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Marketing director jobs in Wisconsin - 278 jobs

  • Transaction & Marketing Manager

    Alvarado Group, Compass Real Estate

    Marketing director job in Madison, WI

    Alvarado Group is an anti-racist real estate team committed to justice, transparency, and accountability in how we work, build wealth, and serve our community. We are seeking a Transaction & Marketing Manager to support our real estate transactions, marketing efforts, and office operations. This role manages transactions from accepted offer through closing and supports marketing campaigns, communications, and client and community events. The ideal candidate is highly organized, professional, detail-oriented, and comfortable working within established systems and timelines. This is an in-office, part-time position (25-30 hours/week) based in Madison, WI. Compensation: $25-$28 per hour, based on experience Real estate license not required. Bilingual Spanish/English strongly preferred. To apply, please send a letter of interest and your resume to ***************************.
    $25-28 hourly 2d ago
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  • Director, Digital Marketing

    Portage Point Partners

    Marketing director job in Texas, WI

    At Portage Point Partners (Portage Point), you are not a cog in a legacy machine, you are shaping strategy, influencing outcomes and being rewarded for driving impact. Backed by New Mountain Capital, Portage Point is recognized for accelerated growth and is consistently featured in rankings from Inc.5000, The Financial Times and Consulting Magazine. This recognition is a testament to our focus on excellence, intensity and pace and ability to attract blue chip talent committed to delivering best-in-class outcomes. Our cross-functional platform spans the full business lifecycle and offers middle market clients integrated solutions across Transaction Advisory Services (TAS), Valuations (VAL), Transaction Execution Services (TES), Office of the CFO (OCFO), Performance Improvement (PI), Interim Management (IM), Investment Banking (IB) and Turnaround & Restructuring Services (TRS). The Delivery Enablement (DE) team powers Portage Point's growth as a scalable, high-quality operational backbone. Including Marketing, Commercial Strategy, Talent Acquisition, Human Resources, Delivery Excellence, Accounting & Finance and Data Analytics, the DE team drives excellence, efficiency and automation across every practice line. The Director, Digital Marketing role at Portage Point represents a unique opportunity to assume a wide range of responsibilities and make a significant impact. This Director is a foundational member of the Marketing team, responsible for shaping and advancing the long-term digital marketing and web development strategy that underpins the brand, growth objectives and digital ecosystem. The Director, Digital Marketing will report directly to the Head of Marketing and will manage Portage Point's website and marketing technology stack while developing and executing digital marketing strategies that drive scalable growth. This person will lead key marketing initiatives and closely collaborate with senior leaders across the firm. If you thrive in a high-performance culture and want to help build the future of a rapidly growing advisory platform, this is the right role for you. Responsibilities Oversee firm marketing technology stack (e.g., HubSpot, WordPress, Intapp), ensuring platforms are implemented, integrated, optimized and aligned with firmwide objectives Lead the strategy, development and execution of integrated digital marketing programs across SEO, SEM, paid media, social, email and web to drive measurable growth Ensure programs and campaigns are effectively targeted, tracked and measured Manage performance analytics using Google Analytics 4 (GA4), SEMrush and related tools and translate insights into actionable reporting for continuous optimization Direct the planning, design, development and ongoing enhancement of the Portage Point website, including UX / UI improvements, feature expansion, technical performance, SEO and AI optimization initiatives Ensure the website remains secure, responsive, accessible and technically sound through regular audits, testing, updates and cross-functional coordination with internal teams and external partners Guide front-end development efforts, maintain scalable documentation and manage third-party agencies to deliver a seamless, high-impact digital presence Identify, evaluate and deploy emerging technologies that strengthen digital marketing effectiveness and elevate the firm's overall digital experience Provide coaching and mentorship to junior team members Lead internal training and best practice sharing Support business development and client relationship efforts Support talent acquisition and firm-building initiatives Contribute to a high-performing, inclusive and values-driven culture Qualifications Bachelor's degree in Marketing, Computer Science, Web Development or a related field from a top undergraduate program Located in or willing to relocate to Chicago, Dallas, Los Angeles or New York Invested in a team-based culture, motivated to collaborate in office four days per week 10 plus years of progressive experience in digital marketing and / or web development within B2B or professional services environments Demonstrated leadership capability, including managing and developing team members, providing mentorship and driving accountability against performance standards Deep professional experience in WordPress administration and development, with the ability to manage content, customize themes and secure a scalable platform Proficiency in front-end development languages and frameworks, including HTML, CSS and JavaScript Hands-on experience with MarTech platforms such as HubSpot and CRM integration Strong understanding of digital acquisition strategies including SEO / SEM, email and social marketing Advanced analytical and critical thinking skills, with the ability to translate quantitative insights into clear, actionable strategies Superior written and verbal communication skills, including executive-ready presentation and reporting skills Proven ability to thrive in lean, fast-moving teams High attention to detail, responsiveness and ownership mindset $175,000 - $235,000 a year In accordance with pay transparency laws in the City of New York and the State of California, Portage Point provides a good-faith cash compensation range for this position. This range represents the cash compensation (base plus bonus) that the firm reasonably expects to pay upon hire, based on good-faith and reasonable estimate at the time of posting. The final compensation within this range will depend on the candidate's qualifications, education, training, experience and location. In addition to cash compensation, Portage Point may offer comprehensive benefits and equity participation, which are not reflected in the pay range above. #J-18808-Ljbffr
    $175k-235k yearly 1d ago
  • Kitchen Cabinet Regional Sales and Marketing Consultant

    Swartzmiller Associates, Inc.

    Marketing director job in Madison, WI

    Swartzmiller Associates, Inc. has been a respected Sales Agency in the Kitchen and Bath Industry for over 80 years, known for its innovative thinking and strong partnerships. The company specializes in nearly every aspect of the Kitchen and Bath industry, with a strong focus on Cabinetry, including Stock, Semi-Custom, and Luxury lines. Swartzmiller Associates offers a unique product portfolio that provides a competitive edge in the market. By delivering forward-thinking ideas and business consultation, the company empowers dealer partners to achieve growth and success in diverse business climates. Role Description This is a full-time, on-site role for a Kitchen Cabinet Regional Sales and Marketing Consultant based in the Kentucky and Tennessee area. Responsibilities include developing and maintaining strong relationships with dealer partners, promoting the company's product lines, and providing business consultation to drive growth. The consultant will also implement innovative sales and marketing strategies, conduct market research, and deliver consistent support and training to partners. Qualifications Knowledge and experience related to kitchen cabinetry solutions and Design. Strong communication and customer service skills for building and maintaining relationships with dealer partners. Ability to develop and execute effective sales strategies and marketing plans. Excellent organizational and problem-solving skills to address client needs and drive business growth. Bachelor's degree in Business, Marketing, or relevant field preferred. Prior experience in sales or the Kitchen and Bath industry is a plus. Willingness to travel locally for client engagement and on-site visits.
    $38k-63k yearly est. 3d ago
  • Senior Marketing Communications Manager

    Gilson Inc. 4.5company rating

    Marketing director job in Middleton, WI

    MISSION Gilson is seeking a strategic, creative, and analytically minded Senior Manager of Marketing Communications to lead and integrate key marketing functions across customer acquisition, content management, public relations, and brand strategy. This role is central to enhancing Gilson's ability to reach and recruit target customers and to elevate the brand's visibility and image within the scientific community. The ideal candidate is a marketing generalist with a strong grasp of all aspects of marketing-from brand management to analytics-and a proven ability to translate strategy into compelling content and measurable outcomes. ESSENTIAL DUTIES AND RESPONSIBILITIES Leadership & Strategy Collaborate directly with the CEO to execute brand strategy and develop guidelines and governance Drive the evolution of Gilson's brand identity to increase awareness and refresh its image in the scientific community Lead cross-functional marketing operations to support business growth and customer engagement Serve as the central point of coordination between marketing communications and other marketing structures (Customer Marketing, Category Marketing) Operational Oversight Oversee customer acquisition resources, ensuring strategic alignment and performance optimization Manage content creation and distribution teams, ensuring consistency, quality, and relevance across channels Own and execute public relations strategy, including media outreach, press releases, and reputation management Lead project management for large-scale marketing initiatives, ensuring timely delivery and cross-functional collaboration Cross Functional Collaboration Liaise with e-commerce technical teams to ensure marketing content and campaigns are optimized for digital platforms Partner with the leadership team to align marketing communications with company-wide priorities and initiatives Facilitate integration and communication between centralized marketing operations and decentralized marketing functions JOB REQUIREMENTS WORK EXPERIENCE 10+ years of experience in marketing communications, with at least 3 years in a leadership role Proven experience in brand strategy execution, PR, and project management Experience working in matrixed or multi-business environments is a plus SKILLS AND KNOWLEDGE Marketing Generalist: Deep understanding of brand management, campaign execution, digital marketing, and analytics Creative Thinker: Able to develop strategic approaches and translate them into engaging content and design Analytical Mindset: Skilled in using metrics and performance data to optimize marketing effectiveness and ROI Collaborative Leader: Comfortable working across teams and functions to drive alignment and results Dual Market Expertise: Capable of working on both B2C marketing concepts and highly technical B2B products Scientific Market Adaptability: Proven experience in scientific or technical environments, or a demonstrated ability to quickly adapt to complex, specialized markets OTHER Strong understanding of customer acquisition funnels, content operations, and digital marketing platforms Excellent communication, leadership, and stakeholder management skills EndFragment
    $67k-82k yearly est. Auto-Apply 60d+ ago
  • Tradeshow Marketing and KOL Strategy Manager

