Marketing director jobs in Columbus, OH - 411 jobs
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Marketing Manager, Education
Logitech 4.0
Marketing director job in Columbus, OH
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed).
**The Team and Role:**
The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations.
As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team.
The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events.
The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement.
This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization.
**Your Contribution:**
**Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will:
+ Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment.
+ Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives.
+ Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers.
+ Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes.
+ Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations.
+ Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners.
+ Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc.
+ Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities.
+ Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally.
+ Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives.
+ Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).
+ Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics.
+ Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech.
**In addition, this role will have regional responsibility for the following programs.**
+ Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs.
**Key Qualifications:**
For consideration, you must bring the following minimum skills and behaviors to our team:
+ Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus.
+ Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required.
+ Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions.
+ Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business.
+ Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required.
+ Unrelenting curiosity to learn, grow, and adapt.
+ Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region.
In addition, **preferable** skills and behaviors include:
+ Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred.
+ Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies.
+ Strong copywriting and design skills will improve agility and speed of execution in this role.
**Education:**
+ BA/BS or equivalent work experience.
**\#LI-CT1**
**\#LI-Remote**
**This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.**
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
$83k-185k yearly 10d ago
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Marketing Manager
OPOC.Us
Marketing director job in Columbus, OH
Job DescriptionOPOC.us is conducting a confidential search on behalf of a premier client employer for the position of Marketing Manager. The selected candidate will be employed directly by the client, not by OPOC.us. Employer details will be shared during the interview process.
Position Description
The Marketing Manager will collaborate with internal shareholders to lead the marketing efforts of the company. The Marketing Manager will use their creative ideas and leadership skills to contribute to the company's reputation, culture, and brand recognition.
Essential Duties & Responsibilities
RFP/RFQ Management
• Manage the entire RFP/RFQ cycle from beginning to end
• Utilize Microsoft Planner to communicate to shareholders regarding upcoming leads and current pursuits
• Implement client strategy to collect intel to help with overall messaging and pre- positioning efforts
• Create client strategies and capture plans to use as guides in producing message-driven content for submissions
• Understand and communicate the RFQ, RFP, and interview requirements to the pursuit team
• Communicate submission statuses to internal shareholders
• Ensure all submissions are completed in a timely manner, consistent with the brand, and exhibiting accurate information
• Write, edit, proofread, format, and assemble/prepare the required documents for final submission
• Lead the project interview preparation and team coordination to create presentations and leave-behind marketing materials
• Collaboration on partner relationships when outside partners are engaged
Content management
• Update and maintain project data, employee resumes, external company and contact information, client intel, and proposal text in the internal CRM system
• Create and update graphics library
• Work with third party vendors in coordinating all project and employee photography on an as needed basis
• Collaborate with the internal shareholders in managing content on the company's internal and external marketing pages.
• Ensure the content on the company website is up-to-date and make necessary changes utilizing the content management system.
Marketing initiatives
• Work with internal shareholders to develop and execute annual marketing plans for identified clients and projects for the year
• Collaborate with the Marketing Team to create and post monthly news items, project updates, press releases, and any other noteworthy content on the company website, LinkedIn, and internal marketing pages.
• Create and send internal email communications and digital newsletters
• Create/update all brochures, project sheets, resumes, banners, flyers, advertisements, jobsite signage, etc.
• Coordinate the organization and logistics of internal company and external industry events, including event participation (Job Fairs & Marketing Booths)
Brand management
• Manage and oversee purchasing of all company apparel and swag including shirts, safety vests, hats, hard hats, backpacks, etc.
• Ensure adherence and reinforcement of brand consistency and execute opportunities for brand awareness through submissions, awards, conferences, sponsorships, regional industry associations, media placements, etc.
• Provide ongoing guidance to internal staff of meeting brand requirements utilizing the brand and communications guide as an educational tool
• Partner with third party digital agency to develop additional brandi
$75k-113k yearly est. 4d ago
Marketing Manager - Entry Level
Four Pillars Marketing
Marketing director job in Columbus, OH
We are an outsourced marketing, sales, and promotional firm in the greater Columbus, OH area. Due to our recent expansion we are looking to fill entry level positions with growth potential up to management positions. We are looking for individuals who enjoy people interaction and who are driven to grow within a company.
MARKETING MANAGER -ENTRY LEVEL
Job Description for Entry Level Marketing Manager:
We are one of the leading Promotions and Event Planning firms in Chicago. Our diverse client portfolio includes market development and events with industry leaders in skincare & cosmetics, health & wellness, and Green brands. We are looking for innovative, team-oriented individuals who enjoy working with others and maintaining relationships with our prestigious clientele. Marketing, Advertising and Special Event experience is not required, but the passion to learn is required.
Focus of Entry Level Marketing Manager Position:
The main focus of this position is to promote our clients brand names by developing and supporting field marketing programs. You will work closely with other Event Marketing Specialists, and corporate marketing and sales organizations to support sales activities (shows, events, campaigns, etc) and utilize your marketing expertise to help develop and execute marketing programs that will increase demand and drive revenue.
Primary Duties of the Entry Level Marketing Manager:
- Impacts sales results by developing, supporting and executing field marketing and segment activities.
- Executes Marketing campaigns and Plans Events depending on expertise.
- Works with appropriate clients to support campaigns.
- Works with various corporate/field marketing managers to determine appropriate customized programs and strategies for various market segments.
- Provides coordination and project management to ensure event success.
- Once the management capacity is reached, may also attend these events as required.
- Monitors use of existing sales tools.
- Provides input on requirements for additional tools.
- Publicizes event and works with Account Development to raise awareness and drive high levels of attendance and participation by targeted audience.
- Advises on new ideas to generate revenue for various clientele
Qualifications
Desired Skills & Knowledge for the Entry Level Marketing Manager:
1-2 years experience or training in marketing or sales preferred, but willing to make exceptions for the right candidate
Experience in customer service or other people-oriented fields desired
Sales experience a plus
Exceptional organizational and project management skills
Exceptional communication skills
Ability to work independently and within a team environment
Desire to succeed
Additional Information
We train from the ground up with one-on-one individualized training, and we promote all management internally, so regardless of your background, if your are a hardworking, motivated individual, you are exactly what we are looking for!
Call Brianna in HR at ************ to schedule an interview if you feel you meet these qualifications.
$75k-113k yearly est. 60d+ ago
Vice President Marketing and Community Engage
Make A Wish Oh Ky In 3.0
Marketing director job in Columbus, OH
Job Description
Job Title: VP of Marketing and Community Engagement
Reports to: CEO
Supervisory Responsibilities: Marketing and Communication Engagement Team
Type of position: Full Time
Salary-Exempt Status: Overtime Exempt
Position Summary
This position works closely with the VP of Advancement and VP of Major Gifts to ensure the organization's advancement culture, systems and procedures supports overall Advancement execution. The VP of Marketing and Community Engagement is responsible for impactful, effective marketing, communication, and brand strategies that align with our overall Chapter Goals.
Essential Job Functions
Lead performance of the team through regular and timely communication, one-on-ones, interims, and annual reviews.
Responsible for overall planning and execution of all Chapter Internal Events Logistics; supporting revenue generation and overseeing all internal event expenses.
Overseeing External Event Revenue generation.
Responsible for content and writing for all major Chapter initiatives.
Support planning, development, and implementation of marketing strategies for the chapter, and influence communications of specific internal teams as necessary.
The VP of Marketing and Communications supports the CEO and Sr. Leadership team with writing, speech writing, scripting, and show flow for events.
Interface with VP of Major Gifts on projects that involve chapter wide major gift support and needs.
Interface VP of Advancement on projects that involve Market support and needs.
Lead and educate chapter-wide messaging as it pertains to brand refresh and new brand standards
Inform, participate in Collaborative Groups to stay ahead of trends in storytelling
Lead the chapter's public-facing efforts by writing event scripts, crafting press releases and pitching stories, creating talking points for live media appearances, and prepping speakers.
Write content including narrative profiles of wish families, volunteers and donors; various persuasive material for print and/or digital platforms such as email campaigns, donor proposals, case for support and social media.
Monitor and analyze chapter reputation in local media and social platforms
Work closely with the Advancement Leadership, Marketing and Community Engagement team to support chapter campaigns.
Supports social, digital strategies with writing, communications oversight
Protect family privacy and confidentiality of medical records by following established standards of determining the public relations eligibility of wish families.
Represent OKI on Make-A-Wish America marketing related initiatives
Core Competencies
Reliable- As reliable employees, we are consistently kind and respectful. We earn the confidence and trust of those we work with. We navigate our work with honesty and integrity by being accountable for the commitments we make.
