The Marketing and Events Coordinator oversees all aspects of planning and management of events of different sizes and purposes. You are responsible for overseeing and managing events while addressing potential problems that may arise. You are to meet with the vendors at the location to help with set-up, run errands for supplies and decorations, and work with staff to ensure the completion of a successful event. Your responsibilities include creating event proposals that fit client requirements, presenting proposals before the deadline, and establishing and maintaining a good working relationship with vendors and venues. You are also expected to remain under budget while planning events.

As a marketing and events coordinator, you must have experience in event planning. More importantly, you must possess good communication and interpersonal skills. Furthermore, you should have excellent team management and time management skills. You should also be able to keep costs within the allocated budget. The average annual salary you will receive is $41,861.

What Does a Marketing & Events Coordinator Do

There are certain skills that many marketing & events coordinators have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.

Learn more about what a Marketing & Events Coordinator does

How To Become a Marketing & Events Coordinator

If you're interested in becoming a marketing & events coordinator, one of the first things to consider is how much education you need. We've determined that 80.9% of marketing & events coordinators have a bachelor's degree. In terms of higher education levels, we found that 5.3% of marketing & events coordinators have master's degrees. Even though most marketing & events coordinators have a college degree, it's possible to become one with only a high school degree or GED.

Learn More About How To Become a Marketing & Events Coordinator
Top Marketing & Events Coordinator Jobs Near You

Marketing & Events Coordinator Career Paths

Average Salary for a Marketing & Events Coordinator

Marketing & Events Coordinators in America make an average salary of $41,447 per year or $20 per hour. The top 10 percent makes over $54,000 per year, while the bottom 10 percent under $31,000 per year.
Average Marketing & Events Coordinator Salary
$41,447 Yearly
$19.93 hourly

What Am I Worth?


Roles and Types of Marketing & Events Coordinator

The role of a marketing & events coordinator includes a wide range of responsibilities. These responsibilities can vary based on an individual's specific job, company, or industry.Here are some general marketing & events coordinator responsibilities:

  • Enhance the overall productivity of the global events team by supporting the production of global branded, industry, partner,
  • Generate buzz around our clients at trade-shows, special events
  • Coordinate scheduling, servicing, testing, packing, shipment

There are several types of marketing & events coordinator, including:

Marketing Coordinator


Marketing coordinators are important for any company. If you don't get word out about your company, how do you expect customers to come around? That's where marketing coordinators come into play. And it's also why their job is so important.

Marketing coordinators have a special skill. They can analyze market trends to determine exactly who their target audience is and how to appeal to them. It's truly a gift, and honestly, they seem a little nonhuman for that skill at times. But all of this helps the company attract more clients and get their name out there. Again, can't stress how important marketing coordinators are.

This job can come with a bit of stress, especially since it's an important position. But also because you have to stay ahead of your competitors. Sometimes you'll have to guess if a promotional product will hit well with your target audience. And most of the times it does. But sometimes a product will flop and that brings on a whole new kind of stress.

  • Average Salary: $48,326
  • Degree: Bachelor's Degree

Event Coordinator


Did someone say they were throwing a party? Because, if they did, then as an event coordinator, you're all over it. Every aspect of the party or event is under your responsibility. You get to research and find the perfect venue. But you also have to stick to the client's budget, which can sometimes put a damper on the planning aspect.

Being an event coordinator is much more than just throwing a party, though. There's some stress you'll need to be prepared for, as you have a budget to stick to and don't forget the date of the event. The job also comes with a lot of research. Some of that will be able to be done through the internet, but you will have to do some in-person research like visiting a venue. So don't expect to just hang around the office every day.

This goes without saying, but an important aspect of being an event coordintor is being organized. Organized, organized, organized. It's almost impossible to be an event coordinator while simultaneously being unorganized. Those are just two things that do not get along.

  • Average Salary: $41,918
  • Degree: Bachelor's Degree

Marketing Consultant


Facebook. Instagram. Twitter. LinkedIn. The common thread running through these social media platforms is marketing. Gone are the days of billboards and traditional poster advertisements. Big companies, such as General Motors, Johnson Johnson, and Nestle, are approaching new marketing companies to help run their digital ads on these social media platforms. In fact, small and medium enterprises today are relying on social media to increase sales and brand reach.

In the world of marketing consultancy, we can definitely take a page from the book of Gary Vaynerchuk. An entrepreneur who took his/her dad's wine retail business from 3 million to 60 million a year and founded one of the most influential ad agency, VaynerMedia. According to Gary, the number one principle driving a business is attention. If a company cannot garner attention, then customer value cannot be transferred. On a day-to-day basis, Gary spends his/her time having sit-downs to educate clients, interacting with his/her team in strategizing social media campaigns, directing social media posts, contributing to the content on his/her YouTube channel and helping young entrepreneurs in their business marketing initiatives.

