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  • Strategic Growth & M&A Director

    Ensign-Bickford Aerospace & Defense 4.3company rating

    Marketing director job in Simsbury, CT

    A leading aerospace and defense firm in Simsbury, CT seeks a Director of Strategy and M&A. This role involves driving strategic planning, managing mergers and acquisitions, and influencing company growth. Ideal candidates should have over 10 years of relevant experience and a strong understanding of corporate strategy. An attractive compensation package is offered, alongside significant career opportunities. #J-18808-Ljbffr
    $112k-173k yearly est. 1d ago
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  • Marketing Project Manager

    Sunrise Systems, Inc. 4.2company rating

    Marketing director job in Hartford, CT

    Associate Project Manager and help drive the successful execution of marketing initiatives across multiple business units! Manage fast-paced, low-to-medium complexity marketing projects. Maintain project timelines, tasks, and approvals using Workfront. Collaborate with internal teams to ensure smooth execution. Support senior PMs and help identify roadblocks and solutions. Coordinate meetings and maintain project documentation. Required skills: 1+ year of project management experience (marketing/advertising preferred). Strong organizational and communication skills. A proactive, solution-oriented mindset. Familiarity with project management tools (Workfront is a plus). High school diploma required; bachelor's degree preferred.
    $87k-116k yearly est. 5d ago
  • Marketing Manager, Education

    Logitech 4.0company rating

    Marketing director job in Hartford, CT

    Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed). **The Team and Role:** The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations. As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team. The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events. The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement. This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization. **Your Contribution:** **Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will: + Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment. + Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives. + Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers. + Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes. + Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations. + Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners. + Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc. + Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities. + Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally. + Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives. + Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum). + Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics. + Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech. **In addition, this role will have regional responsibility for the following programs.** + Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs. **Key Qualifications:** For consideration, you must bring the following minimum skills and behaviors to our team: + Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus. + Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required. + Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions. + Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business. + Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required. + Unrelenting curiosity to learn, grow, and adapt. + Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region. In addition, **preferable** skills and behaviors include: + Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred. + Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies. + Strong copywriting and design skills will improve agility and speed of execution in this role. **Education:** + BA/BS or equivalent work experience. **\#LI-CT1** **\#LI-Remote** **This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.** Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
    $83k-185k yearly 10d ago
  • VP/Client Lead, Shopper & Retail Marketing

    Publicis Groupe

    Marketing director job in Danbury, CT

    Mars Unitedâ„  Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy - that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at **************************** Overview Mars United is seeking a dynamic Vice President, Client Leadership to lead integrated omnicommerce and shopper marketing campaigns for our high-profile CPG account! In this role, you will combine your deep understanding of traditional brand marketing, shopper marketing, and retail media with your exceptional client management skills to lead the overall vision for success within the account. Working directly with the client as well as in partnership with cross-functional retail media, brand, marketing, sales, and insights teams, you will drive strategic planning for client omnicommerce campaigns, ensuring that the brand is properly represented across all retail partners, all goals and expectations are clearly defined, and client business goals are both met and exceeded. PLEASE NOTE: This is a hybrid role based out of our Stamford, Connecticut office and will require onsite engagement an average of 3 days/week. All candidates should be commutable to that location and available to work in a hybrid capacity. Responsibilities * Client Leadership * Serve as the primary point of contact between clients and Mars United Commerce. * Forge and maintain trust-based relationships with senior clients to secure long-term partnerships. * Business Planning * Build and deliver annual scopes of work and oversee the completion of contracted deliverables. * Negotiate contracts and fee arrangements as required. * Strategic Planning * Oversee the development and implementation of strategic omnichannel marketing plans, including brand, shopper, and retail media, that meet or exceed client objectives and drive tangible business results. * Team Management * Lead and mentor a team of account managers/directors, fostering a collaborative, high-performance culture. * Project Oversight * Ensure work is delivered on time, within budget, and to the highest quality standards. * Ensure the company product includes future-forward thinking anchored in business strategy and insights. * Financial Management * Manage assigned P&Ls, forecasts, and financial performance, ensuring profitability and efficiency. * Business Development * Identify and pursue new business opportunities, contributing to the company's growth and success. * Market Insights * Stay abreast of industry trends, consumer behavior, and the competitive landscape to inform strategic decisions. Qualifications * Bachelor's degree in advertising, marketing, or related field required; Master's degree preferred. Equivalent experience may be substituted. * 12+ years of prior advertising agency experience managing large, complex accounts and client relationships. * Prior experience supporting shopper and retail marketing campaigns for home care, health & beauty, or similar CPG brands is required. * Deep understanding of key components of CPG and retailer relationships, including Joint Business Planning, Top to Tops, and Channel and Category Strategies. * Prior experience and understanding of key Retail Media Networks and third-party Commerce Media partners. * Highly collaborative approach to teamwork and problem-solving. * Dynamic personality able to effectively engage and influence a variety of audiences, including senior client leaders. * A confident presenter and an outstanding listener with clear and persuasive verbal and written communication skills and a high degree of emotional intelligence. * Natural dissatisfaction with the status quo with a constant desire to think of ways to improve and grow the business. * Sound decision-making ability rooted in agency, client, and industry knowledge. * A creative problem-solver who is adept at analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations. * Strong business acumen with a constant eye toward growth. * Prior direct P&L experience. * Prior experience directly managing teams of 5 or more individuals. * Highly strategic with exceptional conceptual thinking skills. Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: * Paid Family Care for parents and caregivers for 12 weeks or more * Monetary assistance and support for Adoption, Surrogacy and Fertility * Monetary assistance and support for pet adoption * Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance * Tuition Assistance * Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more * Matching Gifts programs * Flexible working arrangements * 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) * Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S.-based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Mars United is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact *****************************. Compensation Range: $146,490- 230,460 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be December 1, 2025. All your information will be kept confidential according to EEO guidelines.
    $146.5k-230.5k yearly 4d ago
  • Vice President Marketing

    Digital United

    Marketing director job in Farmington, CT

    The VP Marketing is a key role in mediate.ly's management team. The VP Marketing is responsible for overseeing media under management and the key relationship between the clients and mediate.ly's marketing leads. In addition to leading client satisfaction by training marketing leads to think strategically, plan methodically, and serve clients efficiently, this person must balance service and business margins. She will also play a key role in winning new business in addition to growing installed accounts. Responsibilities Oversee team of marketing leads on assigned accounts to ensure highlevel service, strategic thinking and efficient delivery of support. Develop media strategies for clients at onset of relationship, at key times, or when formally engaged. Train team to develop media strategies within set model. Develop and manage lead role framework/model so resources are utilized in a most efficient and effective manner. Implement training, adherence, and optimization. Work in partnership with SLT and Director Finance & Ops to optimize billing process and net revenue by client. Work in concert with ad ops and data analyst to provide timely and accurate reports that help clients better understand the impact campaigns have on their campaigns. Delegate and/or author thought leadership content to support company blog/seo. Oversee and implement best practices and implement ongoing training for media planning and buying as well as optimizing use of MediaOcean Resources this role is responsible for Managing and directing a staff of direct reports (currently 3; roadmap for 5) Media planning and buying tools (e.g. media ocean; sqad) Client enrichment/support program ($10k) and team enrichment ($5K). Actual budgets to be confirmed. Decision leader on media strategy model, marketing lead training implementation programs. Influences decisions on company growth strategy, culture, new business opportunities, acquisition targets, company hires.
    $142k-206k yearly est. 60d+ ago
  • VP of Marketing - To 150K - New Haven, CT - Job 3372

