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Research Summary. Here are some key facts to know if you're looking to hire a marketing manager/project managers in the United States:
To hire a marketing manager/project manager, consider the skills and experience you are looking for in a candidate, allocate a budget for the position, and post and promote the job opening to reach potential candidates. Follow these steps to hire a marketing manager/project manager:
Before you post your marketing manager/project manager job, you should take the time to determine what type of worker your business need. While certain jobs definitely require a full-time employee, it's sometimes better to find a marketing manager/project manager for hire on a part-time basis or as a contractor.
A marketing manager/project manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, marketing manager/project managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.
This list provides information on the salaries of different marketing manager/project manager roles.
|Type Of Marketing Manager/Project Manager||Description||Hourly Rate|
|Marketing Manager/Project Manager||Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.||$26-52|
|Manager, Field Marketing||A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently... Show More||$32-61|
|Marketing Lead||A marketing lead is a professional who is responsible for overseeing a team of marketing specialists to help a company achieve its marketing goals. Marketing leads are required to create and manage marketing plans so that they can deliver marketing campaigns on time and escalate issues that may prevent prompt delivery... Show More||$35-70|
Ideally, you should have the perfect candidate profile in mind before you write a marketing manager/project manager job description. This means you should have a clear idea of the skill set they need to be proficient in, what their main responsibilities will be, and what kind of background they'll have.
Marketing manager/project managers typically have the following skills:
Here are the responsibilities that most marketing manager/project managers perform:
Cultural fit is also an essential factor that you shouldn't overlook. Consider how your perfect marketing manager/project manager will contribute to the team dynamic and help grow the team's culture in a positive way. If you can include a clear vision of this in your marketing manager/project manager job description, it'll help attract candidates who are better suited for the position.
|Rank #||State||# Of Jobs||% of Population||Avg. Salary|
Including a salary range in the job description is a good way to get more applicants. A marketing manager/project manager salary can be affected by several factors, such as the location of the job, their level of experience, education and certifications, and the prestige of the employer. For example, the average salary for a marketing manager/project manager in Kansas may be lower than in Nevada, and an entry-level engineer typically earns less than a senior-level marketing manager/project manager. Additionally, a marketing manager/project manager with lots of experience in the field may command a higher salary as a result.
|Rank||State||Avg. Salary||Hourly Rate||Job Count|
|Rank||Company||Average Salary||Hourly Rate||Job Openings|
|3||Bed Bath & Beyond||$118,431||$56.94|
|7||Marcus & Millichap||$105,388||$50.67||14|
|8||Dimensional Fund Advisors||$105,350||$50.65||1|
A marketing manager/project manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a marketing manager/project manager job description:
There are a few common ways to find marketing manager/project managers for your business:
Post your job online:
To successfully recruit marketing manager/project managers, your first interview needs to be all about engaging with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.
It's also a good idea to ask about candidates' special skills and talents to see if they map with your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.
The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.
Once you've decided on a perfect marketing manager/project manager candidate, it's time to write an offer letter. In addition to salary, it should also include details such as benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.
You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.
Once that's done, you can draft an onboarding schedule for the new marketing manager/project manager. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.
Recruiting marketing manager/project managers involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.
You can expect to pay around $78,368 per year for a marketing manager/project manager, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for marketing manager/project managers in the US typically range between $26 and $52 an hour.