AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas - immunology, oncology, neuroscience, and eye care - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at *************** Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
Leads the development and execution of marketing strategies for both healthcare provider (HCP) promotion and patient marketing initiatives for ELAHERE. Provides strategic leadership and fosters cross-functional collaboration across the enterprise. Leverages data, analytics, and a strategic mindset to drive both HCP engagement and patient awareness/activation. Demonstrates strong P&L ownership. Orchestrates work across internal teams and external agencies/partners with an integrated approach to execution of tactics.
1. Vision and Strategy: Owns and sets the vision for HCP promotion and patient marketing strategies, portfolio plans, and resource allocation. Aligns overall strategy to enterprise objectives, ensuring a cohesive 'One AbbVie' approach.
2. Leadership: Sets direction and priorities for HCP and patient marketing. Influences and aligns internal stakeholders (medical, regulatory, commercial, field teams, training) and agency partners. Coaches and develops direct and extended teams in both HCP and patient engagement tactics. Represent the Marketing Team perspective on internal cross-functional teams.
3. Action and Accountability: Develops, implements, and monitors marketing brand and tactical plans for HCP and patient segments using established frameworks. Ensures campaign effectiveness and compliance with promotion regulations. Own congress strategy and execution.
4. HCP and Patient Market Awareness: Continuously evaluates HCP prescribing behavior, patient needs, and market dynamics to optimize strategic direction and tactical delivery. Leverages insights to inform strategies for both audiences.
5. Strategic Impact: Adjusts tactics and business plans to deliver financial, share, and engagement objectives, driving brand growth across all stages of the product lifecycle.
6. Stakeholder Collaboration: Partners with medical, regulatory, Precision Medicine, Medical Expert Engagement Marketers (MEEMs), market access, field sales, advocacy, Congress planners and external agencies to ensure seamless integration of HCP and patient marketing efforts. Close collaboration with the Director of NPP/OmniChannel/Strategy to ensure alignment on overall strategy, messaging and coordinated rollout of field tools.
7. Analytics and Reporting: Utilizes data and analytics to measure ROI, optimize campaigns, and inform future marketing investments for HCP and patient segments.
8. Compliance and Best Practices: Maintains compliance with industry guidelines for both HCP and patient marketing. Promotes and implements best practices, elevating the team's expertise in compliant marketing. Partner with Legal and OEC as needed for planning and executional direction.
9. Resource Management: Oversees budget, vendor management, and agency relationships tied to HCP and patient marketing activities.
10. Innovation: Work with OmniChannel partner to explore the use of new channels, digital solutions, and leading-edge approaches to improve HCP engagement and patient activation.
Qualifications
Bachelor's Degree required.
Significant experience in pharmaceutical marketing, including roles focused on HCP promotion and patient marketing.
Demonstrated cross-functional leadership with exposure to field sales, finance, regulatory, medical, R&D, Precision Medicine, market access, or Managed Care.
Strong strategic, analytical, storytelling, and project management skills.
Proven experience collaborating with agencies and managing complex marketing campaigns involving compliance.
Excellent communication and stakeholder management abilities.
Familiarity with the regulatory environment for HCP and patient marketing in pharma.
Experience with data/analytics tools and optimizing marketing strategy accordingly.
Leadership experience with direct, indirect, and cross-functional teams.
Master's Degree, MBA, or relevant advanced degree preferred.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
* The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
* We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
* This job is eligible to participate in our short-term incentive programs.
* This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit *************************************************************************
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
*************************************************************
Recruitment Fraud Alert
We have recently become aware of various recruitment phishing scams targeting job seekers. Please be advised:
* AbbVie will never request sensitive personal information (such as bank account details, social security numbers, or payment of any kind) during the recruitment process.
* If you suspect you have received a fraudulent offer or communication claiming to be from AbbVie, please do not respond, open any attachments, or click on any hyperlinks.
If you have any questions or concerns regarding the authenticity of a communication alleged to have been made by or on behalf of AbbVie, please contact us immediately.
Protect yourself by verifying job offers and communications. Your safety is important to us.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit *************************************************************************
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
*************************************************************
$133k-177k yearly est. 6d ago
Looking for a job?
Let Zippia find it for you.
Director Go-To-Market, Quill
Launch Your Career Growth With Staples Stores
Marketing director job in Lincolnshire, IL
At Quill, our Digital Team is reimagining how we serve small and mid-sized businesses-delivering unmatched value, selection, and customer experiences powered by insights and innovation. The Director of Go-to-Market (GTM) Strategy & Business Planning is a high-impact leadership role responsible for building and executing Quill's end-to-end go-to-market strategy for our B2B e-commerce business. This role bridges strategy and execution-partnering closely with Merchandising, Growth Marketing, Brand & Creative, Loyalty, Sales, and Finance to transform category, pricing, and promotional plans into integrated marketing execution. This leader will own the 52-week promotional and GTM calendar, drive cross-functional alignment, and ensure that Quill's customer and product stories come to life consistently across all channels. The ideal candidate is data-driven, highly collaborative, and passionate about using insights to drive customer engagement and profitable growth.
Duties & Responsibilities
Develop and lead Quill's GTM strategy for category launches, brand initiatives, and seasonal campaigns across all B2B channels.
Translate merchandising and pricing strategies into actionable go-to-market plans that deliver revenue and margin growth.
Partner with leadership to align GTM plans with Quill's growth targets and long-term strategic priorities.
Build, manage, and continuously optimize the 52-week promotional and marketing calendar.
Serve as the primary liaison between Merchandising, Marketing, Sales, and Finance to ensure seamless alignment from strategy through execution.
Lead cross-functional GTM launch teams, driving accountability and clarity across all stakeholders.
Collaborate with Brand, Digital Marketing, Loyalty, and eCommerce Operations teams to ensure message consistency and customer-centric storytelling across all channels.
Partner with Analytics and Finance to forecast impact, measure results, and refine future planning.
Customer & Market Insights
Lead customer insight and market intelligence efforts to identify emerging trends, customer pain points, and growth opportunities.
Conduct competitive benchmarking to inform category positioning, promotional planning, and content strategy.
Integrate customer feedback and analytics into go-to-market decision-making.
Ensure all GTM initiatives are executed flawlessly and deliver against KPIs for revenue, margin, and engagement.
Develop sales enablement materials and internal launch toolkits to support the Sales and Customer Success teams.
Oversee post-launch analyses and continuous improvement cycles.
Qualifications
Bachelor's degree in Marketing, Business, or a related field (MBA preferred) OR equivalent work experience.
10+ years of progressive experience in B2B e-commerce, marketing strategy, or business planning.
5+ years of leadership experience managing cross-functional teams or programs.
Proven success developing integrated go-to-market plans that drive measurable business results.
Strong understanding of merchandising, digital marketing, and promotional strategy within a B2B context.
Analytical and data-driven approach to decision-making.
Excellent communication, influencing, and project management skills.
The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
About Us
Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.
Job Info
Job Identification 61493
Job Category Marketing & Public Relations
Posting Date 01/22/2026, 08:49 PM
Job Schedule Full time
Locations 300 Tri State International Drive, Lincolnshire, IL, 60069, US (On-site)
#J-18808-Ljbffr
$84k-135k yearly est. 6d ago
Director Go-To-Market, Quill
Staples Advantage Canada
Marketing director job in Lincolnshire, IL
At Quill, our Digital Team is reimagining how we serve small and mid-sized businesses-delivering unmatched value, selection, and customer experiences powered by insights and innovation. The Director of Go-to-Market (GTM) Strategy & Business Planning is a high-impact leadership role responsible for building and executing Quill's end-to-end go-to-market strategy for our B2B e-commerce business. This role bridges strategy and execution-partnering closely with Merchandising, Growth Marketing, Brand & Creative, Loyalty, Sales, and Finance to transform category, pricing, and promotional plans into integrated marketing execution. This leader will own the 52-week promotional and GTM calendar, drive cross-functional alignment, and ensure that Quill's customer and product stories come to life consistently across all channels. The ideal candidate is data-driven, highly collaborative, and passionate about using insights to drive customer engagement and profitable growth.
Duties & Responsibilities
Strategic Leadership
Develop and lead Quill's GTM strategy for category launches, brand initiatives, and seasonal campaigns across all B2B channels.
Translate merchandising and pricing strategies into actionable go-to-market plans that deliver revenue and margin growth.
Partner with leadership to align GTM plans with Quill's growth targets and long-term strategic priorities.
Build, manage, and continuously optimize the 52-week promotional and marketing calendar.
Cross-Functional Collaboration
Serve as the primary liaison between Merchandising, Marketing, Sales, and Finance to ensure seamless alignment from strategy through execution.
Lead cross-functional GTM launch teams, driving accountability and clarity across all stakeholders.
Collaborate with Brand, Digital Marketing, Loyalty, and eCommerce Operations teams to ensure message consistency and customer-centric storytelling across all channels.
Partner with Analytics and Finance to forecast impact, measure results, and refine future planning.
Customer & Market Insights
Lead customer insight and market intelligence efforts to identify emerging trends, customer pain points, and growth opportunities.
Conduct competitive benchmarking to inform category positioning, promotional planning, and content strategy.
Integrate customer feedback and analytics into go-to-market decision-making.
Execution & Enablement
Ensure all GTM initiatives are executed flawlessly and deliver against KPIs for revenue, margin, and engagement.
Develop sales enablement materials and internal launch toolkits to support the Sales and Customer Success teams.
Oversee post-launch analyses and continuous improvement cycles.
Qualifications
Bachelor's degree in Marketing, Business, or a related field (MBA preferred) OR equivalent work experience.
10+ years of progressive experience in B2B e-commerce, marketing strategy, or business planning.
5+ years of leadership experience managing cross-functional teams or programs.
Proven success developing integrated go-to-market plans that drive measurable business results.
Strong understanding of merchandising, digital marketing, and promotional strategy within a B2B context.
Analytical and data-driven approach to decision-making.
