5-hour ENERGY is looking for an experienced Retail Media Manager to join our growing team.
What You'll Do:
Leverage proven expertise in eCommerce Paid Search to successfully develop & execute campaigns on behalf of the 5-hour ENERY brand
Work across a variety of Retail Media Networks including WalmartConnect, Amazon, Sam's Club, Kroger PromoteIQ, Target & Criteo.
Assist in managing retail digital campaigns (SEM, display, paid social, streaming), monitor KPIs, and provide data-driven recommendations for optimization and testing
Drive continuous success in each retailer's unique mix of Paid Search & Display
Manage and oversee various eRetail sponsored product / PPC platforms
Support the development of Paid Search strategy as part of a greater team
Other duties as assigned
What You Bring:
Minimum of four years' experience in media planning and execution across traditional and digital channels
Strong knowledge of retail programs and promotions
Expertise in crafting and executing successful Pay Per Click / Sponsored Products Campaigns leveraging Retailer 1P data across partners like WalmartConnect, InstacartAds, Criteo, CitrusAds, Perpetua and more.
A knack for optimizing performance through targeted strategies and A/B testing
Enthusiasm for driving enhanced transparency and consistency in Retail Media measurement
A collaborative spirit- roll up those sleeves with the rest of the team and create something amazing!
Equal opportunity employer
$67k-100k yearly est. 4d ago
Looking for a job?
Let Zippia find it for you.
Director of Product Marketing - Building Materials 4RRV474V
Icreatives
Marketing director job in Ann Arbor, MI
Director of Product Marketing / Building Materials
ONSITE ONLY / near Ann Arbor, MI
Salary: $185K+ (negotiable for the right candidate)
Bonus up to 25% company equity and a comprehensive benefits package.
We are seeking a Director of Product Marketing / Building Materials to lead our client's channel marketing strategy and scale their partner ecosystem across glaziers, fabricators, toll manufacturers, and OEMs. This role is responsible for building, enabling, and accelerating our clients' partner network to ensure every channel partner is qualified, trained, supported, and positioned for long-term success. Our client is offering a competitive relocation package as the role is onsite in the Ann Arbor, MI area.
Position Responsibilities:
Channel Partner Program Leadership
- Build, lead, and expand our channel partner ecosystem
- Identify, evaluate, and qualify new channel partners
- Develop and manage onboarding and ramp-up programs
- Create partner toolkits and track partner KPIs
Sales & Partner Enablement
- Create best-in-class sales enablement assets
- Lead product marketing programs and co-marketing initiatives
- Train internal teams and external partners
Product Strategy & Roadmap
- Partner with R&D and Executive Leadership to maintain a multi-year product roadmap
- Translate field and partner feedback into actionable product requirements
- Own product-level positioning, IP maintenance, and differentiation strategies
Go-to-Market (GTM) Ownership
- Own end-to-end GTM strategy for product offerings and specification pathways
- Build and execute launch plans
- Partner with Sales, R&D, and Executive Leadership on pricing, packaging, segmentation, and channel-specific offerings
Client Engagement & Market Intelligence
- Serve as a hands-on product expert
- Conduct ongoing market and competitive analyses
- Maintain a continuous feedback loop between channel partners, clients, R&D, Sales, and
Marketing
Storytelling & Thought Leadership
- Shape our product narrative across channels
- Develop messaging frameworks, case studies, application notes, and thought-leadership content
Qualifications:
- 7-10 years of experience in product marketing, product management, or technical marketing, with at least 4+ years in building materials
- Proven experience building and managing channel partner programs
- Experience working directly with glaziers, fabricators, OEMs, or similar channel ecosystems strongly preferred
- Exceptional storytelling and communication skills
Proficiency with Microsoft Office Suite; Adobe Creative Suite (especially InDesign or Illustrator) a plus
- Thrives in high-growth, evolving environments and is comfortable shifting between strategic planning and hands-on execution
- A passion for innovation and improving how buildings are designed, constructed, and operated
To apply, please submit your resume and portfolio link/case studies for immediate consideration.
This is a full-time position working onsite in the Ann Arbor, MI area. Our client is offering a competitive relocation package as the role is on-site in the Ann Arbor, MI area
All applicants must complete and pass a drug screening and background check. Our process is a 10-panel drug screen, which includes marijuana.
While we appreciate all applications, only candidates selected for an interview will be contacted. By applying for this position, you agree to be contacted via email or text message. Message and data rates may apply.
i creatives is an Equal Employment Opportunity Employer. We believe in creating a diverse and inclusive workplace where everyone feels valued and respected. Join us in our commitment to fostering creativity through diversity.
$185k yearly 3d ago
Director of Product Marketing
Luxwall, Inc.
Marketing director job in Ypsilanti, MI
LuxWall is focused on the product development, scaling, and commercializing of innovative Transparent Insulation products and solutions for the built environment. LuxWall's vacuum insulated technology, Enthermal™, delivers a step change in energy performance, eliminating convective heat transfer and drastically reducing conductive and radiant heat gain and loss within buildings. The result is up to 45% in energy savings, while improving comfort and noise reduction. LuxWall has the potential to redefine building performance globally and forever change the way buildings are designed and constructed.
Job Overview:
LuxWall is seeking a Director of Product Marketing to own channel-led demand generation, sales enablement, and product positioning across our channels, which span commercial glazing, aluminum window OEMs, and beyond. This role sits at the intersection of marketing, product, and channel execution, with direct accountability for driving partner enablement and revenue outcomes through Value Added Resellers (VARs) and OEMs.
This leader will be responsible for ensuring LuxWall's products across glass-only retrofits, aluminum window systems, and other channels are clearly positioned, properly priced, and effectively activated through our partners to drive specification, quoting activity, and installed volume. The role is highly cross-functional and externally facing, working closely with Marketing, Channel Development, Sales, and R&D to translate technical innovation into repeatable, revenue-producing programs. This role will be accountable to a revenue target.
Position Responsibilities:
Value-Added Reseller (VAR) Demand Generation and Sales Enablement
Own channel-driven demand generation and sales enablement strategy in partnership with the VP of Channel Development, with direct accountability for partner-sourced and partner-influenced revenue
Develop and maintain scalable sales enablement and demand assets including partner toolkits, pitch decks, battlecards, application guides, calculator tools, case studies, and technical comparisons that support pipeline creation, conversion, and installed volume
Support partner training, activation, and co-branding programs to ensure consistent positioning, commercial readiness, and execution across quoting, specification, value engineering, and installation
Define, track, and optimize channel performance KPIs including pipeline creation, win rates, installed volume, and revenue contribution
Aluminum Commercial Window Channel Development
Lead channel marketing strategy for aluminum commercial window systems, ensuring clear positioning within the LuxWall product offering to drive adoption and revenue growth
Develop and execute go-to-market programs for shop-built aluminum window fabricators and OEMs including segmentation, messaging, application guidance, and partner enablement
Support partner onboarding and activation to ensure technical, commercial, and sales readiness across targeted territories and segments
Collaborate with Sales and Channel Development to expand market share and revenue contribution within priority accounts and regions
Product Marketing Ownership
Own product marketing for LuxWall's product line by developing sales and marketing collateral that results in commercial impact
Translate product capabilities, performance data (M&V, energy modeling, third party testing, etc), and use cases into clear, market-ready messaging and assets that support selling, specification, and value engineering
Lead GTM planning and execution for new products and enhancements, ensuring alignment across Product, Sales, Channel, and Marketing
Serve as the voice of the market to R&D, maintaining a structured feedback loop to improve product-market fit and revenue performance
Pricing and Commercial Strategy
Partner with Data and Sales Operation teams to develop, maintain, and operationalize pricing strategies across products, channels, and applications
Work with VP of Channel Development to support pricing models, rebate frameworks, and channel-specific commercial structures that maximize adoption and revenue while protecting margin
Equip Sales and partners with pricing guidance, value justification, and competitive context to support deal progression and close
Monitor market dynamics and competitive positioning to inform pricing, packaging, and commercial strategy adjustments tied to performance
Qualifications:
10+ years of experience in product marketing, technical marketing, or product management with significant experience in building materials, glazing, facade/building envelope, or construction products
Proven success building and scaling channel marketing and sales enablement programs tied to measurable revenue outcomes
Strong experience working with glaziers, window OEMs, or similar ecosystems across multi-step sales channels
Demonstrated ability to translate complex technical products into clear, compelling commercial narratives
Experience collaborating on pricing and commercial strategy preferred
Highly cross-functional and comfortable operating at both strategic and hands-on levels in a high-growth environment
Excellent communication, presentation, and stakeholder-management skills
LuxWall, Inc. is an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, veteran status, or any other legally protected characteristics. All employment decisions are based on qualifications, merit, and business needs.
