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Marketing Director Jobs in Fairfield, CT

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Director, Strategic Marketing
Director Of Sales And Marketing
Trade Marketing Manager
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  • Evergreen Post - Future Marketing Roles

    Sabra Dipping Company 4.4company rating

    Marketing Director Job 27 miles from Fairfield

    Sabra makes America's most iconic and beloved hummus and a delicious range of plant-based dips and spreads. We are dedicated to uniting and delighting the world around planet-positive food. Sabra was founded in 1986 in Astoria, Queens and is headquartered in White Plains, New York. On December 3, 2024, PepsiCo completed the buy-in of Sabra. We are now a fully-owned operating unit of PepsiCo. Sabra's 500+ team members proudly produce hummus in Chesterfield County, Virginia, taking great care to ensure the highest-quality hummus is ready to go home with you. From party time to snack time, Sabra is always a feel-good food. Sustainability is in our roots. Sabra hummus is made with chickpeas grown on family-farms in the Pacific Northwest. The chickpea is not only a nutritional powerhouse but an agricultural treasure, pulling nitrogen from the atmosphere and depositing nutrients into the soil for future crops to consume, making the world a better place one chickpea at a time. Our commitment to the planet drives the ingredients we source, the products we produce, the choices we make and the way we engage with one another and with our community. People are at the core of how we grow and create value; leading with diversity, equity and inclusion contributes directly to our shared success. We are always looking for talented people who share our passion for nourishing our bodies, our souls, and our communities. If you are interested in learning more about career opportunities at Sabra, visit our career site. Interested in joining Team Sabra? Sabra is always looking for top marketing talent and we want to connect with potential future candidates and build our community of interest. This post is for marketing professionals to express interest in future opportunities. This is not an active or vacant position. Marketing disciplines at Sabra include: Brand Management Omnichannel Marketing & Sales Consumer Insights & Analytics Communications Innovation We are excited to connect with talented individuals who share our dedication to uniting and delighting the world around planet-positive food. We celebrate an inclusive environment and provide equal opportunity for development and advancement. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty, status as a covered veteran or uniform service member, or any other protected characteristic under applicable federal, state and/or local law.
    $116k-147k yearly est. 5d ago
  • Marketing Manager

    Calculated Hire

    Marketing Director Job 21 miles from Fairfield

    Job Title: Marketing Manager - USA Hybrid 100-120K OTE Join the Revolution! We are changing the game in the physical rehabilitation, recovery, and body maintenance industry. From empowering patients with non-invasive therapeutic technologies to enhancing the work of physiotherapists, chiropractors, wellness professionals, and athletic trainers, our mission is simple: better pain management, faster recovery, and a gentler patient experience. Position Overview: We're looking for an experienced, dynamic, and self-driven Marketing Manager to oversee and execute marketing strategies in our most strategic market, the USA. This is an exciting opportunity to lead go-to-market activations, manage product launches, and create compelling marketing initiatives targeting rehabilitation professionals and consumers. If you have a strong marketing background in sports performance, wellness, aesthetics, or medical private practice and are passionate about driving growth and managing projects independently, this role is for you. Key Responsibilities: Lead direct and indirect marketing strategies for product and service launches, coordinating across physical and digital touchpoints. Work closely with the Global Marketing team to ensure alignment and consistency. Manage external consultants and vendors when necessary (e.g., community management, digital marketing) to execute specific marketing activities. Oversee coordination and logistics for US-based tradeshows, workshops, webinars, and internal sales meetings. Ensure all events align with brand and sales goals. Support the US Academy Director with customer onboarding, content production, education journeys, and field coordination. Manage the eLearning platform and community engagement. Oversee the lead management process, from lead generation to nurturing and conversion, ensuring follow-through and alignment with sales teams. Conduct market research to gather insights, ensuring that marketing efforts are tailored to the needs of rehabilitation professionals and end consumers in the US. Drive 360-degree marketing activations across multiple touchpoints (online and offline). Oversee the US marketing budget to ensure cost-effective execution of initiatives and optimal use of resources. Articulate both B2B and B2C needs effectively. Familiar with marketing tools such as MailChimp, Canvas, and HubSpot for content creation, email marketing, and CRM management. Required Qualifications: Bachelor's degree in Marketing, Business, or related field. 7+ years of marketing experience, particularly in sports performance, wellness/aesthetics, or medical private practice. Expertise in project management, with a proven ability to independently execute marketing strategies and manage multiple initiatives. Strong communication skills with the ability to clearly articulate marketing strategies and initiatives to both B2B and B2C audiences. Highly self-motivated, with the ability to work independently and manage multiple tasks. Ability to travel domestically as required for events and coordination. Why Join Us? Play a key role in our growing U.S. presence and be part of a dynamic, global team with ample room for career development. Competitive salary with annual bonus. Benefits: 401k [4% company match], Healthcare Plan. Opportunities for advancement in a fast-growing company. Represent top-tier products transforming the rehabilitation and wellness markets.
    $87k-130k yearly est. 21d ago
  • Vice President Marketing

    Atlantic Group 4.3company rating

    Marketing Director Job In Fairfield, CT

    Title: VP Marketing In-Office Policy: Hybrid - 4 days in office Our client is a High Growth Hedge Fund Manager based in Fairfield County seeking a rising VP to join the Fundraising and Business Development unit. Ideal candidates will have 5-10 years of experience in Capital Raising with a desire to travel to blue chip allocators and deepen relationships. Qualifications: Strong knowledge of the Capital Raising process and cycle Experience in Institutional Marketing and Fundraising with proven client facing experience Product knowledge across public and private credit markets. #35745
    $164k-222k yearly est. 6d ago
  • Marketing Manager

    Alliant-The Audience Company

    Marketing Director Job 24 miles from Fairfield

    Alliant is seeking an experienced marketing professional to join an innovative and strategy-focused Marketing team. As Marketing Manager, you will be responsible for planning and executing brand marketing initiatives that contribute towards corporate goals. Brand marketing areas of focus include events, paid media, social media and email marketing. Success in this role requires a dynamic individual who can navigate between strategy and execution, and partner across internal and external teams and projects. The Marketing Manager will display a strong understanding of the nuances of audience data, the advertising industry and customer needs to create compelling on-brand messaging and story-telling experiences. A successful candidate will be creative and proactive, with strong communication and organizational skills to facilitate working across teams and shareholders. This is an ideal opportunity for those looking to flex B2B marketing skills, grow with the changing media landscape, and join a growing organization. Principle Responsibilities: Spearhead event strategy, execution, and performance for Marketing sponsored, hosted, and seller attended events. Lead the pre, live, and post-event aspects of event sponsorships and activations in partnership with attending Sales teams and speakers through project management, negotiation and booking, branding, speaking engagement preparation, lead capture and outreach, and more. Develop, deploy and measure comprehensive brand awareness campaigns across buyers and channels, including events, paid media, social and email. Manage paid media efforts across search, social, programmatic via DSP, and direct-to-publisher channels. Own Alliant's social media strategy, calendar, messaging, reporting and insights. Lead email marketing for branding and corporate communications efforts including email strategy, calendar, messaging, deployment, analysis and insights. Partner closely with Creative and Design to develop messaging for events, paid media, social and email efforts. Marketing Associate will support this role through project management, operational, and measurement capacities. Handle internal communications and updates of brand marketing efforts across teams. Assist with website enhancements and branding efforts in partnership with Product, Content, and Creative Marketing roles. Collaborate with Product and Demand Generation marketing to ensure brand effort across events, paid media, social and email both align and support product-focused and vertical campaign efforts. Qualifications and Skills: Must have 3-5 years hands-on experience in a B2B marketing environment. Bachelor's degree in Marketing, Communications, Business Administration or an analytics-related discipline preferred. Proven promotional brand marketing experience in the areas of email marketing, paid media and social media. Strong event Marketing track record negotiating, executing and leveraging event sponsorships. Must have outstanding organizational, writing and verbal communications skills. Proven ability to identify and interpret relevant data and develop actionable recommendations. Experience with Google Analytics, Google Ads and SEO, paid LinkedIn, and trade advertising. Ability to thrive in a fast-paced environment with multiple projects and priorities; must be comfortable setting priorities and communicating to stakeholders. Collaborative, low-ego team player committed to having a good time while doing a great job. Direct experience with marketing automation and CRM tools, Salesforce or Salesforce Marketing Cloud a plus. About Alliant Alliant is trusted by thousands of brands and agencies as an independent partner bringing a human element to modern data solutions. The Alliant DataHub - built on billions of consumer transactions, an expansive identity map, advanced data science and high-performance technology - enables marketers to execute omnichannel campaigns with responsive consumers at the center. Data security and privacy have been core values since day one, and we continually validate our people, processes, and data through meaningful certifications such as SOC2, IAB Tech Lab Data Transparency, NQI certification from Neutronian, and quarterly quality scoring with Truthset. For more information, visit: alliantdata.com Alliant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans' status, or any other characteristic protected by law.
    $86k-128k yearly est. 19d ago
  • Vice President of Brand Marketing - Beauty - Stamford, CT

    Scale Up Search

    Marketing Director Job 16 miles from Fairfield

    Scale Up Search is proud to be partnered with one of the leading global beauty groups in their continued rapid growth, with the acquisition of a Vice President, Brand Marketing to drive consumer engagement and enhance their market presence. The VP of Brand Marketing is tasked with shaping and implementing impactful brand strategies to strengthen market presence and boost consumer engagement. This senior leadership role requires a forward-thinking, results-driven professional with deep expertise in brand development, marketing, and strategic planning within the beauty sector. The role involves oversight of all brand marketing initiatives to ensure alignment with the company's vision and objectives. Key Responsibilities: Strategic Brand Leadership Develop and execute a cohesive brand strategy aligned with organizational goals, leveraging market trends and consumer insights to enhance brand positioning and market expansion. Brand Identity and Messaging Define, uphold, and communicate a consistent brand identity across all touchpoints, crafting compelling narratives and ensuring adherence to brand guidelines. Integrated Marketing Execution Plan and implement multi-channel marketing campaigns, collaborating across teams to ensure unified efforts in digital, social media, traditional advertising, and public relations. Consumer Engagement and Innovation Use consumer insights to enhance customer experiences, drive engagement, and foster loyalty, while integrating innovative approaches and emerging technologies to maintain a competitive edge. Qualifications: Bachelor's degree in Marketing, Business, Communications, or a related discipline, advanced degree (MBA or equivalent) preferred. Minimum of 10 years of brand marketing experience, with significant exposure to the prestige beauty industry. Proven ability to craft and execute creative and effective marketing campaigns for $100M+ brands. Demonstrated ability to collaborate across departments and drive successful GTM strategies. Strong capability to engage with senior leadership, cross-functional teams, and divisional leaders on strategic initiatives. Track record of developing and executing successful brand strategies. Experience leading and managing diverse, high-performing marketing teams.
    $140k-205k yearly est. 1d ago
  • Marketing Manager

    Flowerhire

    Marketing Director Job 35 miles from Fairfield

    A vertically integrated cannabis company in New York is looking for a marketing manager to boost its community engagement and brand awareness in this new market. You'll lead a small team in positioning their brand for the target audience and develop marketing plans with specific objectives across different channels and segments. Responsibilities Define and execute the marketing and communication activities according to our marketing plan Coordinate all marketing activities to generate new customers Track and analyze the performance of all marketing campaigns Qualifications Bachelor's degree or equivalent experience 3+ years' experience in marketing in a highly regulated environment Strong verbal, written, and organizational skills
    $86k-129k yearly est. 6d ago
  • Marketing Project Manager

    Country Life 4.4company rating

    Marketing Director Job 24 miles from Fairfield

    Country Life is a leader in supplements within the natural channel and sold through e-commerce and conventional outlets. We offer a full range of vitamins, minerals and specialty supplements that are non-gmo, gluten-free and of superior quality in formulations. Our diversified portfolio allows folks to stand up for their health and power their greatness every day. Biochem is our line of nutritious protein powders that focus on high quality formulas such as whey, plant and collagen. Position Responsibilities Project Management Lead special projects for all brands as required by Brand Teams (ex: website audit) Liaise with cross-functional team members to complete special projects Develops, updates and maintains timelines and ensures execution of on-time new product launches Holds each team accountable to deliver on set deadlines and assess and elevates risk to project execution and completion Works on special projects that are required to move the business forward as it relates to marketing Marketing Program Management Assist in the development and execution of marketing initiatives with CL/BC/DE Brand Managers. Examples: Couponing, Displays, Customer Specific Programming, Product Sampling Develop and manage performance reports (ex. Coupons, KPI Tracker, Revenue Tracker, Campaign metrics Monitors the performance of marketing initiatives Lead representative for partner non-profit organizations for all brands (ex. 1% for the Planet, Save the Bees, DE's partner etc.) Data Analytics Work hand-in-hand with Brand Managers and/or E-commerce Team in: Analyzing marketing program initiatives such as campaign results, KPIs, ROIs) Reviewing monthly consumption data to identify drivers of the industry and business Conducting market research through tools such as, but not limited to, syndicated data and consumer surveys to identify growth opportunities (marketing programs, new product launches) Monitor and forecast marketing and sales trends; work hand-in-hand with the brand teams to adjust and improve revenue expectations. Organic Social Media lead and Website Content Management Works hand-in-hand with Brand, Graphics, and External teams to develop and execute social media content that drives followers, awareness, and engagement Work hand in hand with Brand Team to ensure current brand team's website are current and updated The above is not intended to be an all-inclusive list of responsibilities. Other activities may be assigned as required by management. QUALIFICATIONS Experience/Requirements: 2-3 years prior experience Supplement experience is a plus (Natural and/or Conventional) or strong knowledge/passion for the category Qualifications: Detailed Oriented Strong cross-functional; inter-personal skills Analytical Critical Thinking Organized Forward-thinking Education and Certifications: Bachelor's Degree, MBA preferred
    $85k-112k yearly est. 6d ago
  • Complex Marketing Manager

    Equitable Advisors

    Marketing Director Job 27 miles from Fairfield

    At Equitable, our power is in our people. We're individuals from different cultures and backgrounds. Those differences make us stronger as a team and a force for good in our communities. Here, you'll work with dynamic individuals, build your skills, and unleash new ways of working and thinking. Are you ready to join an organization that will help unlock your potential? We are currently seeking a dynamic, high-energy Marketing Manager to support the Greater New York Branch of Equitable Advisors. Reporting directly to the Complex COO, this individual will be the key Marketing resource for the Branch's many Financial Advisors and Producer Groups. This role can be based in New York City or in Melville, NY but will be expected to build relationship throughout the entire organization with monthly scheduled days in each Branch office location. This leadership role will coach advisors and their staff regarding marketing concepts and best practices. Key Job Responsibilities Create, collaborate & consult on marketing strategies and Advisor Marketing Plan development. Partner with headquarters Marketing team to coordinate local need vs. HQ direction/support capabilities. Create and manage Marketing life cycle to guide Advisors at differing levels of career. Act as central point of contact for Marketing Resources and Support. Maintain Branch Inventory of updated and approved marketing materials. Continually evolve and update available marketing items. Direct and Maintain Branch-Level Social Media Accounts Coach Advisors in the establishment and management of digital footprint Develops Marketing Plan Templates for segmented advisor population. Fill role as key member of internal team for Events planning and implementation. Communicates and promotes marketing tools, resources, and content throughout Branch. Designs, coordinates and releases periodic Branch Newsletters Work with Branch Digital Specialist to maintain Branch website. Coordinate with Advisors and HQ on material compliance review and follow-up. Maintain marketing support chat line via Teams. Support Headquarters Marketing initiatives The base salary range for this position is $80,000 - $90,000. Actual base salaries vary based on skills, experience, and geographical location. In addition to base pay, Equitable provides compensation to reward performance with base salary increases, spot bonuses, and short-term incentive compensation opportunities. Eligibility for these programs depends on level and functional area of responsibility. For eligible employees, Equitable provides a full range of benefits. This includes medical, dental, vision, a 401(k) plan, and paid time off. For detailed descriptions of these benefits, please reference the link below. Equitable Pay and Benefits: Equitable Total Rewards Program Qualifications Required Qualifications 3+ years industry or marketing experience Able to build strong relationships at all levels of the organization. Strong leadership skills Ability to manage multiple projects Proactive decision-making and collaboration skills Ability to articulate and simplify complicated items and concepts. Demonstrated creativity and design capabilities. Excellent proofreading ability Effectively work with both new and experienced advisors Understands the need for confidentiality at all levels of work. Skills Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors. Knowledge of Organization: Knowledge of the organization's vision, structure, culture, philosophy, operating principles, values, and code of ethics; ability to understand the value of aligning capabilities with business goals to support optimal performance. Managing Multiple Priorities: Knowledge of effective self-management practices; ability to manage multiple concurrent objectives, projects, groups, or activities, making effective judgments as to prioritizing and time allocation. Diversity, Equity and Inclusion: Demonstrates a commitment to Diversity, Equity and Inclusion by treating everyone with respect and dignity, ensuring all voices are heard and advocating for change. #LI-EQH1 ABOUT EQUITABLE At Equitable, we're a team of over ten thousand strong; committed to helping our clients secure their financial well-being so that they can pursue long and fulfilling lives. We turn challenges into opportunities by thinking, working, and leading differently - where everyone is a leader. We encourage every employee to leverage their unique talents to become a force for good at Equitable and in their local communities. We are continuously investing in our people by offering growth, internal mobility, comprehensive compensation and benefits to support overall well-being, flexibility, and a culture of collaboration and teamwork. We are looking for talented, dedicated, purposeful people who want to make an impact. Join Equitable and pursue a career with purpose. ********** Equitable is committed to providing equal employment opportunities to our employees, applicants and candidates based on individual qualifications, without regard to race, color, religion, gender, gender identity and expression, age, national origin, mental or physical disabilities, sexual orientation, veteran status, genetic information or any other class protected by federal, state and local laws. NOTE: Equitable participates in the E-Verify program. If reasonable accommodation is needed to participate in the job application or interview process or to perform the essential job functions of this position, please contact Human Resources at ************** or email us at *******************************.
    $80k-90k yearly 1d ago
  • Vice President of Marketing and Communications

    Long Island Board of Realtors 3.7company rating

    Marketing Director Job 31 miles from Fairfield

    This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job- related duties requested by any person authorized to give instructions or assignments. About Us: Long Island Board of REALTORS (LIBOR) is one of the largest local REALTOR Boards in the United States, serving real estate professionals throughout Queens, Nassau and Suffolk Counties. We provide our members with essential resources, networking opportunities, and advocacy to help them thrive in a competitive market. We are seeking a creative and driven Social Media Coordinator to join our dynamic Communications team and elevate our online presence. We are currently located in West Babylon, NY however LIBOR is looking to relocate to Nassau County or Western Suffolk County. The Vice President of Communications and Marketing at the almost 40,000 member Long Island Board of Realtors (LIBOR), serving Long Island and Queens, is a senior leader providing the vision, strategy, and oversight for all marketing and communications functions. Reporting to the Chief Executive Officer, the VP of Marketing and Communications is responsible for internal and external communications and supporting the priorities and initiatives outlined in the associations' Strategic Plan that focuses on advocacy, professionalism, and engagement. The VP will also raise the profile of the association as one of the largest and leading Realtor associations in U.S and promote its value proposition to all stakeholders. A collaborative, collegial leader, the VP is responsible for motivating and empowering a team of marketing and communications professionals to maintain a collaborative and productive office that is sought out and relied upon by other staff and leadership. The VP will be responsible for the utilizing the associations strategic plan in all marketing and communications strategy, that focuses on advocacy, professional advancement, organizational excellence, and engagement. Data-driven and results-oriented, the VP will have experience building and maintaining an efficient team structure that can manage workflow and processes effectively from conceptualization to implementation; focus on key priorities that enhance and support membership growth, advocacy, government affairs, education, professionalism, engagement, non-dues revenue, philanthropy, and the association's reputation; and evaluate progress toward key performance indicators, implementing changes for continual improvement. This role oversees four primary areas: (1) brand identity and visual strategy, which includes print and digital design, photography, and videography; (2) communications and brand strategy, which includes public relations, content marketing, publications, copywriting, and writing for executive support; (3) marketing strategy and audience engagement, which includes campaign development, media planning, digital marketing, web development, and social media; and (4) marketing operations and insights, which includes project management and data analysis and reporting. Leadership and Vision Set the vision for, design, and implement an overarching, data-driven marketing and communications plan that proactively builds on the strengths of the current operation, aligns with the Association's strategic priorities, and targets key audiences. Set department priorities and manage resources accordingly, with a focus on supporting and enhancing membership recruitment and retention, non-dues revenue opportunities, advocacy, education, engagement, and collaboration. Ensure cohesive messaging and brand identity that extends across all media and communications platforms/vehicles, supports the needs of key constituencies, and advances the goals of the Association. Use quantitative and qualitative data to evaluate the success and effectiveness of marketing and communications initiatives and campaigns with target audiences on an ongoing basis. Adjust strategies and tactics as necessary to meet long-term objectives, annual goals, and KPIs. Evaluate and, as appropriate, make changes to improve marketing and communications processes, workflows, and organizational structure. Communications and Public Relations Serve as an advisor to Association leadership on communications matters and messaging to internal and external constituencies. Prepare or oversee the preparation of executive communications. Support and prepare leadership to serve as the as spokespersons on behalf of the Association. Lead crisis management planning and establish/update crisis communications policies and procedures. Identify situations that could impact the real estate industry and the business operation of members. Work with colleagues and key stakeholders to elevate and protect the Association's reputation through crisis communications, positioning, and marketing campaigns. Prioritize the generation of positive media coverage of noteworthy developments and coordinate timely responses to media inquiries. Marketing Strategy and Branding Develop collaborative relationships with chambers of commerce, economic development agencies, and the state and national associations to persuasively tell LIBOR's story consistent with its branding strategy. Thoroughly evaluate current marketing and branding efforts across the association and its brand. Ensure the development and implementation of effective branding, segmentation strategies, and customized digital marketing campaigns. Proactively ensure the Association's marketing and communications strategies remain innovative and incorporate the technology and platforms used by its target audiences. Develop and implement strategies to engage and connect with traditionally underrepresented and underserved communities to support and enhance diversity, equity, and inclusion throughout the association and home buying/selling communities. Periodically conduct market research and adjust strategies and/or tactics to account for insights gained from such research. Management and Administration Oversee the recruitment, training, management, and retention of a diverse team of marketing and communications professionals. Foster an environment that encourages collaboration, creativity, innovation, respect, and accountability. Guide and empower team members through transparency, active communication, and clear direction, placing team members' work within the context of the Association's priorities and goals. Ensure compliance with accessibility standards and all pertinent laws, regulations, and Association policies, including CAN-SPAM Act, etc. Oversee department budget and expenditures. Allocate resources to support strategic priorities. Stay informed of industry trends and emerging media and empower team members to be nimble in incorporating new approaches as warranted. Committee Liaison Serve as staff liaison to assigned committees and other related task forces or work groups. Prepare meeting agendas, notices, minutes, and reports. Performs related follow-up work between meetings. Required Qualifications Undergraduate degree in communications, marketing, or public relations preferred. Advanced degree such as a master's degree in business administration, marketing, public relations, communication, or a related field is preferred. At least 20 years of experience leading a comprehensive marketing and communications operation in a complex, mission-driven organization, ideally with a non-profit or trade association. Ability to build relationships with a wide range of constituents from diverse backgrounds. A strong commitment and sensitivity to fostering inclusive working and learning environments. Experience creating operational efficiencies, managing budgets, and allocating resources to meet department objectives. Ability to understand and consistently ensure compliance with Association policies and procedures, state and federal rules and regulations, as well as high ethical standards. Technical skill to use LIBOR's software and systems. Member-centric mindset. This position requires overnight travel to attend conferences and events, many of which are after working hours and/or weekends.
    $102k-165k yearly est. 20d ago
  • Marketing Manager (Sell-Side)

    Flextrade 3.8company rating

    Marketing Director Job 35 miles from Fairfield

    FlexTrade Systems provides customized multi-asset execution and order management trading solutions for buy- and sell-side financial institutions. Through deep client partnerships with some of the world's largest, most complex, and demanding capital markets firms, we develop the flexible tools, technology, and innovation that deliver our clients a competitive edge. Our globally distributed engineering teams focus on adaptable technology and open architecture to develop highly sophisticated trading solutions that can automate and scale with your business strategies. At FlexTrade, we hold our values close to heart, with pride and gratitude, as they guide us in everything that we do. We are dedicated to giving our clients a competitive edge, taking ownership of our responsibilities, being flexible to adapt to ever-changing environments and technology, and bringing integrity to every interaction. We continue to improve, grow together, and collaborate as one team. The Team The Global Marketing Organization at FlexTrade is a fast-growing team and a vital function of our business. We are a group of ‘get it done' marketing experts who are client-focused and strategically minded. Although we are a small team, we leverage our cross-functional expertise to deliver quality campaigns to our stakeholders from strategy and design to execution and reporting. About you You are a lover of all things marketing and strategy. You like solving complex problems using equal parts creativity, intuition, and data. You are on top of the latest marketing trends and understand how to bring the greatest ideas back down to the ground. This role is for the candidate who wants to take work into his/her hands and add value to the businesses they support. The Sell-Side Marketing Manager will own marketing strategy and execution across our suite of sell-side solutions. This person is not a cog in a wheel but a creative strategist and implementation partner. Some demand generation and some product marketing mixed in depending on business priorities. You may not have all the answers, but you are willing to go the extra mile. Job requirements At least 5 years as a marketing manager in a sell-side technology firm (preferred) or financial institution. Entrepreneurial mindset and an ability to adapt and prioritize self-sufficiently. Ability to successfully partner with a broad range of regional colleagues from sales, product, and marketing. Experience in developing effective sell-side focused marketing plans and execute with other regional marketing teams and creative agencies. Planning and execution of modern marketing channels: social media, content, and digital marketing (platforms, calendaring, collaboration, and execution). This role will not have heavy vendor support - we are looking for someone to roll up their sleeves to support the business. Experience in creating marketing collateral, both traditional and digital. Ability to drive lead generation, explore creative ways to engage with our clients, and manage campaigns with minimal guidance. Experience in managing digital campaigns and tracking metrics and budgets. Experience in working with direct and dotted-lined reporting structures. Strong project management skills and attention to detail, with the ability to multi-task and prioritize in a time-pressured environment. Excellent written and verbal communication skills. Flexibility to Travel. Does this sound like you? We would love to hear from you. You can apply on the link on this page and we will get back to you as soon as we are able. For more information visit ******************** or follow us on twitter and LinkedIn for the latest updates. **FlexTrade Systems, Inc. does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an authorized agreement for a particular SOW (Statement of Work) in place is hired: such resumes are deemed the sole property of FlexTrade Systems, Inc.** **FlexTrade Systems, Inc. is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law.**
    $88k-133k yearly est. 6d ago
  • Senior Manger of Database Marketing

    Insight Global

    Marketing Director Job 16 miles from Fairfield

    Day-to-Day A large telecommunications client in Stamford, CT is looking for a Senior Manager, Database Marketing to join the Database Marketing Team. The ideal candidate will have a background in campaign/outbound telemarketing, specifically using tactics such as SMS from a telecommunications company. Overall, this person will oversee day to day management tasks and manage a team of 2 analysts to produce high quality lead lists for sales and marketing tactics while ensuring critical service-related communications go out to customers. In this role you will be working extensively in a relational database environment while identifying business opportunities by blending business acumen with data analysis. You will need to have experience using Unica, as all campaigns are created in Unica. This individual will Lead and identify opportunities to grow our potential customer base by carefully analyzing waterfall reports, interrogating suppression criteria, and recommending universe expansion opportunities. This role is very cross functional and works closely with other organizations under the Sales department, so this individual must be an excellent communicator and the ability to interface with managers and directors. This role is 60% technical using SQL and 40% presentation based. and has a pay range of $65-$75hr.
    $65-75 hourly 9d ago
  • Brand Marketing & Project Manager

    Bask and Lather Co

    Marketing Director Job 35 miles from Fairfield

    Company: Bask & Lather LLC (E-commerce Haircare Company) About Bask & Lather LLC: Bask & Lather LLC is a distinguished e-commerce haircare company based in Westchester, specializing in high-quality, natural hair care products. We are seeking a dedicated and imaginative Brand Marketing and Project Manager to join our dynamic team. Our Mission:We are committed to formulating premium, science-backed hair care products using natural ingredients, focusing on nurturing healthier hair and empowering our customers with the knowledge and tools to achieve vibrant, resilient hair-all while prioritizing affordability and customer satisfaction. Role Overview:Are you a creative and detail-oriented individual with a passion for digital marketing, design, and project management? If so, this is your opportunity to become a vital part of our team as a Brand Marketing and Project Manager. You will lead the execution of marketing strategies to enhance brand recognition and drive growth in the haircare industry. Key Responsibilities: Planning: Collaborate with clients and stakeholders to define the project's scope, goals, and processes. Organizing: Break down projects into tasks, sequence them, and estimate the necessary resources. Leading: Assemble a team and motivate them to meet client expectations while ensuring alignment with brand objectives. Managing: Track project progress, set deadlines, and manage resources to ensure timely delivery. Communicating: Serve as the main point of contact between team members, brand partners and external stakeholders to ensure smooth communication. Budgeting: Monitor project expenses and ensure that all activities stay within budget. Evaluating: Assess the project's efficiency and effectiveness upon completion, providing insights for future improvements. Troubleshooting: Proactively identify and resolve issues that arise during the project lifecycle. Risk Management: Identify potential risks and develop mitigation strategies to minimize impact. Content Management: Organize and manage the brand's digital content, ensuring alignment with marketing goals and brand identity. Collaborate with the email and SMS teams to execute high-performing marketing campaigns that resonate with our audience. Create, refresh, and curate engaging website content. Asset Management: Maintain a digital asset library, ensuring timely updates for partners and internal teams. Creative Development: Oversee the cadence and content selection process for refreshing ad creatives for the advertising team. Plan and execute initiatives that align with business objectives to meet outlined goals. Event Participation: Represent the brand at industry events and trade shows, gathering market insights. Market Research: Conduct research to gather insights on target audiences, industry trends, and competitors. Optimize keywords for Amazon, YouTube, and Pinterest to improve visibility. Brand Marketing and Campaign Coordination: Ensure social media and marketing team initiatives align with the brand marketing calendar. Plan and execute TikTok campaigns while tracking performance metrics. Organize UpPromote referrals and communications, ensuring a seamless process. Additional Responsibilities: Assist in managing various marketing channels, including paid search, SEO, email, social media, and influencer partnerships. Support marketing research initiatives. Monitor key performance metrics (KPIs) to evaluate marketing effectiveness and recommend adjustments. Requirements: Bachelor's Degree in Marketing, Communication, or a related field. 5+ years of professional marketing and project management experience. Proficiency in Canva; basic graphic and video editing skills are a plus. Experience with minor website editing, email marketing, and SMS marketing. Strong writing, proofreading, and digital marketing skills. Exceptional organizational skills with the ability to manage multiple projects in a fast-paced environment. A proactive and innovative mindset. Understanding of digital marketing channels (SEO, SEM, social media). Excellent ability to analyze data for actionable insights; proficiency in Excel and spreadsheets required. Strong market research skills to identify trends and preferences. Knowledge of e-commerce platforms and affiliate/influencer marketing is preferred. If you are ready to make a significant impact on our brand and be part of an innovative team in the haircare industry, we encourage you to apply and embark on this exciting journey with us!
    $89k-130k yearly est. 1d ago
  • Trade Marketing Manager

    Victorinox 4.3company rating

    Marketing Director Job 12 miles from Fairfield

    Manager Trade Marketing will be responsible for developing and executing the in-store marketing plans to drive sales growth for Travel Gear, Watches and Corporate Business categories of Victorinox. Marketing plans and support include but are not limited to brand presentations, prospecting kits, visual merchandising, training material, promotions, incentives, and Go-to-Market plans. The manager will collaborate with Sales, Finance, Customer Service, and other support functions to achieve the simultaneous goals of brand repositioning, sustained profitability and an increased sell-through at door level. Primary Responsibilities: Develop and execute the North American trade marketing strategy across Travel Gear, Watches and Corporate Business and update the strategies as business priorities shift Ensure brand maintains premium positioning at every touch point Partner with the sales to increase sell-through at a door level Participate in line-review, prospecting and ongoing customer meetings in partnership with sales Responsible for developing programs to drive conversion with retail partners in-store and online Demonstrate and encourage teamwork and cooperation with members of the Marketing & Sales team and with other divisions within Victorinox. Support the strategic planning including corporate positioning, market and competitive analysis, customer segment selection and related product positioning. Oversight of the Category trade marketing budget. Manage trade marketing including product launch management, sell-in kits, sales tools, incentives, collateral material, and in-store promotions. Expand the consumer audiences and translate global persona to the North American market. Desired Skills/Experience: BA Degree in related field. Minimum five years marketing specifically in trade marketing Ability to plan and manage at both strategic and operational levels. Ability to work collaboratively with colleagues and staff to create a results-driven, team-oriented environment. Demonstrated ability to manage often outsourced marketing activities (PR, corpora Strong strategic planning and analysis skills in sales, marketing, and business (competitive) strategy. Willingness and ability to travel and to attend and conduct marketing presentations as needed.
    $80k-104k yearly est. 1d ago
  • Vice President of Marketing

    Global Credit Fund 3.4company rating

    Marketing Director Job 16 miles from Fairfield

    A highly successful and reputable credit fund is seeking a confident and hungry marketing professional to join their lean Global Marketing and Investor Relations team. The ideal candidate will have 4-10 years of significant experience raising capital from institutional investors, particularly in alternative asset management with a credit focus. They should bring a proactive sales approach, strong relationship-building skills, and the ability to position the firm's strategies effectively within LP portfolios. This role involves raising capital across all strategies, requiring a disciplined sales process, a solutions-oriented mindset, and excellent communication and time management skills. The candidate will thrive in a fast-paced and collaborative environment. In-Office Policy: Hybrid - 4 days in office, 1 day remote (with flexibility). Travel: Required 25% or more. Compensation: Up to $400k TC, contingent on experience.
    $400k yearly 6d ago
  • Marketing Project Manager

    Banfi Wines

    Marketing Director Job 27 miles from Fairfield

    STATEMENT We are a woman-led, 3 rd generation family-owned luxury wine company. We are committed to fostering a dynamic and collaborative work environment where every member can thrive. As we continue to grow, we seek a highly organized, talented Project Manager to join our Marketing and Creative Services team and lead a variety of projects from inception to completion with an emphasis in digital asset management. ESSENTIAL DUTIES AND RESPONSIBILITIES This is a multi-faceted role requiring strong multi-tasking and follow-up skills. Responsible for trafficking multiple projects at once and seeing them through to completion while ensuring they are completed on time, within scope, and within budget. Communicate and coordinate with various departments throughout the organization to keep business moving forward. Point person for the content management system with the shared responsibility of keeping digital assets current and compliant Primary point of contact for receiving/tracking hospitality requests and sharing in administrative responsibilities covering day to day management of an employee trade portal. Assist in budget tracking and coordination Ensure that all projects are delivered on time, within scope, and within budget Successfully manage the relationship with the client and all stakeholders. Coordinate internal resources and third parties/vendors for the flawless execution of projects. Track project performance, specifically to analyze the successful completion of short and long-term goals. Create and maintain comprehensive project documentation, plans, and reports. Monitor and report on project progress, and escalate issues as needed. Facilitate meetings, prepare meeting minutes, and follow up on action items. Communicate effectively with team members and stakeholders to ensure alignment and understanding of project objectives and deliverables. Assist in identifying best practices and ways a specific project can be shared across sales regions Assist on other team projects as needed QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. EDUCATION, EXPERIENCE and SKILLS A four-year college degree and/or equivalent work experience in Project Management, or a related field Good written and verbal communication skills. Incumbent must possess the ability to develop and provide all necessary written reports, correspondence, and presentations necessary to satisfy job requirements. Fluent knowledge of PC, working within Microsoft Office, specifically Word, PowerPoint, and Excel, Teams and any other company software is critical to the success of this position. Interpretive skills: Incumbent must possess the ability to define problems, establish facts and collect data to interpret issues, draw valid conclusions from the data and recommend solutions to the business problem. Ability to interpret an extensive variety of statistical information. Strong understanding of project management principles Strong organizational skills, including attention to detail, time management and multitasking skills. Ability to manage multiple priorities and work under tight deadlines. Detail-oriented with strong analytical and problem-solving abilities. Able to work in a fast-paced, dynamic environment. Prior experience in Salsify is a plus. Prior experience in Photoshop is a plus Ability to work independently and as part of a team Become proficient in project tracking software PHYSICAL DEMANDS The physical demands described here are representative of those required by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the incumbent is regularly required to use their hands and eyes for PC use; reach with hands and arms; talk and hear. The incumbent is required to stand; sit; stoop, kneel, crouch; see, taste and smell wine products in particular. The incumbent must be aware that the job involves distribution of alcohol beverages and recognizes that the company in no way encourages excessive or unnecessary drinking of alcoholic beverages while exercising the duties of this job. The incumbent must occasionally lift and/or move up to 50 pounds at a time, the approximate weight of a case of wine. ADDITIONAL REQUIREMENTS No DWI offenses or illegal drug use Must be able to commute daily to Corporate Office in Melville, NY Employee must comply with all federal, state and local laws and regulations which govern the alcoholic beverage industry and maintain at all times the highest ethical business standards and fiduciary duty on behalf of the company and its customers.
    $68k-98k yearly est. 19d ago
  • Product Marketing Manager

    Inbox Health 4.4company rating

    Marketing Director Job 20 miles from Fairfield

    We're seeking a passionate and experienced Product Marketing Manager to join our Marketing team in New Haven, CT. In this role, you'll be at the forefront of shaping how our story is told and how our solutions reach the people who need them most. You'll own the development of compelling product positioning and messaging for exciting new releases in the Inbox Health portfolio. This position reports to the SVP of Marketing and will work alongside a team of three other marketers. Responsibilities: Product Messaging & Positioning Own the creation and updating of product/feature level messaging and how new products fit within the overall Inbox Health portfolio Become subject matter expert on customer personas (buyer, user, influencer) and support strategies for updating and communicating personas across the company Create compelling, quality content - such as presentations, guides, quick tips videos and knowledge base articles - that clearly articulates product value mapping to key customer pain points Research and support differentiation strategies to clearly distinguish our unique product approach against new and legacy industry competitors Assist with strategic initiatives and programs to drive new customer adoption and help existing customers get more value out of our software. Develop and execute go-to-market (GTM) strategies: Create comprehensive GTM strategies that outline key activities, target audiences, messaging, and tactics to ensure successful product launches and market entry. Coordinate cross-functional collaboration: Work closely with product management, sales, marketing, and other teams to align on launch timelines, objectives, and deliverables. Coordinate activities, facilitate communication, and ensure smooth execution of launch plans. Lead product launch planning and execution: Develop launch plans, including timelines, milestones, and budgets. Coordinate and oversee all aspects of the product launch, from positioning and messaging to sales enablement and marketing campaigns. Sales enablement: Collaborate with the sales team to develop effective sales tools, training materials, and resources that equip them with the knowledge and skills to effectively sell the product. Provide ongoing support and training to enable successful product adoption. Market and competitive analysis: Conduct market research and competitive analysis to identify market trends, customer needs, and competitive landscape. Use insights to inform go-to-market strategies, differentiate the product, and identify opportunities for growth. Post-launch analysis and reporting: Conduct post-launch analysis to evaluate the effectiveness of the launch strategies and tactics. Prepare comprehensive reports highlighting key findings, lessons learned, and recommendations for future product/feature launches. Market and competitive analysis: Conduct market research and competitive analysis (of competitors and potential partners) to identify market trends, customer needs, and competitive landscape. Use insights to inform go-to-market strategies, differentiate the product, and identify opportunities for growth. Demos: Co-owning the various product demo tools (demo environment, Intercom) Customer cross-sell/up-sell campaigns: Analyzing customer data to define cohorts that would be optimal for cross-sell/up-sell initiatives Model business impact of various campaigns (revenue potential, ROI) Partner with other marketing team members to launch customer campaigns. Help to determine the effectiveness of campaigns and optimize Voice of Customer Gather customer feedback and insights through surveys, interviews, and user testing. Use this feedback to refine product messaging, features, and go-to-market strategies, ensuring customer-centricity and addressing pain points. Maintain ongoing engagement with customers and prospects by conducting interviews and reviewing sales and customer success conversations. Measure and optimize the buyer journey as it relates to product feature adoption and usage Develop strategies and processes for communicating customer and market feedback with the Product team and other internal stakeholders Requirements: We're looking for a goal oriented individual who thrives on contributing to a winning culture. Bachelor's degree in marketing, business, or a related field. 4 years of experience in product marketing, preferably in SaaS/Healthcare. Proven track record of developing and executing successful product marketing strategies. Strong understanding of product positioning, messaging, branding, and the ability to articulate detailed product features and functionality to different audiences. Experience conducting SWOT analysis and competitive analysis to inform marketing strategies. Excellent technical writing and verbal communication skills. Ability to create compelling marketing collateral and deliver impactful presentations. Analytical mindset with the ability to interpret data, market research, and competitive intelligence. Strong project management skills with the ability to prioritize and manage multiple projects simultaneously. Team player with the ability to collaborate effectively across cross-functional teams. Proficiency in market research and competitive analysis tools. Data-driven; analytical, organized and detail-oriented. Company Overview: At Inbox Health, we're redefining how patients pay for healthcare by turning a frustrating, opaque process into a clear, supportive experience. The Inbox Health platform has already helped over 20 million patients better understand and manage their medical bills while enabling more than 3,000 healthcare providers and billers to collect over $1 billion in revenue. Additional Details Location: This is a hybrid position based out of New Haven, Connecticut with the expectation of being in the office at least 3 days per week. Compensation: The annual base salary for this role is $75,000 - $110,000. The actual base pay within this range depends on many factors, such as education, skills and experience. Base pay is only one part of Inbox Health's competitive total compensation package which includes benefits, bonus, perks and equity. The base pay range is subject to change and may be modified in the future. Equal Opportunity Employer Information Inbox Health is an equal opportunity employer and we value diversity at our company. We actively seek a diverse applicant pool and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
    $75k-110k yearly 16d ago
  • Director of Business Development

