Marketing Managers (Professional, Scientific, and Technical Services)
Marketing manager job in Warren, MI
Mercor is recruiting **Marketing Managers who work in Professional, Scientific, and Technical Services Sector** as independent contractors working on a research project **for one of the world's top AI companies. ** This project involves using your professional experience to design questions related to your occupation as a Marketing Manager.
Applicants must: - Have **4+ years full-time work experience** as a Marketing Manager; and - **Be based in the US, UK, or Canada** Here are more details about the role: - We aim to make **the hourly compensation rate offered to you competitive based on your professional background and geographic location** (please note that the listed hourly compensation scale is for U.
S.
-based applicants and that that scale will differ depending on where a candidate is geographically based) - The work is **fully asynchronous** and can be done around your schedule - This project requires that you be able to commit a **minimum of 15 hours per week** - The work **will last for approximately 3-4 weeks after you begin the project** - Please note you will need access to a desktop or laptop computer for this project and that we **cannot accept applicants who use chromebook computers** With respect to pay and legal status: - **We can meet industry-standard compensation expectations for your current role** - We will pay you out weekly via Stripe Connect based on the number of project work hours that you log - You will be classified as an “at-will” contractor to Mercor - Please note that we **cannot currently support H1-B or STEM OPT status candidates**
Performance Marketing & Funnel Manager
Marketing manager job in Ferndale, MI
(Meta, Google, YouTube, LPs, Creative, Full-Funnel Ownership)
Full-Time - In Office - Michigan
$85,000-$100,000 Depends on Experience + Performance Bonuses
Aaron's Estate Sales Services - including Aaron's Estate Sales, Block Auction House, and our Real Estate division - is hiring a full-stack performance marketer to lead all paid acquisition, funnel development, and performance creative across our estate sales, auctions, cleanouts, and real estate service lines.
If you want full ownership, high budgets, and a direct connection to revenue, this role is for you.
ROLE OVERVIEW
You will run and scale paid campaigns across multiple platforms, build high-converting landing pages and funnels, and manage all tracking, attribution, and optimization.
This is a true performance marketing role - not social media management.
You will own paid acquisition for:
Estate Sale Leads
Cleanouts & Downsizing Services
Auction Consignments
Real Estate Seller Leads
WHAT YOU'LL DO
1. Manage All Paid Media Channels
Meta (Facebook/Instagram)
Google Ads (Search, Display, PMax)
YouTube Ads
LinkedIn Ads (optional)
Retargeting and multi-step funnels
Offer testing & scaling strategies
2. Build & Optimize Landing Pages/Funnels
Using:
GoHighLevel (preferred)
WordPress
3. Write Conversion-Focused Copy
Hooks, headlines, primary texts
High-converting Landing Page copy
Long-form direct response ads
UGC/video scripts
Email/SMS nurture sequences
4. Create & Direct Performance Creative
Canva graphics
Simple video edits / cutdowns
Thumbnail concepts
UGC sourcing + direction
Competitor/ad library research
5. Own Tracking, Attribution & Lead Flow
Pixel setup + server events
Google conversion tracking
UTMs + analytics
Retargeting audiences
CRM integration + lead routing (GHL)
Weekly KPI dashboards
CPA, CAC, and ROAS reporting
6. Optimize & Scale Performance
Creative + offer testing
Funnel optimization
Budget scaling
Lead quality analysis
Performance reporting to leadership
REQUIREMENTS
Must-Have
3+ years in performance marketing
Expert-level Meta Ads
Strong Google + YouTube Ads experience
Proven landing page + funnel building ability
Direct response copywriting (MUST)
Basic video editing
Canva proficiency
Strong analytics + revenue-driven mindset
Experience with local lead gen or service-based businesses
Bonus
GoHighLevel
Zapier/Make/n8n
ManyChat or similar AI/chat tools
Real estate, auction, or home services experience
Agency background
WHO THRIVES HERE
Someone who is:
A builder and problem-solver
Fast, scrappy, creative
KPI-obsessed
Comfortable being responsible for revenue
Able to run strategy + execution independently
Excited to work directly with ownership and leadership
COMPENSATION
$85,000-$130,000 base
Performance bonuses
Long-term growth opportunities
HOW TO APPLY
Please email *************************** and provide:
Portfolio of past ads
3-5 landing pages you've built
Performance metrics from past campaigns
A short breakdown:
“How I would generate estate sale leads in Michigan for under $100/lead.”
Director of Product Marketing 4RRV474V
Marketing manager job in Ann Arbor, MI
Director of Product Marketing
ONSITE ONLY / (near) Ann Arbor MI
Salary: $160-165k, Bonus up to 25% company equity
We are seeking a Director of Product Marketing to lead our client's channel marketing strategy and scale their partner ecosystem across glaziers, fabricators, toll manufacturers, and OEMs. This role is responsible for building, enabling, and accelerating our clients' partner network to ensure every channel partner is qualified, trained, supported, and positioned for long-term success.