    Versiti 4.3company rating

    Marketing director job in Milwaukee, WI

    Versiti is a fusion of donors, scientific curiosity, and precision medicine that recognize the gifts of blood and life are precious. We are home to the world-renowned Blood Research Institute, we enable life saving gifts from our donors, and provide the science behind the medicine through our diagnostic laboratories. Versiti brings together outstanding minds with unparalleled experience in transfusion medicine, transplantation, stem cells and cellular therapies, oncology and genomics, diagnostic lab services, and medical and scientific expertise. This combination of skill and knowledge results in improved patient outcomes, higher quality services and reduced cost of care for hospitals, blood centers, hospital systems, research and educational institutions, and other health care providers. At Versiti, we are passionate about improving the lives of patients and helping our healthcare partners thrive. Position Summary The Tradeshow Marketing & KOL Strategy Manager owns our end-to-end presence at industry conferences and trade shows and leads our thought-leader/KOL engagement engine to fuel reputation, pipeline, and revenue. This manager partners tightly with Service Line Marketing, Growth/Digital, Sales, Medical/Clinical Affairs, and Compliance to prioritize the right events, orchestrate standout experiences, activate high-value KOL relationships, and prove ROI. Total Rewards Package Benefits Versiti provides a comprehensive benefits package based on your job classification. Full-time regular employes are eligible for Medical, Dental, and Vision Plans, Paid Time Off (PTO) and Holidays, Short- and Long-term disability, life insurance, 7% match dollar for dollar 401(k), voluntary programs, discount programs, others. Responsibilities Tradeshow and conference leadership > Build and maintain a 12-month events calendar aligned to service-line, product, and revenue goals; define objectives, audience, messaging, offers, and success metrics for each priority event. > Own end-to-end execution: booth strategy/design, sponsorships, speaking abstracts, on-site run-of-show, shipping, vendors, lead capture/flows, demo readiness, and post-show follow-up. Tradeshow and conference operations ness, and post-show follow-up. > Manage budgets, contracts, timelines, and vendor relationships; track spend vs. plan and negotiate value-add with organizers/suppliers. > Drive integrated campaigns around each event (pre-, at-, post-): email, paid/organic social, landing pages, SDR plays, and thought-leadership content in partnership with Growth/Digital and Sales. > Deliver post-event readouts with pipeline impact, influenced/attributed revenue, CPL/CPO, MQL→SQL conversion, meetings held, and learning agenda. KOL (Key Opinion Leader) strategy and engagement > Build and maintain a prioritized KOL map by service line (clinical leaders, society leaders, innovators); define tiers, engagement objectives, and success measures. > Plan and execute compliant KOL programs: advisory boards, speaker forums, panel placements, congress activities, and content co-creation (white papers, webinars, case studies). > Coordinate speaker training/readiness, contracting, and honoraria in partnership with Service Line Leadership, Legal, and Compliance; maintain accurate documentation. > Build relationships with professional societies and congress organizers to secure booths, symposia, abstracts, and society collaborations that elevate brand and clinical credibility. > Create a KOL insights loop-capture market/clinical signals from KOLs and congresses and translate into POVs, product feedback, and go-to-market refinements. Cross functional collaboration > Partner with Business Development, VCTS Marketing and Service Line Marketing on meeting books, VIP/KOL schedules, and target-account invitations, ensure CRM hygiene, lead routing, and follow-through. > Align with Product/Service Line Leaders on demo scripts, evidence hierarchy, claim guardrails, and messaging. > Coordinate executive visibility, keynotes, panels, media/analyst briefings, and high-value customer meetings. Performs other duties as required or assigned which are reasonably within the scope of the duties in this job classification Understands and performs in accordance with all applicable regulatory and compliance requirements Complies with all standard operating policies and procedures Qualifications Education Bachelor's Degree Marketing, communications, business or related field required Master's Degree MBA or related advanced degree desired Experience 4-6 years experience - B2B (business to business) event/tradeshow or field marketing required 2-4 years experience - Leading major conference programs end-to-end required 2-4 years experience - Marketing related to healthcare, MedTech, diagnostics, or life sciences preferred 1-3 years experience - KOL/thought leader engagement (e.g. ad boards, speakers, society partnerships) in a regulated industry environment including familiarity with HCP compliance and contracting workflow preferred Knowledge, Skills and Abilities Proven ability to translate event/KOL activity into pipeline impact and clear ROI required Strong command of CRM/marketing automation and event technology (lead capture, badging, scanning) required Demonstrated project management skills including prioritization and execution required Demonstrated vendor management skills including vendor/contract and budget management required Executive presence and proven communications skills required Tools and Technology SalesForce CRM desired #LI-EH1 #LI-Hybrid
    $71k-106k yearly est. Auto-Apply 6d ago
  • VP Integrated Marketing

