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Marketing internship job description

Updated March 14, 2024
7 min read

Marketing internships are undertaken by students or fresh graduates who are studying marketing or other related courses. Marketing interns are usually given administrative tasks such as managing marketing write-ups, documentation of activities, coordinating schedules, and managing appointments, but they may also be given chances to work directly on marketing campaigns.

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Example marketing internship requirements on a job description

Marketing internship requirements can be divided into technical requirements and required soft skills. The lists below show the most common requirements included in marketing internship job postings.
Sample marketing internship requirements
  • Bachelor's degree in Marketing or related field
  • Minimum of 1 year experience in a marketing role
  • Proficiency in Microsoft Office Suite
  • Knowledge of digital marketing trends
  • Strong written and verbal communication skills
Sample required marketing internship soft skills
  • Excellent problem-solving skills
  • Strong organizational and multitasking abilities
  • Ability to work independently and as part of a team
  • Flexible and adaptable to changing demands

Marketing internship job description example 1

Visa marketing internship job description

Visa's Global Brand Strategy and Planning team develops and oversees global brand strategies to advance Visa as the relevant, preferred and trusted brand that is a force for good and growth.

We are looking for a highly motivated intern to join the team to support the evolution, amplification and leadership of one of Visa's most important assets: the brand, ranked the 7th most valuable brand and valued at an estimated $191B, according to BrandZ.

You will support the team as we begin a multi-year transformation that is digital first in approach and embraces social as the center of gravity. This role will enable you to gain invaluable experiences across multiple disciplines and network with a variety of leaders within the Visa organization. As part of the experience, this role will be specifically focused on supporting focus areas:

Content Experience: Developing holistic, cross-functional global social strategy aligned to priority audiences to enable cross-functional and regional alignment across content planning, execution and management at scale.
Below are examples of the diverse set of projects that an intern could lead:

Partnering with social agencies to develop social-first activations for key cultural moments, e.g., D23 Expo, and plan social activations at upcoming tent pole moments e.g., Paris 2024.

Advancing Visa's strategy with the Creator Economy by supporting development of guidelines and frameworks on engagement.

Working with regional partners to drive consistent activation on emerging platforms like TikTok.

Supporting regional partners in the development of social-first activations that are culturally relevant and advance the market priorities.

Leveraging social listening results to review themes and sentiment, refine existing social approach, and develop additive content.

Analyzing engagement data and identifying social media trends in customer interactions to build communities online.

Supporting development of Visa's influencer marketing strategy & manage communications internally and with our agencies to implement successful influencer campaigns.

Partnering with relevant collaborators to build a social creative playbook for Visa brand social channels, ensuring our social voice and tone and look & feel are consistent and aligned.

Liaising with internal and external partners across Visa's social content streams to ensure consistency, alignment, and efficiency.

Investigating and suggest new ways to improve engagement on all social media platforms including emerging social media platforms.

Requirements include:

Cover letter - please provide at time of application
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Marketing internship job description example 2

ITW marketing internship job description

Miller is about building things that matter. We lead the welding industry in building advanced, solution-focused products and meeting crucial needs for welding safety and health. We're about the partnership and the work.

Our products are designed with our users for manufacturing, fabrication, construction, aviation, motorsports, education, agriculture and marine applications. Miller Electric Mfg. LLC, is headquartered in Appleton, Wisconsin, and wholly owned by Illinois Tool Works (NYSE: ITW). The company maintains its industry leadership by setting the standard for reliability, quality and responsiveness.

Our tagline, "The Power of Blue ," is inspired by the blue color of Miller equipment. This company began with an innovation that responded to customer needs, growing from a one-man operation in 1929, to the world's largest manufacturer of arc welding products. Miller keeps the tradition alive by focusing on its top priority: people.
**Essential Functions:**

+ Work closely with the division marketing team, especially product managers, as they manage their product categories and drive growth; example tasks may include, maintaining product specification information in databases and spec sheets, updating pricing and competitive information, analyzing sales data

+ Assist with primary and secondary research projects in support of new product development activities

+ Experience the go-to-market planning process for new product launches including the creation and deployment of both channel and end user marketing materials

+ Track and report out on the product programs and promotions for the division

+ Support in the preparation of events like customer visits, tradeshows and tours

+ Required to be in at least their sophomore year of school pursuing a Marketing Degree

+ Self-directed, results-oriented and customer focused

+ Proficient in Microsoft Office/Teams

+ Proactive in recognizing improvement opportunities are necessary

+ Strong organizational, interpersonal, and written and oral communication skills

All your information will be kept confidential according to EEO guidelines.

_ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._

_As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._

_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws. _

ITW is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
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Marketing internship job description example 3

Colgate-Palmolive marketing internship job description

\# 143681 - Topeka, Kansas, United States

**Work that matters, fueled by passion for pets!**

**At Hill's we have a purpose - every day around the world, we transform the lives of millions of pet families through innovation, amazing nutrition, and the best and brightest people.**

**Hill's Pet Nutrition is a division of Colgate-Palmolive, a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition, with sales of products in more than 200 countries. Hill's Prescription Diet therapeutic pet foods, and Hill's Science Diet wellness pet foods are sold worldwide.**

**Our Marketing summer internship is designed to give you a first-hand look and experience inside the Hill's organization, while contributing to meaningful marketing projects with true business impact.**

**As a summer intern, you will be placed on a Marketing team in either the U.S. Region or the Global Marketing & Innovation group. In addition to your project work, we've designed a summer of experiences that will provide you with exposure to Hill's senior leaders as well as our other global and cross-functional teams, including Research & Development, Sales, and Supply Chain.**

**After the internship, our goal is to hire the best interns into our rotational program, the Global Marketing Development Program, with eventual permanent placement on a brand or digital marketing team. Once on the Hill's team, your career growth may extend into assignments within other Colgate offices and global locations, depending upon your career goals.**

**The Marketing Intern's primary duties include:**

+ **Lead your individually assigned projects**

+ **Become an active member of a team handling one or more brands**

+ **Assist in creation and execution of brand & digital marketing strategies**

+ **Conduct data analysis to uncover key issues and address areas of opportunity**

+ **Collaborate with cross-functional teams such as Sales, Finance, and Consumer & Market Insights to accomplish project goals**

**Qualifications:**

+ **Completion of first year MBA program or similar Masters of Business program in Marketing or Management by Summer 2023, with availability for potential full-time role in 2024**

+ **Strong analytical and organizational skills, ability to think strategically and conceptually**

+ **Excellent collaboration and communication skills**

**Internship Location:**

+ **Topeka, Kansas - Hill's Pet Nutrition Global Headquarters**

**For more information about our global business, visit the company web sites at** **www.colgate.com** **and** **www.hillspet.com** **. This position will be filled without regard to race, color, religion, sex, national origin, age, non-related disability or veteran status.**

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law
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Updated March 14, 2024

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.