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  • Head of Digital Growth

    Capezio 4.2company rating

    Marketing manager job in Totowa, NJ

    Capezio is a global leader in dancewear and footwear, dedicated to inspiring and empowering customers through innovative, high-quality products. The Head of Digital Growth owns Capezio's expansion and revenue generation through digital channels. This individual's skillset combines marketing, product, data analysis, and user experience expertise to create and execute digital growth strategies. The Head of Digital Growth will work cross-functionally to optimize the entire customer lifecycle, from acquisition to retention and referral, using data driven insights and experimentation. This role is pivotal to the brand staying relevant and modern in order to appeal to today's customer and maximize Capezio's commercial opportunity. Key Responsibilities Owned Global Consumer Channels Own the strategy and operations for Capezio-owned consumer channels: Capezio.com / eCommerce (domestic and international) Marketplace storefronts (e.g., Amazon, Walmart, etc.) Monetization of Instagram and TikTok New revenue channel incubation, including Capezio's Direct-to-Studio (DTS) program, ensuring its successful commercialization and scalable growth. Manage & own US channel-level P&Ls with clear accountability for topline growth, contribution margin, LTV, and reallocation of investment based on performance. Support Capezio's growing international consumer business by partnering with the GM of International. While the GM drives regional strategy, you will oversee shared services related to paid media, digital merchandising, and eCommerce operations to ensure alignment with global brand and performance standards. Ensure an omnichannel view of the consumer, with coordinated promotions, pricing strategy, and customer engagement Marketing & Growth Own all paid marketing effort, acquisition and retention, with a strong hand in the details of the performance marketing budget and execution, including hands-on fluency in Meta Ads Manager, Google Ads, affiliate, display, retargeting, and SEO Align marketing plans with commercial goals and promotional calendars across all owned channels Own and continuously improve LTV, loyalty, and customer retention metrics-including full ownership of the loyalty program strategy, budget, and iteration roadmap Develop the marketing & promo roadmap in partnership with product and channel owners to support launches, activations, and seasonal campaigns Partner with VP, Brand and Marketing to ensure creativity is executed consistently and in line with brand identity Digital Infrastructure & Consumer Data Oversee Capezio's digital consumer infrastructure, including: CRM systems and customer journey architecture MarTech stack, segmentation, and marketing automation Consumer analytics, attribution, and reporting frameworks eCommerce platform performance, including UX conversion optimization Partner with the IT to ensure clean, actionable data flows across systems Build and lead a culture of testing, personalization, and iterative optimization-leveraging A/B testing, UX refinement, and data-driven insights to enhance the customer journey and business performance Oversee Capezio's digital merchandising efforts, including PDP content, product filters, search optimization, and on-site navigation strategy, in partnership with eCommerce and marketing leads Team & Cross-Functional Leadership Lead a high-performing organization across eComm, Store Performance, Marketplace, Marketing, and Consumer Analytics Work closely with the product development team, who own assortment and pricing strategy, to ensure alignment with promotional strategy and digital execution across all owned channels Collaborate with the sales team to ensure DTC efforts complement wholesale goals Work closely with VP, Brand and Marketing on asset development and events to drive conversion and DTC sales Collaborate with the COO to ensure that fulfillment, customer service, and operational logistics meet the standards required to deliver on the consumer experience across digital and physical channels Establish KPIs, dashboards, and incentive structures that drive accountability across internal teams and external partners-including active agency and vendor performance management Effectively synthesize and communicate strategy and performance to executive leadership and the Board Who You Are A seasoned DTC and omni-channel operator with deep experience leading digital, retail, and marketplace businesses A performance-driven marketer who balances creative instincts with clear commercial goals A systems thinker with experience owning martech, CRM, and consumer data strategies Comfortable operating in a fast-paced environment, with a bias for entrepreneurial execution A collaborative executive who brings clarity, urgency, and alignment across functions A champion for the customer who sees LTV, loyalty, and repeat engagement as long-term strategic advantages A pragmatic builder who knows how to modernize infrastructure and scale what works-without overcomplicating A strong communicator and storyteller, with the ability to influence across levels and align teams around key goals Qualifications Bachelor's degree required 10-15+ years of leadership experience across eCommerce, retail, digital marketing, or consumer P&L ownership Deep understanding of Amazon and other key digital marketplace customers Proven success managing & scaling omni-channel consumer businesses, with direct accountability for P&L, LTV, and margin growth across multiple distribution channels (eComm, stores, marketplaces) Experience leading performance marketing, loyalty, or digital growth efforts in a consumer brand or retail environment Hands-on fluency with digital marketing platforms and tools (e.g., Google Ads, Meta Ads Manager, affiliate networks, SEO/LSA dashboards, etc.) Experience building and scaling loyalty programs, including strategic roadmap ownership, budget management, and iteration based on data-driven testing Strong understanding of CRM, martech, personalization, and data architecture best practices Track record of leading digital merchandising functions, including PDP optimization, navigation/filtering logic, and on-site search performance Track record of aligning execution with brand voice and business outcomes Comfort operating in fast-paced, transformation-driven environments with a balance of strategic vision and hands-on execution Salary: $180,000-$220,000 base salary (plus annual bonus and management incentive program)
    $180k-220k yearly 3d ago
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  • Vice President Marketing

    Blinds To Go 4.4company rating

    Marketing manager job in Paramus, NJ

    Vice President of Marketing is responsible for developing a 360-marketing plan and leading and leading a marketing team that supports growth of the retail, shop-at-home, and trade business units. He/she is responsible for developing and executing a comprehensive strategy that builds new customers and drives sales across all channels. He/she must have keen insight of Blinds to Go business and brand strategy and be able to balance short-term results with long-term brand positioning. He/she must be a hands-on manager, an astute analyst and good strategist. He/she must have relevant experience in a multi-location retail or service business with knowledge of lever to drive store traffic and shop at home leads. Responsibilities: · Direct and a manage internal marketing team that includes digital marketing manager and analyst, social media team, creative team, web development team, and regional marketing managers · Develop a 360-marketing plan and calendar that drive business short-term and build brand · Monitor competitive activity and develop counter programs to ensure pre-eminence of the BTG brand online · Develop and sustain a culture that values analytical problem-solving, collaboration, ownership and accountability · Work with other department to lead programs and activities that contribute to growth of business and brand Requirements: · Bachelor's or master's degree in marketing, communications, or cognitive sciences, mathematics, statistics, sciences or engineering · 10+ years experience in digital marketing in retail, or consumer product/service business · Multi-channel marketing experience · Experience with SEO, PPC, content marketing, paid search and social marketing · 5+ years management and leadership experience · Working knowledge of database marketing, email marketing, statistical analysis · Strong analytical, problem-solving, data manipulation and planning skills · Strong computer skills including (Excel, Google Analytics, relational databases etc.) · Entrepreneurial, hands-on, and able to work independently · High level of self-motivation and intellectual curiosity · Good oral and written communication skills We will invest 6-9 month onboarding this senior manager to ensure their long-term success at Blinds to Go. He/she Will develop a strong knowledge of sales, business and marketing process and relationships and strong instincts for the brand and business. Development plan will be individualized, but will include time in stores understanding the customer, how product is sold, and BTG's competitive advantage and mentoring from business owners.
    $156k-229k yearly est. 4d ago
  • Brand Marketing Manager

