Marketing manager jobs in Mission Viejo, CA - 879 jobs
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Marketing Manager
Confidential Re Company 4.2
Marketing manager job in Irvine, CA
MarketingManager - Commercial Real Estate
Employment Type: Full-Time | Non-Exempt
A leading commercial real estate organization is seeking an experienced MarketingManager to support its growing portfolio of retail and mixed-use assets. This role plays a key part in shaping property-level and portfolio-wide marketing strategy, driving leasing velocity, and enhancing market visibility across Southern California and beyond.
The ideal candidate brings a strong understanding of commercial real estate, strategic marketing execution, and cross-functional collaboration. This position partners closely with leasing, asset management, and executive leadership to ensure marketing initiatives are aligned with business objectives and deliver measurable results.
This opportunity is well-suited for a strategic, execution-oriented marketing professional who thrives in a fast-paced, ownership-driven environment.
The Opportunity
The MarketingManager will support the strategic planning and execution of marketing initiatives across a portfolio of commercial real estate assets. This role works closely with leadership, leasing, asset management, and operations teams to ensure marketing efforts align with business objectives, enhance asset visibility, and support leasing performance.
This position requires strong organizational discipline, sound judgment, and the ability to manage multiple priorities in a fast-paced environment. The role plays a meaningful part in supporting portfolio performance, brand consistency, and market engagement through thoughtful execution and cross-functional collaboration.
Key Responsibilities
Develop and execute marketing initiatives that support leasing activity and asset-level performance
Coordinate marketing efforts across multiple properties and business lines
Create and maintain marketing materials including presentations, offering materials, digital assets, and property collateral
Support listing accuracy and visibility across major commercial real estate platforms
Partner with leasing and asset management teams to align messaging, positioning, and timing
Coordinate with external vendors including designers, photographers, printers, and digital partners
Support branding efforts and ensure consistency across all materials and platforms
Track marketing performance metrics and provide insight to support decision-making
Maintain organized digital records, templates, and marketing assets
Assist with project timelines, approvals, and execution across concurrent initiatives
Support leadership with reporting, presentations, and special projects as needed
Qualifications
Required
5+ years of marketing experience, preferably within commercial real estate or a professional services environment
Strong organizational, project management, and prioritization skills
Ability to manage multiple projects while maintaining accuracy and consistency
Proficiency with digital tools, marketing platforms, and standard business software
Preferred
Experience supporting multi-property or multi-entity portfolios
Familiarity with commercial real estate marketing platforms (e.g., CoStar, CREXi, LoopNet)
Experience collaborating with leasing, asset management, or operations teams
What We're Looking For
Highly organized and detail-oriented
Calm, reliable, and process-driven
Professional communicator with strong written and verbal skills
Able to manage confidential information with discretion
Comfortable working independently while supporting cross-functional teams
Work Environment
On-site role based in Orange County, California
Standard business hours with flexibility based on project needs
Collaborative, fast-paced professional environment
$99k-148k yearly est. 1d ago
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Marketing Specialist
Nurlinks Capital
Marketing manager job in Irvine, CA
About the Role
We are seeking a proactive and detail-oriented Marketing Specialist to support and execute marketing initiatives across multiple channels. This role focuses on content creation, digital marketing, project coordination, and event marketing, with an emphasis on promoting real estate properties and brand initiatives.
Key Responsibilities
Marketing & Channel Management
Support the execution of marketing strategies and campaigns across various platforms
Manage and maintain marketing channels, including social media platforms (Red Note, Instagram, LinkedIn, YouTube, WeChat, TikTok, etc.), email marketing, and events
Monitor and evaluate the effectiveness of marketing campaigns and recommend improvements
Content Creation & Creative Support
Plan, create, and managemarketing content for real estate properties and events
Conduct photo and video shooting and editing for digital marketing and promotional use
Ability to operate camera-equipped drones for aerial photography and videography; FAA Part 107 certification is a plus.
Support team members with graphic design and content creation to ensure brand consistency
Project Coordination & Execution
Manage and coordinate daily marketing projects, tasks, and transactions
Coordinate and manage project details, timelines, and deliverables from start to completion
Distribute important information and updates to internal teams to ensure alignment
Events & Marketing Support
Prepare event-related marketing materials and post-event content
Requirements
Preferred Qualifications
Chinese (Mandarin) speaking is preferred
Bachelor's degree in Business Administration, Marketing, Graphic Design, Art, Real Estate, or a related field (preferred)
Skills & Competencies
Strong organizational and time management skills
Ability to multitask and prioritize tasks effectively in a fast-paced environment
High attention to detail with strong problem-solving abilities
Strong communication and coordination skills
This role is available on a contractor, full-time, or part-time basis.
$42k-69k yearly est. 1d ago
Marketing Manager
GS2 | B Corp™
Marketing manager job in Redondo Beach, CA
Partnerships and Digital MarketingManager
Are you interested in taking ownership of the West Coast marketing strategy with full autonomy to deliver?
Do you have a passion for brand building high-growth, mission-driven scale ups who are positively disrupting?
Are you ready to join a Sequoia-backed business with ambitious growth plans and $60M in fresh Series C funding?
If so, look no further...
A rare and high-impact position has arisen for a Partnerships and Digital MarketingManager to join Upway, a fast-scaling leader in the circular economy focused on making electric mobility affordable and sustainable.
Reporting to the Head of Marketing, you will be the driving force behind Upway's regional presence, managing everything from localized brand awareness to high-performance customer acquisition strategies.
Why the Partnerships and Digital MarketingManager position is something you should apply for:
Local Marketing & Brand Building: Own and execute California-specific marketing initiatives aligned with national strategy, building Upway into a locally relevant and recognizable brand across CA.
Partnerships: Experience building tangible online partnerships that drive value and revenue. These partnerships will be tracked through metrics such as CPC, CAC and ROAS.
Rapid Career Trajectory: As a key hire in a venture-backed, expanding organization, you will have significant influence over how the brand scales across new territories.
Collaborative Innovation: You will work closely with cross-functional teams, including Operations, Supply Chain, and Global Marketing, to ensure a seamless customer journey.
The successful Partnerships and Digital MarketingManager will:
Bring a proven track record in regional marketing or brand management, ideally with proven success in driving demand in a consumer-focused environment.
Possess a data-driven mindset, comfortable using analytics to measure campaign ROI and optimize marketing spend across multiple channels.
Demonstrate exceptional communication skills, with the ability to adapt global brand messaging to resonate with diverse local audiences.
Show a high degree of personal resilience and flexibility, thriving in the "fast-paced" and "dynamic" nature of a startup environment.