Communicator-We own our roles as communicators by being authentic and consistent in our communications with each other. We foster open dialogue and encourage giving and receiving feedback. We share respectfully and listen carefully.
Inclusive-We are employees who strive to be inclusive, we invite the perspectives and insights others share. We value collective problem-solving and the shared success of every member of the chapter team toward our common goals.
Humble-Humble employees seek to continuously become more self-aware and assume best intentions in others. We are willing to consider how we show up to our work, seek clarity from others, and take responsibility for our words and actions.
Planful-We show respect for our work and others by being planful. We are organized in the management of our daily work. We are on time and prepared for meetings. And we embrace changes that create more effective and efficient ways to work together.
Energetic-We are excited about working with others who believe in the future of our chapter and take our functional and cultural roles seriously. We are resilient and supportive of each other through wins and challenges.
Pathfinder-People leaders are clear on the direction of the chapter and work hard to ensure there is clarity for our staff. We hold our teams and each other accountable. We collaborate with our peer leaders to remove barriers and maintain regular communication with each other to create unity within our teams.
Influencer-As leaders in this organization, we can create impact, shape decisions and effect outcomes. We take this responsibility seriously and commit to the hard work it takes to be unified and consistent for the success of this mission.
Mobilizer-We are leaders who align ourselves and our teams as changes happen in our chapter. We model adaptability, resilience, and positive culture during strategic shifts. We believe that we grow stronger by staying agile and pursuing continuous learning and growth for ourselves and the people we lead.
Partner-As leaders, we understand that we have an obligation to foster unity within chapter leadership. We are concerned for the wellbeing and success of each of our peers and their teams. We show up as capable, confident, and strategic so that every leader has the internal support needed to be successful.
Visionary-As visionaries we craft a vision for the future of our chapter and turn it into a thoughtful and inclusive strategy. We lead our teams in a way that is consistent with the whole plan and make decisions that are in line with accomplishing chapter goals. We are able to communicate the vision and the plan effectively to internal and external stake holders.
Qualifications
Bachelor's degree or equivalent work experience.
7 years' work experience in a position that requires leading team and strategy, project management, creative and/or technical writing, budget monitoring and relationship building.
Valid driver's license, reliable transportation and flexibility to travel overnight up to 40% of the time.
Physical Demands
While performing this job, employees may be required to talk, stand or sit for long periods of time, walk, climb stairs, key data, stoop, twist, bend, crawl, speak and hear. Employees may drive a motor vehicle and may be required to travel during business hours. Person must also be able to move/lift up to 20 pounds. While performing this job employee is exposed to weather prevalent at the time with varying noise levels. Reasonable accommodations may be made to enable a person with disabilities to perform the essential functions.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
Job Description
Leadman & Associates is partnering on an exclusive search for a VP of Marketing Experience / Chief Experience Officer to unify a multi-brand marketing organization and lead a centralized Center of Excellence across creative, media, social, digital, and brand activation
This role is built for a transformational leader who can connect strategy to execution, elevate creative quality, and drive measurable performance across dispersed teams
If you thrive building high-performing teams, influencing without P&L ownership, and love pairing storytelling with data, this is a rare chance to make a visible enterprise impact.
Location:
Columbus, OH area preferred
| Relocation available |
Hybrid travel considered for the right candidate
Why You Should Consider This Opportunity
Strong Compensation + Incentives: High base and 50% bonus with competitive short- and long-term incentives
Enterprise Scope: Centralize and lead creative, media, social, digital, and brand activation across multiple business units
High Visibility: Direct report to the COO, board interest, and the mandate to modernize the marketing operating model
Build From the Core: Stand up a Center of Excellence with clear SLAs, shared tools, and unified brand standards
In This Role, You Will
Lead the integration of creative, media, social, digital experience, and brand activation into a single Center of Excellence
Set the enterprise media strategy and oversee agency stewardship and performance management
Define operating rhythms, intake, and SLAs that align BU needs with centralized resourcing
Partner with BU leaders, the COO, and senior HR to drive consistency, speed to market, and measurable ROI
Build and mentor a multi-disciplinary team; close talent and capability gaps with a clear workforce plan
Establish KPI scoreboards and governance that tie creative quality to business outcomes
What You Bring to the Table
15+ years in senior marketing leadership across either agency and/or corporate environments
Track record running integrated media and large budgets across multi-brand portfolios
Expertise in digital experience, journey mapping, analytics, and content systems
Proven success building or leading a centralized marketing function or COE
High EQ with the ability to influence in complex, matrixed organizations
CPG, retail, food, or lifestyle brand experience preferred
Why This Role Stands Out
This is a ground-up modernization moment with executive sponsorship, meaningful resources, and the chance to shape how marketing works at scale. You will define the operating model, raise the creative bar, and deliver a unified brand experience that moves the business forward.
Apply today!
*Must be a US Citizen
$128k-193k yearly est. 12d ago
VP of Marketing
Gifthealth
Marketing director job in Columbus, OH
About Us
At Gifthealth, we're revolutionizing the way people experience healthcare by simplifying the process of managing prescriptions and health services. Our mission is to provide a seamless, personalized, and efficient healthcare experience for all our customers. We're a dynamic, innovative, and customer-centric company dedicated to making a positive impact on people's lives.
Position Summary
The VP of Marketing will lead all marketing strategy and execution for Gifthealth, with a focus on B2B healthcare, pharmacy, enterprise buyer personas, and scalable demand generation. This leader should bring strong experience in high-growth environments, ideally with a mix of startup scrappiness and corporate polish, and a deep understanding of regulated healthcare markets.
You will build and develop a marketing organization, shape our brand narrative, launch go-to-market programs, and partner cross-functionally with Product, Commercial, Clinical, and Operations to accelerate adoption of our offerings.
Key ResponsibilitiesStrategic Leadership
Develop and own Gifthealth's B2B marketing strategy across pharmacy, healthcare, enterprise, and partner markets.
Build and lead a modern marketing organization (brand, demand gen, content, digital, analytics).
Partner with Product and Commercial leadership on go-to-market launches for new clinical and pharmacy solutions.
Establish scalable marketing systems, KPIs, and dashboards.
Brand & Positioning
Refine and strengthen the Gifthealth brand as we transition from startup to a more mature healthcare organization.
Oversee messaging frameworks, value propositions, and market positioning for all audiences.
Maintain compliance with pharmacy and healthcare regulatory requirements in marketing materials.
Demand Generation
Build and manage multi-channel campaigns targeting enterprise healthcare buyers, partners, prescribers, and strategic accounts.
Develop scalable lead-generation, funnel management, and ABM programs.
Partner with Sales to create strong alignment between marketing and revenue teams.
Content & Thought Leadership
Oversee creation of high-quality content including whitepapers, case studies, clinical content, sales collateral, and thought leadership.
Position Gifthealth as an innovation leader in pharmacy, patient access, and digital health.
Team Development & Cross-Functional Collaboration
Hire and develop a high-performing marketing team.
Collaborate closely with Sales, Product, Clinical, Talent, and Executive leadership.
Manage agency relationships and marketing budgets.
Qualifications
10-15+ years of experience in B2B marketing, with at least 5+ years in leadership roles.
Experience in healthcare, pharmacy, digital health, or related regulated industries highly preferred.
Strong background in demand generation, brand strategy, content, and GTM execution.
Proven ability to scale marketing in a high-growth or startup environment.
Excellent communication, leadership, and stakeholder management skills.
Data-driven mindset with experience building KPI frameworks and marketing analytics.
Work Environment
Location: Hybrid Columbus
Schedule: Full-time
May require availability or flexibility for escalations.
Regular meetings with teams, departments, or leadership to ensure alignment.
Key Essential Functions
Must be able to sit for extended periods (up to 6-8 hours per day) while working at a desk.
Must be able to use a computer, phone, and other office equipment for prolonged periods.
Must be able to communicate clearly via email, phone, and video conferencing.
Must be able to attend in-person meetings as needed.
Must be able to occasionally travel for conferences, client meetings, or corporate events.
Employment Classification
Status: Full-time
FLSA: Exempt
Equal Employment Opportunity (EEO) Statement
Gifthealth is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, transgender status, national origin, age, disability, veteran status, or any other legally protected status.
We celebrate diversity and are committed to creating an inclusive environment for all employees. If you do not meet every requirement but still feel you would be a great fit for this role, we encourage you to apply!
Disclaimer
This job description is intended to describe the general nature and level of work being performed. It is not intended to be an exhaustive list of all responsibilities, duties, or skills required of personnel. Gifthealth reserves the right to modify job duties or descriptions at any time.
