Marketing director jobs in Rancho Cordova, CA - 153 jobs
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Marketing Director
Construction Industry Education Foundation 3.6
Marketing director job in Sacramento, CA
The Sacramento Regional Builders Exchange (SRBX) and Construction Industry Education Foundation (CIEF) are looking for an experienced MarketingDirector to join our team. This position will be responsible for shaping and executing all marketing and communication strategies, including the development of a comprehensive national marketing plan, management of the department budget, and alignment of marketing initiatives with the organizations' broader business goals of expanding membership, event attendance, and philanthropic giving. This is a full-time position located in our Sacramento, California office, reporting to the Chief Executive Officer, and supervising the Marketing Manager.
ORGANIZATIONAL PROFILE
SRBX is a 501(c)6 trade association representing the commercial construction industry with nearly 1,100 member companies. It is one of the oldest and largest membership organizations in the Sacramento region. It also is the parent company of the newly formed Southern California Builders Exchange (SoCal BX). CIEF is a 501(c)3 organization working to empower youth to pursue careers in the built environment. In the 2024-2025 school year, CIEF served nearly 15,000 high school students in five states. CIEF operates a chapter model in other states and also has secondary offices in Irvine, California and Dallas, Texas. The joint organizations serve nearly 25,000 people per year at workforce, business development, and networking events, in addition to providing an online plan room, education and safety training, and government advocacy. SRBX and CIEF have 18 full-time employees and seven contract staff.
ESSENTIAL DUTIES & RESPONSIBILITIES
Shape and implement the organizations' marketing and communication strategies, aligning them with both short-term and long-term objectives
Lead the development of integrated marketing plans at the national and local levels, including digital, print, and media strategies to increase brand awareness and engagement
Create and implement operational processes and policies to promote collaboration across marketing functions and streamline decision making
Manage and direct critical marketing functions, including market research, content strategy, communications, and demand generation
Manage press releases, public relations, and earned media, ensuring a consistent and positive organizational presence in local, statewide, and national markets
Lead advertising placement, social media campaigns, and event promotions designed to increase membership, program participation and event attendance, and philanthropic giving
Oversee the production and editorial direction of publications and other marketing content
Collaborate with members and program participants to create promotional materials, including flyers, event signage, brochures, and multimedia content
Act as a mentor and leader to the Marketing Manager, providing guidance and performance evaluations
Manage volunteer Marketing and Communications Committee as well as lead volunteer communication leads with each chapter
Foster relationships with vendors, media partners, and external stakeholders to manage contracts and outsourced projects
Establish and monitor budgets for marketing activities, ensuring effective resource allocation
Evaluate the effectiveness of marketing initiatives using analytics, metrics, and industry trends
Serve as the organization's spokesperson for public relations and manage relationships with local, statewide, and national media markets
QUALIFICATIONS
Minimum of 5 years of experience in marketing, with at least 2 years in a leadership role
Proven experience developing and managing marketing strategies, budgets, and teams
Experience working with an association or agency preferred, but not required
Strong writing, editing, and verbal communications skills
Bachelor's degree in Marketing, Communications, Public Relations, or a related field
Expertise in digital marketing, social media management, and public relations
Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Microsoft Office Suite
Experience with Customer Relationship Management (CRM) software or Association Management Software (AMS), and marketing analytics tools
Excellent leadership, organizational, and time-management skills
Ability to collaborate effectively across departments and with external partners
COMPENSATION
This is a full-time position with supplemental benefits including medical, dental, vision, life, and a 401k savings program. The anticipated salary is $75,000-$85,000 depending on experience.
HOW TO APPLY
Candidates may apply for this position via LinkedIn, or by submitting a cover letter and resume to info@cie.foundation. Applications will be accepted until the position is filled. Final candidates will be asked to provide references. The selected candidate will be required to pass FBI and DOJ Background Checks for working with youth and minors. Candidate should be able to lift up to 40 pounds in office and/or event settings.
No recruiters or third-party placement.
$75k-85k yearly 2d ago
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Marketing Manager, Education
Logitech 4.0
Marketing director job in Sacramento, CA
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed).
**The Team and Role:**
The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations.
As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team.
The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events.
The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement.
This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization.
**Your Contribution:**
**Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will:
+ Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment.
+ Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives.
+ Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers.
+ Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes.
+ Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations.
+ Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners.
+ Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc.
+ Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities.
+ Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally.
+ Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives.
+ Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).
+ Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics.
+ Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech.
**In addition, this role will have regional responsibility for the following programs.**
+ Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs.
**Key Qualifications:**
For consideration, you must bring the following minimum skills and behaviors to our team:
+ Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus.
+ Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required.
+ Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions.
+ Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business.
+ Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required.
+ Unrelenting curiosity to learn, grow, and adapt.
+ Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region.
In addition, **preferable** skills and behaviors include:
+ Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred.
+ Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies.
+ Strong copywriting and design skills will improve agility and speed of execution in this role.
**Education:**
+ BA/BS or equivalent work experience.
**\#LI-CT1**
**\#LI-Remote**
**This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.**
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
$83k-185k yearly 9d ago
Marketing Manager
Sprig Oral Health Technologies
Marketing director job in Rocklin, CA
About the role
Manages an organization's marketing objectives, strategies, programs, and policies. Translates and communicates the marketing vision into specific projects, action plans, and tactics. The Marketing Manager is responsible for leading, managing, and developing the marketing and events team, with a focus on both event-driven and general marketing activities. This role oversees all aspects of brand management, campaign execution, event planning, and marketing operations to drive growth, engagement, and brand consistency across all channels. May manage vendor selection, contracts, and budgets when outsourcing projects or responsibilities.
We Offer
Friendly and fun company culture
Our office is situated in a beautiful new building conveniently located near I-80 with free onsite parking
Competitive salary based upon experience/education
Full benefit package including Medical, Dental, Vision, and Life Insurance*
EAP (Employee Assistance Plan offering free mental health services)
2 weeks paid vacation per year - vacation accruals increase after the first year
401(k) with company match*
9 Paid Holidays
Wellness program and onsite personal trainer with lunch hour workouts available
*A waiting period applies to some benefits
What you'll do
Develop and execute integrated strategies for all events and marketing initiatives.
Monitors customer metrics, competitor strategies, and industry trends and enables responsive marketing activities in response to changes.
Oversee planning, logistics, execution, and post-event analysis for both in-person and virtual events.
Align marketing content and campaigns with event and brand goals.
Manage content creation, campaign management, and digital marketing initiatives (web, email, social media, etc.).
Oversee graphic design and creative development for marketing collateral.
Manage video production and campaigns from concept to distribution, ensuring video aligns with brand goals, and leveraging analytics for optimization.
Coordinate cross-functional marketing projects with sales, product, and external partners.
Analyze market trends and competitor activities to inform marketing strategies.
Ensure consistent brand messaging and visual identity across all marketing materials and channels.
Oversee the creation and maintenance of brand guidelines.
Monitor brand reputation and implement strategies to enhance brand equity.
Establishes data sources and analytical processes to track and evaluate marketing strategies and initiatives. Measure and report on the performance of marketing campaigns.
Analyze key metrics: event ROI, lead generation, campaign performance, attendance, engagement, and brand impact.
Implement improvements based on data and feedback.
Develops and builds effective marketing teams and scalable processes to execute short-term and long-term marketing plans.
Hire, onboard, and develop team members. Lead and mentor the marketing team. Establish performance goals and manage daily workflows. Foster a collaborative environment to encourage creativity and project completion.
Conduct regular performance reviews and provide feedback.
Plan and manage the marketing and events calendar. Oversee the scheduling and coordination of all events and marketing activities.
Ensure all deadlines, deliverables, and milestones are met.
Coordinate resources and delegate tasks effectively.
Manage department budgets, contracts, and vendor relationships.
Ensure efficient allocation of resources, cost-effective operations, and maximize return on investment (ROI).
Work closely with sales, customer care, regulatory, product development, and other departments to align marketing strategies with business objectives and support go-to-market plans.
Uphold company values and ensure professional conduct across all activities.
Promote a culture of professionalism, collaboration, and accountability.
Position Type/Expected Hours of Work:
Full-time position. Hours will be within the department hours of operation. Typical business hours are daytime, Monday - Friday between the hours of 8:00 - 5:00. This position works onsite. Office location is Rocklin, Ca.
Qualifications
Bachelor's degree in marketing, business, or related field. A combination of education and qualifying experience may substitute for a bachelor's degree (5 additional years of Marketing Manager experience to substitute for a bachelor's degree).