All applicants must complete and pass a drug screening and background check. LuxWall's process is a 10-panel drug screen which includes marijuana.
$114k-169k yearly est. 3d ago
Sales and Marketing Analyst - Automotive Fleet sales
RMA Group Company Limited
Marketing director job in Detroit, MI
RMA Group, headquartered in Bangkok, Thailand, is a multi-sector group with 9,000 employees and an operational presence in 14 countries. For 40 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of Innovation, Integrity and Endurance. Through its various businesses including RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group (EFG), RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond.
Global Fleet Sales (GFS) is responsible for fleet sales of Ford and other branded vehicles into the fleet sector globally. We are seeking a Sales and Marketing Analyst for the GFS business based in Detroit, whom will be responsible for supporting the Inside Sales Team Manager and Global Sales and Operations Teams.
This entry-level position plays a critical role in supporting our sales operations and marketing initiatives, with strong emphasis on bidding for tenders and managing proposal submissions. The ideal candidate will be highly organized, analytical, and eager to learn the ins and outs of sales strategy and execution. Additionally, they will have experience in pricing analytics, being able to determine and seek out costs from multiple sources.
Key Responsibilities
Sales Support & Operations
Assist the sales team with administrative tasks, lead tracking, and CRM updates
Prepare sales reports, dashboards, and performance metrics
Coordinate internal resources to support sales activities and customer requests
Conduct research and gather information about potential customers and industries
Learn and understand our product offerings to support customer requests
Pricing Analyst
Verify and collect all costs in the total transaction flow of a potential business opportunity
Collaborate with sales teams to develop and implement effective pricing strategies that align with business goals
Prepare reports and presentations to communicate pricing strategies and recommendations to management
Tender Management
Monitor tender portals and identify relevant opportunities
Support the preparation and submission of bids, including gathering documentation, pricing, and compliance materials
Maintain a calendar of tender deadlines and submission milestones
Collaborate with cross-functional teams to ensure timely and accurate bid responses
Background and Experience
Minimum of a bachelor's degree in any field
Experience in sales or sales operations
Intermediate/Advanced in Excel
Computer literacy
Ability to multi-task and produce work output in a timely manner
Be detail-oriented
Be a team player
Be proactive, focused on problem solving and able to think outside the box
Position Location
Based in Southfield, Michigan (subject to change). Requires occasional travel to regional offices, trade shows, customer visits, and to RMA Group head office in Thailand.
RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity and Endurance are embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.
$46k-69k yearly est. 1d ago
Consumer Lifecycle Marketing Manager
Credit Acceptance 4.5
Marketing director job in Southfield, MI
Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories! Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the largest used car finance companies nationally.
Our Support teams work with multiple departments in a dynamic environment that promotes flexibility and autonomy, while offering the opportunity to collaborate with a diverse group of professionals. We work to comply with our company standards, exceed customer expectations and drive our Great Place to Work culture. Through the consistent delivery of quality services and understanding the needs of our business, we develop innovative improvements as we strive towards our company's Big, Hairy, Audacious Goals!
The Consumer Lifecycle Marketing Manager will lead the strategy and execution of Credit Acceptance's consumer-focused email and SMS campaigns. This role is responsible for designing and managing targeted marketing journeys that engage consumers at critical points in the car-buying lifecycle.
This position plays a key role in connecting consumers with affordable vehicle financing options while ensuring compliance, personalization, and measurable marketing performance.
Outcomes and Activities:
Develop, execute, and optimize lifecycle campaigns across email and SMS for known leads and prior customers.
Create cohesive marketing journeys for prospective car buyers with vehicle, financing, and dealership related content and recommendations.
Map and identify key moments in the car buying process to generate campaign/test ideas.
Partner with product and marketing team members to enable ways to market vehicle inventory to consumers.
Build segmentation and audience strategies using first-party and behavioral data to deliver timely and relevant communications.
Partner with creative, analytics, dealer, brand, product, and legal teams to ensure campaigns are effective, brand-aligned, and fully compliant with all marketing regulations.
Collaborate with analytics to measure campaign performance, identify optimization opportunities, and develop test-and-learn frameworks for continuous improvement.
Manage campaign builds within marketing automation platform, including list management, quality assurance, A/B testing, and performance tracking.
Present insights and recommendations to leadership based on campaign results and customer research.
Knowledge and Skills:
Strong understanding of email and SMS marketing strategy, including segmentation, automation, testing, and performance optimization.
Knowledge of consumer journey mapping and lifecycle marketing principles within a financial or regulated industry.
Analytical mindset with ability to interpret marketing data and connect metrics to business outcomes.
Excellent cross-functional communication skills with the ability to manage multiple stakeholders and priorities.
Strong attention to detail, compliance awareness, and process discipline.
Ability to synthesize insights to identify recommendations for improving marketing and business results.
Ability to work effectively with cross-functional teams, including product management, analytics, and other teams within marketing.
Ability to write concise marketing briefs and test plans to drive continued performance and optimization against KPIs across channels.
Strong familiarity with user-experience concepts and leveraging user research.
Requirements:
Bachelor's Degree
5+ years of experience in email, SMS, or lifecycle marketing roles.
Proven track record managing multi-stage or multi-channel consumer lifecycle campaigns.
Experience working in a regulated or compliance-driven environment.
Proficient in at least one marketing automation platforms (e.g., Adobe Journey Optimizer, Iterable, Braze, or similar).
Familiarity with CRM systems, testing tools, customer data platforms, and analytics tools.
Preferred:
Background in financial services, auto finance, or adjacent industries.
Experience marketing to subprime or credit-challenged consumers.
Proficiency in segmentation and personalization using dynamic content or predictive modeling.
Working knowledge of HTML/CSS for email template management.
Strong understanding of data privacy and SMS regulations (TCPA, CAN-SPAM, etc.).
Targeted Compensation: $115,900 - $162,000 base salary + an annual bonus plan
This position is not currently open to individuals who require sponsorship now or in the future to work legally for Credit Acceptance, such as H-1b / H-4 or F-1 OPT visa holders.
#LI-Remote
#zip
INDCSLP
Benefits
Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work
Our Company Values:
To be successful in this role, Team Members need to be:
Positive by maintaining resiliency and focusing on solutions
Respectful by collaborating and actively listening
Insightful by cultivating innovation, accumulating business and role specific knowledge, demonstrating self-awareness and making quality decisions
Direct by effectively communicating and conveying courage
Earnest by taking accountability, applying feedback and effectively planning and priority setting
Expectations:
Remain compliant with our policies processes and legal guidelines
All other duties as assigned
Attendance as required by department
Advice!
We understand that your career search may look different than others. Our hiring team wants to make sure that this would be a fit not just for us, but for you long term. If you are actively looking or starting to explore new opportunities, send us your application!
P.S.
We have great details around our stats, success, history and more. We're proud of our culture and are happy to share why - let's talk!
Required degrees must have been earned at institutions of Higher Education which are accredited by the Council for Higher Education Accreditation or equivalent.
Credit Acceptance is dedicated to providing a safe and inclusive working environment for all. As part of our Culture of Compliance, we are proud to be an Equal Opportunity Employer and value our culturally diverse workforce. All qualified applicants will receive consideration for employment regardless of the person's age, race, color, religion, sex, gender, sexual orientation, gender identity, national origin, veteran or disability status, criminal history, or any other legally protected characteristic.
California Residents: Please click here for the California Consumer Privacy Act (CCPA) notice regarding the personal information Credit Acceptance may collect from you.
Play the video below to learn more about our Company culture.
$115.9k-162k yearly 4d ago
Outreach & Marketing Manager
Archdiocese of Detroit 4.3
Marketing director job in Southfield, MI
is a flex position that does require weekend work
Are you passionate about building relationships and networking within the community?
Do you want to use your marketing skills to evangelize a ministry of the Catholic Church?
Are you excited about representing the Catholic Church?
In this job…
You will serve as the advocate for sharing the CFCS mission, and the benefits of pre-planning end of life arrangements.
You will manage the Parish Outreach program making key contacts and bringing CFCS information direct to parishioners
You will use marketing and events to generate interest in cemetery and funeral services in support of the Archdiocesan Cemeteries
And there's more…
Generous benefits package including insurance options
Retirement benefits
Paid time off
Get to know us…
Catholic Funeral & Cemetery Services (CFCS) partners with Catholic Dioceses across the U.S. in the operation of their cemeteries. We are founded in faith and provide a vibrant community for employees and families we serve. We've been doing this for 20+ years and have developed tools to help each person grow in their role, in the industry, and in service to families.
The work we do is founded in our Core Values-Share the Journey, Serve with Care, and Make It Happen
*******************
************************************************************
Think that you're a good fit? We're looking for someone with…
College degree preferred, and/or 1-3 years of experience in marketing, public speaking, and/or event planning
Experience in marketing research and competitor analysis methods
Proven record of building relationships and networking within the community
Strong public speaking skills
Experience with special event planning
Ability and willingness to help others and share expert knowledge
Proficient in the use of computers, preferred social media experience
Valid Driver's License
$74k-111k yearly est. 60d+ ago
Marketing Manager
Doeren Mayhew CPAs and Advisors 3.7
Marketing director job in Troy, MI
Doeren Mayhew is a $235 million tax, assurance and advisory firm headquartered in Troy, Michigan with 18 offices across the country and abroad. Founded in 1932, Doeren Mayhew is recognized as the 46
th
largest CPA firm in the U.S. and is positioned for successful future growth. If you want to join a rising firm that is consistently named among the 50 best-managed firms in the nation, this is the firm for you.
Are you ready to take your marketing career to the next level? This is your chance to join a dynamic team and make a significant impact! We are seeking a strategic, results-driven Marketing Manager to lead marketing initiatives for the West Michigan region while also overseeing national go-to-market strategies for key industries, including Construction and Manufacturing. This role is responsible for developing, executing and optimizing integrated marketing programs that strengthen brand awareness, support business development, and drive growth at both the regional and national levels.
Working closely with the Chief Marketing Officer, the West Michigan Managing Principal and industry leadership, the Marketing Manager will translate business objectives into actionable marketing strategies that position the firm as a trusted industry leader. This role is ideal for a creative and analytical marketer with strong project management skills who thrives in a fast-paced, professional services environment.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Regional Leadership
Develop and execute integrated multi-channel marketing plans for the West Michigan region aligned with local and firmwide objectives.
Partner with West Michigan Managing Principal and client service professionals to support new business pursuits, market expansion and regional growth initiatives.
Develop and monitor the regional marketing budget to ensure effective allocation of resources and measurable ROI.
Identify opportunities, manage and execute firm participation and follow-up activities in firm-hosted events and webcasts, community outreach volunteering, trade shows, sponsorships and speaking opportunities, including tracking outcomes.
Oversee content development, production and delivery of proposals to prospective clients for the region.
Lead marketing personnel in region.
Present regular updates on regional marketing performance, including KPIs and ROI metrics, to the CMO and senior leadership.
Contribute to continuous improvement of marketing processes, tools and performance measurement.
Industry Go-to-Market (GTM) Leadership
Lead the development and execution of national go-to-market strategies for priority industries, including Construction and Manufacturing.
Collaborate with industry leaders to define positioning, messaging, target audiences and value propositions that differentiate the firm in competitive markets.
Curate and oversee industry-specific campaigns, thought leadership, content and collateral to drive awareness, engagement and pipeline growth.
Partner with industry principals to align GTM strategies with client pursuits.
Identify market trends, customer insights and competitive dynamics to inform strategic planning and innovation.
Champion brand consistency and messaging across all regional and national marketing channels.
Collaborate with the national marketing team to ensure alignment between regional efforts and national GTM strategies.
DESIRED SKILLS AND EXPERIENCE:
Bachelor s degree in marketing, business, communications or a related field.
Minimum of seven years of experience in a related field, professional services or B2B industry experience a plus.
Excellent written and verbal communication skills, with the ability to craft clear, persuasive messages.
Proven experience developing and executing regional and/or national marketing strategies and go-to-market programs.
Strong professional interpersonal skills; ability to interact effectively with people at all organizational levels within the firm.
Demonstrated success managing budgets, vendors and multiple concurrent initiatives.
Strategic, creative and results-oriented mindset with strong analytical and problem-solving abilities.
Ability to adapt quickly to changing priorities and thrive in a fast-paced environment.
Passion for staying up to date with industry trends and best practices.
Proficiency in Microsoft Office (Excel, PowerPoint, Outlook) and Adobe Acrobat; familiarity with HubSpot and Adobe Creative Suite (InDesign, etc.) a plus.
Willingness and ability to travel.
Doeren Mayhew is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or any other status protected by law.
"Doeren Mayhew" is the brand name under which Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC and its subsidiary entities provide professional services. Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC (and its subsidiary entities) practice as an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations and professional standards. Doeren Mayhew Assurance is a licensed independent CPA firm that provides attest services to its clients, and Doeren Mayhew Advisors, LLC and its subsidiary entities provide tax and business consulting services to their clients. Doeren Mayhew Advisors, LLC and its subsidiary entities are not licensed CPA firms.
$78k-105k yearly est. 30d ago
Cardiorenal Associate Director Regional Marketing - Detroit
Bayer Crop Science 4.5
Marketing director job in Detroit, MI
At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where 'Health for all Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible'. There are so many reasons to join us. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.
Cardiorenal Associate Director Regional Marketing - Detroit
PURPOSE
As part of the field-based Product & Portfolio Squad, your primary responsibility is to engage and develop Thought Leaders (TLs), generate insights relevant to strategic decision-making, execute regional meetings, and deliver programs to Healthcare Professionals (HCPs) for Bayer's Cardiovascular Renal Portfolio. The ultimate goal is to help enable near-term Squad objectives to achieve long-term brand results. The geography of coverage will be the Detro metro and surrounding areas, to potentially include St. Louis. Travel up to 50% within the territory.
KEY TASKS AND RESPONSIBILITIES
The incumbent will be responsible for activities across five key areas, in each case, acting as a champion to deliver brand communication strategy.
Strategic Thought Leader (TL) Engagement;
Congresses & Regional Convention Leadership;
Speaker Bureau Engagement;
Implement Regional Marketing Initiatives and Programs;
Insight Generation and Field Partnership.
Strategic Thought Leader (TL) Engagement:
Establish and maintain TL relationships in the field of cardiovascular-renal-metabolic health. Engage target customers across appropriate channels and activities (1:1s, conferences, consultancy, speaker bureau, material co-creation, etc.) to create positive product perception and deep relationships. Develop a regional advocate TL base which aligns to CVR product communication strategy. Academic centers, key accounts, and TLs within the region are of particular importance, as well as supporting relationships across other regions;
Identify and recommend TLs to provide brand insight. Collaborate with the local team to identify emerging TLs and make proposals to add or subtract to maintain focus on the critical top TLs significantly driving peer influence, institutional decision-making, and/or scientific advances;
Develop and maintain deep clinical expertise to challenge and advance TL thinking, leveraging consistent expertise in the data, brand strategy, & messaging;
In collaboration with the Area General Manager (AGM), contribute to & inform sentiment tracking along the TL Journey to inform plans to motivate TLs to become vocal champions. Collaborate with TL Strategy/Peer-to-Peer (P2P) Content Lead to deliver strategies to develop TLs;
Develop, implement, and maintain accountability for the interactions and feedback with regional and local external experts across the U.S.
Congresses & Regional Conventions:
Coordinate and execute plans for company presence at appropriate conferences. Leverage & repurpose content leading internal approvals and align & train local staffing to create a strong and effective congress presence;
Coordinate and execute plans for cardiovascular renal related company presence at national conferences as assigned & contribute to national conference planning;
Lead TL meetings and support exec/senior leadership encounters at congresses & industry meetings;
Attend scientific/educational sessions to advance clinical expertise, sharing key insights learned from conferences and TL engagements with sales and brand teams to maximize utility & action plans;
Maintain deep understanding of a region, including opinion leaders and other influencers, treatment and utilization trends, payer and reimbursement dynamics, and opportunities and challenges for the brand and marketing tactics within the region.
Speaker Bureau Engagement:
Lead marketing-initiated peer-to-peer (P2P) program execution including national broadcast;
Supports the execution of the promotional speaker bureau by aiding the development of Opinion Leader faculty to create innovative speaker content, support the training of new speakers, and increase the effectiveness and compliance of promotional programming. Liaison for insight collection from pertinent national, regional, and local level conferences and symposium;
Harvest insights during program execution, feeding ideas and recommendations to P2P content that lead to strengthen and evolve speaker programs, including customizations of P2P content by stakeholder.
Implement Local Marketing Initiatives and Programs:
Own or contribute to various local and national marketing projects that drive brand strategy. Contribute to and actively participate in platform teams focused on improving processes, including speaker bureau, contracting, congress planning, etc;
Tailor brand materials to local needs and assess how to further tailor digital solutions on an area level.
Insight Generation and Field Partnership:
Coordinate, share, and consolidate customer insight & intelligence, including program participation with sales consultants, AGMs, regional/national account directors and other internal partners, enabling all to deliver on the brand strategy;
Execute against regional marketing plan that aligns with strategic imperatives of national brand plan and help drive brand growth at local levels;
Rely on expertise, generate and communicate actionable insights to the brand team to help inform national strategy with regard to tactical execution and driving efficiency and marketing spend;
Lead assigned advisory boards in collaboration with Brand Lead, CRM peers, and agency partners. Develop objectives, complete content development & approval, align internal attendees, oversee execution, and share meeting outcomes/insights with all key stakeholders not in attendance, especially AGM and local Squad;
Collaborate with assigned ad board lead to extend moderator and/or customer invites to within region TLs. Attend & actively participate in select ad boards. Share back customer/institution specific insights to local team;
Collaborate with local teams to enable the field's optimal engagement and execution when opportunities arise, such as sponsorships, conferences, & events;
Share knowledge on systems & processes with Brand Lead, AGM, within CRM team but also across the matrix team, leveraging experience and sharing proven approaches to establish & build deep TL relationships across different customer types.
WHO YOU ARE
Bayer seeks an incumbent who possesses the following:
REQUIRED QUILIFICATIONS
Bachelor's degree;
Valid drivers license and clean driving record;
5-7 years' experience in the pharma/biotech industry with at least 2 years of customer facing;
2 years' experience working within the cardiovascular therapeutic area;
Proven accomplishment in identifying and driving a strategic approach to business;
Proven track record of sales, customer-facing success, and/or superior project management;
Significant experience in creating, maintaining, and growing relationships with key customers and stakeholders;
Demonstrated ability to advance parallel initiatives in a fast-paced environment, show attention to detail, take ownership of issues, work independently and follow through to completion;
Proactive, results-oriented, hard-working, self-starter motivated by a challenging task;
Demonstrated ability to work effectively cross-functionally, both within the organization and with external partners, collaborating to ensure successful project completion;
Desire to take the next step in your career to build a marketing capability or advance in sales leadership;
Travel (50% +) to customer engagements, medical conferences, patient advocacy events, and internal meetings. Travel may occur in the evenings and on weekends.
PREFERRED QUALIFICATIONS
Bachelors degree with a life science background;
To reside in or near the geography;
Marketing or other functional/leadership experience in sales training, sales management, account management, market access, and/or other commercial areas;
Experience working with academic institutions and key accounts.
Employees can expect to be paid a salary between $ 143,280.00 - $214,920.00. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc.
This salary range is merely an estimate and may vary based on an applicant's location, market data/ranges, an applicant's skills and prior relevant experience, certain degrees and certifications, and other relevant factors.
This posting will be available for application until at least 1/10/25.
This role is eligible for an employee referral bonus.
#LI
#LI-AMS
YOUR APPLICATION
Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Science for a better life, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer.
To all recruitment agencies: Bayer does not accept unsolicited third party resumes.
Bayer is an Equal Opportunity Employer/Disabled/Veterans
Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below.
Bayer is an E-Verify Employer.
Location:
United States : Michigan : Detroit
Division:
Pharmaceuticals
Reference Code:
859242
Contact Us
Email:
hrop_*************
$143.3k-214.9k yearly Easy Apply 29d ago
Assistant Marketing Manager
General Motors 4.6
Marketing director job in Warren, MI
**The Role:** The F1 Marketing Team has a newly created Assistant Marketing Manager role that will focus on strategic integration. You will execute marketing strategy and thrive in a fast-paced, data-rich, global environment. You should have proven success in coordinating cross-platform marketing solutions and driving brand consistency from the garage to the grid. You should be eager to leverage expertise in activation strategy and contribute to building a platform from ground up.
**Job Responsibilities**
+ Manage collaboration with Cadillac channels including social media, digital, sales operations, product marketing and advertising.
+ Develop agendas and lead go to market planning weekly meetings.
+ Lead integration across dealer networks. Execute Go-To-Market (GTM) plans for dealers - watch parties, wearables, kits. Support Cadillac Racing subcommittee and plans for dealer inclusion
+ Oversee dealer tool kit development, deployment, coordination with dealers
+ Central point of contact for licensing/merch programs between all partners - CF1, GM Licensing, external partners (eg, Hilfiger)
+ Evaluate and manage co-marketing opportunities for Cadillac that may come in through CF1 sponsors or other racing affiliations.
+ Provide on site event support for key events with activation (Hospitality and/or vehicle display).
+ Lead development and maintain key moments calendar.
+ Support execution of 360 plans around key moments.
+ Represent team in meetings with key JV partner and stakeholders and execute vision for hosting and event management.
+ Support integration efforts into mainstream Cadillac advertising - social, digital, web, etc.
**Minimum Requirements:**
+ Bachelor's degree required
+ 5+ years of Marketing or partnership experience, with a minimum of 2+ years of Luxury brand experience
+ Some experience managing luxury events
+ Ability to travel on weekends as needed
\#LI-ST1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
The selected candidate will be required to travel
This job may be eligible for relocation benefits.
**About GM**
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
**Benefits Overview**
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* .
**Non-Discrimination and Equal Employment Opportunities (U.S.)**
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* .
**Accommodations**
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
**Our Company (**************************************************
**Our Culture**
**How we hire (************************************************
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
Explore our global locations (********************************************
We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more.
Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest.
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
$87k-113k yearly est. 3d ago
Vice President Global Marketing
Emerson 4.5
Marketing director job in Novi, MI
The **Vice President of Global Marketing** , based in **Novi, MI** supporting the Branson Ultrasonics business, will be a key strategic partner to the Business Unit President and leadership team, taking direct ownership of product strategy, customer engagement, and revenue growth. This executive role calls for a visionary leader with proven success in global manufacturing markets who can translate vision into execution and elevate the business to its next level of performance.
**In This Role, Your Responsibilities Will Be:**
Strategic Leadership
+ Shape and execute a comprehensive global marketing strategy aligned with long-term business objectives.
+ Define compelling brand positioning, messaging, and value propositions across product lines and markets.
+ Partner with senior leadership to influence business unit growth strategies and customer engagement initiatives.
Team & Functional Leadership
+ Lead, mentor, and expand a global marketing organization across product marketing, digital, communications, and regional teams.
+ Advance digital marketing, analytics, and customer engagement capabilities to strengthen competitive advantage.
+ Foster a culture of accountability, innovation, and collaboration that inspires high performance.
Market & Customer Focus
+ Transform market research and customer insights into actionable strategies that guide product and go-to-market decisions.
+ Champion voice-of-customer programs to fuel innovation and drive adoption.
+ Track competitive trends and market shifts to proactively adjust strategies.
Demand Generation & Growth
+ Direct global demand generation campaigns and pipeline development in close partnership with Sales.
+ Deliver integrated marketing plans across digital, social, events, and channels to accelerate growth.
+ Drive ROI through metrics-based decision-making and performance optimization.
Brand & Communications
+ Strengthen global brand presence through powerful storytelling and consistent messaging.
+ Lead internal and external communications, executive thought leadership, and media relations.
+ Ensure a unified brand identity across all geographies and channels.
+ Advance Branson's Digital Marketing Strategy across all markets worldwide.
**Who You Are:**
You serve as the cornerstone of our Marketing operations. This is a high-visibility role for a transformative leader who thrives at the intersection of strategy, execution, and customer impact. The Global VP of Marketing will play a pivotal role in charting the business unit's future growth, strengthening its competitive position, and inspiring a global team to deliver results.
**For This Role, You Will Need:**
+ Bachelor's degree in Engineering or a related field
+ Experience leading product marketing for a business unit or company
+ 10+ years of progressive marketing leadership experience with global responsibilities in a B2B or industrial/manufacturing environment
+ A record of success building and executing strategies that drive measurable growth in revenue and market share
+ Expertise in brand management, product marketing, and demand generation
+ Deep knowledge of global markets, technical requirements, customer segmentation, and regional marketing dynamics
+ Exceptional leadership, communication, and interpersonal skills with the ability to influence at every level
+ Strong analytical and financial acumen with experience managing significant budgets and achieving ROI
+ Agility to thrive in a fast-paced, complex, and matrixed environment
+ Legal Authorization to work in the United States - sponsorship will not be provided
**Preferred Qualifications That Set You Apart:**
+ MBA preferred
+ Strategic thinker with a results-driven mindset
+ Customer-centric, with data-informed decision-making skills
+ Collaborative leadership style with global cultural awareness
+ Innovative, digitally savvy, and forward-looking
+ Known for execution, accountability, and follow-through
+ High technical and engineering acumen to translate into differentiated growth strategies
**Our Culture & Commitment to You:**
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
\#LI-JS3
**WHY EMERSON**
**Our Commitment to Our People**
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.
**Work Authorization**
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
**Equal Opportunity Employer**
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
**Accessibility Assistance or Accommodation**
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com .
**ABOUT EMERSON**
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!
**No calls or agencies please.**
**Requisition ID** : 25026676
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
$158k-225k yearly est. 60d+ ago
Product Marketing Manager
Stockx 4.3
Marketing director job in Detroit, MI
Help empower our global customers to connect to culture through their passions.
Why you'll love this role
At StockX, our mission is to be the leading global marketplace for trading and consuming goods of current culture. The Customer Experience and Insights (CXI) team is at the center of this mission, and we aim to foster a culture of data-driven customer centricity at StockX. As we like to say: “We are the voice of the Customer to the Product, and the voice of our Product to the Customer.”
The Product Marketing Manager will help drive adoption, engagement, and retention of the products and services that support StockX across physical and digital domains for StockX's marketplace and 1st and 3rd-party Advertising initiatives.
This role collaborates with various teams, including Product Management, Product Design, Account Management, Marketing, Customer Service, Customer Research, and Business Operations, to assist in informing the strategy and to create go-to-market activities for new products, marketing initiatives, and advertising campaigns. This is a unique opportunity given the pace of innovation and tooling that we are providing our buyers and sellers, such as Flex, Xpress Ship, payments, StockX Pro, Advertising, as well as maintaining our existing content for buyer & seller programs.
What you'll do
Lead product marketing efforts across StockX's Core Marketplace portfolio for buyers and sellers.
Support the strategy, go-to-market planning, and communications for our 1P and 3P Advertising programs, including CRM comms, one-pagers, B2B marketing outreach to sellers and brands looking to advertise on StockX.
Oversee product updates that impact both the buy side and sell side by creating content that clarifies the experience for our customers, answers meaningful questions, and preserves business continuity.
Assist in driving the marketing strategy for new product initiatives aimed at improving the customer experience for buyers and sellers on StockX.
Manage the HubSpot platform for power user outreach, including permissions, settings configuration, integrations, and updating the seller database.
Create and manage automated email campaigns and follow-up tasks for buyers and sellers. Generate regular reports on key CRM metrics.
Develop sales collateral such as case studies, one-pagers, and newsletters that effectively communicate the value proposition of StockX's initiatives.
Identify success metrics and measure the results of your strategies to continuously iterate and maximise results.
Create compelling copy that highlights key StockX features, benefits, and competitive advantages to buyers and sellers
Communicate new product features, updates, and campaigns to our internal teams.
About you
You are passionate about what you do with exceptional cross-functional skills. You are an empathetic problem solver, adept at project management and coordination, and can effectively craft communications about both technical and creative topics. You leverage data to improve the customer experience. Most importantly, you have a growth mindset and come to work every day with the belief that curiosity and adaptability drive innovation for our customers.
You also have:
A Bachelor's or Master's in marketing or a related discipline
A minimum of 2-3 years of relevant experience across Marketing, Product Marketing, Product Management, or other operational roles
A track record of executing successful product or campaign launches, working cross-functionally, and tailoring communications to different audiences
You are an analytical thinker and understand data-driven marketing strategies
You have a passion for e-commerce, brand, and customer experience
You are an excellent communicator, presentation builder, and collaborator
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
Pursuant to the Colorado Fair Pay Act, the base salary range in Colorado for this position is $70,000 to $80,000, plus opportunities for benefits (e.g., medical, dental), equity and discretionary bonuses. Compensation in other geographies may vary.
About StockX
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers, apparel, accessories, electronics, collectibles, trading cards, and more. StockX's powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach affords access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on market value. The StockX platform features hundreds of brands across verticals including Jordan Brand, adidas, Nike, Supreme, BAPE, Off-White, Louis Vuitton, Gucci; collectibles from brands including LEGO, KAWS, Bearbrick, and Pop Mart; and electronics from industry-leading manufacturers Sony, Microsoft, Meta, and Apple. Launched in 2016, StockX employs 1,000 people across offices and verification centers around the world. Learn more at ***************
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. This is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. StockX reserves the right to amend this job description at any time.
StockX may utilize AI to rank job applicant submissions against the position requirements to assist in determining candidate alignment.
$70k-80k yearly Auto-Apply 5d ago
Product Marketing Manager - Launch Strategy
Cisco Systems, Inc. 4.8
Marketing director job in Ann Arbor, MI
Remote United States The application window is expected to close on 1/30/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team We are seeking a dynamic individual to join our fast-paced, culture-first marketing team-someone who thrives in a collaborative environment, embraces change, and is passionate about driving impactful campaigns in the ever-evolving technology landscape.
As a member of the Cisco Infrastructure and Security Product Marketing team you will partner across Cisco's larger marketing organization, Product Management, Engineering, and Sales to lead the strategy and cross-functional orchestration of our most business-critical initiatives
Your Impact
As a Product Marketing Manager for Cisco infrastructure and security products, you will be spearheading strategic initiatives such as development of positioning and messaging, amplification of product innovations through launches and announcements, creation of content at the product and solution level, and strategic efforts with analysts and market influencers to align our product and GTM strategy with the needs of our customers
* Define Strategy for Tier One Initiatives: Collaborate with product, marketing, and executive leadership to set the strategic objectives, messaging strategy, success metrics, and integrated campaign frameworks
* Create Tier One Messaging & Content: design and build select messaging to maximize our voice in the market and ensure alignment across other content
* Drive Cross-Functional Alignment: develop strategic marketing plans and lead virtual launch teams across marketing, product, sales, comms, operations, and more - ensuring each team is aligned, resourced, and executing toward shared goals.
* Provide Strategic Direction: Set the strategic tone, priorities, and guardrails for launch workstreams; ensure consistent narrative, sequencing, and customer experience across touchpoints.
* Manage strategic initiatives: Act as the central orchestrator of launch efforts, ensuring visibility, accountability, and progress across all contributors without owning direct execution.
* Executive Communications & Reporting: Communicate launch plans, milestones, and outcomes to senior leadership; facilitate executive reviews and decision-making.
* Create & Maintain Launch Frameworks: Improve how we launch by refining scalable processes, tools, and playbooks for Tier One GTM excellence.
* Ensure Launch Cohesion & Readiness: Monitor dependencies, identify risks, and resolve misalignment to keep all parts of the launch moving in sync and on schedule.
* Post-Launch Optimization: Facilitate retrospectives, assess performance against objectives, and drive ongoing learnings across the org.
Minimum Qualifications
* 5+ years of experience leading B2B programs in product marketing, event marketing, or related marketing roles
* BS/BA in Business, Marketing, Communications or related field (or equivalent) required
* Experience in the enterprise technology sector, especially in data center, networking, cloud, or AI-driven solutions
* Ability to manage multiple projects simultaneously with high attention to detail and organizational skills
* Analytical mindset with the ability to use data to drive decisions and measure impact.
* Demonstrated experience leading cross-functional teams and aligning multiple stakeholders.
Preferred Qualifications
* Master's degree in Marketing, Business Administration (MBA), Communications, or a related field
* Previous experience with global Tier One launch or event strategy
* Demonstrated success in shaping market perception and influencing industry analysts, partners, and executive stakeholders
* Deep understanding of go-to-market strategies and integrated marketing campaigns
Why Cisco?
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
Message to applicants applying to work in the U.S. and/or Canada:
The starting salary range posted for this position is $133,200.00 to $168,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
* 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
* 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
* Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
* Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
* 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
* Additional paid time away may be requested to deal with critical or emergency issues for family members
* Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
* .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
* 1.5% of incentive target for each 1% of attainment between 50% and 75%;
* 1% of incentive target for each 1% of attainment between 75% and 100%; and
* Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$146,100.00 - $229,600.00
Non-Metro New York state & Washington state:
$133,200.00 - $221,400.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
$146.1k-229.6k yearly 10d ago
Events Marketing Manager, West
Censys
Marketing director job in Ann Arbor, MI
We're looking for a Events Marketing Manager to join our Demand Generation team to help accelerate global pipeline growth through exceptional event and webinar programs. This person will play a hands-on role in executing our global event strategy and webinar programs. You'll work closely with Demand Generation leadership as well as Product Marketing, Research, and Content to drive high-impact programs that generate and nurture demand globally.
What You'll Do:
Events
* Support and execute the global event strategy across key regions and audience segments.
* Oversee event logistics including scheduling, vendor coordination, swag distribution, and onsite operations.
* Manage Censys's presence at large-scale industry conferences, partner events, and targeted regional activations.
* Provide on-site event support including booth setup, run-of-show management, and demo facilitation.
* Drive pre- and post-event processes: campaign setup, attendee engagement, lead capture, and follow-up.
* Equip teams with updated enablement materials, talking points, and event resources.
Webinars
* Support the global Censys webinar program from planning through measurement.
* Manage webinar logistics and campaign execution, including Zoom setup, promotions, and registration workflows in HubSpot.
* Collaborate with Research, Product Marketing, and Content teams to develop engaging, high-value topics.
* Partner with external vendors for sponsored and co-marketing webinars.
* Track and report webinar performance to inform future program improvements.
* Maintain an ongoing global webinar calendar aligned to core demand priorities.
What You'll Bring:
* 2-5 years of B2B marketing experience, ideally in cybersecurity or SaaS.
* Experience managing global events and webinars, including logistics, vendor management, and promotion.
* Familiarity with HubSpot, Salesforce, and Zoom Webinars.
* Excellent project management and cross-functional collaboration skills.
* Strong attention to detail, organization, and communication across multiple time zones.
Skills that set you apart:
* Familiarity with cybersecurity trade shows.
* Experience working with international teams across APJ, EMEA, and NOAM regions.
For high cost of living areas (San Francisco / Seattle), the expected salary range for this position is $100,000 USD - $110,000 USD, plus bonus eligibility and equity.
For all other locations, the expected salary range for this position is $80,000 USD - $100,000 USD, plus bonus eligibility and equity.
In addition to our great compensation package, our benefits are effective on day one and include but are not limited to: 401k match, health, vision, dental, and more! Please see our careers page for more details.
Our roots are in Ann Arbor, Michigan and our innovation is fueled by the team's global perspectives. For this role, we are open to remote employees located in the Pacific time zone in the continental US.
$80k-110k yearly Auto-Apply 40d ago
Senior Marketing Manager
Ams AG 4.3
Marketing director job in Novi, MI
The CSA division supplies sensors that bridge the gap between the world we live in and the digital world of machines. By converting physical signals - heartbeats, sounds, light waves - into data, we enable robots, cars and other devices to interact with people and improve our world. What drives CSA is a relentless desire to contribute to technology and have a meaningful impact on the world. This business thrives on solving complex problems and partnering with global leaders at the forefront of technological advancement. Our goal: to push the boundaries of sensor technology and empower innovators to make the world smarter, healthier and happier.
The primary objective of this role is to grow revenue and the opportunity funnel in the Mass Market through close collaboration with Sales and Channel Partners, with focus on the ams OSRAM sensor portfolio. As the Regional Mass Marketing Lead the role acts as the key entry point for Sales and Channel Partners for all Mass Market activities in the region, ensuring focus, coordination, and execution on growth opportunities.
To achieve this objective, the role will:
* Serve as the primary Mass Marketing interface for Sales and Channel Partners for Mass Market customers (distributors, reps, and end customers), focused on the ams OSRAM sensor portfolio.
* Actively drive and support end-customer engagements for strategic must-win (DIN/DWIN) Mass Market opportunities in close cooperation with Sales and Channel Partners.
* Closely monitor, track, and support top DIN/DWIN opportunities, ensuring prioritization, transparency, and timely escalation.
* Conduct regular growth reviews with sales account teams focused on Mass Market business to align on priorities, progress, and acceleration actions.
* Support Sales in managing the regional Mass Market opportunity funnel, ensuring transparency, structure, and focus on growth opportunities.
* Build and maintain strong relationships with channel partners (distributors and reps), ensuring effective enablement and joint execution in the Mass Market.
* Support regional promotional activities such as customer tech-days, tradeshows, exhibitions, and campaigns to drive Mass Market demand and customer engagement.
* We are looking for a technically strong, customer-facing Mass Market professional who can confidently represent the ams OSRAM sensor portfolio in commercial and technical discussions with customers, Sales, and Channel Partners, and who thrives in a highly autonomous role.
* University degree in Electrical Engineering, Physics or a comparable technical field; a business qualification is a plus.
* Proven experience in the semiconductor or electronic components industry, ideally in a Mass Market environment (manufacturer or distributor), with strong exposure to sensor-based solutions.
* Ability to quickly understand and articulate complex sensor portfolios and discuss technical concepts, applications, and trade-offs with customers, partners, and internal stakeholders.
* Strong customer engagement and communication skills, capable of building credibility with engineers, purchasing, and management at Mass Market customers.
* Demonstrated ability to work highly independently, with strong self-motivation, ownership mindset, and proactively driving topics forward.
* Solid commercial mindset with experience working closely with Sales and Channel Partners to drive opportunity development and revenue growth.
* Structured, results-oriented, and hands-on working style, with the ability to prioritize must-win opportunities and drive execution end-to-end.
* High affinity for data-driven decision making and structured reporting, able to consolidate regional inputs and communicate clearly at management level (strong MS PowerPoint and Excel skills).
* Experience working with Sales and funnel management tools (e.g. Salesforce, SAP, forecasting tools, Power BI or similar).
* Excellent coordination, communication, and networking skills in an international, matrix organization.
* Fluent in English;
* Willingness to travel regularly within the region and occasionally globally.
$108k-142k yearly est. 11d ago
Director of Sales and Marketing
Synergy Senior Management
Marketing director job in Sterling Heights, MI
A Senior Assisted Living Community in Oakland County is looking for a Full-Time Director of Sales and Marketing. If you have previous sales and marketing experience working within a senior living facility, this could be the job for you!
Responsibilities include but not limited to:
Develop comprehensive marketing and sales strategies aligned with the overall business objectives.
Create and communicate sales goals and ensure executives are informed on the progress of those goals.
Develop and execute marketing campaigns, branding initiatives, advertising efforts, and public relations activities.
Conduct market research to understand customer needs and assess market opportunities.
Analyze marketing and sales metrics, key performance indicators and other data to measure the effectiveness of strategies and campaigns.
Set sales targets, establish sales processes, and implement strategies to drive sales growth.
Monitor sales performance, analyze sales data and identify areas of improvement.
Requirements:
Bachelor's degree in marketing, business administration, or a related field.
Experience in leadership or management positions, preferably in marketing or sales.
Strategic thinking and planning skills to develop effective marketing and sales strategies that align with the organization's goals.