    Europerfumes

    Marketing manager job in Englewood, NJ

    Who we are: Europerfumes is the leading US distributor of artisanal fragrance brands. Founded in 1997, Europerfumes has decades of experience vetting and sourcing the best independent brands from all over the world. Today our portfolio includes over 15 brands (including Commodity Fragrances, Twisted Lily, Juliette Has a Gun, etc) for which we manage everything within the US. This management includes direct to consumer digital storefronts (including the site design, development and in-home experience), social media presence (including advertising and organic posts and stories), and retail distribution (with partners including the likes of Sephora, Saks Fifth Avenue, Neiman Marcus, Bloomingdales, Anthropologie, Bluemercury, Revolve and Kith-just to name a few). What We're Looking For: We are looking for a skilled & passionate Brand Marketing Manager with proven experience in consumer, luxury goods to join our Brand Management team. This is a unique brand-building opportunity for someone wanting to leave their mark in the industry. As a Brand Manager, you are responsible for defining strategies, building trade marketing plans and business model metrics. Additional responsibilities will include retailer needs, budget ownership, 360 planning, press relations, asset management, events, support customer and founder meetings. This role is for someone who thrives in an entrepreneurial environment with the ability to work collaboratively and autonomously. This position is responsible for managing a curation of 2-4 niche fragrance brands as a sub-division of our larger portfolio. Reporting into the SVP, you will partner closely with cross-functional teams including Physical and Digital Marketing, Education & Events, and Sales. Externally you will be the daily point of contact to our brands. Key Responsibilities Brand Strategy & Marketing Develop and execute a comprehensive 360° U.S. marketing plan and calendar across all touchpoints. Ensure global alignment on product launches, marketing initiatives, and brand standards. Lead brand training and education initiatives for internal teams and partners. Monitor competitor activity, identify best practices, and implement strategic learnings. Manage Founder Relationship. Responsible for agenda and content in bi-weekly meetings with the founder. Commercial & Distribution Management Oversee distribution strategy and identify growth opportunities across channels. Manage brand assortment, merchandising guidelines, and in-store execution. Prepare forecasts, opening orders, and expansion plans for novelties and core assortments. Oversee pricing architecture, MSRP, margins, and category profitability. Inventory, Financial & Budget Ownership Own inventory performance and Open-to-Buy (OTB), ensuring optimal on-hand availability. Working closely with our internal planner, brand and retail partners to track best sellers, novelties, and purchasing commitments year-to-date. Manage and track A&P budget utilization to ensure efficiency and ROI. Product Launch & Execution Lead new product launches, including planning, seeding, education, and go-to-market alignment. Create adaptable toolkits, guidelines, and assets that regional teams can modify based on local market and channel needs while maintaining global brand coherence.. Reporting & Performance Management Deliver accurate end-of-month reporting, including sell-in and sell-out analysis. Present quarterly business reviews, covering YTD performance on A&P, purchasing, sell-in/sell-out, and marketing initiatives. Evaluate brand performance weekly and monthly, taking corrective actions to achieve targets. Qualifications: Bachelor's degree. Minimum of 3-5 years of experience in luxury consumer goods, with a beauty background preferred. Strong analytical skills and attention to detail. Ability to work in a fast-paced environment and handle multiple projects simultaneously. Excellent communication, interpersonal, and organizational skills. Strong proficiency in Microsoft Excel. Knowledge of social media platforms and digital marketing. Ability to work independently and as part of a team. The expected base pay range for this position is $95,000 - $110,000 , based on a variety of factors including qualifications, experience, and geographic location. We offer a comprehensive benefits package including: medical, dental, and vision insurance, paid time off, and employee perks/discounts. Europerfumes is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
    $95k-110k yearly 3d ago
  • Marketing Communications Manager

    Mindray North America

    Marketing manager job in Mahwah, NJ

    Join Mindray North America and help shape the future of patient care. Mindray is a global leader in medical technology, delivering advanced patient monitoring systems, anesthesia machines, ventilators, and ultrasound solutions trusted in hospitals and critical care environments worldwide. Unlike many larger competitors, Mindray combines cutting-edge innovation with unmatched value, giving healthcare providers access to reliable, feature-rich technology without compromise. Our culture is built on collaboration, integrity, and a drive to equip caregivers with the tools they need to deliver exceptional care. Fast facts about Mindray: Founded in 1991, with 14,000 employees worldwide 8 global R&D centers, investing ~10% of annual revenue into innovation North American headquarters in Mahwah, NJ, with 40+ international subsidiaries About the Role Mindray North America is seeking a Marketing Communications Manager to lead how the organization communicates its brand, products, and value across the healthcare market. This role owns the development and execution of integrated marketing communications that support business priorities, product launches, and go-to-market initiatives across multiple modalities. This position blends strategic leadership with hands-on execution and people management. The Marketing Communications Manager guides messaging, approves campaigns within brand and compliance standards, partners cross-functionally, and leads a team responsible for delivering high-quality, impactful communications across digital, print, events, and sales enablement channels. What You'll Do Marketing & Brand Communications Develop and execute integrated marketing communications strategies aligned to business and go-to-market objectives Translate complex clinical and technical concepts into clear, compelling, value-based messaging Ensure a consistent, trusted brand voice and visual identity across all external channels Partner with product and marketing leaders to support new product launches and extensions Content & Campaign Execution Lead creation of customer-facing collateral including digital and print advertising, email campaigns, case studies, videos, sales tools, and clinical/economic value materials Own press releases and supporting downstream communications Serve as the central point of coordination for marketing communications projects, managing intake, prioritization, timelines, approvals, and delivery Digital & Web Marketing Oversee content, structure, and performance of the Mindray North America website Partner with global web teams to ensure alignment with enterprise standards Lead SEO strategy, vendor partnerships, and ongoing digital optimization Own marketing automation initiatives supporting demand generation and customer engagement Tradeshow & Event Communications Lead communications strategy for industry tradeshows and events Define key messages, themes, and value propositions aligned to event goals Oversee development of event-related assets including emails, landing pages, booth messaging, presentations, social media, and press outreach Track results and provide insights to improve future event performance Internal Communications Partner with HR and internal stakeholders on campaigns celebrating milestones, achievements, and employee impact Develop internal success stories that connect individual contributions to broader business goals Operations & Leadership Lead, coach, and develop a team of marketing communications professionals Set goals, manage performance, and support ongoing development Own workflows, governance, and planning processes Manage agency and vendor relationships and track budgets and forecasts Create scalable processes and templates to improve efficiency Deliver quarterly marketing communications reports highlighting impact, insights, and recommendations What We're Looking For Bachelor's degree in Marketing, Communications, or related field (advanced degree a plus) 7-10 years of marketing communications experience 3-5 years of people management experience Healthcare or medical device experience preferred Tradeshow and event marketing experience preferred Skills & Attributes Excellent written, verbal, and presentation communication skills Expertise across digital, content, social, web, events, and sales enablement Strong strategic thinking with high attention to detail Confident, professional presence with strong cross-functional influence Ability to manage complex workloads and shifting priorities Highly organized with strong project ownership and follow-through Eye for design, layout, and typography with the ability to provide constructive feedback Advanced proficiency in Microsoft Office and SharePoint; working knowledge of CMS platforms, marketing automation tools, and digital marketing technologies Work Environment Hybrid role based in Mahwah, NJ Approximately 20% travel
    $75k-110k yearly est. 1d ago
  • Product & Pricing Marketing Manager

    Versa Products Company, Inc. 4.0company rating

    Marketing manager job in Paramus, NJ

    Versa Products Co., Inc. (VERSA) is a global engineering and manufacturing company specializing in solenoid, pilot, and manually actuated directional control valves and related components for all industrial applications that require real world reliability. Join VERSA for an exciting growth opportunity where you can play a vital role in shaping our future success as part of the Marketing team. As a company, we thrive in a collaborative setting where team dynamics produce the best solutions. We value curious, problem-solving, self-starters, always looking for the solution that will best meet the needs of our customers. We value integrity and a culture built over a 75-year history and are committed to continuous improvement and exemplary customer service. As a prospective member of our team, we look forward to hearing from you at ***************************. Position Overview We are seeking a dynamic and results-oriented Product & Pricing Marketing Manager with a proven background in a manufacturing organization. This hands-on role focuses on driving profitability, optimizing product strategies, and maintaining data integrity to support business growth and enhance customer satisfaction. Key Responsibilities Pricing Management Develop, implement, and maintain product pricing, ensuring competitive positioning and profitability. Design and manage pricing models, optimize cost structures, and execute price adjustments across the product portfolio. Conduct competitor benchmarking and profitability analysis to optimize product margins. Ensure accurate and up-to-date pricing data within internal systems and provide prompt support for pricing-related inquiries. Product Lifecycle Management Oversee the entire product lifecycle, from ideation to end-of-life, aligning with company objectives and market needs. Collaborate with cross-functional teams (sales, engineering, and marketing) to define product value propositions, features, and continuous improvements. Analyze market trends, customer feedback, and competitive data to drive product innovation and updates. New Product Development Support new product development initiatives by working closely with sales, engineering, and operations to translate customer feedback and market needs into clear product requirements and design inputs. Collaborate with the sales team to gather and analyze voice-of-customer (VOC) insights, helping to identify product gaps, prioritize feature enhancements, and validate new product opportunities. Act as project manager for product development activities by driving the stage-gate process, coordinating timelines, documentation, and cross-functional communication to ensure successful product development and launch. Technical Marketing & Sales Support Develop technical sales collateral, including presentations, white papers, and training materials, to support business development efforts. Partner with the marketing team to craft go-to-market strategies for product launches, emphasizing unique benefits and competitive differentiation. Data Management & Insights Maintain the integrity and accuracy of product and pricing data across systems. Utilize analytics to derive actionable insights and support strategic decision-making. Monitor key performance indicators (KPIs) to evaluate product success and pricing effectiveness. Minimum Requirements Bachelor's degree in Mechanical or Electrical Engineering, Marketing, or a related technical field (preferred). Three plus years' proven experience in pricing management and strategy for manufactured products. Familiarity with pneumatic systems, valve automation, and fluid-power is a plus. Exceptional technical writing and communication skills. Advanced Excel skills and familiarity with ERP systems (e.g., Epicor Kinetic). Strong business acumen with a data-driven approach to decision-making. There is a reason many people join VERSA and stay for decades! For over 75 years, we have remained a family-oriented organization with opportunities for growth.
    $99k-130k yearly est. 2d ago
  • Graphic Design Marketing Analyst

    JBL Resources 4.3company rating

    Marketing manager job in Mahwah, NJ

    About Our Client: Accepting no less than the absolute best, our client has climbed to the top, gaining a reputation for both excellence and satisfaction. Working at this company will give you the opportunity to work with some of the top technical professionals in the industry who are bringing cutting-edge products to forefront. Offering results-driven people a place where they can truly make a difference on a daily basis, this is an opportunity you will not want to miss! Key Responsibilities: Designing and maintaining collateral and website content/layout to support the organization's goals for this project-based role. Managing projects to ensure they stay within budget and schedule. Adhering to brand guidelines to maintain consistency and brand integrity. Managing multiple projects on time and within budget while adhering to brand guidelines Collaborating with cross-functional teams to develop visual assets that align with marketing strategies. Finalizing digital and print materials by reviewing and refining designs to ensure quality standards are met. Implementing feedback from stakeholders to improve and optimize visual content and layouts. Qualifications: Bachelor's degree in Graphic Design, Marketing, Communications, or a related field. Prior professional experience in a marketing or design analyst role, ideally within a corporate or agency setting. Expertise in design and multimedia software, including Adobe Creative Suite (Photoshop, InDesign, Illustrator, XD). Familiarity with web content management systems like Adobe Experience Manager (AEM). Proficiency in HTML and digital publishing tools. Strong understanding of printing procedures, photography, and visual storytelling techniques. Skills in UI/UX design principles. Experience with website layout and content strategy. Knowledge of project management tools and methodologies. Photography or photo editing skills. NO C2C CANDIDATES Interested Candidates please apply on our website at https://jobs.jblresources.com. For more information about our services and great opportunities at JBL Resources, please visit our website: https://www.jblresources.com. JBL Resources is proud to have earned the reputation of being a premier provider of top talent professionals in the fields of engineering, human resources, logistics, operations, and supply chain management. As specialists in both permanent placement and contract services, our mission is to help companies and individuals become all they were created to be. **JBL is an Equal Opportunity Employer and E-Verify Company
    $62k-84k yearly est. 26d ago
  • Marketing Associate /Associate Manager

    DHD Consulting 4.3company rating

    Marketing manager job in Teaneck, NJ

    The corporate marketing team is hiring for roles in design or digital marketing. We welcome candidates who may not have a marketing background but have an interest or skill in design or digital marketing, including website management. No specific major or experience required. Design creation Social media management Product launches and promotions Website design and management Requirements Bachelors degree Office experience preferred Proficiency in MS Office Must be legally authorized to work in the U.S. Bilingual in Korean and English Position: Associate Manager or Manager Salary Range: $70k$100k Job Description The corporate marketing team is looking for candidates to handle market research and product testing. We are seeking individuals with an engineering or technical background, or those who are interested in these areas. Testing of various dental products, including X-rays Testing of product viewer software Participation in dental product development Requirements Bachelors degree Experience in dental or medical fields preferred (not required) Office experience preferred Proficiency in MS Office Must be legally authorized to work in the U.S. Bilingual in Korean and English Benefits Health insurance (Medical, Dental, Vision) 401(k) with up to 5% match PTO (10 vacation days, 5 sick days for NJ office) 11 paid holidays Lunch provided (2 times/week) Annual Bonus Birthday and family event benefits
    $70k-100k yearly 60d+ ago
  • Sr. Marketing Manager - Fragrance

    Takasago International Corporation u s a 4.5company rating

    Marketing manager job in Rockleigh, NJ

    At Takasago , we believe innovation, creativity, and purpose go hand in hand. We are a global leader in flavors, fragrances, fine chemicals, and aroma ingredients, dedicated to enriching lives through scent, technology, and craftsmanship. Headquartered in Japan with operations in 28 countries, Takasago is proudly ranked #1 in Asia and #8 globally among top flavor and fragrance companies.
    $111k-139k yearly est. Auto-Apply 21d ago
  • Marketing Specialist II

    Mindlance 4.6company rating

    Marketing manager job in Ridgefield, CT

    Assist in the development of brand tactics as part of Annual Planning Process and in-year execution against brand financial targets (promotions, professional marketing, PR, interactive/digital marketing, market research, etc.) in collaboration with other team members and external agencies/vendors ultimately ensuring effective implementation. Continuously review and analyze product and market performance (i.e. use of IRI and Tracking Data), competitive intelligence, market research to assess the business and the resulting direction, and identify key growth opportunities and hurdles facing the brand; ensure development of appropriate action and contingency plans. (i.e. development of competitive "attack/defend" strategies) Inform and aid in risk management associated with marketing material development by working within and helping driving the MLR process. Partner with Trade Marketing/Sales to further develop brand plans against key retailer needs. Forecast and monitor Gross and Net Sales for the brand to ensure brand contributions are in line with corporate expectations. Assist in managing the brand DP budget ensuring it is in line with brand DP targets and subsequent profit targets. Assist in managing key operational flows with brand (i.e. art approvals, MLR, AMT, Drug Information, forecast of key promotional SKUs, displays, SKU management) Monitor key consumer trends in market to identify growth opportunities for brand Skills: 2-3 years successful marketing/product management experience, with at least 1 year in the US; preferable to have some OTC /Healthcare experience. Required experience with IRI and/or Nielsen database (IRI preferred) Demonstrated understanding of consumer health care environment in the US Demonstrated strong leadership, negotiation and project management skills. Ability to work well with broad range of individuals/personalities; team player. High energy. Excellent analytical, communication, creativity and organization/planning skills. Education: BA required; MBA preferred. Qualifications Skills: 2-3 years successful marketing/product management experience, with at least 1 year in the US; preferable to have some OTC /Healthcare experience. Required experience with IRI and/or Nielsen database (IRI preferred) Demonstrated understanding of consumer health care environment in the US Demonstrated strong leadership, negotiation and project management skills. Ability to work well with broad range of individuals/personalities; team player. High energy. Excellent analytical, communication, creativity and organization/planning skills. Education: BA required; MBA preferred.
    $51k-70k yearly est. 17h ago
  • Global Marketing Manager - BD Vacutainer Tubes

    BD (Becton, Dickinson and Company

    Marketing manager job in Franklin Lakes, NJ

    The Specimen Management business is seeking a Global Marketing Manager to support its Lab Specimen Management portfolio. BD is the global market leader in Specimen Management, with leadership positions in both its containment portfolio (BD Vacutainer ) and Specimen Acquisition portfolio. As a key member of the Global Marketing team, the Global Marketing Manager will help shape the strategic direction, general management, and financial performance of the BD Vacutainer Hematology & Specialty Tubes portfolio. This role will also contribute to the broader Blood Collection Tubes portfolio within the Lab Specimen Management (containment) business. This position plays a critical role in delivering strategic insights that influence go-to-market strategies and product development decisions. The Global Marketing Manager will collaborate closely with cross-functional partners and regional marketing teams, serving as a portfolio expert and central resource to support the commercial success of the Lab Specimen Management platform. **Job Description** We are **the makers of possible** BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities. We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a **maker of possible** with us. **Responsibilities** + Be responsible for the global strategy and performance of the BD Vacutainer Hematology & Specialty Tubes portfolio. + Partner with international and regional marketing and sales teams to support global commercialization efforts. + Conduct market and customer analysis to find opportunities for innovation and portfolio expansion. + Handle the full product lifecycle, including competitive assessments and development of pricing strategies and guidelines. + Integrate commercial insights into the Coordinated Business Planning (IBP) process to advise strategic decisions. + Direct market research efforts to generate short- and long-term forecasts and interpret market trends. + Supervise global competitor activity across products, sales, and marketing to inform strategic positioning. + Develop and implement strategic and tactical go-to-market plans, including product positioning and messaging. + Build and maintain sales enablement tools such as training materials, collateral, guides, and tutorials. + Provide expertise across the full marketing mix, including advertising, digital marketing, direct marketing, tradeshows, public relations, and scientific communications. + Maintain a deep understanding of the market landscape, customer needs, competitive dynamics, and new technologies. **Qualifications** Education + BS/BA in business, science, marketing, or health care required + MBA is preferred Experience + At least 3 to 5+ years' work experience (IVD, Medical Device, Pharmaceutical or consulting experience is preferred) + Business experience may include marketing, sales, sales training, business development Knowledge, skills and abilities + Proactive self-starter with the ability to thrive in a fast-paced, dynamic environment + Strong action orientation with excellent prioritization and multitasking skills + Strategic problem solver with a growth mindset and strong influencing capabilities + Validated teammate with the ability to collaborate effectively across functions in a highly matrixed organization + Exceptional communication, interpersonal, organizational, and creative problem-solving skills + Sound judgment with the ability to make independent decisions when needed + Highly analytical, with the ability to identify trends and uncover opportunities for accelerated growth + Strong customer orientation with a keen ability to uncover and address unmet collaborator needs At BD, we prioritize on-site collaboration because we believe it develops creativity, innovation, and effective problem-solving, which are crucial in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting. For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law. At BD, we are committed to supporting our associates' well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role: + Annual Bonus Health and Well-being Benefits + Medical coverage + Health Savings Accounts + Flexible Spending Accounts + Dental coverage + Vision coverage + Hospital Care Insurance + Critical Illness Insurance + Accidental Injury Insurance + Life and AD&D insurance + Short-term disability coverage + Long-term disability insurance + Long-term care with life insurance Other Well-being Resources + Anxiety management program + Wellness incentives + Sleep improvement program + Diabetes management program + Virtual physical therapy + Emotional/mental health support programs + Weight management programs + Gastrointestinal health program + Substance use management program + Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit Retirement and Financial Well-being + BD 401(k) Plan + BD Deferred Compensation and Restoration Plan + 529 College Savings Plan + Financial counseling + Baxter Credit Union (BCU) + Daily Pay + College financial aid and application guidance Life Balance Programs + Paid time off (PTO), including all required State leaves + Educational assistance/tuition reimbursement + MetLife Legal Plan + Group auto and home insurance + Pet insurance + Commuter benefits + Discounts on products and services + Academic Achievement Scholarship + Service Recognition Awards + Employer matching donation + Workplace accommodations Other Life Balance Programs + Adoption assistance + Backup day care and eldercare + Support for neurodivergent adults, children, and caregivers + Caregiving assistance for older and special needs individuals + Employee Assistance Program (EAP) + Paid Parental Leave + Support for fertility, birthing, postpartum, and age-related hormonal changes Leave Programs + Bereavement leaves + Military leave + Personal leave + Family and Medical Leave (FML) + Jury and Witness Duty Leave **Why Join Us?** A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day. To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place. To learn more about BD visit ********************** Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics. \#CLOLI Required Skills Optional Skills . **Primary Work Location** USA NJ - Franklin Lakes **Additional Locations** **Work Shift** At BD, we are strongly committed to investing in our associates-their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You (********************************************* . Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates' progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles. **Salary Range Information** 114 600,00 $ - 189 100,00 $ USD Annual Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
    $101k-144k yearly est. 60d+ ago
  • Global Marketing Manager - BD Vacutainer Tubes

    BD Systems 4.5company rating

    Marketing manager job in Franklin Lakes, NJ

    SummaryThe Specimen Management business is seeking a Global Marketing Manager to support its Lab Specimen Management portfolio. BD is the global market leader in Specimen Management, with leadership positions in both its containment portfolio (BD Vacutainer ) and Specimen Acquisition portfolio. As a key member of the Global Marketing team, the Global Marketing Manager will help shape the strategic direction, general management, and financial performance of the BD Vacutainer Hematology & Specialty Tubes portfolio. This role will also contribute to the broader Blood Collection Tubes portfolio within the Lab Specimen Management (containment) business. This position plays a critical role in delivering strategic insights that influence go-to-market strategies and product development decisions. The Global Marketing Manager will collaborate closely with cross-functional partners and regional marketing teams, serving as a portfolio expert and central resource to support the commercial success of the Lab Specimen Management platform.Job Description We are the makers of possible BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities. We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a maker of possible with us. Responsibilities Be responsible for the global strategy and performance of the BD Vacutainer Hematology & Specialty Tubes portfolio. Partner with international and regional marketing and sales teams to support global commercialization efforts. Conduct market and customer analysis to find opportunities for innovation and portfolio expansion. Handle the full product lifecycle, including competitive assessments and development of pricing strategies and guidelines. Integrate commercial insights into the Coordinated Business Planning (IBP) process to advise strategic decisions. Direct market research efforts to generate short- and long-term forecasts and interpret market trends. Supervise global competitor activity across products, sales, and marketing to inform strategic positioning. Develop and implement strategic and tactical go-to-market plans, including product positioning and messaging. Build and maintain sales enablement tools such as training materials, collateral, guides, and tutorials. Provide expertise across the full marketing mix, including advertising, digital marketing, direct marketing, tradeshows, public relations, and scientific communications. Maintain a deep understanding of the market landscape, customer needs, competitive dynamics, and new technologies. Qualifications Education BS/BA in business, science, marketing, or health care required MBA is preferred Experience At least 3 to 5+ years' work experience (IVD, Medical Device, Pharmaceutical or consulting experience is preferred) Business experience may include marketing, sales, sales training, business development Knowledge, skills and abilities Proactive self-starter with the ability to thrive in a fast-paced, dynamic environment Strong action orientation with excellent prioritization and multitasking skills Strategic problem solver with a growth mindset and strong influencing capabilities Validated teammate with the ability to collaborate effectively across functions in a highly matrixed organization Exceptional communication, interpersonal, organizational, and creative problem-solving skills Sound judgment with the ability to make independent decisions when needed Highly analytical, with the ability to identify trends and uncover opportunities for accelerated growth Strong customer orientation with a keen ability to uncover and address unmet collaborator needs At BD, we prioritize on-site collaboration because we believe it develops creativity, innovation, and effective problem-solving, which are crucial in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting. For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law. At BD, we are committed to supporting our associates' well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role: Annual Bonus Health and Well-being Benefits Medical coverage Health Savings Accounts Flexible Spending Accounts Dental coverage Vision coverage Hospital Care Insurance Critical Illness Insurance Accidental Injury Insurance Life and AD&D insurance Short-term disability coverage Long-term disability insurance Long-term care with life insurance Other Well-being Resources Anxiety management program Wellness incentives Sleep improvement program Diabetes management program Virtual physical therapy Emotional/mental health support programs Weight management programs Gastrointestinal health program Substance use management program Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit Retirement and Financial Well-being BD 401(k) Plan BD Deferred Compensation and Restoration Plan 529 College Savings Plan Financial counseling Baxter Credit Union (BCU) Daily Pay College financial aid and application guidance Life Balance Programs Paid time off (PTO), including all required State leaves Educational assistance/tuition reimbursement MetLife Legal Plan Group auto and home insurance Pet insurance Commuter benefits Discounts on products and services Academic Achievement Scholarship Service Recognition Awards Employer matching donation Workplace accommodations Other Life Balance Programs Adoption assistance Backup day care and eldercare Support for neurodivergent adults, children, and caregivers Caregiving assistance for older and special needs individuals Employee Assistance Program (EAP) Paid Parental Leave Support for fertility, birthing, postpartum, and age-related hormonal changes Leave Programs Bereavement leaves Military leave Personal leave Family and Medical Leave (FML) Jury and Witness Duty Leave Why Join Us? A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day. To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place. To learn more about BD visit ********************** Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics. #CLOLI Required Skills Optional Skills . Primary Work LocationUSA NJ - Franklin LakesAdditional LocationsWork Shift At BD, we are strongly committed to investing in our associates-their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You. Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates' progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles. Salary Range Information 114 600,00 $ - 189 100,00 $ USD Annual
    $99k-140k yearly est. Auto-Apply 43d ago
  • Integrated Marketing Specialist

    Gelfand, Rennert & Feldman 4.1company rating

    Marketing manager job in Greenwich, CT

    NorthCoast Asset Management is a data-driven investment firm specializing in dynamic, risk-managed equity and income strategies for high-net-worth investors and financial advisors. With more than two decades of applied research and market experience, the firm combines macroeconomic analysis, quantitative modeling, and disciplined risk controls to actively navigate evolving market environments. The firm is headquartered in Greenwich, Connecticut and operates as a part of the Focus Financial network. The Integrated Marketing Specialist plays a central role in developing, coordinating, and executing marketing initiatives across multiple channels to drive client engagement and business growth. Reporting to the Senior Vice President, Head of Marketing, this role works closely with sales, portfolio management, and cross-functional stakeholders to align marketing activities, streamline processes, and deliver high-quality, client-facing content. This position is ideal for someone who thrives in a fast-paced, tech-enabled marketing environment and enjoys balancing operational excellence with creative content development. You'll manage the marketing tech stack and campaign workflows while also contributing directly to the creation of materials like presentations, fact sheets, and brochures - ensuring that both the backend systems and the outward-facing assets work seamlessly to support firm goals. Primary Responsibilities Manage and optimize the marketing tech stack, including the email marketing platform, CMS, marketing automation tools (e.g., HubSpot), and CRM (e.g., Salesforce). Develop and edit marketing materials such as sales presentations, fact sheets, brochures, and client communications, ensuring accuracy, clarity, and alignment with overall brand standards. Continuously work to enhance the client service experience from a marketing perspective, ensuring that all client touchpoints are managed effectively and consistently. Coordinate and execute integrated marketing campaigns across digital, email, social media, web, print, and events, working closely with internal stakeholders. Maintain the marketing content calendar, campaign workflows, and project timelines to ensure the timely delivery of initiatives. Collaborate with sales and investment teams to translate complex investment concepts into client-ready materials and outreach content. Track and analyze marketing performance metrics to measure campaign effectiveness, providing insights and recommendations for continuous improvement. Assist in creating and managing reports and dashboards to monitor marketing KPIs, engagement, and ROI. Ensure consistency of brand messaging, tone, and visual identity across all marketing touchpoints. Continuously evaluate and improve marketing processes for scalability and efficiency. Qualifications Bachelor's degree in marketing, communications, business, or a related field. 3+ years of experience in marketing operations or integrated marketing, preferably within financial services or asset management. Proficiency with marketing automation platforms (e.g., HubSpot, Eloqua, Marketo, Pardot), CRM tools (e.g., Salesforce), and CMS platforms. Strong proficiency in Microsoft Office Suite is required; working knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus. Some experience leveraging AI tools and technologies to enhance marketing strategies and drive results across channels. Demonstrated ability to manage multiple projects, prioritize effectively, and meet deadlines in a fast-moving environment. Excellent written, verbal, and visual communication skills, with strong attention to detail and a collaborative mindset. Analytical skills to assess campaign performance and make data-driven recommendations for improvement. A growth mindset and a passion for continuous learning and innovation. The annualized base pay range for this role is expected to be between $85,000-$90,000. Actual base pay could vary based on factors including but not limited to experience, subject matter expertise, geographic location where work will be performed, and the applicant's skill set. The base pay is just one component of the total compensation package for employees. Other rewards may include an annual cash bonus and a comprehensive benefits package. #LI-KP1 Focus is a leading partnership of fiduciary wealth management and related financial services firms. Focus provides access to best practices, greater resources, and continuity planning for its affiliated advisory firms, which serve individuals, families, employers, and institutions with comprehensive financial services. Focus firms and their clients benefit from the solutions, synergies, scale, economics, and best practices offered by Focus to achieve their business objectives. For more information about Focus, please visit ******************************* The following language is for US based roles only For California Applicants: Information on your California privacy rights can be found here For Indiana Applicants: It is unlawful for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component. For Maryland Applicants: I UNDERSTAND THAT UNDER MARYLAND LAW, AN EMPLOYER MAY NOT REQUIRE OR DEMAND, AS A CONDITION OF EMPLOYMENT, PROSPECTIVE EMPLOYMENT OR CONTINUED EMPLOYMENT, THAT ANY INDIVIDUAL SUBMIT TO OR TAKE A POLYGRAP OR SIMILAR TEST. AN EMPLOYER WHO VIOLATES THIS LAW IS GUILTY OF A MISDEMEANOR AND SUBJECT TO A FINE NOT EXCEEDING $100. For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this shall be subject to criminal penalties and civil liability. For Montana Applicants: If hired, the employment relationship is governed by the Wrongful Discharge from Employment Act. Mont. Code Ann. Section 39-2-901. For Rhode Island Applicants: Focus is subject to Chapters 29-38 of Title 28 of the General Laws of Rhode Island and is therefore covered by the state's workers' compensation law. If you willfully provide false information about your ability to perform the essential functions of the job, with or without reasonable accommodations, you may be barred from filing a claim under the provisions of the Workers' Compensation Act of the State of Rhode Island if the false information is directly related to the personal injury that is the basis for the new claim for compensation. The Company complies fully with the Americans with Disabilities Act.
    $85k-90k yearly Auto-Apply 20h ago
  • Vice President, B2B Marketing

    Mastercard 4.7company rating

    Marketing manager job in Harrison, NY

    **Our Purpose** _Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._ **Title and Summary** Vice President, B2B Marketing Overview The Vice President of Insights & Intelligence Portfolio Marketing is responsible for driving growth, adoption, and customer engagement for Mastercard's I&I portfolio. Acting as the 'mini CMO,' this leader shapes and executes marketing strategies aligned with the 2026 Services strategy, partnering closely with Product, Strategy, Commercialization, and Services Marketing to deliver differentiated value across geographies, customer segments, and go-to-market channels. Key Responsibilities Strategic Portfolio Leadership - Transform I&I marketing from fragmented product-level efforts to a unified, scalable, customer-centric approach. - Develop and execute data-driven marketing strategies to accelerate portfolio growth. - Champion a unified story for I&I, ensuring consistent messaging across products, channels, and functions. - Drive awareness and engagement through multi-channel marketing plans targeting C-suite, decision makers, and user personas. - Activate demand by improving conversion within existing funnels and opening new revenue routes through partner and network motions. - Lead a team of product marketers to establish foundational marketing strategy, including audience definition, value positioning, campaign design, and product prioritization. Team & Stakeholder Leadership - Lead and inspire a geographically and functionally diverse team, fostering high performance, innovation, and continuous improvement. - Build team capabilities in stakeholder communication, business alignment, and visibility of marketing impact. - Provide clear direction, feedback, and professional development opportunities. Market Expertise & Influence - Serve as the expert on buyer personas, competitive landscape, and strategic GTM motions, building use-case narratives and driving the portfolio's shift towards buyer-based, AI and API-first solutions. - Influence cross-functional teams and regional leaders to drive adoption and sales, leveraging insights to inform strategy and execution. Performance Management & Measurement - Deliver regular updates on marketing performance, ROI, and market trends, providing actionable recommendations. - Develop and implement measurement frameworks aligning marketing impact with revenue mechanics. - Lead monthly business reviews, offering a holistic view of marketing impact and sales enablement. Collaboration & Cross-Functional Alignment - Act as the central liaison for integrated portfolio marketing, building strong relationships across Communications, Product, Sales, Partner, Digital, Field, and Customer Marketing teams. - Partner with Services Marketing, Communications, and IMC to launch Tier 1/Big Bet activations and unified narratives. - Ensure seamless communication and alignment of objectives, driving unified marketing strategies. - Develop standardized sales enablement tools and training programs. - Collaborate with channel partners to maximize impact at key events. Innovation & Future-Readiness - Prepare for business evolution by developing scalable marketing systems supporting network-led and self-service models, including embedded use cases, API developer marketing, and agentic consulting. - Operationalize self-service GTM and support transition to platform-based, AI-enabled solutions. - Build and launch a thought leadership engine in partnership with global Advisors and consulting. Requirements - 10+ years in B2B Product Marketing and GTM roles, ideally with SaaS experience and knowledge of Financial Institutions and Retail segments. - Proven success in large, complex matrix organizations and high-growth, customer-centric teams. - Deep understanding of B2B positioning, demand generation, and funnel management. - Experience managing and/or co-owning product/portfolio P&L in a growth business. - Demonstrated team leadership, including managing managers and building high-performing teams. - Exceptional communication, collaboration, and stakeholder management skills. - Ability to prioritize and manage multiple projects in a fast-paced environment. Preferred Qualifications - Experience in marketing, consulting, and SaaS industry. - Experience partnering with major account sales teams. - MBA or advanced degree in marketing or related field. Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. **Corporate Security Responsibility** All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: + Abide by Mastercard's security policies and practices; + Ensure the confidentiality and integrity of the information being accessed; + Report any suspected information security violation or breach, and + Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines. In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. **Pay Ranges** Purchase, New York: $217,000 - $359,000 USD Arlington, Virginia: $217,000 - $359,000 USD Boston, Massachusetts: $217,000 - $359,000 USD Miami, Florida: $189,000 - $312,000 USD
    $217k-359k yearly 34d ago
  • Marketing Specialist iTero CALA

    Align Technology 4.9company rating

    Marketing manager job in Bogota, NJ

    About this opportunity Develop and execute appropriate and successful strategies and marketing initiatives focusing on but not limited to professional marketing to drive all dental channels growth, utilization and adoption, collaborating for MKT plan deployment in your region. In this role, you will… * Collaborate and monitor the commercialization of new products and innovations pipeline, Including sales force training. * Coordinate and support plans of clinical education, corporate events/seminar/workshops in collaboration with events leader/coordinator. * Provide fundamental marketing analysis and current/gap assessment analysis and other analysis based on classical marketing principles. * Deliver the financial numbers including product sales, marketing budget and key metrics * Localize and support practice development initiatives per segment and right deployment through sales team or other functions * Monitor and analyze competitors' activities and Marketing trends * Deal with creative agency to adapt/create promotional materials due to local regulation rules, maximizing the brand exposition in local medias, including digital strategy, leading initiatives and tracking related KPIs * Develop and localize local sales toolkits in line with sales effectiveness initiatives * Participate in special projects and/or training as requested. * Maintain compliance to regulatory and statutory with local laws and other relevant overseas laws and statutes. * Support sales force training during sales conventions, onboarding and meetings * Negotiate with external vendors assuring cost saving during bids * Work collaboratively with Sales and other functions on a cross functional to achieve objectives, leveraging MKT claims and fostering brand adoption.
    $54k-77k yearly est. Auto-Apply 23d ago
  • Director of Sales & Marketing

    Crescent Careers

    Marketing manager job in White Plains, NY

    We are seeking an extraordinary Director of Sales & Marketing to lead the commercial engine of our luxury hotel in White Plains, NY. The ideal candidate will be an energetic, results-driven leader with a proven track record of driving revenue, building strategic partnerships, and elevating brand presence in the marketplace. Only the strongest candidates with a deep understanding of the luxury hospitality segment will be considered. At Crescent Hotels & Resorts, we are a team of hospitality professionals that are deeply connected to & proud of the exceptional experiences we provide for our guests. More than that, we know our Associates are the shining stars of what we do! We understand what it takes to be a part of something great. We will encourage you to bring your true self to work every day, we will celebrate you and we will cheer you on as you shine bright in your career journey. Whether it be our health & wellness programs, best in class learning and development or our travel discounts that ‘feed your inner explorer', we work hard to create and deliver on what YOU need. We are ready for you to start your journey with us where You Belong. We Care. Shine Bright. We are committed to providing you with: Highly competitive wages: $145,000 - $160,000 An exceptional benefit plan for eligible associates & your family members 401K matching program for eligible associates Flexible scheduling to allow you to focus on what is important to you. Discounts with our Crescent managed properties in North America for you & your family members ESSENTIAL JOB FUNCTIONS: We're looking for a strategic and driven sales and marketing leader with a passion for luxury hospitality. This is a key opportunity to lead the commercial success of Westchester County's premier luxury hotel. Candidates should bring a strong track record of results and leadership in high-end hospitality. You'll join a dynamic, collaborative leadership team and contribute to a positive, high-performance culture. This role offers the chance to shape the future of the brand in the region and beyond. Develop and execute a comprehensive sales and marketing strategy to drive revenue across all market segments: corporate, leisure, group, and catering. Cultivate and maintain strong relationships with key corporate accounts, meeting planners, and travel industry partners. Lead and inspire a high-performing sales and marketing team with a focus on results, collaboration, and creativity. Oversee the digital marketing strategy, ensuring optimal presence across all online channels, social media platforms, and luxury brand partnerships. Analyze market trends, competitive intelligence, and performance metrics to adjust strategy and seize new opportunities. Represent the hotel at key industry events, trade shows, and networking functions to position the property as the market leader. Partner with the General Manager and Executive Leadership Team on strategic planning and revenue management. REQUIRED SKILLS/ABILITIES: Minimum 5 years of experience in a senior sales leadership role within a luxury hotel or resort environment. Strong existing relationships within corporate, luxury leisure, and group segments in the NY Metro area. Recent (2021 - present) local market experience. Proven track record of consistently exceeding sales targets and delivering exceptional results. Inspirational leader with a collaborative, hands-on style and the ability to foster talent. Expertise in digital marketing, brand positioning, and revenue optimization. Exceptional communication, negotiation, and presentation skills. Ability to thrive in a fast-paced, entrepreneurial environment and adapt quickly to market dynamics. For applicants who will be working in NYC, the anticipated compensation range for the position is $145,000.00- $160,000.00 annually; for applicants who will be working in New York, the anticipated compensation range for the position is $145,000.00 - $160,000.00 annually. The salary offered to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, work location, etc. Crescent Hotels is a multi-state employer, and the salary ranges indicated herein may not reflect positions that work only in other states.
    $145k-160k yearly 60d+ ago
  • Director of Sales and Marketing - Hotel Nyack JDV by Hyatt, Nyack, NY

    Palette Hotels

    Marketing manager job in Nyack, NY

    The Director of Sales and Marketing has direct oversight of sales and marketing operations. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives. This individual will oversee operations of the hotel sales and marketing department including but not limited to the delivery and execution of the strategic plan, direct sales efforts, marketing execution, sales administration, budgeting, forecasting, hiring of staff, training, managing, coaching, and performance management. Additional responsibilities include supporting revenue management, sales and marketing budget, forecast, and business plans for no more than one hotel; manages within approved plans and budgets. Required Skills and Requisites: Excellent written, verbal, and presentation communication skills. Ability to convey information and ideas through a variety of media while engaging the audience and ensuring message retention. Skilled at establishing effective relationships with customers and internal partners while promoting openness, trust, and confidence. Requires effective reading, writing, and oral comprehension. Must be able to speak, read, and write in the primary language used in the workplace. Service orientation with knowledge of principles and processes for providing customer and personal services, including customer needs assessment, meeting quality standards, and evaluation of customer satisfaction. Must possess strong sales and negotiation skills with proven prospecting and new business development capabilities. Demonstrated sales and marketing acumen, including demand generation and campaign execution. Energetic, proactive, takes calculated risks, and perseveres to attain goals. Possess extensive knowledge of sales, marketing, revenue management, and budget analysis with a demonstrated ability to apply these principles through strategy and tactics, including sales cycles and trends, account management, pricing, and inventory management. Administration and management capabilities with fiduciary responsibilities. Must be able to work independently and simultaneously manage multiple priorities. Strong organization and presentation skills. Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership techniques, production methods, and coordination of people and resources. Skilled at building a cohesive team and facilitating goal accomplishment by aligning individual and team actions with strategies and plans to drive business results. Ability to inspire confidence and gain respect of hotel teams, industry partners, competitors, and owners. Must be able to work with and understand financial information, data, and basic arithmetic functions. High School Diploma and/or four-year college degree or equivalent experience. Minimum of four (4) years of progressive hospitality sales experience preferred. Responsibilities and Duties: Function as the strategic business leader of the hotel's sales and marketing department and is responsible for all property-related reactive and proactive sales activity, account acquisition and retention, targeted segmentation (corporate, group, leisure, extended stay, business travel, and local demand), local and social catering sales where applicable, and business travel sales, as well as marketing strategy, demand generation, brand positioning, and promotional planning and activities. Analyze competition, market conditions, demand trends, customer feedback and comments, forecasts, and other market intelligence to continually assess productivity against budget, business plan, and market share. Develop and execute the annual budget and Sales and Marketing Business Plan. Active participation in the development and execution of revenue strategy in collaboration with Revenue Management. Develop and continually enhance relationships with key corporate, business, and travel accounts, community organizations, and professional associations to maintain visibility and market share. Continually targets, prospects, and secures new business through disciplined sales activity, creative outreach, and market intelligence. Maintain strong visibility within the local community, industry organizations, and key demand generators. Represent the Hotel positively and professionally in the marketplace. Direct the sales operation and holds the sales team accountable to meet/exceed revenue goals, activity metrics, and service standards while ensuring a positive guest experience. Comply with attainment of individual goals as well as team goals and budgeted metrics. The position shares responsibility for achieving revenue goals, guest satisfaction, associate engagement, and the financial performance of the department. Manages the marketing budget to enable development and execution of hotel-specific campaigns, promotions, digital initiatives, and collateral to drive qualified demand and meet property objectives. Interfaces with brand support services, third-party vendors, and regional sales and marketing communications to ensure marketing initiatives are executed effectively and promotions pull through at the property level. Train hotel leadership and line-level associates on how to recognize and capitalize on sales opportunities that drive incremental revenue. Develop a full working knowledge of the operations and policies of the hotel including Sales, Food and Beverage, Front Office, Reservations, and Operations to ensure cohesive execution across departments. Attend and/or conduct daily, weekly, and monthly meetings and any other functions required by management, providing training and performance updates as needed. Adhere to company-established regulations, company standards, sales standards, marketing standards, and sales and marketing metrics. You will succeed in this role by: Meeting or exceeding annual topline budget. Meeting or exceeding annual RevPAR Index target. Meeting or exceeding group production goals. Driving measurable impact from marketing initiatives and campaigns. Being a respected leader and thought partner by the sales team, property partners and ownership group. At Palette Hotels, we are dedicated to creating and sustaining meaningful hospitality careers for our associates. We support our associates with highly competitive salaries, outstanding health, benefits, extensive training and development programs, promotion within the organization, and a positive team-based culture where people make the difference. Palette Hotels, is an equal opportunity employer with policies prohibiting unlawful discrimination on the basis of any protected classification under applicable local, state and/or federal laws, which can include race, color, creed, sex, national origin, age, veteran status or physical or mental disability unrelated to job requirements. Palette Hotels policies also provide for a drug-free workplace, where the use, possession, or influence of illegal drugs or alcohol while on company time is generally prohibited. An employee's use (or abuse) of legally prescribed medication may also implicate company policy, where it impairs judgment or work performance or otherwise creates workplace safety risks. Palette participates in E-Verify to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the Everify website.
    $111k-182k yearly est. 23d ago
  • Director of Sales and Marketing- Senior Living

    Mira Vie at Montville

    Marketing manager job in Montville, NJ

    Job Description Welcome to Distinctive Living, we're seeking a Director of Sales and Marketing (Full-Time) for our Mira Vie Montville, community! Here at Distinctive Living , we want our people to realize their full potential. We're passionate about personal and professional growth and will do everything we can to help you flourish. We deeply care about our team-members and partners and strive to provide a culture where people feel valued and inspired. Benefits when choosing a career with Distinctive: Medical, Dental and Vision benefits Paid Time Off 401k Retirement Plan & Life Insurance Team Member Assistance Program The Director of Sales and Marketing maintains and/or improves upon the occupancy level and revenue production of the community in accordance with marketing and business plans to include managing the sales process and completing all activities required for a sale. Represents the community and increases awareness through participation in outside events. Assists management with resident retention. Develops and executes marketing plans and achieve community occupancy goals. Responsibilities: Maintains and/or improves upon the occupancy level of the community in accordance with the marketing and business plans. Utilizes established sales processes, systems, and forms for sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals. Markets community services and programs to prospective residents, their family members, and/or advisors in the decision-making process and adapts marketing, presentation, and education based on the specific needs of the prospective resident. Coordinates and completes all activities needed for a sale and converts deposits to move-ins. Based on Director's assessment of need, visits the prospect's home, health care providers, or other locations to conduct initial assessments or marketing presentations as appropriate. Ensures all paperwork is completed prior to move-in. Keeps management and other key associates abreast of the status of all prospective move-ins. Tracks and records pre-residency steps to facilitate communication. Interface with local sources including legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts that are not part of the business development coordinator/director referral contacts. Manages the business development activities noted above in the absence of business development associates. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources on a weekly basis. Provides information and conducts presentations about community services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups. Director will have autonomy to determine the frequency, content and audience of such marketing presentations. Effectively manages community inventory and looks for opportunities for increasing revenue and creating other revenue streams. Represents the community and increases awareness through participation in outside events, professional groups, and community involvement in the local market. Uses relevant community knowledge and research to plan, coordinate, and implement monthly prospect and/or referral source activities and events consistent with goals of management and the community marketing plan. Follows up and executes sales process with all leads from events. Assists management with resident retention through new resident welcome events, resident referral programs, outside community visits to current hospitalized residents, and other programs as the Director deems appropriate and as is consistent with the marketing plan. Develops and executes marketing plans and achieve community occupancy goals. Researches and provides recommendations for content and delivery of brochures, flyers, press releases and other forms of media that promote community services. Monitors conversion ratios regarding sales performance and business development calls to direct referral sources and collects and analyzes data to prepare weekly and monthly reports. Provides frequent sales performance issue information to management and makes recommendations to management regarding broader marketing and retention strategies. Maintains working knowledge of lead management systems and uses them to maximize sales effectiveness. Inputs all sales and marketing activities in a timely manner and according to systems standards. Performs other duties as assigned or determined by the Director to be appropriate. Must effectively perform independently and under only general supervision. Required Skills and Experience: 5+ years outside sales experience required Experience working in a service-related industry desired, experience working in hospitality or health care sales experience is a plus. Must have the ability to travel locally to attend functions, network within the community, create and implement events. 4 year Bachelor's Degree in Marketing, Business or related field from an accredited University preferred. The ideal candidate will be a team player that enjoys challenges, is professional, upbeat, and encourages others to succeed. Apply today to learn why Distinctive Living is a certified Great Place to Work! Job Posted by ApplicantPro
    $105k-172k yearly est. 7d ago
  • Regional Marketing Manager-Paramus

    Blinds To Go 4.4company rating

    Marketing manager job in Paramus, NJ

    Regional Marketing Manager is responsible for understanding the regional market landscape, including marketing trends and local competition to provide feedback/collaborate with other Marketing Managers for optimization of marketing strategies for each region. Key Responsibilities: · Plan and execute regional marketing strategies across multiple channels including digital, print, email, event and social media; driving retail foot traffic and direct to consumer leads. · Use advertising data, marketing research and competitor analysis to find the right media mix and investment on a per market basis. · Establish relationships with regional sales teams and provide timely sales enablement resources to support the business. · Establish and actively manage baseline reports that monitor performance of marketing initiatives and campaigns in order to recommend actionable and strategic improvements. · Daily, weekly, and monthly analysis of key performance metrics to identify opportunities for growth and efficiency across all marketing and digital channels. · Analyze PPC and SEO metrics, including organic/paid traffic and keyword performance, to identify opportunities for growth. · Assist with return on investment (ROI) analysis to support strategic planning, vendor performance, and budget planning. · Contribute test ideas, execute test strategies, analyze test data and document test results. · Ability to explain and present data and technical concepts in easy-to-understand ways with excellent written, oral and illustrative skills. What We're Looking For: · Exceptional proficiency with Microsoft Excel is required. · Excellent quantitative and analytical skills including a basic understanding of key marketing metrics such as CPM, CTR, CVR, and CPL. · Understanding of paid search, email, social, and other forms of online advertising. · Experience with website analysis using a variety of analytics tools including Google Analytics. · High intellectual curiosity and ability to think creatively, and identify and resolve problems. · High levels of integrity, autonomy, and self-motivation. · Excellent organizational and time management skills. · Highly motivated individual with 1-5 years of experience.
    $63k-93k yearly est. 4d ago
  • Vice President, B2B Marketing

    Mastercard 4.7company rating

    Marketing manager job in Harrison, NY

    Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Vice President, B2B Marketing Overview The Vice President of Insights & Intelligence Portfolio Marketing is responsible for driving growth, adoption, and customer engagement for Mastercard's I&I portfolio. Acting as the 'mini CMO,' this leader shapes and executes marketing strategies aligned with the 2026 Services strategy, partnering closely with Product, Strategy, Commercialization, and Services Marketing to deliver differentiated value across geographies, customer segments, and go-to-market channels. Key Responsibilities Strategic Portfolio Leadership * Transform I&I marketing from fragmented product-level efforts to a unified, scalable, customer-centric approach. * Develop and execute data-driven marketing strategies to accelerate portfolio growth. * Champion a unified story for I&I, ensuring consistent messaging across products, channels, and functions. * Drive awareness and engagement through multi-channel marketing plans targeting C-suite, decision makers, and user personas. * Activate demand by improving conversion within existing funnels and opening new revenue routes through partner and network motions. * Lead a team of product marketers to establish foundational marketing strategy, including audience definition, value positioning, campaign design, and product prioritization. Team & Stakeholder Leadership * Lead and inspire a geographically and functionally diverse team, fostering high performance, innovation, and continuous improvement. * Build team capabilities in stakeholder communication, business alignment, and visibility of marketing impact. * Provide clear direction, feedback, and professional development opportunities. Market Expertise & Influence * Serve as the expert on buyer personas, competitive landscape, and strategic GTM motions, building use-case narratives and driving the portfolio's shift towards buyer-based, AI and API-first solutions. * Influence cross-functional teams and regional leaders to drive adoption and sales, leveraging insights to inform strategy and execution. Performance Management & Measurement * Deliver regular updates on marketing performance, ROI, and market trends, providing actionable recommendations. * Develop and implement measurement frameworks aligning marketing impact with revenue mechanics. * Lead monthly business reviews, offering a holistic view of marketing impact and sales enablement. Collaboration & Cross-Functional Alignment * Act as the central liaison for integrated portfolio marketing, building strong relationships across Communications, Product, Sales, Partner, Digital, Field, and Customer Marketing teams. * Partner with Services Marketing, Communications, and IMC to launch Tier 1/Big Bet activations and unified narratives. * Ensure seamless communication and alignment of objectives, driving unified marketing strategies. * Develop standardized sales enablement tools and training programs. * Collaborate with channel partners to maximize impact at key events. Innovation & Future-Readiness * Prepare for business evolution by developing scalable marketing systems supporting network-led and self-service models, including embedded use cases, API developer marketing, and agentic consulting. * Operationalize self-service GTM and support transition to platform-based, AI-enabled solutions. * Build and launch a thought leadership engine in partnership with global Advisors and consulting. Requirements * 10+ years in B2B Product Marketing and GTM roles, ideally with SaaS experience and knowledge of Financial Institutions and Retail segments. * Proven success in large, complex matrix organizations and high-growth, customer-centric teams. * Deep understanding of B2B positioning, demand generation, and funnel management. * Experience managing and/or co-owning product/portfolio P&L in a growth business. * Demonstrated team leadership, including managing managers and building high-performing teams. * Exceptional communication, collaboration, and stakeholder management skills. * Ability to prioritize and manage multiple projects in a fast-paced environment. Preferred Qualifications * Experience in marketing, consulting, and SaaS industry. * Experience partnering with major account sales teams. * MBA or advanced degree in marketing or related field. Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: * Abide by Mastercard's security policies and practices; * Ensure the confidentiality and integrity of the information being accessed; * Report any suspected information security violation or breach, and * Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines. In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. Pay Ranges Purchase, New York: $217,000 - $359,000 USD Arlington, Virginia: $217,000 - $359,000 USD Boston, Massachusetts: $217,000 - $359,000 USD Miami, Florida: $189,000 - $312,000 USD
    $217k-359k yearly Auto-Apply 35d ago
  • Director of Sales and Marketing - Hotel Nyack JDV by Hyatt, Nyack, NY

    Palette Hotels

    Marketing manager job in Nyack, NY

    The Director of Sales and Marketing has direct oversight of sales and marketing operations. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives. This individual will oversee operations of the hotel sales and marketing department including but not limited to the delivery and execution of the strategic plan, direct sales efforts, marketing execution, sales administration, budgeting, forecasting, hiring of staff, training, managing, coaching, and performance management. Additional responsibilities include supporting revenue management, sales and marketing budget, forecast, and business plans for no more than one hotel; manages within approved plans and budgets. Required Skills and Requisites: Excellent written, verbal, and presentation communication skills. Ability to convey information and ideas through a variety of media while engaging the audience and ensuring message retention. Skilled at establishing effective relationships with customers and internal partners while promoting openness, trust, and confidence. Requires effective reading, writing, and oral comprehension. Must be able to speak, read, and write in the primary language used in the workplace. Service orientation with knowledge of principles and processes for providing customer and personal services, including customer needs assessment, meeting quality standards, and evaluation of customer satisfaction. Must possess strong sales and negotiation skills with proven prospecting and new business development capabilities. Demonstrated sales and marketing acumen, including demand generation and campaign execution. Energetic, proactive, takes calculated risks, and perseveres to attain goals. Possess extensive knowledge of sales, marketing, revenue management, and budget analysis with a demonstrated ability to apply these principles through strategy and tactics, including sales cycles and trends, account management, pricing, and inventory management. Administration and management capabilities with fiduciary responsibilities. Must be able to work independently and simultaneously manage multiple priorities. Strong organization and presentation skills. Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership techniques, production methods, and coordination of people and resources. Skilled at building a cohesive team and facilitating goal accomplishment by aligning individual and team actions with strategies and plans to drive business results. Ability to inspire confidence and gain respect of hotel teams, industry partners, competitors, and owners. Must be able to work with and understand financial information, data, and basic arithmetic functions. High School Diploma and/or four-year college degree or equivalent experience. Minimum of four (4) years of progressive hospitality sales experience preferred. Responsibilities and Duties: Function as the strategic business leader of the hotel's sales and marketing department and is responsible for all property-related reactive and proactive sales activity, account acquisition and retention, targeted segmentation (corporate, group, leisure, extended stay, business travel, and local demand), local and social catering sales where applicable, and business travel sales, as well as marketing strategy, demand generation, brand positioning, and promotional planning and activities. Analyze competition, market conditions, demand trends, customer feedback and comments, forecasts, and other market intelligence to continually assess productivity against budget, business plan, and market share. Develop and execute the annual budget and Sales and Marketing Business Plan. Active participation in the development and execution of revenue strategy in collaboration with Revenue Management. Develop and continually enhance relationships with key corporate, business, and travel accounts, community organizations, and professional associations to maintain visibility and market share. Continually targets, prospects, and secures new business through disciplined sales activity, creative outreach, and market intelligence. Maintain strong visibility within the local community, industry organizations, and key demand generators. Represent the Hotel positively and professionally in the marketplace. Direct the sales operation and holds the sales team accountable to meet/exceed revenue goals, activity metrics, and service standards while ensuring a positive guest experience. Comply with attainment of individual goals as well as team goals and budgeted metrics. The position shares responsibility for achieving revenue goals, guest satisfaction, associate engagement, and the financial performance of the department. Manages the marketing budget to enable development and execution of hotel-specific campaigns, promotions, digital initiatives, and collateral to drive qualified demand and meet property objectives. Interfaces with brand support services, third-party vendors, and regional sales and marketing communications to ensure marketing initiatives are executed effectively and promotions pull through at the property level. Train hotel leadership and line-level associates on how to recognize and capitalize on sales opportunities that drive incremental revenue. Develop a full working knowledge of the operations and policies of the hotel including Sales, Food and Beverage, Front Office, Reservations, and Operations to ensure cohesive execution across departments. Attend and/or conduct daily, weekly, and monthly meetings and any other functions required by management, providing training and performance updates as needed. Adhere to company-established regulations, company standards, sales standards, marketing standards, and sales and marketing metrics. You will succeed in this role by: Meeting or exceeding annual topline budget. Meeting or exceeding annual RevPAR Index target. Meeting or exceeding group production goals. Driving measurable impact from marketing initiatives and campaigns. Being a respected leader and thought partner by the sales team, property partners and ownership group. At Palette Hotels, we are dedicated to creating and sustaining meaningful hospitality careers for our associates. We support our associates with highly competitive salaries, outstanding health, benefits, extensive training and development programs, promotion within the organization, and a positive team-based culture where people make the difference. Palette Hotels, is an equal opportunity employer with policies prohibiting unlawful discrimination on the basis of any protected classification under applicable local, state and/or federal laws, which can include race, color, creed, sex, national origin, age, veteran status or physical or mental disability unrelated to job requirements. Palette Hotels policies also provide for a drug-free workplace, where the use, possession, or influence of illegal drugs or alcohol while on company time is generally prohibited. An employee's use (or abuse) of legally prescribed medication may also implicate company policy, where it impairs judgment or work performance or otherwise creates workplace safety risks. Palette participates in E-Verify to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the Everify website.
    $111k-182k yearly est. 23d ago

Learn more about marketing manager jobs

How much does a marketing manager earn in Kiryas Joel, NY?

The average marketing manager in Kiryas Joel, NY earns between $71,000 and $154,000 annually. This compares to the national average marketing manager range of $71,000 to $153,000.

Average marketing manager salary in Kiryas Joel, NY

$105,000
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