    Bizjobz LLC

    Marketing Director Job 16 miles from Fairfield

    *Customer Engagement *Customer Loyalty *Retention *Motivation Come work for a Global company that specializes in providing engagement solutions for F500 businesses. They offer services related to employee engagement, customer loyalty, sales incentives and channel partner programs. Their goal is to help companies motivate and engage their employees, customers, and partners to drive better results. Must have a stable career history - no more than 3 jobs in the past 10 years - This is a hybrid role but must be in the office at least 3 days per week. Need to live in commutable distance to Stamford, CT Responsibilities The Business Development Director is responsible for identifying potential accounts, developing an account entry strategy, conducting the prospecting campaign, developing relationships and understanding the customer's critical business strategies, then working with a team of subject matter experts to create and execute a solution to achieve the customer's business objectives. Qualifications Bachelor's degree or equivalent experience Minimum 10 years of direct B2B sales experience calling on Fortune 1000 companies. Clear history of new business development selling professional services. Large volume sales experience ($250k plus per sale). Experience with broad range of sales cycles (three to six to twelve months). History of career stability with a maximum of three jobs in the last ten years. Compensation derived through highly leveraged commissions and bonuses. Demonstrated track record of increasing revenue through generation of leads Compensation Opportunity Compensation is not capped and is based on your performance. Offering a base salary $135K plus commission and a bonus tied to fiscal year revenue production and profitability.
    $250k yearly 16d ago
  • Digital Advertising Manager

    Robert Half 4.5company rating

    Marketing Director Job 27 miles from Fairfield

    Role: Digital Advertising Manager Salary: Up to $140K About Us: We are a well -known retail brand dedicated to driving growth and innovation in a competitive market. As we continue to expand, we're looking for a Digital Advertising Manager to own and optimize our digital ad strategy across programmatic, affiliate, and emerging media channels. Role Overview: As the Digital Advertising Manager, you'll play a pivotal role in shaping and executing our digital advertising efforts. You'll focus on programmatic and affiliate marketing, leveraging your expertise in CTV, OTT, display, digital audio, and affiliate platforms to drive measurable results. While you'll collaborate with an agency, you'll also be hands-on keyboard, taking ownership of campaigns, analyzing data, and implementing informed optimization strategies to meet and exceed KPIs. What You'll Do: Lead the execution and optimization of programmatic and affiliate campaigns across CTV, OTT, display, digital audio, and affiliate channels. Collaborate with an external agency while maintaining full hands-on control of campaigns to ensure alignment with business objectives. Monitor, analyze, and optimize campaign performance, using data to inform strategic decisions and improve ROI. Develop and implement strategies to grow affiliate partnerships and expand the reach of programmatic efforts. Build detailed performance reports and provide insights and actionable recommendations to key stakeholders. Stay on top of platform trends, updates, and industry best practices to ensure campaigns are cutting-edge and effective. Work closely with internal teams, including marketing, creative, and analytics, to ensure cohesive campaigns and seamless execution. What You Bring: 4+ years of experience in digital advertising, with a strong focus on programmatic and affiliate marketing. Deep knowledge of CTV, OTT, display, digital audio, and affiliate platforms and how to effectively use them to achieve business goals. Proven ability to analyze campaign performance, identify areas for improvement, and implement data-driven optimizations. Hands-on experience managing campaigns directly within ad platforms (e.g., The Trade Desk, Google DV360, or other DSPs, affiliate networks). Strong understanding of key performance metrics and the ability to tie performance to broader business goals. Exceptional attention to detail, with a highly analytical mindset and a love for data-driven decision-making. Ability to manage agency relationships while maintaining ownership over execution and performance. Excellent communication skills, with the ability to clearly explain complex data insights to stakeholders. Preferred Qualifications: Experience in retail or e-commerce environments. Familiarity with attribution models, cross-channel reporting, and tools like Google Analytics, Tableau, or similar platforms. A track record of success optimizing campaigns for both direct response and brand awareness objectives. Why Join Us? Play a critical role in shaping our digital advertising strategy. Work in a collaborative, fast-paced environment with significant autonomy. Competitive compensation and benefits, with opportunities for professional growth. Be part of a team that values innovation, data-driven decision-making, and measurable results. Apply Today: If you're a data-driven marketer with a passion for programmatic and affiliate advertising and a proven track record of optimizing campaigns for success, we'd love to hear from you!
    $140k yearly 1d ago
  • Social Media Manager

    Nu Laser Spa

    Marketing Director Job 35 miles from Fairfield

    NU Laser Spa is a med-spa located in Great Neck, NY. We focus on bettering the health of our clients through laser and other esthetic services. Role Description This is a full-time hybrid role located in Great Neck, NY for a Social Media Manager at NU Laser Spa. The role involves assisting with daily tasks and managing social media accounts. You would likely be required to work around 3 days per week, with varying hour requirements. Responsibilities Create and release at least two social media post a day Commute to spa to document business Respond to direct messages on platforms Outreach to influencers and other companies Qualifications Excellent organizational and time management skills Strong communication and interpersonal abilities Proficiency in social media platforms and content creation (namely Instagram and Facebook) Ability to multitask and work independently Attention to detail and problem-solving skills Artistic and creative abilities Experience in content creation and social media account management
    $64k-94k yearly est. 4d ago
  • Director of Sales and Marketing

    Company Confidential

    Marketing Director Job 27 miles from Fairfield

    The Director of Sales and Marketing is responsible for leading the company's revenue-generating functions, including direct oversight of sales teams, marketing strategy, and business development efforts. Candidates from Brooklyn, Manhattan, Nassau or Suffolk are welcome. The company offers outstanding benefits, a 9/80 work schedule, excellent, supportive management and much more. The ideal candidate must possess an entrepreneurial spirit, excel in data-driven decision-making, and show strong leadership in managing teams and cultivating key customer relationships. The Director (and this is a must have) will have an intimate understanding of the aerospace industry and collaborate closely with engineering teams, ensuring that product innovations are effectively positioned in the market and meet customer needs. Creating and enforcing a collaborative environment while leading a geographically dispersed sales team and maintaining a strong home-office presence is key to success. Sales Leadership Sales Strategy Development: Deep Market Analysis: Conduct in-depth research and analysis of aerospace market trends, competitive landscape, and customer preferences. This includes identifying shifts in market dynamics (e.g., regulatory changes, emerging technologies like autonomous systems or green propulsion) and using these insights to shape sales strategies. Data-Driven Sales Tactics: Use sales analytics platforms such as Salesforce to track KPIs, performance metrics, and customer behaviors. Continuously refine sales processes based on data insights to drive revenue and improve customer acquisition and retention strategies. Customer Segmentation: Identify key customer segments within aerospace, including commercial, defense, business, etc. and tailor sales strategies to meet the needs of each segment. Revenue Forecasting: Lead revenue forecasting and budgeting, setting clear quarterly and annual goals based on market conditions, sales pipeline, and historical performance. Regularly adjust forecasts based on shifts in the market or product launches. Team Management: Geographically Distributed Teams: Manage a sales team spread across different regions. Develop clear accountability structures to ensure all sales team members are aligned with corporate goals, despite the challenges of remote management. Performance Management: Regularly conduct performance reviews. Develop and implement performance improvement plans when necessary. Cultural Leadership: Foster a culture of excellence, collaboration, and innovation within the sales team. Encourage cross-functional teamwork between sales, marketing, and product development teams. Business Development: Strategic Partnerships: Identify potential partners in the aerospace sector (e.g., satellite manufacturers, defense contractors, government entities) that could drive long-term business growth. Forge strategic alliances to expand market reach. New Market Entry: Analyze the potential for entering new geographic or vertical markets within the aerospace, space, oil and gas, etc. RFP Management: Lead the preparation of bids, proposals, and RFP responses for large-scale aerospace projects, working closely with technical and engineering teams to ensure accuracy and competitive pricing. Client Relations: Customer Relationship Management: Cultivate strong, long-term relationships with top clients. Maintain regular communication and act as a point of escalation for key accounts, especially on high-value projects or new initiatives. Maintain accurate accounts and account planning within Salesforce. Customization & Solutions Selling: Understand each customer's unique needs and provide tailored solutions that align with the company's products or services. This includes working with engineering teams to customize products based on specific client requirements. Customer Retention Strategies: Develop strategies to improve customer retention rates, such as loyalty programs, personalized service offerings, and regular client reviews. Marketing Strategy Development: Integrated Marketing Campaigns: Develop comprehensive, multi-channel marketing campaigns that support sales objectives. This includes traditional advertising, digital marketing, events, and content marketing. Customer Personas & Journey Mapping: Create detailed customer personas for key aerospace customer segments, identifying their pain points, motivations, and decision-making processes. Design marketing strategies that align with each stage of the buyer's journey. Brand Messaging: Ensure consistent and compelling brand messaging across all marketing materials, including brochures, online content, trade show displays, and presentations. The messaging should emphasize the company's innovation, reliability, and expertise in aerospace technologies. Digital Marketing & Social Media: Online Presence Optimization: Oversee, develop and maintain the company's website, ensuring it is optimized for SEO and user experience. Leverage website analytics tools to track user behavior and make data-driven improvements. Social Media Strategy: Develop and implement a social media strategy, particularly on platforms relevant to the aerospace sector (LinkedIn, Twitter, etc.). Share thought leadership content, product updates, and case studies to increase engagement and visibility. Product Launches: Go-to-Market Strategy: Lead go-to-market (GTM) efforts for new products, ensuring alignment between product development, marketing, and sales teams. This includes creating launch plans that cover market research, pricing, product positioning, and messaging. Cross-Functional Collaboration: Work closely with product development, engineering, and operations teams to ensure that new products meet market demands and are launched on time. Develop launch collateral (e.g., white papers, case studies, product demos) to support the sales team in securing early adopters. Market Testing: Test marketing messages and strategies on select customer segments before full-scale launch, using feedback to refine product positioning. Collaboration & Cross-functional Work New Product Introduction (NPI) & Engineering Collaboration: Technical Understanding: Develop a deep understanding of the company's product portfolio, especially any complex technical aspects. Cross-Functional Alignment: Ensure that marketing and sales efforts are aligned with the engineering roadmap, working closely with the Director of Engineering and Program Management and product development teams. Supply Chain & Operations Coordination: Collaborate with operations and supply chain teams to ensure that products are available and deliverable according to sales commitments and customer expectations, particularly when launching new products. Customer Feedback Loop: Voice of the Customer (VoC): Establish and maintain a customer feedback loop to continuously gather insights on product performance, customer satisfaction, and areas for improvement. Market Research Integration: Regularly incorporate market research and customer feedback into marketing strategies and sales tactics. Key Competencies Data-Driven Decision Making: Advanced Analytics Skills: Analyze sales pipelines, market trends, and customer behavior to make adjustments to sales and marketing strategies. Predictive Modeling: Implement predictive modeling techniques to forecast sales trends and customer needs. Entrepreneurial Spirit: Risk-Taking & Agility: Be comfortable taking calculated risks, pivoting strategies when necessary based on market conditions or emerging opportunities. Communication Skills: Executive Communication: Ability to present complex data and strategic initiatives to the executive team and board of directors, translating technical information into actionable business insights. Industry Thought Leadership: Serve as the public face of the company in industry events, webinars, and customer meetings. Write and present thought leadership articles and whitepapers. Industry Expertise: Aerospace-Specific Knowledge: Deep understanding of aerospace, aerospace markets, and technology trends. Familiarity with aerospace regulatory requirements such as FAR's and DFAR's is essential. Network & Connections: A well-established network within the aerospace industry, including relationships with OEMs, suppliers, and key customers. Experience and Educational Requirements: Bachelor's Degree in Business, Marketing, Engineering, or related field is required, with an MBA or advanced degree preferred. Minimum 8 years of professional experience, with at least 4-6 years in leadership roles in sales and marketing, and 3-5 years of experience in the aerospace sector. Extensive experience in business development, sales, marketing, branding, NPI Cycle, RFI/RFQ/RFP Management Ability to travel up to 30% of the time
    $111k-182k yearly est. 6d ago

Learn More About Marketing Director Jobs

How much does a Marketing Director earn in Fairfield, CT?

The average marketing director in Fairfield, CT earns between $75,000 and $195,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.

Average Marketing Director Salary In Fairfield, CT

$121,000
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