    The Symicor Group

    Marketing director job in New Haven, CT

    VP of Marketing - To $150K - New Haven, CT - Job # 3372Who We AreThe Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.The PositionOur client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization wide marketing and business development programs to increase customer engagement and support the bank's growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision.The position includes a salary of up to $150K and an excellent benefits package. (This is not a remote position) VP of Marketing responsibilities include: Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank's mission and strategic goals. Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions. Ensures consistent messaging to both internal and external communities, including the development of collateral design, merchandising, campaigns, communication management, and advertising messaging via multimedia channels. Directs the organization's social media strategy, ensuring active and engaging presence across relevant platforms, and leveraging the channels for brand building and member engagement. Prepares budget and executes annual marketing and business development plan in coordination with the bank's Strategic Plan and organizational growth goals. Manages bank website and messaging across all other member facing platforms (online banking, mobile banking, statements, etc.) to ensure bank is maximizing usage, cross-selling and digital engagement potential while ensuring compliance with all regulations. Responsible for the image of branches and facilities from a brand/Marketing standpoint. Utilizes available data to drive business decisions. Analyzes the performance of marketing campaigns against key performance indicators such as return on investment (ROI), conversion rates, member acquisition costs, and engagement metrics across different channels. Undertakes market research studies and surveys to better understand the market and member preferences and experience. Utilizes available data to analyze member behaviors and life cycle data, extracting actionable insights to personalize member experiences, enhance engagement strategies, and improve retention rates. Manages the bank's community giving efforts and represents the bank at various community events and associations. Oversees, retains, develops, and directs the Marketing and Business Development teams to ensure they are delivering on the bank strategies and expected service levels. Evaluates and recommends the appropriate staffing needs of the department. Ensures that all employee performance appraisals are completed and administered in a timely manner, including goal setting, providing constructive feedback in a professional manner, and developing a career path for each individual. Recommends, documents, and administers employee counseling and disciplinary actions in coordination with Human Resources. Promotes and maintains a positive work atmosphere by recognizing top performers and communicating in a manner consistent with professional standards and demonstrating the bank's core values. Keeps abreast of industry developments including, but not limited to, changes in regulations and technology. Ensures adherence to company policies and procedures and Banking regulations. Performs additional duties as required. Who Are You?You're someone who wants to influence your own development. You're looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future.You also bring the following skills and experience: Bachelor's degree in marketing, communication, business administration or related field required. Minimum of 7 years of working experience in financial services industry preferred (minimum of 3 years working with digital or mobile platform). Minimum of 3 years of management experience. Outstanding and proven communication and organizational skills with a focus on teamwork, project management and follow-up. Proven knowledge of state-of-the-art marketing, customer experience, brand, product, and service management theory, practices, techniques, and methodology, including changing market dynamics and consumer preferences. Ability to translate research and data into marketing and member experience strategies that drive growth and profitability. Highly organized, creative, and strategic thinker with the ability to collaborate across the organization. Strong understanding and proficiency of traditional and online marketing strategies, tools, and methodologies. Results driven, self-motivated and able to work independently with strong analytical skills. Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel. The next step is yours. Email us your current resume along with the position you are considering to:************************
    $150k yearly Auto-Apply 60d+ ago
  • Product Marketing Manager - Launch Strategy

    Cisco 4.8company rating

    Marketing director job in Hartford, CT

    Remote United States The application window is expected to close on 1/30/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team We are seeking a dynamic individual to join our fast-paced, culture-first marketing team-someone who thrives in a collaborative environment, embraces change, and is passionate about driving impactful campaigns in the ever-evolving technology landscape. As a member of the Cisco Infrastructure and Security Product Marketing team you will partner across Cisco's larger marketing organization, Product Management, Engineering, and Sales to lead the strategy and cross-functional orchestration of our most business-critical initiatives Your Impact As a Product Marketing Manager for Cisco infrastructure and security products, you will be spearheading strategic initiatives such as development of positioning and messaging, amplification of product innovations through launches and announcements, creation of content at the product and solution level, and strategic efforts with analysts and market influencers to align our product and GTM strategy with the needs of our customers * Define Strategy for Tier One Initiatives: Collaborate with product, marketing, and executive leadership to set the strategic objectives, messaging strategy, success metrics, and integrated campaign frameworks * Create Tier One Messaging & Content: design and build select messaging to maximize our voice in the market and ensure alignment across other content * Drive Cross-Functional Alignment: develop strategic marketing plans and lead virtual launch teams across marketing, product, sales, comms, operations, and more - ensuring each team is aligned, resourced, and executing toward shared goals. * Provide Strategic Direction: Set the strategic tone, priorities, and guardrails for launch workstreams; ensure consistent narrative, sequencing, and customer experience across touchpoints. * Manage strategic initiatives: Act as the central orchestrator of launch efforts, ensuring visibility, accountability, and progress across all contributors without owning direct execution. * Executive Communications & Reporting: Communicate launch plans, milestones, and outcomes to senior leadership; facilitate executive reviews and decision-making. * Create & Maintain Launch Frameworks: Improve how we launch by refining scalable processes, tools, and playbooks for Tier One GTM excellence. * Ensure Launch Cohesion & Readiness: Monitor dependencies, identify risks, and resolve misalignment to keep all parts of the launch moving in sync and on schedule. * Post-Launch Optimization: Facilitate retrospectives, assess performance against objectives, and drive ongoing learnings across the org. Minimum Qualifications *5+ years of experience leading B2B programs in product marketing, event marketing, or related marketing roles *BS/BA in Business, Marketing, Communications or related field (or equivalent) required *Experience in the enterprise technology sector, especially in data center, networking, cloud, or AI-driven solutions *Ability to manage multiple projects simultaneously with high attention to detail and organizational skills *Analytical mindset with the ability to use data to drive decisions and measure impact. *Demonstrated experience leading cross-functional teams and aligning multiple stakeholders. Preferred Qualifications * Master's degree in Marketing, Business Administration (MBA), Communications, or a related field * Previous experience with global Tier One launch or event strategy * Demonstrated success in shaping market perception and influencing industry analysts, partners, and executive stakeholders * Deep understanding of go-to-market strategies and integrated marketing campaigns **Why Cisco?** At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. **Message to applicants applying to work in the U.S. and/or Canada:** The starting salary range posted for this position is $133,200.00 to $168,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: + 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees + 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco + Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees + Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) + 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next + Additional paid time away may be requested to deal with critical or emergency issues for family members + Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: + .75% of incentive target for each 1% of revenue attainment up to 50% of quota; + 1.5% of incentive target for each 1% of attainment between 50% and 75%; + 1% of incentive target for each 1% of attainment between 75% and 100%; and + Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $146,100.00 - $229,600.00 Non-Metro New York state & Washington state: $133,200.00 - $221,400.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. ** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements. Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
    $146.1k-229.6k yearly 60d+ ago
  • Director, Digital Analytics and Strategy

    The Travelers Companies 4.4company rating

    Marketing director job in Hartford, CT

    Who Are We? Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 170 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it. Job Category Data Analytics Compensation Overview The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards. Salary Range $132,800.00 - $219,100.00 Target Openings 1 What Is the Opportunity? At Travelers, we're focused on expanding the application of data and analytics beyond managing risk, helping businesses increase their productivity and efficiency and enabling great experiences for our customers and agents. The Digital Analytics team aims to enable the business by building solutions that turn digital interactions into actionable insights through sophisticated analytics platforms, personalization capabilities, and privacy-compliant data collection strategies. As the Director, Digital Analytics, you will lead the strategic direction of enterprise digital analytics capabilities, ensuring technical solutions align with long-term business partner roadmaps across Personal Insurance, Business Insurance, Claims, and other business units. You will build highly complex digital analytics stories and present to management to enable sound decision making around customer experience optimization, conversion improvement, and digital transformation initiatives. You will leverage your negotiation skills to come to optimal solutions with business partners that align digital analytics capabilities to measurable business value. You will coordinate with internal and external partners, including software engineers, data engineers, and compliance teams, to avoid redundancies in delivery and ensure efficient execution of digital analytics initiatives. This position may direct a team of digital analytics professionals. What Will You Do? * Accountable for the planning, objectives, and milestones for long-term digital analytics strategy, including dependency mapping across web development, data engineering, and business intelligence teams, business partnerships, and implementation timelines across supported portfolio(s). * Drive adoption of digital analytics solutions among business partners, including Google Analytics 4 implementation, Tealium tag management optimization, audience segmentation through AudienceStream, real-time data streaming via EventStream, and website personalization initiatives. * Focus on what digital analytics capabilities need to be delivered to achieve customer experience, conversion optimization, and personalization goals across business lines. * Lead the intake of digital analytics business demand and assess value to ensure alignment to long-term digital transformation roadmaps. * Work with business partners to design comprehensive digital analytics portfolio that addresses customer journey optimization, attribution modeling, and performance measurement objectives. * Partner with leaders across Personal Insurance, Business Insurance, Claims, and other lines of business to assess and adopt new digital analytics and personalization capabilities. * Oversee implementation and optimization of technology stack, including OneTrust cookie consent management, and ObservePoint data quality auditing. * Work to ensure team structure and skills are sufficient to deliver and maintain digital analytics value over time, including expertise in client-side and server-side tag management, data layer implementation, and cross-platform measurement. * Balance dependencies with software engineering teams for website tagging implementation and data engineering teams for digital data ingestion to ensure value delivery plans can be met. * Ensure all digital analytics implementations comply with regulatory requirements including CCPA, CPRA, and GDPR, working closely with privacy and legal teams. * Provide technical use cases for digital analytics tool assessment and vendor evaluation. * Coach and aid in the skill development of the team, including team leaders, in advanced digital analytics methodologies and emerging privacy-first measurement approaches. * Align digital analytics solution design to enterprise data management, security, and governance controls while maintaining measurement accuracy and customer privacy. What Will Our Ideal Candidate Have? * Strong technical understanding of digital analytics platforms (Google Analytics 4, Adobe Analytics), tag management systems (Tealium iQ, Google Tag Manager), customer data platforms (Tealium AudienceStream), and their integration with enterprise data ecosystems. * Deep expertise in privacy-compliant data collection strategies and regulatory frameworks (CCPA, CPRA, GDPR). * Hands-on experience with Google Analytics 4, Tealium iQ, and server-side data collection methodologies. * Excellent communication skills with the ability to interact with all levels of management and translate complex digital analytics concepts into business value propositions. * Ability to quickly gain an understanding of Travelers' business strategy and plan digital analytics objectives to align with enterprise goals and customer experience initiatives. * Experience with website personalization platforms, A/B testing tools, and conversion optimization methodologies (e.g., client-side tags, conversion APIs, etc.). * Proven ability to set digital analytics and customer data strategies that drive measurable business outcomes. * Experience managing cross-functional relationships with software engineering, data engineering, and business intelligence teams. * Leadership experience in managing technical teams and driving adoption of analytics capabilities across large organizations. * Demonstrated experience implementing privacy-compliant digital analytics solutions in regulated industries. * Proven track record of leading digital analytics teams and driving enterprise-wide adoption of measurement capabilities. What is a Must Have? * Bachelor's degree or five years equivalent experience with business intelligence tools, techniques, manipulation, or related. What Is in It for You? * Health Insurance: Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment. * Retirement: Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers. * Paid Time Off: Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays. * Wellness Program: The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs. * Volunteer Encouragement: We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice. Employment Practices Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit *********************************************************
    $132.8k-219.1k yearly 15d ago
  • Marketing/ Communications Manager