In return the successful individual will receive an attractive compensation package consisting:
Competitive base salary reflecting the seniority of the role
Performance-based bonus / Short-Term Incentive Plan (STIP)
Generous annual leave allowance plus a Christmas closure period
Comprehensive private healthcare
Plus much more
If this could be of interest, please apply now through our retained partners and ESG / sustainability executive search organisation GS2 Partnership, or reach out to Tyler at *************************
$88k-140k yearly est. 1d ago
Senior Director Marketing Cameron Putters I Titleist
Acushnet Company 4.6
Marketing manager job in San Marcos, CA
Senior Director Marketing Cameron Putters I Titleist page is loaded## Senior Director Marketing Cameron Putters I Titleistlocations: San Marcos, California, United States of Americatime type: Full timeposted on: Posted 2 Days Agojob requisition id: Req#100420**Where Performance Meets Purpose**Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose.# **What You Will Be Doing**Lead the global marketing vision for Scotty Cameron Putters, driving brand strategy, product positioning, and consumer engagement across key markets including Japan, Korea, UK, and the US. This role oversees all marketing channels, digital platforms, and launch planning, ensuring premium brand representation and deep golfer connection. You'll collaborate cross-functionally to deliver world-class retail experiences, manage online operations, and guide a high-performing team. If you're a strategic leader with a passion for golf and brand excellence, this is your opportunity to shape the future of an iconic name.**What You Bring*** Bachelor's degree in marketing, Product Management, or Communications required* MBA or master's degree preferred* 15+ years in Marketing with proven leadership* Golf industry experience strongly preferred* Expertise in brand management, business planning, merchandising, promotion, and communications* 5+ years in digital marketing: website development, content, ecommerce, and team management* 5+ years in people management: hiring, performance, development, and conflict resolution* Up to 40% domestic and international travel* Valid passport and ability to travel internationally required* Deep understanding and passion for golf equipment* Strong cross-functional collaboration and alignment skills* Creative with strong visual, writing, and presentation abilities* Data-driven with a focus on executional excellence* Experience with Legal, Regulatory, and Global teams a plus* High motivation, time management, and continuous improvement mindset**Our Commitment to You**At Acushnet Company, we are committed to helping our associates thrive both personally and professionally. From the start, you and your family, including domestic partners, will benefit from a comprehensive suite of health and well-being programs. Enjoy the advantages of paid time off, an onsite fitness center, acupuncture, physical therapy, wellness coaches, and more. Our financial benefits are designed to secure your future, offering a 401k with company match, health savings accounts, and flexible spending accounts. Additionally, you'll enjoy perks like pet insurance, legal planning, education assistance, and exclusive access to our Associate Store. At Acushnet Company, your performance has purpose, and we're here to support you every step of the way.Pay Range: $197,005.00-$256,148.00Join us at Acushnet Company and be part of a team that values excellence and innovation.**Interview Preparation Questions****EEO and Additional Statements*** Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Veteran/Disabled.* Acushnet Company respects the intellectual property and confidential information of third parties. Our policy is that no employee or applicant shall disclose confidential information of a third party to Acushnet Company. Accordingly, please do not include any confidential information of a current or previous employer on your resume or any other materials you provide to us.* Acushnet Company participates is E-Verify. Please click for more details.**WHERE PERFORMANCE MEETS PURPOSE**The history of Acushnet Company is tightly woven in the game of golf. From the beginning, we've been unwavering in our purpose to enrich the experience of dedicated golfers through superior product performance, technological innovation, unmatched quality, and exceptional service. Our dedicated associates bring their unique experiences and perspectives and are united by a common purpose.Our team takes great pride in their work, living by the credo: ‘Autograph your work with excellence.' This commitment to excellence, along with the passion and dedication of our associates, has earned us our position as leaders in every category in which we compete. Our strong culture, driven by our core values, continues to drive our success.Home to leading golf brands and products - including Titleist, the #1 ball in golf, and FootJoy, the #1 shoe and glove in golf, we honor our rich history while staying focused on the future. We embrace our role as “bridge builders” and are committed to leaving our brands, communities, and the game of golf in a better place. Our drive to innovate is purposeful, ensuring our future is as strong as our position leading the golf industry.
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$197k-256.1k yearly 4d ago
Head of Marketing, APAC & Korea - Growth Leader
LGBT Great
Marketing manager job in Newport Beach, CA
A global investment management firm is seeking a Senior Vice President of Marketing to lead regional marketing efforts across Asia, including Singapore, Hong Kong, and South Korea. The role requires a leader with over 15 years of marketing experience in asset management, proven capabilities in stakeholder partnership, and proficiency in English and preferably Chinese. This position is pivotal in driving strategies to enhance brand leadership and client engagement within a complex, multi-channel environment.
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$121k-197k yearly est. 4d ago
Senior Director Marketing Cameron Putters I Titleist
Titleist
Marketing manager job in San Marcos, CA
Senior Director Marketing Cameron Putters I Titleist page is loaded## Senior Director Marketing Cameron Putters I Titleistlocations: San Marcos, California, United States of Americatime type: Full timeposted on: Posted 2 Days Agojob requisition id: Req#100420**Where Performance Meets Purpose**Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose.# **What You Will Be Doing**Lead the global marketing vision for Scotty Cameron Putters, driving brand strategy, product positioning, and consumer engagement across key markets including Japan, Korea, UK, and the US. This role oversees all marketing channels, digital platforms, and launch planning, ensuring premium brand representation and deep golfer connection. You'll collaborate cross-functionally to deliver world-class retail experiences, manage online operations, and guide a high-performing team. If you're a strategic leader with a passion for golf and brand excellence, this is your opportunity to shape the future of an iconic name.**What You Bring*** Bachelor's degree in marketing, Product Management, or Communications required* MBA or master's degree preferred* 15+ years in Marketing with proven leadership* Golf industry experience strongly preferred* Expertise in brand management, business planning, merchandising, promotion, and communications* 5+ years in digital marketing: website development, content, ecommerce, and team management* 5+ years in people management: hiring, performance, development, and conflict resolution* Up to 40% domestic and international travel* Valid passport and ability to travel internationally required* Deep understanding and passion for golf equipment* Strong cross-functional collaboration and alignment skills* Creative with strong visual, writing, and presentation abilities* Data-driven with a focus on executional excellence* Experience with Legal, Regulatory, and Global teams a plus* High motivation, time management, and continuous improvement mindset**Our Commitment to You**At Acushnet Company, we are committed to helping our associates thrive both personally and professionally. From the start, you and your family, including domestic partners, will benefit from a comprehensive suite of health and well-being programs. Enjoy the advantages of paid time off, an onsite fitness center, acupuncture, physical therapy, wellness coaches, and more. Our financial benefits are designed to secure your future, offering a 401k with company match, health savings accounts, and flexible spending accounts. Additionally, you'll enjoy perks like pet insurance, legal planning, education assistance, and exclusive access to our Associate Store. At Acushnet Company, your performance has purpose, and we're here to support you every step of the way.Pay Range: $197,005.00-$256,148.00Join us at Acushnet Company and be part of a team that values excellence and innovation.**Interview Preparation Questions****EEO and Additional Statements*** Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Veteran/Disabled.* Acushnet Company respects the intellectual property and confidential information of third parties. Our policy is that no employee or applicant shall disclose confidential information of a third party to Acushnet Company. Accordingly, please do not include any confidential information of a current or previous employer on your resume or any other materials you provide to us.* Acushnet Company participates is E-Verify. Please click for more details.**WHERE PERFORMANCE MEETS PURPOSE**The history of Acushnet Company is tightly woven in the game of golf. From the beginning, we've been unwavering in our purpose to enrich the experience of dedicated golfers through superior product performance, technological innovation, unmatched quality, and exceptional service. Our dedicated associates bring their unique experiences and perspectives and are united by a common purpose.Our team takes great pride in their work, living by the credo: ‘Autograph your work with excellence.' This commitment to excellence, along with the passion and dedication of our associates, has earned us our position as leaders in every category in which we compete. Our strong culture, driven by our core values, continues to drive our success.Home to leading golf brands and products - including Titleist, the #1 ball in golf, and FootJoy, the #1 shoe and glove in golf, we honor our rich history while staying focused on the future. We embrace our role as “bridge builders” and are committed to leaving our brands, communities, and the game of golf in a better place. Our drive to innovate is purposeful, ensuring our future is as strong as our position leading the golf industry.