Responsibilities:
Channel Partner Program Leadership
- Build, lead, and expand our channel partner ecosystem
- Identify, evaluate, and qualify new channel partners
- Develop and manage onboarding and ramp-up programs
- Create partner toolkits and track partner KPIs
Sales & Partner Enablement
- Create best-in-class sales enablement assets
- Lead product marketing programs and co-marketing initiatives
- Train internal teams and external partners
Product Strategy & Roadmap
- Partner with R&D and Executive Leadership to maintain a multi-year product roadmap
- Translate field and partner feedback into actionable product requirements
- Own product-level positioning, IP maintenance, and differentiation strategies
Go-to-Market (GTM) Ownership
- Own end-to-end GTM strategy for product offerings and specification pathways
- Build and execute launch plans
- Partner with Sales, R&D, and Executive Leadership on pricing, packaging, segmentation, and channel-specific offerings
Client Engagement & Market Intelligence
- Serve as a hands-on product expert
- Conduct ongoing market and competitive analyses
- Maintain a continuous feedback loop between channel partners, clients, R&D, Sales, and Marketing
Storytelling & Thought Leadership
- Shape our product narrative across channels
- Develop messaging frameworks, case studies, application notes, and thought-leadership content
Qualifications:
7-10 years of experience in product marketing, product management, or technical marketing, with at least 4+ years in building materials
Proven experience building and managing channel partner programs
Experience working directly with glaziers, fabricators, OEMs, or similar channel ecosystems strongly preferred
Exceptional storytelling and communication skills
Proficiency with Microsoft Office Suite; Adobe Creative Suite (especially InDesign or Illustrator) a plus
Thrives in high-growth, evolving environments and is comfortable shifting between strategic planning and hands-on execution
A passion for innovation and improving how buildings are designed, constructed, and operated
This is a full-time position working onsite in the Ann Arbor, MI area.
To apply, please submit your resume and portfolio link/case studies for immediate consideration.
While we appreciate all applications, only candidates selected for an interview will be contacted. By applying for this position, you agree to be contacted via email or text message. Message and data rates may apply.
i creatives is an Equal Employment Opportunity Employer. We believe in creating a diverse and inclusive workplace where everyone feels valued and respected. Join us in our commitment to fostering creativity through diversity.
Team Member
Marketing manager job in Sparta, MI
Opportunity Awaits!
Carrols owns and operates more than 1,000 Burger King Restaurants, and we need great people on our team! As a Team Member, you will become an important member of a fast-paced team that serves up the best burgers around and has a great time doing it! At Burger King you are not only making food, but also making friends that work together to help customers have it their way.
What Does a TEAM MEMBER do?
Serves our sizzling burgers to hungry customers
Welcomes the customer, takes accurate orders and manages their payments operating a cash register
Restrooms, dining area and kitchen all need to be kept clean and meet safety and health standards
Our stores get flaming busy! Our Team Members need be able to work as a team in a fast paced environment to keep our guests happy and full. Your part of the team effort includes packaging food and drinks, and making sure the restaurant is clean and maintains health and safety standards.
We always want our customers to be happy, so you may have to answer a question or two, or resolve issues every once in a while.
Our People are Made To Order
We are looking for awesome people to be on our team!
You must be at least 16 years old
You must be able to work in a fast-paced environment with your team
Working Hard!
The Team Member Position requires several physical demands including:
Remaining on your feet for several hours at a time
Lifting and carrying up to 25 pounds
Manual dexterity as it pertains to pressing and grabbing
Ability to communicate and read
Frequent bending, kneeling, stooping and reaching
Carrols Cares
We start our Team Members with competitive pay. Have it your way and enjoy flexible scheduling and sizzling benefits!
Carrols participates in the BKC student scholarship program started by the founder, Jim McLamore. Jim believed in higher education and so do we! By awarding over $7 million in scholarships to over 24,000 students each year, BKC plays a big part in making students' dreams of going to college a reality!
Real Good Food
Carrols is committed upholding the Burger King Brand and to serving our customers the exact sandwich they want, made to order and delivered quickly by a friendly team member!
Success never tasted so good! If you want to unwrap your new career in a business that sizzles with potential, and have a great time doing it, click APPLY to submit your application today!
Marketing Manager - Talent Brand
Marketing manager job in Detroit, MI
As a Marketing Manager - Talent Brand, you will be at the forefront of building a bold, magnetic employer brand for Rocket that inspires top talent to join our mission. You will lead integrated marketing initiatives that position Rocket as a premier destination for career growth and innovation. By leveraging data, market insights, and creative campaigns, you will drive awareness, generate high-quality leads for open roles, and elevate our presence across key talent audiences. You will collaborate across the organization to launch high-impact campaigns, optimize digital platforms, and deliver results that fuel our hiring success.
About the role
* Develop and execute integrated marketing campaigns across multiple channels to reach target audiences and achieve campaign objectives
* Write effective marketing briefs, collaborating with internal stakeholders, subject matter experts, and content creators that produce high-quality, engaging marketing that aligns with brand messaging and resonates with target audiences
* Monitor and analyze key performance indicators (KPIs) and metrics to measure the effectiveness of marketing campaigns and initiatives, leveraging data insights to inform decision-making and optimize performance
* Collaborate with internal teams, agency teams and vendors to align marketing efforts with overall business strategies and support integrated go-to-market plans
* Drive experimentation of new forms of messaging, visual identity, and brand voice across all marketing communications and touchpoints
* Implement lead generation programs and tactics to attract and capture qualified leads, nurturing them through the marketing funnel to drive conversions and sales opportunities
* Build and maintain relationships with internal stakeholders, external partners, industry influencers and media outlets to enhance brand visibility, credibility and market presence
About you
Minimum Qualifications
* 5 years of brand management or marketing experience leading integrated campaigns, owning key channels and driving growth
* Bachelor's degree in marketing or a related field, or equivalent competency
* Knowledge of project management principles
* Foundation in core marketing fundamentals with experience making strategic business decisions, prioritizing growth levers and connecting big picture strategy to tactical execution
Preferred Qualifications
* Knowledge of the principles, practices and techniques of developing marketing strategies and driving brand growth
* Advanced knowledge in analyzing and interpreting marketing related data
* Experience with AI tools to deliver marketing excellence
* Experience with CRM platforms (e.g., Beamery, Salesforce, etc.) and marketing automation tools.