    Power Placement Partner

    Marketing director job in Norwich, CT

    Marketing & Communications Manager Join a growing, niche manufacturer known for quality, creativity, and customer focus. We're seeking a Marketing & Communications Manager who brings a mix of design savvy, strategic thinking, and executional drive. This role offers the opportunity to shape brand presence, launch new products, and elevate customer engagement across multiple platforms. What You'll Do: Creative Campaigns & Content Develop and execute marketing strategies for new product launches (including our new product line and wall décor collections) Design compelling visuals and marketing materials using Canva, Publisher, and other design tools Collaborate with leadership and sales to craft product narratives and promotions Digital & Web Marketing Manage and modernize our e-commerce presence and company website Build and maintain SEO-friendly content and digital campaigns Work on website UX, layout upgrades, and mobile responsiveness Trade Shows & Events Lead booth planning and visual branding for national and regional trade shows Coordinate logistics, promotional items, and booth design ideas Ensure brand consistency across all public-facing channels Project Management & Collaboration Oversee timelines and deliverables for all marketing initiatives Work cross-functionally with product development and sales Track performance of marketing efforts and adjust campaigns accordingly What We're Looking For: 3-8 years of marketing experience, preferably in manufacturing, product, or B2B sectors Creative and hands-on designer with fluency in Canva and Publisher. Strong understanding of digital marketing and e-commerce platforms Experience managing or contributing to trade shows and promotional events Excellent project management skills-able to juggle priorities, deadlines, and cross-team communication Self-starter with a passion for branding, design, and product storytelling Bachelor's degree in Marketing, Communications, Design, or related field preferred Why Join Us? Work in a tight-knit, supportive team with lots of room to grow Opportunity to bring your creative vision to product marketing and branding Hands-on role with real impact in a company that values initiative and innovation Competitive salary, benefits, and long-term advancement potential Interested candidates should be eager to roll up their sleeves, bring fresh ideas to the table, and help carry a trusted brand forward in exciting new ways.
    $73k-107k yearly est. 60d+ ago
  • Global Marketing Manager - Alternative Fuels

    Vontier

    Marketing director job in Hartford, CT

    **INTRODUCTION and WHAT YOU WILL DO (Job Responsibilities)** The Global Marketing Manager at ANGI Energy, a Vontier company, plays a key role in driving profitable growth for the Alternative Fuels product lines (CNG, RNG, Hydrogen). This hands-on position develops and executes strategic marketing plans that enhance brand awareness and generate quality leads. Success requires strong collaboration with commercial and aftermarket teams, deep customer insight, and expertise in digital marketing and data analysis to identify new sales opportunities. The role reports to the Global Head of Marketing - Alternative Fuels and offers full-time remote work with opportunities for domestic and international travel. **Responsibilities:** **Lead Generation:** + Devise, plan and implement an omnichannel digital and account-based marketing strategy aimed at generating quality leads that support business priorities. (see 'Digital Marketing' below) + Work with internal stakeholders to segment customer/prospect data to develop targeted value propositions. + Successfully execute new product launches. + Collaborate with Vontier's marketing Centers of Excellence and/or external agencies to brief and manage campaign and content requirements. + Support business development activities by conducting regular industry research to identify new prospects and opportunities ('whitespace'). + Partner with the Commercial team to strategize and execute on targeted campaigns to drive sales linearity and support bookings and revenue targets. **Lead Management:** + Manage the end-to-end lead management and automation process in the Sales and Marketing CRMs. + Maintain lists for outbound marketing, ensuring compliance with relevant local data privacy regulations. + Build custom reports tracking lead status through the sales funnel. + Report on the efficacy/ROI of all marketing activities in relation to defined KPIs and strategic business priorities. **Digital Marketing:** + Lead omni-channel digital and account-based marketing strategies, identifying relevant paid, owned and earned promotional opportunities to increase online visibility. + Build and implement an engaging social media strategy. + Engage with trade media, associations and directories to identify and negotiate relevant advertising opportunities. + Work with the Vontier Centers of Excellence and/or external agencies to develop compelling content to drive conversions across digital platforms. + Collaborate with the Vontier Digital Marketing team to ensure global websites are kept up-to-date and optimized for SEO. + Track digital campaign and website performance, implementing optimization tactics to drive increased traffic and conversion rates. **Sales Enablement:** + Manage the creation and maintenance of sales tools (brochures, presentations, quoting tools, videos, etc.), leveraging Vontier's Creative Studio and/or outside agencies. + Conduct regular industry and competitor research to ensure sales tools remain current and relevant (i.e. industry and regulatory landscape). + Work with Engineering/Product teams to ensure materials are kept up-to-date with the latest technical and regulatory information. + Coordinate translation of marketing materials into requisite languages. **Exhibitions & Events:** + Support ANGI Energy's yearly exhibition plan across North America and Europe. + Collaborate closely with Vontier and other Vontier companies on shared exhibition initiatives. + Assist with coordinating and promoting live and virtual speaking opportunities (e.g. panel discussions, webinars, conference talks). + Manage event leads, devising and implementing post-event nurturing campaigns. **Brand:** + Serve as a brand guardian, ensuring ANGI and Vontier brand guidelines are followed across all platforms. + Support PR and content marketing strategies aimed at driving thought leadership and building brand awareness. + Collaborate with Vontier and other fleet-facing Vontier companies to support the articulation of Vontier's narrative to the Fleet segment. **Internal Communications:** + Collaborate with internal communications lead(s) at ANGI to ensure internal visibility of marketing and commercial activities. **WHO YOU ARE (Qualifications)** **Essential** **:** + Bachelor's degree in Digital Marketing, Marketing Communications, Public Relations, Business, or related field, or equivalent professional experience. + Minimum 5 years of relevant work experience in B2B marketing. + Excellent verbal and written communication skills. + Experience running annual marketing plans and budgets. + Digitally savvy - able to ideate, develop, launch and track effective omnichannel digital marketing campaigns. + A good eye for creative and knack for developing effective campaign briefs. + CRM and marketing automation software skills (Salesforce marketing cloud preferred). + Experience partnering with sales teams to develop compelling value propositions and sales tools. + Experience working closely with product/engineering teams to translate complex data in digestible formats. + Solid project and time management skills, with a proven track record of managing multiple and competing priorities across diverse groups of stakeholders. + Willingness to travel (domestic and overseas, estimated 15-20% of role). **Preferable:** + In-depth (8+) relevant industry experience (e.g. industrial manufacturing, cleantech, automotive). + Experience working in a matrix and/or multi-market environment. Experience in North America and/or Europe advantageous. + Experience working within Sales & Marketing organizations with multiple channels of distribution. + Event management skills. + Graphic design experience (Adobe Creative Suite). **Outcomes and Deliverables:** **Deliverables:** + Annual strategic marketing plan. + Targeted account-based marketing strategies to defined key accounts. + Effective sales enablement tools and digital content. + Yearly tradeshow & events schedule. **Outcomes:** + Increase in Marketing Qualified Leads (MQLs) and conversion to Sales Qualified Leads (SQLs). + Increased brand awareness and leads from industry whitespace. + Effective budget management + Demonstrable ROI on marketing activities **Physical Demands:** + Frequent use of computer, phone, and other office equipment. + Ability to participate in virtual meetings and presentations for extended periods. + Occasional travel (domestic and international) requiring air travel, ground transportation, and navigating airports and conference venues (estimated 15-20% of time). + Ability to attend and support exhibitions, conferences, and events, which may involve standing, walking, and setting up or managing event materials. + Handling and transporting marketing materials, samples, or sales tools during events (light lifting, carrying up to 15-20lbs). + Coordinating event logistics which may require moderate physical activity such as walking, standing, and occasional lifting or arranging displays. + Ability to remain focused on detailed digital work, including data analysis and content creation, requiring fine motor skills and visual acuity. + Ability to work flexible hours occasionally to accommodate global time zones and meetings/events. **Work Environment:** + Office-based/remote work involving extended periods of sitting and computer use. + Exhibitions, Conferences, and Events.. The base compensation range for this position is $85,000 to $120,000 per annum. Your actual base salary will be determined based upon numerous factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity. For this specific role, you may be eligible to participate in an annual bonus plan. Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days each year, 12 paid holidays (including 2 floating holidays), and paid sick leave.* **Disclaimer:** The salary, other compensation, and benefits information is accurate as of the date of this posting. Sick leave amount may vary based on state or local laws applicable to the applicant's geographic location. The Company reserves the right to modify this information at any time, subject to applicable law. **WHO IS ANGI** ANGI Energy Systems LLC ('ANGI'), a Vontier company, is a U.S. based manufacturer of quality engineered gas compression equipment and a leading supplier of compressed natural gas (CNG) and renewable natural gas (RNG) equipment and systems. ANGI has a longstanding reputation as a leader and innovator in both the compression and natural gas vehicle (NGV) refueling industries and has over 40 years of experience providing worldwide clients with high quality products and services. In 2022 ANGI launched its expanded alternative energy platform offering, to include hydrogen refueling station (HRS) solutions as it harnesses its unique position as a multi-energy systems supplier ready to support global clients in their decarbonization programs. ANGI sits within Vontier's Alternative Energy and Sustainable Fleets Platform, which is focused on providing innovative and sustainable solutions for optimizing and decarbonizing the fleet industry. Sister companies include Gasboy, Teletrac Navman, Driivz and Sparkion. For more information on ANGI's alternative energy solutions, visit angienergy.com. **WHO IS VONTIER** Vontier (NYSE: VNT) is a global industrial technology company uniting productivity, automation and multi-energy technologies to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves - delivering smart, safe and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement and innovation built upon the foundation of the Vontier Business System and embraced by colleagues worldwide. Additional information about Vontier is available on the Company's website at *************** . **At Vontier, we empower you to steer your career in the direction of success with a dynamic, innovative, and inclusive environment.** Our commitment to personal growth, work-life balance, and collaboration fuels a culture where your contributions drive meaningful change. We provide the roadmap for continuous learning, allowing creativity to flourish and ideas to accelerate into impactful solutions that contribute to a sustainable future. Join our community of passionate people who work together to navigate challenges and seize opportunities. At Vontier, you are not on this journey alone-we are dedicated to equipping you with the tools and support needed to fuel your innovation, lead with impact, and thrive both personally and professionally. **Together, let's enable the way the world moves!** "Vontier companies are equal employment employers and evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, sexual orientation, gender identity or expression, and other characteristics protected by law."
    $85k-120k yearly 41d ago
  • Sr. Manager, US Medical Products and Distribution Marketing, Solutions & Services