Excellent communication skills, both written and verbal, to effectively convey marketing messages.
Project management skills to coordinate and execute marketing campaigns and sales initiatives.
Experience in senior living communities preferred.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
$78k-129k yearly est. Auto-Apply 60d+ ago
Marketing Manager
Doeren Mayhew CPAs and Advisors 3.7
Marketing director job in Troy, MI
Job Description
Doeren Mayhew is a $235 million tax, assurance and advisory firm headquartered in Troy, Michigan with 18 offices across the country and abroad. Founded in 1932, Doeren Mayhew is recognized as the 46th largest CPA firm in the U.S. and is positioned for successful future growth. If you want to join a rising firm that is consistently named among the 50 best-managed firms in the nation, this is the firm for you.
Are you ready to take your marketing career to the next level? This is your chance to join a dynamic team and make a significant impact! We are seeking a strategic, results-driven Marketing Manager to lead marketing initiatives for the West Michigan region while also overseeing national go-to-market strategies for key industries, including Construction and Manufacturing. This role is responsible for developing, executing and optimizing integrated marketing programs that strengthen brand awareness, support business development, and drive growth at both the regional and national levels.
Working closely with the Chief Marketing Officer, the West Michigan Managing Principal and industry leadership, the Marketing Manager will translate business objectives into actionable marketing strategies that position the firm as a trusted industry leader. This role is ideal for a creative and analytical marketer with strong project management skills who thrives in a fast-paced, professional services environment.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Regional Leadership
Develop and execute integrated multi-channel marketing plans for the West Michigan region aligned with local and firmwide objectives.
Partner with West Michigan Managing Principal and client service professionals to support new business pursuits, market expansion and regional growth initiatives.
Develop and monitor the regional marketing budget to ensure effective allocation of resources and measurable ROI.
Identify opportunities, manage and execute firm participation and follow-up activities in firm-hosted events and webcasts, community outreach volunteering, trade shows, sponsorships and speaking opportunities, including tracking outcomes.
Oversee content development, production and delivery of proposals to prospective clients for the region.
Lead marketing personnel in region.
Present regular updates on regional marketing performance, including KPIs and ROI metrics, to the CMO and senior leadership.
Contribute to continuous improvement of marketing processes, tools and performance measurement.
Industry Go-to-Market (GTM) Leadership
Lead the development and execution of national go-to-market strategies for priority industries, including Construction and Manufacturing.
Collaborate with industry leaders to define positioning, messaging, target audiences and value propositions that differentiate the firm in competitive markets.
Curate and oversee industry-specific campaigns, thought leadership, content and collateral to drive awareness, engagement and pipeline growth.
Partner with industry principals to align GTM strategies with client pursuits.
Identify market trends, customer insights and competitive dynamics to inform strategic planning and innovation.
Champion brand consistency and messaging across all regional and national marketing channels.
Collaborate with the national marketing team to ensure alignment between regional efforts and national GTM strategies.
DESIRED SKILLS AND EXPERIENCE:
Bachelor's degree in marketing, business, communications or a related field.
Minimum of seven years of experience in a related field, professional services or B2B industry experience a plus.
Excellent written and verbal communication skills, with the ability to craft clear, persuasive messages.
Proven experience developing and executing regional and/or national marketing strategies and go-to-market programs.
Strong professional interpersonal skills; ability to interact effectively with people at all organizational levels within the firm.
Demonstrated success managing budgets, vendors and multiple concurrent initiatives.
Strategic, creative and results-oriented mindset with strong analytical and problem-solving abilities.
Ability to adapt quickly to changing priorities and thrive in a fast-paced environment.
Passion for staying up to date with industry trends and best practices.
Proficiency in Microsoft Office (Excel, PowerPoint, Outlook) and Adobe Acrobat; familiarity with HubSpot and Adobe Creative Suite (InDesign, etc.) a plus.
Willingness and ability to travel.
Doeren Mayhew is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or any other status protected by law.
"Doeren Mayhew" is the brand name under which Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC and its subsidiary entities provide professional services. Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC (and its subsidiary entities) practice as an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations and professional standards. Doeren Mayhew Assurance is a licensed independent CPA firm that provides attest services to its clients, and Doeren Mayhew Advisors, LLC and its subsidiary entities provide tax and business consulting services to their clients. Doeren Mayhew Advisors, LLC and its subsidiary entities are not licensed CPA firms.
$78k-105k yearly est. 30d ago
Assistant Marketing Manager - GMC Crossovers
General Motors 4.6
Marketing director job in Warren, MI
The primary purpose is to provide support and oversee the lifecycle management of the GMC Crossovers (Terrain and Acadia), including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives. Job responsibilities also include understanding the customer, competition, and the segment dynamics, identifying market trends, appropriate packaging and preparing for the next generation vehicles. This position reports to the GMC Crossovers Marketing Manager.
**Main Duties and Responsibilities include:**
+ Collaborate and deliver in developing positioning, marketing strategy, strategic briefs, demand spaces and marketing plans for Terrain and Acadia
+ Leverage marketing information, segment trends and competitive facing material to uncover key consumer insights, competitive opportunities and execute on the insights.
+ Ensure all consumer communications, dealer communications, press releases, playbook, dealer order guides, etc. are messaged effectively and include correct information.
+ For mid-cycle and new major product launches, develop comprehensive launch plan with strong communication with Communications (internal and external), Product and Advertising teams.
+ Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions.
+ Collaborate with supply chain, scheduling, and order fulfillment teams to understand, anticipate, and drive creative resolution to production and forecasting issues.
+ Interface with the research community to develop and leverage insights for current and future product with leadership reporting for awareness and strategic decision making.
+ Participate in trade-off decisions/conflict resolution between Centers of Expertise (Brands, Product, Finance, Nameplates)
+ Develop communications message based on critical product attributes and market trends to provide foundation for consumer, dealer, wholesale, and media messages.
+ Develop content for product training as the SME of the vehicle including field training guides and dealer-facing training.
+ Analyze data with cross-functional communications to Sales Ops, Regional Teams and Finance on incentive strategy and execution.
+ Act as a resource to the Field teams by developing clear and consistent communications including brand updates, recommended ordering configurations, and constraints.
+ Leverage strong Data & Analytical skills to develop recommendations and POVs for current and future vehicle product.
+ Implement innovative strategies to elevate the customer experience, to achieve brand goals.
+ Provide support as requested to brand team on creative work in terms of scope, key messages, and customer target; all within the context of GMC positioning.
**Requirements:**
+ Bachelor's degree required
+ 5+ years of marketing experience (automotive marketing experience preferred)
+ Proven working experience in project management
**Skills and Abilities:**
+ Ability to work well in a complex team environment
+ Ability to work effectively with others
+ Ability to effectively manage multiple assignments and prioritization to meet deadlines
+ Ability to synthesize data into critical information
+ Ability to make/recognize effective trade-off decisions that balance multiple considerations
+ Excellent oral and written communications skills
+ Highly developed presentation skills both in the development and delivery of presentation
+ Proven ability to use complex data to form in-depth analytical insights
+ High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint
+ Ability to travel, 10-15% Domestically
**Preferred qualifications:**
+ Diverse marketing experiences preferred. Packaging, positioning, research, retail, dealer contact and pricing experience a bonus
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
This job may be eligible for relocation benefits.
**About GM**
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
**Benefits Overview**
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* .
**Non-Discrimination and Equal Employment Opportunities (U.S.)**
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* .
**Accommodations**
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
**Our Company (**************************************************
**Our Culture**
**How we hire (************************************************
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
Explore our global locations (********************************************
We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more.
Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest.
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
$87k-113k yearly est. 4d ago
Vice President Global Marketing
Emerson 4.5
Marketing director job in Novi, MI
The Vice President of Global Marketing, based in Novi, MI supporting the Branson Ultrasonics business, will be a key strategic partner to the Business Unit President and leadership team, taking direct ownership of product strategy, customer engagement, and revenue growth. This executive role calls for a visionary leader with proven success in global manufacturing markets who can translate vision into execution and elevate the business to its next level of performance.
In This Role, Your Responsibilities Will Be:
Strategic Leadership
Shape and execute a comprehensive global marketing strategy aligned with long-term business objectives.
Define compelling brand positioning, messaging, and value propositions across product lines and markets.
Partner with senior leadership to influence business unit growth strategies and customer engagement initiatives.
Team & Functional Leadership
Lead, mentor, and expand a global marketing organization across product marketing, digital, communications, and regional teams.
Advance digital marketing, analytics, and customer engagement capabilities to strengthen competitive advantage.
Foster a culture of accountability, innovation, and collaboration that inspires high performance.
Market & Customer Focus
Transform market research and customer insights into actionable strategies that guide product and go-to-market decisions.
Champion voice-of-customer programs to fuel innovation and drive adoption.
Track competitive trends and market shifts to proactively adjust strategies.
Demand Generation & Growth
Direct global demand generation campaigns and pipeline development in close partnership with Sales.
Deliver integrated marketing plans across digital, social, events, and channels to accelerate growth.
Drive ROI through metrics-based decision-making and performance optimization.
Brand & Communications
Strengthen global brand presence through powerful storytelling and consistent messaging.
Lead internal and external communications, executive thought leadership, and media relations.
Ensure a unified brand identity across all geographies and channels.
Advance Branson's Digital Marketing Strategy across all markets worldwide.
Who You Are:
You serve as the cornerstone of our Marketing operations. This is a high-visibility role for a transformative leader who thrives at the intersection of strategy, execution, and customer impact. The Global VP of Marketing will play a pivotal role in charting the business unit's future growth, strengthening its competitive position, and inspiring a global team to deliver results.
For This Role, You Will Need:
Bachelor's degree in Engineering or a related field
Experience leading product marketing for a business unit or company
10+ years of progressive marketing leadership experience with global responsibilities in a B2B or industrial/manufacturing environment
A record of success building and executing strategies that drive measurable growth in revenue and market share
Expertise in brand management, product marketing, and demand generation
Deep knowledge of global markets, technical requirements, customer segmentation, and regional marketing dynamics
Exceptional leadership, communication, and interpersonal skills with the ability to influence at every level
Strong analytical and financial acumen with experience managing significant budgets and achieving ROI
Agility to thrive in a fast-paced, complex, and matrixed environment
Legal Authorization to work in the United States - sponsorship will not be provided
Preferred Qualifications That Set You Apart:
MBA preferred
Strategic thinker with a results-driven mindset
Customer-centric, with data-informed decision-making skills
Collaborative leadership style with global cultural awareness
Innovative, digitally savvy, and forward-looking
Known for execution, accountability, and follow-through
High technical and engineering acumen to translate into differentiated growth strategies
Our Culture & Commitment to You:
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
#LI-JS3
$158k-225k yearly est. Auto-Apply 24d ago
Product Marketing Manager - AI Networking
Cisco 4.8
Marketing director job in Ann Arbor, MI
Remote United States The application window is expected to close on 1/19/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. **Meet the Team** Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, engineering, integrated marketing, and sales to influence how Cisco shows up for AI Infrastructure builders, operators, and partners shaping the future of AI-ready data centers.
We are looking for a storyteller who loves engaging with technical audiences, and can translate complex innovations into narratives that resonate with developers, architects, and decision-makers alike.
**Your Impact**
As a Product Marketing Manager supporting Cisco's AI-ready data center networking platforms, you will champion messaging, narratives, and content that help developers and operators adopt Cisco technologies with confidence.
You will influence the way Cisco shows up in the AI ecosystem by collaborating with engineering, developer relations, technology partners, and cloud-native communities-ultimately shaping how customers build, optimize, and scale modern workloads.
What You'll Do
Product Storytelling & Positioning
-Craft clear narratives that connect Cisco switching and data center architectures to real-world AI/ML, distributed training, inference and cloud-native use cases.
-Translate technical innovations into value propositions that resonate across both technical and business audiences.
-Create differentiated messaging against key industry trends, competitive approaches, and emerging open-source technologies.
-Represent Cisco in forums where practitioners gather: GitHub, Slack/Discord communities, conferences, partner events, and webinars.
Launch & GTM Leadership
-Drive product launches across Data center networking platforms and partner solutions-AI fabrics, accelerated networking, container networking, observability, and automation.
-Develop crisp, compelling assets: solution briefs, demo scripts, blogs, videos, event talks, infographics, and partner co-marketing.
Partner & Ecosystem Marketing
-Collaborate with NVIDIA, Red Hat, hyperscalers, Kubernetes ecosystem partners, and observability platforms to define joint narratives.
-Support integrations and partnerships relevant to AI workloads, container networking, Cilium/eBPF ecosystems, and distributed training stacks.
Thought Leadership & Evangelism
-Present at external conferences, partner events, and analyst briefings.
-Establish Cisco as a leader in AI networking, cloud-native compute, and developer-first architectures.
What Success Looks Like
-Developers can understand, build, and operate AI workloads on Cisco switching and DC solutions with less friction.
-Cisco shows up credibly in external forums, not just traditional enterprise channels.
-Messaging resonates with practitioners and reflects what they actually run in production (Kubernetes, distributed training and inference, observability pipelines, GPU networking, etc.).
-Workstreams across engineering, ecosystem partners, and integrated marketing stay aligned through clear, compelling storytelling.
**Minimum Qualifications**
-8+ years in Product Marketing, Product Management, DevRel, or Solutions Marketing, preferably in infrastructure, data center, or AI-focused companies.
-Strong understanding of: Data center switching & fabrics, Network architectures for AI (RoCE, telemetry, congestion control, load balancing), Kubernetes, container networking, CNI/Cilium/eBPF, virtualization, Distributed AI/ML workloads, large language models, GPU networking
-Proven ability to create technical content (demos, architecture diagrams, solution briefs, presentations, videos).
-Excellent communicator able to present confidently to practitioners, executives, and partners.
-Bachelor's degree in engineering, computer science, or related field.
**Why Cisco?**
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
**Message to applicants applying to work in the U.S. and/or Canada:**
The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
+ 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
+ 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
+ Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
+ Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
+ 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
+ Additional paid time away may be requested to deal with critical or emergency issues for family members
+ Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
+ .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
+ 1.5% of incentive target for each 1% of attainment between 50% and 75%;
+ 1% of incentive target for each 1% of attainment between 75% and 100%; and
+ Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$145,000.00 - $210,200.00
Non-Metro New York state & Washington state:
$129,000.00 - $187,000.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
$145k-210.2k yearly 55d ago
Assistant Marketing Manager
General Motors 4.6
Marketing director job in Warren, MI
Job Description The Role: The F1 Marketing Team has a newly created Assistant Marketing Manager role that will focus on strategic integration. You will execute marketing strategy and thrive in a fast-paced, data-rich, global environment. You should have proven success in coordinating cross-platform marketing solutions and driving brand consistency from the garage to the grid. You should be eager to leverage expertise in activation strategy and contribute to building a platform from ground up. Job Responsibilities * Manage collaboration with Cadillac channels including social media, digital, sales operations, product marketing and advertising. * Develop agendas and lead go to market planning weekly meetings. * Lead integration across dealer networks. Execute Go-To-Market (GTM) plans for dealers - watch parties, wearables, kits. Support Cadillac Racing subcommittee and plans for dealer inclusion * Oversee dealer tool kit development, deployment, coordination with dealers * Central point of contact for licensing/merch programs between all partners - CF1, GM Licensing, external partners (eg, Hilfiger) * Evaluate and manage co-marketing opportunities for Cadillac that may come in through CF1 sponsors or other racing affiliations. * Provide on site event support for key events with activation (Hospitality and/or vehicle display). * Lead development and maintain key moments calendar. * Support execution of 360 plans around key moments. * Represent team in meetings with key JV partner and stakeholders and execute vision for hosting and event management. * Support integration efforts into mainstream Cadillac advertising - social, digital, web, etc. Minimum Requirements: * Bachelor's degree required * 5+ years of Marketing or partnership experience, with a minimum of 2+ years of Luxury brand experience * Some experience managing luxury events * Ability to travel on weekends as needed #LI-ST1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. The selected candidate will be required to travel
About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. Why Join Us We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. Benefits Overview From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources. Non-Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire. Accommodations General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
How much does a marketing director earn in Macomb, MI?
The average marketing director in Macomb, MI earns between $61,000 and $161,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.