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$197k-256.1k yearly 4d ago
Senior Director Marketing Cameron Putters I Titleist
Twice 3.6
Marketing manager job in San Marcos, CA
Where Performance Meets Purpose
Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose.
What You Will Be Doing
Lead the global marketing vision for Scotty Cameron Putters, driving brand strategy, product positioning, and consumer engagement across key markets including Japan, Korea, UK, and the US. This role oversees all marketing channels, digital platforms, and launch planning, ensuring premium brand representation and deep golfer connection. You70ll collaborate cross-functionally to deliver world-class retail experiences, manage online operations, and guide a high-performing team. If you70re a strategic leader with a passion for golf and brand excellence, this is your opportunity to shape the future of an iconic name.
What You Bring
BachelorS degree in marketing, Product Management, or Communications required
MBA or masters degree preferred
15+ years in Marketing with proven leadership
Golf industry experience strongly preferred
Expertise in brand management, business planning, merchandising, promotion, and communications
5+ years in digital marketing: website development, content, ecommerce, and team management
5+ years in people management: hiring, performance, development, and conflict resolution
Up to 40% domestic and international travel
Valid passport and ability to travel internationally required
Deep understanding and passion for golf equipment
Strong cross-functional collaboration and alignment skills
Creative with strong visual, writing, and presentation abilities
Data-driven with a focus on executional excellence
Experience with Legal, Regulatory, and Global teams a plus
High motivation, time management, and continuous improvement mindset
Our Commitment to You
At Acushnet Company, we are committed to helping our associates thrive both personally and professionally. From the start, you and your family, including domestic partners, will benefit from a comprehensive suite of health and well-being programs. Enjoy the advantages of paid time off, an onsite fitness center, acupuncture, physical therapy, wellness coaches, and more.
Our financial benefits are designed to secure your future, offering a 401k with company match, health savings accounts, and flexible spending accounts.
Additionally, you\u2019ll enjoy perks like pet insurance, legal planning, education assistance, and exclusive access to our Associate Store. At Acushnet Company, your performance has purpose, and we\u2019re here to support you every step of the way.
Pay Range: $197,005.00-$256,148.00
Ready to Make an Impact?
Join us at Acushnet Company and be part of a team that values excellence and innovation.
Interview Preparation Questions
How would you approach developing a global marketing strategy for Scotty Cameron Putters that resonates across key markets like Japan, Korea, the UK, and the US, while maintaining brand consistency and premium positioning?
Can you share an example of how you\u2019ve led a digital marketing initiative a0including website, ecommerce, and content strategy 0that significantly enhanced consumer engagement and brand loyalty?
EEO and Additional Statements
Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Veteran/Disabled.
Acushnet Company respects the intellectual property and confidential information of third parties. Our policy is that no employee or applicant shall disclose confidential information of a third party to Acushnet Company. Accordingly, please do not include any confidential information of a current or previous employer on your resume or any other materials you provide to us.
Acushnet Company participates is E-Verify. Please click here for more details.
Privacy Notice link
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$197k-256.1k yearly 1d ago
Senior Product Marketing Manager, FinTech & Title Solutions
First American Financial Corp 4.7
Marketing manager job in Santa Ana, CA
A leading financial services firm in California is searching for a Senior Product MarketingManager to drive product adoption within the title and escrow industry. This role will be responsible for developing go-to-market strategies, creating marketing collateral, and ensuring client enablement while working closely with various teams. Ideal candidates should have over 5 years of product marketing experience and a Bachelor's degree in a related field. The estimated pay range for this position is $126,100 to $168,125 annually.
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Job Title: Senior Associate, Marketing Strategy & Client Services
Company: MatrixPoint / USIM
Salary: $80K - $100K Base
About Us: MatrixPoint is a leading consulting firm specializing in accelerating brand velocity to drive growth, enhance operational efficiency, and optimize business performance. Our team of experienced consultants provide tailored solutions to better enable our clients to achieve their strategic objectives and stay ahead in today's competitive market. Core strategic consulting services include Marketing and Media Efficiency, Advanced Technologies (e.g., AI and ML), Data Privacy Compliance, and Analytics.
Position Overview: As a Sr. Associate, you will play a pivotal role in overseeing the successful execution of consulting projects from initiation to completion. You will be responsible for working with clients and stakeholders, managing timelines and ensuring that projects are delivered within scope, on time, and within budget. This role requires strong leadership, communication, and organizational skills, as well as the ability to navigate complex consulting engagements.
Key Responsibilities:
Project Management, Planning and Execution:
Develop comprehensive project plans outlining scope, objectives, deliverables, timelines, and resources required.
Coordinate with cross-functional teams to ensure alignment on project goals and objectives.
Monitor project progress, identify risks, and implement mitigation strategies to keep projects on track.
Stakeholder Management:
Serve as the primary point of contact for clients, managing expectations and providing regular updates on project status.
Facilitate meetings with stakeholders to gather requirements, provide progress reports, and address any issues or concerns.
Build and maintain strong relationships with clients, fostering trust and collaboration throughout the project lifecycle.