$128k-193k yearly est. 30d ago
Community and Local Marketing Campaign Marketing Vice President
JPMC
Marketing director job in Columbus, OH
Step into the role of Vice President, Community and Local Marketing Campaign Management, where your expertise will shape and deliver impactful work in the Consumer Bank.
As a Vice President, Community and Local Marketing Campaign Management in the Consumer Bank Marketing team, you will oversee the development and execution of strategic campaigns and supporting content for local events, workshops and initiatives. Your work will be essential in driving customer engagement, supporting business growth, and ensuring successful execution of new builds, grand openings, and other key events.
Job responsibilities
Develop and execute end-to-end community and local marketing campaigns.
Create and manage content that supports campaigns and event initiatives.
Lead creative strategy and execution for new builds, grand openings, and local events.
Collaborate with cross-functional teams to ensure campaign and content alignment.
Oversee agency and vendor relationships for campaign and content development.
Drive measurable performance through data-driven marketing tactics.
Ensure compliance and controls across all campaign materials and channels.
Optimize campaign content and direct response tactics to improve results and efficiency.
Support capacity planning and prioritization for campaign and event initiatives.
Guide content and UX strategy for local marketing efforts and deliver exceptional customer experiences
Manage multi-channel execution, including digital, print, and event content.
Required qualifications, capabilities, and skills
10 plus years of experience in marketing strategy, campaign development, or content creation.
5 plus years of leadership experience managing high-performing teams.
Expertise in developing and executing creative content for digital, print, and event channels.
Experience managing agency and vendor relationships.
Strong skills in strategic planning, multi-tasking, and prioritization.
Knowledge of database marketing, segmentation, testing, and measurement.
Ability to execute marketing projects and content with precision and attention to detail.
Excellent written and oral communication skills.
Bachelor's degree in Marketing, Business, or related field.
High energy, solutions-oriented approach to managing multiple initiatives.
Proven relationship development and negotiation skills.
Preferred qualifications, capabilities, and skills
Experience in financial services marketing, including debit or credit products.
Agency-side marketing experience.
Content development and copywriting skills.
Experience with local market activation and event marketing.
Familiarity with compliance and regulatory requirements in financial services.
Creative and innovative mindset focused on continuous improvement.
Additional Information
Role may require occasional travel to support local events and grand openings.
$128k-193k yearly est. Auto-Apply 40d ago
VP of Marketing
Gifthealth Inc.
Marketing director job in Columbus, OH
Description:
About Us
At Gifthealth, we're revolutionizing the way people experience healthcare by simplifying the process of managing prescriptions and health services. Our mission is to provide a seamless, personalized, and efficient healthcare experience for all our customers. We're a dynamic, innovative, and customer-centric company dedicated to making a positive impact on people's lives.
Position Summary
The VP of Marketing will lead all marketing strategy and execution for Gifthealth, with a focus on B2B healthcare, pharmacy, enterprise buyer personas, and scalable demand generation. This leader should bring strong experience in high-growth environments, ideally with a mix of startup scrappiness and corporate polish, and a deep understanding of regulated healthcare markets.
You will build and develop a marketing organization, shape our brand narrative, launch go-to-market programs, and partner cross-functionally with Product, Commercial, Clinical, and Operations to accelerate adoption of our offerings.
Key ResponsibilitiesStrategic Leadership
Develop and own Gifthealth's B2B marketing strategy across pharmacy, healthcare, enterprise, and partner markets.
Build and lead a modern marketing organization (brand, demand gen, content, digital, analytics).
Partner with Product and Commercial leadership on go-to-market launches for new clinical and pharmacy solutions.
Establish scalable marketing systems, KPIs, and dashboards.
Brand & Positioning
Refine and strengthen the Gifthealth brand as we transition from startup to a more mature healthcare organization.
Oversee messaging frameworks, value propositions, and market positioning for all audiences.
Maintain compliance with pharmacy and healthcare regulatory requirements in marketing materials.
Demand Generation
Build and manage multi-channel campaigns targeting enterprise healthcare buyers, partners, prescribers, and strategic accounts.
Develop scalable lead-generation, funnel management, and ABM programs.
Partner with Sales to create strong alignment between marketing and revenue teams.
Content & Thought Leadership
Oversee creation of high-quality content including whitepapers, case studies, clinical content, sales collateral, and thought leadership.
Position Gifthealth as an innovation leader in pharmacy, patient access, and digital health.
Team Development & Cross-Functional Collaboration
Hire and develop a high-performing marketing team.
Collaborate closely with Sales, Product, Clinical, Talent, and Executive leadership.
Manage agency relationships and marketing budgets.
Qualifications
10-15+ years of experience in B2B marketing, with at least 5+ years in leadership roles.
Experience in healthcare, pharmacy, digital health, or related regulated industries highly preferred.
Strong background in demand generation, brand strategy, content, and GTM execution.
Proven ability to scale marketing in a high-growth or startup environment.
Excellent communication, leadership, and stakeholder management skills.
Data-driven mindset with experience building KPI frameworks and marketing analytics.
Work Environment
Location: Hybrid Columbus
Schedule: Full-time
May require availability or flexibility for escalations.
Regular meetings with teams, departments, or leadership to ensure alignment.
Key Essential Functions
Must be able to sit for extended periods (up to 6-8 hours per day) while working at a desk.
Must be able to use a computer, phone, and other office equipment for prolonged periods.
Must be able to communicate clearly via email, phone, and video conferencing.
Must be able to attend in-person meetings as needed.
Must be able to occasionally travel for conferences, client meetings, or corporate events.
Employment Classification
Status: Full-time
FLSA: Exempt
Equal Employment Opportunity (EEO) Statement
Gifthealth is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, transgender status, national origin, age, disability, veteran status, or any other legally protected status.
We celebrate diversity and are committed to creating an inclusive environment for all employees. If you do not meet every requirement but still feel you would be a great fit for this role, we encourage you to apply!
Disclaimer
This job description is intended to describe the general nature and level of work being performed. It is not intended to be an exhaustive list of all responsibilities, duties, or skills required of personnel. Gifthealth reserves the right to modify job duties or descriptions at any time.
Requirements:
$128k-193k yearly est. 31d ago
Digital Analytics and Insights Director
AAA Mid-Atlantic
Marketing director job in Worthington, OH
AAA Club Alliance is currently seeking a Director of Digital Analytics & Insights in Wilmington, DE, Worthington, OH, or Cincinnati, OH. The Digital Analytics & Insights Director is responsible for driving strategic and operational value across AAA Club Alliance (ACA) business and service lines by developing, leading, and scaling a best-in-class digital analytics and insights team that delivers:
* Comprehensive KPI visibility across all business lines.
* Clear, shared understanding of what metrics mean and why they matter.
* Actionable insights (What happened, why, and so what?) that drive decision-making.
The Director is responsible for leading the collection and analysis of data to measure the effectiveness of ecommerce funnels and self-service features, as well as the impact of digital marketing efforts, to drive online conversions and cost savings. This role will also establish data strategy and governance-pulling together quantitative and qualitative data and working with platforms such as Adobe Analytics, Quantum Metric, Tableau, Power BI, Qualtrics, our data lake/warehouse, and other sources-to power dashboards and answer critical business questions.
The primary duties of the Director of Digital Analytics & Insights are to:
* Develop, mentor, and manage a high-performing analytics team.
* Design and publish dashboards (Tableau, Power BI) that surface real-time metrics and trends for executive, line-of-business, and cross-functional audiences.
* Build and maintain data models focused on key performance metrics.
* Oversee ingestion and synthesis of data from tools such as Adobe Analytics, Quantum Metric, Qualtrics, third parties, and other sources.
* Partner with IT to optimize ETL pipelines, enforce data quality, and ensure digital activity data is accessible through the data lake.
* In partnership with Marketing, IT, and other business stakeholders, drive data strategy across our Marketing Technology stack, ensuring that data is available for customer segmentation, omni-channel personalization, reporting, and other needs.
* Lead regular presentations and craft compelling narratives that inform leaders and other stakeholders to support decision-making.
* Collaborate with Marketing, Digital teams, and business partners to translate insights into revenue-driving recommendations and optimized campaign spend.
* Lead exploration and adoption of AI tools that improve effectiveness of digital channel analytics
* Highlight opportunities for cost-savings and improved customer satisfaction.
* Embed analytics requirements and best practices into software development cycle for web and mobile digital enhancements.
* Work closely with Product, UX and Engineering to define tracking specs, validate instrumentation, and ensure meaningful data capture.
* Manage analytics budget and vendor relationships (licenses, consultants, pilots).