5+ years of experience in marketing and event management, with team leadership responsibilities
1-3 years of prior supervisory or management experience required.
Proven ability to develop and execute successful marketing and event strategies.
Strong skills in budget management, vendor negotiation, and performance analysis.
Excellent communication, organizational, and leadership abilities.
Preferred Education and Experience:
Experience in B2B marketing.
Experience in CRM Software (HubSpot)
Experience with Adobe Creative Cloud and/or Software
$93k-148k yearly est. 25d ago
Associate Manger, Growth Marketing Strategy
The Gap 4.4
Marketing director job in Folsom, CA
About the RoleAs Associate Manager, Growth Marketing Strategy you'll help the shape how Old Navy grows by transforming customer and performance learnings into clear, actionable growth strategies. You'll partner across marketing, media, CRM, and analytics teams to collect insights, connect data, and drive action that fuels measurable, sustainable growth. The ideal candidate combines expertise in marketing analytics, consumer insights, and growth strategy within retail or e-commerce.What You'll Do
Analyze marketing performance across paid, CRM, loyalty, and digital channels to uncover growth insights and optimization opportunities.
Develop insight-led, data-driven growth strategies across the customer journey to improve acquisition, retention, engagement, and lifetime value.
Build dashboards and measurement frameworks that turn data into actionable insights and improve marketing effectiveness.
Partner on A/B testing, experimentation, and attribution strategies to refine targeting, messaging, and channel mix.
Leverage customer insights, segmentation, and predictive analytics to shape personalization strategies to improve ROI.
Stay current on industry trends, competitors, and emerging technologies to identify opportunities to drive marketing efficiency and effectiveness.
Collaborate with data science and engineering teams to enhance data collection and analytics capabilities.
Who You Are
3 - 5 years of experience in growth marketing, marketing strategy, or analytics within retail, fashion, or e-commerce.
Strong proficiency in data analysis tools such as SQL, Adobe Analytics, Tableau, or other BI platforms.
Experience with marketing attribution models, A/B testing, and performance measurement frameworks.
Solid understanding of paid media, CRM, email, and digital marketing channels.
Highly analytical mindset with the ability to translate data into actionable business insights.
Excellent communication skills, with the ability to present findings to both technical and non-technical stakeholders.
Proven ability to build strong cross-functional relationships and influence decisions through collaboration, data, and strategic insight.
Deep curiosity about customer behavior and the ability to translate customer insights into actionable growth opportunities.
Experience working in a fast-paced, results-driven environment with multiple priorities.
Strong business acumen and strategic thinking to drive growth initiatives.
$85k-125k yearly est. Auto-Apply 59d ago
Marketing/Sales Director Trainee
Aegis Living 3.8
Marketing director job in Clay, CA
Aegis Living is a national leader in senior assisted living and memory care with a simple philosophy: make every day count. With more than 28 years of experience, Aegis Living is known for its employee-centric company culture, unique point of view and eye for innovation. Aegis Living has 39 overall communities in WA, CA, and NV to better serve the aging community and their families.
As a Senior Living, Marketing/Sales Director with Aegis, you will: Love the work, Love the Team, and Love the Aegis Culture!
The Senior Living, Marketing/Sales Director Trainee in California, is responsible for sales, tours, business development, and marketing of the community. This role involves selling a premium product, delivering high-acuity care, and upholding the hallmarks of an Aegis Community-making a difference in the lives of others.
Responsibilities
Responsibilities:
* Develop and implement sales action plans and sales related activities.
* Lead community tours for prospective families, effectively guiding them through the decision-making process to secure new resident move-ins.
* Plan and execute a variety of community and family events, both within and outside the community
* Conduct proactive outreach to the local community residents, leaders and organizations.
* Build referral partner relationships through proactive outreach to include local physicians, hospitals, skilled nursing facilities.
* Thoroughly understand rental agreements and effectively negotiate terms and conditions.
* Monitor move-in and move-out trends to ensure the community meets census targets, while effectively analyzing and articulating key patterns
* Record all sales activity within the CRM tool (Yardi) and engage with prospective leads within 12 hours.
* Develop strong relationships with sister communities to encourage referral activities.
* Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management.
* Gain a comprehensive understanding of community operations, nursing, and care services to effectively communicate with families throughout the sales process.
* Provide exceptional service throughout the prospective resident journey and continuously for existing residents.
* Foster professional relationships and maintain open communication with internal departments to effectively achieve organizational initiatives.
* Travel locally, as necessary, for outside sales calls, industry events, and networking events.
*
Qualifications
What you will need to excel at this job:
The ideal candidate will be a collaborator that enjoys challenges, is professional, upbeat, and encourages others to succeed.
* Minimum 5 years of sales experience, experience working in a service-related industry desired, experience working in hospitality sales and/or health care sales is a plus.
* A 4-year college degree or 2-years of equivalent business experience
* Must possess advanced verbal and written communication skills to frequently negotiate, sell, and influence other internal personnel.
* Must have thorough experience with professional selling skills with a consistent track record of achieving targeted sales results and exceeding goals.
* Must be proficient in general computer knowledge, primarily with Microsoft Office products and various CRM tools.
* Ability to analyze and work with financial data and information.
* Availability to work Sunday to Thursday or Tuesday to Saturday
* Ability to work independently, manage multiple tasks simultaneously while demonstrating strong organizational and presentation skills.
* Must have a valid driver's license in the applicable state.
* Must be willing to take a 2-step TB test.
Aegis Living is advancing the art of luxury Assisted Senior Living that allows our Residents to live safely & joyously in a loving and comfortable atmosphere that they call home.
What We Offer:
* Solid Base Salary
* Defined Growth Opportunities
* 401K
* PTO (paid time off) + Sick Pay +Appreciation Days
* Medical/ Dental/ Vision
* Pet Insurance
* Free Staff Meals
What Next?
* Apply online at aegisliving.com/careers
Min Salary
USD $80,000.00/Yr.
Max Salary
USD $90,000.00/Yr.
$80k-90k yearly Auto-Apply 60d+ ago
District Event Marketing Manager
Leaf Home 4.4
Marketing director job in Sacramento, CA
Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.
Trusted by more than 1 million homeowners across the US and Canada, we are America's largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.
We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We're proud to say we've been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:
Industry-best compensation packages | Competitive health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women's Committee.
Position Summary: The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. In addition, they are responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution.
Essential Duties and Responsibilities:
Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up.
Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district.
Responsibility for budgeting and staffing for identified local events.
Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads.
Manage event marketing material and equipment set up and tear down.
Collaborate with the local Operations and Installation Managers to grow brand presence within the local market.
Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs.
Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization.
Track and report event metrics to evaluate performance and ROI of events.
Responsible for exceeding sales lead quotas based on established KPIs.
Performs other duties as assigned by supervisor.
Experience and Minimum Qualifications:
Bachelor's degree preferred, or equivalent combination of education, training, and experience.
2+ years in a managerial position.
Strong recruiting and training skills.
Experience with large-scale budgeting and planning.
Excellent written and verbal communication skills.
Self-starter with the ability to manage and develop others.
Ability to handle multiple priorities at one time.
Strong planning and organizational skills.
Knowledge of current best practices and new strategies for event marketing.
Ability to work evenings and/or weekends and pre-scheduled events
Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”
Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.
Hold oneself accountable and responsible while being self-driven in accomplishing goals.
Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
Must hold a valid driver's license and have reliable transportation to and from assigned events.
Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities or Certifications:
Experience in lead generation and/or experiential marketing.
Previous management position(s) in Direct-to-Consumer marketing.
Experience in multi-unit management.
Previous experience in home improvement event marketing.
Travel Requirements:
More than 50% domestic travel required.
Overtime/Additional Hours Requirements:
Additional hours may be required (exempt positions).
Physical Requirements:
Normal office environment and field office/manufacturing/construction environment.
Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates.
Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.
Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).
Americans with Disabilities Act Statement and Contact
Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to **************************.
$91k-122k yearly est. 60d+ ago
Digital Marketing Manager
Volkan Technologies
Marketing director job in Sacramento, CA
The Digital Marketing Manager oversees the digital marketing strategy for the company.
Duties of the Digital Marketing Manager:
Devising strategies to drive online traffic to the company website.
Tracking conversion rates and making improvements to the website.
Developing and managing digital marketing campaigns
Utilising a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Managing the redesign of the company website.