What you'll get
Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks.
About us
Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.
This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at **************************.
Easy ApplyJeep Brand Marketing Manager
Marketing manager job in Auburn Hills, MI
The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners.
Key Responsibilities:
Go-to-Market Leadership
Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers.
Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness.
Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates.
Incentive Direction & Analysis
Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels.
Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging.
Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups.
Marketing Collaboration & Execution
Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines.
Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life.
Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities.
Key Deliverables:
Monthly Go-to-Market Deck
Cross team collaboration with Brand Managers related to incentive direction and comms
Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator
Purchase Order Reviews
Cross-Functional Partners Engagement:
Drive Days/Training
Advertising
PR
Experiential
Auto Shows
BC/Field Staff
Global Team
Agency Partners
Brand Operations & Marketing Manager
Marketing manager job in West Bloomfield, MI
🌿 BRAND OPERATIONS & MARKETING MANAGER - MULTI-BRAND CANNABIS
Are you a dynamic, strategic leader with a passion for operational excellence and brand growth? DACUT is seeking a Brand Operations & Marketing Manager to lead our multi-brand presence across diverse markets. In this high-impact role, you will oversee field teams, drive operational efficiency, execute innovative marketing strategies, and ensure consistent, measurable brand performance across retail and distribution channels.
This is an opportunity to step into a leadership role where your expertise will influence market growth, strengthen brand presence, and drive lasting recognition.
🌱 Key Responsibilities
Lead & Inspire
Mentor and manage a team of Field Marketing Coordinators, setting clear performance goals and providing ongoing coaching to drive measurable results.
Foster a high-performance culture focused on accountability, collaboration, and operational excellence.
Operational Excellence
Oversee daily operations, streamline processes, and ensure consistent brand execution across all retail and distribution touchpoints.
Implement standard operating procedures and best practices to optimize efficiency and effectiveness.
Strategic Growth
Develop and execute business strategies that expand retail presence, grow market share, and increase sales across multiple product lines.
Analyze sales data, market trends, and competitor activity to identify opportunities for growth.
Marketing Leadership
Collaborate with internal teams to design and execute brand campaigns, promotional calendars, and field marketing initiatives.
Ensure all marketing efforts align with overall brand vision and objectives.
Creative Oversight
Provide direction for graphic design projects, branded assets, and promotional materials, maintaining visual consistency and quality across channels.
Support minor creative initiatives using Adobe Suite, Canva, or similar tools.
Data-Driven Insights
Utilize CRM systems, sales reports, and market analysis to forecast trends, evaluate ROI, and optimize marketing and operational initiatives.
Relationship Management
Build and maintain strong partnerships with retail accounts, distributors, and key stakeholders to maximize market impact.
Project Management
Lead cross-functional projects from concept to execution, ensuring deadlines, budgets, and performance goals are met.
💼 Experience & Qualifications
Bachelor's degree in Marketing, Business, or a related field.
7+ years of progressive experience in brand management, operations, or marketing leadership.
Proven ability to oversee multi-market teams and drive growth initiatives.
Strong background in both operational oversight and strategic marketing execution.
Proficiency with CRM systems and data-driven decision-making.
Hands-on experience managing creative projects or minor design assets (Adobe Suite, Canva, etc. preferred).
Exceptional leadership, communication, and project management skills.
Willingness to travel as needed to support teams and brand activations.
🌿 Why Join Us?
Competitive base salary with quarterly performance-based bonuses.
Comprehensive health, dental, and vision insurance.
Opportunity to shape and grow multiple brands in expanding markets.
A collaborative environment where your operational expertise and creative input are equally valued.
High-impact role with visibility across operations, marketing, and brand strategy.
🌞 Who You Are
You are a strategic, hands-on leader with the ability to balance operational rigor and creative execution. You thrive in a multi-market environment, enjoy mentoring teams, and are passionate about driving measurable results for brands in the cannabis industry.
📩 READY TO DRIVE BRAND AND MARKET GROWTH?
Bring your leadership, operational expertise, and creative vision to DACUT and help expand our multi-brand presence while delivering measurable impact in the cannabis industry. Apply today.
Find more vacancies at *********************
Auto-ApplyMarketing Manager - Talent Brand
Marketing manager job in Detroit, MI
As a Marketing Manager - Talent Brand, you will be at the forefront of building a bold, magnetic employer brand for Rocket that inspires top talent to join our mission. You will lead integrated marketing initiatives that position Rocket as a premier destination for career growth and innovation. By leveraging data, market insights, and creative campaigns, you will drive awareness, generate high-quality leads for open roles, and elevate our presence across key talent audiences. You will collaborate across the organization to launch high-impact campaigns, optimize digital platforms, and deliver results that fuel our hiring success.
About the role
Develop and execute integrated marketing campaigns across multiple channels to reach target audiences and achieve campaign objectives
Write effective marketing briefs, collaborating with internal stakeholders, subject matter experts, and content creators that produce high-quality, engaging marketing that aligns with brand messaging and resonates with target audiences
Monitor and analyze key performance indicators (KPIs) and metrics to measure the effectiveness of marketing campaigns and initiatives, leveraging data insights to inform decision-making and optimize performance
Collaborate with internal teams, agency teams and vendors to align marketing efforts with overall business strategies and support integrated go-to-market plans
Drive experimentation of new forms of messaging, visual identity, and brand voice across all marketing communications and touchpoints
Implement lead generation programs and tactics to attract and capture qualified leads, nurturing them through the marketing funnel to drive conversions and sales opportunities
Build and maintain relationships with internal stakeholders, external partners, industry influencers and media outlets to enhance brand visibility, credibility and market presence
About you
Minimum Qualifications
5 years of brand management or marketing experience leading integrated campaigns, owning key channels and driving growth
Bachelor's degree in marketing or a related field, or equivalent competency
Knowledge of project management principles
Foundation in core marketing fundamentals with experience making strategic business decisions, prioritizing growth levers and connecting big picture strategy to tactical execution
Preferred Qualifications
Knowledge of the principles, practices and techniques of developing marketing strategies and driving brand growth
Advanced knowledge in analyzing and interpreting marketing related data
Experience with AI tools to deliver marketing excellence
Experience with CRM platforms (e.g., Beamery, Salesforce, etc.) and marketing automation tools.
What you'll get
Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks.
About us
Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage , which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard.
Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.
This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at
**************************
.
Auto-ApplyJeep Brand Marketing Manager
Marketing manager job in Auburn Hills, MI
The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners.
Key Responsibilities:
Go-to-Market Leadership
Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers.
Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness.
Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates.
Incentive Direction & Analysis
Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels.
Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging.
Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups.
Marketing Collaboration & Execution
Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines.
Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life.
Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities.
Key Deliverables:
Monthly Go-to-Market Deck
Cross team collaboration with Brand Managers related to incentive direction and comms
Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator
Purchase Order Reviews
Cross-Functional Partners Engagement:
Drive Days/Training
Advertising
PR
Experiential
Auto Shows
BC/Field Staff
Global Team
Agency Partners
Cadillac Assistant Marketing Manager, LYRIQ & XT5
Marketing manager job in Warren, MI
Join us at the Cadillac Assistant Marketing Manager! The primary purpose is to provide support and oversee the lifecycle management of the LYRIQ, LYRIQ-V and XT5, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives. Job responsibilities also include understanding the customer, competition, and the segment dynamics, identifying market trends, appropriate packaging and preparing for the next generation vehicles. This position reports to the Marketing Manager.
Main Duties and Responsibilities include:
* Collaborate and deliver in developing positioning, marketing strategy, strategic briefs, and marketing plans for LYRIQ, LYRIQ-V and XT5
* Leverage marketing information, segment trends and competitive facing material to uncover key consumer insights, competitive opportunities and execute on the insights.
* Lead the development of monthly go-to-market plan recommendations including sales forecast, competitive/market intelligence, product mix, and incentive requirements in the Sales/Marketing/Scheduling (SMS) process.
* Ensure all consumer communications, dealer communications, press releases, dealer order guides, etc. are messaged effectively and include correct information.
* For mid-cycle and new major product launches, develop comprehensive launch plan with strong communication with Communications (internal and external), Product and Advertising teams.
* Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions.
* Collaborate with supply chain, scheduling, and order fulfillment teams to understand, anticipate, and drive creative resolution to production and forecasting issues.
* Interface with the research community to develop and leverage insights for current and future product with leadership reporting for awareness and strategic decision making.
* Participate in trade-off decisions/conflict resolution between Centers of Expertise (Brands, Product, Finance, Nameplates)
* Develop communications message based on critical product attributes and market trends to provide foundation for consumer, dealer, wholesale, and media messages.
* Develop content for product training as the SME of the vehicle including field training guides, Trailering resources, and dealer-facing training.
* Analyze data with cross-functional communications to Sales Ops, Regional Teams and Finance on incentive strategy and execution.
* Support the marketing vehicle fleet operations as necessary and provide support for cross-functional pattern ordering.
* Act as a resource to the Field teams by developing clear and consistent communications including brand updates, recommended ordering configurations, and constraints.
* Leverage strong Data & Analytical skills to develop recommendations and POVs for current and future vehicle product.
* Implement innovative strategies to elevate the customer experience, to achieve brand goals.
* Provide direction on creative work in terms of scope, key messages, and customer target; all within the context of the Cadillac umbrella positioning.
Requirements:
* Bachelor's degree required
* 5+ years of product marketing or marketing COE functional experience
* Proven working experience in project management
Skills and Abilities:
* Ability to work well in a complex team environment
* Ability to work effectively with others
* Ability to effectively manage multiple assignments and prioritization to meet deadlines
* Ability to synthesize data into critical information
* Ability to make/recognize effective trade-off decisions that balance multiple considerations
* Excellent oral and written communications skills
* Highly developed presentation skills both in the development and delivery of presentation
* Proven ability to use complex data to form in-depth analytical insights
* High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint
* Ability to travel, 10-15% Domestically
Preferred qualifications;
* Diverse marketing experiences preferred. Packaging, positioning, research, and pricing experience a bonus
* Dealer contact preferred
#LI-MO1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
This job may be eligible for relocation benefits.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Auto-ApplyMarketing Analytics Manager
Marketing manager job in Detroit, MI
Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the
analysis of Marketing data using SAS
and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in
SAS
or other
statistical modeling
tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in
Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in
Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Corporate Marketing Manager
Marketing manager job in Holly, MI
About Fessler & Bowman:
Fessler & Bowman is a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by
Engineering News-Record
as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people - whose dedication and expertise set the company apart.
Our Culture & Philosophy:
Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby. Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers.
Open & Constructive
Take Pride in Our Product
Relentless Commitment
Care About Our Customers
Team Success
Summary:
The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the company's identity across all platforms. This role plays a key part in telling the Fessler & Bowman story-communicating who we are and what we do-through a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the company's brand presence.
Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization.
Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position.