To be a successful marketing consultant, you need to have a vast knowledge of how the social media platform works for marketing a business. Employers generally require a degree in business or marketing for entry-level roles and employees can move up to more senior roles with time and experience. The salary of a marketing consultant is an average of $27 per hour.

  • Average Salary: $70,593
  • Degree: Bachelor's Degree

States With The Most Marketing & Events Coordinator Jobs

Mouse over a state to see the number of active marketing & events coordinator jobs in each state. The darker areas on the map show where marketing & events coordinators earn the highest salaries across all 50 states.

Average Salary: Job Openings:

Number Of Marketing & Events Coordinator Jobs By State

RankStateNumber of JobsAverage Salary
5New York1,377$49,599
6North Carolina1,288$39,851
22New Jersey590$55,287
28New Mexico461$34,443
30South Carolina380$42,588
36New Hampshire279$37,450
40North Dakota230$30,455
41South Dakota224$32,676
44West Virginia147$31,997
45Rhode Island141$37,536

Marketing & Events Coordinator Education

Marketing & Events Coordinator Majors

21.3 %
15.6 %

Marketing & Events Coordinator Degrees


80.9 %


9.6 %


5.3 %

Top Colleges for Marketing & Events Coordinators

1. University of Georgia

Athens, GA • Private

In-State Tuition




2. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition




3. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition




4. Stanford University

Stanford, CA • Private

In-State Tuition




5. Northwestern University

Evanston, IL • Private

In-State Tuition




6. University of Maryland - College Park

College Park, MD • Private

In-State Tuition




7. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition




8. Ball State University

Muncie, IN • Private

In-State Tuition




9. Purdue University

West Lafayette, IN • Private

In-State Tuition




10. Howard University

Washington, DC • Private

In-State Tuition




Top Skills For a Marketing & Events Coordinator

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 10.5% of marketing & events coordinators listed event planning on their resume, but soft skills such as analytical skills and communication skills are important as well.

Choose From 10+ Customizable Marketing & Events Coordinator Resume templates

Zippia allows you to choose from different easy-to-use Marketing & Events Coordinator templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing & Events Coordinator resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume
Marketing & Events Coordinator Resume

Marketing & Events Coordinator diversity

Marketing & Events Coordinator Gender Distribution


After extensive research and analysis, Zippia's data science team found that:

  • Among marketing & events coordinators, 75.4% of them are women, while 24.6% are men.

  • The most common race/ethnicity among marketing & events coordinators is White, which makes up 67.1% of all marketing & events coordinators.

  • The most common foreign language among marketing & events coordinators is Spanish at 49.7%.

Online Courses For Marketing & Events Coordinator That You May Like

Advertising Disclosure  

1. Data Analysis Immersive (Full-time)


Learn to problem solve, and effectively communicate, like an analyst. This course teaches you to use industry-standard tools to make ethical, data-driven decisions. Experience hands-on training to master SQL, Excel, Tableau, PowerBI, and Python – tools listed in virtually every data analytics job posting across industries...

2. Data Analytics (Part Time)


Harness Excel, SQL, and Tableau to drive powerful analysis and insights. Build confidence and credibility to apply this versatile skill set to countless jobs. This course is offered in person and live online, in a remote classroom setting...

3. Intro to Statistics


Statistics is about extracting meaning from data. In this class, we will introduce techniques for visualizing relationships in data and systematic techniques for understanding the relationships using mathematics...

Show More Online Courses For Marketing & Events Coordinator
Job type you want
Full Time
Part Time

Best States For a Marketing & Events Coordinator

Some places are better than others when it comes to starting a career as a marketing & events coordinator. The best states for people in this position are New Jersey, Delaware, New York, and Massachusetts. Marketing & events coordinators make the most in New Jersey with an average salary of $55,287. Whereas in Delaware and New York, they would average $54,853 and $49,599, respectively. While marketing & events coordinators would only make an average of $47,085 in Massachusetts, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Delaware

Total Marketing & Events Coordinator Jobs: 298
Highest 10% Earn:
Location Quotient:

2. Maine

Total Marketing & Events Coordinator Jobs: 181
Highest 10% Earn:
Location Quotient:

3. New York

Total Marketing & Events Coordinator Jobs: 1,377
Highest 10% Earn:
Location Quotient:
Full List Of Best States For Marketing & Events Coordinators

How Do Marketing & Events Coordinators Rate Their Jobs?

Working as a Marketing & Events Coordinator? Share your experience anonymously.
Overall Rating*
Career Growth
Work/Life balance

Top Marketing & Events Coordinator Employers

Most Common Employers For Marketing & Events Coordinator

RankCompanyAverage SalaryHourly RateJob Openings
4Thomson Reuters$50,007$24.044
5Her Campus$48,696$23.414
6Ameriprise Financial$46,540$22.387
7Independent Contractor$43,053$20.703
9Lowenstein Sandler$42,088$20.234
10Hewlett Packard Enterprise$41,007$19.714

Marketing & Events Coordinator Videos