Excellent communication, influencing, and project management skills.
The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
#J-18808-Ljbffr
$84k-135k yearly est. 5d ago
Product Marketing, Advisor - Machine Vision
Zebra Technology Corporation 4.8
Marketing director job in Lincolnshire, IL
Remote Work: No
At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customer's and partner's needs and solve their challenges.
Being a part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries today to redefine the work of tomorrow for organizations, their employees, and those they serve.
You'll have opportunities to learn and lead in a forward-thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about - locally and globally.
Come make an impact every day at Zebra.
The primary purpose of the Product Marketing Advisor-Machine Vision is to lead development of a product marketing strategy for the machine vision portfolio category, and execute against that strategy through vertical, field and channel marketing resources while building and maintaining a marketing competitive advantage. Working with a cross-functional team, the incumbent will be responsible for developing, positioning, and messaging go-to-market strategy, sales enablement, and competitive analysis. Some responsibilities will include strategic planning, providing valuable input regarding the market and engage in product management functions for the portfolio of products.
Responsibilities
Acts as marketing's single point of contact for the machine vision category of the company's overall portfolio to various stakeholders - internal and external
Owns overall strategic marketing plan, product launch, lifecycle and retirement programs, working in alignment with business unit, sales and other marketing teams to execute against our goals.
Accountable for very selective activation of global product marketing sourced content in marquee horizontal media outlets & events and targeted activation of inbound digital (SEO/SEM) campaigns for top tier products critical to the regional annual P&L
Drives sales enablement and demand creation programs for portfolio-specific overlay sales teams
Responsible for monitoring and driving organizational response to primary competitors' regional marketing campaigns, messaging, etc.
Leads product launch planning calls (global and regional) to ensure regional GTM readiness from a marketing perspective
Manages promotional, incentive and rebate strategy in region as part of a holistic GTM plan to accelerate pipeline and drive additional commercial focus where needed in alignment with the overall GTM plan for the portfolio
Comprehensive portfolio-specific regional GTM marketing
Driving Portfolio pipeline - marketing influenced & driven
Successful seller adoption of enablement materials
Must be able to work hybrid (3 days in office/2 remote) from Holtsville, NY, Lincolnshire, IL, or Montreal-Saint Laurent, Canada
Qualifications
Minimum Qualifications:
Bachelor's degree in related field
8+ years of product marketing and/or comparable product management, development experience
10% travel in the US
Must be able to work hybrid (3 days in office/2 remote) from Holtsville, NY, Lincolnshire, IL, or Montreal-Saint Laurent, Canada
Preferred Skills and Competencies
Experience in machine vision technology a plus
Clarity of thinking & vision - keen prioritization skills
Organizational Agility: Matrix, indirect management
Influence/Negotiation/Partnership skills with product teams
Drive results and execution through a virtual team, Ability to thrive in matrixed organization environment
Ability to technically understand how products fit in to create and deliver a solution
Excellent presentation & communication skills
Demonstrated whole lifecycle product marketing experience, from NPI to EOL
Understanding of holistic go-to-market readiness, especially readiness of different channels for the portfolio at large
Competitive analysis, with a focus on neutralizing and responding to marketing tactics in region
Demonstrated willingness to actively participate with vertical marketing teams
Come Join the Herd!
Salary: CAD $115,000-CAD $165,000 Yearly
Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, national origin, disability and protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at workplace.accommodations@zebra.com. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.
Know Your Rights: ********************************************************************************************
Conozca sus Derechos: ***************************************************************************************
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Zebra is a federal contractor and is committed to an alcohol and drug free workplace. As a result, all U.S. based employees are subject to the Drug and Alcohol Free Workplace Policy and Procedure.
Zebra Total Rewards includes more than just pay and is structured to meet the needs of our changing global business and evolving talent. We are committed to providing our employees with a benefits program that is comprehensive and competitive - including healthcare, wellness, inclusion networks, and continued learning and development offerings. We offer community service days, in addition to the traditional insurances, compensation, parental leave, employee assistance program and paid time off offerings depending on the country where you work.
Salary: USD 122800.00 - USD 184200.00 Yearly
Salary offered will vary depending on your location, job-related skills, knowledge, and experience. Additionally, all Zebra roles are eligible for cash incentive programs. For example, sales roles have additional opportunity to earn substantial variable compensation tied to quota achievement. In most other roles, the Zebra annual cash incentive program links Company and individual performance together. Some roles may also be eligible for long-term incentive equity awards.
Zebra Technologies leverages AI technology to evaluate job applications using objective, job-relevant criteria. This approach enhances efficiency and promotes fairness in the hiring process. However, every decision regarding interviews and hiring is made by our dedicated team, because we believe people make the best decisions about people. For more on how we use technology in hiring and how we process applicant data, see Zebra Privacy Policy.
#J-18808-Ljbffr
About Us
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We're a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Planters, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others.
No matter the brand, we're united under one vision:
To sustainably grow by delighting more consumers globally
. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we're transforming the food industry with bold thinking and unprecedented results. If you share our passion - and are ready to create the future, build a legacy, and lead as a global citizen - there's only one thing to do: join our table and
let's make life delicious!
Our Culture of Ownership, Meritocracy & Collaboration
We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level - from entry-level intern to senior leader - to own their work. We share a responsibility to think like Owners - to be mindful of the collective and sustained success of Kraft Heinz - which we apply to every situation, every day. As part of Kraft Heinz, you're supported to grow and achieve. You're expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level - and you'll be rewarded. You're given opportunities to leave a mark and build a legacy. But you won't do it alone. You're supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.
The Brand Manager is responsible for general leadership of the business category and primary P&L performance. The role coordinates Marketing, Sales, R&D and Quality, Finance and Operations efforts to achieve volume and income plans for the category and has responsibility for general P&L performance. This position is best suited for someone with a strong bias for action and excellent communication skills who is comfortable working both horizontally and vertically across an organization to keep multiple projects and priorities moving forward to achieve agreed upon deadlines
Key Components of the role
Lead the development, communication, and execution of business and marketing strategy for assigned categories.
Develop and execute a five-year growth plan, including a review of profitability, customer and sku mix, and innovation and portfolio renovation.
Collaborate extensively with brand platform teams and away-from-home customer marketing, taking on the role of leader in both directions
Sets category priorities and leads cross functional teams, Marketing Services and Marketing Agency activities to achieve the category business goals.
Understand market dynamics and continually refresh category SWOT and competitive analysis.
Collaborate with Finance to provide business trajectory guidance, forecasts, and implement a pricing strategy.
Utilize business analytics (equity, share, volume and revenue drivers, competition) to tell stories and drive business objectives
Collaborate with Demand planning, Operations, and Sales to accurately forecast customer demand and proactively manage production inventory.
Provide product category training and insight to all internal functions, including development of collateral material to support growth.
Initiate special projects across categories to dive overall growth, including digital expansion, co-branding, co-manufacturer expansion.
Drive discussions during management presentations with platform GM, and business unit President
Minimum Qualifications
Bachelor's degree required
3+ years experience in marketing, operations, R&D and/or sales preferably in the food ingredient industry.
Willing to travel 10%
Solid leadership and drive for results
Strategic capability and experience in marketing plan development; situation assessment, strategy and tactical plan development
Experience with marketing campaign development
Experience in cross-functional team management
Ability to handle simultaneous projects and deliver in agreed upon timelines
Ability to perform trend analysis utilizing raw volume data
Understanding of Financial P&L
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$120,800.00 - $151,000.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional - Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial - 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Glenview R&D Center
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact *********************** for assistance.
$120.8k-151k yearly Auto-Apply 10d ago
VP of Marketing
FNA Group
Marketing director job in Pleasant Prairie, WI
Job Description
FNA Group is a world class and leading manufacturer of consumer and industrial pressure washers and other outdoor power equipment. FNA's highly acclaimed brands include Simpson, Delco and CRX. Exclusive licenses with recognizable brands such as DeWalt, Stanley Black & Decker and Craftsman further strengthens FNA's market presence and awareness. FNA is a dynamic organization with unprecedented growth due largely to its ability to attract and retain highly talented associates.
FNA Group seeks a transformational leader who will elevate the marketing function into a high-performing, ROI-driven, and dynamic department that plays a strategic role in the organization.
Position Overview:
The VP of Marketing is a strategic leadership role responsible for defining and driving the marketing vision for FNA Group. This executive will work closely with Sales, Product Management, R&D, and Executive Leadership to develop integrated marketing strategies that elevate our brands, optimize customer engagement, and ensure sustained business growth. The ideal candidate will be a dynamic leader with a strategic mindset, capable of aligning marketing efforts with the company's broader goals to deliver measurable, ROI-driven results.
Key Responsibilities:
Strategic Marketing Leadership Lead the development of overarching brand and go-to-market strategies that align with FNA Group's vision and business goals. Establish clear brand positioning, messaging, and market differentiation across all customer touchpoints.
Brand Awareness & Demand Generation Oversee digital marketing strategies, including SEO, content marketing, and social media, while driving demand generation programs to increase customer acquisition and retention. Enhance FNA Group's brand presence in the market through strategic media partnerships and external agency collaboration.
Cross-Functional Collaboration Partner with Sales, Product Management, R&D, and Executive Leadership to ensure marketing strategies are fully integrated with business objectives, driving market leadership, growth, and competitive advantage.
Marketing Infrastructure & Process Optimization Build and scale a marketing organization that fosters collaboration, agility, and high performance. Implement efficient processes and measurement frameworks to continuously improve marketing execution and maximize ROI.
Data-Driven Decision-Making Leverage marketing analytics, market research, and customer insights to refine strategies, optimize marketing spend, and ensure alignment with market demands and business priorities.
Qualifications:
10+ years of senior marketing leadership experience, ideally in consumer goods, manufacturing, or related industries.
Proven track record of creating and executing strategic, ROI-driven marketing initiatives that align with company growth goals and budgetary requirements.
