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Working as a Marketing Liaison

There is more than meets the eye when it comes to being a marketing liaison. For example, did you know that they make an average of $19.67 an hour? That's $40,909 a year!

Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.

What Does a Marketing Liaison Do

There are certain skills that many marketing liaisons have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, compassion and critical-thinking skills.

When it comes to the most important skills required to be a marketing liaison, we found that a lot of resumes listed 18.9% of marketing liaisons included sales territory, while 13.6% of resumes included customer service, and 9.7% of resumes included business development. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing liaison job title. But what industry to start with? Most marketing liaisons actually find jobs in the health care and finance industries.

How To Become a Marketing Liaison

If you're interested in becoming a marketing liaison, one of the first things to consider is how much education you need. We've determined that 61.8% of marketing liaisons have a bachelor's degree. In terms of higher education levels, we found that 14.7% of marketing liaisons have master's degrees. Even though most marketing liaisons have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a marketing liaison. When we researched the most common majors for a marketing liaison, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing liaison resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a marketing liaison. In fact, many marketing liaison jobs require experience in a role such as account executive. Meanwhile, many marketing liaisons also have previous career experience in roles such as marketing director or account manager.

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Average Salary$40,909
Job Growth Rate20%

Marketing Liaison Jobs

Marketing Liaison Career Paths

Top Careers Before Marketing Liaison

Top Careers After Marketing Liaison

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Tell us your goals and we'll match you with the rights job to get there.

Average Salary for a Marketing Liaison

Marketing Liaisons in America make an average salary of $40,909 per year or $20 per hour. The top 10 percent makes over $55,000 per year, while the bottom 10 percent under $30,000 per year.
Average Salary
$40,909

Best Paying Cities

City
Average Salary
Seattle, WA
Salary Range41k - 73k$55k$54,931
New York, NY
Salary Range35k - 57k$45k$45,044
Virginia Beach, VA
Salary Range34k - 56k$44k$44,475
Tulsa, OK
Salary Range34k - 55k$44k$43,663
San Antonio, TX
Salary Range31k - 56k$42k$41,987
San Rafael, CA
Salary Range30k - 57k$42k$41,690
$29k
$73k

Recently Added Salaries

Job TitleCompanyCompanyStart DateSalary
Community Marketing Liaison
Community Marketing Liaison
Cassia
Cassia
11/18/2020
11/18/2020
$40,00011/18/2020
$40,000
Community Marketing Liaison
Community Marketing Liaison
Augustana Care Corporation
Augustana Care Corporation
11/18/2020
11/18/2020
$40,00011/18/2020
$40,000
Community Marketing Liaison
Community Marketing Liaison
Augustana Care Corporation
Augustana Care Corporation
09/09/2020
09/09/2020
$40,00009/09/2020
$40,000
Community Marketing Liaison
Community Marketing Liaison
Cassia
Cassia
09/05/2020
09/05/2020
$40,00009/05/2020
$40,000
Marketing Liaison
Marketing Liaison
Robert Half
Robert Half
01/27/2020
01/27/2020
$40,00001/27/2020
$40,000
See More Recent Salaries

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Marketing Liaison Demographics

Gender

female

64.0 %

male

31.5 %

unknown

4.5 %

Ethnicity

White

67.5 %

Hispanic or Latino

12.0 %

Black or African American

10.5 %

Foreign Languages Spoken

Spanish

53.8 %

French

7.7 %

Chinese

5.1 %
See More Demographics

Marketing Liaison Education

Majors

Business
24.8 %
Marketing
14.6 %

Degrees

Bachelors

61.8 %

Masters

14.7 %

Associate

9.0 %

Top Colleges for Marketing Liaisons

1. University of Pennsylvania

Philadelphia, PA

In-State Tuition
$55,584
Enrollment
10,764

2. University of Wisconsin - Madison

Madison, WI

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN

In-State Tuition
$14,760
Enrollment
31,451

4. University of Georgia

Athens, GA

In-State Tuition
$11,830
Enrollment
29,474

5. University of Texas at Austin

Austin, TX

In-State Tuition
$10,610
Enrollment
40,329

6. University of Southern California

Los Angeles, CA

In-State Tuition
$56,225
Enrollment
19,548

7. Purdue University

West Lafayette, IN

In-State Tuition
$9,992
Enrollment
33,495

8. Howard University

Washington, DC

In-State Tuition
$26,756
Enrollment
6,166

9. Ball State University

Muncie, IN

In-State Tuition
$9,896
Enrollment
15,529

10. Stanford University

Stanford, CA

In-State Tuition
$51,354
Enrollment
7,083
See More Education Info

Entry Level Jobs For Becoming A Marketing Liaison

Job type you want
Full Time
Part Time
Internship
Temporary

Top Skills For a Marketing Liaison

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 18.9% of marketing liaisons listed sales territory on their resume, but soft skills such as analytical skills and compassion are important as well.

  • Customer Service, 21.5%
  • Territory, 13.5%
  • Business Development, 9.0%
  • Referral Relationships, 6.1%
  • Patient Care, 3.2%
  • Other Skills, 46.7%
  • See All Marketing Liaison Skills

Best States For a Marketing Liaison

Some places are better than others when it comes to starting a career as a marketing liaison. The best states for people in this position are Washington, Delaware, Minnesota, and New York. Marketing liaisons make the most in Washington with an average salary of $54,753. Whereas in Delaware and Minnesota, they would average $49,048 and $45,918, respectively. While marketing liaisons would only make an average of $44,836 in New York, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Washington

Total Marketing Liaison Jobs:
748
Highest 10% Earn:
$92,000
Location Quotient:
1.52
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Delaware

Total Marketing Liaison Jobs:
52
Highest 10% Earn:
$77,000
Location Quotient:
0.94
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Minnesota

Total Marketing Liaison Jobs:
363
Highest 10% Earn:
$71,000
Location Quotient:
0.95
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
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Top Marketing Liaison Employers

1. Encompass Health
4.4
Avg. Salary: 
$42,560
Marketing Liaisons Hired: 
17+
2. Comcast
4.7
Avg. Salary: 
$57,992
Marketing Liaisons Hired: 
6+
3. Greystone Health Network Corporate Office
3.9
Avg. Salary: 
$47,260
Marketing Liaisons Hired: 
6+
4. Red Robin
3.9
Avg. Salary: 
$25,907
Marketing Liaisons Hired: 
4+
5. Bank of America
4.8
Avg. Salary: 
$56,912
Marketing Liaisons Hired: 
4+
6. Issues & Answers Network
3.2
Avg. Salary: 
$39,942
Marketing Liaisons Hired: 
4+

Marketing Liaison Videos

Recently Added Marketing Liaison Jobs

Updated October 2, 2020