Resource Allocation and Management:
Allocate resources effectively to meet project requirements, balancing workload and skill sets within the team.
Collaborate with resource managers to identify staffing needs and secure necessary resources for project success.
Provide guidance and support to team members, fostering a collaborative and high-performing work environment.
Quality Assurance and Risk Management:
Conduct regular quality assurance reviews to ensure that deliverables meet project requirements and client expectations.
Identify and assess project risks, developing risk mitigation plans to address potential issues proactively.
Monitor project finances, tracking expenses and managing budgets to ensure profitability and cost-effectiveness.
Continuous Improvement:
Identify opportunities for process improvement and efficiency gains within the project management framework.
Capture lessons learned from completed projects, incorporating feedback to enhance future project delivery.
Stay abreast of industry best practices and emerging trends in consulting project management, applying new knowledge to improve project outcomes.
Qualifications:
Bachelor's degree in Business Administration, Management, or a related field;
5+ years of experience in marketing strategy, media, or project management roles.
Proven experience preferably in a consulting or professional services environment.
Excellent leadership, communication, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
Demonstrated ability to manage multiple projects simultaneously, prioritize tasks, and adapt to changing priorities in a fast-paced environment.
$80k-100k yearly 3d ago
Web Marketing Analyst
Us Tech Solutions 4.4
Marketing manager job in Irvine, CA
Media and Web Data Analyst
We are seeking a highly analytical and detail-oriented Media & Website Contract Analyst to join our team.
The ideal candidate will have 4-6 years of experience in analyzing website, email, and media performance data, preferably within the pharmaceutical industry.
You will play a critical role in compiling, interpreting, and integrating performance metrics into comprehensive marketing presentations and analytics reports.
Working closely with media specialists, search, and social teams, you will provide actionable insights and recommendations to enhance marketing efforts targeting healthcare professionals with smaller emphasis on patients.
Responsibilities:
Collect, compile, and analyze data from digital media campaigns including banners, email, and other channels to bring structure and prioritization to a broad set of data
Analyze and interpret website traffic and user behavior using tools such as Google Analytics and Adobe Analytics.
Develop and deliver data-driven marketing presentations, providing insights, trends, and actionable recommendations between media performance data and website interactions against strategic marketing goals
Collaborate with media, search, and social teams to produce integrated performance reports.
Identify opportunities for optimization across digital channels
Clearly communicate complex findings to both technical and non-technical audiences.
Stay current with digital marketing KPIs and implications of emerging technologies when providing clients insight in their marketing efforts
Effectively communicate results through compelling visuals and easy-to-track insights and recommendations
Transform and submit performance data to internal databases using Tableau Prep Builder
Coordinate with stakeholders to secure creative, create tagged URLs, and hand off display banner placements to vendors for deployment with Campaign Manager 360
Qualifications:
Bachelor's degree in marketing, analytics, business, or a related field.
4-6 years of relevant experience; pharmaceutical industry experience preferred.
Proficiency with Google Analytics, Adobe Analytics, Tableau, and Google Campaign Manager 360.
Strong analytical and data interpretation skills.
Experience integrating web and email data into strategic marketing presentations.
Excellent presentation, communication, and client service skills. We are trusted advisors for our clients and collaborate widely across and outside our organization.
A positive and friendly attitude
Ability to collaborate cross-functionally with clients, account services, subject matter experts such as search and social, and other teams in an agency environment.
Demonstrated the ability to work independently, adapt to changing project priorities and evolving situations, and is self-motivated to drive projects to successful completion
Additional skills (not required):
Experience with UX, SEO, Tableau, and dashboard development.
Familiarity with data visualization and reporting best practices.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ************************
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Jon ID 26-01735
Recruiter- ***************************
$53k-79k yearly est. 1d ago
Director of Marketing
Wonderfold
Marketing manager job in Baldwin Park, CA
As the Director of Marketing, you will spearhead the strategy and execution of marketing initiatives that fuel brand growth, deepen customer connection, and deliver business results in a direct-to-consumer environment. You'll lead and develop the full suite of marketing functions-including brand, digital, content, performance marketing, and consumer insights-by guiding a high-performing team of 4-5 direct reports. Your role is to align every campaign and program with broader company objectives and long-term vision, while nurturing collaboration and professional growth throughout the department.
The ideal candidate is a strategic thinker and results-driven leader with a deep understanding of consumer behavior, data-driven decision making, and cross-functional collaboration.
This role requires strong business acumen, strong executive presence, creative leadership and operational discipline to drive consistent execution and long-term brand equity.
Essential Functions/Responsibilities:
1. Brand Strategy & Management
Develop and oversee the brand strategy, ensuring consistent and differentiated positioning across all channels
Lead brand architecture, messaging, and go-to-market planning for existing and new product lines
Identify growth opportunities based on consumer insights, category trends, and competitive analysis
Oversee brand guidelines and ensure alignment across all customer-facing content and communication
2. Direct-to-Consumer Growth & Performance Marketing
Lead the strategy and execution of customer acquisition and retention across digital channels including paid media, search, email/SMS, and website optimization
Partner with internal and external teams to execute high-performing, full-funnel marketing campaigns
Oversee budget allocation, KPI setting, and reporting for all D2C initiatives
Ensure seamless integration of marketing efforts with eCommerce operations, customer experience, and product teams
3. Analytics, Insights & Reporting
Build and maintain dashboards and performance reporting across marketing activities
Leverage data to inform decisions on campaign performance, customer segmentation, LTV, CAC, and attribution modeling
Provide leadership with regular updates on marketing performance, budget pacing, and forward-looking forecasts
Use both quantitative and qualitative insights to inform ongoing brand and growth strategy
4. Team Leadership & Cross-Functional Collaboration
Build, lead, and mentor a high-performing marketing team across brand, digital, and content functions
Manage agency partners and vendors to ensure strategic alignment and operational excellence
Collaborate with the executive team on business planning, brand development, and cross-functional initiatives
Promote a culture of accountability, innovation, and results within the marketing organization
5. Creative Development & Content Oversight
Guide the creative and content strategy across all customer-facing channels, including digital, social, video etc.
Oversee campaign development from brief through execution, ensuring alignment with brand strategy and business objectives
Support influencer, ambassador, and community engagement strategies that drive awareness and brand loyalty
Ensure high standards of creative excellence, brand consistency, and customer resonance
Education and Experience:
Bachelor's degree in Marketing, Communications, Business, or a related field (MBA preferred).