    Compeer Financial 4.1company rating

    Marketing director job in Sun Prairie, WI

    Job Description Empowered to live. Inspired to work. Compeer Financial is a member-owned cooperative located in Illinois, Minnesota and Wisconsin. We bring together team members with a variety of backgrounds and experiences to help provide financial services to support agriculture and rural communities. Join us in a culture that not only promotes meaningful work and professional development, but provides a flexible, hybrid work environment and excellent benefits, which empower you to thrive both personally and professionally. How we support you: Hybrid model - up to 50% work from home Flexible schedules including ample flexibility in the summer months Up to 9% towards 401k (3% fixed Compeer contribution plus up to 6% match) Benefits: medical, dental, vision, HSA/FSA, life & AD&D insurance, short-term and long-term disability, wellness program & EAP Vacation, sick leave, holidays/floating holidays, parental leave, and volunteer paid time off Learning and development programs Mentorship programs Cross-functional committee opportunities (i.e. Inclusion Council, emerging professional groups, etc.) Professional membership/certification reimbursement and more! Casual/seasonal & intern team members are not eligible for benefits except for state-mandated programs. To learn more about Compeer Financial visit ************************ Where you will work: This position offers a hybrid work option up to 50% remote and is open to any Compeer office location in Illinois, Minnesota and Wisconsin. The contributions you will make: This position drives the development and execution of integrated marketing activities along with the marketing operations function to meet strategic objectives and sales goals. Leads the communication for retail marketing strategy, vision and value proposition. Drives strategy, sets priorities, expands capabilities and measures performance for a high-performing team responsible for market planning, content and brand management, process and scoring, marketing automation, technology and events. Manages the marketing operations function responsible for campaign execution and analytics. Directly engages in and has responsibility for all segments of an agile and responsive marketing team that assists in bringing products to market quickly, increasing sales conversions and partners with the events team to bring appropriate client engagement to life. A typical day: Champions the brand, serving as a role-model for the vision, mission and values of the organization. Drives implementation of Compeer's strategic initiatives. Leads executive leadership in defining the overall retail integrated marketing strategy, including target market identification, and competitive analysis. Collaborates with executive and sales leaders to ensure marketing initiatives support the sales process. Develops clear and concise positioning that guides messaging and other go-to-market strategies, including well-articulated differentiation that ties back to business value. Keeps abreast of industry best practices, identifying and executing efficient and effective practices that enhance the team's value. Builds and manages a best-in-class team of marketing experts. Oversees hiring, development and management of brand and communication marketing, working across the organization to develop programs that acquire new clients and maximize existing client relationships. Oversees the allocation of marketing budget to meet financial and strategic goals, ensuring spend is prioritized against company objectives and relevant growth drivers. Promotes a positive work environment that leverages the talents and abilities of team members in achieving organizational and team goals. Develops and manages cohesive, client-focused integrated marketing strategy across retail business units. Drives speed to market for new products and expanded distribution channels with streamlined processes and strong partnerships across the organization. Leads the development of marketing strategies and programs, managing the approach to new client-centric marketing and launch planning. Develops and executes annual and long-range marketing plans based on in-depth understanding of market segmentation, market trends, client needs and competitive position. Optimizes marketing strategy and execution based on analysis of results and outcomes. Continually evaluates and adjusts marketing strategy and plans to meet changing market and competitive conditions. Analyzes client insights and segmentation frameworks to identify and prioritize highest value prospects and existing clients, allocating marketing resources and budget to meet goals. Partners with in-house design team and outside vendors to provide ongoing high-impact creativity. Leads the execution of marketing plans and campaigns across business units to include coaching a team on email/direct mail list pulls, data queries, campaign and site analytics. Works collaboratively with sales teams, technology and data to outline client-focused use cases to enable the data environment needed to execute on our business and marketing priorities. Coaches teams to understand, analyze and optimize site and campaign analytics to improve return on investment. Demonstrates high learning agility related to changing consumer trends, digital trends, media trends and the use of AI associated with best in class integrated marketing. Builds relationships throughout the organization to align priorities to business objectives to drive digital mindset. Provides clear, consistent and frequent messaging regarding key initiatives, business results, changes, process and capability to help all functions and business groups to achieve their goals. Allocates marketing resources to capitalize on segments in a manner that meets bottom line. Collaborates across all marketing groups to define, measure and report ROI and KPI's of marketing activation programs and campaigns, recommending improvements through program optimization. Continually improves data quality processes and operations for efficiencies, quality improvements and advancements. The skills and experience we prefer you have: Bachelor's degree in marketing, strategic communications, business or related field or an equivalent combination of education and experience sufficient to perform the essential functions of the job. Minimum of 10 years of experience in marketing, preferably in a financial services or agricultural environment. Seven years of leadership and management experience preferred. Knowledge, Skills & Abilities Deep knowledge of financial products and services as well a marketing concepts and principles. Proven excellence in product marketing with a strategic, innovative and enterprise-level mindset. Extensive experience in strategic marketing, planning and collaboration with sales. Proven background in leveraging data to inform marketing investments. Salesforce experienced a plus. Exceptional leadership capabilities, including ability to select, evaluate, engage, motivate, mentor, train, delegate, reward and lead high-performing remote teams. Strong listening, written and verbal communication skills, with ability to communicate at all levels of the organization. Strong relationship-building skills, fostering collaboration and trust across diverse teams and stakeholders. Advanced problem solving, decision-making and organizational skills. Strong computer skills, including MS Office applications and customer relationship management (CRM) programs. Strong analytical skills with attention to detail. Ability to maintain objective judgment while balancing business needs with risk considerations. Valid driver's license. #LI-AM1 #IND100 How we will take care of you: Our job titles may span more than one career level (associate, senior, principal, etc.). The actual title and base pay offered is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This role is eligible for variable compensation and other benefits. Base Pay$164,400-$251,000 USD Compeer Financial is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Must be authorized to work for any employer in the United States. Compeer is unable to sponsor or take over sponsorship of an employment visa at this time. Click here to view federal employment laws applicable for applicants.
    $164.4k-251k yearly 16d ago
  • VP of Marketing

    FNA Group

    Marketing director job in Pleasant Prairie, WI

    Job Description FNA Group is a world class and leading manufacturer of consumer and industrial pressure washers and other outdoor power equipment. FNA's highly acclaimed brands include Simpson, Delco and CRX. Exclusive licenses with recognizable brands such as DeWalt, Stanley Black & Decker and Craftsman further strengthens FNA's market presence and awareness. FNA is a dynamic organization with unprecedented growth due largely to its ability to attract and retain highly talented associates. FNA Group seeks a transformational leader who will elevate the marketing function into a high-performing, ROI-driven, and dynamic department that plays a strategic role in the organization. Position Overview: The VP of Marketing is a strategic leadership role responsible for defining and driving the marketing vision for FNA Group. This executive will work closely with Sales, Product Management, R&D, and Executive Leadership to develop integrated marketing strategies that elevate our brands, optimize customer engagement, and ensure sustained business growth. The ideal candidate will be a dynamic leader with a strategic mindset, capable of aligning marketing efforts with the company's broader goals to deliver measurable, ROI-driven results. Key Responsibilities: Strategic Marketing Leadership Lead the development of overarching brand and go-to-market strategies that align with FNA Group's vision and business goals. Establish clear brand positioning, messaging, and market differentiation across all customer touchpoints. Brand Awareness & Demand Generation Oversee digital marketing strategies, including SEO, content marketing, and social media, while driving demand generation programs to increase customer acquisition and retention. Enhance FNA Group's brand presence in the market through strategic media partnerships and external agency collaboration. Cross-Functional Collaboration Partner with Sales, Product Management, R&D, and Executive Leadership to ensure marketing strategies are fully integrated with business objectives, driving market leadership, growth, and competitive advantage. Marketing Infrastructure & Process Optimization Build and scale a marketing organization that fosters collaboration, agility, and high performance. Implement efficient processes and measurement frameworks to continuously improve marketing execution and maximize ROI. Data-Driven Decision-Making Leverage marketing analytics, market research, and customer insights to refine strategies, optimize marketing spend, and ensure alignment with market demands and business priorities. Qualifications: 10+ years of senior marketing leadership experience, ideally in consumer goods, manufacturing, or related industries. Proven track record of creating and executing strategic, ROI-driven marketing initiatives that align with company growth goals and budgetary requirements. Strong expertise in B2B and B2C marketing, brand development, and digital strategy. Exceptional communication, leadership, and cross-functional collaboration skills. A data-driven approach to marketing with experience using analytics tools (e.g., Power BI) to inform strategy and decision-making. Education and Experience: Bachelor's degree in Marketing, Business, or a related field (MBA preferred). Extensive experience in developing strategic marketing plans for product-centric organizations is highly desirable. Experience building and motivating high-productivity teams. Job Posted by ApplicantPro
    $135k-204k yearly est. 15d ago
  • Advertising and Marketing Manager