    Cardinal Health 4.4company rating

    Marketing director job in Hartford, CT

    _This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services. Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability. **_Job Summary_** The Sr. Manager, U.S. Medical Products & Distribution Marketing, Solutions & Services will lead the development and implementation of our distribution solutions and services for the U.S. Distribution business solutions portfolio. The primary responsibility will be understanding the industry landscape and customer needs, develop and commercializing those offerings to the market. Solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue and accelerate the growth and profitability of the U.S. Medical Products & Distribution business. **_Responsibilities_** Manages the full lifecycle of the distribution solutions and services, including the financial performance, roadmap, development, and commercialization in alignment with business goals. This role understands the distribution industry and develops strategies that resonate with the customers and support growth. This Senior manager will cultivate a high-performing team that is engaged, skilled, and aligned with the organization's goals. This role will be responsible for the following: Team management and development + Serve as a mentor to team members, providing guidance and support for professional growth and foster an open environment where team members feel comfortable seeking advice and sharing challenges. + Design and implement training programs to enhance team skills and competencies and conduct regular performance evaluations and provide constructive feedback. + Establish and track key performance indicators (KPIs) to measure team success and development. Financials and Performance Metrics + Tracking pipeline and the financial progress to measure their effectiveness and monitor performance metrics + Regular report-outs to management with insights and recommended actions to exceed financial commitments. + Prepare reports and presentations on product performance and market insights for stakeholders. Product Marketing and GTM Strategies + Develop compelling product positioning and messaging that differentiates the product in the market. + Create value propositions that resonate with target customer segments. + Plan and execute go-to-market strategies for new product launches, including timelines and messaging, + Coordinate with cross-functional teams (operations, enablement, sales, product teams, etc.) to ensure a successful launch + Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments. + Develop and execute marketing strategies. Create value propositions that resonate with target customer segments + Developing pricing, product, and solution positioning strategies to optimize revenue and profitability. + Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives. + Identify and access potential new opportunities to expand market reach through product roadmap + Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts + Travels with field sales to provide support and help defend and grow business with key customers. + Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified. + Ensures that marketing strategies are effectively executed at the channel level + Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement + Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel. Market Intelligence and Insights, including competitive analysis + Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively. + Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD Sales Enablement + Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively + Continued collaboration with the sales and solutions team to gather insights to refine messaging and product. **_Qualifications_** + Bachelor's degree from an accredited university preferred; an MBA is preferred + 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred + Previous people management experience preferred + Self-motivated, entrepreneurial, independent, driven individual to meet objectives + Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action + Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities. + Excellent written and verbal communication skills and comfort presenting to internal and external audiences + Ability to influence cross-functional teams without formal authority + Must be able to travel up to 25% of the time, including some nights and weekends. **Anticipated salary range:** $105,100 - $150,100 **Bonus eligible:** Yes **Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being. + Medical, dental and vision coverage + Paid time off plan + Health savings account (HSA) + 401k savings plan + Access to wages before pay day with my FlexPay + Flexible spending accounts (FSAs) + Short- and long-term disability coverage + Work-Life resources + Paid parental leave + Healthy lifestyle programs **Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible. _**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._ _Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._ _Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._ _To read and review this privacy notice click_ here (***************************************************************************************************************************
    $105.1k-150.1k yearly 6d ago
  • Senior Marketing Manager, Roofing Products Division

    Steel Partners Holdings LP 4.4company rating

    Marketing director job in Agawam Town, MA

    Senior Marketing Manager OMG Inc. is a leading manufacturer of fastening products and technologies for the commercial roofing and construction industries worldwide. Headquartered in western Massachusetts, OMG is an equal-opportunity employer prioritizing the safety of our employees and customers. The company values integrity, teamwork, diversity, trust, respect, commitment, and a passion for excellence. OMG is a global company operating manufacturing facilities in Massachusetts, Illinois, and Minnesota. Position Overview OMG's Roofing Products Division is a leading manufacturer and global supplier of high-performance, Factory Mutual-approved products for the commercial roofing industry. We manufacture highly engineered roofing fasteners, insulation adhesives and roof drains and supply other rooftop components including roof mounts. We're seeking a strategic and creative Senior Marketing Manager to lead our brand development to maximize the leverage our reputation in the Commercial Roofing industry. This key resource will collaborate cross-functionally to build and maintain a brand that stands out in a competitive market. Reporting to the Vice President, Sales & Marketing, this key position will oversee the full lifecycle of multi-channel marketing campaigns, from strategy to execution, while acting as a trusted advisor and growth partner. This role offers the opportunity to work across digital, traditional, and content-driven initiatives, and to identify upsell and cross-sell opportunities that add value. This is a high-visibility position where the Senior Marketing Manager's ideas will directly influence client growth, and this resource will have the autonomy to drive strategic decisions. Responsibilities * Promote Safety as the Number One priority of all OMG employees. * Brand Strategy & Positioning * Define and evolve the brand's identity, voice, and positioning in alignment with goals. * Conduct market research and competitive analysis to inform brand strategy. * Develop brand architecture and guidelines to ensure consistency across channels. * Campaign Development & Execution * Lead integrated marketing campaigns that reinforce brand values and drive engagement. * Partner with Sales and Product Management to deliver cohesive messaging and visuals. * Monitor campaign performance and optimize based on insights and KPIs. * Cross-Functional Leadership * Collaborate with Product Managers, Sales, and New Product Development & Innovation (NPDI) to align brand messaging. * Serve as a brand ambassador internally, educating teams on brand standards and storytelling. * Customer & Market Insights * Analyze customer behavior, feedback, and trends to refine brand strategy. * Leverage data to identify opportunities for brand growth and differentiation. * Vendor Management * Manage relationships with external agencies, designers, and consultants. * Oversee creative briefs, timelines, and deliverables to ensure brand alignment. * Industry Event Management * Plan, coordinate, and execute company participation in industry trade shows and conferences. * Partner with Sales and Product Management to ensure alignment of trade show objectives with business goals. * Track ROI by analyzing leads, customer interactions, and post-event follow-up. * Identify new trade show opportunities to expand brand visibility and market reach. * Perform other tasks as assigned. Requirements * Bachelor's degree in marketing, communications, business, or related field; MBA a plus. * 7+ years of progressive marketing experience, including leadership in brand strategy and campaign management. * Proven track record of executing multi-channel marketing campaigns that drive measurable growth. * Strong understanding of B2B marketing, ideally within construction, roofing, or industrial sectors. * Excellent communication and presentation skills, with the ability to influence stakeholders at all levels. * Experience managing budgets, vendors, and cross-functional teams. * Proficiency in CRM systems, marketing automation, and analytics tools. * Familiarity with the commercial roofing or building materials industry preferred. * Experience with lead generation and sales enablement strategies. * Creative problem-solving and ability to balance strategic vision with hands-on execution. * Demonstrated success in mentoring and developing high-performing contributors. * Ability to act in a professional manner with employees and customers. * Ability to demonstrate a positive attitude and good judgement. * Strong presentation and delivery skills. * Strong PC skills including experience with MS Office Suite. Requirements * Bachelor's degree in marketing, communications, business, or related field; MBA a plus. * 7+ years of progressive marketing experience, including leadership in brand strategy and campaign management. * Proven track record of executing multi-channel marketing campaigns that drive measurable growth. * Strong understanding of B2B marketing, ideally within construction, roofing, or industrial sectors. * Excellent communication and presentation skills, with the ability to influence stakeholders at all levels. * Experience managing budgets, vendors, and cross-functional teams. * Proficiency in CRM systems, marketing automation, and analytics tools. * Familiarity with the commercial roofing or building materials industry preferred. * Experience with lead generation and sales enablement strategies. * Creative problem-solving and ability to balance strategic vision with hands-on execution. * Demonstrated success in mentoring and developing high-performing contributors. * Ability to act in a professional manner with employees and customers. * Ability to demonstrate a positive attitude and good judgement. * Strong presentation and delivery skills. * Strong PC skills including experience with MS Office Suite.
    $126k-155k yearly est. 27d ago
  • Senior Product Marketing Manager