* Continually assess and evolve our analytics stack-pilot new tools and platforms, negotiate agreements, retire underused tools.
* Define analytics team structure, roles, and career paths.
* Co-lead governance forums to align on definitions, prioritize analytics requests, and drive a data-driven culture.
* Define and enforce analytics standards, naming conventions, and best practices
* Monitor data quality, ensure compliance and champion data literacy across the organization.
* Perform other duties as assigned.
Minimum Qualifications:
* Bachelor's degree in Analytics, Data Science, Business Administration, or related field required. Master's degree a plus.
* Minimum 10 years of experience in ecommerce digital analytics or marketing data analytics required.
* Minimum 3 years of experience building and scaling analytics programs and teams required.
* Must have extensive experience with Adobe Analytics & Adobe Target.
* Experience in visualization software such as Tableau and Power BI, Quantum Metric, Qualtrics, Snowflake, Azure, and/or AWS Redshift.
* Proven track record of establishing KPI frameworks and executive-grade dashboards.
* Detail-oriented with a proven track of problem-solving and providing and presenting data driven business insights and recommendations to executives.
Knowledge Skills and Abilities:
* Strong SQL, data modeling, and large-dataset analysis skills.
* Strong understanding of ETL, API integrations, and tag management (Adobe Launch).
* Ability to translate data into clear recommendations and narratives.
* Ability to guide senior leaders and foster cross-department alignment.
* Knowledge of industry best practices related to ecommerce and self-service data solutions
* Passion and curiosity for AI-based solutions.
* Ability to interact and build effective working relationships at all levels of the organization.
* Ability to drive change within the organization; ability to build consensus/coalitions amongst diverse (or divergent) interests; act with integrity; build confidence, track record of accomplishments that required strong leadership.
* Excellent project, budget, and time management skills.
* Strong relationship building skills, including negotiating and executive interaction. Ability to exercise good judgment with quick response time.
* Flexibility to quickly adapt priorities and resources to ever-changing internal and external conditions.
At AAA, your success is our success. What we can offer you:
* The starting base compensation for this position is $115,528 to $202,200.
* The base pay range shown is a guideline for compensation and ultimate salary offered will be based on factors such as applicant experience and geographic location.*
* Comprehensive health benefits package.
* Up to three weeks of paid time off accrued during your first year.
* Annual Bonus Plan.
* 401(K) plan with company match up to 7%.
* Professional development opportunities and tuition reimbursement.
* Paid time off to volunteer & company-sponsored volunteer events throughout the year.
* Other benefits include a free AAA Premier Membership, Health & Wellness Program, Health Concierge Service, Health & Life Insurance, Short Term/Long Term Disability.
Full time Associates are offered a comprehensive benefits package that includes:
* Medical, Dental, and Vision plan options
* Up to 2 weeks Paid parental leave
* 401k plan with company match up to 7%
* 2+ weeks of PTO within your first year
* Paid company holidays
* Company provided volunteer opportunities + 1 volunteer day per year
* Free AAA Membership
* Continual learning reimbursement up to $5,250 per year
* And MORE! Check out our Benefits Page for more information
ACA is an equal opportunity employer and complies with all applicable federal, state, and local employment practices laws. At ACA, we are committed to cultivating a welcoming and inclusive workplace of team members with diverse backgrounds and experiences to enable us to meet our goals and support our values while serving our Members and customers. We strive to attract and retain candidates with a passion for their work and we encourage all qualified individuals to apply. It is ACA's policy to employ the best qualified individuals available for all positions. Hiring decisions are based upon ACA's operating needs, and applicant qualifications including, but not limited to, experience, skills, ability, availability, cooperation, and job performance.
Job Category:
Management
$115.5k-202.2k yearly Auto-Apply 60d+ ago
Director Marketing
DHL (Deutsche Post
Marketing director job in Westerville, OH
MarketingDirector -; Content and Customer Engagement Strategy Working within our regional North America Marketing and Engagement team, the MarketingDirector -; Content and Customer Engagement Strategy will have end-to-end responsibility for our content and customer engagement strategy, planning, execution and management. The individual will work closely with our Account-Based Experience team to align campaign strategies and measure the impact of marketing content and communications on the business. This role requires an enthusiastic individual with strong communication and leadership skills to lead efforts in guiding our content and customer communications to support our integrated, multi-channel, multi-touch campaigns that move customers throughout the buying journey.
DirectorMarketing
Our Marketing Team drives the development and execution of business growth and customer relationship-focused marketing plans. We are both business strategists and marketing practitioners. We are powerful storytellers, using data-driven decisions to fuel our digital marketing approach.
Job Description
* Be on the front line of highly visible projects across all sectors/solutions to help tell the DHL Supply Chain story in a strategic and compelling way.
* Lead strategy and execution of 1:Many and 1:Few campaigns
* Develop and manage multi-channel marketing campaigns in support of sector and strategic product objectives.
* Design account-based marketing programs to engage key accounts
* Analyze channel performance and optimize campaign activations
* Develop key marketing messages based on market trends and customer pain points
* Manage strategy for digital marketing channels including content hubs, website, social media, podcast, and advertising
* Drive internal awareness about functional content across Supply Chain
Required Education and Experience
* Undergraduate degree in business, marketing, advertising or public relations, required
* 10-12 years of business and/or marketing experience, required
* 7-9 years of marketing/communications agency experience, required
* Transportation/Logistics industry background and/or business unit industry experience, preferred
Our Organization has a business casual environment and focuses on teamwork, associate development, training, and continuous improvement. We offer competitive wages, excellent affordable insurance benefits (including health, dental, vision and life), 401K plan, paid vacation and holidays.
Our Organization is an equal opportunity employer.
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$73k-125k yearly est. 60d+ ago
Materials Management Digital Transformation Manager
Vertiv 4.5
Marketing director job in Westerville, OH
The Materials Management Digital Transformation Manager leads the digital transformation of SIOP, planning, scheduling, and purchasing processes across a global multi-site ETO/CTO organization. The role bridges business process excellence and technology implementation, ensuring that ERP, Demand Planning, APS system (Advanced Planning and Scheduling), and procurement systems deliver measurable improvements in efficiency, visibility, and decision-making.
This position partners closely with supply SIOP, supply chain, materials management, and operations leaders to translate business needs into digital solutions and to drive global adoption of best-in-class tools and practices.
Key Responsibilities:
1. Digital Transformation Leadership
Define and execute the digital roadmap for supply chain functions (SIOP, planning, scheduling, purchasing).
Translate business process requirements into functional IT solutions aligned with global strategy.
Partners in global rollout of digital initiatives ensuring standardization and scalability, from business side.
Partners in Managing cross-functional collaboration between IT, operations, engineering, and procurement teams.
2. Project Management
Partners leading multiple concurrent digitalization projects through full lifecycle - from concept to deployment and post-go-live optimization, from business side.
Develop detailed project plans, budgets, and resource allocations, from business side.
Manage risks, dependencies, and stakeholder expectations across global sites.
Track project KPIs (on-time delivery, ROI, adoption rate) and report progress to leadership.
3. Systems and Tools Implementation
Drive deployment and enhancement of ERP modules, SIOP / APS, supplier portals, and planning analytics tools.
Evaluate and integrate new technologies (AI-based planning, digital twins, RPA (robotic process automation), supplier collaboration platforms).
Ensure interoperability between systems (ERP, MES, engineering, Supplier collaboration).
Oversee data migration, testing, and system validation activities.
4. Business Process and Change Enablement
Work closely with Process Excellence and Materials Management teams to align technology with optimized business processes.
Lead change management efforts to ensure user adoption and long-term sustainability.
Develop training materials, system documentation, and user guides.
Facilitate workshops and training sessions for planners, buyers, and schedulers.
5. Data and Analytics
Establish data governance standards and ensure master data integrity across global sites.
Implement dashboards and analytics to measure process performance (planning accuracy, purchase order cycle time, supplier responsiveness).
Support predictive and prescriptive analytics capabilities for planning and procurement decisions.
6. Stakeholder Management
Coordinate global and regional IT stakeholders to ensure alignment with enterprise architecture and cybersecurity standards.
Facilitate feedback loops between business users and technology providers for continuous improvement.
Qualifications:
Education:
Bachelor's degree in Information Systems, Supply Chain Management, Industrial Engineering, or related field (Master's preferred).
Experience:
8+ years of experience in digital transformation within manufacturing or supply chain.
Hands-on experience with SIOP, ERP (e.g., SAP, Oracle, Infor) and APS or planning tools.
Strong understanding of ETO/CTO manufacturing environments.
Proven track record of leading complex, multi-site IT projects as business partner / business project manager.