    Certco 4.2company rating

    Marketing director job in Fitchburg, WI

    Full-time Description Advertising & Marketing Manager Madison, WI | Certco, Inc. Make your mark. Lead with purpose. Build something that lasts. Certco, Inc. is looking for a driven Advertising & Marketing Manager who's ready to take the next big step in their career. This is more than a management role-it's an opportunity to lead, innovate, and leave a lasting impact on independent retailers, brands, and communities across the Midwest. We're proud to share that Certco was recently named one of USA Today's Best Companies, and this role plays a key part in shaping the future of our marketing services and retail media network. Why This Role Stands Out Advance your career by leading a talented marketing team across digital, print, eCommerce, and retail media Make a name for yourself by owning high-visibility marketing initiatives that directly support retailer growth Influence the grocery industry by partnering with retailers, CPG brands, and technology providers Create lasting impact by developing programs that help independent grocers compete and thrive Join an award-winning company recognized on USA Today's Best Companies list What You'll Do Lead, mentor, and develop a high-performing marketing services team Oversee omni-channel marketing strategies that support Certco's brand and retailer touchpoints Act as a key marketing partner to retailers, internal teams, and vendor partners Drive eCommerce, digital marketing, and retail technology initiatives Use data, dashboards, and performance metrics to inform strategy and decision-making Represent Marketing Services both internally and externally, including in-store retailer visits What You Bring 7-10 years of progressive marketing experience with people and project leadership Strong expertise in retail, digital, and omnichannel marketing A strategic mindset paired with hands-on execution The ability to influence, collaborate, and lead in a fast-paced environment A passion for innovation, team development, and continuous improvement Why Certco At Certco, you'll find stability, purpose, and the chance to do meaningful work that supports local businesses. Our people-first culture, industry leadership, and recent recognition as a USA Today Best Company make this an exciting time to join our team. Ready to take the next step and make a lasting impact? Apply today and help shape the future of marketing at Certco. Requirements Position Summary The Advertising and Marketing Manager oversees the day-to-day operations of marketing functions, programs and staff. The Manager is responsible for the implementation and execution of marketing initiatives designed to achieve Certco, Inc.'s marketing objectives and support retail owner growth. Reporting to the Director of Retail Advertising and Marketing, this individual will lead and mentor marketing professionals who have a variety of skills. The Marketing Manager is responsible for representing Marketing Services to Certco conventional retailers and to Consumer Packaged Goods (CPG) companies. This role requires a thorough knowledge of the entire Marketing Services portfolio to effectively grow Certco's retail media network. The manager will also concentrate on eCommerce and technology solutions and partners, including white label and marketplace options, that will grow sales and profits and that afford the brand and retail owners to effectively compete in the ever-changing independent grocery business. Essential Job Functions and Responsibilities Team Leadership & Management: Lead, mentor, and/or develop marketing services team members who focus on traditional and digital marketing tools and platforms. Conduct weekly one on one meetings with direct reports to discuss work priorities and performance. Set clear team and individual goals, provide regular feedback, and conduct performance reviews for direct reports. Oversee and manage multiple marketing projects simultaneously, ensuring they are delivered on time, within budget, and to a high design standard in accordance with Certco, Inc. branding guidelines. Work with Marketing Services leadership and colleagues to establish Certco, Inc. website and social media strategy. Stay abreast of new social media strategies to support store promotional activity. Marketing Project Management Develop and implement omni channel marketing plans that support Certco, Inc.'s branding and retailer touch points. Define program objectives, target audiences, key messaging, and review measurement to refine. Collaborate with cross-functional teams to ensure alignment and integrated marketing efforts. Oversee external vendors partnerships and collaborate with them to develop marketing campaigns to grow Certco, Inc retailer sales customer engagement as well as brand growth. Confirm loading and updating of promotional projects/campaigns are loaded into the customer portal accurately and timely. Oversee upcoming marketing digital calendars and subsequent performance metrics for Retailers, internal stakeholders and brands. Meet three to five retailers at store locations each quarter including coordinating store visits with Retail Business Consultants (RBC). Marketing Retailer Program Management Collaborate with the leadership, sales teams, retail and vendor partners to create a strategy for retail owners that would benefit from marketing services, print and digital services. Know and understand the retail technology partner needs to launch and sustain implementing programs such as websites, digital coupons, and rewards programs. This includes presenting to cross functional internal stakeholders for buy-in and support. Understand applicable Point of Sale (POS) technologies and accessible data/gaps. Strategic Execution Contribute to the development of the overall marketing execution, aligning with company goals and objectives. Facilitate market research and competitive analysis to determine opportunities. Stay up to date with the latest marketing trends, technologies, and best practices. Vet outside vendor suppliers as needed to operate more efficiently as a marketing services department and provide needed retailer support. Reporting & Analysis Lead the development of meaningful data touchpoints and dashboards to report timely performance metrics to internal and external stakeholders. Oversee the tracking and analysis of key marketing metrics to measure the effectiveness of campaigns and programs. Provide monthly department performance recaps to the Director of Retail Advertising and Marketing. Utilize data to inform decision-making and optimize marketing strategies. Other duties as assigned by management. Other Essential Requirements Be regular in attendance and comply with the Company Attendance Policy Must be insurable for auto insurance coverage and possess a valid driver's license Knowledge, Skills, and Abilities Proven ability to lead and motivate a team. The ability to manage multiple complex projects simultaneously. Strong understanding of consumer behavior, retail marketing tactics and omnichannel strategy. Experience developing and executing successful marketing programs across various channels. Excellent understanding of digital marketing principles and best practices. Proficiency with marketing tools, CRM systems, and analytics platforms Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent communication, presentation, and interpersonal skills. Strong organizational and time management skills. Ability to thrive in a fast-paced and dynamic environment. Education and Experience Bachelor's degree in Marketing, Business Administration, or a related field. 7-10 years of progressive experience in marketing roles, with demonstrated experience in managing people, projects, and marketing programs. Certco is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
    $65k-108k yearly est. 17d ago
  • Marketing Manager - Parts and Service

    CNH Industrial 4.7company rating

    Marketing director job in Racine, WI

    Job Family for Posting: Sales and Marketing Job Type for Job Posting: Full Time Apply now * Apply Now * Start applying with LinkedIn Start Please wait... About Us Innovation. Sustainability. Productivity. This is how we are Breaking New Ground in our mission to sustainably advance the noble work of farmers and builders everywhere. With a growing global population and increased demands on resources, our products are instrumental to feeding and sheltering the world. From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people - and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you're in the right place. Grow a Career. Build a Future! Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can't happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers. Key Responsibilities * Develops and implements a marketing, branding, and promotional program to stimulate demand for CNH Parts & Services. * Establishes marketing strategies including product direction, advertising, packaging, pricing, expense budgets, profit plans and future product development to manage a product or product category's life cycle. * Plans, implements and evaluates the strategy for marketing organization brands to various distribution channels (i.e.,wholesalers, retailers, distributors). * Coordinates merchandising, promotion and commercial collaboration projects between the organization and distribution channels to increase demand for organization products and services. * Uses market research, product analysis, and customer feedback to recognize opportunities for advancing the brand across a range of products and categories. * Develops marketing plans for program implementation, monitoring and evaluation. * Provides training, education, and technical assistance to the sales force and customers. Experience Required * Bachelor's degree in Marketing, Communications, Public Relations, or a related field. * At least 10 years of experience in brand communication, marketing, or public relations. Pay Transparency The annual salary for this role is $119,250 - $159,000 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.) What We Offer We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect. At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including: * Flexible work arrangements * Savings & Retirement benefits * Tuition reimbursement * Parental leave * Adoption assistance * Fertility & Family building support * Employee Assistance Programs * Charitable contribution matching and Volunteer Time Off Click here to learn more about our benefits offerings! (US only) US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "Know Your Rights" poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here. Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation. If you need reasonable accommodation with the application process, please contact us at ******************************. Apply now * Apply Now * Start applying with LinkedIn Start Please wait... {{video.content.cta}} {{video.content.title}} {{video.content.description}} × {{explore.title}} {{explore.description}} {{feed.title["#text"]}} {{feed.city["#text"]}}, {{feed.country["#text"]}} {{explore.cta}}
    $119.3k-159k yearly 30d ago
  • Director of Marketing & Communication

    Rawhide Youth Services 3.3company rating

    Marketing director job in New London, WI

    Job Purpose The Director of Marketing & Communications leads the organization's brand, voice, and visibility through a strategic, integrated marketing and communications approach. This role translates the mission into compelling stories and campaigns that strengthen reputation, increase engagement, and drive measurable results in fundraising, awareness, and community impact. The Director ensures clarity, credibility, and emotional connection across all marketing and communications efforts. Essential Functions Develop and execute a comprehensive marketing and communications strategy aligned with organizational goals Serve as a member of the leadership team and strategic advisor to executive leadership on brand, reputation, and positioning Establish, protect, and evolve brand voice, messaging, and visual identity Oversee major campaigns and ensure consistent messaging across all channels Use data, analytics, and insights to evaluate performance and guide decisions Job Responsibilities Strategy & Leadership Lead annual marketing and communications planning and campaign prioritization Align marketing initiatives with fundraising, awareness, and organizational priorities Advise executive leadership on messaging, positioning, and reputational considerations Lead, coach, and develop a high-performing marketing and communications team Set clear priorities, roles, and performance expectations Foster collaboration, accountability, and creative excellence Campaign & Content Oversight Oversee all major campaigns, including fundraising, awareness, and brand initiatives Approve key messaging, creative direction, and storytelling Ensure cohesive communication across email, web, social media, print, and media channels Brand, Public Relations & Reputation Manage public relations and external communications Serve as the lead on sensitive, high-visibility, or crisis communications Protect and enhance the organization's public image and credibility Digital Strategy & Performance Oversee digital marketing strategy, including website, email, social media, and online campaigns Monitor analytics and reporting to demonstrate return on investment and impact Continuously optimize engagement, reach, and conversion Budget & Vendor Management Manage the marketing and communications budget Oversee agencies, consultants, and external vendors to ensure quality and alignment Maintain Professional and Technical Knowledge Completing required trainings Attending educational workshops Reviewing professional publications Participating in professional societies Maintain Staff Job Results Training and coaching support staff Establishing staff goals, monitoring progress, and providing feedback Appraising job results Protects the Credibility of the Rawhide Mission Complying with the Rawhide standard of conduct Setting an example, in words and actions, that is consistent with the values and beliefs of Rawhide Contributes to Team Effort Performing other duties as directed or assigned by supervisor Qualifications Qualifications Minimum of 5 years of experience in marketing, communications, or brand leadership Proven experience leading teams and managing multi-channel campaigns Strong background in storytelling, content strategy, and brand management Experience collaborating with executive leadership and cross-functional stakeholders Data-driven mindset with strong analytical and decision-making skills Excellent written and verbal communication skills Experience in nonprofit, fundraising, or mission-driven organizations preferred Working Conditions Office-based role with regular collaboration across departments May require occasional evening or weekend work for events, campaigns, or deadlines Benefit Overview Competitive Pay Medical, Dental & Vision Insurance Competitive 401k plan 10 paid Holidays PTO, VTO, Wellness Day, & Floating Holiday 5 Weeks Paid Sabbatical Leave Onsite Café (New London) Tuition Reimbursement Nature Trails/Waterfront on 600+ acres (New London) Onsite Fitness Center and Gymnasium (New London) Employee Assistance Program (EAP) Jury Duty Leave Bereavement Leave Paid Benefits for Birth or Adoption
    $54k-95k yearly est. 2d ago
  • Marketing Communications Manager