Improving the usability, design, content and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep the company at the forefront of developments in digital marketing.
Requirements of the role
Bachelor degree in Marketing.
Qualified member of the CIM or equivalent.
Experience managing PPC, SEO and Affiliate programmes.
Strong understanding of current online marketing concepts, strategy and best practice.
Experience in ecommerce, SEO, PPC, Email marketing, and social media.
Previous experience in a similar digital marketing role.
$94k-139k yearly est. 60d+ ago
Associate Director, Thought Leader Marketing Liaison - Pacific Northwest
Galderma 4.7
Marketing director job in Sacramento, CA
Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.
Job Title: Associate Director, Thought Leader Marketing Liaison
Location: Pacific Northwest (San Francisco, Sacramento, Seattle)
As our new Associate Director, Thought Leader Marketing Liaison, you will play a central role in preparing the market for Galderma's first-in-class specialty biologic product with multiple indications. In this role you will drive our engagement strategy with national thought leaders and enhance our key partnerships with strategic initiatives that deliver against our core business objectives.
The role partners closely with key stakeholders within the global and US cross functional teams as well as external partners.
Key Responsibilities
* Identify, cultivate, and maintain professional relationships with KOLs
* Develop and execute HCP engagement strategies across cross functional teams
* Manage speaker bureau including supporting speaker training, compliance, and product theater speaker management
* Plan and execute brand KOL activity and meetings at key conferences
* Partner with the HCP Marketing team to develop advisory board strategy, content, advisory recommendations, and attend advisory boards as appropriate
* Plan and execute KOL engagements and executive encounters at during field engagements, local, regional and national conferences
* Develop a strong understanding of the market and disease state, and identify short and long term opportunities to maximize brand and enterprise impact through professional engagements
* Develop and execute differentiating strategic initiatives and educational plans to pull through educational programming within region
Skills & Qualifications
* Bachelor's degree required
* 7+ years of experience in the pharmaceutical industry in one or more of the following: field sales leadership, product marketing, or medical/clinical field-based experience in the same or related therapeutic area
* Experience in dermatology/immunology biologic therapeutics
* Launch experience preferred
* Cross-functional experience required, proven track record of collaboration and coordination with key internal and external stakeholders (including external agency partners)
* Exceptional communication and presentation skills: ability to articulate a point of view succinctly and effectively
* Comprehensive and proactive analytical/strategic thinking skills with a demonstrated ability to synthesize data into a key action/strategy and manage through from development to key performance metrics
* Ability and confidence to work effectively and with a sense of urgency across a global matrix enterprise, and to influence without authority
* Adaptability, resilience and tenacity and ability to quickly pivot
* Proficient in English, MS Office; especially Word, Excel, and PowerPoint
* Valid driver's license
* Ability to travel >60%; could be less based on geography
* Ability to travel to meetings/trainings/programs as necessary
* Must work within label, and regulatory and legal compliance guidelines
What we offer in return
You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base.
Next Steps
* If your profile is a match, we will invite you for a first virtual conversation with the recruiter.
* The next step is a virtual conversation with the hiring manager
* The final step is a panel conversation with the extended team
Our people make a difference
At Galderma, you'll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do.
Employer's Rights:
This does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this . The employer has the right to revise this at any time. This job description is not an employment contract, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.
$85k-136k yearly est. Auto-Apply 55d ago
Senior Marketing Manager
Jobget
Marketing director job in Stockton, CA
About the job JobGet is a rapidly growing venture-backed startup, as well as winners of 2019 MassChallenge and the 2019 MIT Inclusive Innovation Challenge. We help employers and job seekers connect in minutes with our Social Hiring Platform. Customers include Home Depot, Foot Locker, McDonalds, CVS, Dunkin, and many more.
The ideal candidate will be responsible for developing, managing, executing and analyzing our lifecycle marketing campaigns. You will also collaborate with other internal teams to develop a lifecycle marketing strategy and plan. You will then communicate these plans effectively to all relevant internal teams. This position is great for someone who is both analytical and creative.
You have excellent attention to detail, meet tight deadlines and juggle multiple critical requests, and possess great organizational skills. You complete complex tasks and projects quickly with little guidance, react with appropriate urgency to situations that require a quick turnaround, and take effective action.
Responsibilities
Execute test and learn lifecycle marketing campaigns including targeting, campaign set-up etc...
Use existing reporting tools to analyze and report on campaign performance
Set up automated (triggered) campaigns
Help develop operating procedures and best practices for using marketing automation platform.
Assist with documentation, reporting, and analysis of lifecycle campaigns
Oversee and analyze performance and execution of marketing campaigns
Collaborate with product and engineering to improve engagement and retention
Qualifications
2+ years relevant work experience in digital marketing for owned channels such as push, email, text, phone
Strong analytical skills
Strong written and verbal communication skills
What JobGet Offers
Unlimited PTO
Unlimited snacks, drinks and plenty of team outings
Great company culture focused on talent development
$123k-166k yearly est. 60d+ ago
District Event Marketing Manager
Leaffilter North, LLC 3.9
Marketing director job in Sacramento, CA
Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.
Trusted by more than 1 million homeowners across the US and Canada, we are America's largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.
We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We're proud to say we've been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:
Industry-best compensation packages | Competitive health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women's Committee.
Position Summary: The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. In addition, they are responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution.
Essential Duties and Responsibilities:
* Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up.
* Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district.
* Responsibility for budgeting and staffing for identified local events.
* Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads.
* Manage event marketing material and equipment set up and tear down.
* Collaborate with the local Operations and Installation Managers to grow brand presence within the local market.
* Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs.
* Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization.
* Track and report event metrics to evaluate performance and ROI of events.
* Responsible for exceeding sales lead quotas based on established KPIs.
* Performs other duties as assigned by supervisor.
Experience and Minimum Qualifications:
* Bachelor's degree preferred, or equivalent combination of education, training, and experience.
* 2+ years in a managerial position.
* Strong recruiting and training skills.
* Experience with large-scale budgeting and planning.
* Excellent written and verbal communication skills.
* Self-starter with the ability to manage and develop others.
* Ability to handle multiple priorities at one time.
* Strong planning and organizational skills.
* Knowledge of current best practices and new strategies for event marketing.
* Ability to work evenings and/or weekends and pre-scheduled events
* Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without "dropping the ball."
* Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a "roll up your sleeves" and "win every day" mentality.
* Hold oneself accountable and responsible while being self-driven in accomplishing goals.
* Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
* Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
* Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
* Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
* Must hold a valid driver's license and have reliable transportation to and from assigned events.
* Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
* Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities or Certifications:
* Experience in lead generation and/or experiential marketing.
* Previous management position(s) in Direct-to-Consumer marketing.
* Experience in multi-unit management.
* Previous experience in home improvement event marketing.
Travel Requirements:
* More than 50% domestic travel required.
Overtime/Additional Hours Requirements:
* Additional hours may be required (exempt positions).
Physical Requirements:
* Normal office environment and field office/manufacturing/construction environment.
* Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates.
* Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.
Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).
Americans with Disabilities Act Statement and Contact
Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to **************************.
$82k-108k yearly est. 12d ago
Global Marketing Manager - Alternative Fuels
Vontier
Marketing director job in Sacramento, CA
**INTRODUCTION and WHAT YOU WILL DO (Job Responsibilities)** The Global Marketing Manager at ANGI Energy, a Vontier company, plays a key role in driving profitable growth for the Alternative Fuels product lines (CNG, RNG, Hydrogen). This hands-on position develops and executes strategic marketing plans that enhance brand awareness and generate quality leads. Success requires strong collaboration with commercial and aftermarket teams, deep customer insight, and expertise in digital marketing and data analysis to identify new sales opportunities. The role reports to the Global Head of Marketing - Alternative Fuels and offers full-time remote work with opportunities for domestic and international travel.
**Responsibilities:**
**Lead Generation:**
+ Devise, plan and implement an omnichannel digital and account-based marketing strategy aimed at generating quality leads that support business priorities. (see 'Digital Marketing' below)
+ Work with internal stakeholders to segment customer/prospect data to develop targeted value propositions.
+ Successfully execute new product launches.
+ Collaborate with Vontier's marketing Centers of Excellence and/or external agencies to brief and manage campaign and content requirements.
+ Support business development activities by conducting regular industry research to identify new prospects and opportunities ('whitespace').
+ Partner with the Commercial team to strategize and execute on targeted campaigns to drive sales linearity and support bookings and revenue targets.
**Lead Management:**
+ Manage the end-to-end lead management and automation process in the Sales and Marketing CRMs.
+ Maintain lists for outbound marketing, ensuring compliance with relevant local data privacy regulations.
+ Build custom reports tracking lead status through the sales funnel.
+ Report on the efficacy/ROI of all marketing activities in relation to defined KPIs and strategic business priorities.
**Digital Marketing:**
+ Lead omni-channel digital and account-based marketing strategies, identifying relevant paid, owned and earned promotional opportunities to increase online visibility.
+ Build and implement an engaging social media strategy.
+ Engage with trade media, associations and directories to identify and negotiate relevant advertising opportunities.
+ Work with the Vontier Centers of Excellence and/or external agencies to develop compelling content to drive conversions across digital platforms.
+ Collaborate with the Vontier Digital Marketing team to ensure global websites are kept up-to-date and optimized for SEO.
+ Track digital campaign and website performance, implementing optimization tactics to drive increased traffic and conversion rates.
**Sales Enablement:**
+ Manage the creation and maintenance of sales tools (brochures, presentations, quoting tools, videos, etc.), leveraging Vontier's Creative Studio and/or outside agencies.
+ Conduct regular industry and competitor research to ensure sales tools remain current and relevant (i.e. industry and regulatory landscape).
+ Work with Engineering/Product teams to ensure materials are kept up-to-date with the latest technical and regulatory information.
+ Coordinate translation of marketing materials into requisite languages.
**Exhibitions & Events:**
+ Support ANGI Energy's yearly exhibition plan across North America and Europe.
+ Collaborate closely with Vontier and other Vontier companies on shared exhibition initiatives.
+ Assist with coordinating and promoting live and virtual speaking opportunities (e.g. panel discussions, webinars, conference talks).
+ Manage event leads, devising and implementing post-event nurturing campaigns.
**Brand:**
+ Serve as a brand guardian, ensuring ANGI and Vontier brand guidelines are followed across all platforms.
+ Support PR and content marketing strategies aimed at driving thought leadership and building brand awareness.
+ Collaborate with Vontier and other fleet-facing Vontier companies to support the articulation of Vontier's narrative to the Fleet segment.
**Internal Communications:**
+ Collaborate with internal communications lead(s) at ANGI to ensure internal visibility of marketing and commercial activities.
**WHO YOU ARE (Qualifications)**
**Essential** **:**
+ Bachelor's degree in Digital Marketing, Marketing Communications, Public Relations, Business, or related field, or equivalent professional experience.
+ Minimum 5 years of relevant work experience in B2B marketing.
+ Excellent verbal and written communication skills.
+ Experience running annual marketing plans and budgets.
+ Digitally savvy - able to ideate, develop, launch and track effective omnichannel digital marketing campaigns.
+ A good eye for creative and knack for developing effective campaign briefs.
+ CRM and marketing automation software skills (Salesforce marketing cloud preferred).
+ Experience partnering with sales teams to develop compelling value propositions and sales tools.
+ Experience working closely with product/engineering teams to translate complex data in digestible formats.
+ Solid project and time management skills, with a proven track record of managing multiple and competing priorities across diverse groups of stakeholders.
+ Willingness to travel (domestic and overseas, estimated 15-20% of role).
**Preferable:**
+ In-depth (8+) relevant industry experience (e.g. industrial manufacturing, cleantech, automotive).
+ Experience working in a matrix and/or multi-market environment. Experience in North America and/or Europe advantageous.
+ Experience working within Sales & Marketing organizations with multiple channels of distribution.
+ Event management skills.
+ Graphic design experience (Adobe Creative Suite).
**Outcomes and Deliverables:**
**Deliverables:**
+ Annual strategic marketing plan.
+ Targeted account-based marketing strategies to defined key accounts.
+ Effective sales enablement tools and digital content.
+ Yearly tradeshow & events schedule.
**Outcomes:**
+ Increase in Marketing Qualified Leads (MQLs) and conversion to Sales Qualified Leads (SQLs).
+ Increased brand awareness and leads from industry whitespace.
+ Effective budget management
+ Demonstrable ROI on marketing activities
**Physical Demands:**
+ Frequent use of computer, phone, and other office equipment.
+ Ability to participate in virtual meetings and presentations for extended periods.
+ Occasional travel (domestic and international) requiring air travel, ground transportation, and navigating airports and conference venues (estimated 15-20% of time).
+ Ability to attend and support exhibitions, conferences, and events, which may involve standing, walking, and setting up or managing event materials.
+ Handling and transporting marketing materials, samples, or sales tools during events (light lifting, carrying up to 15-20lbs).
+ Coordinating event logistics which may require moderate physical activity such as walking, standing, and occasional lifting or arranging displays.
+ Ability to remain focused on detailed digital work, including data analysis and content creation, requiring fine motor skills and visual acuity.
+ Ability to work flexible hours occasionally to accommodate global time zones and meetings/events.
**Work Environment:**
+ Office-based/remote work involving extended periods of sitting and computer use.
+ Exhibitions, Conferences, and Events..
The base compensation range for this position is $85,000 to $120,000 per annum. Your actual base salary will be determined based upon numerous factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity.
For this specific role, you may be eligible to participate in an annual bonus plan.
Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days each year, 12 paid holidays (including 2 floating holidays), and paid sick leave.*
**Disclaimer:** The salary, other compensation, and benefits information is accurate as of the date of this posting. Sick leave amount may vary based on state or local laws applicable to the applicant's geographic location. The Company reserves the right to modify this information at any time, subject to applicable law.
**WHO IS ANGI**
ANGI Energy Systems LLC ('ANGI'), a Vontier company, is a U.S. based manufacturer of quality engineered gas compression equipment and a leading supplier of compressed natural gas (CNG) and renewable natural gas (RNG) equipment and systems. ANGI has a longstanding reputation as a leader and innovator in both the compression and natural gas vehicle (NGV) refueling industries and has over 40 years of experience providing worldwide clients with high quality products and services. In 2022 ANGI launched its expanded alternative energy platform offering, to include hydrogen refueling station (HRS) solutions as it harnesses its unique position as a multi-energy systems supplier ready to support global clients in their decarbonization programs.
ANGI sits within Vontier's Alternative Energy and Sustainable Fleets Platform, which is focused on providing innovative and sustainable solutions for optimizing and decarbonizing the fleet industry. Sister companies include Gasboy, Teletrac Navman, Driivz and Sparkion. For more information on ANGI's alternative energy solutions, visit angienergy.com.
**WHO IS VONTIER**
Vontier (NYSE: VNT) is a global industrial technology company uniting productivity, automation and multi-energy technologies to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves - delivering smart, safe and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement and innovation built upon the foundation of the Vontier Business System and embraced by colleagues worldwide. Additional information about Vontier is available on the Company's website at *************** .
**At Vontier, we empower you to steer your career in the direction of success with a dynamic, innovative, and inclusive environment.**
Our commitment to personal growth, work-life balance, and collaboration fuels a culture where your contributions drive meaningful change. We provide the roadmap for continuous learning, allowing creativity to flourish and ideas to accelerate into impactful solutions that contribute to a sustainable future.
Join our community of passionate people who work together to navigate challenges and seize opportunities. At Vontier, you are not on this journey alone-we are dedicated to equipping you with the tools and support needed to fuel your innovation, lead with impact, and thrive both personally and professionally.
**Together, let's enable the way the world moves!**
"Vontier companies are equal employment employers and evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, sexual orientation, gender identity or expression, and other characteristics protected by law."
$85k-120k yearly 40d ago
Regional Marketing Director (3)
Risewell Homes
Marketing director job in Sacramento, CA
Job Description
The Regional MarketingDirector is a field-facing marketing leader responsible for driving divisional marketing performance, accountability, and return on investment across a defined multi-division region. This role serves as the strategic marketing owner for the region-partnering closely with Division Presidents, Sales Leadership, and Corporate Marketing to translate business objectives into executable, performance-driven marketing strategies.
The Regional MarketingDirector provides real-time market support, prioritizes resources across communities, and ensures marketing investments directly impact traffic, lead quality, conversion performance, and sales velocity. While tactical execution is carried out by Division Marketing Managers and Coordinators, this role owns regional strategy, performance oversight, reporting, and corrective action.
This role also ensures each community operates against a proactive, performance-driven annual marketing and events calendar aligned to divisional sales priorities, inventory levels, and market demand.
We are looking to hire Regional MarketingDirectors to support the following 3 regions: Texas (Austin, DFW, Houston); Northwest (Bay Area, Sacramento, Oregon, Washington); and Southwest (Arizona and Southern California). Candidates must reside within the region they will oversee.
Key Responsibilities
1. Divisional Partnership & Strategic Oversight
Serve as the marketing lead for assigned divisions, aligning strategy with sales, inventory, and revenue goals.
Partner with Division Presidents, Sales Leadership, and Operations to support near- and long-term business objectives.
Participate in weekly division leadership meetings and key sales 1:1s to assess needs and provide marketing guidance.
Conduct monthly marketing performance reviews to evaluate KPIs, budget pacing, community priorities, and risks.
Own impact assessments related to launches, absorption challenges, and inventory shifts, including strategic adjustments, budget reallocations, and community prioritization.
Collaborate with Corporate Marketing, Digital, and Product Strategy teams to align messaging and execution plans.
2. Lead Management & Conversion Performance
Analyze lead-to-appointment and lead-to-sale performance by community, lead source, and campaign.
Identify funnel gaps and recommend corrective actions, including spend optimization, nurture strategies, messaging adjustments, and CRM workflow improvements.
Partner with Division Sales Leadership to address recurring response or conversion challenges.
Ensure marketing-generated leads (paid media, digital campaigns, and events) support timely follow-up, accurate attribution, and measurable ROI.
Promote consistent lead management standards across divisions while adapting to local market needs.
3. Digital Performance, Website Oversight & ROI
Own regional oversight of digital performance, including paid media efficiency, listings accuracy, and funnel health.
Audit underperforming communities to ensure websites, listings, and inventory reflect current pricing, photography, availability, and buyer positioning.
Direct monthly reallocation of digital spend based on performance data, inventory levels, and market conditions.
Ensure accuracy and consistency across digital touchpoints, including community websites, listings platforms, Google Business Profiles, and CRM integrations.
Partner with Corporate Digital and Creative teams to improve conversion performance and user experience.
4. Events, Outreach & Local Marketing Strategy
Identify traffic, broker, or inventory gaps and recommend appropriate event strategies.
Oversee development and management of an annual marketing and events calendar for each community, ensuring appropriate cadence, timing, and investment.
Partner with Division Marketing Managers to sequence events strategically across launches, inventory pushes, broker outreach, and seasonal demand.
Approve event objectives and success metrics while delegating execution to Division Marketing teams.
Evaluate event effectiveness using performance data and adjust strategies to improve ROI and avoid audience fatigue.
5. Field Audits & Brand Standards
Conduct regular field visits to audit active communities for brand compliance, on-site presentation, and merchandising accuracy.
Partner with Division teams on joint audits while identifying recurring issues or systemic gaps.
Escalate brand or execution concerns to Corporate Marketing and Operations as needed.
Capture competitive insights, buyer feedback, and market trends to inform regional and corporate strategy.
Maintain a visible and credible marketing presence in the field.
6. Reporting, Cadence & Communication
Own the creation and standardization of regional reporting templates and performance dashboards.
Deliver weekly divisional summaries and monthly regional reports covering key metrics, risks, ROI, and budget pacing.
Clearly communicate insights, recommendations, and corrective actions to leadership.
Key Qualifications
Bachelor's degree in Marketing, Business, Communications, or related field required
10+ years of marketing experience, with multi-market or regional oversight preferred
Proven experience partnering with senior sales and division leadership
Strong knowledge of performance marketing, lead funnel analytics, and CRM systems (HubSpot preferred)
Ability to balance strategic planning with hands-on performance accountability
Excellent communication, presentation, and cross-functional collaboration skills
Experience in homebuilding, real estate, or a multi-location consumer business preferred
Base Salary:
The expected base salary for this position is between $135,000 to $155,000 per year, depending on experience and skillset. Base salary is paid bi-weekly.
Benefits:
In addition to competitive health insurance coverage for team members and their dependents, Risewell Homes also provides comprehensive benefits such as generous paid time off policies, like vacation, holidays, sick leave, jury duty, and bereavement; paid disability, parental and military leave; company-sponsored and voluntary term life, AD&D, and short- and long-term disability insurances; a 401(k) retirement plan with employer matching; and a wellness incentive program to help team members thrive both personally and professionally.
Physical Requirements
This is primarily a sedentary position. Requires the ability to hear, type and talk. Finger dexterity is required to operate a computer keyboard. The primary work location is a corporate office with low to moderate noise levels. Appropriate business apparel and professional appearance is expected.
The physical demands and work environment characteristics described are representative of those that must be met by an employee to successfully perform the essential functions of the position. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Supervisory Responsibilities
This position does not include direct people management responsibilities but works closely with Division Marketing Managers and Coordinators to ensure alignment on strategy, priorities, and execution. The role provides strategic guidance and performance oversight without formal supervisory authority, serving as a key liaison between Division teams and Corporate Marketing, Digital, and Creative Advertising Agency partners.
Travel Requirements
This role requires approximately 50% travel to support assigned divisions, including field visits, community audits, leadership meetings, and on-site marketing or sales events. Occasional overnight stays and air travel may be necessary. A valid driver's license and active vehicle insurance must be maintained at all times.
FLSA Classification: Exempt
Disclaimer:
Risewell Homes is an equal opportunity employer. Candidates must be authorized to work in the United States. The statements above are intended to describe the general nature and level of work being performed by individuals assigned to this role. Management retains the discretion to add, modify, or remove job duties at any time.
$135k-155k yearly 4d ago
Senior Product Manager, Marketing
Orca Bio 4.1
Marketing director job in Sacramento, CA
More than one million people in the United States today are fighting blood cancer. While a traditional allogeneic stem cell transplant has been the best hope for many, the transplant itself can prove fatal or lead to serious conditions, such as graft vs. host disease. Orca Bio is a late-stage biotechnology company redefining the transplant process by developing next-generation cell therapies with the goal of providing significantly better survival rates with dramatically fewer risks. With our purified, high-precision investigational cell therapies we hope to not only replace patients' blood and immune systems with healthy ones, but also restore their lives.
The Senior Product Manager, Marketing is responsible for contributing to the US promotional launch of Orca-T, Orca Bio's first commercial product. This individual will be a critical member of the Marketing and broader Commercial team, supporting workstreams to collect and interpret insights, develop tailored and actionable omnichannel APP/patient engagement strategies, shape and test brand messaging, and tactical development and deployment. Preparing for Promotional Launch Readiness, launch execution and continuous learning and development of new capabilities to support mid-to-long range brand success will be core responsibilities for this role. This individual will collaborate closely with the cross-functional Orca team including Medical Affairs, Sales, Operations, Regulatory, IT, and Legal.
Location: Preferential treatment will be given to candidates local to one of Orca Bio's offices in Menlo Park or Sacramento.Essential Duties & Key Responsibilities
Execute a comprehensive patient-centric tactical plan aligned to Brand KPIs to enable a robust promotional launch
Apply deep understanding of patient journeys, patient characteristics and unmet needs to develop innovative messaging and patient engagement strategies
Lead the design and implementation of APP/patient engagement initiatives, including patient ambassadors, patient advocacy partnerships, advisory boards, websites, social media, email, and education materials
Contribute to omnichannel deployment and optimization
Orchestrate quality engagement with the field sales team to ensure optimized delivery of messaging and assets
Effectively manage the marketing tactical budget
Lead planning and execution of complex, high visibility meetings and events, ensuring alignment with business objectives, seamless delivery and adherence to internal compliance requirements, policies and procedures
Provide strategic direction and oversight to agency and vendor partners, holding stakeholders accountable to scope, timelines, budget, and quality
Manage concurrent workstreams, applying strong project management discipline to prioritize work, mitigate risks, and resolve issues
Timely identification and appropriate escalation of issues with proposed solutions
Minimum Qualifications
Bachelor's degree in Life Sciences, Marketing, Finance, or related required; an MBA or other advanced degree is preferred
7+ years of biopharmaceutical experience, including 5+ years of commercial experience (sales, marketing, market access or insights and analytics)
Experience in hematology/oncology and marketing complex, novel products in therapeutic areas of high unmet need required
Proven ability to prioritize and manage multiple projects simultaneously, including market research, promotional tactics and message development, and associated PRC and OPDP processes
Track record of cross-functional collaboration
Willingness to travel up to 20%
Preferred Qualifications
Strong Marketing experience, including disease state education and branded strategy and tactical execution
Experience building, managing and optimizing omnichannel tactics, including digital and print media, and field force optimization
Clinically proficient in acute leukemia and bone marrow transplantation, with a track-record of collaborating with clinical and scientific experts to shape strategy and tactics
Strong business acumen and insight into HCP perception/behavior dynamics and key value drivers
Thrives in dynamic, fast-paced, ambiguous environments and champion an entrepreneurial mindset
Strong communication skills, with the ability to educate and drive alignment with internal, cross-functional stakeholders
Expertise in prioritizing and managing multiple projects simultaneously to deliver against ambitious goals
Experience working with Agency partners including developing agency briefs and creating content derivatives
Contributed to integrated customer experiences across audiences and channels
Proficiency with Veeva PromoMats
Who we are
We are driven by a passion for science and compassion for patients. We act with urgency to ensure our treatments are one day accessible to all who need them.
We live by our core values of passion, courage, and integrity. Excellence in our work means the chance to unlock a better quality of life for our patients, and with that comes tremendous responsibility.
We innovate on a path that hasn't been paved. We embrace an entrepreneurial spirit and take calculated risks to achieve our mission. We aren't afraid to ask “why not” and challenge the status quo.
We maintain a start-up culture of camaraderie and leadership by example, regardless of title.
We're proud to be an equal opportunity employer, and recognize that celebrating our differences creates stronger, lasting solutions that better serve our team, our patients and their healthcare providers.
Notice to staffing firms
Orca Bio does not accept resumes from staffing agencies with which we do not have a written agreement and specific engagement for a particular opening. Our employment activities, inquiries and offers are managed through our HR/Talent team, and all candidates are presented through this channel only. We do not accept unsolicited resumes, and we rarely outsource recruitment.
$129k-172k yearly est. Auto-Apply 10d ago
Senior Product Marketing Manager
Datavant
Marketing director job in Sacramento, CA
Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care.
By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare.
**About the Role**
The Senior Product Marketing Manager is responsible for defining the story of our products. What we build, why it matters, and how it drives impact for our customers. This person will translate product strategy into compelling narratives, enable our commercial teams, and partner with Growth and Demand Gen to activate campaigns that drive adoption and pipeline.
**Key Responsibilities**
+ **Positioning & Messaging:** Craft differentiated messaging and positioning for core products and solutions; own the "master story" and ensure consistency across channels. **GTM & Launch Strategy:** Lead product launches and go-to-market planning; align cross-functionally with Product, Sales, and Marketing.
+ **Sales Enablement:** Develop battlecards, talk tracks, competitive briefs, and onboarding materials to arm Sales and Customer teams with clear, confident messaging.
+ **Content Ownership:** Oversee high-impact content, including white papers, case studies, solution overviews, and thought leadership pieces. **Campaign Partnership:** Co-develop campaign messaging and content with Growth & Demand Gen, ensuring alignment between product strategy and execution. **Market & Competitive Intelligence:** Maintain ongoing insight into market trends, customer needs, and competitor positioning to inform strategy.
+ **Customer Advisory Board (CAB) Content:** Partner with the CX team on customer storytelling, narrative development, and event messaging.
**What You Bring**
+ 6-8 years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries.
+ Demonstrated ability to craft compelling, differentiated messaging and translate technical concepts into business value.
+ Strong collaboration skills; proven track record of partnering with Product, Sales, and Demand Gen teams.
+ Excellent storytelling and writing abilities; comfortable developing and presenting content to executive audiences.
+ Strategic thinker who is also hands-on; able to own both planning and execution.
We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.
The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.
The estimated total cash compensation range for this role is:
$128,000-$160,000 USD
To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.
This job is not eligible for employment sponsorship.
Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay.
At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way.
Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis.
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$128k-160k yearly 46d ago
Sr. Manager, US Medical Products and Distribution Marketing, Solutions & Services
Cardinal Health 4.4
Marketing director job in Sacramento, CA
_This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services.
Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability.
**_Job Summary_**
The Sr. Manager, U.S. Medical Products & Distribution Marketing, Solutions & Services will lead the development and implementation of our distribution solutions and services for the U.S. Distribution business solutions portfolio. The primary responsibility will be understanding the industry landscape and customer needs, develop and commercializing those offerings to the market. Solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue and accelerate the growth and profitability of the U.S. Medical Products & Distribution business.
**_Responsibilities_**
Manages the full lifecycle of the distribution solutions and services, including the financial performance, roadmap, development, and commercialization in alignment with business goals. This role understands the distribution industry and develops strategies that resonate with the customers and support growth. This Senior manager will cultivate a high-performing team that is engaged, skilled, and aligned with the organization's goals. This role will be responsible for the following:
Team management and development
+ Serve as a mentor to team members, providing guidance and support for professional growth and foster an open environment where team members feel comfortable seeking advice and sharing challenges.
+ Design and implement training programs to enhance team skills and competencies and conduct regular performance evaluations and provide constructive feedback.
+ Establish and track key performance indicators (KPIs) to measure team success and development.
Financials and Performance Metrics
+ Tracking pipeline and the financial progress to measure their effectiveness and monitor performance metrics
+ Regular report-outs to management with insights and recommended actions to exceed financial commitments.
+ Prepare reports and presentations on product performance and market insights for stakeholders.
Product Marketing and GTM Strategies
+ Develop compelling product positioning and messaging that differentiates the product in the market.
+ Create value propositions that resonate with target customer segments.
+ Plan and execute go-to-market strategies for new product launches, including timelines and messaging,
+ Coordinate with cross-functional teams (operations, enablement, sales, product teams, etc.) to ensure a successful launch
+ Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments.
+ Develop and execute marketing strategies. Create value propositions that resonate with target customer segments
+ Developing pricing, product, and solution positioning strategies to optimize revenue and profitability.
+ Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives.
+ Identify and access potential new opportunities to expand market reach through product roadmap
+ Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging.
+ Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed.
+ Partner with content team and customer solutions teams to develop customer case studies and white papers
Collaborate with sales and cross-functional counterparts
+ Travels with field sales to provide support and help defend and grow business with key customers.
+ Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified.
+ Ensures that marketing strategies are effectively executed at the channel level
+ Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement
+ Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel.
Market Intelligence and Insights, including competitive analysis
+ Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively.
+ Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD
Sales Enablement
+ Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively
+ Continued collaboration with the sales and solutions team to gather insights to refine messaging and product.
**_Qualifications_**
+ Bachelor's degree from an accredited university preferred; an MBA is preferred
+ 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred
+ Previous people management experience preferred
+ Self-motivated, entrepreneurial, independent, driven individual to meet objectives
+ Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action
+ Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities.
+ Excellent written and verbal communication skills and comfort presenting to internal and external audiences
+ Ability to influence cross-functional teams without formal authority
+ Must be able to travel up to 25% of the time, including some nights and weekends.
**Anticipated salary range:** $105,100 - $150,100
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible.
_**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$105.1k-150.1k yearly 5d ago
Hotel Director of Sales and Marketing
Stanford Hotel Group 3.8
Marketing director job in Rancho Cordova, CA
Salary Range: $100,000-$115,000 - This may fluctuate based on experience or education. Bonus Potential. This is a hands-on leadership role with both selling responsibility and team leadership. The ideal candidate is a passionate, results-driven Sales Director with a proven track record of achieving revenue goals and building strong client relationships.
Key Responsibilities
Sales & Marketing Leadership
* Develop, maintain, and implement strategies to drive revenue across all market segments.
* Actively solicit and manage key accounts to generate business.
* Oversee and maintain hotel website, advertising, and marketing initiatives.
* Assist in Food & Beverage revenue growth through strategic promotions.
* Build hotel visibility through community involvement, industry associations, and trade shows.
* Lead, motivate, and support sales and catering team members to exceed targets.
* Prepare and execute annual marketing, promotions, and advertising plans.
* Ensure compliance with administrative procedures, reporting, and budgeting.
Operational & Financial Accountability
* Meet or exceed revenue goals for guest rooms and events.
* Negotiate group and event contracts within established guidelines.
* Monitor market competition, pricing strategies, and service standards.
* Coordinate with internal departments to deliver seamless guest experiences.
* Oversee hiring, training, coaching, and evaluations of Sales & Catering staff.
* Monitor departmental expenses and payroll within budgetary guidelines.
Qualifications & Experience
* 5+ years' experience as a Senior Sales Manager OR 3+ years as a Director of Sales at a full-service property (200+ rooms, 10,000+ sq. ft. meeting space).
* Prior supervisory experience (5 years preferred).
* Four Star/Four Diamond, upscale hotel experience preferred.
* Bachelor's degree in Hospitality Management or related field preferred.
* Previous experience in the Sacramento market a plus.
* Strong organizational, financial, communication, and leadership skills.
BENEFITS:
* Vacation, Holiday, and Sick pay
* Medical/Dental/Vision (with opt. out option)
* Hotel Room Discount
* Travel Reimbursement, if needed.
* Life Insurance
* AD&D
* 401(k) - 4% Match
* Discount programs
* Education Assistance Program
* Voluntary Long-Term Disability
* Voluntary Short-Term Disability
* Voluntary Hospital Insurance, Voluntary Critical Illness Insurance, Voluntary Accident Insurance
* Shoes for Crews
* Commuter Program
Sacramento Marriott is an Equal Opportunity Employer. All qualified applicants and employees will receive consideration for employment without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. If you need accommodation for any part of the application process because of a medical condition or disability, please send an email to Rebecca E. Garcia at **************************************** or call ************ to let us know the nature of your requestarriottranchocordova.com to let us know the nature of your request.
$100k-115k yearly 29d ago
Marketing - Sr Product Marketing Manager
Golden 1 Credit Union 4.3
Marketing director job in Sacramento, CA
TITLE: SR PRODUCT MARKETING MANAGER STATUS: EXEMPTREPORT TO: DIRECTOR - GO-TO-MARKET PRODUCT MARKETINGDEPARTMENT: MARTECHJOB CODE: 11492 PAY SCALE: $113,500.00 - $130,000.00 ANNUALLY GENERAL DESCRIPTION: The Senior Product Marketing Manager, leads and manages go-to-market strategies for a product portfolio and works collaboratively with Product and cross-functional teams to ensure achievement of growth objectives. Go-to-Market strategies include digital and traditional marketing initiatives, leveraging marketing technology tools. This role works closely with business units and leads cross-functional teams to achieve objectives. The Senior Product Marketing Manager manages digital and traditional channels, technologies, content, and data to reach and engage target audiences, ensuring a cohesive brand experience.
TASKS, DUTIES, FUNCTIONS:
Lead, develop and execute integrated, full-funnel, multi-channel, go-to-market strategies, and campaigns leveraging new digital marketing technologies across website, email, mobile, social media, paid digital, SEO, content marketing, online and banking platforms.
Anticipate market trends, customer needs and the required marketing strategy to grow the portfolio and achieve key KPIs.
Understand and utilize insights to inform product positioning and messaging, driving consistency about how we position our products.
Leverage customer insights, behavioral data and segmentation to design life cycle, event trigger and loyalty programs.
Foster member engagement and increase wallet share through personalized automated member journeys and offers.
Develop data-driven automated, personalized campaigns across channels.
Lead collaboration with Product and vertical teams to deliver optimal results tied to our company growth goals.
Build and maintain relationships with external partners, agencies, vendors, and platforms that support the companies digital marketing efforts.
Define and monitor campaign KPIs to measure the effectiveness of go-to-market efforts, adjusting strategies as needed to optimize results.
Own and maintain a product portfolio campaign roadmap and strategic briefs.
Report on effectiveness of marketing efforts to leadership.
Foster a culture of collaboration, service excellence and innovation.
PHYSICAL SKILLS, ABILITIES, AND EXERTION UTILIZED IN THE PERFORMANCE OF THESE TASKS:
Strong oral and written communication skills required to interact or complete technical analysis with Credit Union staff, management, or vendor partners.
Strong adaption skills contributing to an environment that promotes and enables change to facilitate improved ways of working.
Understanding of Agile based development practices.
Must possess sufficient manual dexterity to skillfully operate an on-line computer terminal and other standard office equipment, such as financial calculators, personal computer, printer, facsimile machine, and telephone.
Makes sound decisions in the absence of detailed instructions.
Ability to multitask, work under pressure and tight deadlines; may be required to work extended hours to complete tasks or respond to system production issues.
Develop, document, and maintain operational policies and procedures, including the designing and documenting detailed technical process flows, and the development of operational performance and quality metric standards and reports.
ORGANIZATIONAL CONTACTS & RELATIONSHIPS:
INTERNAL: All Credit Union Staff
EXTERNAL: Vendors, suppliers, government agencies, other industry associations and peers at other financial institutions.
QUALIFICATIONS:
EDUCATION:
Bachelor's degree in marketing, MBA preferred.
EXPERIENCE:
Experience driving product marketing, including go-to-market ownership for product portfolios.
Min of 8+ years' experience in product focused marketing with strong experience leading digital marketing tactics and strategies.
Experience using data and metrics to drive improvements.
8+ years of experience leading, building and executing and scaling-cross functional marketing strategies.
Ability to collaborate with ownership and accountability.
Industry experience and knowledge of the financial industry.
A rigorous and logical way of thinking, strong communication and presentation skills
Experience developing data-driven automated personalization campaigns.
KNOWLEDGE/SKILLS:
Critical thinking, strategic development, plan development, program/campaign development, and ROI analysis.
Computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook, and ability to learn new software programs.
Accurate timeline, project, and budget management skills.
Excellent organizational skills with ability to communicate, both written and verbal with people at all levels of an organization.
Knowledge of digital marketing.
Deadline driven with strong sense of urgency and commitment to productivity.
Proven ability to manage multiple types of tasks and projects while working independently.
Strong attention to detail with ability to proofread and ensure quality output of final product.
Self-starter who proactively seeks solutions and is responsive to change and open to feedback.
Vendor and outsourced resource management.
Marketing Automation System experience a plus.
PHYSICAL REQUIREMENTS:
Prolonged sitting throughout the workday with occasional mobility required.
Corrected vision within the normal range.
Hearing within normal range. A device to enhance hearing will be provided if needed.
Ability to lift 20 lbs. as may be required.
Occasional movements throughout the department daily to interact with staff, accomplish tasks, etc.
Occasional travel may be required locally, statewide, and throughout the United States to attend seminars and vendor group meetings. Overnight travel and evening schedules included.
Occasionally long work hours may be required to accomplish tasks.
LICENSES/CERTIFICATIONS:
None
THIS PROVIDES AN OVERVIEW OF THE GENERAL SCOPE AND LEVEL OF WORK EXPECTED TO BE PERFORMED, BUT IT IS NOT AN EXHAUSTIVE LIST OF ALL DUTIES OR RESPONSIBILITIES ASSOCIATED WITH THE POSITION. THE CREDIT UNION RESERVES THE RIGHT TO MODIFY, ADD, OR REMOVE DUTIES AS NEEDED WITHOUT ADVANCE NOTICE. EMPLOYEES MAY BE REQUIRED TO PERFORM ADDITIONAL TASKS AND DUTIES AS DIRECTED BY THEIR SUPERVISOR, PROVIDED SUCH TASKS ARE WITHIN THE EMPLOYEE'S KNOWLEDGE, SKILLS, AND ABILITIES, OR CAN BE PERFORMED WITH REASONABLE TRAINING. NOTHING IN THIS JOB DESCRIPTION ALTERS THE AT-WILL EMPLOYMENT RELATIONSHIP OR LIMITS THE CREDIT UNION'S RIGHT TO ASSIGN OR REASSIGN DUTIES AND RESPONSIBILITIES TO THIS POSITION AT ANY TIME.
REV. 2/29/2024
$113.5k-130k yearly 6d ago
Senior Program Manager, Marketing Operations
The Gap 4.4
Marketing director job in Folsom, CA
About the RoleAs Senior Manager of Marketing Operations & Program Management, you will drive the execution of strategic marketing initiatives, streamline workflows, and facilitate cross-functional alignment to ensure integrated, high-impact campaign delivery. You will be a key connector across marketing, creative, media, and product teams, championing operational rigor, efficiency, and excellence.What You'll Do
Lead large, cross-functional marketing programs across various categories, acting as the central point for planning, execution, and issue resolution. This includes seasonal campaigns, go-to-market moments, brand storytelling, and integrated media activations
Collaborate closely with marketing partners to ensure smooth integration and execution of strategic initiatives.
Focus on managing the upstream pipeline, including milestones and touchpoints related to Product-to-Market (P2M) and Go-to-Market (G2M) strategies.