Skills:
Project management certification (PMP, PRINCE2, or Agile/Scrum).
Strong knowledge of supply chain processes - materials planning, production scheduling, and purchasing (APICS certification).
Excellent communication, stakeholder engagement, and cross-cultural collaboration skills.
Analytical mindset with focus on data-driven decision-making.
Change management and user adoption expertise
Typical Technologies and Tools:
ERP platforms (Oracle, Oracle Cloud)
Demand Planning, Advanced Planning & Scheduling (APS) systems
Supplier collaboration portals / eProcurement systems
Power BI, or similar analytics tools
Workflow automation
$94k-130k yearly est. Auto-Apply 60d+ ago
Sr. Manager, Marketing
EOG Resources 4.9
Marketing director job in Columbus, OH
Evaluate and recommend commercial terms and operational conditions for gathering, transportation, processing, and purchase contracts for gas, NGLs, and crude oil
Negotiation of new agreements or renegotiation of existing agreements
Become an expert on existing agreements to ensure compliance with pricing, measurement, commitments and other contract provisions
Collaborate with internal departments to coordinate midstream capacity, well connect schedules, and other key commercial data
Works with all areas of the company to analyze and disseminate market information to senior management, financial, legal, and operational departments
Active involvement with internal departments (i.e. Division Operations, Drilling, Production, Accounting, and Legal) and external customers (i.e. Intra/Interstate Pipelines, LDCs, Processors, Gatherers, Marketers, Refiners, and other key Customers)
Provides economic and market area evaluations to ensure production flows timely and to the highest netback markets
Develop and/or maintain models used in the support of ongoing Midstream and Marketing department needs
Stay abreast of key trends and market conditions for respective areas of focus; communicate to internal stakeholders
Work with Land team and Midstream providers to enable acreage trades, A&D efforts
Prepare and present executive level material on a regular basis regarding key business projects, strategic recommendations, market conditions
Assist with various projects and other duties assigned by managers
Project management from inception to execution
Experience in Commercial Development, Deal Structure and Negotiations
Ability to lead and work successfully in a team environment
Ability to interpret contracts and proposals and translate into financial models
Able to work successfully in an office environment with moderate to heavy daily pressure to meet deadlines
Effective and efficient oral and written communication skills
Proficient in MS Office, particularly Excel and PowerPoint
Education/Work Experience
Bachelor's Degree in business related field, engineering or energy management preferred.
Minimum of ten (10) years of relevant work experience (energy related).
MBA a plus.
Ability to travel
Position will be filled at a level commensurate with experience. EOG Resources is an Equal Opportunity Employer, including Vets and Disabled.
$98k-121k yearly est. 7d ago
eCommerce Director
Incpg
Marketing director job in Columbus, OH
Exciting new opportunity in the eCommerce space! We are seeking an experienced and dynamic eCommerce Director to lead our eCommerce team in driving growth and maximizing sales opportunities across online channels, with a primary focus on Amazon. The ideal candidate will possess a deep understanding of eCommerce best practices, excellent leadership skills, and a track record of success in driving revenue growth in the CPG industry.
Key Responsibilities:
Develop and execute strategic plans to drive eCommerce sales growth on Amazon and other online platforms, aligning with overall business objectives.
Lead and mentor a team of eCommerce professionals, providing guidance, support, and performance feedback to ensure team success and individual development.
Oversee the day-to-day operations of the eCommerce function, including sales forecasting, inventory management, pricing strategies, and promotional activities.
Collaborate cross-functionally with marketing, sales, supply chain, and product development teams to develop and execute eCommerce initiatives that drive brand awareness, customer acquisition, and customer retention.
Analyze sales performance, market trends, and competitive insights to identify opportunities for growth and optimization.
Manage vendor relationships, negotiate terms, and monitor performance to ensure alignment with company goals and objectives.
Stay abreast of industry trends, eCommerce innovations, and best practices to continuously enhance the company's eCommerce capabilities.
Develop and manage budgets, allocating resources effectively to support eCommerce initiatives and maximize ROI.
Establish KPIs and metrics to measure eCommerce performance, tracking progress against goals and making data-driven decisions to drive continuous improvement.
Lead the recruitment, training, and development of additional team members as the eCommerce function expands.
Qualifications:
Bachelor's degree in business, marketing, or a related field; MBA preferred.
5-7 years of experience in eCommerce, preferably in the CPG industry.
Proven track record of driving eCommerce sales growth and managing eCommerce teams.
Deep understanding of Amazon's platform and algorithms, with experience managing Amazon Seller Central and/or Vendor Central accounts.
Strong analytical skills and proficiency in eCommerce analytics tools (e.g., Google Analytics, Amazon Retail Analytics, etc.).
Excellent leadership and communication skills, with the ability to inspire and motivate a team to achieve results.
Strategic thinker with the ability to develop and execute eCommerce strategies aligned with overall business objectives.
Strong negotiation skills and experience managing vendor relationships.
Ability to thrive in a fast-paced, dynamic environment and effectively manage multiple priorities.
Passion for innovation and a continuous improvement mindset.
Join us in our mission to drive eCommerce excellence and deliver outstanding consumer experiences. If you are a strategic thinker with a passion for eCommerce and a desire to make an impact, we want to hear from you!
$118k-194k yearly est. 60d+ ago
Marketing Manager, Specialty Physician Practices
Cardinal Health 4.4
Marketing director job in Columbus, OH
**What Product or Services Marketing contributes to Cardinal Health** Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.
Product or Services Marketing is responsible for defining the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth and improved profitability.
**Job summary**
Cardinal Health provides innovative technology and practice management solutions, specialty expertise, and scale to enable specialty physician practices and clinics to deliver high-quality and efficient patient care. We listen to specialty providers' needs to ensure we provide the right clinical, financial and operational solutions - so our customers can run their practices smoothly, profitably and independently.
The Marketing Manager is responsible for executing the marketing strategy and promotional plans targeting community-based Rheumatology and Gastroenterology practices, including Multi-specialty Infusion Centers. This position reports to the Sr. Marketing Manager, Specialty Physician Practices.
**Responsibilities**
+ With leadership and strategic oversight from the Sr. Marketing Manager, executes the marketing strategy, messaging, and promotional plans to reach target audiences, while raising awareness of our solutions and GPO offering to grow market share
+ Supports the development of our holistic value proposition and messaging that combines the value of Cardinal Health and recently acquired businesses; May work in various brands/visual identities to support integration efforts
+ Works closely with Creative Services, Brand Strategy and external agency partners to produce effective and on-brand customer-facing assets and marketing campaigns
+ Executes multi-channel promotional plans, which include a mix of owned and paid marketing strategies focused on increasing brand awareness and quality lead generation; Monitors performance metrics, gathers customer insights and adjusts as necessary to optimize ROI
+ Supports the tradeshow strategy for Rheumatology, Gastroenterology and Multi-specialty Infusion Centers and works with Event Marketing Operations and other internal and external teams to ensure a coordinated presence at external events
+ Executes the promotional plan and onsite branding for hosted member events
+ Manages customer-facing e-newsletters across Rheumatology and Gastroenterology
+ Partners with cross-functional business partners with an emphasis on Rheumatology and Gastroenterology customer-facing teams on outreach and lead qualification
+ Supports the development of sales enablement resources and promotional content aligned to the customer buying journey
+ Partners with Communications Business Partner to implement external marketing communications and thought leadership efforts
+ Collaborates effectively with others and builds strategic alliances within the Pharmaceutical and Specialty Solutions Segment and across Cardinal Health
**Qualifications**
+ Bachelor's degree in Marketing, Communications or related field, preferred
+ 4-8 years' experience in related field, experience in B2B healthcare is strongly preferred
+ Prior experience with downstream marketing and lead generation activities
+ Exceptional Microsoft Office abilities with an emphasis on PowerPoint and Excel
+ Excellent communication, presentation and writing skills; Is highly detail oriented
+ Demonstrated time management, project management and marketing experience
+ Ability to work in a highly matrixed organization and effectively collaborate with others
+ Ability to work in a fast-paced, deadline-driven environment
+ Ability to prioritize and balance multiple initiatives at once
+ Demonstrates logical decision making and executive presence in a business environment
+ Ability to understand market trends and competitive positioning
+ Ability/willingness to travel up to 20% (domestic)
**What is expected of you and others at this level**
+ Exhibits an ability to translate market and customer needs into clearly defined goals, objectives, strategies, and tactics to drive sales and profitability for the business.
+ Demonstrates knowledge of marketing disciplines and concepts necessary for building and executing business and marketing plans. This includes an understanding of traditional and emerging marketing channels.