    Northwestern Mutual 4.5company rating

    Marketing director job in Franklin, WI

    You and Northwestern Mutual. We believe relationships are built on trust. That our lives and our work matter. And we're much stronger together than we are apart. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual. Our business is about helping people secure their financial futures, and that starts with putting people first - our clients, our employees and our field representatives. Northwestern Mutual is known for financial strength. We're strong, innovative and growing. Come grow with us. Job Description At Northwestern Mutual, we believe relationships are built on trust. That our lives and our work matter. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual. We're strong and growing. In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We're strong, innovative and growing. We invest in our people. We provide opportunities for employees to grow themselves, their career and in turn, our business. We care. We make a positive difference in our communities. Nationally, thousands have benefitted from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they're passionate about. We are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law. Position Summary: As part of our growing Client Experience team, you will play a key role in defining and delivering outstanding communications that create a distinctive client experience. You will drive improvements to client communication content and omnichannel delivery (print, email, web, etc) for assigned projects or experiences such as billing and annual policy statement modernization, client notifications and confirmations, and servicing correspondence. Key Accountabilities: Partner/consult with business areas on delivering distinct client experiences Manage development of communications (copy/design) Oversee creation and maintenance of client communication experience journey maps Develop and execute roadmap for implementing communication improvements that address client pain points and unmet needs across delivery channels Direct project research (e.g. use case definition, explaining and clarifying business process, impact to people and processes, etc) Develop business requirements and define budget needs for assigned projects Manage implementation, including support teams Identify impact metrics and interpret reported analytics Bring Your Best! What this role needs: Bachelor's degree with an emphasis in marketing/communications, Business or related field 6+ years of experience/knowledge of marketing and communication operations/processes to include analysis, design, documentation, and production using industry best practices and standards Attention to detail and ability to manage cross-functional client experience communication initiatives. Strong understanding and proven experience managing omnichannel projects that include email marketing, web, mobile and print components. Experience with messaging matrixes and demonstrated understanding of how to unify messaging across a series of independent documents to enhance end-to-end client experience Strong project management skills with ability to deliver projects on time, within budget and at required level of quality Demonstrated ability to solve complex problems using in-depth analysis and best practices to develop new perspectives on existing solutions or create new, inventive and enduring solutions. Ability to negotiate, influence, and build credibility and strong partnerships in matrixed organization across business functions and levels Excellent communication skills for internal collaboration and development of client communications. Change agent dedicated to continuous learning and improvement and comfortable in ambiguous situations where roles are not always clearly defined. Knowledge and experience in financial services industry is preferred. Req ID: 16121 Position Type: Regular Full Time Education Experience: Bachelor's Required Employment Experience: 6-8 years Licenses/Certifications: FLSA Status: Exempt Posting Date: 08/02/2017
    $58k-74k yearly est. 60d+ ago
  • Events & Marketing Manager

    Gecko Hospitality

    Marketing director job in Brookfield, WI

    Events & Marketing Manager Full Service We are seeking a dynamic and experienced Events & Marketing Manager to lead our events program and drive marketing initiatives for our vibrant, full-service entertainment venue located in Brookfield, WI. This role is pivotal in creating memorable experiences for our guests, increasing brand visibility, and driving revenue through strategic event planning and targeted promotions. The ideal candidate is a hospitality-savvy professional with a proven track record of executing successful events and building a strong social media presence from the ground up. Apply today in Brookfield, WI, and take the next step in your career. Title of Position: Events & Marketing Manager Job Description: The Events & Marketing Manager plans, coordinates, and executes all on-site private parties, corporate events, and venue-led public activations. You will manage the events calendar, foster partnerships with local businesses and organizations, and analyze event performance to optimize future functions. The role also includes developing our social media presence, maintaining a content calendar, engaging with audiences, and producing promotional photos and videos. You'll design and track marketing promotions, manage email and SMS campaigns, oversee in-venue signage, and collaborate with operations, kitchen, bar, and external partners to ensure seamless event execution and promotional support. Benefits · Competitive Salary · Health Insurance · Paid Time Off · Performance-Based Bonus Qualifications · 2-4+ years' direct experience in event management and marketing, preferably in hospitality or entertainment · Flexible schedule, including evenings, weekends, and holidays as needed · Excellent project management and organizational skills · Proficiency in Canva or Adobe Creative Suite · Advanced knowledge of major social platforms and management tools Apply Now - Events & Marketing Manager in Brookfield, WI. Send your resume to ****************************
    $70k-93k yearly est. Easy Apply 21d ago
  • Marketing Manager, Brand Marketing

    Kohler 4.5company rating

    Marketing director job in Kohler, WI

    Work Mode: Onsite Opportunity The Brand Marketing Manager, Kohler Kitchen & Bath North America is responsible for developing and executing Omni Channel Consumer Focused integrated marketing campaigns. This includes leading campaigns and new product launches to increase penetration of Kohler Brand products across all channels of distribution and secondary markets. They evaluate, prioritize, and align strategies, timing and creative messaging in accordance with Kohler Co., market share, profitability and revenue goals ensuring a cohesive brand strategy across all touch points. Additionally, they lead cross functional Campaign teams in their assigned Category accountable for program, brand, and business objectives deliverables. Primary Objectives * Drive brands' business under guidance of Sr Brand Managers / Marketing Directors to increase share of market in competitive landscape with a consumer centric approach. * Owning and uncovering deep consumer insights and data-driven marketing, contributing to best-in-class business & creative briefs. * Drive brand growth by developing innovative strategies and go-to-market plans for both new launches and core businesses with executional excellence. * Contribute to the growth and profitability of the business by leading development and managing the execution of marketing strategies and Campaigns as assigned across paid, owned & earned tactics. * Performing business & competitive analysis, and driving strategic assessment, category positioning and storytelling for internal and external stake holders. Specific Responsibilities * Brand/Category Positioning & Storytelling: Prepare annual marketing presentations that outline the brand's strategy and clearly articulated P.O.P & P.O.D opportunities. Deliver engaging and informative presentations to TOP clients, fostering a deeper understanding of the brand's direction and offerings. Evaluates competitor promotions and programs for each product group. Apprise business teams of competitor activities and changes in the marketplace. * Go-To-Market Strategy: Work collaboratively with Product, Category, Channel & Strategy teams to build strong go-to-market strategies to support key new product launches & drive core business. Provides inputs on new product launch forecasts. Meets with cross-functional consumer facing stakeholders & external customers to determine future marketing needs and actions. Ensure timely adjustments to changing markets and competitive conditions based on acquired field knowledge. * Brand Execution Planning: Evaluates and assigns product launch priorities based on greatest opportunities to hit financial target, ROI and Brand metrics. Develops core marketing assets to be leveraged across all channels rooted in consumer insights and research. Develop recommendation for marketing mix strategies to build integrated, engaging consumer brand experiences. Leverage best practice Performance Marketing results in Campaign development and execution. * Collaborative Media Planning: Partner with Media Team to align the right content for the right platforms to support new launches. Monitor performance to identify opportunities for improvement & in-campaign optimization. * Executional Excellence: Lead Product Launches & Campaigns by delivering clear, concise direction via business/creative briefs to creative & studio organization in the development of best-in-class content in a timely manner focusing on KPIs, Consumer needs and Budgets. Develops Content for Consumer Events (Live and Virtual) for assigned categories and themes. Develops and communicates Omni Channel key visual asset packages (messaging/imagery) to provide consistency and streamlined workflow. * Training: Consults on the development of communication tools to aid product training for Kohler and Distributor Sales associates. * Budget Management: Manages assigned Campaign Budget(s) to achieve financial objectives and provides support and detailed input into the KBNA Communications budget for assigned product category. * Reporting: Monitors the success, impact, and contributions of all programs, communicating successes, failures, and next steps to management on a timely basis. * Situational Leadership: Lead a highly collaborative cross functional team that simultaneously drives accountability and quality across internal and external stakeholders. Build trust and gains alignment between Communications, KBNA Category Strategy and Channel Marketing organizations. Skills/Requirements * Bachelor's degree in marketing or equivalent. MBA preferred. * 5+ years of Marketing or Brand Management experience at Consumer Goods, Home, Lifestyle or Luxury brand teams/organizations. * Demonstrated leadership cross functionally with strong ability to influence complex organizations by building full trust from leaders, peers, and teams. * Demonstrated ability to analyze, think creatively, innovate and plan with attention to detail and accuracy. * Strong communication and presentation skills for internal and external audiences * Creative thinker & storyteller * Experience in classical Brand Management with exposure to most aspects of marketing across NPD, Media management, Creative/Content briefing & development, Performance Marketing, Brand Strategy development, Integrated GTM, Campaigns & Programming preferred. #LI-Onsite #LI-KS1 Applicants must be authorized to work in the US without requiring sponsorship now or in the future. We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you'll have access to your applicable benefit programs from your first day on the job, with no waiting period. The salary range for this position is $101,350 - $156,150. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location. Why Choose Kohler? We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we're driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives. About Us It is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact *********************. Kohler Co. is an equal opportunity/affirmative action employer.
    $101.4k-156.2k yearly 15d ago
  • Global Marketing Manager - Alternative Fuels