7-10 years of progressive marketing experience, CPG brand management preferred and demonstrated success in D2C marketing
Experienced in coaching and leading teams
Proven ability to lead and scale marketing functions in a growth-stage or omni-channel consumer business
Deep understanding of performance marketing, customer journey optimization, and marketing analytics
Experience managing cross-functional teams, external agencies, and complex marketing programs
Strong commercial acumen, communication skills, and executive presence
$95k-168k yearly est. 4d ago
Senior Manager Performance Marketing
Oved Group 4.1
Marketing manager job in Costa Mesa, CA
Who We Are
o5 group is an industry leader in global fashion & apparel design with 40+ years of success across wholesale, e-comm, and marketplace. We are privately held, HQ in NYC with brand offices in CA - a dynamic portfolio of global brands committed to operational excellence in design, product development, production, sourcing, distribution & logistics. With category expertise in full-collection menswear, womenswear, childrenswear, infant toddler; we specialize in denim, outerwear, activewear, loungewear/sleepwear, trusted by top retailers.
About the Role
The Senior Manager of Performance Marketing reports directly to the Senior Director of Digital Marketing and owns the strategy, execution, and optimization of all performance-driven marketing channels for the DTC business. This role is responsible for driving customer acquisition, revenue growth, and marketing efficiency across paid search, paid social, affiliate marketing, and emerging performance channels.
As a key growth leader, this role manages the full conversion funnel-from prospecting through retention-while partnering closely with Ecommerce, Creative, Analytics, and Merchandising teams to scale demand profitably. The ideal candidate is a data-driven operator with strong business acumen and a proven track record of growing DTC performance programs.
How You'll Contribute
Own end-to-end performance marketing strategy for the DTC channel, with accountability for revenue, CAC, ROAS, and LTV.
Lead annual and quarterly paid media planning, including budget ownership, forecasting, and efficiency benchmarks.
Develop full-funnel acquisition strategies balancing scale and profitability across prospecting, retargeting, and retention.
Establish and manage testing roadmaps across audiences, creative, offers, and landing pages to improve performance.
Oversee and optimize paid media campaigns across paid search, paid social, affiliate marketing, and other performance channels.
Ensure campaigns are executed accurately, on time, and within budget, with a strong focus on ROI and incrementality.
Monitor performance daily and adjust bids, budgets, targeting, and creative to maximize efficiency and revenue impact.
Expand and scale new channels and platforms such as TikTok, YouTube, retail media, and emerging social platforms.
Collaborate with Creative and Brand teams to develop high-performing ad creative aligned with brand standards.
Partner with CRM, lifecycle, and retention teams to align paid acquisition with owned channels including email, SMS, and loyalty.
Provide performance insights and recommendations to senior leadership to inform broader DTC growth strategies.
Identify new performance opportunities, emerging platforms, and audience strategies to unlock incremental growth.
Champion a culture of experimentation, learning, and continuous optimization.
What You Bring to the Team
Bachelor's degree in Marketing, Business, or related field preferred.
6+ years of experience in performance marketing within a DTC or ecommerce environment.
Proven success managing large paid media budgets and driving profitable DTC growth.
Experience in apparel, lifestyle, multi-brand, multi-gender brands is a strong plus.
Experience managing agencies and mentoring team members preferred.
Deep expertise in paid search, paid social, and affiliate marketing, with strong understanding of DTC metrics and attribution.
Advanced analytical skills with hands-on experience in Google Analytics, Google Ads, Meta Ads Manager, TikTok Ads, and related platforms.
Strong business and financial acumen with ability to connect marketing performance to revenue and profitability.
Excellent communication skills, including experience presenting to senior stakeholders.
Why Join o5 group
Medical, Dental, and Vision coverage.
401(k) + company-paid life insurance.
Paid Time Off (PTO) + company holidays.
Commuter benefits.
Hybrid/flexible schedule.
Family-oriented culture.
Responsibility & Sustainability - at o5 group this spans economic, social, and environmental impact.
$116k-152k yearly est. 5d ago
Creative Graphic Design & Marketing Associate
Nakedmd, Inc.
Marketing manager job in Newport Beach, CA
A forward-thinking wellness arts company in Newport Beach seeks a Graphic Design/Marketing Associate. Join a dynamic team to support marketing campaigns and create compelling visual content. Ideal candidates will have skills in photography, graphic design, and social media management. This role offers opportunities for growth and collaboration on innovative projects that redefine beauty and wellness.
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$44k-69k yearly est. 1d ago
Graphic Design/Marketing Associate
Nakedmd
Marketing manager job in Newport Beach, CA
NakedMD is on the lookout for a Graphic Design/Marketing Associate to join our dynamic team. This is an exciting opportunity for an innovative individual with a passion for aesthetics, wellness, and visual storytelling. You will work closely with our marketing and creative teams to support the development of visually compelling content and engaging campaigns that resonate with our audience. The ideal candidate will have foundational knowledge and experience in photography/videography, video/photo editing, graphic design and social media management. The Graphic Design/Marketing Associate will play a key role in bringing our brand vision to life through creative projects that embody our philosophy of redefining beauty.
Support the creative team in brainstorming and executing marketing campaigns.
Assist with content creation, including graphics, videos, and social media posts.
Organize and maintain digital assets and image libraries.
Conduct market research to inform creative strategies.
Collaborate with cross-functional teams to ensure cohesive brand messaging.
Proven experience or portfolio in graphic design, digital marketing, or a related field.
Strong skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, Davinci Resolve and other design/editing software.
Knowledge of social media platforms and trends.
Excellent communication and organizational skills.
A creative mindset with attention to detail and a passion for aesthetics and wellness.
At NakedMD, we believe in fostering an environment of growth and innovation. Joining our team means becoming part of a forward-thinking company with endless opportunities for professional development. As we continue to redefine beauty and wellness, you'll have the chance to contribute to groundbreaking projects, collaborate with a passionate team, and grow alongside a brand that's shaping the future of the industry. With our commitment to creativity and excellence, a position at NakedMD opens doors to new challenges, skills, and exciting career advancements.
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$44k-69k yearly est. 2d ago
Product Marketing Manager
Cooler Master
Marketing manager job in Industry, CA
About Cooler Master is a global PC hardware brand with 30 years of innovation in cooling, cases, systems, and performance technology. North America is one of our most strategic regions and plays a major role in influencing global direction, product positioning, and market adoption. Our team operates fast, collaborates openly, and expects strong ownership.
This role is for someone who wants to shape how our products are understood, launched, and adopted in the US and Canada. You will work closely with global product teams, regional sales, PR, social, and technical marketing to turn technology into clear value for end users. You will help define product stories for NA and work across every stage of the launch cycle.
Role Summary
The Product MarketingManager for CMNA is responsible for translating product capabilities into clear reasons to believe for the North America market. This includes regional positioning, go-to-market planning, launch readiness, competitive analysis, product messaging, and campaign alignment with global counterparts.
This role requires someone who can work independently, manage cross-functional alignment, and bring clarity to a fast-moving environment.
Responsibilities
Key Responsibilities
1. Product Positioning and Messaging
Translate global product direction into NA-focused messaging that matches regional user behavior and market dynamics
Build product briefs, value propositions, talking points, and competitive stories
Align with PR, Technical Marketing, Digital, and Sales to ensure consistent narrative
2. Go-to-Market Ownership
Drive NA launch readiness for cases, cooling, peripherals, and systems
Build launch plans for regional campaigns including retail, digital, social, community, and PR
Ensure sales, channel partners, and internal teams have the right assets and messaging
3. Competitive and Market Analysis
Track category trends across key competitors (Corsair, NZXT, Razer, HyperX, Thermaltake, Noctua, Logitech)
Identify market gaps, pricing sensitivity, product opportunities, and feature expectations
Provide clear weekly or monthly insights to support sales and product decisions
4. Sales and Channel Support
Partner with CFT to create channel-ready product decks, sell-in materials, retail messaging, and A+ content
Support Amazon, Newegg, Best Buy, Micro Center, B&H with product claims, visuals, and positioning
Help optimize product page content, feature callouts, and consumer-facing descriptions
5. Cross-Functional Execution
Work with Global PM to gather product data, specs, and roadmaps
Coordinate with Technical Marketing to validate claims and build reviewer guides
Align with PR on product briefings and local media priorities
Collaborate with Social and Community teams to create story-driven content
6. Internal Leadership and Process
Drive clarity in cross-team communication and campaign alignment
Manage NA launch calendars and ensure deliverables are on time
Document lessons learned and help continuously refine NA product marketing workflow
Qualifications
3-6+ years experience in product marketing, hardware, gaming, PC components, or consumer tech
Strong understanding of NA PC market, retail channels, and trends
Proven ability to build product positioning and simple narratives from complex technology
Experience with GTM planning and cross-functional execution
Comfortable working in fast-moving environments with limited instruction
Strong written communication and ability to create decks, briefs, and messaging guides
Preferred
Experience working with global teams and time-zone-distributed organizations
Familiarity with cases, cooling, PSUs, peripherals, or enthusiast PC components
Understanding of technical marketing, testing methodology, and reviewer landscape
Experience supporting Amazon or retail partners with product launch assets
Prior work with influencer, PR, or tech media teams
Cultural Fit
Self-driven and proactive. Does not wait for instructions or overly defined processes
Comfortable with ambiguity and able to create structure where none exists
Strong collaborator who communicates clearly and works well across regional and global teams
Takes ownership of problems and drives solutions to completion
$108k-153k yearly est. 1d ago
Senior Marketing Coordinator
McCarthy Building Companies, Inc. 4.8
Marketing manager job in Newport Beach, CA
We are seeking an experienced Senior Marketing Coordinator with exceptional organizational skills who will be responsible for the hands-on development of proposals, presentations and other deliverables, both in print and digital, across multiple platforms. The ideal candidate is a proactive team player who thrives in a collaborative environment. As an integral part of the team, this individual brings a positive attitude, takes initiative, and can partner with various departments to develop best-in-class marketing materials to support the overall goals of the organization. This role will be based out of our Newport Beach office.
Key Responsibilities
Coordinates the Qualification and Proposal Process
Collaborates with regional leaders, senior staff, and other marketing team members, as needed, to create, produce, and deliver proposals, presentations, and other marketing collateral in alignment with brand standards, which include:
Assisting the region with pre-sell activities and support for targeted opportunities in Nevada and Southern California
Scheduling proposal/pursuit deadlines utilizing work plans, calendars, and maintaining deadlines among business development and technical staff
Assisting business development and operations in proposal strategy development and execution
Coordinating and collecting project-specific information and developing content to meet RFP guidelines
Developing written collateral including case studies, data sheets, resumes, and market-sector brochures
Responsibility for the final proposal product: printing, binding, and delivery coordination
Provides Support for Client Facing Interviews
Assists with market research to support account management plans
Works with business development and other regional departments for interview preparation
Prepares and finalizes presentations, leave-behinds, and other materials
Provides Expertise in Marketing Tools and Graphics
Demonstrates graphic design knowledge to support the preparation of creative content (infographics, flow charts, design templates, custom signage, and digital media content)
Contributes to content development for social media channels
Assists with maintaining CRM database including maintenance of opportunities, project metrics, employees, clients, mailings, project references, and contacts
Provides Coordination Support to the Southern Pacific Region
Assists in coordinating office and regional events including conferences, golf tournaments, tradeshows, and community outreach
Assists with the production of office, region, and company-wide gatherings (Town Halls, Shareholders, and Seminars)
Provides public relations support to Marketing Director, external PR agency, and internal corporate communications department
Assists with the creation and submittal of press releases and awards highlighting McCarthy's projects and people
Assists with digital media strategy, content, and campaigns
Skills and Qualifications
Bachelor's degree in Communications, Marketing, Business or related field
5+ years of experience in the AEC marketing field, preferably preparing proposals/qualification statements and presentations
In-depth knowledge of Adobe Creative Cloud, specifically InDesign, Photoshop, Illustrator, Premier, and After Effects
Proficiency in all Microsoft Office 365 applications, including CRM Dynamics
Proficiency in using social media software for content creation and monitoring (i.e. Hootsuite, Meltwater)
Ability to write and communicate in a clear manner
Ability to develop high-quality graphic marketing materials with strong attention to detail
Ability to perform multiple marketing efforts against rapid and frequent deadline
Exceptional organizational, time management, and project management skills
Experience working independently as well as within cross-functional teams in a collaborative environment
McCarthy Building Companies is proud to be an equal opportunity and affirmative action employer regardless of race, color, gender, age, sexual orientation, gender identity, gender expression, religious beliefs, marital status, genetic information, national origin, disability, protected veteran status, or any other basis protected by federal, state, or local law.
For Southern California locations only, the salary range for this position is: $90,000-120,000. This does not include possible bonus and other benefits which can impact total compensation. Compensation offered may vary based on work location, experience, qualifications, specialty, training, and market and business considerations, among other factors.
$90k-120k yearly 4d ago
Director of Training Operations & Program Marketing
Appleone Employment Services 4.3
Marketing manager job in Tustin, CA
AppleOne is partnering with a prominent trade association in Tustin to identify a Director of Training Operations & Program Marketing. This is a Direct Hire leadership position within a dedicated team of five, reporting to the Executive Director.
We are seeking a high-energy, self-starting professional to lead the development and execution of continuing education programs for industry professionals and contractors. This role requires a dynamic blend of instructional training leadership, event marketing, and operational logistics. A successful candidate will be comfortable working within a robust union environment and possess the professional presence to interact effectively with various levels of labor and management.