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform a variety of tasks and projects.
+ Maintains an understanding of Cardinal Health beyond their own team and function; Shows an ability to connect the dots.
+ Comfortable trying new things and uses past experiences and feedback to continuously improve future performance.
+ Develops technical solutions to a wide range of difficult problems. Solutions are innovative and consistent with organization objectives.
+ Works independently on complex projects of large scope and may receive general guidance/oversight on new projects.
**Anticipated salary range:** $80,900 - $103,950
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 02/08/2026 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$80.9k-104k yearly 11d ago
Sr. Marketing Analytics and Attribution Lead
Whiteboard Marketing
Marketing director job in Dublin, OH
Senior Marketing Analytics & Attribution Lead (Contract)--Immediate Hire
About the Company We are a fast-growing digital marketing agency focused on lead generation for small and mid-sized businesses across healthcare, home services, and professional services. Paid Media, SEO/Local, and Web are our core disciplines, supported by a robust analytics and attribution foundation.
The Role
We are seeking a senior analytics leader to own our conversion tracking and attribution ecosystem and turn data into clear, actionable recommendations that improve campaign performance, lead quality, and ROI.
This is a long-term contractor role combining hands-on technical ownership with strategic analysis and collaboration across Paid Media, SEO, and Web teams.
Key Responsibilities
Measurement & Attribution Ownership (approx. 60%)
• Own and maintain the end-to-end tracking stack, including GTM (web and server-side), GA4, CallRail, and major ad platforms.
• Implement, QA, and troubleshoot conversion tracking, attribution, and integrations across websites, CRMs, and ad platforms.
• Resolve data discrepancies and attribution gaps related to consent, cross-domain tracking, duplicate events, and platform mismatches.
• Establish tracking standards, governance, documentation, and ongoing QA processes.
Strategic Analysis & Insight (approx. 40%)
• Analyze conversion and attribution data to identify performance trends, anomalies, and optimization opportunities.
• Translate insights into concrete recommendations for Paid Media and SEO teams (bidding, targeting, landing pages, budget allocation).
• Build executive-level dashboards and reporting that explain what is driving ROI and where to invest next.
• Support client-facing reviews with clear, outcome-oriented insights.
Required Experience
• Expert-level Google Tag Manager and advanced GA4 implementation experience.
• Strong working knowledge of CallRail and ad platform conversion tracking (Google Ads, Meta, LinkedIn, Microsoft).
• Experience integrating marketing data with CRMs and lead intake systems.
• Comfort with JavaScript, basic SQL, and browser debugging tools.
• Ability to clearly document and communicate complex technical concepts to non-technical stakeholders.
Preferred Experience
• Server-side GTM and Consent Mode v2.
• Agency experience managing multiple clients.
• Background in Paid Media or SEO.
• Experience with Looker Studio, BigQuery, and marketing automation tools.
Success in the First 90 Days
• Tracking audits and remediation completed for top clients.
• Standardized event and UTM frameworks in place.
• GA4 and ad platform discrepancies reduced to an explainable range.
• At least three data-driven optimizations implemented across Paid Media or SEO.
• One client-facing dashboard clearly tying leads to qualified outcomes and ROI.
Logistics
• Remote within the U.S.; core ET/CT availability required.
• Long-term contractor role.
• Reports to the Paid Media Manager; collaborates closely with SEO/Local and Web teams.
Salary commensurate with experience.
How to Apply
Send resumes to ****************************
.
Equal Opportunity Employer
Whiteboard Marketing is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other protected status.
$83k-122k yearly est. Easy Apply 5d ago
Chief Marketing Officer
UB Greensfelder LLP
Marketing director job in Columbus, OH
Job Description
UB Greensfelder is seeking a visionary and strategic Chief Marketing Officer (CMO) to lead our marketing and business development efforts, ensuring that we effectively communicate our firm's value, enhance our brand reputation, and drive sustainable growth.
UB Greensfelder LLP is an Am Law 200 law firm dedicated to exceeding client expectations and delivering superior, customized legal solutions. The firm's attorneys advise regional, national, and global businesses on a wide range of sophisticated legal matters across more than 25 specialized practice and industry groups. Renowned for its best-in-class client service and litigation excellence, UBG was named "2025 Ohio and Missouri Firm of the Year" by Benchmark Litigation and consistently earns top-tier accolades from Chambers and Partners. Established in 2024 through the merger of Ulmer & Berne LLP and Greensfelder, Hemker & Gale, P.C., UB Greensfelder has quickly emerged as a super-regional powerhouse firm in the Midwest and in top-tier business centers. For more information, please visit *************** Our Business Begins With You
Position Overview:
The Chief Marketing Officer (CMO) will be responsible for the overall marketing, business development, and communications strategy for the firm. The CMO will work closely with the Chief Operating Officer and leadership team to align marketing efforts with the firm's goals and client needs. This role requires an in-depth understanding of the legal industry, client acquisition strategies, and branding, with the ability to oversee a range of marketing initiatives, including content development, digital marketing, events, public relations, and client relations programs.
The ideal candidate will bring a combination of strong leadership, creativity, and analytical skills, as well as a deep understanding of how marketing and business development contribute to the growth of a law firm.
Key Responsibilities:
1. Marketing Strategy & Leadership
Develop and Execute Marketing Strategy: Lead the creation and implementation of a comprehensive marketing strategy that aligns with the firm's business objectives and target client base.
Market Positioning & Brand Development: Position the firm as a thought leader in key practice areas, ensuring that brand messaging and marketing communications reflect the firm's expertise and values.
Competitor & Market Analysis: Conduct competitive analysis and industry research to inform marketing strategy and positioning. Identify trends and adjust tactics to ensure the firm remains competitive in the legal industry.
2. Business Development & Client Engagement
Client Relationship Building: Oversee client engagement strategies to strengthen existing relationships and attract new clients. Lead efforts to identify and pursue new business opportunities.
Lead Generation & Conversion: Collaborate with attorneys and practice groups to develop business development strategies, including targeting prospective clients, cross-selling services, and pursuing new matters.
Client Retention Programs: Develop programs to maintain strong relationships with clients, including thought leadership content, newsletters, and events. Ensure client feedback loops are established to continuously improve service delivery.
3. Digital Marketing & Communications
Digital Strategy: Lead digital marketing efforts, including SEO, SEM, social media, content marketing, and website optimization, to increase the firm's visibility and attract relevant traffic.
Website & Content Development: Oversee the development of engaging, client-focused content (e.g., blogs, articles, case studies, white papers) and ensure that the firm's website is optimized to showcase services and expertise.
Social Media & Public Relations: Manage the firm's presence on key social media platforms and ensure that PR efforts reflect the firm's leadership in the legal sector. Work with media outlets to position the firm as an expert voice in the legal industry.
4. Thought Leadership & Industry Engagement
Content Strategy: Develop and execute a content strategy that showcases the firm's legal expertise and thought leadership through blogs, webinars, case studies, whitepapers, and speaking engagements.
Events & Conferences: Oversee the planning and execution of key industry events, client seminars, and conferences. Ensure the firm is represented at relevant legal and business forums.
Speaking Opportunities & Publications: Work with attorneys to identify speaking engagements, media opportunities, and publications that enhance the firm's reputation and market presence.
5. Team Leadership & Development
Marketing Team Leadership: Manage, mentor, and develop a high-performing marketing and business development team. Provide guidance on best practices and encourage professional growth and innovation within the department.
Collaboration with Lawyers & Practice Groups: Work closely with lawyers and practice groups to ensure marketing and business development efforts are aligned with the firm's practice areas and client objectives.
Cross-Functional Collaboration: Collaborate with other departments, such as HR, IT, and Finance, to ensure alignment in firm-wide communications and branding.
6. Budgeting and Financial Management
Marketing Budget Oversight: Manage and allocate the marketing department's budget effectively, ensuring a high return on investment for all marketing and business development initiatives.
Track ROI: Continuously monitor the performance of marketing campaigns and initiatives, adjusting strategies and tactics based on measurable outcomes and firm objectives.
7. Marketing Analytics & Reporting
Data-Driven Marketing: Use marketing analytics and KPIs to track campaign performance, client acquisition, and brand impact. Regularly report on results to the Managing Partner and leadership team.
Client Feedback & Market Trends: Gather and analyze client feedback and market trends to refine marketing strategies and better meet client expectations.
Qualifications:
Education: Bachelor's degree in marketing, business administration, or related field; advanced degree (MBA, JD, or similar) is a plus.
Experience:
Minimum of 10+ years of marketing leadership experience, preferably in the legal industry.