    Datavant

    Marketing director job in Hartford, CT

    Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care. By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare. **About the Role** The Senior Product Marketing Manager is responsible for defining the story of our products. What we build, why it matters, and how it drives impact for our customers. This person will translate product strategy into compelling narratives, enable our commercial teams, and partner with Growth and Demand Gen to activate campaigns that drive adoption and pipeline. **Key Responsibilities** + **Positioning & Messaging:** Craft differentiated messaging and positioning for core products and solutions; own the "master story" and ensure consistency across channels. **GTM & Launch Strategy:** Lead product launches and go-to-market planning; align cross-functionally with Product, Sales, and Marketing. + **Sales Enablement:** Develop battlecards, talk tracks, competitive briefs, and onboarding materials to arm Sales and Customer teams with clear, confident messaging. + **Content Ownership:** Oversee high-impact content, including white papers, case studies, solution overviews, and thought leadership pieces. **Campaign Partnership:** Co-develop campaign messaging and content with Growth & Demand Gen, ensuring alignment between product strategy and execution. **Market & Competitive Intelligence:** Maintain ongoing insight into market trends, customer needs, and competitor positioning to inform strategy. + **Customer Advisory Board (CAB) Content:** Partner with the CX team on customer storytelling, narrative development, and event messaging. **What You Bring** + 6-8 years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries. + Demonstrated ability to craft compelling, differentiated messaging and translate technical concepts into business value. + Strong collaboration skills; proven track record of partnering with Product, Sales, and Demand Gen teams. + Excellent storytelling and writing abilities; comfortable developing and presenting content to executive audiences. + Strategic thinker who is also hands-on; able to own both planning and execution. We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services. The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job. The estimated total cash compensation range for this role is: $128,000-$160,000 USD To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion. This job is not eligible for employment sponsorship. Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay. At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way. Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis. For more information about how we collect and use your data, please review our Privacy Policy (**************************************** .
    $128k-160k yearly 47d ago
  • Senior Director, Product Marketing Operations and Competitive Intelligence

    Pagerduty 3.8company rating

    Marketing director job in Hartford, CT

    PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses. Join us. (******************************* At PagerDuty, you'll tackle complex problems, collaborate with kind and ambitious people, and help build a more equitable world-all in a flexible, award-winning workplace. We are seeking a seasoned and insightful people leader to establish and spearhead our Product Marketing Operations and Competitive Intelligence function, reporting directly to the VP, Product Marketing. In this pivotal role, you will lead a dedicated team, driving both major and minor product launches, cultivating robust competitive intelligence, and consistently reporting on progress across all initiatives. Specifically, evolve, establish and execute product marketing programs and operations related to GTM readiness, to include: + **Product Launch process** - Establish, document and maintain product market launch framework, operating model and launch calendar that aligns with development and the field. + **Product Launch management** - organize and execute critical product launches, driving the planning and execution of launch activities, events/webinars and ensuring alignment and readiness across all marketing work streams, while coordinating overall readiness with development and field teams. + **Competitive Intelligence** - manage a team that builds and runs a competitive intel program that serves as the internal authority on competitive dynamics, equipping sales teams with sharp differentiation, timely insights and effective strategies to win. + **Repeatable sales plays** - partner with PMMs, Field, and Enablement stakeholders to define, build and deliver repeatable sales motions to drive annual operating targets (pipeline, billings, net-new logos). + **PMM Planning and Coordination** - organize and drive quarterly and yearly planning and operating plans for product marketing, including reporting results to key stakeholders; organize and drive PMM all-hands and leadership meetings and related presentations. + **Standards, Best Practices and Consistency** - drives the establishment of consistent templates, frameworks, and constructs for use across the team. + **Portfolio-level content and enablement** - drive the planning, delivery and quality of content for any cross-product activity, such as launch content, major event session tracks, and product marketing related enablement programs for sales revenue achievement. **Basic Qualifications:** + 10+ years of experience in B2B marketing, market research, or a related field. + 5+ years' experience leading a marketing function, or similar, used to managing multiple projects at one time within established timelines. + Proficient in planning and project management skills. + Ability to handle individual contributor and detail-oriented responsibilities in addition to people management responsibilities such as guiding, performance managing and mentoring a team. + Strong analytical skills and experience in quantitative and qualitative research methods, translating complex data into actionable insights. + Delivers results efficiently with a high sense of urgency when applicable. + Excellent communication and presentation skills, both written and verbal. + Ability to build strong partnerships at all levels of leadership and manage by influence. + Seamlessly negotiates and manages conflict. **Preferred Qualifications:** + Experience in high growth companies + Software/SaaS/B2B technology industry experience is preferred. + Experience in product marketing, specifically experience in managing launches at scale The base salary range for this position is 180,000 - 304,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits. Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience. Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process. **Hesitant to apply?** We encourage you to submit your resume even if you don't meet every requirement. We value potential and consider each candidate's full professional story. Whether you're exploring a career change or taking your next step, we look forward to reviewing your application. If this just isn't the right role or time - sign up for job alerts (**************************************** ! **Where we work** PagerDuty operates a hybrid work model with offices (**************************************** in 8 major cities: Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. While we offer flexibility within our established locations, we **cannot** employ candidates residing in: **Location restrictions:** **Australia:** Northern Territory, Queensland, South Australia, Tasmania, Western Australia **Canada:** Alberta, Manitoba, Newfoundland, Northwest Territories, Nunavut, PEI, Quebec, Saskatchewan, Yukon **United States:** Alaska, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Oklahoma, Rhode Island, South Dakota, West Virginia, Wyoming _Candidates must reside in an eligible location, which vary by role._ **How we work** Our values (************************************** guide how we support customers, collaborate with colleagues, develop products, and foster a culture of belonging. They define not just our actions, but what it means to be Dutonian. People Leaders at PagerDuty are responsible for creating high performance environments that drive accountability. PagerDuty has four key dimensions that define our Leadership Impact: Lead Self, Lead the Team, Lead the Business, and Lead the Future. Each dimension has three associated competencies to give leaders a shared language for guiding their development, career, promotion, and succession planning discussions. Our Manager Expectations serve as a practical guide for managers to understand their responsibilities, prioritize their efforts, and drive engagement and performance. **What we offer** As a global organization, our total rewards approach is competitive with industry standards and aligned with local laws and regulations. Learn more, including country-specific offerings, on our benefits site (********************************************** . **Your package may include:** + Competitive salary + Comprehensive benefits package + Flexible work arrangements + Company equity* + ESPP (Employee Stock Purchase Program)* + Retirement or pension plan* + Generous paid vacation time + Paid holidays and sick leave + Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO + Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)* + Paid volunteer time off: 20 hours per year + Company-wide hack weeks + Mental wellness programs *Eligibility may vary by role, region, and tenure **About PagerDuty** PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud is an AI-powered platform that empowers business resilience and drives operational efficiency for enterprises. With a generative AI assistant at its core, PagerDuty empowers teams to detect and resolve issues in real time, orchestrate complex workflows, and drive continuous improvement across their digital operations. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses PagerDuty is Great Place to Work-certified, a Fortune Best Workplace for Millennials, a Fortune Best Medium Workplace, a Fortune Best Workplace in Technology, and a top rated product on TrustRadius and G2. Go behind-the-scenes on our careers site (*********************************** and @pagerduty on Instagram. **Additional Information** PagerDuty is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status. Your privacy is important to us. By submitting an application, you confirm that you have read and understand PagerDuty's Privacy Policy (****************************************** . PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email accommodation@pagerduty.com and we will work with you to meet your accessibility needs. PagerDuty uses the E-Verify employment verification program.
    $144k-184k yearly est. 33d ago
  • Vice President for Marketing and Communications

    Connecticut College 4.3company rating

    Marketing director job in New London, CT

    Position Title Vice President for Marketing and Communications Department Marketing Communications -Group Pay Type Exempt Appointment Type (A) Continuing Full-Time Hours Per Week 37.5 Number of weeks 52 weeks per year other - # of weeks 52 Benefits Eligible Full Benefits Geographical National Qualifies for Relocation Reimbursement Yes Work Schedule Job Description General Scope of Duties Connecticut College invites nominations and applications for the position of Vice President for Marketing and Communications (VPMC). This is a dynamic opportunity to lead a talented team and transform the College's marketing and communications enterprise. This is an exciting moment for Conn: the institution is ready to refresh its brand, embrace digital innovation, and amplify the distinctive strengths that make it a top liberal arts college. The next VPMC will bring creativity, strategic vision, and collaborative leadership to elevate Conn's visibility and impact in a rapidly changing communications landscape. Reporting to President Andrea E. Chapdelaine, Ph.D., the Vice President for Marketing and Communications is the chief communications and brand officer of Connecticut College, responsible for shaping and advancing the College's reputation and visibility on a national and global scale. The VPMC provides strategic leadership and drives strategic alignment for all aspects of marketing and communications, including brand, advertising, earned media, social media, creative services, web presence, and executive communications. This role is central to articulating the College's excellence, innovation, and commitment to equity through compelling narratives and integrated content strategies aligned with institutional goals that engage diverse audiences and have an impact. General Duties and Responsibilities Reporting directly to the President and serving as a member of the senior leadership team, the Vice President for Marketing and Communications provides both strategic and operational leadership to ensure that marketing and communications align with Connecticut College's mission, strategic goals, and fiscal sustainability. In this highly visible role, the VPMC works closely with the President, senior leaders, the Board of Trustees, and campus partners to advance institutional priorities and actively engage in the life of the College. A trusted and innovative leader, the VPMC builds strong relationships across campus, fosters collaboration within the division, and unites teams around the College's strategic messaging pillars, reflecting its mission, values, and academic excellence. This individual oversees brand strategy, digital outreach, media relations, creative services, and institutional messaging to ensure that Connecticut College's story and distinctive strengths are communicated clearly and consistently to prospective students, families, alumni, and the broader community. The VPMC also staffs the Board of Trustees' Marketing and Communications Committee and provides counsel on institutional messaging, reputation management, and issues communications. As the Chief College Relations Officer, the VPMC oversees emergency operations communications and serves as the primary spokesperson in times of crisis, ensuring 24/7 readiness. The VPMC will regularly draft and advise on presidential speeches, correspondence, and high-stakes communications, as well as participating in major College events such as convocation, commencement, and reunion. Leading a comprehensive marketing and communications strategy across digital, print, web, and media platforms, the VPMC shapes a unified brand identity through compelling storytelling that reflects academic excellence, student success, and community. This leader drives digital-first strategies-including paid and organic social, search, and display advertising-while managing large-scale website projects that enhance design, content, and user experience. They strengthen media relationships, elevate thought leadership, and ensure brand consistency across campus touchpoints, including athletics communications and signage. Education and Skills The success of Connecticut College depends on strong leadership and a bold vision for the future. The Vice President for Marketing and Communications will bring the expertise and strategic insight needed to modernize a historically communications-focused department, elevate the College's brand, and implement innovative, data-driven marketing strategies. A bachelor's degree is required, and an advanced degree is preferred. The VPMC will have at least 10 years of experience in marketing and communications. Preferred Qualifications Proven Marketing Leadership: The next Vice President for Marketing and Communications will be an accomplished leader with a bachelor's degree (advanced degree preferred) and at least ten years of experience in marketing and communications. This individual will demonstrate a strong record of creating and implementing results-oriented marketing, communications, and business plans, with a deep understanding of the higher education landscape, including enrollment trends, branding and digital engagement, reputational enhancement, and stakeholder engagement. Strategic and Creative Expertise: The successful candidate will possess impeccable oral and written communication skills, as well as the ability to evaluate a wide range of creative work, including text, graphic design, and video production. They will bring proven success in finding and telling compelling stories that articulate the College's distinctiveness to diverse audiences, while also demonstrating strength in analytical forecasting, tracking, and reporting of marketing data to inform planning and measure success. Digital and Technology-Driven Vision: The next Vice President will bring a technology-driven vision and a proven ability to implement strategies that boost engagement and visibility. Expertise in digital marketing and advertising-across paid and organic social, search, and display-is essential, along with a record of driving enrollment and fundraising success. This leader will have experience managing large-scale website redesigns, including design, content migration, technology integration, and user experience optimization. Advanced analytical skills are critical: the ability to set KPIs, build dashboards, interpret data, and adjust strategies based on insights. Familiarity with AI-driven marketing tools to reach high school students and emerging Gen Z and Alpha audiences will position the VPMC to lead in a rapidly evolving digital landscape. Collaborative and Inclusive Leadership: The Vice President for Marketing and Communications will be a collaborative and inclusive leader with exceptional interpersonal skills and the ability to lead with empathy. This individual will inspire confidence by communicating a clear, collective vision, empowering others, and delegating effectively. Success will be defined by the ability to mentor talent, foster collaboration, and build strong, high-performing teams that thrive in a culture of trust and shared purpose. As a highly collegial partner, the VPMC will work seamlessly with senior leadership to advance institutional priorities while remaining deeply student-centered. A positive outlook, sense of humor, and genuine enthusiasm for the College community will be essential qualities of this leader's approach. Commitment to Core Values: The ideal candidate will embrace Connecticut College's core values of academic excellence, a commitment to justice and fairness, shared governance, and environmental stewardship. They will exhibit sound judgment, professionalism, discretion, and trust in all interactions, and maintain the ability to engage a broad range of internal and external stakeholders. Operational Excellence: Outstanding organizational skills, the ability to set priorities, and a track record of meeting deadlines are essential. The position requires flexibility, adaptability, and a willingness to travel as needed to fulfill the role's obligations. Physical Demands Driving Required Yes Salary Range Compensation is competitive and will be determined based on relevant experience and internal equity. Note Connecticut College is committed to fair and competitive compensation. The final offer will reflect the candidate's experience, education, and the institution's pay structure to ensure internal equity. Applicant Credentialing Thorough applicant credentialing will be conducted on the selected candidate which will include criminal records check, DMV check and depending on the position psychological exam and pre-placement physical. Posting Detail Information Open Date 01/07/2026 Applications accepted through Open Until Filled No
    $110k-146k yearly est. 11d ago
  • Digital Marketing Strategist

    The Globe Pequot Publishing Group 4.0company rating

    Marketing director job in Essex, CT

    Job Description We are seeking a Digital Marketing Strategist to lead the planning, execution, and optimization of our digital marketing efforts across social media, email, and web channels, with a strong focus on driving audience growth, engagement, and measurable sales. The Digital Marketing Strategist is responsible for developing and executing integrated online marketing strategies that drive traffic, leads, and book sales. This role oversees social media, email marketing, website optimization, and digital campaigns across SEO, SEM, and owned channels. This is a hands-on, data-driven role that combines strategy and execution, with ownership of campaign performance, reporting, and optimization. The ideal candidate understands how to market books to niche audiences, leverage a strong backlist, and align digital marketing efforts with sales and publicity goals. Key Responsibilities Digital Strategy & Campaign Management Develop and execute comprehensive digital marketing strategies across social media, email marketing, website, SEO, and SEM. Plan and manage digital campaigns supporting new releases, seasonal promotions, and backlist titles. Align campaigns across channels to create cohesive, brand-consistent reader journeys. Own campaign timelines, goals, execution, and post-campaign analysis. Social Media & Content Planning Oversee Globe Pequot's social media presence across major platforms, including content planning, publishing, and engagement. Develop content calendars tied to book launches, seasonal themes, and genre-driven initiatives. Collaborate with authors, publicity, and editorial teams on social content and promotions. Ensure consistent brand voice and messaging across platforms and imprints. Email Marketing & Audience Development Build, segment, and grow email lists by genre, interest, and engagement behavior. Develop and execute newsletters, promotional emails, and automated campaigns (welcome series, launch sequences, seasonal promotions). Optimize email performance through A/B testing, segmentation, and performance analysis. Website & User Experience Optimization Manage and optimize website marketing efforts to improve traffic, conversion, and user experience. Partner with internal teams and industry partners to support landing pages, promotional features, and conversion paths. Ensure website content aligns with campaign goals and brand standards. SEO, SEM & Traffic Growth Support SEO strategy through content planning, keywords, and on-site optimization. Plan and manage SEM or paid digital campaigns as needed to support key titles or initiatives. Monitor performance and adjust strategies to maximize ROI. Analytics, Reporting & Optimization Track and analyze performance across digital channels, including traffic, engagement, conversions, and sales attribution. Produce regular performance reports with insights and recommendations for optimization. Use data to continuously refine strategy and improve results. Budget & ROI Management Manage digital marketing budgets and campaign spend. Ensure marketing efforts are aligned with ROI goals and business priorities. Recommend allocation shifts based on performance and opportunity. Cross-Functional Collaboration Work closely with marketing, publicity, editorial, and sales teams to align digital efforts with broader company goals. Support integrated campaigns tied to media coverage, author events, and sales initiatives. Industry & Trend Monitoring Stay current on digital marketing trends, platform updates, and best practices. Identify new tools, platforms, and opportunities relevant to book publishing and direct-to-consumer marketing. Qualifications 2-3 years of experience in digital marketing, preferably in publishing, media, retail, or consumer brands. Proven experience managing integrated digital campaigns across social media, email, and web. Strong understanding of SEO, SEM, email marketing, analytics, and conversion optimization. Experience with email platforms (e.g., GetResponse, Muck Rack, HubSpot, WordPress) and analytics tools (e.g., Google Analytics). Canva experience a plus. Excellent writing, content planning, and project management skills. Design skills a plus. Data-driven mindset with the ability to translate insights into action. Preferred Experience marketing books or content-driven products. Familiarity with CMS platforms and basic UX best practices. Experience working with multiple brands or imprints under one organization. KPIs & Measures of Success Growth of email subscribers and engagement by audience segment Social media engagement, traffic, and conversion performance Website traffic, conversion rates, and campaign attribution Email- and digital-attributed sales ROI of digital campaigns and budget efficiency About Our Company For over sixty years, Globe Pequot has been at the forefront of the movement to save history for future generations. Our books tell untold or little-known stories from history, celebrate the unique or iconic characteristics of specific places, and tap into local pride. We publish books about iconic brands and people, regional interest, history, lifestyle, cooking and food culture, and folklore -- books that hit the intersection of a reader's interest in a specific place and their passion for a specific topic. Globe Pequot uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including applicant rights and responsibilities, please visit ************************* Globe Pequot is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to ******************* for Globe Pequot's Equal Employment Opportunity-Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.
    $50k-69k yearly est. 4d ago
  • Product Marketing Manager - AI Networking

    Cisco 4.8company rating

    Marketing director job in Hartford, CT

    Remote United States The application window is expected to close on 1/19/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. **Meet the Team** Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, engineering, integrated marketing, and sales to influence how Cisco shows up for AI Infrastructure builders, operators, and partners shaping the future of AI-ready data centers. We are looking for a storyteller who loves engaging with technical audiences, and can translate complex innovations into narratives that resonate with developers, architects, and decision-makers alike. **Your Impact** As a Product Marketing Manager supporting Cisco's AI-ready data center networking platforms, you will champion messaging, narratives, and content that help developers and operators adopt Cisco technologies with confidence. You will influence the way Cisco shows up in the AI ecosystem by collaborating with engineering, developer relations, technology partners, and cloud-native communities-ultimately shaping how customers build, optimize, and scale modern workloads. What You'll Do Product Storytelling & Positioning -Craft clear narratives that connect Cisco switching and data center architectures to real-world AI/ML, distributed training, inference and cloud-native use cases. -Translate technical innovations into value propositions that resonate across both technical and business audiences. -Create differentiated messaging against key industry trends, competitive approaches, and emerging open-source technologies. -Represent Cisco in forums where practitioners gather: GitHub, Slack/Discord communities, conferences, partner events, and webinars. Launch & GTM Leadership -Drive product launches across Data center networking platforms and partner solutions-AI fabrics, accelerated networking, container networking, observability, and automation. -Develop crisp, compelling assets: solution briefs, demo scripts, blogs, videos, event talks, infographics, and partner co-marketing. Partner & Ecosystem Marketing -Collaborate with NVIDIA, Red Hat, hyperscalers, Kubernetes ecosystem partners, and observability platforms to define joint narratives. -Support integrations and partnerships relevant to AI workloads, container networking, Cilium/eBPF ecosystems, and distributed training stacks. Thought Leadership & Evangelism -Present at external conferences, partner events, and analyst briefings. -Establish Cisco as a leader in AI networking, cloud-native compute, and developer-first architectures. What Success Looks Like -Developers can understand, build, and operate AI workloads on Cisco switching and DC solutions with less friction. -Cisco shows up credibly in external forums, not just traditional enterprise channels. -Messaging resonates with practitioners and reflects what they actually run in production (Kubernetes, distributed training and inference, observability pipelines, GPU networking, etc.). -Workstreams across engineering, ecosystem partners, and integrated marketing stay aligned through clear, compelling storytelling. **Minimum Qualifications** -8+ years in Product Marketing, Product Management, DevRel, or Solutions Marketing, preferably in infrastructure, data center, or AI-focused companies. -Strong understanding of: Data center switching & fabrics, Network architectures for AI (RoCE, telemetry, congestion control, load balancing), Kubernetes, container networking, CNI/Cilium/eBPF, virtualization, Distributed AI/ML workloads, large language models, GPU networking -Proven ability to create technical content (demos, architecture diagrams, solution briefs, presentations, videos). -Excellent communicator able to present confidently to practitioners, executives, and partners. -Bachelor's degree in engineering, computer science, or related field. **Why Cisco?** At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. **Message to applicants applying to work in the U.S. and/or Canada:** The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: + 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees + 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco + Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees + Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) + 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next + Additional paid time away may be requested to deal with critical or emergency issues for family members + Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: + .75% of incentive target for each 1% of revenue attainment up to 50% of quota; + 1.5% of incentive target for each 1% of attainment between 50% and 75%; + 1% of incentive target for each 1% of attainment between 75% and 100%; and + Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $145,000.00 - $210,200.00 Non-Metro New York state & Washington state: $129,000.00 - $187,000.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. ** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements. Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
    $145k-210.2k yearly 57d ago
  • Director, Digital Analytics and Strategy

    Travelers Insurance Company 4.4company rating

    Marketing director job in Hartford, CT

    **Who Are We?** Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 170 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it. **Job Category** Data Analytics **Compensation Overview** The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards. **Salary Range** $132,800.00 - $219,100.00 **Target Openings** 1 **What Is the Opportunity?** At Travelers, we're focused on expanding the application of data and analytics beyond managing risk, helping businesses increase their productivity and efficiency and enabling great experiences for our customers and agents. The Digital Analytics team aims to enable the business by building solutions that turn digital interactions into actionable insights through sophisticated analytics platforms, personalization capabilities, and privacy-compliant data collection strategies. As the Director, Digital Analytics, you will lead the strategic direction of enterprise digital analytics capabilities, ensuring technical solutions align with long-term business partner roadmaps across Personal Insurance, Business Insurance, Claims, and other business units. You will build highly complex digital analytics stories and present to management to enable sound decision making around customer experience optimization, conversion improvement, and digital transformation initiatives. You will leverage your negotiation skills to come to optimal solutions with business partners that align digital analytics capabilities to measurable business value. You will coordinate with internal and external partners, including software engineers, data engineers, and compliance teams, to avoid redundancies in delivery and ensure efficient execution of digital analytics initiatives. This position may direct a team of digital analytics professionals. **What Will You Do?** + Accountable for the planning, objectives, and milestones for long-term digital analytics strategy, including dependency mapping across web development, data engineering, and business intelligence teams, business partnerships, and implementation timelines across supported portfolio(s). + Drive adoption of digital analytics solutions among business partners, including Google Analytics 4 implementation, Tealium tag management optimization, audience segmentation through AudienceStream, real-time data streaming via EventStream, and website personalization initiatives. + Focus on what digital analytics capabilities need to be delivered to achieve customer experience, conversion optimization, and personalization goals across business lines. + Lead the intake of digital analytics business demand and assess value to ensure alignment to long-term digital transformation roadmaps. + Work with business partners to design comprehensive digital analytics portfolio that addresses customer journey optimization, attribution modeling, and performance measurement objectives. + Partner with leaders across Personal Insurance, Business Insurance, Claims, and other lines of business to assess and adopt new digital analytics and personalization capabilities. + Oversee implementation and optimization of technology stack, including OneTrust cookie consent management, and ObservePoint data quality auditing. + Work to ensure team structure and skills are sufficient to deliver and maintain digital analytics value over time, including expertise in client-side and server-side tag management, data layer implementation, and cross-platform measurement. + Balance dependencies with software engineering teams for website tagging implementation and data engineering teams for digital data ingestion to ensure value delivery plans can be met. + Ensure all digital analytics implementations comply with regulatory requirements including CCPA, CPRA, and GDPR, working closely with privacy and legal teams. + Provide technical use cases for digital analytics tool assessment and vendor evaluation. + Coach and aid in the skill development of the team, including team leaders, in advanced digital analytics methodologies and emerging privacy-first measurement approaches. + Align digital analytics solution design to enterprise data management, security, and governance controls while maintaining measurement accuracy and customer privacy. What Will Our Ideal Candidate Have? + Strong technical understanding of digital analytics platforms (Google Analytics 4, Adobe Analytics), tag management systems (Tealium iQ, Google Tag Manager), customer data platforms (Tealium AudienceStream), and their integration with enterprise data ecosystems. + Deep expertise in privacy-compliant data collection strategies and regulatory frameworks (CCPA, CPRA, GDPR). + Hands-on experience with Google Analytics 4, Tealium iQ, and server-side data collection methodologies. + Excellent communication skills with the ability to interact with all levels of management and translate complex digital analytics concepts into business value propositions. + Ability to quickly gain an understanding of Travelers' business strategy and plan digital analytics objectives to align with enterprise goals and customer experience initiatives. + Experience with website personalization platforms, A/B testing tools, and conversion optimization methodologies (e.g., client-side tags, conversion APIs, etc.). + Proven ability to set digital analytics and customer data strategies that drive measurable business outcomes. + Experience managing cross-functional relationships with software engineering, data engineering, and business intelligence teams. + Leadership experience in managing technical teams and driving adoption of analytics capabilities across large organizations. + Demonstrated experience implementing privacy-compliant digital analytics solutions in regulated industries. + Proven track record of leading digital analytics teams and driving enterprise-wide adoption of measurement capabilities. **What is a Must Have?** + Bachelor's degree or five years equivalent experience with business intelligence tools, techniques, manipulation, or related. **What Is in It for You?** + **Health Insurance** : Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment. + **Retirement:** Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers. + **Paid Time Off:** Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays. + **Wellness Program:** The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs. + **Volunteer Encouragement:** We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice. **Employment Practices** Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email (*******************) so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit ******************************************************** .
    $132.8k-219.1k yearly 14d ago
  • Sr. Product Marketing Manager, U.S. Medical Products and Distribution, Technology Solutions

    Cardinal Health 4.4company rating

    Marketing director job in Hartford, CT

    _This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services. Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability. **_Job Summary_** The Sr. Product Marketing Manager, U.S. Medical Products & Distribution, Technology Solutions leads the development and implementation of marketing plans for the U.S. Distribution business technology solutions portfolio. The primary responsibility is to understand the industry landscape and customer needs, and to develop, differentiate, and commercialize innovative technology solutions that deliver unique value to customers. These solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue, accelerate growth, and enhance the profitability of the U.S. Medical Products & Distribution business. **_Responsibilities_** + **Portfolio Leadership:** Manage the full lifecycle of technology solutions, including financial performance, roadmap, development, and commercialization, ensuring alignment with business goals. + **Innovation & Differentiation:** Drive the creation of innovative and differentiated technology solutions that address distribution customer challenges and deliver measurable value. + **Market & Customer Insight:** Understand the distribution industry, customer needs, and emerging trends to inform solution strategies and ensure relevance and competitiveness. + **Strategic Integration:** Align technology solutions with the broader U.S. Medical Products & Distribution value proposition to strengthen market positioning and accelerate growth. + **Cross-Functional Collaboration:** Partner with product management, sales, operations, and IT teams to ensure seamless development and launch of technology solutions. + **Performance Measurement:** Define KPIs and reporting mechanisms to evaluate solution adoption, customer impact, and financial performance. + **Thought Leadership:** Represent the technology solutions portfolio in customer engagements, industry forums, and internal strategy discussions to advocate for innovation and differentiation. Financials and Performance Metrics + Tracking the financial progress to measure their effectiveness and monitor performance metrics + Regular report-outs to management with insights and recommended actions to exceed financial commitments. + Prepare reports and presentations on product performance and market insights for stakeholders. Product Marketing and GTM Strategies + Develop compelling product positioning and messaging that differentiates the product in the market. + Create value propositions that resonate with target customer segments. + Plan and execute go-to-market strategies for new product launches, including timelines and messaging, + Coordinate with cross-functional teams (IT & development, enablement, operations, sales, etc.) to ensure a successful launch + Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments. + Develop and execute marketing strategies. Create value propositions that resonate with target customer segments + Developing pricing, product, and solution positioning strategies to optimize revenue and profitability. + Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives. + Identify and access potential new opportunities to expand market reach through product roadmap + Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts + Travels with field sales to provide support and help defend and grow business with key customers. + Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified. + Ensures that marketing strategies are effectively executed at the channel level + Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement + Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel. Market Intelligence and Insights, including competitive analysis + Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively. + Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD Sales Enablement + Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively + Continued collaboration with the sales and solutions team to gather insights to refine messaging and product. **_Qualifications_** + Bachelor's degree from an accredited university preferred; an MBA is preferred + 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred + Self-motivated, entrepreneurial, independent, driven individual to meet objectives + Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action + Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities. + Excellent written and verbal communication skills and comfort presenting to internal and external audiences + Ability to influence cross-functional teams without formal authority + Must be able to travel up to 25% of the time, including some nights and weekends. **Anticipated salary range:** $105,100 - $150,100 **Bonus eligible:** Yes **Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being. + Medical, dental and vision coverage + Paid time off plan + Health savings account (HSA) + 401k savings plan + Access to wages before pay day with my FlexPay + Flexible spending accounts (FSAs) + Short- and long-term disability coverage + Work-Life resources + Paid parental leave + Healthy lifestyle programs **Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible. _**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._ _Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._ _Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._ _To read and review this privacy notice click_ here (***************************************************************************************************************************
    $105.1k-150.1k yearly 6d ago
  • Product Marketing Manager - AI Networking

    Cisco Systems, Inc. 4.8company rating

    Marketing director job in Hartford, CT

    Remote United States The application window is expected to close on 1/19/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, engineering, integrated marketing, and sales to influence how Cisco shows up for AI Infrastructure builders, operators, and partners shaping the future of AI-ready data centers. We are looking for a storyteller who loves engaging with technical audiences, and can translate complex innovations into narratives that resonate with developers, architects, and decision-makers alike. Your Impact As a Product Marketing Manager supporting Cisco's AI-ready data center networking platforms, you will champion messaging, narratives, and content that help developers and operators adopt Cisco technologies with confidence. You will influence the way Cisco shows up in the AI ecosystem by collaborating with engineering, developer relations, technology partners, and cloud-native communities-ultimately shaping how customers build, optimize, and scale modern workloads. What You'll Do Product Storytelling & Positioning * Craft clear narratives that connect Cisco switching and data center architectures to real-world AI/ML, distributed training, inference and cloud-native use cases. * Translate technical innovations into value propositions that resonate across both technical and business audiences. * Create differentiated messaging against key industry trends, competitive approaches, and emerging open-source technologies. * Represent Cisco in forums where practitioners gather: GitHub, Slack/Discord communities, conferences, partner events, and webinars. Launch & GTM Leadership * Drive product launches across Data center networking platforms and partner solutions-AI fabrics, accelerated networking, container networking, observability, and automation. * Develop crisp, compelling assets: solution briefs, demo scripts, blogs, videos, event talks, infographics, and partner co-marketing. Partner & Ecosystem Marketing * Collaborate with NVIDIA, Red Hat, hyperscalers, Kubernetes ecosystem partners, and observability platforms to define joint narratives. * Support integrations and partnerships relevant to AI workloads, container networking, Cilium/eBPF ecosystems, and distributed training stacks. Thought Leadership & Evangelism * Present at external conferences, partner events, and analyst briefings. * Establish Cisco as a leader in AI networking, cloud-native compute, and developer-first architectures. What Success Looks Like * Developers can understand, build, and operate AI workloads on Cisco switching and DC solutions with less friction. * Cisco shows up credibly in external forums, not just traditional enterprise channels. * Messaging resonates with practitioners and reflects what they actually run in production (Kubernetes, distributed training and inference, observability pipelines, GPU networking, etc.). * Workstreams across engineering, ecosystem partners, and integrated marketing stay aligned through clear, compelling storytelling. Minimum Qualifications * 8+ years in Product Marketing, Product Management, DevRel, or Solutions Marketing, preferably in infrastructure, data center, or AI-focused companies. * Strong understanding of: Data center switching & fabrics, Network architectures for AI (RoCE, telemetry, congestion control, load balancing), Kubernetes, container networking, CNI/Cilium/eBPF, virtualization, Distributed AI/ML workloads, large language models, GPU networking * Proven ability to create technical content (demos, architecture diagrams, solution briefs, presentations, videos). * Excellent communicator able to present confidently to practitioners, executives, and partners. * Bachelor's degree in engineering, computer science, or related field. Why Cisco? At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: * 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees * 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco * Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees * Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) * 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next * Additional paid time away may be requested to deal with critical or emergency issues for family members * Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: * .75% of incentive target for each 1% of revenue attainment up to 50% of quota; * 1.5% of incentive target for each 1% of attainment between 50% and 75%; * 1% of incentive target for each 1% of attainment between 75% and 100%; and * Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $145,000.00 - $210,200.00 Non-Metro New York state & Washington state: $129,000.00 - $187,000.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
    $145k-210.2k yearly 14d ago

Learn more about marketing director jobs

How much does a marketing director earn in Hartford, CT?

The average marketing director in Hartford, CT earns between $76,000 and $196,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.

Average marketing director salary in Hartford, CT

$122,000

What are the biggest employers of Marketing Directors in Hartford, CT?

The biggest employers of Marketing Directors in Hartford, CT are:
  1. Bayer
  2. GE Healthcare Holdings Inc.
  3. Connecticut Health Insurance
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