    Vontier

    Marketing director job in Madison, WI

    **INTRODUCTION and WHAT YOU WILL DO (Job Responsibilities)** The Global Marketing Manager at ANGI Energy, a Vontier company, plays a key role in driving profitable growth for the Alternative Fuels product lines (CNG, RNG, Hydrogen). This hands-on position develops and executes strategic marketing plans that enhance brand awareness and generate quality leads. Success requires strong collaboration with commercial and aftermarket teams, deep customer insight, and expertise in digital marketing and data analysis to identify new sales opportunities. The role reports to the Global Head of Marketing - Alternative Fuels and offers full-time remote work with opportunities for domestic and international travel. **Responsibilities:** **Lead Generation:** + Devise, plan and implement an omnichannel digital and account-based marketing strategy aimed at generating quality leads that support business priorities. (see 'Digital Marketing' below) + Work with internal stakeholders to segment customer/prospect data to develop targeted value propositions. + Successfully execute new product launches. + Collaborate with Vontier's marketing Centers of Excellence and/or external agencies to brief and manage campaign and content requirements. + Support business development activities by conducting regular industry research to identify new prospects and opportunities ('whitespace'). + Partner with the Commercial team to strategize and execute on targeted campaigns to drive sales linearity and support bookings and revenue targets. **Lead Management:** + Manage the end-to-end lead management and automation process in the Sales and Marketing CRMs. + Maintain lists for outbound marketing, ensuring compliance with relevant local data privacy regulations. + Build custom reports tracking lead status through the sales funnel. + Report on the efficacy/ROI of all marketing activities in relation to defined KPIs and strategic business priorities. **Digital Marketing:** + Lead omni-channel digital and account-based marketing strategies, identifying relevant paid, owned and earned promotional opportunities to increase online visibility. + Build and implement an engaging social media strategy. + Engage with trade media, associations and directories to identify and negotiate relevant advertising opportunities. + Work with the Vontier Centers of Excellence and/or external agencies to develop compelling content to drive conversions across digital platforms. + Collaborate with the Vontier Digital Marketing team to ensure global websites are kept up-to-date and optimized for SEO. + Track digital campaign and website performance, implementing optimization tactics to drive increased traffic and conversion rates. **Sales Enablement:** + Manage the creation and maintenance of sales tools (brochures, presentations, quoting tools, videos, etc.), leveraging Vontier's Creative Studio and/or outside agencies. + Conduct regular industry and competitor research to ensure sales tools remain current and relevant (i.e. industry and regulatory landscape). + Work with Engineering/Product teams to ensure materials are kept up-to-date with the latest technical and regulatory information. + Coordinate translation of marketing materials into requisite languages. **Exhibitions & Events:** + Support ANGI Energy's yearly exhibition plan across North America and Europe. + Collaborate closely with Vontier and other Vontier companies on shared exhibition initiatives. + Assist with coordinating and promoting live and virtual speaking opportunities (e.g. panel discussions, webinars, conference talks). + Manage event leads, devising and implementing post-event nurturing campaigns. **Brand:** + Serve as a brand guardian, ensuring ANGI and Vontier brand guidelines are followed across all platforms. + Support PR and content marketing strategies aimed at driving thought leadership and building brand awareness. + Collaborate with Vontier and other fleet-facing Vontier companies to support the articulation of Vontier's narrative to the Fleet segment. **Internal Communications:** + Collaborate with internal communications lead(s) at ANGI to ensure internal visibility of marketing and commercial activities. **WHO YOU ARE (Qualifications)** **Essential** **:** + Bachelor's degree in Digital Marketing, Marketing Communications, Public Relations, Business, or related field, or equivalent professional experience. + Minimum 5 years of relevant work experience in B2B marketing. + Excellent verbal and written communication skills. + Experience running annual marketing plans and budgets. + Digitally savvy - able to ideate, develop, launch and track effective omnichannel digital marketing campaigns. + A good eye for creative and knack for developing effective campaign briefs. + CRM and marketing automation software skills (Salesforce marketing cloud preferred). + Experience partnering with sales teams to develop compelling value propositions and sales tools. + Experience working closely with product/engineering teams to translate complex data in digestible formats. + Solid project and time management skills, with a proven track record of managing multiple and competing priorities across diverse groups of stakeholders. + Willingness to travel (domestic and overseas, estimated 15-20% of role). **Preferable:** + In-depth (8+) relevant industry experience (e.g. industrial manufacturing, cleantech, automotive). + Experience working in a matrix and/or multi-market environment. Experience in North America and/or Europe advantageous. + Experience working within Sales & Marketing organizations with multiple channels of distribution. + Event management skills. + Graphic design experience (Adobe Creative Suite). **Outcomes and Deliverables:** **Deliverables:** + Annual strategic marketing plan. + Targeted account-based marketing strategies to defined key accounts. + Effective sales enablement tools and digital content. + Yearly tradeshow & events schedule. **Outcomes:** + Increase in Marketing Qualified Leads (MQLs) and conversion to Sales Qualified Leads (SQLs). + Increased brand awareness and leads from industry whitespace. + Effective budget management + Demonstrable ROI on marketing activities **Physical Demands:** + Frequent use of computer, phone, and other office equipment. + Ability to participate in virtual meetings and presentations for extended periods. + Occasional travel (domestic and international) requiring air travel, ground transportation, and navigating airports and conference venues (estimated 15-20% of time). + Ability to attend and support exhibitions, conferences, and events, which may involve standing, walking, and setting up or managing event materials. + Handling and transporting marketing materials, samples, or sales tools during events (light lifting, carrying up to 15-20lbs). + Coordinating event logistics which may require moderate physical activity such as walking, standing, and occasional lifting or arranging displays. + Ability to remain focused on detailed digital work, including data analysis and content creation, requiring fine motor skills and visual acuity. + Ability to work flexible hours occasionally to accommodate global time zones and meetings/events. **Work Environment:** + Office-based/remote work involving extended periods of sitting and computer use. + Exhibitions, Conferences, and Events.. The base compensation range for this position is $85,000 to $120,000 per annum. Your actual base salary will be determined based upon numerous factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity. For this specific role, you may be eligible to participate in an annual bonus plan. Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days each year, 12 paid holidays (including 2 floating holidays), and paid sick leave.* **Disclaimer:** The salary, other compensation, and benefits information is accurate as of the date of this posting. Sick leave amount may vary based on state or local laws applicable to the applicant's geographic location. The Company reserves the right to modify this information at any time, subject to applicable law. **WHO IS ANGI** ANGI Energy Systems LLC ('ANGI'), a Vontier company, is a U.S. based manufacturer of quality engineered gas compression equipment and a leading supplier of compressed natural gas (CNG) and renewable natural gas (RNG) equipment and systems. ANGI has a longstanding reputation as a leader and innovator in both the compression and natural gas vehicle (NGV) refueling industries and has over 40 years of experience providing worldwide clients with high quality products and services. In 2022 ANGI launched its expanded alternative energy platform offering, to include hydrogen refueling station (HRS) solutions as it harnesses its unique position as a multi-energy systems supplier ready to support global clients in their decarbonization programs. ANGI sits within Vontier's Alternative Energy and Sustainable Fleets Platform, which is focused on providing innovative and sustainable solutions for optimizing and decarbonizing the fleet industry. Sister companies include Gasboy, Teletrac Navman, Driivz and Sparkion. For more information on ANGI's alternative energy solutions, visit angienergy.com. **WHO IS VONTIER** Vontier (NYSE: VNT) is a global industrial technology company uniting productivity, automation and multi-energy technologies to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves - delivering smart, safe and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement and innovation built upon the foundation of the Vontier Business System and embraced by colleagues worldwide. Additional information about Vontier is available on the Company's website at *************** . **At Vontier, we empower you to steer your career in the direction of success with a dynamic, innovative, and inclusive environment.** Our commitment to personal growth, work-life balance, and collaboration fuels a culture where your contributions drive meaningful change. We provide the roadmap for continuous learning, allowing creativity to flourish and ideas to accelerate into impactful solutions that contribute to a sustainable future. Join our community of passionate people who work together to navigate challenges and seize opportunities. At Vontier, you are not on this journey alone-we are dedicated to equipping you with the tools and support needed to fuel your innovation, lead with impact, and thrive both personally and professionally. **Together, let's enable the way the world moves!** "Vontier companies are equal employment employers and evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, sexual orientation, gender identity or expression, and other characteristics protected by law."
    $85k-120k yearly 42d ago
  • Sales and Marketing Director