Strong expertise in B2B and B2C marketing, brand development, and digital strategy.
Exceptional communication, leadership, and cross-functional collaboration skills.
A data-driven approach to marketing with experience using analytics tools (e.g., Power BI) to inform strategy and decision-making.
Education and Experience:
Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
Extensive experience in developing strategic marketing plans for product-centric organizations is highly desirable.
Experience building and motivating high-productivity teams.
Job Posted by ApplicantPro
$135k-204k yearly est. 5d ago
Marketing Manager, Marketing Communications
Hillrom 4.9
Marketing director job in Deerfield, IL
This is where your work makes a difference.
At Baxter, we believe every person-regardless of who they are or where they are from-deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job-you will find purpose and pride.
Your Role at Baxter
This is where your ideas lead to success
We're seeking a high-energy, creative, and strategic Marketing Manager to lead Marketing Communications & Digital Strategy for our US Advanced Surgery portfolio. This role will drive downstream digital and promotional strategy, shape brand messaging, lead social media engagement, and orchestrate our national conference presence.
Impact on the Business
This role is critical to the success of our Advanced Surgery portfolio. By aligning digital and promotional efforts with commercial objectives, the Marketing Manager will:
Accelerate market adoption of key products through targeted, data-driven campaigns.
Strengthen brand equity and customer loyalty by delivering consistent, high-impact messaging.
Drive above market growth by optimizing digital touchpoints and enhancing lead generation.
Amplify field force effectiveness through compelling tools and messaging that support sales conversations.
Position the portfolio as a leader in surgical innovation through strategic conference and thought leadership initiatives.
What you'll be doing:
Developing and executing integrated marketing communications strategies across digital, social, and promotional channels.
Owning branding and messaging for the US Advanced Surgery portfolio, ensuring consistency and impact across all touchpoints.
Leading social media strategy and execution to elevating brand awareness and engagement-an evergreen, foundational role responsible for building Baxter Advanced Surgery's digital presence from the ground up and establishing a lasting voice across key platforms
Driving planning and execution of major conferences and events, aligning with commercial objectives.
Collaborating closely with global branding counterparts to ensure alignment and leverage global assets.
Taking full ownership of the $500,000 marketing communications budget, including planning, allocation, and optimization.
Partnering cross-functionally with upstream marketing, sales, and external agencies to deliver high-impact campaigns. This includes Sales leadership (VP, AVPs & RMs), Global marketing leadership (Sr. Director and Associate Directors).
Championing innovation and challenge the status quo to drive meaningful business impact.
What you'll bring:
Minimum 5 years of marketing communications experience, preferably in healthcare or medical devices.
Degree in Business, Marketing, Communications, or a related field.
Proven success in digital marketing, brand strategy, and event management.
Strong leadership, collaboration, and project management skills.
Creative thinker with a passion for storytelling and driving results.
Comfortable navigating a fast-paced, dynamic environment.
Ability to travel up to 40%.
This position will be located in either Deerfield, IL or Raleigh, N.C.
Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.
We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.
The estimated pay range for this position is $104,000-$143,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less within the anticipated range based upon market data and other factors, all of which are subject to change.
Individual pay is based upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for a discretionary bonus. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time
US Benefits at Baxter (except for Puerto Rico)
This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter
Equal Employment Opportunity
Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
Know Your Rights: Workplace Discrimination is Illegal
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.
$104k-143k yearly Auto-Apply 14d ago
Vice President, Customer Marketing
Reynolds Consumer Products 4.5
Marketing director job in Lake Forest, IL
Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Vice President, Customer Marketing to join our team located at our headquarters in Lake Forest, IL.
Responsibilities
Your Role:
The Business Unit Vice President of Customer Marketing reports to the Business Unit President and is responsible for the overall strategy, leadership, business development, growth, and execution of Reynolds Consumer Products sales initiatives. This position will establish the long-range planning and attainment of sales goals and objectives to achieve return on investment and maximum profitability of the division. This position provides leadership, subject matter expertise and influence across RCP by setting business expectations for the creation of new business development/opportunities that support RCP's long-term strategy. It also leads, evaluates, and optimizes trade spending budgets and strategy across the business unit. We embrace and accept individual experiences and backgrounds to achieve a diverse and inclusive workplace.
You will have the opportunity to Make Great Things Happen!
Lead the business unit sales organization to set customer team sales targets, track results, and achieve goals for future growth and prosperity. Source, manage, and implement new business opportunities.
Develop, review and report on the business unit strategy, ensuring the strategic objectives are understood and executed by the sales team and aligned with the overall sales strategy of the company. Spearhead and assure flawless execution of the strategic business initiatives.
Strategize with sales organization leadership to manage customer relations and negotiate deals.
Direct a matrix sales organization to ensure cross business unit resources are executing specific sales programs within agreed upon parameters.
Present budget to the BU President for approval and prudently manage resources within those budgetary guidelines according to company policy and within ethical corporate governance guidelines. Ensure trade activities maximize short, medium, and long-term profitability.
Evaluate the market position of competing products, services, and organizations and their marketing and sales techniques. Proactively strategize competitive actions and respond to customer specific competitive strategies.
Develop, review and optimize sales strategies around distribution, shelving, merchandising/ promotions, and customer pricing to support overall BU and brand strategies while driving retailer categories and brand sales.
Lead pricing execution across our sales force and customers. Partner with Procurement for supporting information.
Develop expertise in trade management software, maintain customer inputs, and utilize data to optimize trade promotion ROI. Partner with other VPs of Customer Marketing and the Trade Operations team to progress our trade evaluation strategies.
Partner with Brand Marketing to develop plans for launching innovation into our retailers, manage slotting and trade investments, and coordinate customer specific shopper marketing programs.
Recruit, hire, train staff, evaluate employee performance and recommend or initiate promotions, transfers, and disciplinary action. Assures disciplined and structured sales environment is created and maintained.
Develop and evolve processes to ensure the simplest and most effective delivery of essential functions.
You will love it here if…
You put safety first, always
You listen, learn, and evolve
You are passionate about collaboration, teamwork, and achieving shared goals
You believe in treating all people with respect, operating ethically, and growing a diverse, equitable, and inclusive workplace
You are committed to improving our impact on local communities and creating positive experiences
Qualifications
We need you to have:
BA/BS degree in Sales, Marketing, Business or related field.
MBA or other advanced degree.
15+ years of related professional and progressive experience in the CPG industry. Additionally, have a minimum 5 years of Customer Marketing experience developing sales strategies and directing trade funding.
5+ years at an executive level in customer marketing management.
In-depth experience of multiple channels including food, drug, mass, value channel, eCommerce, and club.
Prior team management experience combined with a proven track record of developing, coaching and mentoring a professional sales staff.
Knowledge and thorough in-depth understanding of P&L management, business strategy and sales management.
Strong understanding of sales and customer marketing KPIs, trade promotion management and systems, pricing strategy, and shopper marketing.
Excellent written and verbal communication skills, including presentation skills and the ability to communicate and influence at all levels within the organization.
Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers.
Self-driven, motivated and results oriented with proven ability to identify and close new opportunities, building relationships and exceeding sales goals.
Comfortable working with and gaining the trust of upper-level leadership including CEOs, executives, and business partners.
Strong organizational skills.
Proven ability to negotiate and close complex deals.
Willingness to work a flexible schedule during key business deadlines.
Ability to travel.
Must be team-oriented with the ability to work on high collaboration and performance teams.
Proficient in MS Office.
If you answer yes to the following…we want to meet you!
Intellectual Curiosity: Do you have an inquisitive nature?
Problem Solving: Do you have a knack for tackling issues head-on?
Entrepreneurship: Do you enjoy taking ownership of your work?
Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
Growth Mindset: Do you focus on progress rather than perfection?
Continuous Improvement: Are you never satisfied with the status quo?
Want to know more? Check out our website or connect with us on LinkedIn!
Apply today to join a fast-growing innovative company!
Not a good fit but know someone who is? Please refer them!
Local candidates only, no relocation assistance available
#LI-Hybrid
Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!
For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at ******************************.
No recruiter calls or emails please.
Reynolds Consumer Products is an Equal Opportunity Employer EEO AA M/F/Vet/Disability.
Qualified applicants will receive consideration for employment without regard to their age, race, color, religion, national origin, sex, sexual orientation, protected veteran status, genetics, or disability.
Reynolds Consumer Products is an Equal Opportunity Employer that complies with the laws and regulations set forth in the following EEO is The Law Poster: ****************************************************************
The Pay Transparency Regulations Frequently Asked Questions can be found on this link:
Pay Transparency Regulations Frequently Asked Questions | U.S. Department of Labor (dol.gov)
The poster and the supplement can be found on this link.
*************************************************************
Posted Salary Range USD $270,000.00 - USD $285,000.00 /A Bonus Eligibility Role is eligible for 40% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.
$270k yearly Auto-Apply 3d ago
Vice President of Growth - Performance Marketing
Catch Co 3.8
Marketing director job in Lombard, IL
Vice President of Growth - Performance Marketing (Full-Time, Remote) About the Company
We're CatchCo, makers of Mystery Tackle Box - the original fishing subscription box since 2012. Our mission is to Rescue Humanity From the Indoors. Today, we help millions get outside with products sold at Walmart, Dick's Sporting Goods, Amazon, and our website. We've moved past the venture-backed hype and are now under new ownership, building a lean, profitable, and lasting business. If you believe in getting people outdoors and doing work that matters, you'll fit right in.
Position Overview
CatchCo is hiring a Vice President of Growth (Performance Marketing) to own end-to-end profitable customer acquisition across paid media, creative performance, on-site conversion, marketing data/measurement, and lifecycle/email. This role has meaningful autonomy and accountability: you'll build a repeatable growth system grounded in unit economics and incremental profit-not platform-reported metrics.ments through sales and marketing levers.
Core Responsibilities
Growth P&L ownership - Own performance marketing end-to-end (ad → site → value), including budget allocation across media, people, and tools; make tradeoffs that protect profitability and payback.
Channel leadership - Lead strategy and execution across key acquisition channels (paid social, search, affiliates, and other performance channels where it makes sense), with clear accountability for results.
Measurement & data integrity - Build a single source of truth for acquisition and customer value (UTM taxonomy, event tracking, GA4/server-side instrumentation, warehouse integration such as BigQuery or equivalent) and make channel economics fully auditable.
Attribution & incrementality - Implement attribution rigor and incrementality testing (holdouts, geo/cohort tests, or equivalent) so decisions reflect incremental lift and profit-not vanity ROAS.
Experimentation engine - Establish a disciplined testing system (hypothesis → sizing → test → analysis → scale) across creative audiences, bidding, landing experience, and lifecycle/email.
Creative performance system - Build repeatable creative ops and a creative-to-scale process that increases the rate of scalable winners and reduces cycle time.
Funnel conversion improvements - Drive conversion-rate improvements through site and landing-page testing, working tightly with ecom/product stakeholders.
Lifecycle & retention levers - Own/lead email and lifecycle strategy (onboarding, reactivation, subscription and retention campaigns) and partner cross-functionally to improve repeat purchase and LTV.
Team & partner buildout - Recruit, onboard, and lead a high-output team (FT + contractors/agencies/freelancers as needed), with clear success metrics and operating cadence.
Operating rhythms & communication - Create clear weekly/monthly rhythms and concise written updates that keep Finance, Data, Ops, and leadership aligned and moving fast.
What Makes You the Right Fit
You're a hands-on performance marketer who can run campaigns yourself early, then build systems so the team doesn't depend on you forever.
You know how to scale acquisition without lying to yourself-incrementality, unit economics, and clean measurement are non-negotiable.
You've built (or owned) rigorous tracking and analytics workflows and can explain the “why” behind every number.
You run tight experimentation loops and turn results into repeatable playbooks-not one-off wins.
You have strong creative judgment and know how to operationalize creative testing to produce scalable winners.
You're comfortable making hard calls with a P&L mindset: scale, pause, reallocate-whatever protects profit.
You communicate crisply, align cross-functional partners, and operate well in a lean, remote-friendly environment.
You're technically fluent (GA4, server-side tracking, data warehouses like BigQuery or equivalent, basic SQL, and ad-platform tooling/APIs).
Requirements
10+ years in performance marketing or growth with ownership of profitable customer acquisition.
Prior ownership of a growth or acquisition P&L.
Experience across paid social, paid search, affiliates, and other scalable performance channels.
Strong measurement and analytics experience (UTMs, GA4/server-side tracking, data warehouse integration).
Experience driving CRO through site and landing-page experimentation.
Experience building and leading high-output teams and external partners.
Bonus: experience working in fishing or outdoors markets, and experience marketing consumer subscriptions.
$131k-190k yearly est. Auto-Apply 40d ago
Manager, Marketing Communications
Parts Town 3.4
Marketing director job in Addison, IL
at Parts Town
See What We're All About
As the fastest-growing distributor of restaurant equipment, HVAC and residential appliance parts, we like to do things a little differently. First, you need to understand and demonstrate our Core Values with safety being your first priority. That's key. But we're also looking for unique enthusiasm, high integrity, courage to embrace change…and if you know a few jokes, that puts you on the top of our list!
Do you have a genius-level knowledge of original equipment manufacturer parts? If not, no problem! We're more interested in passionate people with fresh ideas from different backgrounds. That's what keeps us at the top of our game. We're proud that our workplace has been recognized for its growth and innovation on the Inc. 5000 list 15 years in a row and the Crain's Fast 50 list ten times. We are honored to be voted by our Chicagoland team as a Chicago Tribune Top Workplace for the last four years.
If you're ready to roll up your sleeves, go above and beyond and put your ambition to work, all while having some fun, let's chat - Apply Today!
Perks
Parts Town Pride - check out our virtual tour and culture!
Quarterly profit-sharing bonus
Hybrid Work schedule
Team member appreciation events and recognition programs
Volunteer opportunities
Monthly IT stipend
Casual dress code
On-demand pay options: Access your pay as you earn it, to cover unexpected or even everyday expenses
All the traditional benefits like health insurance, 401k/401k match, employee assistance programs and time away - don't worry, we've got you covered.
The Job at a Glance
In this role, you'll help shape how we tell our story - inside the company and externally to our customers, partners, the industry, and beyond. You'll help lead public relations and internal communications efforts along with Parts Town brand campaigns, with a special focus on ecommerce and innovation projects. You'll partner with teams across the business to create integrated campaigns that connect with our customers, partners, and team members to keep our communications cohesive, engaging, and true to the Parts Town brand.
A Typical Day
Build and execute internal communications strategies to keep teams connected, delivering clear, engaging, and relevant messaging including overseeing Global Fulfillment Center communications, the weekly newsletter, company events, and other internal channels.
Partner closely with teams across the business to gather and share news and updates, integrating them into the overall communications plan.
Support PR initiatives, in partnership with our agency and internal teams, to execute PR efforts that strengthen our reputation and elevate our thought leadership.
Partner closely with the Ecommerce team to support product launches and new features, managing integrated marketing efforts
Oversee the marketing communications editing and approval process of creative requests to ensure high-quality standards and brand alignment
Closely manage deadlines and tightly monitor budgets across all marketing channels including managing external partners.
Monitor and analyze the performance of marketing and communications campaigns and tactics, providing regular reports on key metrics while informing/optimizing marketing strategy
Any other duties needed to help drive our Vision, fulfill our Mission, and support our Core Values
To Land This Opportunity
You have 6+ years of integrated marketing and communications experience - bonus points for B2B marketing experience
You bring experience in marketing communications and demonstrate strong writing skills and attention to detail, with the ability to develop clear, engaging, and effective messaging across multiple channels and audiences
You are a self-starter who thrives in a fast-paced environment; You know how to dive in on your own and figure things out without supervision
You can help shape the big picture but can roll up your sleeves to execute on the day-to-day tasks in order to get the job done
You don't see the world in black and white and can navigate the gray areas with curiosity and drive for results
You understand how to manage your time in a meeting/call-intensive environment
You are willing and able to travel a few times a year to tradeshows, meetings (internal and/or customer) and events
You have impeccable interpersonal, communication, organization and project management skills
You can collaborate cross-functionally and remotely with key stakeholders across the business to build alignment and support for campaigns - from strategy and planning through objectives and execution, metrics and analysis
Bonus points if you have earned a bachelor's degree
About Your Future Team
Our Marketing team is an eclectic bunch who likes to have fun and eat (we are in the foodservice space after all). If you have a wealth of knowledge of pop culture, you like sci fi or can bake a mean chocolate chip cookie, you'll fit in just fine…
At Parts Town, we value transparency and are committed to ensuring our team members feel appreciated and supported. We prioritize our positive workplace culture where collaboration, growth, and work-life balance are celebrated. The salary range for this role is $90,149.45 - $121, 660.03 annually which is based on including but not limited to qualifications, experience, and geographical location. Parts Town is a pay for performance-company. In addition to base pay, some roles offer a profit-sharing program, and an annual bonus depending on the role. Our comprehensive benefits package includes health, dental, and vision insurance, 401(k) with match, employee assistance programs, paid time off, paid sick time off, paid holidays, paid parental leave, and professional development opportunities.
Parts Town welcomes diversity and as an equal opportunity employer all qualified applicants will be considered regardless of race, religion, color, national origin, sex, age, sexual orientation, gender identity, disability or protected veteran status.
$90.1k-121.7k yearly Auto-Apply 16h ago
Marketing Communications Manager
Palfinger AG
Marketing director job in Schaumburg, IL
At PALFINGER, we have been lifting goods to a new level for over 90 years - with a pioneering and passionate spirit. As a global technology and engineering company, we are the world's leading manufacturer and supplier of innovative crane and lifting solutions. Our success is based on the tireless efforts of our approximately 12,350 employees, who contribute their ideas and energy to our vision. With us, you can expect a dynamic working environment full of opportunities for personal and professional development. Become part of our team and start your career at PALFINGER.
PALFINGER is seeking a high-impact Marketing Communications Manager in Schaumburg, IL to drive global marketing strategies across the North American region. Reporting to the Senior MarketingDirector, you will lead integrated campaigns that elevate our brand and amplify our products and innovations. In this pivotal role, you'll craft messaging that connects, engages, and inspires our customers.
Your Responsibilities
* Implementing global marketing communication plans regionally and developing regional campaigns in close cooperation with the Global Brand & Marketing Communications team.
* Execute and implement global concepts in the North America market in close collaboration with the Global Marketing Team and regional marketing colleagues.
* Lead the creation of compelling brand and product content across multiple platforms, including digital, social media, print, and events, to engage and educate target audiences.
* Translate strategic objectives into creative concepts and regional campaign directions, developing and activating product and solution campaigns that drive awareness, lead generation, and support for sales and service efforts across North America.
* Ensure all marketing and communication materials adhere to global brand guidelines while delivering culturally relevant, market-fit, and customer-focused messaging.
Your Qualifications
* Bachelor's degree in marketing, communications, business administration, or a related field.
* Proven experience (5+ years) in marketing & communication, with a track record of developing and implementing successful strategies in a similar role.
* Exceptional written and verbal communication skills, with the ability to craft compelling messages for different audiences and channels.
* Creative thinking and problem-solving abilities, with a strategic mindset and a passion for driving business results through innovative marketing communication.
* Strong project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
* Strong working knowledge of MS Word, Excel and PowerPoint.
What We Offer
* Salary Range $108,000 - $119,000
* 401(k) with Company match.
* Medical, dental, vision, life, accidental death and dismemberment insurance, and short- and long-term disability (depending upon state). Wellness program offered.
* Paid Company holidays and paid Personal Time Off (PTO).
* Opportunity for continuous learning and career growth.