Industry: Trade Association / Public Administration
Job Function: Training Operations & Marketing
Employment Type: Direct Hire
Working Hours: Standard Business Hours (with flexibility for early mornings, evenings, or occasional Saturdays during events)
Workplace Type: In-office (Tustin, CA 92782)
Salary Pay/Range: $80,000.00 - $90,000.00 per year
Perks: 15% company performance-based bonus, 401(k), and comprehensive health, dental, and vision benefits.
Key Responsibilities
1. Training Operations & Seminar Leadership
Event Execution: Oversee all facets of class organization, including facility arrangements, on-site material preparation, and attendee rosters.
Cvent Management: Utilize Cvent to manage all aspects of training, attendance, and reporting to ensure highly accurate records.
On-Site Coordination: Attend all training events to ensure a successful program, serving as the lead liaison for presenters, members, and venue staff.
Instructional Quality: Maintain relationships with high-quality local and national instructors to keep the curriculum current and relevant to industry trends.
2. Program Marketing & Outreach
Attendance Growth: Drive engagement and increase seminar attendance through proactive industry marketing and strategic promotion.
Content Creation: Assist in the creation of quarterly newsletters and update the association website with relevant articles, photos, and event recaps.
Student Chapters: Serve as the liaison for student chapters, focused on attracting new talent to the industry through internships and educational placement.
3. Compliance & Committee Support
ETP Grant Administration: Manage the ETP State Grant process, maintaining rigorous training records and working with state representatives to ensure grant continuation.
Safety & Scholarship: Lead the Safety Committee by scheduling quarterly meetings and managing the annual scholarship application and interview process.
Budgetary Oversight: Assist in adhering to the annual budget and identify opportunities to optimize costs for educational programs.
Required Qualifications
Experience: 5+ years of related experience in continuing education or professional training, with at least 2 years in a management or director-level capacity.
Education: Bachelor's Degree is required.
Technical Skills: 2+ years of hands-on experience with Event Management Software (specifically Cvent) and very strong proficiency in Microsoft Office Suite.
Communication: Strong verbal and written communication skills with the ability to lead presentations and facilitate meetings.
Physical Requirements: Ability to lift and carry up to 45 pounds (using a hand cart) for event setup.
Cultural Fit: A self-starting, detail-oriented professional who thrives in a fast-paced environment and is capable of multitasking assertively.
$80k-90k yearly 4d ago
Marketing Associate
H Hendy Associates, Inc. 3.8
Marketing manager job in Newport Beach, CA
An award-winning design firm and voted OC's best place to work for consecutive years, we are a creative powerhouse of architects and designers, collaborators, and communicators-experts in the business of transforming open space into elevated, extraordinary human experiences.
We are seeking a local Marketing Associate who can work from our Newport Beach office in alignment with our hybrid schedule. This position would support our marketing, pursuits, and business development efforts across digital marketing, PR, social media, and proposal coordination. This role is ideal for a polished, proactive communicator who thrives in a fast-paced environment, enjoys collaborating across teams, and can translate project and firm expertise into clear, consistent messaging that strengthens our brand and supports growth.
Key Responsibilities:
Maintain and manage Hendy's marketing content calendar across project storytelling, firm updates, recruiting, and thought leadership.
Support proposal and pursuit efforts by coordinating deadlines, gathering content from teams, formatting packages, and ensuring brand consistency.
Assist with RFQs/RFPs and interview deliverables, including coordinating with project leaders and consultants to support pursuit needs.
Write and edit marketing copy for proposals, email communications, press materials, award submissions, and social media-ensuring accuracy and a consistent Hendy voice.
Own Hendy's social media presence by planning content, creating posts, scheduling publishing, monitoring engagement, and responding as appropriate.
Maintain and update the Hendy website with current projects, news, team updates, and service offerings; support basic SEO best practices.
Coordinate PR activities including press releases, award submissions, editorial opportunities, and publication placements.
Partner with project teams to gather and develop content for case studies, project features, and marketing collateral (project descriptions, scope highlights, testimonials, and key data).
Coordinate project photography and documentation, including scheduling shoots, preparing shot lists, organizing images, and tracking usage permissions.
Manage relationships with vendors (photographers, graphic designers, web support, PR consultants, print vendors) including schedules, deliverables, and basic budget tracking.
Support event, sponsorship, and community outreach initiatives, including speaking opportunities and industry engagement.
Track and report marketing performance metrics across web, email, social, and PR to inform improvements and align with business goals.
Maintain organized digital asset libraries (photos, logos, templates, project sheets) with clear naming conventions and documentation standards.
Communicate progress, manage expectations, and flag risks early to keep deliverables on track in a deadline-driven environment.
Qualifications:
Strong verbal and written communication skills, with the ability to produce polished copy and professional marketing materials.
Highly organized and detail-oriented; able to proofread, quality-check, and maintain brand alignment across all outputs.
Comfortable balancing multiple priorities across marketing, pursuits, and business development in a fast-paced environment.
Demonstrated ability to collaborate cross-functionally with leadership, design teams, operations, and external partners/vendors.
Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint), including building and editing polished slide decks.
Proficiency with Adobe InDesign and Canva (or similar tools) for creating and updating branded collateral.
Working knowledge of website CMS updates and basic SEO best practices.
Experience with social media scheduling/publishing tools and platform analytics (LinkedIn, Instagram, etc.).
Experience coordinating email marketing campaigns and tracking performance metrics (Mailchimp experience a plus).
Familiarity with CRM/pipeline collaboration and maintaining accurate contact/pursuit info (Deltek Vantagepoint a plus).
Professionalism, discretion, and good judgment when handling sensitive client and business development information.
Ability to respond to email/messages within 24 hours and work effectively across hybrid schedules.
Life at Hendy
Hendy has been consistently recognized as a Best Place to Work and is proud to be an employee-owned company through our ESOP. We are committed to creating a best-in-class work environment where team members enjoy their work, feel invested in the firm's success, and maintain a healthy work-life balance. We support this through flexible hybrid work opportunities and a comprehensive benefits package, including medical, dental, vision, 401(k), life, and disability insurance.
As a part of Hendy's commitment to professional licensing growth, we offer reimbursement for certain professional licenses and associated renewals, as well as exam fees. We view our professional development programs as strategic investments for positive long-term continued success.
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$50k-61k yearly est. 4d ago
Marketing Specialist
Tang+Company 3.9
Marketing manager job in Torrance, CA
Job Type: Full-Time
Salary: $70,000-$85,000 DOE
About CanQualify
CanQualify delivers supplier management and prequalification solutions through intuitive software and exceptional customer support. We help companies streamline onboarding, reduce risk, strengthen compliance, and improve communication with their supplier networks. As we continue to grow, we're searching for a Marketing Specialist who can elevate our brand, generate demand, and support a modern multi-channel marketing strategy.