    Oakwood Village Univ Woods Homes, Inc. 3.8company rating

    Marketing director job in Madison, WI

    Job Description MISSION STATEMENT We are Called to serve a thriving community of seniors that live with dignity, connection and purpose. CORE VALUES Fully embraces a culture of hospitality and teamwork by living the Oakwood Core Values: Compassion: We care deeply about the people we serve and the people we work with on a daily basis. We work together to help one another. Faith: We have a commitment to remain true to the vision and mission of Oakwood. Inclusion: We include everyone. We welcome opinions and strive to consider different perspectives to create fair, welcoming, and accessible experiences for all. Integrity: We work to be transparent and fair. We act with honor and respect for our residents, their families, and our co-workers. Dedication: We care about the people we serve and work with on a daily basis. We are dedicated to providing superior service to one another and our community. ESSENTIAL RESPONSIBILITIES (including but not limited to) for the Sales and Marketing Director: Sales Leadership & Census Management Drive occupancy and census growth across Independent Living, Assisted Living, and Memory care. Oversee, coach, and support a five-person sales team responsible for managing the full sales pipeline-from inquiry to waitlist to closing. Serve as a working manager, actively participating in sales efforts and providing backup coverage for counselors as needed. Monitor and analyze sales metrics, forecasting, and conversion rates, adjusting strategies to ensure targets are met. Oversee and participate in the management of the community waitlist, ensuring timely communication and accurate tracking. Act as the first point of contact for contract-related questions from prospective residents, current residents, and staff members, ensuring clarity, consistency, and compliance with organizational standards. Support major sales initiatives, including the lease-up of new builds. Marketing & Outreach Oversee execution of social media, event promotion, and on-the-ground marketing activities. Partner with the CMO on advertising, campaigns, content development, and reporting. Gather sales team insights to inform messaging and marketing initiatives. Represent the organization at community events, outreach activities, and networking opportunities. Collaboration & Leadership Partner closely with the CMO and other campus leaders to align census strategies with organizational goals. Ensure consistency in communication and brand standards across marketing channels. Contribute to a culture of hospitality, teamwork, and mission-driven service. ESSENTIAL QUALIFICATIONS Demonstrated ability to meet or exceed occupancy/census goals. Strong working knowledge of Microsoft Office Suite (Word, Excel, PowerPoint, Outlook). Proficiency with marketing tools such as CRM systems, Social media platforms and Analytics tools, Working knowledge of Email marketing platforms, Basic design tools Excellent communication, presentation, and relationship-building skills. Strong organizational and analytical abilities. Ability to balance strategic leadership with hands-on execution in a lean environment. EXPERIENCE, EDUCATION, AND/OR TRAINING for the Sales and Marketing Director Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience). 5+ years of experience in sales leadership, preferably in senior living, Real Estate, or other related service industry.
    $86k-135k yearly est. 18d ago
  • Sales and Marketing Director

    Encore Senior Living

    Marketing director job in DeForest, WI

    Job Description Base Annually Salary + Monthly Commission and Quarterly Bonus eligible. Where Lives & Careers Flourish! Make a real difference in someone's life . . . starting with yours! At Encore Senior Living, there is a strong sense of teamwork, a commitment to professional development, and a culture that encourages promotion from within. As a result, Encore team members tend to reciprocate with their personal commitment and stay with the organization for an extended tenure. As an integral part of our organization, our employees strive to provide excellent service and care to residents and their families in warm, caring and home-like communities. We promote environments that foster independence, happiness, privacy, and dignity for residents. If you decide to join our organization, you will see that our company culture is lived every day & we believe in our core values of integrity, compassion, quality, and diversity. If you join the team as our employee, what will you enjoy? Working with seniors & for an organization that is focused on enhancing the daily lives of seniors that call our community's home Making a positive impact on the daily lives of seniors & their family Working in an awesome culture and interacting with seniors each day Working with a team that not only is meeting the current needs of clients but exceeding them with passion, innovation, and results. What are we looking for in all our future employees? A Love for Working with Seniors! A flexible, fun, energetic people person who is capable of projecting calm, care, & professionalism in all work-related situations Position Summary: We are searching for a motivated Director of Sales and Marketing (DSM) who is looking to join this incredible community team. This person will be able to develop relationships with older adults and community members on a daily basis. The DSM is responsible for the overall growth of the community's census and occupancy. The DSM will work to generate leads, schedule and conduct community tours, and follow up with potential residents and/or their families. The DSM will track and maintain all leads in Yardi, our CRM database. In addition to internal sales, the DSM will be responsible for external business development, maintaining and growing relationships with referral sources, and planning and executing open house and community events. This position will also work closely with our creative consultant to develop ad campaigns and find ways to promote the community. This position will work closely with the community leadership team to close sales, create a positive experience for new residents and ensure successful move-ins. Work Experience Qualifications Must 18 years of age or older Strong communication skills and the ability to juggle multiple tasks is a must. Senior living (or related field) and sales background strongly preferred. Educational Qualifications A High school diploma or equivalent We offer a competitive compensation package including: Full Time Benefit Package 30+ hours per week includes: Medical, Vision and Dental insurance offered Life Insurance-Employer Paid PTO accrual Employee Assistance Program Employee Referral Program LTD and STD insurance-employer paid 401K Encore Senior Living communities are Drug-Free Work Environments. Encore Senior Living communities are Equal Opportunity Employers.
    $77k-128k yearly est. 23d ago
  • Marketing Manager - Customer Experience

    Direct Supply 4.6company rating

    Marketing director job in Milwaukee, WI

    Direct Supply is building the future of healthcare technology with industry-leading products, solutions and platforms to help improve the lives of millions of seniors and those who care for them. In the Marketing Manager - Customer Experience position, you'll lead efforts to elevate how Direct Supply engages with customers through premier tradeshows, strategic campus visits, and the transformation of our showroom into a future-focused Customer Meeting Center. You'll align immersive, high-impact experiences with business objectives, bringing our brand to life through personalized, memorable customer interactions. Skills Needed: Delivers Results - Seizes new opportunities and tackles challenges head-on with urgency. Takes initiative and consistently hits goals. Zeroes in on key priorities for results. Drives progress through uncertainty and moves others to action. Deals with Ambiguity - Adapts smoothly to change and thrives in ambiguity, maintaining composure and productivity. Maintains progress despite incomplete information and tackles complex issues constructively. Ensures a Customer Focus - Keeps our customer needs at the center; Tirelessly pushes for AI-First solutions to create customer value and evangelizes Principle #2. Taps into market and customer insights to shape priorities and make decisions. Mobilizes Resources - Efficiently marshals and utilizes resources - people, funds, materials, support - to meet objectives within deadlines and limits. Coordinates multiple activities and optimizes limited resources to achieve goals. Communicates Effectively - Develops and delivers impactful communications for diverse audiences across channels. Excels in both small and large group interactions. Captures attention, actively listens, and guides discussions towards targeted goals. Proven ability to lead complex projects from concept through execution with cross-functional collaboration. What You'll Do and Impact: Lead the transformation of a traditional showroom into a multi-purpose Customer Meeting Center through a phased plan and long-term strategic vision. Drive customer engagement strategy and ensure brand consistency across both physical and digital environments. Collaborate with cross-functional teams to integrate technology, storytelling, and design elements that reflect the brand and support strategic priorities. Apply strategic planning and project management expertise to deliver seamless execution across multiple workstreams. Oversee strategy and execution for top-tier tradeshows, including messaging, engagement, and alignment to sales pipeline goals. Lead end-to-end planning and delivery of on-campus customer visits, ensuring high-impact, personalized experiences. Develop scalable, repeatable processes for visit execution and feedback collection to continuously improve satisfaction and outcomes. Support the alignment of experiential marketing touchpoints with broader customer insight initiatives, ensuring data share to support business decisions Manage vendor relationships for design, construction, and digital experience to support showroom transformation and event needs. Experience: Bachelor's Degree in Marketing, Communications, Business, or related field. 6+ years of experience in marketing or customer experience roles. Strong background in project leadership, stakeholder engagement, and vendor management. Track record of delivering customer-centric experiences that drive measurable results. Experience with space planning or experience design is a plus. Exceptional organizational and communication skills. Additional Items of Interest: Experience with AV/digital technology integration preferred Experiential marketing certifications a plus Job to be performed in the location listed. Generous benefit package available. Click here to learn more. Direct Supply, Inc. and its U.S. subsidiaries are equal opportunity and affirmative action employers committed to diverse workforces. © 2013 to 2025 Direct Supply, Inc. All rights reserved.
    $75k-99k yearly est. Auto-Apply 60d+ ago
  • Market Director of Sales and Marketing

    White Lodging-The Westin Milwaukee

    Marketing director job in Milwaukee, WI

    Compensation starts at $115,000 per year White Lodging develops and operates a portfolio of award-winning, premium-brand hotels, rooftop bars and restaurants in some of the country's best cities to live. We know that the hospitality business, like life, is how you make people feel. That's where you come in. You'll help bring the virtue of hospitality to life while we create an environment that allows you to be your best self and grow. Responsibilities The Director of Sales and Marketing is responsible for the management, coordination and execution of items related to the sales operation of the hotel(s). This person will be responsible for, but not limited to, driving the property's group sales, business transient and catering efforts, managing a team of sales professionals, work with Executive Committee to set the hotel's yearly Asset Management Plan (AMP), and oversee, direct and manage all Digital Marketing, Communication and PR for the hotel. WHAT YOU'LL DO Achieving 100% or more of team rooms and catering revenue goal Achieving 100% or more of business transient goal Holding accountability meeting with sales leadership team on an ongoing basis Communicating hotel goals to entire hotel and help keep the sales team motivated towards achieving goals Oversee, direct and manage eCommerce and Marketing initiatives for the hotel Interview, hire, and track performance for the sales team WHAT YOU'LL BRING Minimum five years experience in hotel sales and marketing preferred, with at least three years in a leadership role. Proven track record of achieving revenue goals and driving market share. Strong understanding of sales and marketing principles, including revenue management, digital marketing, and public relations. Excellent leadership, communication, and interpersonal skills. Other Information WHAT YOU CAN LOOK FORWARD TOO Affordable Day 1 Medical, Dental and Vision Insurance - PPO Plan Paid Parental Leave and Short-Term Disability Free mental health care offerings Unlimited Referral Bonuses Vacation/Paid Time Off (PTO) with rollover Tuition Reimbursement White Lodging is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all associates. Location Code: 3112
    $115k yearly 1d ago
  • Director of Digital Marketing & Growth Strategy

    Portage Point Partners

    Marketing director job in Texas, WI

    A leading strategic advisory firm is seeking a Director of Digital Marketing based in New York. This pivotal role involves managing the marketing technology stack and developing digital marketing strategies to drive growth. The ideal candidate should have over 10 years of experience in digital marketing or web development, especially within B2B environments. Strong leadership skills and expertise in platforms like HubSpot and WordPress are essential. A commitment to a collaborative, high-performance culture is vital for success in this position. #J-18808-Ljbffr
    $76k-125k yearly est. 1d ago
  • Marketing Manager, Brand Marketing

    Kohler Co 4.5company rating

    Marketing director job in Kohler, WI

    _Work Mode: Onsite_ **Opportunity** The Brand Marketing Manager, Kohler Kitchen & Bath North America is responsible for developing and executing Omni Channel Consumer Focused integrated marketing campaigns. This includes leading campaigns and new product launches to increase penetration of Kohler Brand products across all channels of distribution and secondary markets. They evaluate, prioritize, and align strategies, timing and creative messaging in accordance with Kohler Co., market share, profitability and revenue goals ensuring a cohesive brand strategy across all touch points. Additionally, they lead cross functional Campaign teams in their assigned Category accountable for program, brand, and business objectives deliverables. **Primary Objectives** + Drive brands' business under guidance of Sr Brand Managers / Marketing Directors to increase share of market in competitive landscape with a consumer centric approach. + Owning and uncovering deep consumer insights and data-driven marketing, contributing to best-in-class business & creative briefs. + Drive brand growth by developing innovative strategies and go-to-market plans for both new launches and core businesses with executional excellence. + Contribute to the growth and profitability of the business by leading development and managing the execution of marketing strategies and Campaigns as assigned across paid, owned & earned tactics. + Performing business & competitive analysis, and driving strategic assessment, category positioning and storytelling for internal and external stake holders. **Specific Responsibilities** + Brand/Category Positioning & Storytelling: Prepare annual marketing presentations that outline the brand's strategy and clearly articulated P.O.P & P.O.D opportunities. Deliver engaging and informative presentations to TOP clients, fostering a deeper understanding of the brand's direction and offerings. Evaluates competitor promotions and programs for each product group. Apprise business teams of competitor activities and changes in the marketplace. + Go-To-Market Strategy: Work collaboratively with Product, Category, Channel & Strategy teams to build strong go-to-market strategies to support key new product launches & drive core business.Provides inputs on new product launch forecasts. Meets with cross-functional consumer facing stakeholders & external customers to determine future marketing needs and actions. Ensure timely adjustments to changing markets and competitive conditions based on acquired field knowledge. + Brand Execution Planning: Evaluates and assigns product launch priorities based on greatest opportunities to hit financial target, ROI and Brand metrics. Develops core marketing assets to be leveraged across all channels rooted in consumer insights and research. Develop recommendation for marketing mix strategies to build integrated, engaging consumer brand experiences. Leverage best practice Performance Marketing results in Campaign development and execution. + Collaborative Media Planning: Partner with Media Team to align the right content for the right platforms to support new launches.Monitor performance to identify opportunities for improvement & in-campaign optimization. + Executional Excellence:Lead Product Launches & Campaigns by delivering clear, concise direction via business/creative briefs to creative & studio organization in the development of best-in-class content in a timely manner focusing on KPIs, Consumer needs and Budgets. Develops Content for Consumer Events (Live and Virtual) for assigned categories and themes.Develops and communicates Omni Channel key visual asset packages (messaging/imagery) to provide consistency and streamlined workflow. + Training: Consults on the development of communication tools to aid product training for Kohler and Distributor Sales associates. + Budget Management: Manages assigned Campaign Budget(s) to achieve financial objectives and provides support and detailed input into the KBNA Communications budget for assigned product category. + Reporting: Monitors the success, impact, and contributions of all programs, communicating successes, failures, and next steps to management on a timely basis. + Situational Leadership: Lead a highly collaborative cross functional team that simultaneously drives accountability and quality across internal and external stakeholders. Build trust and gains alignment between Communications, KBNA Category Strategy and Channel Marketing organizations. **Skills/Requirements** + Bachelor's degree in marketing or equivalent. MBA preferred. + 5+ years of Marketing or Brand Management experience at Consumer Goods, Home, Lifestyle or Luxury brand teams/organizations. + Demonstrated leadership cross functionally with strong ability to influence complex organizations by building full trust from leaders, peers, and teams. + Demonstrated ability to analyze, think creatively, innovate and plan with attention to detail and accuracy. + Strong communication and presentation skills for internal and external audiences + Creative thinker & storyteller + Experience in classical Brand Management with exposure to most aspects of marketing across NPD, Media management, Creative/Content briefing & development, Performance Marketing, Brand Strategy development, Integrated GTM, Campaigns & Programming preferred. \#LI-Onsite \#LI-KS1 **_Applicants must be authorized to work in the US without requiring sponsorship now or in the future._** _We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you'll have access to your applicable benefit programs from your first day on the job, with no waiting period. The salary range for this position is $101,350 - $156,150. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location._ **Why Choose Kohler?** We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we're driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives. **About Us** It is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact ********************* . Kohler Co. is an equal opportunity/affirmative action employer.
    $101.4k-156.2k yearly 15d ago

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Top 10 Marketing Director companies in WI

  1. University of Wisconsin-Stout

  2. University of Wisconsin Oshkosh

  3. Chick-fil-A

  4. Kohler Co.

  5. Three Pillars Senior Living Communities

  6. Aspirus

  7. GE Healthcare Holdings Inc.

  8. PPC Partners

  9. Gorman & Company, Inc

  10. Rockwell Automation

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