Log In

Log In to Save

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Forgot Password?

Don't have an account? Sign Up

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Become A Marketing Director

Where do you want to work?

To get started, tell us where you'd like to work.
Sorry, we can't find that. Please try a different city or state.

Working As A Marketing Director

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $83,491

    Average Salary

What Does A Marketing Director Do

A Marketing Director is responsible for directing and supervising the organization's marketing policies, objectives, and initiatives. They control budgets and allocate resources amongst projects, as well as monitor progress and submit performance reports.

How To Become A Marketing Director

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

Show More

Show Less

1,800 Marketing Director jobs More

Add To My Jobs

Real Marketing Director Salaries

Job Title Company Location Start Date Salary
Marketing Director Boost Media International LLC New York, NY Jan 07, 2016 $375,000
Marketing Director Reckitt Benckiser LLC Parsippany-Troy Hills, NJ Jun 20, 2016 $225,000
Director of Platform Marketing Wrike, Inc. Mountain View, CA Aug 31, 2015 $220,000
Marketing Director Alive &Amp; Thinking, LLC New York, NY Jan 02, 2016 $220,000
Director-Pipeline Marketing (Pharmaceutical Industry) Acorda Therapeutics, Inc. Ardsley, NY Apr 04, 2016 $215,405
Product Marketing Director-Automotive Innovation Center SONY Electronics Inc. San Jose, CA Mar 10, 2016 $210,000
Marketing Director, East Coast Region Prodotti Mediterranei Inc. New York, NY Feb 18, 2015 $204,881
Director of Marketing, Neurology Valeant Pharmaceuticals North America, LLC Bridgewater, NJ May 25, 2016 $202,758
Marketing Director Dynapar Corporation Gurnee, IL Feb 23, 2016 $201,825
Technical Marketing Director, Financial Services Solarflare Communications Inc. Irvine, CA Mar 30, 2016 $200,000
Show More

Top Skills for A Marketing Director

CompanyWebsiteSalesStrategiesOnlineRevenueGrowthEmailCampaignsFacebookPressReleasesBusinessDevelopmentCustomerServiceTradeShowsTwitterMarketResearchNewProductDevelopmentInternetROICRMProductLineSpecialEventsMarketShareP

Show More

Top Marketing Director Skills

  1. Company Website
  2. Sales Strategies
  3. Online
You can check out examples of real life uses of top skills on resumes here:
  • Developed marketing literature and a company website.
  • Developed sales strategies to increase revenue by 50% while lowering sales expenses.
  • Manage execution of marketing communication strategies - print, online, inbound, outbound and direct marketing initiatives.
  • Implemented successful direct mail and cold call campaigns to create 6 figure revenue growth for seven satellite offices.
  • Designed and organized schedules for email campaigns.

Top Marketing Director Employers

What Kind Of Companies Hire a Marketing Director

  1. Chick-fil-A
  2. K-Designers
  3. Admissions
  4. Dell
  5. Sears Holdings
  6. Northwestern Mutual
  7. Brookdale Senior Living
  8. World Financial Group
  9. LA Fitness
  10. Liberty Tax
What type of job are your looking for?
Full Time
Part Time
Internship
Temporary

Marketing Director Videos

Marketing Director, Career Video from drkit.org

Nokia Marketing Director - Adam Johnson Career Advice" (Amaru Don TV)"

A Day In The Life: Marketing Manager