Position Overview
We're looking for a proactive, creative, and highly organized Marketing Specialist to join our team. In this role, you'll independently manage digital campaigns, create compelling content, support video production, and drive measurable growth across our marketing channels. If you enjoy owning projects end-to-end, balancing creative and analytical work, and contributing to a fast-moving SaaS environment, this role is for you.
What You'll Do
Campaigns & Digital Marketing
Plan, develop, and execute marketing campaigns across email, social media, paid channels, and web.
Manage and optimize advertising on platforms such as Google Ads, LinkedIn, and G2.
Build automated workflows and nurture sequences within HubSpot or similar CRMs.
Content Creation
Own the editorial calendar, including content planning, topic development, and messaging framework.
Write and produce high-quality content across formats (blogs, landing pages, email, video scripts, ads).
Assist with SEO initiatives, including keyword research and on-page optimization.
Video & Creative Production
Lead creative direction for video projects, including storyboarding, scripting, filming, and editing.
Capture simple on-site video content such as customer testimonials, event highlights, and product clips.
Analytics & Performance
Track performance of all marketing efforts using HubSpot, Google Analytics, and other tools.
Prepare regular reports, insights, and recommendations to drive continuous improvement.
Collaboration & Events
Partner with the sales team to support lead-generation goals and improve funnel performance.
Represent CanQualify at tradeshows, client visits, and industry events (travel up to 20%).
Act as the project manager for all marketing initiatives-prioritizing deadlines, resources, and strategy.
What We're Looking For
Required
3-6 years of experience in digital marketing or a related field.
Strong writing and editing skills.
Experience with HubSpot or similar marketing automation tools.
Working knowledge of Google Analytics, SEO tools, and paid media platforms.
Strong project management skills and comfort working independently.
Ability to travel occasionally for events and on-site content capture.
Preferred
Experience in B2B or SaaS marketing.
Basic video editing skills.
Familiarity with digital PR, backlinks, and reputation-building strategies.
Understanding of funnel optimization and landing page performance.
$70k-85k yearly 2d ago
Lifecycle Marketing Specialist
Skechers 4.0
Marketing manager job in Manhattan Beach, CA
WHO WE ARE:
Headquartered in Southern California, Skechers-the Comfort Technology Company -has spent over 30 years helping men, women, and kids everywhere look and feel good. Comfort innovation is at the core of everything we do, driving the development of stylish, high-quality products at a great value. From our diverse footwear collections to our expanding range of apparel and accessories, Skechers is a complete lifestyle brand.
ABOUT THE ROLE:
Skechers is seeking a Lifecycle Marketing Specialist to support the execution and optimization of our automated and triggered email programs that drive customer engagement, conversion, and retention. In this role, you will ensure customers receive relevant, timely, and personalized communications across key lifecycle stages - from welcome and cart abandonment to loyalty and reactivation campaigns.
This is an ideal opportunity for a detail-oriented marketing professional who thrives in a fast-paced environment and is passionate about creating best-in-class email experiences.
This position is based in Manhattan Beach, CA and requires a hybrid work schedule.
WHAT YOU'LL DO:
Lifecycle Execution & Operations
Execute and maintain automated lifecycle journeys (e.g., Welcome, Abandonment, Post-Purchase, Loyalty, Winback).
Update journey content, copy, images, timing, and business rules under direction from the Senior CRM Manager.
Build and update emails in Salesforce Marketing Cloud Content Builder, ensuring correct modules, links, and images.
Schedule and QA daily email sends, verifying correct audiences, timing, and approvals before deployment.
Prepare assets, copy decks, and creative briefs for development teams to implement enhancements or new journeys.
Maintain detailed documentation of journey logic, modules, and version control.
A/B Testing Support
Collaborate with the Senior CRM Manager to plan and document A/B testing roadmaps across lifecycle programs.
Set up and QA test variations in partnership with Creative and Development teams (copy, timing, layout, segmentation, etc.).
Monitor live tests, ensure correct targeting, and compile post-launch results.
Analyze findings, identify performance drivers, and maintain a centralized testing log with insights and learnings.
Creative & Asset Coordination
Partner with the Creative Admin to ensure timely delivery of creative assets for lifecycle programs.
QA all creative elements for business and content accuracy (copy accuracy, link integrity, correct images/modules).
Track creative dependencies and ensure all lifecycle send components are delivered on schedule.
Cross-Functional Support
Support the Senior CRM Manager in preparing Jira tickets with detailed inputs (copy, screenshots, journey logic, testing notes).
Communicate updates and deliverables across Creative, Development, and Production Support teams.
Participate in project check-ins and sprint meetings to represent lifecycle program needs.
Journey Monitoring & Issue Tracking
Conduct weekly health checks on live lifecycle journeys to ensure accuracy and uptime.
Monitor and escalate customer experience issues (incorrect messaging, timing gaps) to Production Support.
Track bugs or broken logic for resolution while maintaining journey QA documentation.
Reporting & Insights Support
Generate weekly and monthly performance insights for lifecycle programs, including engagement metrics (open rate, CTR), conversion, and unsubscribe trends.
Compile A/B test results and performance recaps to support campaign optimization.
Partner with Analytics and Senior CRM Manager to surface key learnings and improvement opportunities.
Maintain ongoing reports and dashboards that track lifecycle program health and incremental performance.
WHAT YOU'LL BRING:
Experience with Salesforce Marketing Cloud (SFMC) or similar email service platforms.
Understanding of lifecycle marketing, customer journeys, and A/B testing principles.
Strong organizational and project coordination skills.
Ability to manage multiple priorities in a fast-paced environment.
Clear communication skills and proactive problem-solving approach.
Excellent attention to detail, particularly around content accuracy, testing setup, and logic validation.
Familiarity with basic SQL or HTML/CSS for email.
Marketing Cloud certifications preferred.
REQUIREMENTS:
Bachelor's degree in Marketing, Business, Communications, or related field.
2+ years of experience in CRM, lifecycle marketing, or related fields
Experience in eCommerce or digital environment preferred.
Must be able to work hybrid schedule from our Manhattan Beach, CA office.
How much does a marketing manager earn in Mission Viejo, CA?
The average marketing manager in Mission Viejo, CA earns between $71,000 and $171,000 annually. This compares to the national average marketing manager range of $71,000 to $153,000.
Average marketing manager salary in Mission Viejo, CA
$110,000
What are the biggest employers of Marketing Managers in Mission Viejo, CA?
The biggest employers of Marketing Managers in Mission Viejo, CA are: