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Marketing director jobs in Macomb, MI

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  • Director of Product Marketing 4RRV474V

    Icreatives

    Marketing director job in Ann Arbor, MI

    Director of Product Marketing ONSITE ONLY / (near) Ann Arbor MI Salary: $160-165k, Bonus up to 25% company equity We are seeking a Director of Product Marketing to lead our client's channel marketing strategy and scale their partner ecosystem across glaziers, fabricators, toll manufacturers, and OEMs. This role is responsible for building, enabling, and accelerating our clients' partner network to ensure every channel partner is qualified, trained, supported, and positioned for long-term success. Responsibilities: Channel Partner Program Leadership - Build, lead, and expand our channel partner ecosystem - Identify, evaluate, and qualify new channel partners - Develop and manage onboarding and ramp-up programs - Create partner toolkits and track partner KPIs Sales & Partner Enablement - Create best-in-class sales enablement assets - Lead product marketing programs and co-marketing initiatives - Train internal teams and external partners Product Strategy & Roadmap - Partner with R&D and Executive Leadership to maintain a multi-year product roadmap - Translate field and partner feedback into actionable product requirements - Own product-level positioning, IP maintenance, and differentiation strategies Go-to-Market (GTM) Ownership - Own end-to-end GTM strategy for product offerings and specification pathways - Build and execute launch plans - Partner with Sales, R&D, and Executive Leadership on pricing, packaging, segmentation, and channel-specific offerings Client Engagement & Market Intelligence - Serve as a hands-on product expert - Conduct ongoing market and competitive analyses - Maintain a continuous feedback loop between channel partners, clients, R&D, Sales, and Marketing Storytelling & Thought Leadership - Shape our product narrative across channels - Develop messaging frameworks, case studies, application notes, and thought-leadership content Qualifications: 7-10 years of experience in product marketing, product management, or technical marketing, with at least 4+ years in building materials Proven experience building and managing channel partner programs Experience working directly with glaziers, fabricators, OEMs, or similar channel ecosystems strongly preferred Exceptional storytelling and communication skills Proficiency with Microsoft Office Suite; Adobe Creative Suite (especially InDesign or Illustrator) a plus Thrives in high-growth, evolving environments and is comfortable shifting between strategic planning and hands-on execution A passion for innovation and improving how buildings are designed, constructed, and operated This is a full-time position working onsite in the Ann Arbor, MI area. To apply, please submit your resume and portfolio link/case studies for immediate consideration. While we appreciate all applications, only candidates selected for an interview will be contacted. By applying for this position, you agree to be contacted via email or text message. Message and data rates may apply. i creatives is an Equal Employment Opportunity Employer. We believe in creating a diverse and inclusive workplace where everyone feels valued and respected. Join us in our commitment to fostering creativity through diversity.
    $160k-165k yearly 16h ago
  • Marketing Managers (Professional, Scientific, and Technical Services)

    Mercor

    Marketing director job in Warren, MI

    Mercor is recruiting **Marketing Managers who work in Professional, Scientific, and Technical Services Sector** as independent contractors working on a research project **for one of the world's top AI companies. ** This project involves using your professional experience to design questions related to your occupation as a Marketing Manager. Applicants must: - Have **4+ years full-time work experience** as a Marketing Manager; and - **Be based in the US, UK, or Canada** Here are more details about the role: - We aim to make **the hourly compensation rate offered to you competitive based on your professional background and geographic location** (please note that the listed hourly compensation scale is for U. S. -based applicants and that that scale will differ depending on where a candidate is geographically based) - The work is **fully asynchronous** and can be done around your schedule - This project requires that you be able to commit a **minimum of 15 hours per week** - The work **will last for approximately 3-4 weeks after you begin the project** - Please note you will need access to a desktop or laptop computer for this project and that we **cannot accept applicants who use chromebook computers** With respect to pay and legal status: - **We can meet industry-standard compensation expectations for your current role** - We will pay you out weekly via Stripe Connect based on the number of project work hours that you log - You will be classified as an ā€œat-willā€ contractor to Mercor - Please note that we **cannot currently support H1-B or STEM OPT status candidates**
    $81k-121k yearly est. 60d+ ago
  • Performance Marketing & Funnel Manager

    Aaron's Estate Sales LLC

    Marketing director job in Ferndale, MI

    (Meta, Google, YouTube, LPs, Creative, Full-Funnel Ownership) Full-Time - In Office - Michigan $85,000-$100,000 Depends on Experience + Performance Bonuses Aaron's Estate Sales Services - including Aaron's Estate Sales, Block Auction House, and our Real Estate division - is hiring a full-stack performance marketer to lead all paid acquisition, funnel development, and performance creative across our estate sales, auctions, cleanouts, and real estate service lines. If you want full ownership, high budgets, and a direct connection to revenue, this role is for you. ROLE OVERVIEW You will run and scale paid campaigns across multiple platforms, build high-converting landing pages and funnels, and manage all tracking, attribution, and optimization. This is a true performance marketing role - not social media management. You will own paid acquisition for: Estate Sale Leads Cleanouts & Downsizing Services Auction Consignments Real Estate Seller Leads WHAT YOU'LL DO 1. Manage All Paid Media Channels Meta (Facebook/Instagram) Google Ads (Search, Display, PMax) YouTube Ads LinkedIn Ads (optional) Retargeting and multi-step funnels Offer testing & scaling strategies 2. Build & Optimize Landing Pages/Funnels Using: GoHighLevel (preferred) WordPress 3. Write Conversion-Focused Copy Hooks, headlines, primary texts High-converting Landing Page copy Long-form direct response ads UGC/video scripts Email/SMS nurture sequences 4. Create & Direct Performance Creative Canva graphics Simple video edits / cutdowns Thumbnail concepts UGC sourcing + direction Competitor/ad library research 5. Own Tracking, Attribution & Lead Flow Pixel setup + server events Google conversion tracking UTMs + analytics Retargeting audiences CRM integration + lead routing (GHL) Weekly KPI dashboards CPA, CAC, and ROAS reporting 6. Optimize & Scale Performance Creative + offer testing Funnel optimization Budget scaling Lead quality analysis Performance reporting to leadership REQUIREMENTS Must-Have 3+ years in performance marketing Expert-level Meta Ads Strong Google + YouTube Ads experience Proven landing page + funnel building ability Direct response copywriting (MUST) Basic video editing Canva proficiency Strong analytics + revenue-driven mindset Experience with local lead gen or service-based businesses Bonus GoHighLevel Zapier/Make/n8n ManyChat or similar AI/chat tools Real estate, auction, or home services experience Agency background WHO THRIVES HERE Someone who is: A builder and problem-solver Fast, scrappy, creative KPI-obsessed Comfortable being responsible for revenue Able to run strategy + execution independently Excited to work directly with ownership and leadership COMPENSATION $85,000-$130,000 base Performance bonuses Long-term growth opportunities HOW TO APPLY Please email *************************** and provide: Portfolio of past ads 3-5 landing pages you've built Performance metrics from past campaigns A short breakdown: ā€œHow I would generate estate sale leads in Michigan for under $100/lead.ā€
    $85k-130k yearly 3d ago
  • Marketing Manager - Talent Brand

    Rocket Companies Inc. 4.1company rating

    Marketing director job in Detroit, MI

    As a Marketing Manager - Talent Brand, you will be at the forefront of building a bold, magnetic employer brand for Rocket that inspires top talent to join our mission. You will lead integrated marketing initiatives that position Rocket as a premier destination for career growth and innovation. By leveraging data, market insights, and creative campaigns, you will drive awareness, generate high-quality leads for open roles, and elevate our presence across key talent audiences. You will collaborate across the organization to launch high-impact campaigns, optimize digital platforms, and deliver results that fuel our hiring success. About the role * Develop and execute integrated marketing campaigns across multiple channels to reach target audiences and achieve campaign objectives * Write effective marketing briefs, collaborating with internal stakeholders, subject matter experts, and content creators that produce high-quality, engaging marketing that aligns with brand messaging and resonates with target audiences * Monitor and analyze key performance indicators (KPIs) and metrics to measure the effectiveness of marketing campaigns and initiatives, leveraging data insights to inform decision-making and optimize performance * Collaborate with internal teams, agency teams and vendors to align marketing efforts with overall business strategies and support integrated go-to-market plans * Drive experimentation of new forms of messaging, visual identity, and brand voice across all marketing communications and touchpoints * Implement lead generation programs and tactics to attract and capture qualified leads, nurturing them through the marketing funnel to drive conversions and sales opportunities * Build and maintain relationships with internal stakeholders, external partners, industry influencers and media outlets to enhance brand visibility, credibility and market presence About you Minimum Qualifications * 5 years of brand management or marketing experience leading integrated campaigns, owning key channels and driving growth * Bachelor's degree in marketing or a related field, or equivalent competency * Knowledge of project management principles * Foundation in core marketing fundamentals with experience making strategic business decisions, prioritizing growth levers and connecting big picture strategy to tactical execution Preferred Qualifications * Knowledge of the principles, practices and techniques of developing marketing strategies and driving brand growth * Advanced knowledge in analyzing and interpreting marketing related data * Experience with AI tools to deliver marketing excellence * Experience with CRM platforms (e.g., Beamery, Salesforce, etc.) and marketing automation tools. What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at **************************.
    $86k-130k yearly est. Easy Apply 14d ago
  • Marketing Manager - Talent Brand

    Quicken Loans 4.1company rating

    Marketing director job in Detroit, MI

    As a Marketing Manager - Talent Brand, you will be at the forefront of building a bold, magnetic employer brand for Rocket that inspires top talent to join our mission. You will lead integrated marketing initiatives that position Rocket as a premier destination for career growth and innovation. By leveraging data, market insights, and creative campaigns, you will drive awareness, generate high-quality leads for open roles, and elevate our presence across key talent audiences. You will collaborate across the organization to launch high-impact campaigns, optimize digital platforms, and deliver results that fuel our hiring success. About the role Develop and execute integrated marketing campaigns across multiple channels to reach target audiences and achieve campaign objectives Write effective marketing briefs, collaborating with internal stakeholders, subject matter experts, and content creators that produce high-quality, engaging marketing that aligns with brand messaging and resonates with target audiences Monitor and analyze key performance indicators (KPIs) and metrics to measure the effectiveness of marketing campaigns and initiatives, leveraging data insights to inform decision-making and optimize performance Collaborate with internal teams, agency teams and vendors to align marketing efforts with overall business strategies and support integrated go-to-market plans Drive experimentation of new forms of messaging, visual identity, and brand voice across all marketing communications and touchpoints Implement lead generation programs and tactics to attract and capture qualified leads, nurturing them through the marketing funnel to drive conversions and sales opportunities Build and maintain relationships with internal stakeholders, external partners, industry influencers and media outlets to enhance brand visibility, credibility and market presence About you Minimum Qualifications 5 years of brand management or marketing experience leading integrated campaigns, owning key channels and driving growth Bachelor's degree in marketing or a related field, or equivalent competency Knowledge of project management principles Foundation in core marketing fundamentals with experience making strategic business decisions, prioritizing growth levers and connecting big picture strategy to tactical execution Preferred Qualifications Knowledge of the principles, practices and techniques of developing marketing strategies and driving brand growth Advanced knowledge in analyzing and interpreting marketing related data Experience with AI tools to deliver marketing excellence Experience with CRM platforms (e.g., Beamery, Salesforce, etc.) and marketing automation tools. What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage , which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at ************************** .
    $77k-102k yearly est. Auto-Apply 15d ago
  • Brand Operations & Marketing Manager

    Dacut

    Marketing director job in West Bloomfield, MI

    Job Title: Brand Operations & Marketing Manager About the Role We are looking for a dynamic and strategic Brand Operations & Marketing Manager to take ownership of our multi-brand presence across diverse markets. This leader will not only drive operational excellence but also elevate brand visibility through innovative marketing strategies, project execution, and creative oversight. You'll oversee field teams, manage cross-functional initiatives, and ensure every aspect of brand execution-sales growth, marketing, and in-market presence-runs seamlessly. This is an opportunity to step into a high-impact leadership role where you'll influence growth, strengthen market position, and build lasting brand recognition. What You'll Do Lead & Inspire: Mentor and manage a team of Field Marketing Coordinators, setting clear performance goals and providing ongoing coaching to drive measurable success. Operational Excellence: Oversee daily operations, streamline processes, and ensure consistent brand execution across all retail and distribution touchpoints. Strategic Growth: Develop and execute business strategies that expand retail presence, grow market share, and increase sales across multiple product lines. Marketing Leadership: Collaborate with internal teams to design and roll out brand campaigns, manage promotional calendars, and ensure field marketing aligns with overall brand vision. Creative Oversight: Provide direction for minor graphic design projects, branded assets, and promotional materials to maintain consistency and quality across channels. Data-Driven Insights: Utilize CRM data, sales reports, and market analysis to forecast trends, identify opportunities, and track ROI on marketing initiatives. Relationship Management: Build and maintain strong partnerships with retail accounts, distributors, and key stakeholders to maximize impact in the marketplace. Project Management: Lead cross-functional projects from concept to execution, ensuring deadlines, budgets, and goals are met. What You Bring Bachelor's degree in Marketing, Business, or related field. 7+ years of progressive experience in brand management, operations, or marketing leadership. Demonstrated success overseeing multi-market teams and driving growth initiatives. Strong background in both operational oversight and strategic marketing execution. Working knowledge of CRM systems and data analysis for decision-making. Hands-on experience in managing creative projects or minor graphic design assets (Adobe Suite, Canva, etc. preferred). Excellent leadership, communication, and project management skills. Willingness to travel as needed to support teams and brand activations. Why Join Us? Competitive base salary with quarterly performance-based bonuses. Comprehensive health, dental, and vision insurance. Opportunity to shape and grow multiple brands in expanding markets. A collaborative environment where your operational expertise and creative input are valued equally.
    $77k-113k yearly est. Auto-Apply 60d+ ago
  • Cadillac Assistant Marketing Manager, LYRIQ & XT5

    General Motors 4.6company rating

    Marketing director job in Warren, MI

    Join us at the Cadillac Assistant Marketing Manager! The primary purpose is to provide support and oversee the lifecycle management of the LYRIQ, LYRIQ-V and XT5, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives. Job responsibilities also include understanding the customer, competition, and the segment dynamics, identifying market trends, appropriate packaging and preparing for the next generation vehicles. This position reports to the Marketing Manager. Main Duties and Responsibilities include: * Collaborate and deliver in developing positioning, marketing strategy, strategic briefs, and marketing plans for LYRIQ, LYRIQ-V and XT5 * Leverage marketing information, segment trends and competitive facing material to uncover key consumer insights, competitive opportunities and execute on the insights. * Lead the development of monthly go-to-market plan recommendations including sales forecast, competitive/market intelligence, product mix, and incentive requirements in the Sales/Marketing/Scheduling (SMS) process. * Ensure all consumer communications, dealer communications, press releases, dealer order guides, etc. are messaged effectively and include correct information. * For mid-cycle and new major product launches, develop comprehensive launch plan with strong communication with Communications (internal and external), Product and Advertising teams. * Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions. * Collaborate with supply chain, scheduling, and order fulfillment teams to understand, anticipate, and drive creative resolution to production and forecasting issues. * Interface with the research community to develop and leverage insights for current and future product with leadership reporting for awareness and strategic decision making. * Participate in trade-off decisions/conflict resolution between Centers of Expertise (Brands, Product, Finance, Nameplates) * Develop communications message based on critical product attributes and market trends to provide foundation for consumer, dealer, wholesale, and media messages. * Develop content for product training as the SME of the vehicle including field training guides, Trailering resources, and dealer-facing training. * Analyze data with cross-functional communications to Sales Ops, Regional Teams and Finance on incentive strategy and execution. * Support the marketing vehicle fleet operations as necessary and provide support for cross-functional pattern ordering. * Act as a resource to the Field teams by developing clear and consistent communications including brand updates, recommended ordering configurations, and constraints. * Leverage strong Data & Analytical skills to develop recommendations and POVs for current and future vehicle product. * Implement innovative strategies to elevate the customer experience, to achieve brand goals. * Provide direction on creative work in terms of scope, key messages, and customer target; all within the context of the Cadillac umbrella positioning. Requirements: * Bachelor's degree required * 5+ years of product marketing or marketing COE functional experience * Proven working experience in project management Skills and Abilities: * Ability to work well in a complex team environment * Ability to work effectively with others * Ability to effectively manage multiple assignments and prioritization to meet deadlines * Ability to synthesize data into critical information * Ability to make/recognize effective trade-off decisions that balance multiple considerations * Excellent oral and written communications skills * Highly developed presentation skills both in the development and delivery of presentation * Proven ability to use complex data to form in-depth analytical insights * High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint * Ability to travel, 10-15% Domestically Preferred qualifications; * Diverse marketing experiences preferred. Packaging, positioning, research, and pricing experience a bonus * Dealer contact preferred #LI-MO1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. This job may be eligible for relocation benefits. About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. Why Join Us We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. Benefits Overview From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources. Non-Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire. Accommodations General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
    $87k-113k yearly est. Auto-Apply 11d ago
  • Jeep Brand Marketing Manager

    Stellantis

    Marketing director job in Auburn Hills, MI

    The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners. Key Responsibilities: Go-to-Market Leadership Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers. Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness. Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates. Incentive Direction & Analysis Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels. Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging. Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups. Marketing Collaboration & Execution Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines. Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life. Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities. Key Deliverables: Monthly Go-to-Market Deck Cross team collaboration with Brand Managers related to incentive direction and comms Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator Purchase Order Reviews Cross-Functional Partners Engagement: Drive Days/Training Advertising PR Experiential Auto Shows BC/Field Staff Global Team Agency Partners
    $77k-113k yearly est. 1d ago
  • Jeep Brand Marketing Manager

    FCA Us LLC 4.2company rating

    Marketing director job in Auburn Hills, MI

    The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners. Key Responsibilities: Go-to-Market Leadership Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers. Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness. Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates. Incentive Direction & Analysis Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels. Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging. Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups. Marketing Collaboration & Execution Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines. Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life. Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities. Key Deliverables: Monthly Go-to-Market Deck Cross team collaboration with Brand Managers related to incentive direction and comms Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator Purchase Order Reviews Cross-Functional Partners Engagement: Drive Days/Training Advertising PR Experiential Auto Shows BC/Field Staff Global Team Agency Partners
    $89k-126k yearly est. 1d ago
  • Corporate Marketing Manager

    Fessler & Bowman Inc.

    Marketing director job in Holly, MI

    About Fessler & Bowman: Fessler & Bowman is a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by Engineering News-Record as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people - whose dedication and expertise set the company apart. Our Culture & Philosophy: Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby. Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers. Open & Constructive Take Pride in Our Product Relentless Commitment Care About Our Customers Team Success Summary: The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the company's identity across all platforms. This role plays a key part in telling the Fessler & Bowman story-communicating who we are and what we do-through a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the company's brand presence. Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization. Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position. Five Key Roles of the Corporate Marketing Manager: Proposal Development & Support Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the company's strengths and strategic positioning. Persuasive Copywriting & Brand Storytelling Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners. Marketing Collateral Creation & Maintenance Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity. Digital Marketing & Analytics Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook. Team Leadership & Mentorship Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight. Essential Duties & Responsibilities: Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets. Coordinate and execute professional photography for projects and team members. Maintain and organize brand assets, templates, and digital libraries. Collaborate with internal departments to gather content and ensure alignment with company goals. Monitor industry trends and competitor marketing to inform strategy. Ensure all marketing deliverables meet deadlines and quality standards. Support internal communications and employee engagement initiatives as needed. Communicating and upholding the Company's commitment to Integrity and Code of Ethics. Other relevant tasks as assigned Education, Experience & Qualifications: Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred. 5+ years of experience in marketing, communications, graphic design, or related field. Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment. Excellent communication and interpersonal skills, with a focus on collaboration. Creative problem solver with attention to detail and a passion for creating positive employee experiences. Travel: Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable. Work Environment: As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings. Benefits: Fessler & Bowman is proud to provide eligible Team Members with the following benefits: Medical, dental and vision insurance 401k with company contributions Paid Holidays and Paid Time Off Recruitment Process: The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test. Fessler & Bowman is an Equal Opportunity Employer
    $76k-119k yearly est. 33d ago
  • Senior Product Marketing Manager- Multicloud Infrastructure

    Cisco Systems, Inc. 4.8company rating

    Marketing director job in Ann Arbor, MI

    Remote United States The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team Cisco Security & Infrastructure seeks a Product Marketing Manager with deep technical expertise, marketing insights and phenomenal storytelling skills in virtualization and containerization platforms to drive go-to-market strategy for next-generation multicloud infrastructure solutions that bridge traditional and modern application environments. We're global, adaptable, diverse and our portfolio is as extensive as it is groundbreaking. Join an enterprise security and infrastructure leader with a start-up culture, committed to driving innovation and impact. Your Impact You'll be the critical bridge between engineering innovation and market success, translating complex infrastructure capabilities into compelling value propositions. This role demands someone who can engage with enterprise architects on technical transformation challenges while crafting strategic narratives that resonate with C-level executives facing infrastructure modernization decisions. You are primarily responsible for external-facing activities ensuring your product's market success and understanding key industry trends and your customers' struggles. You will work closely with sales, campaigns, and customer success teams to ensure your product positioning resonates with target customers, driving product visibility, adoption, and overall success. Key Responsibilities: * Develop Go-to-Market Strategy for new and existing products: Develop and execute the GTM strategy for hybrid infrastructure solutions, identifying adoption patterns, use cases, target markets and customer segments operating across virtualized and containerized environments * Customer-Centric Product Evolution: Engage directly with early adopters and design partners to understand infrastructure pain points, application dependencies, and operational requirements. Transform these insights into product requirements and positioning that addresses real-world hybrid cloud scenarios * Develop Core Product Positioning, Messaging, and Differentiators: Craft compelling and consistent positioning and messaging around the differentiators that align with the overall product strategy and resonate with customers and partners. Work with inbound product management, engineering, and the field to identify and articulate the outstanding value propositions of Cisco Infrastructure and Security products, ensuring they are communicated and understood by the target audiences. Passionately represent the voice of our customers to internal teams. * Enable Sales and Partners: Develop content for collateral, product training, and other resources for direct sales teams and partner organizations. Engage directly with sales and customers to understand changing needs. Attend industry events. Serve as subject matter expert. * Conduct Market Research: Continuously analyze the market and customer feedback to identify emerging trends, opportunities, and threats. Conduct meticulous competitive analysis to ensure the product is positioned successfully. * Influence Partners, including Executives: Use excellent communication skills for effective engagement. Demonstrate your strong analytical and problem-solving skills with a data-driven mentality to make product and marketing recommendations. Define and monitor metrics to assess GTM success. Minimum Qualifications: * 10+ years in enterprise infrastructure/platform technology with at least 5 years in product marketing or technical product management * Bachelor's degree in computer science, engineering, or equivalent technical experience * Hands-on experience with both VMware vSphere/ESXi and Kubernetes/OpenShift environments * Proven track record working with enterprise customers on infrastructure modernization initiatives * Deep understanding of application architectures, infrastructure dependencies, and platform integration challenges Preferred Qualifications: * Direct experience with infrastructure transformation and application modernization projects * Knowledge of specific technologies: vMotion, Storage vMotion, Kubernetes operators, Helm charts, persistent volumes, and CNI plugins * Understanding of enterprise concerns: compliance, data gravity, licensing optimization, and TCO modeling * Experience with related technologies: Tanzu, Anthos, AWS Outposts, Azure Arc * Experience presenting to business and technical audiences at conferences like KubeCon, VMworld, or Red Hat Summit * Experience speaking publicly to an executive-level audience * Product marketing experience * MBA * Strong project execution skills, attention to detail, and a risk-mitigation mentality * Self-motivation and partnership a strive to find new and innovative solutions * Excellent analytical, problem-solving, and reporting skills in customer-facing roles * Ability to lead and influence via persuasion, perseverance, and energy to drive consensus across functions and teams * Collaboration with internal and external partners Critical Success Factors: * Anticipate customer objections around platform compatibility, performance considerations, and operational complexity * Build trust with skeptical infrastructure teams who've experienced failed transformation initiatives * Create compelling business cases that justify infrastructure investments * Navigate complex enterprise procurement cycles with multiple stakeholders * Balance technical accuracy with accessible storytelling The ideal candidate thinks like an architect, communicates like a strategist, and executes like an entrepreneur. You should be equally comfortable discussing technical issues with an SRE team or presenting TCO analysis to a CFO. Why Cisco? At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $196,000.00 to $247,000.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: * 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees * 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco * Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees * Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) * 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next * Additional paid time away may be requested to deal with critical or emergency issues for family members * Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: * .75% of incentive target for each 1% of revenue attainment up to 50% of quota; * 1.5% of incentive target for each 1% of attainment between 50% and 75%; * 1% of incentive target for each 1% of attainment between 75% and 100%; and * Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $196,000.00 - $284,100.00 Non-Metro New York state & Washington state: $174,000.00 - $252,100.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
    $196k-284.1k yearly 2d ago
  • Global Automotive Vertical Portfolio Marketing Manager

    3M Companies 4.6company rating

    Marketing director job in Livonia, MI

    Global Automotive Vertical Portfolio Marketer - BIW/Chassis and Propulsion/Emissions Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers. This position provides an opportunity to transition from other private, public, government or military experience to a 3M career. The Impact You'll Make in this Role As a Vertical Portfolio Marketer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by: * Lead new technology identification, organizational learning, and market/competitive insights through Trend Analysis, Secondary Research, and Customer engagement * Lead Marketing Planning for Automotive BIW/Chassis and Propulsion/Emissions segments and partner with TEBG Platforms, Global Commercial Marketing, and TEBG Marketing Center for execution and measuring impact * Partner with Vertical ADE and Platform Portfolio and R&D teams to progress technology hopper ideas to Build Business Case with focus on BIW/Chassis Structural Adhesives * Develop Lead Generation priorities and content for BIW/Chassis and Propulsion/Emissions and execute campaign programs * Partner with Platform Portfolio and Marketing Center to execute NPI commercial launch plans * Consults with Account Based Marketers, Marquee and Key Account leaders, Vertical and Platform R&D for customer workshop design and execution Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: * Bachelor's degree or higher (completed and verified prior to start) from an accredited institution * Seven (7) years of combined experience in New Product Commercialization, Marketing, Strategy, Sales and/or technical roles in a private, public, government or military environment Additional qualifications that could help you succeed even further in this role include: * Master's degree in Business or Technical discipline * Experience in solving complex customer design challenges in a technical, sales, or marketing role in the Automotive market environment * Experience in leading and influencing cross-functional projects and teams * Prior experience in sales, business leadership, or technical role in the Automotive market * Experience successfully commercializing new product platforms in the Automotive market * Business leadership, technical, or sales experience with Structural Adhesives products Work Location: Onsite in either of the following locations - Maplewood, MN or Livonia, MI Travel: May include up to 10% international Relocation Assistance: Not Authorized Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Chat with Max For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers. All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M. Learn more about 3M's creative solutions to the world's problems at ********** or on Instagram, Facebook, and LinkedIn @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement. Pay & Benefits Overview: https://**********/3M/en_US/careers-us/working-at-3m/benefits/ 3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms. Please access the linked document by clicking here, select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.
    $82k-119k yearly est. Auto-Apply 24d ago
  • Manager Marketing and Communications

    Alternatives for Girls 3.3company rating

    Marketing director job in Detroit, MI

    Marketing and Communications Manager Alternatives For Girls (AFG) seeks a Marketing & Communications Manager to play a critical role in ensuring the organization achieves its plans for growth in alignment with its' mission, vision, and values. Reporting to the Director of Fund Development, the Marketing and Communications Manager is a key player in AFGs public relations, marketing, and communications efforts cross-departmentally and agency-wide. Working closely with the Director of Fund Development, this person will be responsible for digital and print content creation, assist in execution of AFG's annual marketing and communications plan, and actively participate in public relations, data and analytics, and driving the organization's social media presence. The ideal candidate will demonstrate sound judgement and critical thinking skills; be capable of working well independently and as part of a cross-functional team. Successful candidates must be comfortable working among a broad range of stakeholders, developing relationships with key program staff, media contacts and participants. General Marketing and Communications: Create and implement a year-round marketing/communications plan involving print and digital presence. Work in collaboration with the Development and program staff to develop, implement and update content around major fundraising campaigns, events, or the annual plan. Manage AFG website (WordPress). Write, edit content, and make updates as needed. Responsible for email marketing efforts, including monthly electronic newsletter, bi-annual print newsletter, year-round appeals, and annual report. Lead digital execution of fundraising and engagement campaigns across email, website, and social media throughout the year. Act as the main copy editor, conducting internal reviews to maintain consistency and quality in all communications. Plan and carry out PR campaigns and strategies. Co-lead in the writing and editing of press releases, speeches, and stories. Working together with the Director of Fund Development, identify and develop story opportunities/pitch story ideas when relevant. Act as a key spokesperson for AFG's brand. Develop and maintain good working relationships with local and national media and coordinate with the press on potential news stories. As part of the Marketing team, help train staff from other departments on how to handle media inquiries and press interviews. Monitor the public and media's comments and feedback regarding AFG. Be a positive brand ambassador for AFG in the wider community and a strong advocate for the mission of the organization. Be a positive leader and contributor within the Development/Marketing/Communications Team. Responsible for capturing, collecting, and managing photos for marketing and storytelling purposes. Data and Analytics: Monitor, report, and present engagement metrics. Leverage key engagement metrics across platforms to optimize content, messaging, and distributions. Social Media/ Digital: Manage and execute AFG's social media strategy across channels to build brand and program awareness. Coordinate and support communications projects, outreach, and products as needed. Demonstrated Abilities: 3-5 years of relevant professional experience in communications and/or marketing, preferably in a nonprofit organization. Bachelor's degree in a related field, such as journalism, public relations, or communications. Excellent written and verbal communication skills (candidates selected for an interview will be required to first submit examples of work). Strong attention to detail and excellent editing and proofreading skills. Proven results in implementing strategic marketing and communications. Experience in managing social media platforms (Facebook, Twitter, YouTube, Instagram, LinkedIn, etc.) and analytics technologies (Google Analytics and Plannable) to engage a diverse audience. Design experience with Adobe InDesign and Canva a plus. Email marketing familiarity with platforms like Constant Contact. Familiarity with CRM platforms, especially Bloomerang. Knowledge of web design and website maintenance (WordPress is a plus). Strong organizational and teamwork skills. High degree of discretion, integrity, empathy, and ability to maintain confidentiality.
    $45k-56k yearly est. Auto-Apply 60d+ ago
  • Sales & Marketing Director - Americas

    Raith

    Marketing director job in Troy, MI

    About us We are a world-leading high-tech company developing maskless nanofabrication systems and characterization solutions. Defined by a dynamic environment that is at the forefront of tomorrow's technological advances on a global scale, we are seeking challengers ready to shape the future with us. We are looking for individuals who thrive in visionary and collaborative environments, bringing their unique strengths and their passion to make RAITH the innovative force it is. Interested to write the next chapters of our success story together with our 450-strong team? Raith America, Inc. is seeking a Sales & Marketing Director to expand the success of Raith's products in the US. Salary range: $165,000 - $185,000 annually, based on experience and location, plus comprehensive benefits. Your mission Develop and sales strategies to achieve revenue targets Set annual sales quotas and lead the Sales Team to exceed goals Manage Sales & Marketing projects, budgets and staff Conduct negotiations and close high-value transactions Oversee CRM, pipeline reporting, and provide market intelligence Coordinate marketing efforts (exhibitions, advertising, sponsorships, customer visits) Maintain and grow relationships with customers and strategic partners Ā· Collaborate with service, applications, and finance teams Your Qualifications Bachelor's degree in Engineering, Physics, Materials Science, or related field 10+ years of sales experience in capital equipment or high-tech industry Proven track record managing sales teams with > $20M revenue responsibility Experience in nanotechnology, semiconductor, or scientific instrumentation preferred Strong technical aptitude with ability to explain complex instruments Excellent leadership, communication, negotiation, and presentation skills Highly organized, analytical and self-motivated CRM proficiency; applications experience a plus Willingness to travel, including internationally Integrity, professionalism, and a competitive, results-driven mindset
    $165k-185k yearly 60d+ ago
  • Director of Sales and Marketing

    Synergy Senior Management

    Marketing director job in Sterling Heights, MI

    A Senior Assisted Living Community in Oakland County is looking for a Full-Time Director of Sales and Marketing. If you have previous sales and marketing experience working within a senior living facility, this could be the job for you! Responsibilities include but not limited to: Develop comprehensive marketing and sales strategies aligned with the overall business objectives. Create and communicate sales goals and ensure executives are informed on the progress of those goals. Develop and execute marketing campaigns, branding initiatives, advertising efforts, and public relations activities. Conduct market research to understand customer needs and assess market opportunities. Analyze marketing and sales metrics, key performance indicators and other data to measure the effectiveness of strategies and campaigns. Set sales targets, establish sales processes, and implement strategies to drive sales growth. Monitor sales performance, analyze sales data and identify areas of improvement. Requirements: Bachelor's degree in marketing, business administration, or a related field. Experience in leadership or management positions, preferably in marketing or sales. Strategic thinking and planning skills to develop effective marketing and sales strategies that align with the organization's goals. Excellent communication skills, both written and verbal, to effectively convey marketing messages. Project management skills to coordinate and execute marketing campaigns and sales initiatives. Experience in senior living communities preferred. We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
    $78k-129k yearly est. Auto-Apply 60d+ ago
  • Marketing Managers (Professional, Scientific, and Technical Services)

    Mercor

    Marketing director job in Detroit, MI

    Mercor is recruiting **Marketing Managers who work in Professional, Scientific, and Technical Services Sector** as independent contractors working on a research project **for one of the world's top AI companies. ** This project involves using your professional experience to design questions related to your occupation as a Marketing Manager. Applicants must: - Have **4+ years full-time work experience** as a Marketing Manager; and - **Be based in the US, UK, or Canada** Here are more details about the role: - We aim to make **the hourly compensation rate offered to you competitive based on your professional background and geographic location** (please note that the listed hourly compensation scale is for U. S. -based applicants and that that scale will differ depending on where a candidate is geographically based) - The work is **fully asynchronous** and can be done around your schedule - This project requires that you be able to commit a **minimum of 15 hours per week** - The work **will last for approximately 3-4 weeks after you begin the project** - Please note you will need access to a desktop or laptop computer for this project and that we **cannot accept applicants who use chromebook computers** With respect to pay and legal status: - **We can meet industry-standard compensation expectations for your current role** - We will pay you out weekly via Stripe Connect based on the number of project work hours that you log - You will be classified as an ā€œat-willā€ contractor to Mercor - Please note that we **cannot currently support H1-B or STEM OPT status candidates**
    $81k-121k yearly est. 60d+ ago
  • Performance Marketing Manager - Creative Optimization

    Rocket Companies Inc. 4.1company rating

    Marketing director job in Detroit, MI

    As a Performance Marketing Manager, you play a pivotal role in shaping and optimizing paid social and display campaigns, creative testing, and digital strategy. You use your analytical mindset and creative instincts to drive learning agendas, evaluate ad performance, and continually push for higher impact across digital channels. Your strong collaboration with creative teams and agencies allows you to unlock new opportunities in paid social, using actionable insights and A/B testing to enhance business results. About the Role * Drive performance marketing creative testing and strategy, with a primary focus on paid social and display channels * Analyze and interpret ad performance data across social and display platforms to identify areas for improvement and growth * Develop and manage learning agendas that fuel creative development and optimization * Work closely with performance creative teams, providing strategic direction for asset creation and enhancement * Collaborate with external agencies to execute, test, and improve paid social and display campaigns * Provide actionable insights and guidance to creative teams, leveraging data-driven findings and successful creative trends * Present regular updates and recommendations regarding creative performance and campaign strategy to internal and external stakeholders About You Minimum Qualifications * 2 years of performance media marketing experience with strong emphasis on paid social and creative testing * Demonstrated experience generating ROI-based results in paid social, display, and programmatic media * Expertise in interpreting marketing data and analytics; skilled in developing creative testing (including A/B testing) strategies * Strong presentation skills and ability to translate data into actionable, strategic recommendations * Experience partnering across teams, agencies, and creative functions to drive campaign results Preferred Qualifications * Proficiency in data analysis tools and advanced Excel skills, including Pivot Tables * Familiarity with leading social media and display advertising platforms (e.g., Google, Meta, TikTok, YouTube, DSPs) * Experience developing and leading learning agendas and creative testing roadmaps * Demonstrated creative problem-solving, intellectual curiosity, and strategic thinking * Bachelor's degree in Marketing, Communications, Business, or related field; leadership potential What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at **************************. Colorado, New York City, Jersey City, California, D.C and Washington Candidates only: the compensation for this position is $57,000.00-$121,500.00. The position may also be eligible for an annual bonus, incentives, and other employment-related benefits including, but not limited to, medical, dental, and vision benefits, 401K retirement plan, and paid-time off. More information regarding these benefits and others can be found here. The information regarding compensation and other benefits included in this paragraph is only an estimate and is subject to revision from time to time as the Company, in its sole and exclusive discretion, deems appropriate. The Company may determine during its review of the proposed compensation and benefits provided for this position, that the compensation and benefits for such position should be reduced. In no event will the Company reduce the compensation for the position to a level below the applicable jurisdictional minimum wage rate for the position. Los Angeles County and San Francisco Candidates only: qualified applicants with arrest or conviction records will be considered for employment per the Fair Chance Ordinance and the California Fair Chance Act.
    $57k-121.5k yearly Easy Apply 23d ago
  • Brand Operations & Marketing Manager

    Dacut

    Marketing director job in West Bloomfield, MI

    🌿 BRAND OPERATIONS & MARKETING MANAGER - MULTI-BRAND CANNABIS Are you a dynamic, strategic leader with a passion for operational excellence and brand growth? DACUT is seeking a Brand Operations & Marketing Manager to lead our multi-brand presence across diverse markets. In this high-impact role, you will oversee field teams, drive operational efficiency, execute innovative marketing strategies, and ensure consistent, measurable brand performance across retail and distribution channels. This is an opportunity to step into a leadership role where your expertise will influence market growth, strengthen brand presence, and drive lasting recognition. 🌱 Key Responsibilities Lead & Inspire Mentor and manage a team of Field Marketing Coordinators, setting clear performance goals and providing ongoing coaching to drive measurable results. Foster a high-performance culture focused on accountability, collaboration, and operational excellence. Operational Excellence Oversee daily operations, streamline processes, and ensure consistent brand execution across all retail and distribution touchpoints. Implement standard operating procedures and best practices to optimize efficiency and effectiveness. Strategic Growth Develop and execute business strategies that expand retail presence, grow market share, and increase sales across multiple product lines. Analyze sales data, market trends, and competitor activity to identify opportunities for growth. Marketing Leadership Collaborate with internal teams to design and execute brand campaigns, promotional calendars, and field marketing initiatives. Ensure all marketing efforts align with overall brand vision and objectives. Creative Oversight Provide direction for graphic design projects, branded assets, and promotional materials, maintaining visual consistency and quality across channels. Support minor creative initiatives using Adobe Suite, Canva, or similar tools. Data-Driven Insights Utilize CRM systems, sales reports, and market analysis to forecast trends, evaluate ROI, and optimize marketing and operational initiatives. Relationship Management Build and maintain strong partnerships with retail accounts, distributors, and key stakeholders to maximize market impact. Project Management Lead cross-functional projects from concept to execution, ensuring deadlines, budgets, and performance goals are met. šŸ’¼ Experience & Qualifications Bachelor's degree in Marketing, Business, or a related field. 7+ years of progressive experience in brand management, operations, or marketing leadership. Proven ability to oversee multi-market teams and drive growth initiatives. Strong background in both operational oversight and strategic marketing execution. Proficiency with CRM systems and data-driven decision-making. Hands-on experience managing creative projects or minor design assets (Adobe Suite, Canva, etc. preferred). Exceptional leadership, communication, and project management skills. Willingness to travel as needed to support teams and brand activations. 🌿 Why Join Us? Competitive base salary with quarterly performance-based bonuses. Comprehensive health, dental, and vision insurance. Opportunity to shape and grow multiple brands in expanding markets. A collaborative environment where your operational expertise and creative input are equally valued. High-impact role with visibility across operations, marketing, and brand strategy. šŸŒž Who You Are You are a strategic, hands-on leader with the ability to balance operational rigor and creative execution. You thrive in a multi-market environment, enjoy mentoring teams, and are passionate about driving measurable results for brands in the cannabis industry. šŸ“© READY TO DRIVE BRAND AND MARKET GROWTH? Bring your leadership, operational expertise, and creative vision to DACUT and help expand our multi-brand presence while delivering measurable impact in the cannabis industry. Apply today. Find more vacancies at *********************
    $77k-113k yearly est. Auto-Apply 29d ago
  • Cadillac Assistant Marketing Manager, LYRIQ & XT5

    General Motors 4.6company rating

    Marketing director job in Warren, MI

    Join us at the **Cadillac Assistant Marketing Manager** ! The primary purpose is to provide support and oversee the lifecycle management of the LYRIQ, LYRIQ-V and XT5, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives. Job responsibilities also include understanding the customer, competition, and the segment dynamics, identifying market trends, appropriate packaging and preparing for the next generation vehicles. This position reports to the Marketing Manager. **Main Duties and Responsibilities include:** + Collaborate and deliver in developing positioning, marketing strategy, strategic briefs, and marketing plans for LYRIQ, LYRIQ-V and XT5 + Leverage marketing information, segment trends and competitive facing material to uncover key consumer insights, competitive opportunities and execute on the insights. + Lead the development of monthly go-to-market plan recommendations including sales forecast, competitive/market intelligence, product mix, and incentive requirements in the Sales/Marketing/Scheduling (SMS) process. + Ensure all consumer communications, dealer communications, press releases, dealer order guides, etc. are messaged effectively and include correct information. + For mid-cycle and new major product launches, develop comprehensive launch plan with strong communication with Communications (internal and external), Product and Advertising teams. + Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions. + Collaborate with supply chain, scheduling, and order fulfillment teams to understand, anticipate, and drive creative resolution to production and forecasting issues. + Interface with the research community to develop and leverage insights for current and future product with leadership reporting for awareness and strategic decision making. + Participate in trade-off decisions/conflict resolution between Centers of Expertise (Brands, Product, Finance, Nameplates) + Develop communications message based on critical product attributes and market trends to provide foundation for consumer, dealer, wholesale, and media messages. + Develop content for product training as the SME of the vehicle including field training guides, Trailering resources, and dealer-facing training. + Analyze data with cross-functional communications to Sales Ops, Regional Teams and Finance on incentive strategy and execution. + Support the marketing vehicle fleet operations as necessary and provide support for cross-functional pattern ordering. + Act as a resource to the Field teams by developing clear and consistent communications including brand updates, recommended ordering configurations, and constraints. + Leverage strong Data & Analytical skills to develop recommendations and POVs for current and future vehicle product. + Implement innovative strategies to elevate the customer experience, to achieve brand goals. + Provide direction on creative work in terms of scope, key messages, and customer target; all within the context of the Cadillac umbrella positioning. **Requirements:** + Bachelor's degree required + 5+ years of product marketing or marketing COE functional experience + Proven working experience in project management **Skills and Abilities:** + Ability to work well in a complex team environment + Ability to work effectively with others + Ability to effectively manage multiple assignments and prioritization to meet deadlines + Ability to synthesize data into critical information + Ability to make/recognize effective trade-off decisions that balance multiple considerations + Excellent oral and written communications skills + Highly developed presentation skills both in the development and delivery of presentation + Proven ability to use complex data to form in-depth analytical insights + High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint + Ability to travel, 10-15% Domestically **Preferred qualifications;** + Diverse marketing experiences preferred. Packaging, positioning, research, and pricing experience a bonus + Dealer contact preferred \#LI-MO1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. This job may be eligible for relocation benefits. **About GM** Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us** We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Benefits Overview** From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* . **Non-Discrimination and Equal Employment Opportunities (U.S.)** General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* . **Accommodations** General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about: **Our Company (************************************************** **Our Culture** **How we hire (************************************************ Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility. Explore our global locations (******************************************** We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more. Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest. The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
    $87k-113k yearly est. 10d ago
  • Jeep Brand Marketing Manager

    Stellantis Nv

    Marketing director job in Auburn Hills, MI

    The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners. Key Responsibilities: Go-to-Market Leadership * Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers. * Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness. * Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates. Incentive Direction & Analysis * Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels. * Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging. * Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups. Marketing Collaboration & Execution * Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines. * Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life. * Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities. Key Deliverables: * Monthly Go-to-Market Deck * Cross team collaboration with Brand Managers related to incentive direction and comms * Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator * Purchase Order Reviews Cross-Functional Partners Engagement: * Drive Days/Training * Advertising * PR * Experiential * Auto Shows * BC/Field Staff * Global Team * Agency Partners Basic Requirements: * Bachelor's Degree in Business Administration, Marketing or related field * Minimum 5 years of experience in brand marketing, automotive marketing, experiential marketing, or event management. * Proven track record of leading cross-functional teams to execute high-impact marketing campaigns, product launches, and branded events. * Familiarity with automotive industry dynamics, consumer engagement strategies, and branded partnership execution. * Demonstrated ability to manage complex logistics and timelines while maintaining brand standards and delivering exceptional customer experiences. Preferred Requirements: * MBA * Global marketing experience would be a bonus
    $77k-113k yearly est. 41d ago

Learn more about marketing director jobs

How much does a marketing director earn in Macomb, MI?

The average marketing director in Macomb, MI earns between $61,000 and $161,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.

Average marketing director salary in Macomb, MI

$99,000
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