Five Key Roles of the Corporate Marketing Manager:
Proposal Development & Support
Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the company's strengths and strategic positioning.
Persuasive Copywriting & Brand Storytelling
Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners.
Marketing Collateral Creation & Maintenance
Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity.
Digital Marketing & Analytics
Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook.
Team Leadership & Mentorship
Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight.
Essential Duties & Responsibilities:
Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets.
Coordinate and execute professional photography for projects and team members.
Maintain and organize brand assets, templates, and digital libraries.
Collaborate with internal departments to gather content and ensure alignment with company goals.
Monitor industry trends and competitor marketing to inform strategy.
Ensure all marketing deliverables meet deadlines and quality standards.
Support internal communications and employee engagement initiatives as needed.
Communicating and upholding the Company's commitment to Integrity and Code of Ethics.
Other relevant tasks as assigned
Education, Experience & Qualifications:
Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred.
5+ years of experience in marketing, communications, graphic design, or related field.
Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment.
Excellent communication and interpersonal skills, with a focus on collaboration.
Creative problem solver with attention to detail and a passion for creating positive employee experiences.
Travel:
Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable.
Work Environment:
As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings.
Benefits:
Fessler & Bowman is proud to provide eligible Team Members with the following benefits:
Medical, dental and vision insurance
401k with company contributions
Paid Holidays and Paid Time Off
Recruitment Process:
The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test.
Fessler & Bowman is an Equal Opportunity Employer
Marketing Communications Manager
Marketing manager job in Hudson, MI
*JOB TITLE: Marketing & Communication Project Manager *DEPARTMENT: Marketing/Communications *Contract position with the possibility of converting over. Not a direct hire position. This is a newly created position. *Will work onsite *US citizens only at this time.
10% travel to various tradeshows around the US
Top qualifications:
1.Marketing campaign development and implementation
2.Project Leadership & Management
3.Skilled with hands-on experience in visual content creation, including photography, videography, video editing, and graphic design, with an eye for brand consistency and storytelling.
Salary range: $75K-$85K depending on experience.
OVERVIEW:
We are seeking a high-performing Marketing & Communications Project Manager to lead integrated marketing initiatives that elevate our brand across its Corporate, Motorsports, Defense, and Mobility business units. This role is not just about executing marketing tasks, it's about crafting compelling narratives, driving strategic campaigns, and delivering world-class experiences to internal stakeholders and external audiences.
Success in this position requires a dynamic, self-directed professional who thrives in ambiguity, communicates complex ideas with clarity and style, and consistently delivers at a high standard under tight timelines. This is a pivotal, cross-functional role that bridges technical innovation and strategic storytelling, leveraging creative agency partners and internal teams to produce exceptional results.
ESSENTIAL FUNCTIONS AND SKILLS:
Strategic Marketing & Communications Execution
Develop and execute end-to-end marketing project plans that align with business objectives and brand standards.
Act as a trusted marketing partner for internal stakeholders; translate complex technical input into clear, impactful messaging and deliverables.
Oversee the creation of high-quality content across multiple formats (digital, print, video, social media, presentations, etc.) for trade shows, campaigns, events, and executive communications.
Ensure consistency of voice, tone, and visual identity across all communications channels and assets.
Project Leadership & Management
Own the planning, coordination, and execution of marketing campaigns and communications initiatives from concept to completion.
Manage internal resources and third-party vendors/creative agencies with accountability for scope, budget, and timeline.
Proactively identify project risks and implement agile solutions to overcome obstacles and drive successful outcomes.
Build and maintain strong working relationships with cross-functional teams and business units, acting as the marketing point-of-contact on high-visibility projects.
Performance Analysis & Continuous Improvement
Define and track key performance indicators (KPIs) to evaluate the effectiveness of campaigns and marketing investments.
Report insights, trends, and opportunities to leadership; adapt strategies based on performance data and evolving business needs.
Identify process improvements and standardize best practices across marketing projects to improve team efficiency and output quality.
ADDITIONAL REQUIREMENTS: In addition to the responsibilities mentioned above, tasks relating to the following area will be assigned as required.
Skilled with hands-on experience in visual content creation, including photography, videography, video editing, and graphic design, with an eye for brand consistency and storytelling.
Proven ability to complete marketing projects according to outlined scope, budget, and timeline.
Expert level quality writing and editing skills.
Strong leadership and management skills.
Proven ability to work effectively within SharePoint and Microsoft Teams.
Excellent communication skills, both verbal and written.
Experience with tradeshow coordination, web development and marketing campaigns.
Ability to evaluate effectiveness of communications programs, redirect priorities and efforts as required.
Strong background in Microsoft Office, Adobe,
EDUCATION/CERTIFICATION/YEARS OF EXPERIENCE:
5+ years of experience in marketing, communications, or project management in a fast-paced, technical, or agency environment.
Demonstrated ability to deliver complex projects on time, within scope and budget, while managing multiple priorities.
Exceptional writing, editing, and storytelling skills able to simplify and elevate technical content for various audiences.
Strong understanding of modern marketing channels and tools, including digital, video, web, and social media platforms.
Excellent organizational and interpersonal skills with the ability to influence and collaborate across departments.
YOULL THRIVE IN THIS ROLE IF YOU ARE:
Passion for motorsports, automotive, and defense industries is strongly preferred .
A strategic thinker with tactical execution skills.
A proactive problem-solver who brings order to ambiguity.
A highly effective communicator, both visually and verbally.
A flexible team player who is resourceful, resilient, and relentlessly driven by results.
Someone who wants to work in a high-performance culture where innovation and speed are valued.
EXPECTED HOURS OF WORK:
Work will typically be performed in a team-based office environment.
In office required
Long hours may be required at times.
Assistant Marketing Manager
Marketing manager job in Byron Center, MI
Job Details Byron Center, MIDescription
PRO-VISION is looking for an Assistant Marketing Manager to join their growing company in Byron Center, MI.
This full time, salaried position offers a great work environment with a benefit package that includes paid time off, paid maternity/paternity leave health, dental and vision insurance, paid holidays a 401K match and additional benefits.
Pro-Vision is driving the future of video intelligence and data integration. We are dedicated to enhancing safety, increasing productivity, and protecting the critical assets of our customers. Organizations rely upon data and vision to provide certainty in decision making. Thousands of partners worldwide trust Pro-Vision to implement advanced recording and software solutions to address real world transit, public safety, and commercial needs.
The Assistant Marketing Manager plays a critical role in supporting Pro-Vision. This role combines strategic vertical marketing with hands-on project execution. You will lead planning, coordination, and delivery of marketing efforts to generate leads, enhance brand visibility, and support the sales team with tools and campaigns tailored to each vertical.
Responsibilities include:
Support the development and execution of multi-channel B2B marketing campaigns across email, web, paid media, social, and events.
Coordinate campaign assets (copy, creative, landing pages, etc.) and work cross-functionally to ensure timely delivery.
Assist in managing campaign calendars and timelines.
Lead the execution and performance of the company's email marketing program, including newsletters, promotional campaigns, and nurture workflows.
Build and optimize marketing automation workflows using behavioral and trigger-based email campaigns to engage leads and move them through the sales funnel.
Collaborate with content and design teams to create compelling email templates and assets.
Monitor performance metrics (open rates, click-throughs, conversions, etc.) and continually optimize based on data insights.
Maintain list segmentation and hygiene to ensure deliverability and targeting accuracy.
Collaborate with content creators and subject matter experts to develop marketing materials, including case studies, blog posts, emails, landing pages, and sales collateral.
Ensure brand messaging and tone remain consistent across all customer touchpoints.
Contribute to content ideas based on market trends and buyer needs.
Support the implementation of on-page and off-page SEO strategies to drive organic traffic and improve search rankings.
Conduct keyword research and collaborate on content planning based on SEO opportunities.
Optimize website content, metadata, and landing pages in coordination with digital and web teams.
Use SEO tools (e.g., SEMrush, Moz, Google Search Console) to track performance and identify areas for improvement.
Assist with digital campaign setup, including basic SEO, SEM, paid social, and email automation workflows.
Monitor performance and suggest optimizations based on analytics and KPIs.
Support the development and execution of nurture campaigns and lead scoring models.
Conduct competitive and industry research to support campaign strategy and positioning.
Track key marketing metrics and report on campaign and channel performance using tools like Google Analytics, SharpSpring, or SurveyMonkey.
Maintain marketing dashboards and help derive insights for continuous improvement.
Serve as a liaison between marketing and sales to align campaign goals with lead quality and pipeline needs.
Support vendor relationships for digital ads, design, printing, and promotional products.
Manage day-to-day tasks and deadlines using project management tools (e.g., Wrike)
We are Equal Opportunity Employer and value diversity at our company. We provide reasonable accommodations to qualified applicants and employees with disabilities, as required by the Americans with Disabilities Act.
Qualifications
Strong understanding of digital marketing channels, including email, social, search, and paid media
Experience with email marketing platforms and marketing automation tools such as SharpSpring is a plus.
Knowledge of behavioral- and trigger-based email workflows is a plus.
Working knowledge of SEO strategies and best practices
Excellent written and verbal communication skills
Highly organized with strong attention to detail and time management
Familiarity with CRM systems like Salesforce is a plus.
Analytical mindset with the ability to track KPIs and report on performance
Marketing Managers (Professional, Scientific, and Technical Services)
Marketing manager job in Farmington Hills, MI
Mercor is recruiting **Marketing Managers who work in Professional, Scientific, and Technical Services Sector** as independent contractors working on a research project **for one of the world's top AI companies. ** This project involves using your professional experience to design questions related to your occupation as a Marketing Manager.
Applicants must: - Have **4+ years full-time work experience** as a Marketing Manager; and - **Be based in the US, UK, or Canada** Here are more details about the role: - We aim to make **the hourly compensation rate offered to you competitive based on your professional background and geographic location** (please note that the listed hourly compensation scale is for U.
S.
-based applicants and that that scale will differ depending on where a candidate is geographically based) - The work is **fully asynchronous** and can be done around your schedule - This project requires that you be able to commit a **minimum of 15 hours per week** - The work **will last for approximately 3-4 weeks after you begin the project** - Please note you will need access to a desktop or laptop computer for this project and that we **cannot accept applicants who use chromebook computers** With respect to pay and legal status: - **We can meet industry-standard compensation expectations for your current role** - We will pay you out weekly via Stripe Connect based on the number of project work hours that you log - You will be classified as an “at-will” contractor to Mercor - Please note that we **cannot currently support H1-B or STEM OPT status candidates**
Brand Operations & Marketing Manager
Marketing manager job in West Bloomfield, MI
Job Title: Brand Operations & Marketing Manager
About the Role We are looking for a dynamic and strategic Brand Operations & Marketing Manager to take ownership of our multi-brand presence across diverse markets. This leader will not only drive operational excellence but also elevate brand visibility through innovative marketing strategies, project execution, and creative oversight. You'll oversee field teams, manage cross-functional initiatives, and ensure every aspect of brand execution-sales growth, marketing, and in-market presence-runs seamlessly.
This is an opportunity to step into a high-impact leadership role where you'll influence growth, strengthen market position, and build lasting brand recognition.
What You'll Do
Lead & Inspire: Mentor and manage a team of Field Marketing Coordinators, setting clear performance goals and providing ongoing coaching to drive measurable success.
Operational Excellence: Oversee daily operations, streamline processes, and ensure consistent brand execution across all retail and distribution touchpoints.
Strategic Growth: Develop and execute business strategies that expand retail presence, grow market share, and increase sales across multiple product lines.
Marketing Leadership: Collaborate with internal teams to design and roll out brand campaigns, manage promotional calendars, and ensure field marketing aligns with overall brand vision.
Creative Oversight: Provide direction for minor graphic design projects, branded assets, and promotional materials to maintain consistency and quality across channels.
Data-Driven Insights: Utilize CRM data, sales reports, and market analysis to forecast trends, identify opportunities, and track ROI on marketing initiatives.
Relationship Management: Build and maintain strong partnerships with retail accounts, distributors, and key stakeholders to maximize impact in the marketplace.
Project Management: Lead cross-functional projects from concept to execution, ensuring deadlines, budgets, and goals are met.
What You Bring
Bachelor's degree in Marketing, Business, or related field.
7+ years of progressive experience in brand management, operations, or marketing leadership.
Demonstrated success overseeing multi-market teams and driving growth initiatives.
Strong background in both operational oversight and strategic marketing execution.
Working knowledge of CRM systems and data analysis for decision-making.
Hands-on experience in managing creative projects or minor graphic design assets (Adobe Suite, Canva, etc. preferred).
Excellent leadership, communication, and project management skills.
Willingness to travel as needed to support teams and brand activations.
Why Join Us?
Competitive base salary with quarterly performance-based bonuses.
Comprehensive health, dental, and vision insurance.
Opportunity to shape and grow multiple brands in expanding markets.
A collaborative environment where your operational expertise and creative input are valued equally.
Auto-ApplyPerformance Marketing Manager - Creative Optimization
Marketing manager job in Detroit, MI
As a Performance Marketing Manager, you play a pivotal role in shaping and optimizing paid social and display campaigns, creative testing, and digital strategy. You use your analytical mindset and creative instincts to drive learning agendas, evaluate ad performance, and continually push for higher impact across digital channels. Your strong collaboration with creative teams and agencies allows you to unlock new opportunities in paid social, using actionable insights and A/B testing to enhance business results.
About the Role
* Drive performance marketing creative testing and strategy, with a primary focus on paid social and display channels
* Analyze and interpret ad performance data across social and display platforms to identify areas for improvement and growth
* Develop and manage learning agendas that fuel creative development and optimization
* Work closely with performance creative teams, providing strategic direction for asset creation and enhancement
* Collaborate with external agencies to execute, test, and improve paid social and display campaigns
* Provide actionable insights and guidance to creative teams, leveraging data-driven findings and successful creative trends
* Present regular updates and recommendations regarding creative performance and campaign strategy to internal and external stakeholders
About You
Minimum Qualifications
* 2 years of performance media marketing experience with strong emphasis on paid social and creative testing
* Demonstrated experience generating ROI-based results in paid social, display, and programmatic media
* Expertise in interpreting marketing data and analytics; skilled in developing creative testing (including A/B testing) strategies
* Strong presentation skills and ability to translate data into actionable, strategic recommendations
* Experience partnering across teams, agencies, and creative functions to drive campaign results
Preferred Qualifications
* Proficiency in data analysis tools and advanced Excel skills, including Pivot Tables
* Familiarity with leading social media and display advertising platforms (e.g., Google, Meta, TikTok, YouTube, DSPs)
* Experience developing and leading learning agendas and creative testing roadmaps
* Demonstrated creative problem-solving, intellectual curiosity, and strategic thinking
* Bachelor's degree in Marketing, Communications, Business, or related field; leadership potential
What you'll get
Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks.
About us
Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.
This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at **************************.
Colorado, New York City, Jersey City, California, D.C and Washington Candidates only: the compensation for this position is $57,000.00-$121,500.00. The position may also be eligible for an annual bonus, incentives, and other employment-related benefits including, but not limited to, medical, dental, and vision benefits, 401K retirement plan, and paid-time off. More information regarding these benefits and others can be found here. The information regarding compensation and other benefits included in this paragraph is only an estimate and is subject to revision from time to time as the Company, in its sole and exclusive discretion, deems appropriate. The Company may determine during its review of the proposed compensation and benefits provided for this position, that the compensation and benefits for such position should be reduced. In no event will the Company reduce the compensation for the position to a level below the applicable jurisdictional minimum wage rate for the position.
Los Angeles County and San Francisco Candidates only: qualified applicants with arrest or conviction records will be considered for employment per the Fair Chance Ordinance and the California Fair Chance Act.
Easy ApplyJeep Brand Marketing Manager
Marketing manager job in Auburn Hills, MI
The Jeep Marketing Manager will lead strategic and tactical marketing initiatives to drive brand awareness, sales, and market share. This role requires strong cross-functional collaboration, exceptional organizational skills, and the ability to manage multiple priorities including brand strategy, social media, experiential events, global coordination, and governance. The ideal candidate is detail-oriented, proactive, and confident in presenting marketing narratives to leadership and agency partners.
Key Responsibilities:
Go-to-Market Leadership
* Lead the monthly Go-to-Market process in collaboration with cross-functional teams to align product, creative, incentives and communication strategies across channels for cohesive alignment between internal marketing functions and the Business Centers.
* Develop, design, and present the monthly Go-to-Market deck to the internal marketing organization and Business Centers, ensuring consistent messaging and execution readiness.
* Partner with PR, Advertising, CRM, and Experiential teams to synchronize launch timing, creative assets, and messaging for major nameplates.
Incentive Direction & Analysis
* Develop monthly incentive direction for the Jeep brand, ensuring alignment across website, paid media, and advertising channels.
* Analyze lease payments, inventory, and competitive data to support incentive direction and promotional messaging.
* Maintain supporting documentation, including incentive summaries, media guidance, and lease payment back-ups.
Marketing Collaboration & Execution
* Support brand activations, auto shows, and experiential events to ensure seamless coordination of transportation, display readiness and brand presentation guidelines.
* Develop strategic briefs and activation plants for select brand initiatives, providing clear direction to agency partners and cross-functional teams to bring the brand vision to life.
* Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities.
Key Deliverables:
* Monthly Go-to-Market Deck
* Cross team collaboration with Brand Managers related to incentive direction and comms
* Lead Buzz Model Cross Channel Planning & Execution in collab with the Fleet Coordinator
* Purchase Order Reviews
Cross-Functional Partners Engagement:
* Drive Days/Training
* Advertising
* PR
* Experiential
* Auto Shows
* BC/Field Staff
* Global Team
* Agency Partners
Basic Requirements:
* Bachelor's Degree in Business Administration, Marketing or related field
* Minimum 5 years of experience in brand marketing, automotive marketing, experiential marketing, or event management.
* Proven track record of leading cross-functional teams to execute high-impact marketing campaigns, product launches, and branded events.
* Familiarity with automotive industry dynamics, consumer engagement strategies, and branded partnership execution.
* Demonstrated ability to manage complex logistics and timelines while maintaining brand standards and delivering exceptional customer experiences.
Preferred Requirements:
* MBA
* Global marketing experience would be a bonus
Cadillac Assistant Marketing Manager, LYRIQ & XT5
Marketing manager job in Warren, MI
Join us at the **Cadillac Assistant Marketing Manager** ! The primary purpose is to provide support and oversee the lifecycle management of the LYRIQ, LYRIQ-V and XT5, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives. Job responsibilities also include understanding the customer, competition, and the segment dynamics, identifying market trends, appropriate packaging and preparing for the next generation vehicles. This position reports to the Marketing Manager.
**Main Duties and Responsibilities include:**
+ Collaborate and deliver in developing positioning, marketing strategy, strategic briefs, and marketing plans for LYRIQ, LYRIQ-V and XT5
+ Leverage marketing information, segment trends and competitive facing material to uncover key consumer insights, competitive opportunities and execute on the insights.
+ Lead the development of monthly go-to-market plan recommendations including sales forecast, competitive/market intelligence, product mix, and incentive requirements in the Sales/Marketing/Scheduling (SMS) process.
+ Ensure all consumer communications, dealer communications, press releases, dealer order guides, etc. are messaged effectively and include correct information.
+ For mid-cycle and new major product launches, develop comprehensive launch plan with strong communication with Communications (internal and external), Product and Advertising teams.
+ Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions.
+ Collaborate with supply chain, scheduling, and order fulfillment teams to understand, anticipate, and drive creative resolution to production and forecasting issues.
+ Interface with the research community to develop and leverage insights for current and future product with leadership reporting for awareness and strategic decision making.
+ Participate in trade-off decisions/conflict resolution between Centers of Expertise (Brands, Product, Finance, Nameplates)
+ Develop communications message based on critical product attributes and market trends to provide foundation for consumer, dealer, wholesale, and media messages.
+ Develop content for product training as the SME of the vehicle including field training guides, Trailering resources, and dealer-facing training.
+ Analyze data with cross-functional communications to Sales Ops, Regional Teams and Finance on incentive strategy and execution.
+ Support the marketing vehicle fleet operations as necessary and provide support for cross-functional pattern ordering.
+ Act as a resource to the Field teams by developing clear and consistent communications including brand updates, recommended ordering configurations, and constraints.
+ Leverage strong Data & Analytical skills to develop recommendations and POVs for current and future vehicle product.
+ Implement innovative strategies to elevate the customer experience, to achieve brand goals.
+ Provide direction on creative work in terms of scope, key messages, and customer target; all within the context of the Cadillac umbrella positioning.
**Requirements:**
+ Bachelor's degree required
+ 5+ years of product marketing or marketing COE functional experience
+ Proven working experience in project management
**Skills and Abilities:**
+ Ability to work well in a complex team environment
+ Ability to work effectively with others
+ Ability to effectively manage multiple assignments and prioritization to meet deadlines
+ Ability to synthesize data into critical information
+ Ability to make/recognize effective trade-off decisions that balance multiple considerations
+ Excellent oral and written communications skills
+ Highly developed presentation skills both in the development and delivery of presentation
+ Proven ability to use complex data to form in-depth analytical insights
+ High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint
+ Ability to travel, 10-15% Domestically
**Preferred qualifications;**
+ Diverse marketing experiences preferred. Packaging, positioning, research, and pricing experience a bonus
+ Dealer contact preferred
\#LI-MO1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
This job may be eligible for relocation benefits.
**About GM**
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
**Benefits Overview**
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* .
**Non-Discrimination and Equal Employment Opportunities (U.S.)**
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* .
**Accommodations**
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
**Our Company (**************************************************
**Our Culture**
**How we hire (************************************************
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
Explore our global locations (********************************************
We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more.
Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest.
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Marketing Analytics Manager
Marketing manager job in Detroit, MI
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.