Proven success in developing and executing marketing strategies that drive business growth and brand awareness.
Experience in digital marketing, public relations, content creation, and event planning within a law firm or similar professional services environment.
Skills & Expertise:
Strong understanding of the legal industry, market dynamics, and client acquisition.
Leadership experience in managing cross-functional teams and fostering a culture of creativity and results.
Expertise in digital marketing channels, including SEO, SEM, social media, and email marketing.
Ability to analyze marketing data and adjust strategies to meet firm objectives.
Excellent communication and interpersonal skills, with the ability to collaborate with senior leadership and attorneys.
Personal Attributes:
Strategic thinker with a results-oriented approach.
Strong leadership and team-building abilities.
Ability to manage multiple projects and priorities simultaneously.
Highly adaptable and innovative, with a strong understanding of emerging marketing technologies.
Proactive, self-starter, and a problem solver with exceptional organizational skills.
UB Greensfelder recognizes the importance of forming inclusive teams of attorneys and staff to foster an environment where creative solutions are made for our clients, and all have the opportunity to thrive and succeed. We encourage candidates from a variety of backgrounds to apply to be a part of our team.
$81k-160k yearly est. 11d ago
Marketing Transformation Vice President
Jpmorgan Chase & Co 4.8
Marketing director job in Columbus, OH
JobID: 210692404 JobSchedule: Full time JobShift: Base Pay/Salary: Chicago,IL $123,500.00-$180,000.00; New York,NY $133,000.00-$190,000.00 Help shape our marketing transformation work as a Vice President within Firmwide Marketing.
As a Marketing Transformation Vice President in the Firmwide Marketing organization, you will partner with the Head of Marketing Transformation to advanced strategic initiatives and support program management. You'll focus on tracking and reporting transformation KPIs and OKRs, generating actionable insights for executive audiences, and ensuring initiatives deliver on time and achieve business value. Your work will help drive progress on our transformation agenda and maintain consistent, data-driven messaging across the organization.
Job responsibilities
* Support the development and execution of strategic marketing transformation initiatives.
* Distill complex topics such as AI, data strategy, and product life cycle into clear, concise communications.
* Prepare presentations, reports, and materials for senior leadership and stakeholders.
* Track and organize OKRs and roadmap milestones for transformation programs.
* Provide hands-on program management support for key projects.
* Collaborate with Product, Technology, Data, and Marketing teams (across Lines of Business, Channels, and Operations).
* Ensure consistent messaging and alignment with the multi-year transformation roadmap.
* Stay current on AI and marketing trends, bringing innovative ideas to the team.
* Contribute to executive updates and transformation communications.
* Maintain high standards of organization and attention to detail
* Identify opportunities to improve processes and outcomes.
Required qualifications, capabilities and skills:
* Bachelor's degree in Marketing, Business, Communications, or related field.
* 4 plus years of experience in business consulting, product strategy, or marketing.
* Proven ability to simplify and communicate complex concepts clearly.
* Strong strategic thinking and analytical skills.
* Exceptional written and verbal communication skills.
* Highly organized and detail-oriented.
* Ability to work collaboratively in a fast-paced environment.
* Demonstrated initiative and proactive problem-solving.
Preferred qualifications, capabilities and skills:
* Experience with marketing transformation and AI-driven marketing.
* Familiarity with program management methodologies.
* Experience preparing executive-level communications and presentations.
* Exposure to cross-functional collaboration in large organizations.
* Knowledge of data strategy or product life cycle management.
* Prior experience in a financial services or technology environment.
* Advanced proficiency with presentation and collaboration tools.
Additional Information:
* Opportunity to work at the forefront of marketing and AI innovation.
* Exposure to senior leadership and strategic decision-making.
* Collaborative, growth-oriented team environment.
* Professional development and learning opportunities.
$133k-190k yearly Auto-Apply 39d ago
Digital Marketing Intrapreneur
Crimson Cup
Marketing director job in Columbus, OH
Job Title: Digital Marketing Intrapreneur
Company: Crimson Cup Coffee & Tea
Type: Full Time - Onsite Only
About Us:
We're seeking a few motivated and creative Digital Intrapreneurs to join our Sales & Marketing team as part of the Intrapreneurial Institute - a hands-on learning and leadership development program designed to cultivate the next generation of business innovators. In this role, you'll think like an entrepreneur within our organization, helping to design and execute digital marketing strategies that drive brand awareness, engagement, and growth. You'll gain practical experience across social media marketing, content creation, e-commerce, SEO, email marketing, and analytics, collaborating with cross-functional teams to bring existing and new products and services to life. As part of the Institute, you'll also participate in weekly classes and workshops focused on business innovation, creative strategy, and intrapreneurial leadership.
This position is ideal for a recent or soon-to-be college graduate who's passionate about digital marketing, entrepreneurially experienced, eager to learn and ready to accelerate our current businesses or bring new companies to life in a fast-paced, forward-thinking environment. Please review the Intrapreneurial definition at the end of this job description for more details.
Key Projects may include:
Digital Strategy & Execution:
- Develop and implement a full-funnel digital marketing strategy to drive brand awareness, traffic, engagement, and sales.
- Manage digital campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, YouTube, and other relevant channels.
- Optimize digital media spend and performance based on KPIs including return on ad spend and conversion rates.
SEO & SEM Management:
- Lead the development and execution of SEO strategies to improve organic search visibility and website traffic.
- Conduct keyword research, optimize site content and metadata, and collaborate on technical SEO improvements.
- Manage SEM campaigns (Google Search, Shopping, and Display), including bid strategies, ad copy, and landing page optimization.
- Analyze and report on organic and paid search performance, and adjust tactics for continuous improvement.
eCommerce Management:
- Own day-to-day operations and strategy for our DTC website and retail marketplace partners (e.g., Amazon, Instacart, Walmart Marketplace).
- Monitor site performance, conversion rates, and AOV, and optimize digital touchpoints to increase online sales.
- Partner with operations and logistics teams to ensure inventory accuracy and fulfillment alignment.
Social Media Marketing:
- Lead social media strategy, content calendar, and community engagement across Instagram, TikTok, Facebook, and LinkedIn and other audience relevant platforms
- Manage both organic content and paid campaigns to grow followers, increase engagement, and drive traffic to retail stores and online channels
- Collaborate with influencers and brand ambassadors to amplify brand presence.
Email & CRM Marketing:
- Manage customer lifecycle marketing through email and SMS platforms, including segmentation, automation, and performance optimization.
- Support new product launches, seasonal promotions, and retention strategies with targeted communications.
Analytics & Optimization:
- Use Google Analytics, Meta Ads Manager, and other tools to track, measure, and report performance across all channels.
- Deliver insights and recommendations to inform strategy and improve results across paid, organic, and owned media.
- Leverage AI tools to analyze campaign performance, personalize messaging, improve targeting, and make data-driven decisions in real-time.
Required Qualifications:
- Proven experience in digital marketing, growth marketing, or performance marketing-preferably in Shopify B2B or B2C environments.
- Familiarity with AI marketing tools (e.g., ChatGPT, Jasper, HubSpot AI, Surfer SEO, etc.).
- Strong understanding of Shopify, WordPress, Google Ads, Meta Ads, Google Analytics, and other keyword tools
- Strong analytical, creative, and problem-solving skills, with the ability to understand brand storytelling and consumer behavior online.
- Ability to work independently while collaborating across departments.
- Intrapreneurial mindset with a focus on results, innovation, and ownership.
The Person
Intrapreneurial Attitude:
Learning by doing
Unstructured
Fluid
Values emotions as well as reason
Contribution
Results
Relationship-focused
Change
Abundance
Why be an Intrapreneur?
Opportunity to make a lasting difference
See, touch and feel the results of your efforts
Have far more responsibility much faster than the corporate track
Expectations:
Do not expect to be managed. Manage yourself and manage up.
Don't wait to be told what to do - figure out what you think needs doing, check in if you need to, and do it.
Don't expect other people to always pat you on the back - learn how to motivate yourself and ask for positive feedback when you need it.
Coachable - listen and take action on your Entrepreneur/Coach's successful experience
Strategy:
Create Value
Understand your Unique Ability (what you do best and most love doing.)
Provide direction only in the area of your Unique Ability
Provide Confidence - confidence about what you say and what you'll do.
Come to work fully engaged
Curious and always want to learn more
Take Initiative means stepping out, taking a risk and trying something.
The most successful and valued Intrapreneurs don't avoid problems, they actively look for them and tackle them head-on.
Focus on Results - live in the Results Economy, not the Time-and-Effort Economy. Goal is to always be minimizing the time and effort while maximizing the results.
Ownership Attitude
Our greatest lessons occur not when things go as expected, but when they don't, and we learn what to do differently next time.
Own your actions, behaviors and communication for then you'll have the power to change them.
Ask your Coach/Entrepreneur "what do I need to know in order for this project to be successful?"
Be In Alignment
Understand the desired result, and do what you need to do to align with it.
Definition of result: Answer question - "What does it look like when it's done and done well?"
Preferred Qualifications:
Marketing Communications or related field.
3+ Years of digital marketing experience in CPG, beverage or lifestyle brands.
$49k-71k yearly est. 20d ago
Director of Marketing & Communications
Columbus Metropolitan Library 3.8
Marketing director job in Columbus, OH
Job Title: Director of Marketing & Communications (Full-Time/Exempt) Location: Main Library Starting Pay Range: $105,539.20-$177,860.80 (commensurate with experience) Note: For internal candidates, pay adjustments are made in accordance with our Compensation and Salary Administration policy*Applications will be accepted through February 1, 2026; posting may close earlier based on applicant volume. Our Commitment to Diversity Open to all doesn't just apply to our customers, it applies to our hiring practices as well. We put respect at the top of our values and that's how we treat our candidates and employees. The Columbus Metropolitan Library is committed to equal employment opportunity and adheres to these principles in decisions regarding hiring. The Library does not discriminate against employees or applicants for employment based upon their sex, race, national origin, religion, age, disability, sexual orientation, gender, color, ancestry, military or veteran status, gender identity or expression, familial status, genetic information, or any other characteristic protected by federal, state, or local law.At Columbus Metropolitan Library, we are striving to build a workforce that is as diverse as the communities we serve. Learn more about Our Employee Experience: ************************************************************* What We Offer:
A robust benefits package that supports your physical, mental, and financial well-being.
Comprehensive medical, dental, and vision plans to meet your healthcare needs.
A qualified employer for Public Service Loan Forgiveness .
Access to mental health resources and employee assistance programs for your peace of mind.
Generous paid time off and leave options to balance your work and personal life.
Participation in the Ohio Public Employees Retirement System (OPERS) and additional investment & savings plans.
A variety of voluntary and supplemental insurance plans to complement your lifestyle.
Comprehensive overview of our benefits: **************************************************
About the Position:
As the Director of Marketing & Communications (M&C), you will serve as CML's senior-most marketing leader, responsible for shaping the institution's brand, defining modern marketing strategy, elevating customer insight capabilities, and strengthening storytelling and communications This position leads the execution of the library's marketing strategy, including the development and execution of strategic and integrated communications, partnership and community relations strategies ensuring that all communications and activities appropriately and accurately express the library's vision, community image, position, and values.
What You'll Do:
Responsible for all marketing, public relations, customer insights/marketing data and integrated communications strategies for the library.
Develops and manages strategic and integrated marketing plans, as well as department specific goals and objectives to support the library's strategic plan.
Leads the development of CML's marketing insights, analytics, audience segmentation, and M&Cs performance measurement capabilities. Ensures data informs messaging, channel strategy, campaigns, and organizational decision making.
Positions the M&C team as a strategic partner for internal partners.
Leads brand strategy to ensure coherent, consistent, compelling brand expression across channels, branches, and experiences.
Oversees the creative direction, content strategy, digital experience, and content management.
Leads the library's crisis communication response plan and makes recommendations on communication protocols. May serve as the library's primary spokesperson for the delivery of the library's message to external constituents.
Manages and monitors department budget; coordinates, initiates and approves documentation to ensure proper fiscal and regulatory control.
Provides marketing and public relations counsel to library CEO and executive leadership team as needed.
Prepares and executes executive and/or organizational level messages, including presentations, correspondence and written remarks.
Responsible for staff onboarding, professional development, assessment, coaching and training of assigned staff. Sets individual performance measurements for staff and holds them accountable. Ensures team is built on modern structures and workflows and that each staff member has role clarity.
In collaboration with the Planning & Strategy Officer, cultivates and optimizes strategic partnerships on behalf of the library as assigned. Engages with strategic partners to foster and strengthen mutually beneficial relationships. Proactively identify, design, and propose new opportunities to expand and enhance partnerships that align with the organization's goals and growth objectives.
Identifies and meets with key business and non-profit leaders, organizations, community groups, educational institutions and other entities to partner with the library to increase brand awareness.
Serves as a member of library's Directors' Team. Represents the M&C Department on other committees as needed. Leads and/or co-chairs large projects through effective project management as needed.
Performs additional duties as assigned.
Minimum Qualifications:
Bachelor's degree in Marketing, Business, Communications, or related field required; Master's preferred
7+ years' of progressive management experience in marketing, brand strategy, communications, or related fields
Experience leading a marketing function in a multi-stakeholder environment (library, public sector, nonprofit, higher ed, or civic organization experience preferred)
Demonstrated success building or applying audience insights, digital strategy, and performance measurement
Experience leading cross-functional planning processes and collaborating at the executive leadership level
Experience managing creative, content, and channel teams (including external partners/agencies)
Experience building modern marketing capabilities such as segmentation, analytics, content strategy, and integrated planning approaches
Ability to lead and mentor teams through change
Strong written, verbal, and presentation skills
Ability to operate library technology including personal computer, email, software programs (i.e. Windows/Microsoft Office) and other job-related equipment and systems
Ability to utilize reliable transportation to promptly report to job assignment and other locations, per job requirements.
Positions Managed This is a supervisory position.
Working Conditions and Physical Demands
The work environment involves everyday risks or discomforts that require normal safety precautions typical of such places as offices, meeting and training rooms, libraries, and residences or commercial vehicles (e.g., use of safe workplace practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals, and/or working in moderate outdoor weather conditions).
Work requires minimal demand for physical effort.
$42k-57k yearly est. Auto-Apply 7d ago
Senior Marketing Manager, Demand Generation
The Hire Group
Marketing director job in Dublin, OH
We are looking for a Senior Marketing Manager, Demand Generation for our client in the book review and collection development subscription services.
If you are a passionate, high-energy demand generation marketing professional with an analytical mind focused on customer experience - read on. You will be responsible for leading the development and execution of campaigns that drive lead acquisition, acquire new customers, build new customer engagement, and grow revenue. You thrive in funnel analytics and speak in acronyms like MQL, SQL, personas, and conversion rates. You love the science of marketing as much as the art. You have a passion for building, implementing and measuring new systems, processes and campaigns.
Key Responsibilities:
Own the development of comprehensive multi-channel marketing campaigns to drive new customer acquisition in market segments.
Craft annual marketing plan, ancillary plans and materials that enable a cohesive cross-channel strategy. (Channels will include, but are not limited to web, paid search, display (programmatic, remarketing), social media, content marketing, events, webcasts and presentations.)
Accelerate growth in key geographies and partial penetration districts through account-based marketing and devise an approach with communication touch points that move the customer through the buyer funnel from awareness (approved vendor status) through to subscribing member/backlist purchaser.
Spearhead research to understand buyer preferences and purchasing patterns and leverage relationships in neighboring districts to create opportunities to expand into adjacent markets.
Produce compelling, strategic and insightful marketing content.
Prepare analysis of under-performing categories to discern trends, challenges and opportunities.
Develop agile mitigation strategies and campaign plans that leverage performance results.
Develop campaign budget model which includes costs, promotional media, revenue maximization and value optimization. Track and report on competitive marketing and product positioning.
Serve as internal expert on key trends and customer activity that impacts customer acquisition.
Partner with sales and marketing counterparts to share learnings and gain insights.
Develop training materials and provide training to staff or customers as needed.
Desired Skills and Experience
Minimum 3-5 years of experience in B2B demand generation or campaign marketing, email marketing or field marketing with demonstrated lead, pipeline and revenue growth
3+ years of experience with Marketing Automation platforms (Act-on, Marketo, Hubspot)
Experience with CRM systems (Microsoft Dynamics, SFDC) and reporting analytics; ability to analyze performance results and trending, and make recommendations to optimize campaigns
Experience leveraging email, video, webinars, ebooks, whitepapers, blogs, social media and press as strategic channels to promote campaign programs and events
Excellent written skills; ability to write copy for promotional materials and other marketing collateral is preferred
Bachelor's degree in Marketing is preferred
How much does a marketing director earn in Columbus, OH?
The average marketing director in Columbus, OH earns between $57,000 and $158,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.
Average marketing director salary in Columbus, OH
$95,000
What are the biggest employers of Marketing Directors in Columbus, OH?
The biggest employers of Marketing Directors in Columbus, OH are: