative portfolio of customer-centric or data-centric storytelling, any medium.
Experience
Experience with advocacy/reference tooling (e.g., ReferenceEdge/RO Innovation, UserEvidence).
Familiarity with marketing automation and CRM ecosystems.
Knowledge of value-selling frameworks and partnering with Value Engineering.
About Ridgeline
Ridgeline is the first front-to-back system of record for investment managers. Founded by visionary entrepreneur Dave Duffield (co-founder of both PeopleSoft and Workday), the company was created to modernize an industry held back by outdated, disconnected technology. Powered by a single, real-time data set and embedded AI, Ridgeline helps firms automate complexity, accelerate collaboration, and deliver tailored client experiences at scale, without added headcount or risk. Ridgeline is headquartered in Lake Tahoe, with offices in New York, Reno, and the Bay Area, and is recognized by Fast Company as a “Best Workplace for Innovators,” by Frost & Sullivan as a “Technology Innovation Leader,” and by The Software Report as a “Top 100 Software Company.”
Ridgeline is proud to be a community-minded, discrimination-free equal opportunity workplace.
Ridgeline processes the information you submit in connection with your application in accordance with the Ridgeline Applicant Privacy Statement. Please review the Ridgeline Applicant Privacy Statement in full to understand our privacy practices and contact us with any questions.
Compensation and Benefits
The typical starting salary range for new hires in this role is $135,000 - $157,500. Final compensation amounts are determined by multiple factors, including candidate experience and expertise and may vary from the amount listed above.
As an employee at Ridgeline, you'll have many opportunities for advancement in your career and can make a true impact on the product.
In addition to the base salary, 100% of Ridgeline employees can participate in our Company Stock Plan subject to the applicable Stock Option Agreement. We also offer rich benefits that reflect the kind of organization we want to be: one in which our employees feel valued and are inspired to bring their best selves to work. These include unlimited vacation, educational and wellness reimbursements, and $0 cost employee insurance plans. Please check out our Careers page for a more comprehensive overview of our perks and benefits.
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Auto-ApplyMarketing & Communications Director
Marketing director job in Manchester, VT
Job DescriptionDescription:
About Hildene:
This year, Hildene is celebrating its 120th anniversary. Located in southwestern Vermont, Hildene was the seasonal residence of Robert Lincoln and his wife, Mary. Robert was the only child of President Abraham Lincoln and Mary Todd Lincoln to survive to adulthood. Between 1905 and the death of their granddaughter Mary Lincoln Beckwith in 1975, more Lincolns (three successive generations) lived at Hildene than at any other place in the world. In 1978, the nonprofit Friends of Hildene purchased and preserved the estate, which is open to the public year-round.
Hildene is among Vermont's top cultural heritage sites and tourist destinations. The rich tapestry of the Lincoln family legacy and Abraham Lincoln's enduring greatness are woven into the fabric of contemporary life at Hildene. Our nonprofit attraction comprised of the Lincoln's 1905 Georgian Revival home, formal and working gardens, a restored Pullman railcar, Sunbeam, agricultural operations, 12 miles of trails, and year-round programming, all on 412 acres in beautiful Manchester, Vermont.
Learn more at: hildene.org.
Position Overview:
Reporting to the President, the Marketing & Communications Director's primary focus is promoting engagement with existing and new audiences to drive increases in visitor attendance, membership, fundraising, revenue streams, public relations, and partnerships. In this capacity, this role raises awareness of Hildene locally, regionally, and nationally, with a focus on utilizing broadcast, print, and online media to increase editorial placements in targeted media markets.
This position develops, executes, and measures a Multi-year Marketing, Communications, and Public Relations Plan consistent with Hildene's brand, goals, and growth objectives.
This leadership position works closely with the President and other key staff members to define, develop, and advance the organization's strategic goals.
Responsibilities:
Reasonable accommodation may be made to enable individuals with disabilities to perform these essential functions.
Brand Management, Content Strategy, Press, Public Relations, and Outreach.
Communicate the Hildene brand - the Lincoln Family Home - with clarity to internal and external audiences to drive attendance and support the organization's mission.
Implement email and social media cadence; analyze all data behind these efforts to refine the strategy for driving awareness and traffic to Hildene.
Work closely with the President and, in partnership with the Director of The Museum Store & Guest Services, Director of Partner Engagements, Advancement Director, and other key staff members to define, develop, and advance the organization's strategic goals.
Establish brand position through competitor analysis.
Raise awareness of Hildene locally, regionally, and nationally, focusing on broadcast, print, and online media to increase editorial placements in targeted outlets within a 4-hour radius of our nonprofit attraction.
Develop, execute, and measure a Multi-year Marketing, Communications, and Public Relations Plan consistent with Hildene's brand, strategic goals, and growth objectives. Central to this plan is Lincoln Hall, our 14,000 ft four-programs and celebrations center that opened in May 2024, as well as the robust world-class educational and civic programming that will be a transformational asset to our campus and the community.
Develop and optimize the annual Marketing & Communications budget and evaluate the performance of paid campaigns.
Define, quantify, and measure the target market segment(s) and the desired outcomes.
Oversee the strategy of both creative and data metrics of the marketing plan.
Stay current with market research and trends; track trends internally and externally - locally, regionally, nationally, and internationally.
Manage website, on-property video presentations, and all communications channels.
Supervise and manage Marketing Assistant to ensure that brand identity, messaging, marketing, and communications strategy are infused in all organizational and program materials and efforts (Programming, Development, Guest Experience, Retail).
Organization and archiving of all Hildene creative, both past and present.
Required Skills
Proven ability to grow audiences and revenues.
Excellent verbal, written, and visual design communication skills with superior ability to weave compelling narratives in brand voice.
Excellent interpersonal and customer service skills to function well in a rich, creative, and sometimes demanding environment as a team builder and player.
Excellent organizational and project management skills, with great attention to detail.
Excellent time management skills with a proven ability to meet deadlines.
Strong creative, analytical, and problem-solving skills.
Strong supervisory, leadership, and prioritization skills with the experience to manage multiple projects at a time.
Demonstrated knowledge of social media platforms and analytics.
Must have the highest integrity and work ethic.
Proficiency or familiarity with Adobe Creative Suite (InDesign, Photoshop, Illustrator, and Adobe Acrobat) and Microsoft Office applications (PowerPoint, Excel, and Word).
Photography and/or videography skills are a plus.
Required Experience
Minimum of 7 years in a director or manager-level marketing and/or communications role leading a high-growth organization.
A bachelor's degree in Marketing, Communications, or Management is preferred.
Physical Requirements
Ability to stand for long periods of time.
Ability to position and reposition self to take photographs, capture video, and set up presentations.
Consistently works in a variety of weather conditions.
Valid Driver's License.
Traverse uneven terrain from one job location to another.
Ability to move objects weighing up to 30 lbs.
Compensation:
$60,000 - $75,000 annually, depending on experience.
Benefits include dental and vision, life and AD&D insurance, paid time off, sick days, holidays, and a Simple IRA account with an employer 2% contribution. Hildene employees also enjoy a free Hildene Family membership, a 20% employee discount at The Museum Store, and the option to purchase free-range eggs, cheese, and meat at employee prices.
Additional Information:
Background check required of applicants 18 years of age or older.
TO APPLY: Please visit our website, hildene.org, to submit a letter of interest, resume, and portfolio: hildene.org.
Hildene, The Lincoln Family Home is an Equal Opportunity Employer and welcomes candidates for employment who will contribute to our diversity.
Requirements:
Digital Adoption Manager - Practice Solutions Team
Marketing director job in Day, NY
The Digital Adoption Content Manager supports the firm's digital adoption initiatives by implementing scalable digital learning strategies and creating engaging training content. This role focuses on enabling lawyers and business professionals to confidently use the firm's technology platforms through innovative, user-centric communication, training solutions and materials, adoption tools, and intranet-based enablement.
Key Responsibilities
Communication:
Develop strategic communication campaigns that build awareness, foster engagement, and reinforce the value of digital tools.
Develop and maintain communication plans to keep stakeholders informed of adoption progress, challenges and success stories.
Training & Onboarding:
Design and develop digital training materials, including e-learning modules, quick reference guides, videos, and interactive tutorials.
Support effective user onboarding: Develop pathways to help individuals and teams quickly begin using new technologies and experience immediate value.
Support the implementation of scalable training programs for new technology rollouts and platform enhancements.
Create localized and role-based learning paths to improve digital fluency across practice groups and regions.
Partner with Practice Solutions Managers and Product Managers to develop a feedback loop with users and monitor performance data to continuously improve training effectiveness.
Provide hands-on support during technology launches, including virtual and in-person sessions.
Channel Strategy & Content Management
Maintain a library of up-to-date training resources for firm-wide technology platforms.
Leverage digital adoption platforms (e.g., Pendo, WalkMe, Whatfix) to deliver in-app guidance, track engagement, and optimize user experience.
Develop channel strategy around the firm's intranet as a central hub for training resources, self-service learning, and digital adoption campaigns.
Collaborate with the Intranet Strategy Lead to design intranet pages that promote training content and engagement.
Other duties as assigned by the Practice Solutions Director.
Qualifications
Bachelor's degree in Instructional Design, Communications, Marketing or related field.
5+ years of experience in technology adoption or enablement, change management, or digital learning.
Experience with digital adoption tools (e.g., Pendo, WalkMe, Whatfix) and analytics dashboards.
Strong skills in content creation tools (e.g., Articulate, Camtasia, Adobe Creative Suite).
Excellent communication and presentation skills.
Familiarity with change management principles is a plus.
Salary Information
NY Only: The estimated base salary range for this position is $160,000 to $190,000 at the time of posting.
The actual salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held, and if applicable, the location in which the applicant lives and/or from which they will be performing the job. This role is exempt meaning it is not overtime pay eligible.
Simpson Thacher will not sponsor applicants for work visas for this position.
Privacy Notice
For information about how Simpson Thacher & Bartlett LLP collects and processes your personal information, please refer to our Privacy Notice available at ********************************************
Simpson Thacher & Bartlett is committed to a collegial work environment in which all individuals are treated with respect and dignity. The Firm prohibits discrimination or harassment based upon race, color, religion, gender, gender identity or expression, age, national origin, citizenship status, disability, marital or partnership status, sexual orientation, veteran's status or any other legally protected status. This Policy pertains to every aspect of an individual's relationship with the Firm, including but not limited to recruitment, hiring, compensation, benefits, training and development, promotion, transfer, discipline, termination, and all other privileges, terms and conditions of employment.
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Auto-ApplyProposal Marketing Manager
Marketing director job in Day, NY
JOB SUMMARYAs a Proposal Marketing Manager, you will support our national growth in identifying, developing, and implementing short-term and long-term proposal strategies. This position will work independently and with leadership to help improve our proposal effectiveness and efficiency, establish firm-wide proposal excellence at a national level, and play an imperative role in driving continuous growth at our firm.
Develop, implement, and manage the proposal process from start to finish
Oversee and manage proposal design, development, and creation
Lead the proposal development process with scheduling, content generation, editing, outlining, and graphics development (primary focus must be to produce a winning proposal document)
Develop and implement process improvement initiatives that result in the development of proposals of the highest accuracy and effectiveness
Write, edit, and refine proposal content to align with a cohesive, client-focused message that aligns with UHY's value proposition, demonstrating both strategic oversight and hands-on execution.
Oversee the ongoing quality control process over proposal content
Participate in opportunity vetting discussions with partners
Collaborate with partners, business development, and the marketing team to craft compelling messaging that differentiates our offerings and resonates with decision-makers.
Maintaining client-centric demeanor while working with key stakeholders
Track proposal outcomes, analyze win/loss data, and apply insights to strengthen future proposal strategies and effectiveness
Monitor online RFP databases (GovWin) and active contracts for upcoming opportunities for UHY and provide a daily or weekly list of opportunities to partners for review and discussion
Oversee and manage the RFP response/proposal development process, including:
Assessing requirements and monitor RFP compliance
Acquiring content from Subject Matter Experts and Team Members
Formulating Clear and Effective responses
Complying with all solicitation requirements
Develop and maintain relationships with minority subcontractors
Setting expectations for delivery and developing a project schedule
Develop customized presentation content to support the finalist/short-list stage, including:
Defining meeting framework
Mapping content to key messages
Managing layout and design
Develop a strategy and framework for how to monitor market trends, competitors, and other forces that could impact current and future business
Supervisory responsibilities
None
Work environment
Work is conducted in a professional office environment with minimal distractions
Physical demands
Prolonged periods of sitting at a desk and performing work in front of a computer screen for long periods of time
Must be able to lift up to 15 pounds at a time
Travel required
None
Required education and experience
Bachelor's degree in relevant field, such as journalism, communications, or marketing
8+ years in relevant position (Professional Services environment preferred)
Preferred education and experience
Experience in professional service environment, such as a CPA firm, financial consulting firm, or similar setting
Familiarity with proposal software, such as Responsive, Loopio, QorosDocs, Qvidian
Other duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the colleague for this job. Duties, responsibilities and activities may change at any time with or without notice.
For job postings in our New York location, we are required by law to include a good faith salary range for every job, promotion, and transfer opportunities. This range considers many factors, including but not limited to a candidate's knowledge, job specific skills, experience, licensure, and certifications. A reasonable estimate of the current range for this position is $90,000-130,000.
WHO WE ARE
UHY is one of the nation's largest professional services firms providing audit, tax, consulting and advisory services to clients primarily in the dynamic middle market. We are trailblazers who bring our experience from working within numerous industries to our clients so that we can provide them with a 360-degree view of their businesses. Together with our clients, UHY works collaboratively to develop flexible, innovative solutions that meet our clients' business challenges. As an independent member of UHY International, we are proud to be a part of a top 20 international network of independent accounting and consulting firms.
WHAT WE OFFER
POSITIVE WORK ENVIRONMENT
Enjoy a collaborative and supportive work environment where teamwork is valued.
ATTRACTIVE COMPENSATION PACKAGES
Our compensation is competitive and tailored to reflect the role, qualifications, and expertise of each individual.
COMPREHENSIVE BENEFIT PACKAGE
Access comprehensive benefits including group health insurance, dental and vision coverage, 401(k) retirement plans, and generous paid time off (PTO) allowances.
Auto-ApplyVice President (VP), Growth Marketing
Marketing director job in Day, NY
About the role: We are seeking a data-driven and results-oriented Vice President (VP) of Growth Marketing to lead our global demand generation, events, and partner marketing functions. This is a leadership role responsible for architecting and executing a multi-channel strategy to generate a predictable, scalable pipeline and accelerate revenue growth through both new business acquisition and existing business expansion. This role reports to the Chief Marketing Officer and will be peers with our VP of Market Strategy (leading PMM, Comms, and Creative) and our Chief Merchant (leading Customer Advocacy & Engagement).
You are the ideal candidate if you are a true "marketing scientist" with a quantifiable track record of building and scaling demand engines that successfully target c-suite executives and emerging leaders within enterprise finance, technology, digital, and ecommerce teams. You thrive on data, live and breathe modern growth practices that use AI to superscale impact, have a strong point of view on tech stack modernization, and have a passion for building teams that drive measurable business impact.
What you'll be doing:
* Architect the Global Demand Engine: Design, execute, and optimize a comprehensive, multi-channel demand generation strategy to achieve pipeline and revenue goals. You will own the strategy and execution across all digital channels , community, content, and more.
* Lead Account-Based Marketing (ABM) Strategy: Evolve and scale our ABM program, partnering closely with sales leadership to identify and target high-value enterprise accounts, orchestrate personalized campaigns, and drive engagement with key personas across the buying committee.
* Develop a World-Class Events & Field Marketing Strategy: Build and lead a global events strategy that creates memorable experiences and drives significant pipeline. This is a current strength in our team and includes flagship industry trade shows, proprietary executive roundtables, and regional field marketing events designed to attract both prospective clients and deepen relationships with existing customers.
* Scale Partner Marketing: Collaborate with our Business Development teams to scale co-marketing programs across our partner ecosystem (including emerging agentic platforms) that generate high-quality, partner-sourced pipeline and amplify our brand reach within the ecosystem.
* Champion Data-Driven Decision Making: Partner with our Revenue Operations team to build, refine, and champion a sophisticated multi-touch attribution model and continuously refine our target account profile using data from our Ideal Customer Profile analysis to determine areas of near term and long-term opportunity. You will use data-backed insights to understand complex buyer journeys, measure ROI, and dictate future marketing investments with precision.
* Foster a Culture of Experimentation: Instill a "test and learn" mindset across the team. Continuously optimize campaigns, channels, and messaging by developing a robust framework for A/B testing and experimentation.
* Lead and Mentor a High-Performing Team: Manage and develop a talented team of marketing professionals across demand generation, events, and partner marketing. Foster a collaborative, results-oriented culture that empowers team members to do their best work.
* Manage Performance & Budget: Own the growth marketing budget, key performance indicators (KPIs), and reporting for all demand-related activities, regularly communicating performance to the executive team and the board.
What you'll need:
* 12+ years of B2B marketing experience, with at least 5+ years in a senior leadership role building and managing high-performing marketing teams.
* Proven, quantifiable track record of successfully developing and scaling a global demand generation function for a B2B technology company that sells to enterprise retail and/or commerce organizations.
* Expertise in targeting, engaging, and generating pipeline from C-suite personas (e.g., CFO, CIO, CTO, CCO) and functional leaders across finance, technology, digital, and ecommerce departments.
* Fluency in modern growth marketing practices, with hands-on experience building and scaling sophisticated, multi-channel Account-Based Marketing (ABM) programs.
* Demonstrated success in developing and executing a global field marketing and events strategy that effectively engages both prospects and customers, from large-scale trade shows to intimate executive events.
* Experience collaborating with key partner ecosystems (i.e. Salesforce, AWS, Shopify) to build joint pipeline growth, establish AE:AE relationships, and align leadership teams. Existing relationships within these and other organizations is a plus.
* A true "marketing scientist" mindset: You are highly analytical, data-driven, and have direct experience working with revenue operations to develop and leverage marketing attribution models (e.g., multi-touch, W-shaped) to guide strategy.
* A testing-centric and intellectually curious approach to marketing, with a passion for continuous optimization and understanding complex, non-linear enterprise buyer journeys.
* Leadership and communication skills, with the ability to inspire a team, collaborate cross-functionally (especially with Sales, Product, and Finance), and present clearly to an executive audience.
* Experience managing a significant marketing budget and a deep understanding of marketing technology stacks (e.g., Salesforce, Marketo/HubSpot, 6sense/Demandbase, etc.).
About us:
Digital commerce is built on trust. At every point along the eCommerce journey, businesses must make a critical decision: Can I trust this customer? Answering this simple question accurately and instantly is powerful-it can accelerate revenue growth and strengthen a company's connection with its customers. How do we do it? Forter was founded on the insight that it's not about what is being purchased, nor where- but who is behind the interaction.
The Forter Decision Engine finds patterns across more than one billion identities in our dataset. We isolate fraudsters and protect customers-ensuring everyone gets the experience they deserve. Given that trust is central to how we operate, Forter is very much driven by a defined set of values. We attract remarkable talent and have retention and engagement levels that are well above benchmarks. We're meticulous about strengthening our culture as we grow and ensuring this is an environment where people can have outsized impact.
Trust is backed by data - Forter is a recipient of over 10 workplace and innovation awards, including:
* Great Place to Work Certification (2021, 2022, 2023)
* Fortune's Best Workplaces in NYC (2022, 2023 and 2024)
* Forbes Cloud 100 (2021, 2022, 2023 and 2024)
* #3 on Fast Company's list of "Most Innovative Finance Companies" (2022)
* Anti-Fraud Solution of the Year at the Payments Awards (2024)
* SAP Pinnacle Awards "New Partner Application Award" (2023)
* Fintech Breakthrough Awards - Best Fraud Prevention Platform (2023)
Life as a Forterian:
We are a team of over 500 Forterians spread across 3 different continents. Since 2013, we've raised $525 million from investors such as Tiger Global, Bessemer, Sequoia Capital, March Capital and Salesforce Ventures. We're on a mission to bring trust to global digital commerce so that companies like Nordstrom, Priceline, Instacart and ASOS can block fraud, drive revenue and improve customer experience.
At Forter, we believe unique people create unique ideas, and valuable experience comes in many forms. So, even if your background doesn't match everything we have listed in the job description, we still encourage you to apply and tell us why your skills and values could be an asset to us. By welcoming different perspectives, we grow together as humans and as a company.
Forter is an Equal Employment Opportunity employer that will consider all qualified applicants, regardless of race, color, religion, gender, sexual orientation, marital status, gender identity or expression, national origin, genetics, age, disability status, protected veteran status, or any other characteristic protected by applicable law.
If you need assistance or an accommodation due to a disability, please email us at interviewaccommodation@forter.com. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.
Benefits:
* Competitive salary
* Restricted Stock Units (RSUs)
* Matching 401K Plan
* Comprehensive and generous health insurance, including vision and dental coverage
* Home office allowance
* Generous PTO policy
* Half day Fridays
Hybrid work:
At Forter, we embrace a hybrid work model that blends in-person connection with the flexibility of remote work. Team members based near our key hubs are expected to work from the office at least three days per week. We believe that regular face-to-face collaboration fuels professional development, strengthens our culture, and builds the relationships that help teams thrive.
* Forter does not accept agency resumes. Please do not forward resumes to Forter (or any related) jobs alias or directly to any Forter employees. Forter will not be responsible for any fees related to unsolicited resumes.
Salary Range: $238,000 - $305,000 annually + bonus + equity + benefits
The referenced salary range is based on the Company's good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, and skill level.
Forter's Applicant Privacy Policy
Auto-ApplyMarketing Technology & AI Innovation Director
Marketing director job in Amsterdam, NY
About air Slate air Slate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdf Filler, DocHub, air Slate WorkFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.
We're in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Romania, Ukraine and Philippines.
At air Slate, we're building value for customers and a culture where growth and innovation go hand in hand. We're looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.
Now, we are looking for a Marketing Innovation Director to join our team.
This senior leader will drive innovation within Marketing by evaluating, piloting, and scaling modern technologies-especially AI, machine learning, and automation. The Marketing Innovation Director will ensure that air Slate's marketing function evolves into a future-ready, AI-powered capability, going beyond operational execution to deliver measurable business impact.
We are looking for someone who not only sets strategy but also rolls up their sleeves and experiments directly with the tools-from generative AI to martech automation. The right person will feel equally comfortable testing, building, and proving value hands-on as they are in leading teams and influencing stakeholders. If you thrive on turning innovation into real-world impact (and don't mind getting your hands "dirty" in the process), this role is for you.
What you'll do:
* Evaluate AI Marketing Tools across SEO, PPC, content, creative, and analytics.
* Design and execute an AI Marketing Strategy aligned with AirSlate's growth goals.
* Run pilots and POCs, test emerging solutions, and scale those that demonstrate ROI.
* Implement AI Tools across campaign operations, PPC management, SEO workflows, and lifecycle marketing.
* Define ROI & Measurement Frameworks to evaluate outcomes, cost savings, and CAC improvements.
* Automate repetitive processes in ad operations, reporting, and content production.
* Build an innovation pipeline that continuously scans for emerging trends (AI-driven SEO, generative advertising, agentic campaign optimization).
* Cross-Functional Enablement: Partner with Sales, Product, and GMs to embed AI-driven insights into GTM strategies.
* Change Management & Training: Upskill the marketing team on AI-driven workflows, building a culture of experimentation.
* Vendor Management: Manage relationships with AI tool providers, negotiate contracts, and ensure seamless integrations.
* Governance & Standards: Ensure ethical AI adoption, compliance with privacy requirements, and consistent use across marketing teams.
What you'll need:
* 7-10 years in digital marketing, growth, or marketing operations, ideally in B2C SaaS or consumer internet.
* Deep understanding of SEO, PPC, customer acquisition funnels, and growth marketing.
* Strong foundation in Generative AI concepts: large language models (LLMs), GenAI techniques (prompt engineering, fine-tuning, retrieval-augmented generation), data strategy, and understanding of how LLMs and AI-driven algorithms impact marketing.
* Familiarity with machine learning techniques (e.g., classification, recommendation, clustering) and their applications in marketing, with GenAI expertise as the primary focus.
* Hands-on experience with AI tools (generative AI, AI SEO/PPC automation platforms, AI-driven creative).
* Proven ability to evaluate, implement, and scale AI solutions within martech stacks (automation, personalization, predictive analytics).
* Track record of leading marketing automation or martech transformations.
* Strong analytical skills; comfort with CAC, LTV, ROI, and AI performance metrics.
* Entrepreneurial mindset with ability to experiment, fail fast, and scale success.
What we offer
Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries.
Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience, plus a performance-based bonus system and stock options so you share in the company's growth.
Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility, supporting teammates who want to explore new opportunities within air Slate.
Health and well‑being - We provide comprehensive benefits tailored to each country, including health coverage, wellness programmes and access to fitness options. We also dedicate quarterly company-wide Mental Health Days, when everyone takes time off to rest and recharge.
Family‑friendly culture - Family life is part of who we are, and we embrace it in many forms. From flexibility for parents to our air Slate Junior Club for kids, to company-wide family days and our pet-friendly approach, we're committed to making work and life easier to balance.
Giving back - We support charitable initiatives around the world through the air Slate Care programme. Our current focus includes humanitarian aid in Ukraine and other regions, matching employee donations and supporting causes chosen by our teams.
Open communication - We encourage transparent dialogue at all levels. From team discussions to company-wide Q&A sessions with our CEO, we make sure everyone has the chance to be heard and to influence how we grow.
It is air Slate's policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual's race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. air Slate's policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. air Slate is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, air Slate will consider for employment qualified applicants with arrest and conviction records.
Read our Recruitment Privacy Notice to Learn how we process your personal information.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Auto-ApplyDirector, Global Marketing Nephrology & Immunology
Marketing director job in Albany, NY
As the Director of Global Marketing (Nephrology & Immunology), you will transform science into strategy by driving global brand strategy, influencing launch preparations and execution, and forging connections across the enterprise **. This role is responsible for the launch of a first-in-class monoclonal antibody within the Nephrology & Immunology portfolio** . A successful candidate must be a strong matrix leader, good communicator and well-rounded global commercial leader, with proven results in shaping and implementing brand strategy, creating and delivering impactful and innovative Global programs to excel performance across the Globe. Clear strategic thinking with the ability to lead and demonstrate passion for the brand is required.
You'll join an empowered, fast-paced, high-visibility team at the forefront of scientific innovation, where your work will shape decisions that impact patients worldwide with autoimmune and rare diseases.
**Responsibilities:**
+ **Global Launch Leadership & Market Preparation:** Lead cross-functional global launch planning, ensuring alignment across R&D, medical affairs, market access, and regional teams. Drive pre-launch excellence by preparing priority markets with tailored strategies, tools, and stakeholder engagement plans. Develop and execute global launch readiness frameworks, including asset-specific launch excellence scorecards and KPIs. Ability to manage a significant scope of responsibility including multiple indication launch plans and new assets.
+ **Global Congress & KOL Strategy:** Design and implement a global congress strategy that elevates scientific presence and brand visibility. Build and execute a global KOL engagement plan to cultivate advocacy, shape perception, and inform strategy. Partner with medical affairs to align scientific narratives and ensure consistent messaging across touchpoints.
+ **Strategic Asset Development & Lifecycle Planning:** Influence target product profiles and indication prioritization with a sharp eye on market differentiation and commercial viability. Co-chair the product development committee with R&D. Shape lifecycle strategies that maximize long-term value, from pre-launch through post-market expansion. Inform the annual Global Asset Planning Process and present to senior leadership.
+ **Cross-Functional & Regional Collaboration:** Serve as the strategic integrator across global and regional teams, ensuring seamless execution and shared accountability. Facilitate enterprise-wide alignment through structured planning processes and transparent communication. Lead Launch Readiness Reviews with regions as well as Global Brand Team meeting with regions around the globe.
+ **Budget & Resource Stewardship:** Own global marketing budgets for assigned assets, ensuring strategic investment and ROI-driven execution.
**Qualifications**
+ 10+ years in pharmaceutical or biotech marketing, with deep experience in launch strategy and pre-launch planning, global preferred
+ Proven success leading cross-functional teams through late-stage development and global commercialization
+ Expertise in global congress planning, KOL strategy, and market readiness frameworks.
+ Strong strategic thinking, business case development, and stakeholder influence.
+ Experience in Nephrology, Immunology, or autoimmune therapeutic areas preferred.
+ Undergraduate degree in marketing, science, or business required; advanced degree (MBA, PharmD, PhD, MD) strongly preferred.
+ Location: Remote, with ability to be in Princeton, NJ for moments that matter
+ Willingness to travel up to 30% globally.
**Competencies**
**Accountability for Results -** Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
**Strategic Thinking & Problem Solving -** Make decisions considering the long-term impact to customers, patients, employees, and the business.
**Patient & Customer Centricity -** Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
**Impactful Communication -** Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
**Respectful Collaboration -** Seek and value others' perspectives and strive for diverse partnerships to enhance work toward common goals.
**Empowered Development -** Play an active role in professional development as a business imperative.
Minimum $183,335.00 - Maximum $274,160.00, plus incentive opportunity: The range shown represents a typical pay range or starting pay for individuals who are hired in the role to perform in the United States. Other elements may be used to determine actual pay such as the candidate's job experience, specific skills, and comparison to internal incumbents currently in role. Typically, actual pay will be positioned within the established range, rather than at its minimum or maximum. This information is provided to applicants in accordance with states and local laws.
**Application Deadline** : This will be posted for a minimum of 5 business days.
**Company benefits:** Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Come discover more about Otsuka and our benefit offerings; ********************************************* .
**Disclaimer:**
This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary.
Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will be given consideration for employment without regard to race, color, sex, gender identity or gender expression, sexual orientation, age, disability, religion, national origin, veteran status, marital status, or any other legally protected characteristic.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation, if you are unable or limited in your ability to apply to this job opening as a result of your disability. You can request reasonable accommodations by contacting Accommodation Request (EEAccommodations@otsuka-us.com) .
**Statement Regarding Job Recruiting Fraud Scams**
At Otsuka we take security and protection of your personal information very seriously. Please be aware individuals may approach you and falsely present themselves as our employees or representatives. They may use this false pretense to try to gain access to your personal information or acquire money from you by offering fictitious employment opportunities purportedly on our behalf.
Please understand, Otsuka will **never** ask for financial information of any kind or for payment of money during the job application process. We do not require any financial, credit card or bank account information and/or any payment of any kind to be considered for employment. We will also not offer you money to buy equipment, software, or for any other purpose during the job application process. If you are being asked to pay or offered money for equipment fees or some other application processing fee, even if claimed you will be reimbursed, this is not Otsuka. These claims are fraudulent and you are strongly advised to exercise caution when you receive such an offer of employment.
Otsuka will also never ask you to download a third-party application in order to communicate about a legitimate job opportunity. Scammers may also send offers or claims from a fake email address or from Yahoo, Gmail, Hotmail, etc, and not from an official Otsuka email address. Please take extra caution while examining such an email address, as the scammers may misspell an official Otsuka email address and use a slightly modified version duplicating letters.
To ensure that you are communicating about a legitimate job opportunity at Otsuka, please only deal directly with Otsuka through its official Otsuka Career website ******************************************************* .
Otsuka will not be held liable or responsible for any claims, losses, damages or expenses resulting from job recruiting scams. If you suspect a position is fraudulent, please contact Otsuka's call center at: ************. If you believe you are the victim of fraud resulting from a job recruiting scam, please contact the FBI through the Internet Crime Complaint Center at: ******************* , or your local authorities.
Otsuka America Pharmaceutical Inc., Otsuka Pharmaceutical Development & Commercialization, Inc., and Otsuka Precision Health, Inc. ("Otsuka") does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any Otsuka employee directly or through Otsuka's application portal without a valid written search agreement in place for the position will be considered Otsuka's sole property. No fee will be paid if a candidate is hired by Otsuka as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Senior Product Marketing Manager
Marketing director job in Albany, NY
Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care.
By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare.
**About the Role**
The Senior Product Marketing Manager is responsible for defining the story of our products. What we build, why it matters, and how it drives impact for our customers. This person will translate product strategy into compelling narratives, enable our commercial teams, and partner with Growth and Demand Gen to activate campaigns that drive adoption and pipeline.
**Key Responsibilities**
+ **Positioning & Messaging:** Craft differentiated messaging and positioning for core products and solutions; own the "master story" and ensure consistency across channels. **GTM & Launch Strategy:** Lead product launches and go-to-market planning; align cross-functionally with Product, Sales, and Marketing.
+ **Sales Enablement:** Develop battlecards, talk tracks, competitive briefs, and onboarding materials to arm Sales and Customer teams with clear, confident messaging.
+ **Content Ownership:** Oversee high-impact content, including white papers, case studies, solution overviews, and thought leadership pieces. **Campaign Partnership:** Co-develop campaign messaging and content with Growth & Demand Gen, ensuring alignment between product strategy and execution. **Market & Competitive Intelligence:** Maintain ongoing insight into market trends, customer needs, and competitor positioning to inform strategy.
+ **Customer Advisory Board (CAB) Content:** Partner with the CX team on customer storytelling, narrative development, and event messaging.
**What You Bring**
+ 6-8 years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries.
+ Demonstrated ability to craft compelling, differentiated messaging and translate technical concepts into business value.
+ Strong collaboration skills; proven track record of partnering with Product, Sales, and Demand Gen teams.
+ Excellent storytelling and writing abilities; comfortable developing and presenting content to executive audiences.
+ Strategic thinker who is also hands-on; able to own both planning and execution.
We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.
The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.
The estimated total cash compensation range for this role is:
$128,000-$160,000 USD
To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.
This job is not eligible for employment sponsorship.
Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay.
At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way.
Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis.
For more information about how we collect and use your data, please review our Privacy Policy (**************************************** .
Vice President of Marketing
Marketing director job in Day, NY
Reporting to: Founder & CEO Department: Marketing Salary: $180,000 - $240,000 annually, based on experience
About Bubble:
Bubble is rewriting the rules of skincare. Since launching in 2020, we've become one of the fastest-growing skincare brands in the U.S.-rooted in derm-developed formulas, clinical efficacy, and a radically joyful brand voice that speaks to a generation.
We're now in 17,000+ retail doors across Target, Ulta, Walmart, CVS, Boots UK, Priceline AU, Shoppers Drug Mart, and Sephora Middle East, with a passionate community of millions driving us forward.
We're looking for a Vice President of Marketing to lead the next chapter of Bubble's growth. This is a rare opportunity to shape one of the most disruptive, culture-defining brands in beauty today.
Role Overview:
As VP of Marketing, you'll be both strategist and operator - a true player-coach. You'll set the direction for Bubble's global marketing while rolling up your sleeves to make sure it comes to life with excellence. Reporting directly to the Founder & CEO, you'll be responsible for scaling Bubble from $100M+ to $500M+ while keeping our brand DNA intact.
This role requires someone who has done it before - not just developed great ideas, but actually executed and proven how marketing drives measurable growth in beauty/CPG.
Key Responsibilities:
Set and Execute Global Strategy:
Work closely with the Founder to shape Bubble's brand strategy, annual calendar, and campaigns - then own execution across paid media, social, PR/communications, retail marketing/VM, partnerships, and brand
activations.
Scale Growth Efficiently:
Drive awareness, consideration, and conversion across cohorts through segmentation, targeting, and performance-driven paid media.
Build Retail Impact:
Develop best-in-class retail activations and media partnerships (Target, Ulta, Boots, Sephora ME, etc.) that drive measurable lift in traffic, trial, and ROI.
Make PR a Business Driver:
Elevate Bubble's voice in culture and skincare with strategic PR, influencer partnerships, and external activations that translate into awareness and market share.
Lead Breakthrough Campaigns:
Deliver integrated, creative, and culturally relevant brand storytelling that wins with Gen Z/Gen Alpha, while deepening credibility and consideration with older consumers.
Drive Launches that Stick:
Bring new products to market with 360° strategies that spark trial, fuel conversation, and sustain demand.
Be Data & KPI-driven:
Build a marketing measurement framework; set, track, and optimize KPIs across paid, retail, PR, and brand campaigns. Review analytics weekly to adjust spend, creative, and channel mix for maximum ROI.
Lead + Do:
Inspire and mentor an A+ marketing team while personally driving execution when needed - balancing big-picture leadership with hands-on action.
Operate as a Key Exec:
Partner with the CEO and leadership team on brand positioning, international growth, and long-term strategy.
Who You Are:
Experienced leader: 10+ years in marketing, with leadership roles in beauty, CPG, or disruptive consumer brands; proven track record scaling a brand from $100MM to $500MM+.
Full-stack marketer: Hands-on experience across paid media, PR/communications, retail marketing, creative, and digital - and the ability to integrate them seamlessly.
Player-coach: Equally comfortable managing and mentoring teams and executing directly; you don't just write briefs, you make things happen.
Performance-minded operator: Data-obsessed with proven experience building KPI dashboards, reviewing analytics, and turning insights into optimized strategies that deliver measurable business results.
Cultural storyteller: A sharp creative instinct and strong POV on how to make brands culturally relevant and loved.
Global mindset: Experience operating across international markets is a plus.
Builder mentality: Thrives in entrepreneurial, fast-growth environments.
Why Join Bubble
At Bubble, you'll be part of a small, fast-moving leadership team rewriting what it means to build a skincare brand. You'll have the opportunity to:
Shape one of the most exciting, fastest-growing brands in beauty.
Work at the intersection of culture, community, and commerce.
Lead marketing for a company disrupting mass skincare, already surpassing legacy players in Gen Z market share.
Be part of a leadership culture that blends creativity, accountability, and execution.
Bubble is more than skincare - it's a movement built on joy, trust, and community. If you're ready to scale a disruptive brand into the next global leader, we'd love to meet you.
Auto-ApplyVice President of Marketing
Marketing director job in Day, NY
Outlast is disrupting the largest market you've never heard of. The bulk recyclables industry is a ~$1 trillion industry - yet is largely a technological desert. Outlast is transforming recyclables trade through technology. Our platform enables suppliers and buyers to safely and effortlessly transact their materials at the push of a button. Beyond connecting suppliers and buyers, we also provide global logistics, financing, and quality control. As a company, we are keenly focused on optimizing the customer experience and doing good for the environment by promoting recycling. On the latter, the proof is in the facts: recycling 1 ton of material is the equivalent to reducing the greenhouse gas emissions of more than 7,000 miles in a passenger car. Outlast is poised for explosive growth, completing several rounds of funding and landing contracts that can scale to $100s of millions in revenue.
Role Overview
We are seeking a revenue-focused Director of Marketing to build our pipeline engine from the ground up. As our first marketing hire, you'll be directly responsible for generating qualified opportunities that help us achieve our aggressive growth goals. This role is ideal for a scrappy, data-driven marketer who thrives in fast-paced environments and knows how to use today's tools - especially generative AI - to punch above their weight. Your mission: create repeatable systems that drive awareness, educate buyers, and fill the top and middle of the funnel with sales-ready leads.Responsibilities
Pipeline Ownership
Build and execute a marketing strategy aligned tightly with sales and revenue targets.
Identify key buyer segments and manage targeted, measurable campaigns to engage and convert them.
Develop full-funnel programs - from cold outbound support to lead nurturing - that drive real revenue contribution.
LLM-Powered Content & Outreach
Leverage large language models to scale outreach, content creation, and campaign execution.
Automate highly personalized outbound campaigns, tailored to industry, use case, and buyer profile.
Generate relevant and timely content that supports education and lead conversion at every stage of the funnel.
Sales Alignment & Enablement
Collaborate closely with the sales team to understand deal flow, objections, and content needs.
Develop sales collateral, outbound templates, and talking points that improve close rates.
Optimize messaging to shorten cycles and improve conversion from first contact to closed deal.
Measurement & Iteration
Define clear KPIs (e.g. MQLs, SQLs, pipeline sourced) and build dashboards to track performance.
Test campaign formats, offers, and channels; continuously optimize based on results.
Use feedback loops from both sales and prospects to refine strategies in real time.
Foundation for Scale
Stand up the core systems (e.g. CRM workflows, LLM content pipelines, campaign calendar) needed to run and scale revenue marketing.
Identify highest-ROI opportunities for team expansion and budget allocation.
Requirements
7-10+ years of B2B marketing experience with a demonstrated track record of owning pipeline targets.
Experience in climate tech, supply chain/logistics, industrials, or marketplaces strongly preferred.
Highly skilled in building and executing demand generation programs from scratch.
Strong grasp of generative AI tools and how to apply them for scalable outreach, content, and campaign operations.
Proven success aligning marketing with sales to drive revenue; familiar with CRM processes and lead scoring models.
Ability to operate independently, prioritize ruthlessly, and move quickly in a resource-constrained environment.
Clear communicator with strong writing, positioning, and storytelling skills.
Bachelor's degree required.
What Success Looks Like
You've built a measurable, repeatable pipeline engine that fuels Outlast's sales growth.
Campaigns consistently generate high-quality leads that convert to revenue.
Sales cycles are faster and more efficient because marketing warms and qualifies prospects.
You've demonstrated the impact of marketing on revenue and made the case to scale the function.
Auto-ApplySales & Marketing Director
Marketing director job in Saratoga Springs, NY
Job Description
Job Title: Director of Sales & Customer Service (Contact Center)
Company: Client of Brave New World Search Group
Location: Saratoga Springs, NY Hybrid • Full-time
Our client is a vertically integrated real estate operator with a significant multi-market presence across the U.S. and Canada. The organization is rapidly scaling and places a strong emphasis on data, customer experience, and operational excellence.
Role Summary
Lead a high-velocity, revenue-generating contact center that supports a nationwide portfolio. You will be responsible for sales conversion and customer experience from strategy to execution, overseeing people, processes, and platforms while fostering a best-in-class culture across inbound, outbound, chat, email, and SMS. This is an onsite leadership role working closely with a team of 50-60 contact center professionals.
What You'll Do
Own the Numbers: Set and achieve monthly/quarterly sales and retention targets (conversion, revenue per inquiry, upsell/ancillary attach, churn).
Run the Center: Manage day-to-day operations, workforce management, quality assurance/control, and performance coaching for supervisors and agents.
Scale Revenue Programs: Develop, test, and refine pricing strategies, promotions, and retention initiatives; create effective talk tracks and objection handling techniques.
Data-Driven Management: Establish dashboards and reporting cadences for KPIs (Contact → Conversion, AHT, FCR, CSAT/NPS, Occupancy, Adherence, Shrink).
Journey & Customer Experience: Enhance response times, service level agreements, and handoffs across all communication channels; bridge gaps between sales and service functions.
Enable the Team: Drive the development of playbooks, training programs, certification paths, and coaching; recruit and nurture leaders within the organization.
Tech & Tools: Manage the roadmap for CCaaS/CRM/WFM/QM tools (e.g., Five9/Genesys/NICE, Salesforce/HubSpot/Zendesk); improve reporting and call scoring processes.
Cross-Functional Collaboration: Work closely with Marketing (demand generation/lead quality), Operations (field handoff), and Finance (forecasting/budget).
Governance: Ensure compliance with scripting standards and maintain consistent documentation and billing practices.
KPIs You'll Own
Lead-to-booking/lease conversion rate
Revenue per inquiry / ancillary attach rate
CSAT/NPS, FCR, and response SLAs
Average Handle Time (AHT), schedule adherence, and productivity
Churn/retention and save-rate
Qualifications
Bachelor's degree in Business or a related field (MBA preferred).
10+ years of experience in contact center or inside sales leadership, including multi-site or multi-channel management; at least 4+ years leading managers/supervisors.
Proven success in enhancing conversion rates and customer experience through rigorous KPI management.
Strong analytical skills with advanced proficiency in Excel/BI and experience in building dashboards.
Hands-on experience with cloud contact center platforms (CCaaS), CRM, WFM, and QM tools.
Exceptional communication, hiring, and coaching abilities; thrives in a fast-paced growth environment.
Benefits & Perks
Competitive compensation; medical, dental, vision, life insurance, STD/LTD; paid vacation, sick time, and holidays; 401(k) with company match.
Apply: Send your resume to ************************** with the subject “Director of Sales & Customer Service - Saratoga Springs.”
Easy ApplySales & Marketing Director
Marketing director job in Saratoga Springs, NY
Job Description
Job Title: Director of Sales & Customer Service (Contact Center)
Company: Client of Brave New World Search Group
Location: Saratoga Springs, NY Hybrid • Full-time
Our client is a vertically integrated real estate operator with a significant multi-market presence across the U.S. and Canada. The organization is rapidly scaling and places a strong emphasis on data, customer experience, and operational excellence.
Role Summary
Lead a high-velocity, revenue-generating contact center that supports a nationwide portfolio. You will be responsible for sales conversion and customer experience from strategy to execution, overseeing people, processes, and platforms while fostering a best-in-class culture across inbound, outbound, chat, email, and SMS. This is an onsite leadership role working closely with a team of 50-60 contact center professionals.
What You'll Do
Own the Numbers: Set and achieve monthly/quarterly sales and retention targets (conversion, revenue per inquiry, upsell/ancillary attach, churn).
Run the Center: Manage day-to-day operations, workforce management, quality assurance/control, and performance coaching for supervisors and agents.
Scale Revenue Programs: Develop, test, and refine pricing strategies, promotions, and retention initiatives; create effective talk tracks and objection handling techniques.
Data-Driven Management: Establish dashboards and reporting cadences for KPIs (Contact → Conversion, AHT, FCR, CSAT/NPS, Occupancy, Adherence, Shrink).
Journey & Customer Experience: Enhance response times, service level agreements, and handoffs across all communication channels; bridge gaps between sales and service functions.
Enable the Team: Drive the development of playbooks, training programs, certification paths, and coaching; recruit and nurture leaders within the organization.
Tech & Tools: Manage the roadmap for CCaaS/CRM/WFM/QM tools (e.g., Five9/Genesys/NICE, Salesforce/HubSpot/Zendesk); improve reporting and call scoring processes.
Cross-Functional Collaboration: Work closely with Marketing (demand generation/lead quality), Operations (field handoff), and Finance (forecasting/budget).
Governance: Ensure compliance with scripting standards and maintain consistent documentation and billing practices.
KPIs You'll Own
Lead-to-booking/lease conversion rate
Revenue per inquiry / ancillary attach rate
CSAT/NPS, FCR, and response SLAs
Average Handle Time (AHT), schedule adherence, and productivity
Churn/retention and save-rate
Qualifications
Bachelor's degree in Business or a related field (MBA preferred).
10+ years of experience in contact center or inside sales leadership, including multi-site or multi-channel management; at least 4+ years leading managers/supervisors.
Proven success in enhancing conversion rates and customer experience through rigorous KPI management.
Strong analytical skills with advanced proficiency in Excel/BI and experience in building dashboards.
Hands-on experience with cloud contact center platforms (CCaaS), CRM, WFM, and QM tools.
Exceptional communication, hiring, and coaching abilities; thrives in a fast-paced growth environment.
Benefits & Perks
Competitive compensation; medical, dental, vision, life insurance, STD/LTD; paid vacation, sick time, and holidays; 401(k) with company match.
Apply: Send your resume to ************************** with the subject “Director of Sales & Customer Service - Saratoga Springs.”
Easy ApplySenior Product Marketing Manager
Marketing director job in Amsterdam, NY
Bynder goes far beyond managing digital assets. Our AI-powered digital asset management platform enables teams to conquer the chaos of proliferating content, touch points, and relationships in order to thrive. With intuitive, AI-powered solutions that enhance content creation, simplify asset discovery, and maximize the value of every asset, we are the brand ally that unifies and transforms the creation and sharing of assets-inspiring teams, delighting customers, and elevating businesses.
Join our global team of 600+ 'Byndies' and contribute to shaping the future of digital asset management! As a leader in the industry, our AI capabilities empower over 1.4M users across 3,700+ organizations, including Spotify, Puma, Five Guys and Icelandair to work smarter with their content. With a commitment to innovation and a presence in seven offices worldwide, Bynder offers a dynamic environment where you can make a real impact.
Ready to grow your career by helping the world's leading brands create exceptional content experiences and thrive? Explore this opportunity and apply now to join our talented team.
We're looking for a Sr. Product Marketing Manager who will be responsible for the go-to-market strategy and execution for Bynder's DAM Content Experience Solution. This role will own the long-term product marketing strategy and tactics, and collaborate with several leaders across product, sales, partner, and marketing to drive net new business and expansion revenue within the installed base.
What you will do:
* Develop and implement a comprehensive product marketing strategy aligned with the company's overall business objectives.
* Conduct market and customer research and analysis to identify market trends, customer needs, and competitive insights.
* Define clear product messaging and positioning that supports and amplifies our vision and thought leadership, resonates with target audiences and differentiates Bynder in the marketplace.
* Lead the creation of compelling sales and marketing materials, including product presentations, datasheets, case studies, and website content.
* Work with customer marketing and customer success to build strong customer case studies that highlight the use cases and quantifiable value our platform delivers to customers.
* Collaborate with sales enablement to build and deliver competitive battlecards, sales plays, demo scripts and other tools for training and enabling across the direct and partner sales teams.
* Oversee the execution of product launches, ensuring a smooth and successful market entry that maximizes revenue potential.
* Track and measure the success of product marketing initiatives using OKRs.
What you bring:
* 3+ years of experience in product marketing leadership roles
* Deep understanding of the DAM market landscape or any closely related adjacent martech
* Technical acumen, especially around AI, and SaaS
* Experience building high impact collateral
* Excellent communication, presentation, and interpersonal skills.
* A collaborative and results-oriented leadership style.
What we have:
* Challenging and inspiring work environment
* Flat hierarchy where your voice will be truly heard
* Opportunity to initiate your own projects
* An experienced team is ready to welcome you anytime
* Unlimited vacation policy
* Competitive monthly compensation
* Apple gear
* Daily lunch
* Drinks at the Bynder Bar :)
* Amazing office in the heart of Amsterdam
Our Commitment:
Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences. At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better. At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves.
Just as we are never finished innovating, Bynder's commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.
Our Commitment:
Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences. At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better. At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves.
Just as we are never finished innovating, Bynder's commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.
Auto-ApplyAssociate Manager, Performance Marketing
Marketing director job in Day, NY
Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients, including one in every county in the United States, and in 98% of primary care deserts.
Ro has been recognized as a Fortune Best Workplace in New York and Health Care for four consecutive years (2021-2024). In 2023, Ro was also named Best Workplace for Parents for the third year in a row. In 2022, Ro was listed as a CNBC Disruptor 50.
The Performance Marketing team at Ro is seeking a data-driven Associate Manager responsible for driving new patient growth from our paid social channels (e.g. Meta, Snap, Pinterest, TikTok, etc.). This role will report to the Senior Manager of Performance Marketing and will oversee a portion of our paid social media budget, leading all aspects of campaign optimization and creative strategy.
The ideal candidate should be both analytical and imaginative, capable of delving deeply into performance data to drive optimizations and concepting engaging ad creatives that convert effectively. This role is highly cross-functional and requires a collaborative approach to working with a range of partners including Creative, Analytics, Product Marketing, Legal, and Medical teams.What You'll Do:
Lead Paid Social strategy and execution for a portion of our business, with day-to-day responsibilities including campaign optimization, bid management, budget allocation, performance monitoring, testing, etc
Oversee paid social creative process, from new ad concept development & briefing to handoff & refinement, to generate a high volume of ad creatives to fuel our paid social channels
Partner with our influencer marketing team to create UGC ads that convert
Leverage external creative agencies as needed to augment our ad creation capacity, managing both external communications and internal coordination
Analyze performance data and metrics to identify media, creative, and landing page opportunities
Collaborate with Product Marketing and business unit stakeholders to test and expand our messaging and claims strategy
Regularly conduct competitive analysis and market research to inform creative and campaign strategy
Stay up-to-date on platform updates and algorithm changes to inform campaign and bid optimization
Collaborate with wider paid media and conversion optimization teams to drive iterative testing of landing pages and paid social conversion flows
Monitor and report on KPIs and campaign performance, providing regular updates to stakeholders
Align with medical and legal teams on any policy or regulatory changes, updating the paid social funnel as needed
Foster relationships with cross-functional partners, such as business stakeholders, technology partners, and data teams
What You'll Bring:
At least 3-5 years of experience as a paid social operator with a solid understanding of the Facebook/Instagram ecosystem (familiarity with channels like Snapchat, TikTok and Reddit is a huge plus, but not required)
Exceptional creative intuition, you instinctively know how and why an ad is engaging and the type of behavior it can drive
Proven experience in creative testing and iteration, including designing test frameworks (e.g. concept tests, hooks, CTAs) and scaling high-performing ads
Demonstrated ability to concept, storyboard, and brief video ads and UGC content
Strong analytical skills, with prior experience unpacking learnings from tools like Google Analytics, Mixpanel, Omniture, etc
Excellent written and verbal communication skills
Near pixel-perfect attention to detail Comfort in collaborating cross-functionally in a fast-paced environment
We've Got You Covered:
Full medical, dental, and vision insurance + OneMedical membership
Healthcare and Dependent Care FSA
401(k) with company match
Flexible PTO
Wellbeing + Learning & Growth reimbursements
Paid parental leave + Fertility benefits
Pet insurance
Student loan refinancing
Virtual resources for mindfulness, counseling, and fitness
We welcome qualified candidates of all races, creeds, genders, and sexuality to apply.
The target base salary for this position ranges from $102,000 to $120,000, in addition to a competitive equity and benefits package (as applicable). When determining compensation, we analyze and carefully consider several factors, including location, job-related knowledge, skills and experience. These considerations may cause your compensation to vary.
Ro recognizes the power of in-person collaboration, while supporting the flexibility to work anywhere in the United States. For our Ro'ers in the tri-state (NY) area, you will join us at HQ on Tuesdays and Thursdays. For those outside of the tri-state area, you will be able to join in-person collaborations throughout the year (i.e., during team on-sites).
At Ro, we believe that our diverse perspectives are our biggest strengths - and that embracing them will create real change in healthcare. As an equal opportunity employer, we provide equal opportunity in all aspects of employment, including recruiting, hiring, compensation, training and promotion, termination, and any other terms and conditions of employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, familial status, age, disability and/or any other legally protected classification protected by federal, state, or local law.
See our California Privacy Policy here.
Auto-ApplyVP, Ad Sales Marketing
Marketing director job in Day, NY
The Weather Company is the world's leading weather provider, helping people and businesses make more informed decisions and take action in the face of weather. Together with advanced technology and AI, The Weather Company's high-volume weather data, insights, advertising, and media solutions across the open web help people, businesses, and brands around the world prepare for and harness the power of weather in a scalable, privacy-forward way. The world's most accurate forecaster globally, the company reaches hundreds of enterprise clients and more than 360 million monthly active users via its digital properties from The Weather Channel (weather.com) and Weather Underground (wunderground.com).
Job brief:
We are seeking a strategic and dynamic Vice President of Ad Sales Marketing to lead our integrated marketing and advertising sales strategy. This executive will act as a high-impact partner to the Chief Revenue Officer and a key member of the revenue leadership team. They will be both an internal catalyst and external evangelist, driving awareness of the weather category as a powerful, brand-safe media opportunity and unlocking its potential through innovative, insight-led marketing solutions.
The ideal candidate will be a dynamic blend of business driver, strategic marketer, and cross-functional collaborator, grounded in a deep understanding of the advertising ecosystem and fueled by a passion for building programs that drive revenue and market leadership. This role requires both visionary thinking and hands-on execution, combining a creative, data-informed mindset with the agility, resourcefulness, and scrappiness needed to thrive in a fast-moving, lean environment.
The impact you'll make:
Strategic & Revenue Leadership
Partner closely with the CRO to define and execute marketing strategies that support ambitious revenue targets, client expansion, and go-to-market growth.
Translate business goals into high-impact sales and marketing plans that differentiate The Weather Company and unlock category demand.
Drive revenue generation through innovative campaign support, packaging, and proactive vertical-based strategies.
Sales Strategy, Product Marketing & Innovation
Develop differentiated messaging, product positioning, and go-to-market strategies aligned to the strengths of our AI-driven, data-rich advertising solutions.
Collaborate with Product, Data, and Research teams to bring innovations to market in ways that clearly convey advertiser value.
Champion the use of AI and automation to improve speed-to-market, targeting, personalization, and campaign efficiency.
Client Strategy & Case Study Development
Guide the development of strategic proposals, branded content campaigns, and storytelling platforms customized for client goals.
Elevate case studies and success stories as a core part of the B2B narrative-turning past campaign wins into compelling proof of performance and market leadership.
Strengthen The Weather Company's industry voice by showcasing performance, creativity, and innovation in client partnerships.
Cross-Functional & Startup-Minded Leadership
Operate with a start-up mindset-lean, agile, and resourceful-with an ability to thrive without heavy internal infrastructure or extensive support systems.
Build alignment across Sales, Product, Creative, and Brand teams to ensure consistency and focus on go-to-market execution.
Foster a scrappy, solution-oriented culture where strategic vision and day-to-day execution go hand-in-hand.
Partner Marketing & Ecosystem Collaboration
Lead partner marketing programs with key industry partners, platforms, and clients to drive relevance, awareness, and thought leadership for weather-informed solutions.
Collaborate with ecosystem players to amplify our role in the ad tech, media, and agency landscape through co-branded initiatives, events, and campaigns.
B2B Marketing, Reporting & Communications
Partner closely with the Communications team to strategically drive The Weather Company's B2B brand presence, shaping content marketing, executive visibility, PR alignment, and event strategies to elevate our position in the market.
Design and deliver reporting frameworks to track sales impact, campaign effectiveness, and audience insights, sharing results regularly with executive stakeholders.
Represent The Weather Company externally at industry events, conferences, and partner forums as a thought leader and category builder.
Team Leadership & Culture
Lead and mentor a team of high-performing sales and marketing professionals, creating a culture of accountability, creativity, and collaboration.
Ensure continuous professional development, motivation, and operational excellence within a lean and focused team structure.
Build a reputation internally as a connector, communicator, and cross-functional team builder.
What you've accomplished:
12+ years of progressive experience in media, advertising, or B2B marketing, including leadership of integrated or sales marketing functions.
Proven success driving revenue, supporting enterprise sales, and scaling marketing in resource-constrained or high-growth environments.
Experience working cross-functionally in complex organizations with sales, product, and brand marketing teams.
Strong understanding of partner marketing, industry trends, and how to engage external platforms and publishers to amplify messaging.
Familiarity with the advertising ecosystem, agency landscape, and competitive dynamics.
Deep experience applying AI, analytics, and automation to drive campaign performance and marketing efficiency.
Excellent storytelling, writing, and presentation skills; high comfort presenting to senior executives and clients.
Bachelor's degree required; MBA or advanced degree preferred.
At your core, you possess:
Entrepreneurial, hands-on, and highly resourceful with a “roll-up-your-sleeves” leadership style.
Visionary storyteller and confident spokesperson with strong industry presence.
Strategic thinker with operational rigor; equally comfortable ideating and executing.
Motivational team leader who thrives in fast-paced, collaborative environments.
High integrity, emotional intelligence, and a deep belief in innovation, creativity, and results.
Base Salary: $270,000 - $315,000
The base salary offered will take into account internal equity and may vary depending on the candidate's geographic region of work premises, job-related knowledge, skills, and experience, among other factors.
TWCo Benefits/Perks:
Flexible Time Off program
Hybrid work model
A variety of medical insurance options, including a $0 cost premium employee coverage
Benefits effective day 1 of employment include a competitive 401K match with no vesting requirement, national health, dental, and vision plans
Progressive family plan benefits
An opportunity to work for a global and industry-leading technology company
Impactful work in a collaborative environment
Auto-ApplyAssociate Director, Digital Marketing - Alamo
Marketing director job in Day, NY
Alamo was founded by music veteran, Todd Moscowitz in 2016 and is home to some of today's most promising artists; Lil Durk, Rod Wave, Blackbear, Lil Gotit, Slimelife Shawty, YN Jay, Dee Watkins, and more.
The label was birthed to reflect the current landscape of the industry, artistry, and culture, ushering in a new generation of talent. Alamo is cultivating the stars of tomorrow.
The Associate Director, Digital Marketing will serve as a member of Alamo's digital department. This role requires comprehensive communication and coordination both internally and externally to keep projects moving forward while contributing to and building out digital and social driven campaigns. This is a unique opportunity to influence how music reaches listeners around the world via a digital lens.
What you'll do:
Responsible for setting goals for our artists/projects, and building out timelines, content and activations meant to achieve those goals.
Secure artist and partner buy-in and execute across all ideas and activations.
Oversee social and platform optimization and delivery logistics.
Collaborate in brainstorms to deliver custom and creative digital marketing ideas for each artist, presenting them to the artists' teams and executing the campaigns. Ideas will come from knowledge of music culture, key brands, influencers and out-of-the-box thinking.
In addition to the high-level creative ideas, you will also be responsible for multiple social accounts with millions of followers and for their activity and growth. You will need to deliver next level creative both commissioned and designed in-house, content ranging from custom videos to Snapchat lenses to memes and more
Who you are:
Must have at least 5 years of experience running point on digital campaign for rap artists & projects (label experience preferred).
A deep and thorough knowledge of the modern rap genre/scene with a firm understanding of the history that lead to today's market.
Experience in working with staff from social platforms and music streaming sites preferred.
The job entails both normal business hours as well as other music events at night.
Our team is ultra-inclusive and we're looking for open-minded and passionate music fans who collaborate well and bring a positive energy to any task that comes their way.
What we give you:
You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
A modern office environment designed to foster productivity, creativity, and teamwork
An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
We invest in your professional growth & development
Time off for a winter recess
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.New York Pay Range$70,000-$80,000 USD
Auto-ApplySenior Manager, Marketing Analytics
Marketing director job in Day, NY
About Blue Apron
Want to build a food system that's better for everyone? That's our vision at Blue Apron, with the help of each of our home chefs. With each fast-and-easy meal kit served and each pre-made meal enjoyed, we're investing in what matters most-our communities and the meals they share.
Blue Apron, part of Wonder Group, delivers incredible home cooking experiences to customers nationwide. Through fresh, pre-portioned ingredients and easy-to-follow recipes, we make cooking at home simple, accessible, and joyful-no subscription necessary. At Blue Apron, we're reshaping the food industry, combining culinary excellence, innovation, and convenience to meet customers wherever they are.
Blue Apron is constantly evolving and growing to best serve our home chefs. Join us and work with a team of industry pioneers across technology, culinary, and logistics, coming together to make every mealtime memorable.
About the role
We're looking for a performance-driven Senior Manager of Marketing Analytics to join our team. You will be responsible for the development and execution of analytic roadmaps to unlock insights that drive improvements in full-funnel marketing performance and shape marketing growth strategies. The ideal candidate will possess strong proficiencies in DTC funnel and channel optimization; marketing attribution measurement; campaign analysis; marketing data strategy and technology. You should be comfortable effectively communicating and translating complex analytical findings into digestible, actionable insights and recommendations.
Key Responsibilities
Partner with marketing to develop a deep understanding of our business strategy, business goals, products, and critical business questions to answer.
Work with our central data team to help define and advocate for a best-in-class data architecture that powers a single view of our customer, including documentation, structure, organization, and processes to ensure that complex data points across our activities come together to power a unified customer view.
Conduct ongoing and ad-hoc analysis of customer behavior across touchpoints, both at a high level as well as at a granular level, turning them into actionable insights that inform growth of our business. Analysis and activities may include building an in-house marketing attribution approach, conducting marketing channel performance analysis & optimization, synthesizing customer order behavior & making recommendations on how to best improve, building segmentation analyses, developing cohort analyses, building RFM models, and developing customer LTV & churn models.
Integrate source-level LTV into the measurement framework to ensure CAC targets are defined and operationalized at the channel/subchannel level.
Create and maintain domain-specific analytics dashboards while enabling teams to access data and conduct self-service analysis on a daily basis; This includes owning the measures and dimensions exposed to dashboard users, requesting code reviews from the central data team for these dashboards, and setting up training sessions for business users.
Serve as a data steward, partnering with the central data engineering team to provide the requirements and judgement around data quality and data QA.
Serve as the day-to-day marketing analytics partner to senior management and the customer teams, using excellent communication and strong presentation skills to gather business requirements and share analysis in a way that is clear and actionable for employees at all levels.
The experience you have
Experience working with an engineering team to implement a scalable data architecture and individual events including defining requirements and QAing implemented events.
Highly proficient in SQL, working with structured and unstructured data sets, with the ability to write complex queries against new or unfamiliar data sets.
Highly proficient working with data visualization tools and manipulating data sets in Looker and/or Amplitude and other platforms to report on custom metrics.
Experience building, implementing, and maintaining data processes and a marketing analytics roadmap.
Operational experience with a modern tech stack, including customer data platforms (such as mParticle or Segment), communication platforms (such as Braze or Iterable), deeplinking / attribution tools (such as Branch or AppsFlyer), and data visualization tools (such as Amplitude or Google Analytics).
Experienced with offline & online marketing channels, digital marketing analytics, media measurement (including MMM, MTA), incremental lift studies, and marketing A/B testing.
Experience designing and analyzing marketing / lifecycle experiments a plus.
Experience using Python or R for data analysis a plus.
Experience working with consumer technology, preferably with ecommerce.
Experience working with a mobile app a strong plus.
The way you work
You have strong analytical skills with the ability to turn data into actionable insights and recommendations
You have excellent communication and collaboration skills, with experience managing both internal stakeholders and external partners
You are a self-starter who thrives in a fast-paced, results-oriented environment
You have a passion for food, culinary innovation, and delivering best-in-class customer experiences.
Base Salary: $149,000 - $157,000 per year.
Wonder uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience.
Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often to take advantage of in-person collaboration and connection. You're welcome-and encouraged-to be in the office up to 5 days a week if it works for you.
#LI-Hybrid
Benefits
We offer a competitive salary package including equity and 401K. Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees' needs as well as many benefits and perks that are not listed.
A final note
At Wonder, we believe that in order to build the best team, we must hire using an objective lens. We are committed to fair hiring practices where we hire people for their potential and advocate for diversity, equity, and inclusion. As such, we do not discriminate or make decisions based on your race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class. If you have a disability, please let your recruiter know how we can make your interview process work best for you.
We look forward to hearing from you! We'll contact you via email or text to schedule interviews and share information about your candidacy.
Auto-ApplyDirector of Product Marketing
Marketing director job in Day, NY
About the Role: We're looking for a Director of Product Marketing to shape and scale Talkiatry's growth through our referral program. Reporting to the VP of Product Marketing, this leader defines how Talkiatry positions, packages, and engages referring providers, health systems, and strategic partners - ultimately driving patient referrals. You'll combine strategic insight with strong execution, developing go-to-market plans for referred patients and partner-facing programs to make Talkiatry the preferred mental health partner across the healthcare ecosystem.
About Talkiatry: Talkiatry transforms psychiatry with accessible, human, and responsible care. We're a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment. 60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible, while 45% of clinicians are out of network with insurers because reimbursement rates are low, and paperwork is unduly burdensome. With innovative technology and a human-centered philosophy, we provide patients with the care they need-and allow psychiatrists to focus on why they got into medicine. You will:
Own the marketing strategy for Talkiatry's referrals business: Define the roadmap, target segments, and success metrics for all marketing initiatives for the growth channel.
Develop Partner and Market Positioning: Lead insight-driven messaging and positioning efforts that differentiate Talkiatry to health systems and referring clinicians.
Lead Go-to-Market Execution: Develop and execute multi-channel marketing plans that support new partnership rollouts, product launches, and campaigns aimed at driving referral volume and partner engagement.
Partner with Cross-Functional Teams: Collaborate with partnerships, account management, marketing, and creative teams on GTM playbooks to scale new partner onboarding.
Optimize Performance: Track and analyze KPIs such as product adoption, patient visit conversion rate, and referral funnel metrics.
Enable Partner Success: Create scalable marketing tools, onboarding resources, and communications that empower partnerships and account management teams to drive growth.
Evaluate and manage external agencies and vendors: Scale Talkiatry's in-house capabilities with external expertise to increase GTM velocity. You'll source, assess, and manage 3rd-party partners to help conduct foundational research.
You have:
8-10+ years of experience in product marketing, partner marketing, or demand generation, with at least 3+ years in a leadership role.
Proven track record driving growth through partnerships, ideally in healthcare, SaaS, or a B2B2C model.
Deep expertise in go-to-market strategy, messaging, and campaign execution-from strategic planning to on-the-ground delivery.
Strong leadership and cross-functional collaboration skills, with experience influencing across marketing, product, sales, and operations.
Experience evaluating and managing external research vendors and agencies
Analytical mindset and experience managing marketing performance metrics tied to revenue and pipeline.
Excellent storytelling and communication skills; ability to articulate complex ideas simply and persuasively.
A passion for expanding access to high-quality mental healthcare.
Why Talkiatry:
Top-notch team: we're a diverse, experienced group motivated to make a difference in mental health care
Collaborative environment: be part of building something from the ground up at a fast-paced startup
Excellent benefits: medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more!
Grow your career with us: hone your skills and build new ones with our Learning team as Talkiatry expands
It all comes back to care: we're a mental health company, and we put our team's well-being first
Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the following: EVerify Participation & IER Right to Work. At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us. We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.
Auto-ApplySenior Manager, Sales Marketing
Marketing director job in Day, NY
I. Job Summary | Major goals and objectives.
People Inc. is seeking a Senior Manager to join our Lifestyle team, contributing to the category strategy for our Home/Household & Pet CPG / Automotive /Insurance/Growth vertical. In close partnership with the Lifestyle Sales team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Director, Marketing on the Home/Household & Pet CPG/Automotive/Insurance/Growth vertical.
This hybrid role, based in NYC, requires three days in the office each week.
Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Home/Household & Pet CPG/Automotive/Insurance/Growth vertical
Vertical Strategy: Collaborate across the People Inc. portfolio to create sellable opportunities for advertisers that are grounded in our brand's most influential franchises and tentpoles
Brand Communication: Lead internal conversations with People Inc. brands and verticals to communicate high-value opportunities to the sales team on a regular basis
Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed
II. Essential Job Functions
Weight % Accountabilities, Actions and Expected Measurable Results
80% Proposal Development
20% Presentation Development
III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education: Bachelor's degree
Experience:
3 - 5 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Home, Household & Pet CPG, Automotive, and Insurance verticals is a plus. Note: Growth encompasses a multitude of vertical categories across the portfolio.
Specific Knowledge, Skills and Abilities:
Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
You're an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus
You are a true self-starter - provide proactive ideas, understand organizational goals, and move initiatives forward
You are comfortable working in a fast paced environment
% Travel Required (Approximate): 5% or less
It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing *************.
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: **********************************
Pay Range
Salary: New York: $85,000.00 - $100,000.00
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
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