Own and manage the quarterly and monthly marketing planning processes with precision. Align stakeholders around campaign timelines, deliverables, and key performance indicators (KPIs) to ensure coordinated efforts and success.
Partner with channel leads (growth, brand, loyalty, etc.) to integrate strategies into unified marketing executions.
Establish and optimize workflow processes; identify and implement tools or technologies to support campaign delivery.
Guide junior program managers and coordinators, providing coaching and oversight on campaign execution and problem-solving.
Support the Director in strategic planning, budgeting processes, and team infrastructure initiatives.
Contribute to measurement/reporting of program performance and the evolution of program management best practices.
Who You Are
7+ years of experience in integrated marketing operations, brand/project/program management or similar roles.
Skilled in leading complex, multi-stakeholder projects from kickoff to completion
Experience in marketing technology platforms (e.g., Airtable, Asana, Workfront,Monday.com).
Process-oriented, highly organized, and proactive in problem-solving.
Able to communicate clearly and influence senior stakeholders.
Proven success managing others and leading through influence.
$119k-158k yearly est. Auto-Apply 13d ago
Sr. Product Marketing Manager, U.S. Medical Products and Distribution, Technology Solutions
Cardinal Health 4.4
Marketing director job in Sacramento, CA
_This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services.
Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability.
**_Job Summary_**
The Sr. Product Marketing Manager, U.S. Medical Products & Distribution, Technology Solutions leads the development and implementation of marketing plans for the U.S. Distribution business technology solutions portfolio. The primary responsibility is to understand the industry landscape and customer needs, and to develop, differentiate, and commercialize innovative technology solutions that deliver unique value to customers. These solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue, accelerate growth, and enhance the profitability of the U.S. Medical Products & Distribution business.
**_Responsibilities_**
+ **Portfolio Leadership:** Manage the full lifecycle of technology solutions, including financial performance, roadmap, development, and commercialization, ensuring alignment with business goals.
+ **Innovation & Differentiation:** Drive the creation of innovative and differentiated technology solutions that address distribution customer challenges and deliver measurable value.
+ **Market & Customer Insight:** Understand the distribution industry, customer needs, and emerging trends to inform solution strategies and ensure relevance and competitiveness.
+ **Strategic Integration:** Align technology solutions with the broader U.S. Medical Products & Distribution value proposition to strengthen market positioning and accelerate growth.
+ **Cross-Functional Collaboration:** Partner with product management, sales, operations, and IT teams to ensure seamless development and launch of technology solutions.
+ **Performance Measurement:** Define KPIs and reporting mechanisms to evaluate solution adoption, customer impact, and financial performance.
+ **Thought Leadership:** Represent the technology solutions portfolio in customer engagements, industry forums, and internal strategy discussions to advocate for innovation and differentiation.
Financials and Performance Metrics
+ Tracking the financial progress to measure their effectiveness and monitor performance metrics
+ Regular report-outs to management with insights and recommended actions to exceed financial commitments.
+ Prepare reports and presentations on product performance and market insights for stakeholders.
Product Marketing and GTM Strategies
+ Develop compelling product positioning and messaging that differentiates the product in the market.
+ Create value propositions that resonate with target customer segments.
+ Plan and execute go-to-market strategies for new product launches, including timelines and messaging,
+ Coordinate with cross-functional teams (IT & development, enablement, operations, sales, etc.) to ensure a successful launch
+ Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments.
+ Develop and execute marketing strategies. Create value propositions that resonate with target customer segments
+ Developing pricing, product, and solution positioning strategies to optimize revenue and profitability.
+ Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives.
+ Identify and access potential new opportunities to expand market reach through product roadmap
+ Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging.
+ Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed.
+ Partner with content team and customer solutions teams to develop customer case studies and white papers
Collaborate with sales and cross-functional counterparts
+ Travels with field sales to provide support and help defend and grow business with key customers.
+ Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified.
+ Ensures that marketing strategies are effectively executed at the channel level
+ Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement
+ Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel.
Market Intelligence and Insights, including competitive analysis
+ Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively.
+ Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD
Sales Enablement
+ Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively
+ Continued collaboration with the sales and solutions team to gather insights to refine messaging and product.
**_Qualifications_**
+ Bachelor's degree from an accredited university preferred; an MBA is preferred
+ 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred
+ Self-motivated, entrepreneurial, independent, driven individual to meet objectives
+ Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action
+ Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities.
+ Excellent written and verbal communication skills and comfort presenting to internal and external audiences
+ Ability to influence cross-functional teams without formal authority
+ Must be able to travel up to 25% of the time, including some nights and weekends.
**Anticipated salary range:** $105,100 - $150,100
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible.
_**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$105.1k-150.1k yearly 5d ago
Senior Director, Brand Marketing
The Gap 4.4
Marketing director job in Folsom, CA
About the RoleA critical member of the Athleta Marketing Leadership Team, the Senior Director of Brand Marketing leads the development and execution of integrated marketing strategies, campaigns and partnerships that drive awareness, engagement, traffic, and conversion across Athleta and Athleta Girl.
This leader bridges brand storytelling and business priorities to deliver cohesive, full-funnel campaigns that inspire our customer and fuel growth. Partnering closely with Brand Marketing, Creative, Media, CRM, Retail Marketing, Social, PR, and Analytics teams, this role ensures Athleta's mission, purpose, and product stories come to life consistently across all paid, owned, and earned channels.
The Senior Director oversees the creation and implementation of annual and seasonal go-to-market plans that meet or exceed Athleta's brand and business objectives, bringing a deep understanding of channel dynamics, performance optimization, and creative integration to every campaign.What You'll Do
Integrated Marketing Leadership: Develop and execute comprehensive marketing plans that span seasonal brand campaigns, collaborations, site content, CRM, paid media, organic social, and influencer content. Your role will be crucial in orchestrating cohesive Consumer first Marketing plans that enhance brand presence and drive growth. Act as a key marketing leader across all major Athleta milestones, overseeing campaign readiness and integrated execution.
Customer-Centric Omni Experience: Champion customer-focused strategic planning and ensure rigorous, channel-specific execution. Lead teams to create and implement compelling, customer-centered content that reinforces our brand aspiration and drives engagement.
Creative Excellence: Partner closely with our creative team to push the boundaries of creativity. Foster a culture of innovation and ensure that all content reflects our brand's style and tone, setting industry standards for visual storytelling
Cross-Functional Collaboration: Collaborate with leads across Product, Retail, e-commerce, PR, and operations to deliver a unified brand narrative. Your ability to integrate brand and product content across various platforms will be key to achieving a seamless customer experience.
Brand Strategy: Support CMO on leading annual brand strategy, brand narrative and ongoing brand evolution work. Lead strategic planning against brand and business needs for content and campaigns, ensuring effective strategy led planning approach
Collaborative Partnerships: Build strong relationships with design, merchandising, e-commerce, production, field operations, and finance teams. Work alongside our creative team to craft bold, impactful work that resonates across the brand.
Data-Driven Insights: Utilize customer data and insights to inform and refine key strategies and tactics. Ensure that our marketing efforts are grounded in a deep understanding of consumer behavior and market trends.
Agency Management: Manage our agency partners, including Creative, Influencer, Social and partner with internal Media shared services team to deliver their best work in support of the Brand's objectives
Who You Are
10-12 years of experience in omni-channel or integrated marketing, campaign strategy, or media planning within a consumer, retail, or apparel brand (or agency).
Proven track record of developing and executing large-scale integrated marketing campaigns that drive awareness, engagement, traffic, and conversion.
Balanced strategic and creative thinker with strong analytical and problem-solving skills; able to translate insights into actionable marketing plans.
Inspirational leader with experience managing and developing senior-level talent.
Deep understanding of channel interdependencies and the ability to drive cohesive execution across media, creative, CRM, retail, and experiential marketing.
Exceptional cross-functional collaboration and influence skills; capable of aligning diverse partners toward a unified vision.
Strong appreciation for Athleta's aesthetic, voice, and mission, with the ability to maintain brand integrity while driving business results.
Measures of Success
Increased campaign-driven traffic and conversion from both new and existing customers.
Measurable improvements in marketing efficiency and channel integration.
Elevated campaign performance across awareness, engagement, and retention metrics.
Strong alignment and campaign execution across marketing, creative, and field teams.
Demonstrated contribution to brand and revenue growth goals.
How much does a marketing director earn in Rancho Cordova, CA?
The average marketing director in Rancho Cordova, CA earns between $81,000 and $236,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.
Average marketing director salary in Rancho Cordova, CA