This job posting describes the general nature of work performed by employees within this classification. The information on this posting is not designed to contain a comprehensive list of all responsibilities required of employees assigned to this job. Other duties may be assigned.
PALFINGER is not utilizing any external recruiting agencies for this opportunity.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.
Equal Opportunity Employer/Vet/Disabled
Apply with registration
Michaeline Dougala
Talent Acquisition Strategist
$108k-119k yearly 48d ago
Associate Director, Marketing and Communications - Trienens Institute
Northwestern University 4.6
Marketing director job in Evanston, IL
Department: Trienens Institute Salary/Grade: EXS/9 The Associate Director (AD) at the Paula M. Trienens Institute for Sustainability and Energy (Trienens) plays a key role in developing, shaping and executing the Institute's integrated marketing and communications (MarComm) strategy. This position is responsible for elevating the visibility of Trienens and its affiliated centers by highlighting Northwestern's leadership in sustainability and energy through compelling, original content and strategic outreach. The AD oversees the Trienens MarComm team, guiding the creation and distribution of multimedia content that aligns with the Institute's strategic priorities. This includes managing staff, freelance writers, and contractors, as well as developing media partnerships to amplify the Institute's impact across internal and external channels.
In addition to overseeing content development for high-level strategic communications with Trienens advisory boards, including the Executive Council, Industrial Affiliates Program members, the AD supports the development of materials that reflect the Institute's mission, research excellence, and stakeholder engagement. The AD also supports targeted engagement efforts with key stakeholder cohorts-such as researchers, industry leaders, nonprofit organizations, policymakers, alumni, and donors. These efforts are designed to foster new partnerships and expand the Institute's influence and collaborative reach.
This role requires close collaboration with the Trienens leadership team, including the Executive Director, Senior Director of Operations and Outreach, and affiliated faculty, and offers a unique opportunity to shape the Institute's public presence and strategic communications at a critical time for global sustainability and energy innovation.
Some travel and evening and/or weekend hours may be necessary
* For fullest consideration, please submit a resume, cover letter, and writing sample (on same PDF upload as cover letter)*
Specific Responsibilities:
Marketing and Communications
* Oversee the strategic vision and integrated brand positioning for the Trienens Institute and ISEN Centers, ensuring alignment with financial, reputational, and programmatic goals.
* Direct the implementation of comprehensive marketing and communications strategies across digital, print, and social platforms in collaboration with the Senior Communications Manager and MarComm team.
* Create and produce original multimedia content (e.g., copy, video) that highlights sustainability and energy leadership, partnering with University Marketing & Communications to amplify reach.
* Design strategic campaigns and collateral to support Institute initiatives, events, and fundraising efforts, including materials for Alumni Relations and Foundation Relations.
* Manage Institute publications and freelance contributors to ensure high-quality, consistent output.
* Cultivate and maintain relationships with academic units, corporations, nonprofits, and alumni to enhance visibility and engagement.
* Conceptualize and promote thought leadership events that showcase cutting-edge research and policy in sustainability and energy.
* Guide the development of strategic collateral to position Institute programs and infrastructure for philanthropic and sponsored support.
Strategic Planning and Development
* Develop and implement a comprehensive Institute strategy designed to continually grow and improve programs and build internal/external engagement with appropriate consultation from Institute leadership. Re-evaluates and refines strategic plan regularly to ensure Institute stays forward-looking, innovative, and opportunistic with respect to new programs, projects and collaborations.
* Represent the Institute with central offices such as Alumni Relations and Development, and Corporate Engagement, to pitches Institute's existing and/or new projects and programs for Institute-sourced or University-sourced philanthropic or sponsored support, including but not limited to prospective donors, new Executive Council members, Center funding, corporate sponsorship, etc.
* Iteratively benchmark Institute and its new and existing programs against academic peers/competitors to establish credible brand, engagement, and development positioning.
Events
* Develop, plan & implement strategies, goals & approach for programs & events/co-sponsored events (speakers, roundtables, symposia, etc) in coordination with Institute partnerships and research teams.
* Oversee creation of events designed to implement program/project objectives.
* Collaborate with internal/external partners to ensure that events are implemented and meet or exceed planned goals.
Administration and compliance
* Oversee the budget for Institute marketing and communications related activities.
* Compile donor reports annually in conjunction with the Office for Alumni Relations and Development (ARD)
Miscellaneous
Performs other duties as assigned.
Minimum Qualifications:
* Successful completion of a full 4-year course of study in an accredited college or university leading to a bachelor's or higher degree in a major such as journalism, communications, public relations, or related field; OR appropriate combination of education and experience.
* 5 years' experience managing program development in a fast-paced environment
* Demonstrated project management experience
Preferred Qualifications:
* Masters degree in journalism or a communications-related field
* 5+ years professional experience working in public relations, journalism, or communications (or equivalent experience)
* Experience leading an operational team
* Prior experience working at a university, particularly a research university
* Project Management certification
* Excellent writing and editing skills; creative drive to generate compelling communications materials for varied audiences
* Strong interpersonal, communication, and facilitation skills
* Familiarity with basic HTML / website content-management platform, Adobe product suite (Photoshop, InDesign, etc), Canva, etc.
* Comfort with multi-tasking and work in a high-energy, fast paced environment
* Ability to prioritize with firm deadlines, and to work independently
* Ability to establish and maintain good relationships with a variety of constitutes, including faculty, board members, administrators, students and co-workers
* Breadth of sustainability and energy knowledge, particularly as demonstrated with a writing portfolio spanning topics in science/technology, financial, and policy/regulatory environments
* Demonstrated experience / original work in graphic design and multimedia communications (photography, magazine, audio, video, etc.)
Target hiring range for this position will be between $87,000-$95,000 per year. Offered salary will be determined by the applicant's education, experience, knowledge, skills and abilities, as well as internal equity and alignment with market data
Benefits:
At Northwestern, we are proud to provide meaningful, competitive, high-quality health care plans, retirement benefits, tuition discounts and more! Visit us at *************************************************** to learn more.
Work-Life and Wellness:
Northwestern offers comprehensive programs and services to help you and your family navigate life's challenges and opportunities, and adopt and maintain healthy lifestyles.
We support flexible work arrangements where possible and programs to help you locate and pay for quality, affordable childcare and senior/adult care. Visit us at ************************************************************* to learn more.
Professional Growth & Development:
Northwestern supports employee career development in all circumstances whether your workspace is on campus or at home. If you're interested in developing your professional potential or continuing your formal education, we offer a variety of tools and resources. Visit us at *************************************************** to learn more.
Northwestern University is an Equal Opportunity Employer and does not discriminate on the basis of protected characteristics, including disability and veteran status. View Northwestern's non-discrimination statement. Job applicants who wish to request an accommodation in the application or hiring process should contact the Office of Civil Rights and Title IX Compliance. View additional information on the accommodations process.
#LI-EN1
$87k-95k yearly 60d+ ago
Marketing Communications Manager
Northwestern Mutual 4.5
Marketing director job in Franklin, WI
You and Northwestern Mutual. We believe relationships are built on trust. That our lives and our work matter. And we're much stronger together than we are apart. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual.
Our business is about helping people secure their financial futures, and that starts with putting people first - our clients, our employees and our field representatives. Northwestern Mutual is known for financial strength. We're strong, innovative and growing. Come grow with us.
Job Description
At Northwestern Mutual, we believe relationships are built on trust. That our lives and our work matter. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual.
We're strong and growing. In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We're strong, innovative and growing.
We invest in our people. We provide opportunities for employees to grow themselves, their career and in turn, our business.
We care. We make a positive difference in our communities. Nationally, thousands have benefitted from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they're passionate about.
We are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law.
Position Summary:
As part of our growing Client Experience team, you will play a key role in defining and delivering outstanding communications that create a distinctive client experience. You will drive improvements to client communication content and omnichannel delivery (print, email, web, etc) for assigned projects or experiences such as billing and annual policy statement modernization, client notifications and confirmations, and servicing correspondence.
Key Accountabilities:
Partner/consult with business areas on delivering distinct client experiences
Manage development of communications (copy/design)
Oversee creation and maintenance of client communication experience journey maps
Develop and execute roadmap for implementing communication improvements that address client pain points and unmet needs across delivery channels
Direct project research (e.g. use case definition, explaining and clarifying business process, impact to people and processes, etc)
Develop business requirements and define budget needs for assigned projects
Manage implementation, including support teams
Identify impact metrics and interpret reported analytics
Bring Your Best! What this role needs:
Bachelor's degree with an emphasis in marketing/communications, Business or related field
6+ years of experience/knowledge of marketing and communication operations/processes to include analysis, design, documentation, and production using industry best practices and standards
Attention to detail and ability to manage cross-functional client experience communication initiatives. Strong understanding and proven experience managing omnichannel projects that include email marketing, web, mobile and print components.
Experience with messaging matrixes and demonstrated understanding of how to unify messaging across a series of independent documents to enhance end-to-end client experience
Strong project management skills with ability to deliver projects on time, within budget and at required level of quality
Demonstrated ability to solve complex problems using in-depth analysis and best practices to develop new perspectives on existing solutions or create new, inventive and enduring solutions.
Ability to negotiate, influence, and build credibility and strong partnerships in matrixed organization across business functions and levels
Excellent communication skills for internal collaboration and development of client communications.
Change agent dedicated to continuous learning and improvement and comfortable in ambiguous situations where roles are not always clearly defined.
Knowledge and experience in financial services industry is preferred.
Req ID: 16121
Position Type: Regular Full Time
Education Experience: Bachelor's Required
Employment Experience: 6-8 years
Licenses/Certifications:
FLSA Status: Exempt
Posting Date: 08/02/2017
$58k-74k yearly est. 60d+ ago
Senior Manager, Affinity Marketing
Moen 4.7
Marketing director job in Deerfield, IL
Fortune Brands Innovations, Inc. is an industry-leading home, security and digital products company. We're focused on exciting opportunities within the home, security and commercial building markets. Our driving purpose is to elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.
At Fortune Brands, we're building something big. We're advancing exciting innovations in all of our products and processes. We're delivering trust, dependability, sustainability, and style. To make it all happen, we've transformed our workplace into an environment where smart, ambitious people have the support to reach their fullest potential.
When you join Fortune Brands, you become part of a high-performing team empowered to think big, learn fast and make bold decisions. We support an inclusive culture where everyone is encouraged be their authentic selves, and where our differences and unique perspectives are a key strength.
Explore life at Fortune Brands here.
Job Description
As the Senior Manager, Affinity Marketing, you will lead the strategic development and execution of partner marketing initiatives for Flo, our smart water security brand. In this highly collaborative role, you'll work closely with affinity partners to create and implement marketing strategies that effectively reach their customer bases driving brand awareness, adoption, and measurable sales outcomes.
You'll play a central role in aligning internal cross-functional teams, including Brand, Digital, and Sales, to deliver scalable and results-oriented programs. This role is ideal for a strategic, relationship-driven professional who thrives in a fast-paced environment and is motivated by working together to drive shared success.
At FBIN, we value individuals who can Think Fast, using data and insights to make thoughtful, timely decisions. Work It Together, building trust and collaboration across internal teams and external partners. And Make the Hard Call, thoughtfully balancing competing priorities and focusing on the work that matters most.
POSITION LOCATION: This role is eligible for a hybrid schedule our of our Deerfield, IL office or San Francisco, CA office. Effective mid-2025, Fortune Brands will transition to a new world-class campus in Deerfield, IL. The campus will offer vibrant workspaces for collaboration, along with amenities for dining, onsite daycare, fitness, and recreation.
What you will be doing:
Develop and execute partner marketing strategies that enable affinity partners to effectively market the Flo by Moen product to their customers or members.
Collaborate with Affinity Account leads to align marketing tactics with sales goals and partner objectives.
Lead integrated marketing efforts across Moen and partner teams (Brand, IT, eCommerce, Digital) to meet quarterly revenue targets.
Manage, measure, and optimize partner-driven customer acquisition initiatives, using insights to improve ROI and influence decision-making.
Co-develop PR and earned media strategies with the Moen Brand team to generate consumer interest and drive measurable partner sales.
Serve as the key marketing and PR contact for a diverse set of affinity partners, ensuring alignment on go-to-market strategies and shared goals.
Apply business and financial acumen to make strategic recommendations that support revenue and margin growth.
Oversee the marketing budget for Flo Insurance and Affinity Sales, ensuring spend efficiency and accountability.
Lead and support direct reports in managing event/tradeshow strategies and achieving key performance targets.
Act as a trusted advisor and consultant to partners, offering guidance that drives adoption, engagement, and long-term growth.
Stay ahead of market and industry trends through field travel, competitive analysis, and collaboration with Sales, Segment, and Category Management teams.
Qualifications
Bachelor's degree in Marketing, Business, or related field.
7+ years of marketing experience, including digital marketing, preferably with experience marketing products or services through partners.
2+ years of team leadership experience with the ability to mentor and develop talent.
Demonstrated success in influencing partners and co-marketing efforts to reach end consumers.
Knowledge of multi-channel marketing tactics such as email, paid media, social media, webinars, and more.
Strong collaborative skills and the ability to build trust across internal and external stakeholders.
Excellent analytical, organizational, and problem-solving capabilities with a financial mindset.
Clear and effective communication skills across all levels of the organization.
Proficient in Microsoft Office Suite.
Willingness and ability to travel approximately 25%.
PREFERRED QUALIFICATIONS:
MBA or advanced degree.
Prior experience in the insurance or affinity marketing space.
Experience managing marketing budgets and developing partner marketing programs.
Familiarity with digital marketing platforms and analytics tools.
Additional Information
Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $105,000 USD - $165,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.
At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits, adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to foster a sense of belonging for all associates.
Fortune Brands is built on industry-leading brands and innovation within the high-growth categories of water, outdoors and security. The Company makes innovative products for residential and commercial environments, with a growing focus on digital solutions and products that add luxury, contribute to safety and enhance sustainability. To learn more, visit our website at fbin.com.
Equal Employment Opportunity
Fortune Brands is an equal opportunity employer. Fortune Brands evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
Reasonable Accommodations
Fortune Brands is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at [email protected] and let us know the nature of your request along with your contact information.
Important Notice: Protect Yourself from Fraudulent Job Postings
To protect yourself from fraudulent job postings or recruitment scams, please note that Fortune Brands job postings are exclusively hosted on our website at fbin.com/careers via our SmartRecruiters platform. Fortune Brands will never request banking information or sensitive personal details until an offer of employment has been accepted and the onboarding process begins.
$105k-165k yearly 19d ago
Senior Manager Specialty Collections Marketing
Versiti 4.3
Marketing director job in Milwaukee, WI
Versiti is a fusion of donors, scientific curiosity, and precision medicine that recognize the gifts of blood and life are precious. We are home to the world-renowned Blood Research Institute, we enable life saving gifts from our donors, and provide the science behind the medicine through our diagnostic laboratories. Versiti brings together outstanding minds with unparalleled experience in transfusion medicine, transplantation, stem cells and cellular therapies, oncology and genomics, diagnostic lab services, and medical and scientific expertise. This combination of skill and knowledge results in improved patient outcomes, higher quality services and reduced cost of care for hospitals, blood centers, hospital systems, research and educational institutions, and other health care providers. At Versiti, we are passionate about improving the lives of patients and helping our healthcare partners thrive.
Position Summary
The Senior Manager, Specialty Collections Marketing provides enterprise leadership for Versiti's highest-value specialty donor products-Platelets and Group O blood collections. This role sits within the Integrated Donor Marketing team and is responsible for developing and executing data-driven product marketing strategies that grow donor participation, increase frequency, and ensure Versiti meets forecasted clinical demand while minimizing imports and operational volatility. This leader owns the end-to-end marketing strategy for these products, aligning donor lifecycle marketing, incentives, messaging, and conversion pathways with supply-and-demand forecasting, center capacity, and hospital customer needs. The role partners deeply with Inventory Management, Hospital Services, Recruitment, Donor Services, Call Center, and Operations, and provides direct leadership to specialty marketing and program execution staff. Given the critical revenue, margin, and patient-care impact of Platelet and Group O collections, this role requires advanced analytical capability, strong people leadership, and the ability to influence complex, cross-functional systems at scale.
Total Rewards Package
Benefits
Versiti provides a comprehensive benefits package based on your job classification. Full-time regular employes are eligible for Medical, Dental, and Vision Plans, Paid Time Off (PTO) and Holidays, Short- and Long-term disability, life insurance, 7% match dollar for dollar 401(k), voluntary programs, discount programs, others.
Responsibilities
Specialty Product Marketing Strategy 30% Own and execute the integrated marketing strategy for Platelet and Group O collections, including donor acquisition, retention, frequency growth, and reactivation. Serve as the product marketing lead for specialty collections, translating demand forecasts and operational constraints into targeted donor engagement strategies. Develop differentiated value propositions, messaging frameworks, and donor journeys for Platelet and Group O donors.
Demand, Forecasting & Performance Management 20% Partner with Inventory Management and Hospital Services to align marketing strategies with forecasted demand, customer needs, and yield performance. Analyze, forecast, and model specialty collection needs using donor behavior, show rates, center capacity, machine availability, and seasonal trends. Establish and manage KPIs and dashboards for specialty collections performance, providing actionable insights and recommendations to senior leaders.
Integrated Donor Marketing Leadership 25% Actively participate as a senior leader within the Integrated Donor Marketing team, ensuring specialty collections strategies align with enterprise donor lifecycle, frequency, and incentive frameworks. Collaborate with campaign, loyalty, and engagement leads to ensure Platelet and Group O donors experience a cohesive, differentiated journey.
People Leadership & Program Oversight 10% Directly manage and coach the Platelet Program Coordinator and Integrated Donor Marketing Strategist, setting clear priorities, performance expectations, and development plans. Ensure seamless execution of specialty marketing programs across centers, call center, and donor services teams.
Incentives, Conversion & Optimization 10% Lead the development and evaluation of specialty donor incentive strategies in partnership with Donor Marketing and Finance. Design and optimize donor conversion models to identify high-potential donors and guide frontline recruitment efforts.
Cross-Functional Influence 5% Collaborate and influence across Donor Services, Recruitment, Call Center, Operations, Training, and Marketing to ensure specialty collections strategies are understood, adopted, and executed consistently. Partner with Training & Development to ensure donor-facing messaging, talking points, and conversion strategies are embedded across teams.
Performs other duties as required or assigned which are reasonably within the scope of the duties in this job classification
Understands and performs in accordance with all applicable regulatory and compliance requirements
Complies with all standard operating policies and procedures
Qualifications
Education
Bachelor's Degree Marketing, Business, Communications or related field required
Master's Degree Marketing, Business, Communications or related field desired
Experience
4-6 years Product marketing, donor marketing, analytics, or demand-driven marketing roles required
1-3 years Demonstrated experience leading complex, cross-functional teams and initiatives required
1-3 years Demonstrated experience leading, hiring, developing and engaging team members required
Knowledge, Skills and Abilities
Strong analytical, forecasting, and modeling capability required
Ability to translate complex data into clear marketing and operational strategies required
Proven ability to influence without authority across diverse teams required
Strategic thinker with strong execution discipline required
Excellent communicator required
Strong project planning, execution and change management capabilities required
Tools and Technology
Personal Computer (desk top, lap top, tablet) General office equipment (computer, printer, fax, copy machine) required
Microsoft Suite (Word, Excel, PowerPoint) required
#LI-EH1
#LI-Hybrid
Not ready to apply? Connect with us for general consideration.
$100k-128k yearly est. Auto-Apply 7d ago
Events & Marketing Manager
Gecko Hospitality
Marketing director job in Brookfield, WI
Events & Marketing Manager
Full Service
We are seeking a dynamic and experienced Events & Marketing Manager to lead our events program and drive marketing initiatives for our vibrant, full-service entertainment venue located in Brookfield, WI. This role is pivotal in creating memorable experiences for our guests, increasing brand visibility, and driving revenue through strategic event planning and targeted promotions. The ideal candidate is a hospitality-savvy professional with a proven track record of executing successful events and building a strong social media presence from the ground up. Apply today in Brookfield, WI, and take the next step in your career.
Title of Position: Events & Marketing Manager
Job Description: The Events & Marketing Manager plans, coordinates, and executes all on-site private parties, corporate events, and venue-led public activations. You will manage the events calendar, foster partnerships with local businesses and organizations, and analyze event performance to optimize future functions. The role also includes developing our social media presence, maintaining a content calendar, engaging with audiences, and producing promotional photos and videos. You'll design and track marketing promotions, manage email and SMS campaigns, oversee in-venue signage, and collaborate with operations, kitchen, bar, and external partners to ensure seamless event execution and promotional support.
Benefits
· Competitive Salary
· Health Insurance
· Paid Time Off
· Performance-Based Bonus
Qualifications
· 2-4+ years' direct experience in event management and marketing, preferably in hospitality or entertainment
· Flexible schedule, including evenings, weekends, and holidays as needed
· Excellent project management and organizational skills
· Proficiency in Canva or Adobe Creative Suite
· Advanced knowledge of major social platforms and management tools
Apply Now - Events & Marketing Manager in Brookfield, WI. Send your resume to ****************************
$70k-93k yearly est. Easy Apply 29d ago
Director of Channel Marketing
Zurn Elkay Water Solutions
Marketing director job in Milwaukee, WI
The Company
Zurn Elkay Water Solutions Corporation is a thriving, values-driven company focused on doing the right things. We're a fast growing, publicly traded company (NYSE: ZWS), with an enduring reputation for integrity, giving back, and providing an engaging, inclusive environment where careers flourish and grow.
Named by Newsweek as One of America's Most Responsible Companies and an Energage USA Top Workplace, at Zurn Elkay Water Solutions Corporation, we never forget that our people are at the center of what makes us successful. They are the driving force behind our superior quality, product ingenuity, and exceptional customer experience. Our commitment to our people and their professional development is a recipe for success that has fueled our growth for over 100 years, as one of today's leading international suppliers of plumbing and water delivery solutions.
Headquartered in Milwaukee, WI, Zurn Elkay Water Solutions Corporation employs over 2800 employees worldwide, working from 24 locations across the U.S., China, Canada, Dubai, and Mexico, with sales offices available around the globe. We hope you'll visit our website and learn more about Zurn Elkay at zurnelkay.com.
If you're ready to join a company where what you do makes a difference and you have pride in the work you are doing, talk to us about joining the Zurn Elkay Water Solutions Corporation family!
If you are a current employee, please navigate here to apply internally.
The Director of Channel Marketing is responsible for shaping and executing marketing strategies that fuel business growth across the Zurn Elkay product portfolio and increase brand visibility. Acting as a key liaison between the sales and marketing teams, this role is critical to supporting our rapidly expanding business. The Director will develop and implement strategic marketing programs and go-to-market communications designed to drive demand generation for our plumbing & mechanical and wholesale teams. The ideal candidate will prioritize leadership, continuous improvement, and fostering a strong company culture, strengthening internal relationships and growing market share.
Responsibilities
Execute Go-to-Market Channel Strategy: Build and nurture strong relationships with sales partners to plan and execute strategic go-to-market plans, playbooks, and campaigns for both internal teams and our independent third party rep agencies. Responsible for creating a channel and national account marketing programs and support initiatives that aligns with the sales plan and forecast, covering brand, merchandising, and promotional strategies, all supported by clear goals, objectives, and business metrics.
Co-op Strategy Management: Lead partner marketing programs that drive sales and bring the brand experience to local markets. Develop multi-year marketing strategies and integrated plans that include merchandising, incentive programs, promotional plans, selling tools, and distribution strategies designed to drive revenue. Identify key partnership opportunities, manage budgets, and oversee calendars for commercial partners to drive KPIs.
Measure & Communicate Impact: Track the effectiveness and ROI of marketing programs, promotions, and initiatives, providing timely insights and recommendations to General Managers and senior leadership.
Sales Enablement & Customer Support: Provide strategic guidance and marketing support to sales teams, empowering them to promote Zurn Elkay products effectively and in alignment with channel objectives. Collaborate with product marketing and sales teams to deliver the best resources and events for product and brand positioning. Oversee Event Marketing, including Trade Shows and Partnerships, to generate awareness and leads. Develop KPIs and implement a reporting system to track the effectiveness of marketing programs. Lead continuous improvement initiatives and address any gaps in performance.
Marketing Communications: Develop and lead a communication strategy for product updates and events. Oversee the rep portal and manage weekly communications. Actively gather and incorporate Voice of Customer (VOC) feedback for ongoing adjustments and improvements.
Ensure Program Profitability & Compliance: Review and assess the financial performance of channel programs to ensure alignment with internal guidelines and profitability targets.
Integrated Marketing Leadership: Lead and develop a team of strategic marketers, working closely with demand generation, product marketing, and regional sales teams. Ensure a cohesive and integrated marketing strategy that drives revenue growth and market success.
Monitor Market Dynamics: Stay ahead of industry trends, market sizing, and competitor activity to inform strategic decisions and proactively address product and promotional gaps
Engage in Industry Leadership: Represent Zurn Elkay at trade shows, seminars, and professional events to promote the brand, share best practices, and identify new business opportunities Travel to customers, suppliers, trade shows and in-market events as needed, up to 30%.
Education and Experince
Bachelor's degree in Marketing, Business or related field is required
12+ years of strategic channel marketing and managing a team
Experience in sales, a plus
A positive influencer who thrives in a fast paced, evolving environment and is skilled and driving progress and transformative change.
Strong ability to navigate organizational boundaries and build relationships to achieve objectives.
Able to travel up to approximately 30% of time
Total Rewards and Benefits
Competitive Salary
Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance
Matching 401(k) Contribution
Health Savings Account
Up to 3 weeks starting Vacation (may increase with tenure)
12 Paid Holidays
Annual Bonus Eligibility
Educational Reimbursement
Matching Gift Program
Employee Stock Purchase Plan - purchase company stock at a discount!
**THIRD PARTY AGENCY: Any unsolicited submissions received from recruitment agencies will be considered property of Zurn Elkay, and we will not be liable for any fees or obligations related to those submissions.**
Equal Opportunity Employer - Minority/Female/Disability/Veteran
$112k-167k yearly est. Auto-Apply 2d ago
Marketing and Communications Manager
Shelter Youth & Family Services
Marketing director job in Arlington Heights, IL
JOB TITLE: Marketing and Communications Manager
REPORTS TO: Chief Marketing and Communications Officer
Shelter Youth & Family Services provides emergency housing, community-based services, and support for youth and families in crisis. Founded in 1975, we've grown into a leading voice for child welfare, human trafficking response, foster care innovation, and trauma-informed care in Illinois. With a current budget of $10M and ambitious plans to grow to $15M, our mission is to end the cycle of abuse and neglect by providing safe, healthy, and stable lives for children and families.
Shelter Youth & Family Services is committed to providing safe, inclusive, and supportive resources for youth and families from all backgrounds and identities. We actively strive to create an environment that supports all employees, placing value in contributions from people from diverse backgrounds, and honoring all experiences, perspectives, and unique identities. Our mission is to protect children, strengthen families, and transform communities. Joining us in this role will give you a chance to help fulfill that mission and help the community. Shelter and its facilities are drug and smoke-free environments.
Learn more at shelter-inc.org.
Shelter Youth and Family Services encourages the application of all bilingual applicants to work with our client community. Applicants who can successfully certify their skill level in reading, speaking, and writing in two languages with the Illinois Department of Children and Family Services may receive an additional salary stipend. Certification testing is set by DCFS.
POSITION OVERVIEW
The Manager of Marketing & Communications plays a critical leadership role in advancing Shelter's mission by owning the planning, coordination, and execution of integrated marketing and communications efforts that strengthen awareness, engagement, and support. This role exercises independent judgment, sets priorities for day-to-day Marketing & Communications operations, and regularly makes recommendations that influence organizational strategy, fundraising performance, and public positioning.
Reporting to the Chief Marketing & Communications Officer, the Manager provides direct supervision and leadership to a small Marketing & Communications team (1.5 FTEs), ensuring high-quality execution, consistent messaging, and adherence to brand and trauma-informed standards. The Manager translates enterprise-level strategy into actionable plans, timelines, and workflows that drive measurable results.
This position balances strategic oversight with hands-on leadership, guiding campaigns, content development, and storytelling across digital, print, media, and community channels. A highly collaborative partner, the Manager works closely with Development, Programs, HR, and Outreach to support fundraising campaigns, recruitment efforts, and organizational initiatives, helping amplify Shelter's voice and impact across the communities it serves.
KEY RESPONSIBILITIES
Team Leadership & Collaboration
Provide day-to-day leadership, supervision, and performance management for marketing and communications staff, setting clear priorities, expectations, and accountability.
Foster a high-performing, collaborative team culture that encourages professional growth, innovation, and continuous improvement.
Partner closely with the Chief Marketing & Communications Officer to translate strategic direction into executable plans and systems.
Marketing & Communications Strategy Execution
Support the planning and execution of annual and multi-channel marketing and communications plans that advance Shelter's mission, fundraising goals, including mass grassroots donor acquisition and retention efforts, workforce needs, and public visibility.
Plan and own campaign management across print, digital, media, and community channels, including timelines, workflows, and quality standards.
Regularly analyze data and insights to proactively identify risks, gaps, and opportunities related to messaging, timing, and audience engagement.
Content Creation & Brand Stewardship
Partner closely with the Chief Marketing & Communications Officer to oversee Shelter's content strategy, ensuring consistent, high-quality storytelling across all platforms and audiences.
Review and approve key communications to ensure alignment with Shelter's brand, voice, values, and trauma-informed standards.
Maintain and enforce brand standards, serving as a resource and decision-maker for internal teams.
Oversee and contribute to the creation of compelling content, including newsletters, social media, website updates, press releases, and collateral.
Elevate the stories of children, families, and staff with sensitivity and authenticity.
Digital & Media Engagement
Oversee Shelter's social media and digital engagement strategy, setting goals for growth, reach, and engagement.
Leverage digital channels to support audience growth, engagement, and donor conversion, in collaboration with Development and the CMCO.
Support optimization of digital pathways (email, social, website) that encourage action, participation, and giving.
Oversee website content strategy and maintenance to ensure accuracy, accessibility, and alignment with organizational priorities.
Community Engagement & Outreach
Partner closely with the CMCO to oversee outreach strategy and efforts that support community engagement, events, and external partnerships through strategic communications
Represent Shelter at select events, panels, or initiatives, as appropriate.
Partner with internal teams to highlight opportunities for involvement and recognition of community supporters.
Organizational Participation
Develop and maintain systems, templates, and workflows that strengthen sustainability and reduce reliance on individual staff.
Stay informed on sector trends, best practices, and emerging tools, translating insights into practical recommendations.
Model Shelter's mission, values, and commitment to equity, inclusion, and client-centered care.
Stay informed on industry trends, best practices, and emerging technologies in marketing and communications.
Demonstrate commitment to Shelter's mission, values, and client-centered approach.
RESPONSIBITLITES
The ability to motivate, lead and direct staff
Must be professional, organized, creative and efficient, able to work successfully both individually and as a part of a team
Must be able to not only manage a team to do the work, but at times will need to do the work themselves
Supervise staff
ACCOUNTABILITY
The Manager of Marketing & Communications shall be supervised by the Chief Marketing & Communications Officer.
QUALIFICATIONS
Bachelor's degree in marketing, communications, public relations, or related field
3-5 years proven experience in marketing and communications, with a focus on strategic planning and campaign management
Strong leadership skills, with the ability to direct and motivate a team
Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders
Strategic thinker with the ability to keep the big picture in focus
Experience in the nonprofit sector, particularly in child welfare or social services, is preferred
Demonstrated commitment to and understanding of Shelter's mission, vision, and values
Must have a valid Illinois driver's license, automobile, and must submit proof of Illinois auto insurance.
Must complete a Medical and T.B. test. Must be fully vaccinated against COVID-19, according to the latest CDC guidelines
Must be fingerprinted by the State of Illinois and must submit to a full background check through the Illinois Department of Children and Family Services
Must submit official educational transcripts from the last school in which a degree was awarded.
Ability to lift 40 lbs.
PHYSICAL DEMANDS AND WORKING CONDITIONS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential job functions.
While performing the duties of this job, the employee is frequently required to sit; talk or hear; stand; walk; and use hands to handle or operate objects. The employee is occasionally required to climb or balance, stoop, kneel, crouch, lift, and reach with hands or arms. Specific vision abilities required by this job include close vision, distance vision and the ability to adjust focus.
WORK ENVIRONMENT
Shelter is committed to providing safe, inclusive, and supportive resources for youth and families from all backgrounds and identities. We actively strive to create an environment that supports all employees, placing value in contributions from people from diverse backgrounds, and honoring all experiences, perspectives, and unique identities.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Work is performed primarily in the agency facilities, and occasionally in vehicles, meeting rooms both in the facility and at other agency sites.
CLASSIFICATION STATUS
This is an exempt position.
COMPENSATION & BENEFITS
Salary: $70,000 - $80,000 based on experience
Benefits:
Medical, Dental, and Vision insurance
Life Insurance
Disability coverage
403(b) retirement plan
Paid holidays and generous PTO
Flexible hybrid work schedule
Professional development opportunities
Mileage reimbursement for work-related travel
Shelter is an Equal Opportunity Employer. We welcome applicants from diverse backgrounds and experiences, including individuals from historically underrepresented communities. We are committed to building a safe and inclusive workplace for all.
Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity
Brookdale Oak Park located at 1111 Ontario Street, Oak Park, IL 60302 is seeking a Sales & MarketingDirector
We are looking for a sales and marketing professional with a proven track record of generating and closing qualified leads. As our Sales & MarketingDirector, you will partner with the Executive Director and District Director of Sales to improve occupancy at our 139 independent living & 42 apt assisted living community. You will be a hands on selling director in which you will also lead & manage a team of two sales associates. We will provide you with the training and support to develop referral sources and bring in new residents.
Are you Commission Driven? Receive commission for each move-in! You will receive a % of the revenue you produce!
Brookdale is a Great Place to Be
Our community thrives off of our family like atmosphere. Everyone is family here and that sets us apart from others in our area. You won't find a better to place to work that works together as 1 team to ensure our residents are our top priority.
You Are A Perfect Fit For This Position If:
You have a passion for working with seniors
You have a passion for driving sales
You are a team player
You have compassion, empathy, respect & integrity
You enjoy leading a sales team
Required skills and qualifications:
* Must have at least 5yrs sales management experience; strong leadership & communication skills
* Experience in senior living; hospitality; healthcare
* Proven track record of generating and closing a high percentage of qualified leads
* Ability to effectively listen and communicate both verbally and in writing
*Must be self-directed, able to prioritize tasks as well as have the ability to accept directives
* Team player with industry knowledge and the ability to connect with families
* Ability to build effective relationships with local business partners
* Solid business development & event planning skills
Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You'll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.
Part and Full Time Benefits Eligibility
Medical, Dental, Vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Full Time Only Benefits Eligibility
Paid Time Off
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Base pay in range will be determined by applicant's skills and experience. Role is also eligible for monthly and quarterly commission opportunities. Temporary associates are not benefits eligible but may participate in the company's 401(k) program.
Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the posting.
Education and Experience
Bachelor's Degree in Marketing, Business, or related field from an accredited college or university is preferred, or equivalent combination of experience and education is required. A minimum of five years sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required.
Certifications, Licenses, and Other Special Requirements
Frequent car travel requires the incumbent to possess and maintain a valid driver's license.
Management/Decision Making
Applies existing guidelines and procedures to make varied decisions within a department. Uses sound judgment and experience to solve moderately complex problems based on precedent, example, reasonableness or a combination of these.
Knowledge and Skills
Possesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and work environment. Has working knowledge of a functional discipline. Knowledge of sales and marketing to include principles and methods for showing, promoting, and selling products or services to include marketing strategy and tactics, sales techniques, and sales control systems. Knowledge of Medicare and Medicaid regulations to include applicable processes for the product line(s) being sold. Knowledge of state regulations impacting or directing the delivery of services is required. Ability to operate personal computers and related software is required. Previous experience with contact management database, Microsoft Word, Excel, and Outlook is preferred. Ability to effectively manage time, tasks and projects in a dynamic environment is required. Ability to build trust and act honestly in relationships with others is required. Ability to assess and understand customers' expectations, needs and circumstances is essential. Ability to work effectively with diverse personalities and to treat people with dignity, respect, fairness and maturity is required. Ability to effectively listen and communicate verbally and in writing is essential.
Physical Demands and Working Conditions
Standing
Walking
Sitting
Use hands and fingers to handle or feel
Reach with hands and arms
Talk or hear
Ability to lift: up to 25 pounds
Vision
Requires interaction with co-workers, residents or vendors
Occasional weekend or evening work if needed to ensure shift coverage
Requires Travel: Frequently
Brookdale is an equal opportunity employer and a drug-free workplace.
Maintains and/or improves upon the occupancy level and revenue production of the community in accordance with the marketing and business plans to include completing sales calls and closing sales. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources. Plans, coordinates, and implements monthly prospect and/or referral source activities and events. Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Supervises the activities of at least two Full-time Equivalent (FTE) Marketing Coordinator(s) and/or Sales Counselor(s) to achieve the desired results of the community marketing and business plans.
Maintains and/or improves upon the occupancy level of the community in accordance with the marketing and business plans of the community.
Closes sales by assisting prospective residents, their family members, and/or advisors in the decision-making process by understanding their needs and educating them about how services and programs can meet their needs. Responds promptly to every telephone call or in-person inquiry from all referral sources, prospective residents, and families. Provides appropriate community and company information to anyone who inquires.
Utilizes sales processes, systems, and forms for external and internal sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals.
Completes outside Business Development sales calls to meet or exceed the established goals for professional leads per week as set by the community marketing plan with Regional Sales management guidance. Contact sources include legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts.
Develops and maintains relationships with and generates leads through residents, family, and professional referral sources on a weekly basis. Provides information and conducts presentations about services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups.
Plans, coordinates, and implements monthly prospect and/or referral source activities and events as specified by the community marketing plan, Executive Director, and Regional Sales management. Follows up and executes sales processes with all leads from events.
Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Researches and provides recommendations for content and delivery of brochures, flyers, press releases and other forms of media that promote the community services. Adheres to procedures in the development of advertising materials by working with Brookdale's Creative Services group.
Monitors conversion ratios regarding Business Development calls to direct referrals, prospect calls, and tours and collects and analyzes data to prepare weekly and monthly reports. Provides frequent sales performance issue information to Regional Sales management.
Maintains working knowledge of the lead management system and uses system to maximize sales effectiveness.
Supervises the activities of at least two FTEs, Marketing Coordinator(s) and/or Sales Counselor(s), to achieve the desired results of the community marketing and business plans.
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.
How much does a marketing director earn in Kenosha, WI?
The average marketing director in Kenosha, WI earns between $64,000 and $170,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.
Average marketing director salary in Kenosha, WI
$105,000
What are the biggest employers of Marketing Directors in Kenosha, WI?
The biggest employers of Marketing Directors in Kenosha, WI are: