Southwest Michigan First is seeking a creative and strategic Graphic Design and Marketing Associate to support Consultant Connect and organizational marketing efforts. This role is ideal for a detail-oriented designer who thrives in a fast-paced environment and enjoys creating engaging content across digital, print, and live-event platforms.
Role Breakdown
Consultant Connect - Graphic Design & Marketing: 80%
Southwest Michigan First - Graphic Design & Marketing: 20%
Key Responsibilities
Consultant Connect
Collaborate with senior leaders to develop and refine messaging.
Design original digital and web-based content with strong visual storytelling.
Develop visual brand elements, website content, and social media strategy.
Create event-specific collateral such as invitations, programs, signage, wayfinding, presentations
Lead regional social media execution, including content and multimedia creation.
Assist with writing, editing, email marketing, and content calendars.
Coordinate printing, media distribution, vendors, and design tools.
Support and attend conferences, special events, and partner initiatives, some of which may require travel.
Southwest Michigan First
Design internal and external marketing and promotional materials.
Promote organizational milestones, projects, community activities, and staff updates.
Ensure all materials reflect a consistent, positive brand image.
Assist various teams with special projects, events, and other needs as they arise.
Minimum Qualifications
Bachelor's degree in marketing, graphic design, communications, or related field.
2-4 years of relevant experience.
Advanced knowledge of the Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign.
Strong project management, communication, and attention to detail.
Proficiency in Microsoft Office; familiarity with WordPress.
Experience with MailChimp, HubSpot, Monday.com or similar platforms preferred.
Self-motivated, deadline-driven, and comfortable working with diverse stakeholders.
WHY SOUTHWEST MICHIGAN FIRST?
Competitive Insurance Benefits Package: Our comprehensive insurance package ensures you and your family are covered with health and dental plans that meet your needs.
Employer-Paid Life Insurance: We prioritize your well-being by providing life insurance coverage at no cost to you, offering peace of mind for you and your loved ones.
Employer-Paid HSA (Health Savings Account): Take advantage of our HSA to save on medical expenses with pre-tax dollars, enhancing your financial wellness.
Employer Contribution Retirement Plan (100% Vested Immediately): Plan for your future with confidence. Our retirement plan includes employer contributions that are fully vested from day one, ensuring your long-term financial security.
Wellness Reimbursement: We support your commitment to well-being with a reimbursement program for wellness-related expenses, promoting a healthy work-life balance.
16 Paid Holidays: Enjoy a generous holiday schedule, allowing you to celebrate and recharge throughout the year.
Half Day Fridays (Memorial Day to Labor Day): Embrace work-life balance with half-day Fridays during the summer months, giving you extra time to relax and enjoy personal pursuits.
Stocked Kitchen: Fuel your day with our stocked kitchen, providing snacks and beverages to keep you refreshed and productive.
Interested? Apply now! All applications require:
Cover Letter
Resume
About Southwest Michigan First
Southwest Michigan First is an organization of privately funded economic development advisors who act as the catalyst for economic success in Southwest Michigan. Founded in 1999 on the principle that the greatest force for change is a job, the organization works across all industries throughout the seven counties making up the Southwest Michigan region.
Southwest Michigan First provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, sex, national origin, age, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state or local laws. In addition to federal law requirements, Southwest Michigan First complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
$35k-50k yearly est. 5d ago
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Marketing Specialist
Keller Williams 4.2
Marketing manager job in Grand Rapids, MI
Job Description
Are you a creative, experienced marketing professional who thrives in a dynamic environment where innovation and storytelling meet strategy and measurable results? Do you have a passion for leveraging technology, including AI, to craft compelling campaigns that drive brand growth and visibility?
We're seeking a Marketing Specialist who will be responsible for developing and executing marketing strategies that enhance brand awareness, strengthen community engagement, and generate high-quality leads. This role requires a balance of creativity and strategy, with the ability to bring ideas to life through video, content, and data-driven execution.
Compensation & Benefits
Salary Range: $52,000 - $65,000 (based on experience)
Bonus potential based on performance and results
Paid Time Off (PTO)
Opportunities for professional growth within the team
A collaborative, positive, and fun team environment
Compensation:
$52,000 - $65,000 yearly
Responsibilities:
Brand & Strategy
Maintain and evolve the brokerage's brand identity across all marketing materials and channels.
Develop and execute monthly and quarterly marketing plans aligned with brokerage goals.
Collaborate with leadership to identify growth opportunities and community engagement initiatives.
Digital MarketingManage the brokerage website, optimize SEO, and maintain a strong online presence.
Create, schedule, and manage engaging content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.).
Design and oversee digital ad campaigns (Google, Meta, local sponsorships).
Use AI tools and analytics to track performance, refine strategies, and improve ROI.
Agent Marketing Support
Design custom listing presentations, postcards, flyers, and social media graphics.
Assist agents with personal branding, social media strategy, and the use of marketing tools.
Managemarketing onboarding for new agents and train them on brand assets and systems.
Listing & Property Marketing
Coordinate professional photography, videography, staging, and signage for listings.
Write compelling property descriptions for MLS, social media, and print marketing.
Create and schedule “just listed,” “open house,” and “sold” campaigns across multiple platforms.
Events & Community Outreach
Plan and promote brokerage and community events.
Manage event marketing materials, RSVP tracking, and day-of logistics.
Support sponsorships and partnerships with local businesses and organizations.
Qualifications:
Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).
2-4 years of experience in marketing, with real estate industry experience preferred.
Proficiency in Canva, Adobe Creative Suite, Google Workspace, and social media scheduling tools.
Knowledge of CRM systems (Command, HubSpot, or similar).
Strong copywriting, design, and project management skills.
Understanding of local real estate markets and trends.
Creative and strategic thinker with an eye for detail.
Excellent organizational and multitasking abilities.
Strong interpersonal and collaboration skills.
Data-driven decision-making and adaptability.
Passion for real estate and community connection.
About Company
At Keller Williams, we believe in doing business differently. Our foundation is built on innovation, collaboration, and a commitment to growth for our people, clients, and our communities. We empower our professionals with the tools, training, and systems to thrive in an ever-evolving real estate market.
Join a culture that values creativity, celebrates success, and invests in your growth because when you grow, we all grow.
$52k-65k yearly 7d ago
Marketing Manager
Amphenol Borisch Technologies 4.5
Marketing manager job in Grand Rapids, MI
Job Description
The MarketingManager is responsible for developing and executing comprehensive marketing and communication strategies that strengthen Amphenol Borisch Technologies' brand, market presence, and market growth. This role leads marketing initiatives spanning digital marketing, social media, communications, branding, trade shows, and go-to-market execution, while partnering closely with Human Resources, Sales, Engineering, Programs, and Operations to support business growth. The MarketingManager ensures ABT's value proposition is clearly defined, consistently communicated, and aligned with both customer needs and strategic objectives.
Essential Duties and Responsibilities
Develop and implement a comprehensive marketing strategy that supports brand awareness, customer engagement, and business growth.
Own ABT's marketing communications across all channels, including digital, print, website, email campaigns, and social media platforms.
Define and maintain ABT's brand messaging and positioning across all customer touchpoints.
Develop and implement strategic marketing plans aligned to business priorities, market opportunities, and customer segments.
Coordinate, plan, and execute trade shows, customer events, and industry marketing activities.
Collaborate with Engineering and Operations to translate technical capabilities and product differentiation into compelling market-facing messaging.
Support pricing and proposal development through aligned marketing materials and value-based positioning.
Track and report marketing performance metrics, pipeline contribution, and campaign effectiveness to leadership.
Ensure marketing initiatives are delivered on time, on budget, and aligned with ABT's strategic objectives.
Perform other duties as assigned.
Job Requirements
Bachelor's degree in Marketing, Business, Communications, or a related field.
Minimum of 8 years of progressive experience in marketing, communications, or related roles.
Experience developing and executing multi-channel marketing strategies, including digital and social media.
Strong written and verbal communication skills, with the ability to translate technical concepts into clear, customer-focused messaging.
Demonstrated ability to lead teams and manage cross-functional partnerships.
Experience in the Military & Aerospace Electronics industry strongly preferred.
Ability to travel up to 10%.
$106k-139k yearly est. 14d ago
Marketing Manager
Doeren Mayhew CPAs and Advisors 3.7
Marketing manager job in Grand Rapids, MI
Job Description
Doeren Mayhew is a $235 million tax, assurance and advisory firm headquartered in Troy, Michigan with 18 offices across the country and abroad. Founded in 1932, Doeren Mayhew is recognized as the 46th largest CPA firm in the U.S. and is positioned for successful future growth. If you want to join a rising firm that is consistently named among the 50 best-managed firms in the nation, this is the firm for you.
Are you ready to take your marketing career to the next level? This is your chance to join a dynamic team and make a significant impact! We are seeking a strategic, results-driven MarketingManager to lead marketing initiatives for the West Michigan region while also overseeing national go-to-market strategies for key industries, including Construction and Manufacturing. This role is responsible for developing, executing and optimizing integrated marketing programs that strengthen brand awareness, support business development, and drive growth at both the regional and national levels.
Working closely with the Chief Marketing Officer, the West MichiganManaging Principal and industry leadership, the MarketingManager will translate business objectives into actionable marketing strategies that position the firm as a trusted industry leader. This role is ideal for a creative and analytical marketer with strong project management skills who thrives in a fast-paced, professional services environment.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Regional Leadership
Develop and execute integrated multi-channel marketing plans for the West Michigan region aligned with local and firmwide objectives.
Partner with West MichiganManaging Principal and client service professionals to support new business pursuits, market expansion and regional growth initiatives.
Develop and monitor the regional marketing budget to ensure effective allocation of resources and measurable ROI.
Identify opportunities, manage and execute firm participation and follow-up activities in firm-hosted events and webcasts, community outreach volunteering, trade shows, sponsorships and speaking opportunities, including tracking outcomes.
Oversee content development, production and delivery of proposals to prospective clients for the region.
Lead marketing personnel in region.
Present regular updates on regional marketing performance, including KPIs and ROI metrics, to the CMO and senior leadership.
Contribute to continuous improvement of marketing processes, tools and performance measurement.
Industry Go-to-Market (GTM) Leadership
Lead the development and execution of national go-to-market strategies for priority industries, including Construction and Manufacturing.
Collaborate with industry leaders to define positioning, messaging, target audiences and value propositions that differentiate the firm in competitive markets.
Curate and oversee industry-specific campaigns, thought leadership, content and collateral to drive awareness, engagement and pipeline growth.
Partner with industry principals to align GTM strategies with client pursuits.
Identify market trends, customer insights and competitive dynamics to inform strategic planning and innovation.
Champion brand consistency and messaging across all regional and national marketing channels.
Collaborate with the national marketing team to ensure alignment between regional efforts and national GTM strategies.
DESIRED SKILLS AND EXPERIENCE:
Bachelor's degree in marketing, business, communications or a related field.
Minimum of seven years of experience in a related field, professional services or B2B industry experience a plus.
Excellent written and verbal communication skills, with the ability to craft clear, persuasive messages.
Proven experience developing and executing regional and/or national marketing strategies and go-to-market programs.
Strong professional interpersonal skills; ability to interact effectively with people at all organizational levels within the firm.
Demonstrated success managing budgets, vendors and multiple concurrent initiatives.
Strategic, creative and results-oriented mindset with strong analytical and problem-solving abilities.
Ability to adapt quickly to changing priorities and thrive in a fast-paced environment.
Passion for staying up to date with industry trends and best practices.
Proficiency in Microsoft Office (Excel, PowerPoint, Outlook) and Adobe Acrobat; familiarity with HubSpot and Adobe Creative Suite (InDesign, etc.) a plus.
Willingness and ability to travel.
Doeren Mayhew is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or any other status protected by law.
"Doeren Mayhew" is the brand name under which Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC and its subsidiary entities provide professional services. Doeren Mayhew Assurance and Doeren Mayhew Advisors, LLC (and its subsidiary entities) practice as an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations and professional standards. Doeren Mayhew Assurance is a licensed independent CPA firm that provides attest services to its clients, and Doeren Mayhew Advisors, LLC and its subsidiary entities provide tax and business consulting services to their clients. Doeren Mayhew Advisors, LLC and its subsidiary entities are not licensed CPA firms.
$78k-104k yearly est. 2d ago
Marketing Director
All Weather Seal of West Michigan Inc. 3.7
Marketing manager job in Lowell, MI
Job DescriptionDescription:Marketing DirectorAll-Weather Seal of West Michigan - Lowell, MI (In-Office)
Occasional travel to Traverse City and other retail locations
Pay & Perks Up Front$150,000 - $200,000/year (base salary + performance bonus)
Full-Time
Company Vehicle + Gas Card
Paid Training & Ongoing Leadership Development
Medical, Dental & Vision Benefits
401(k) with Company Match
Paid Time Off
High-Energy, Leadership-Driven Team Environment
About All-Weather Seal
All-Weather Seal of West Michigan is a family-owned home remodeling company serving our community for over 40 years. We specialize in premium windows, showers, and metal roofing, and we're known for our people-first culture, strong leadership, and commitment to doing things the right way.
As we continue to grow across Michigan, we're investing in strong leadership to support our marketing teams and ensure consistent, high-quality lead generation that fuels our sales and operations.
About the Role
We're seeking an experienced, hands-on Marketing Director to lead our marketing organization and develop the leaders within it. This is a true director-level role responsible for overseeing all marketingmanagers, driving in-person lead generation performance, and ensuring the sales schedule stays full at an affordable cost.
This position reports to the General Manager and is primarily in-office. The ideal candidate is a people leader who believes in leading from the front, mentoring leaders, and staying closely connected to day-to-day performance.
What You'll Do
Lead, mentor, and develop all marketingmanagers across the organization
Drive diversified, in-person lead generation strategies to consistently fill the sales schedule
Oversee marketing performance, metrics, and cost efficiency across multiple locations
Conduct regular one-on-one meetings and leadership development with marketingmanagers
Partner closely with Sales, Operations, and Executive Leadership to align goals
Maintain visibility into daily execution while setting direction for growth and improvement
Travel occasionally to support teams in Traverse City and other retail locations
What You Bring
Proven experience in in-person marketing or lead generation
Demonstrated success leading leaders and managingmarketing teams
Strong understanding of performance-based marketing environments
High character, professionalism, and people-first leadership style
Ability to lead by example and “practice what you preach”
Comfort working in an in-office, hands-on leadership role
Who Thrives in This Role
The best fit for this position is someone who is:
A confident, steady people leader
Comfortable holding teams accountable while developing talent
Strategic but still hands-on
Driven by results and continuous improvement
Energized by building strong teams and leaders
Aligned with a values-driven, family-owned company
Apply Today
If you're ready to lead a growing marketing organization, develop strong leaders, and make a meaningful impact at a company that values people and performance, we'd love to meet you.
Apply today and help shape the future of marketing at All-Weather Seal of West Michigan.
Requirements:
$150k-200k yearly 4d ago
Senior Brand Marketing Manager
WK Kellogg Co 4.8
Marketing manager job in Battle Creek, MI
At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 119 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together, these actions create positive progress for people and the planet - today and for years to come. We have big plans for how we are going to accomplish this, and we would love for you to join us in this effort.
As a Senior Brand MarketingManager, you'll be the brand leader for some of our most iconic cereal brands. In this role, you'll work closely with cross-functional and agency partners to develop insightful brand strategies and powerful commercial plans to drive growth on the base business. You will work closely with our brand marketing leaders; partner cross-functionally with sales, innovation, supply chain, finance, media operations and legal; and build strong relationships with advertising agencies, media partners and other marketing vendors.
We're looking for you to bring strong analytical skills, a deep understanding of human insights, and a passion for creativity to build marketing programs that deliver fame, fortune and fandom for our brands.
**Here's What You'll Be Doing:**
+ Create a bold brand strategy for your portfolio, ensuring alignment with WK Kellogg Co's overall strategy.
+ Oversee brand positioning, visual identity, media plans, and creative development to achieve share growth.
+ Lead the planning, execution, and performance analysis of multi-channel marketing campaigns (digital, social, video).
+ Partner with agencies and internal stakeholders to develop compelling brand content and activation plans
+ Collaborate with sales and commercial partners to drive strong in-market execution and impact.
+ Manage P&L, budget allocation, and performance tracking to drive brand growth and efficiency.
**Requirements:**
+ Bachelor's degree in a related field is required.
+ An MBA or a master's degree in marketing, business management, or a related field is preferred.
+ Brand Management experience required, preferably within the CPG environment
+ The ability to diagnose and decomp in-market sales performance drivers via Circana or Nielsen data required
+ Proven track record of building and executing strategic brand plans, especially in partnership with agencies.
+ Self-motivated, with the ability to collaborate with others and inspire teams in a creative environment.
+ The ability to influence and collaborate with executive level leaders, both by formal and informal communications and presentations.
_Salary Range: $139,440 - $183,015_
Salary pay ranges are determined by role and level. Within the range, the successful candidate's starting base pay will be determined based on factors including job-related skills, experience, certifications, qualifications, relevant education or training, and local market conditions.
_At WK Kellogg Co, our success depends on our most vital asset - our people. That's why we're committed to providing you with benefits and programs that support your Total Health and your journey to be and feel your best - physically, financially, emotionally, and socially._ _Although subject to change, the below are the benefits currently offered in association with this position:_
+ _Incentive Plan bonus eligibility_
+ _Health, dental and vision insurance_
+ _Savings and Investment Plan with Company match and contribution_
+ _Paid Time Off_ ( _includes paid sick time)_
+ _11 Paid Holidays_
+ _Life Insurance, AD and D Insurance and STD/LTD_
+ _Tuition reimbursement, adoption assistance for eligible employees_
+ _Employee recognition program_
_The above offerings are subject to the terms of WKKC policies, which will control in the event of a conflict with the above descriptions_
_Our comprehensive and competitive benefits not only deliver value to you and your family, but also offer choice to meet your unique needs and knowledge to empower confident decision-making._
**ABOUT WK KELLOGG CO**
At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder's passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes _Frosted Flakes, Rice Krispies, Froot Loops, Kashi_ , _Special K, Raisin Bran_ , _Frosted Mini Wheats_ , and _Bear Naked_ . With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve. For more information, visit ***************** .
If we can help you with a reasonable accommodation throughout the application or hiring process, please email **************************
**THE FINER PRINT**
The ability to work a full shift, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
**_For US applicants:_**
Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization. For additional information, please follow this link (********************************************** Contents/E-Verify\_Participation\_Poster\_ES.pdf) .
Let's create gr-r-reat days,
WK Kellogg Co Recruitment
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
$139.4k-183k yearly 12d ago
Beauty Brand Associate - Maple Hill Pavilion
The Gap 4.4
Marketing manager job in Kalamazoo, MI
About Old Navy Forget what you know about old-school industry rules. When you work at Old Navy, you're choosing a different path. From day one, we've been on a mission to democratize fashion and make shopping fun again. Our teams make style accessible to everyone, creating high-quality, must-have fashion essentials for the whole family, with love, season after season.
We opened our first store in 1994 in San Francisco and have been on a roll ever since. We cultivate a community of playful personalities that thrive in a fast-paced environment where our employees can be their most authentic selves. Here, we're family.
About the Role
At Old Navy, we're all about celebrating beauty in every form-and we're looking for a Beauty Brand Associate who shares that passion. In this role, you'll be a go-to expert on the sales floor, solving our customer's styling and service needs by navigating Old Navy's best-of beauty and personal care curation, offering personalized beauty recommendations, and creating a welcoming, inclusive shopping experience
What You'll Do
* Greet every customer with enthusiasm and help customers find beauty products that suit them best
* Stay current on Old Navy and 3rd Party featured brands, new arrivals, and beauty trends
* Demonstrate product knowledge across all beauty and personal care categories
* Support brand events, in-store demos, and seasonal promotions
* Maintain clean, well-stocked, and visually appealing displays
* Help meet daily sales goals through suggestive selling and upselling
* Collaborate with team members to deliver an exceptional guest experience
* Provide feedback on the beauty experience and how customers are responding
* Promote loyalty by educating customers about our loyalty programs
* Be accountable to personal goals which contribute to overall store goals and results.
* Support sales floor, fitting room, cash wrap, back of house, based on business needs.
Who You Are
* A love for beauty and a desire to help others feel confident
* Strong communication and customer service skills
* A team player who thrives in a fast-paced retail environment
* Willingness to learn about new products and share that knowledge
* Previous retail or beauty experience is a plus, but not required
* Availability to work evenings, weekends, and holidays as needed
Benefits at Old Navy
* Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
* One of the most competitive Paid Time Off plans in the industry.*
* Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
* Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
* Employee stock purchase plan.*
* Medical, dental, vision and life insurance.*
* See more of the benefits we offer.
* For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
$107k-152k yearly est. 60d+ ago
VP Brand Marketing - Merrell
Wwwinc
Marketing manager job in Rockford, MI
For over 40 Years, Merrell has been trying to share the simple power of the being outside with everyone. We believe in the positive benefit of the outdoors to restore individuals and communities. As a result, we want to fuel the growth of outdoor participation through the creation of awesome products and amazing stories that encourages people to get outside everyday whether in the city or on the trail. To help drive this journey, we are looking for a VP Brand Management who will report directly to the Chief Marketing Officer.
This individual will set the strategic direction for all brand marketing stories that will deliver the brands short-term and long-term growth goals. This individual's success will be based on their ability to be consumer-centric, creative, and drive change that elevate our integrated marketing efforts and gets more people to love and seek out our brand and products.
Leadership Capabilities:
As an influential strategic business leader, you will build strong partnerships across the Merrell brand including serving as a vital voice of the consumer and brand with senior leaders, brand strategists, marketers, customers, agency partners, product teams, and designers.
Brand Strategy:
Partner with key members of the Merrell leadership team to bring the brand vision and mission to life through research, business analysis, ideation, innovation, development, and commercial execution.
Lead the development of long-term brand marketing strategies that helps define and build a path to growth by aligning key priorities and areas of optimization and transformation for the portfolio.
Influence and drive decisions across long-term and annual business strategies, innovation strategy and development, revenue growth management strategies and marketing execution optimization.
Act as the brand steward collaborating with internal multi-functional team (Consumer Insights, Design, Finance, Product PR, etc) and external partners to drive comprehensive brand plans to be executed by markets around the world.
Drive on going evolution and refinement of Merrell brand strategy: positioning and architecture (in conjunction with Consumer Insights).
Ownership of the US marketing strategies for Merrell; develop 360 strategy for all launches.
Partner with the product team to generate a 3 Year Innovation Pipeline by helping the team to unlock powerful consumer insights that translate into disruptive and incremental innovations boosting revenue and profit for the business lines.
Track record of translating business priorities into brand objectives, strategies, and plans.
Work with Consumer Insights, Strategy and Lead markets to develop consumer grounded, high business potential and sustainable innovation architecture and road map.
Integrated Marketing Development:
Oversee the development of strategic global integrated marketing big idea platforms that unify our brand communication center in our purpose.
Lead a structured and organized approach to craft engaging integrated marketing campaigns that drives consumer interest and demand and grows overall sales.
Lead the development of omni-channel marketing strategies that drive both brand engagement and sell-through at retail.
Direct and coordinate integrated marketing campaigns across various channels, including print, digital, social media, influencers, events, and collaborations.
Oversee the alignment of media planning and investment to ensure the right balance between brand and performance channels.
Partner closely with Retail Marketing to ensure seamless integration of brand campaigns across owned retail, wholesale, and digital channels.
Understand how to effectively inspire and delight consumers through product performance, pricing, and positioning of brand's key franchises.
Create campaign briefs and partner with agencies to develop advertising, credibility and consumer engagement campaigns.
Collaborate with media and retail partners to optimize campaigns for awareness, conversion and in-store traffic.
Collaborate with regional marketing teams to develop and implement execution plans for global campaigns, including facilitating information sharing and to drive alignment across regions and troubleshoot issues.
Direct team in the creation of Toolkits and Playbooks to facilitate the implementation of key marketing initiatives.
Monitor competitive activity and provide regular competitive intelligence updates.
Orchestrate and drive multifunctional teams towards same vision and goals in an absence of direct reporting relationships.
Manage the development of marketing budget (forecast, value analyses, brand profitability, development costs, etc.) as well as the budgets for key programs.
Identify opportunities to continue to enhance the customer experience through an omnichannel approach focusing on new customer acquisition & to ultimately drive sales.
Consumer-centric Business Analysis and Annual Operation Planning:
You will provide leadership and feedback in the development across a range of Insights & Analytics agenda of standards and capabilities.
Own the overall development and activation of Merrell's Learning agenda to reflect the most important consumer questions for the business in support of top tier growth goals
Building and aligning business stakeholders on the annual Learning agenda.
Relentlessly drive toward a 360-degree understanding of our consumers across the consumer journey; provoking continuous improvement and motivating adoption of tools to further this effort.
Serve as subject matter expert for team in designing, explaining, and providing recommendations in consumer research.
Building out marketing reporting framework to track monthly/ quarterly marketing performance and drivers of the brand and sharing outcomes and key actions and insights with marketers, brand, and leadership.
People Leadership:
Giving direct reports proper guidance on their projects, meeting their calendar milestones, and utilizing systems, while keeping them "on track" in terms of their professional development.
Lead the training and development, talent assessment, coaching and mentoring to develop the talent and elevate the team capacity and build on the positive and inclusive working environment to support the long-term business needs.
Ensuring timely performance discussions and individual development plans.
Continuously check / adjust to drive clarity and maximize team performance.
Simplifying complex decisions for direct reports and team and demonstrate strong rationale.
Establish relationships with key agency partners to deliver breakthrough marketing that will drive market share.
Work fluidly in a matrixed global environment across functions.
Performs duties consistent with the company's AAP/EEO goals and policies.
Performs other duties as required/assigned by manager.
Knowledge, Skills and Abilities Required:
Bachelor's degree in marketing, communications, or a related field, MBA preferred.
10+ years of professional experience in brand marketing, and 5 years people leadership.
Strong content background, with a track record of developing successful marketing campaigns.
Experience managing integrated marketing campaigns across multiple channels, including social media and digital platforms, and effectively filters through and identifies the best ideas to pursue.
A track record driving brand impact through innovative and creative marketing initiatives with a passion and curiosity around best-in-class marketing story telling.
Strong understanding of paid media planning and measurement across traditional and digital channels.
Skilled in building and maintaining trust-based relationships with teams, stakeholders, and agencies to ensure alignment and continuous improvement.
Passion for creative and good eye for design and detail.
Experience managing relationships with media partners to deliver integrated programs that connect storytelling to commercial outcomes.
Looks ahead to reasonably anticipate business opportunities and obstacles.
International marketing experience and a passion for expanding brands into new markets.
Fosters an environment of excellence and personally champions break through initiatives and continually raises the bar for performance and helping others to succeed.
Operates effectively in matrix relationships across organizational boundaries.
Demonstrates the courage and conviction needed to drive large scale change initiatives.
Proficiency in analyzing marketing performance metrics to optimize strategies.
Exceptional organizational skills, balancing structure, and creativity.
Performance-driven with a test-and-learn mindset, and a focus on critical thinking to assess, interpret, and integrate learning from multiple sources to drive better results in an agile way.
Strong leadership and team management abilities, with a focus on developing high-performing teams.
Great written and verbal communication and can successfully spread marketing best-practices throughout the organization, especially new ideas, concepts to internal and external stakeholders.
Working Conditions:
Normal office environment.
Availability to travel domestically and internationally.
Since it is a global role, need to be comfortable working across time zones (e.g., meetings late evenings and early mornings, travel to different global locations).
#LI-TF
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.
$158k-236k yearly est. Auto-Apply 57d ago
Manager of Marketing & Brand
Gryphon Place 3.3
Marketing manager job in Kalamazoo, MI
Description:
STATEMENT OF THE JOB
The Manager of Marketing & Brand is responsible for external communications, including designing print and social medial content for the organization, website management, marketing, event planning and employer brand. The Manager will also work internally with leadership across all departments to understand the company's hiring needs and business objectives to help create a talent acquisition strategy that aligns with these goals.
Requirements:
ESSENTIAL FUNCTIONS
Expand Gryphon Place's online presence through social media, web content, e-newsletters, and press releases
Draft, design, schedule, and monitor dynamic social media content on Facebook, Instagram, and LinkedIn
Evaluate and refine Gryphon Place's marketing strategy and marketing plan
Use design programs to create marketing and promotional materials as needed for the organization
Maintain relationships with media outlets; secure and facilitate spots in broadcast and print media for press releases, announcements and appearances, as needed
Respond to media requests or work with the VP of People & Brand to designate a spokesperson or source of information.
Ensure all external communication content is consistent with the organization's brand
Develop and implement innovative sourcing strategies to attract diverse, quality candidates
Ensure a positive candidate experience through all stages of the recruitment and selection process
Plan and market major fundraising events, including debriefs, post-event surveys, strategic planning, and new creative ideas
Manage the organization and distribution of promotional items and materials for events, presentations, and partners
Other duties as assigned
QUALIFICATIONS AND EXPERIENCE:
Bachelor's degree in marketing, communication, or related field; or an equivalent amount of experience
Minimum 2 years of marketing experience
Minimum 1 year of event experience
Proficient in design programs including Canva and Adobe
Must hold a valid Michigan driver's license and have reliable transportation for work purposes and able to lift 40 pounds
Ability to work evenings and weekends for outreach and event planning, as needed
KNOWLEDGE / SKILLS / ABILITIES
Strong computer and design skills
Strong attention to detail
Excellent verbal and written communication skills
Ability to work evenings/weekends as needed
Ability to complete assignments on a deadline
Ability to work independently and exercise good judgment
PHYSICAL REQUIREMENTS
This is largely a sedentary role, and requires the ability to regularly sit, bend, stand, talk, hear and use hands and fingers to operate a computer and telephone. Events require the ability to walk and stand for long periods of time, as well as the ability to lift up to 40 pounds.
This job description in no ways states or implies that these are the only duties to be performed by the employee(s) incumbents in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.
$56k-72k yearly est. 9d ago
Retail Event Marketing Manager
Leaf Home 4.4
Marketing manager job in Grand Rapids, MI
Leaf Filter is looking for a District Retail MarketingManager to oversee teams of retail marketers at ten area stores. The ideal candidate will have multi-unit retail management experience, be well versed in local recruiting, and have the ability to manage multiple teams of lead-generators. Sales experience is a plus. Expected local travel up to 50%, and weekend availability is a must.
The Leaf Home Retail Team demonstrates Leaf Filter products at local retail affiliates to generate leads and connect with the community. If you have an entrepreneurial spirit, are hard-working, and can wear many hats, we're looking for you! We have ambition and drive, and we're in constant development. We strive to be better than the best and we want you to join in our success! We consistently promote senior management from within the organization and will give you the training and expertise to take the next step in your career!
What's in it for me?
Weekly Pay - Salary of $72,200 with industry leading compensation package and weekly direct deposit
Competitive Medical, dental and vision benefits
Training - Be set up for success from day one with industry leading training and support at levels
Advancement - Growth equals more opportunity for all employees - our leadership team is developed from within!
Primary Purpose:
The Retail MarketingManager will hire, train and develop a Retail Marketing Team to build brand awareness and generate sales leads in the local market through our retail partnerships.
Essential Duties and Responsibilities:
Develop and drive retail-based marketing initiatives to generate sales leads for sales representative follow up
Identify, schedule, and plan schedule for team of Retail Marketers in assigned territory
Responsibility for budgeting and staffing within our retail affiliates
Manage retail marketing team in generating new sales leads
Manage retail marketing material and equipment set up and tear down
Collaborate with the local Operation and Installation Mangers to grow brand presence within the local market
Recruit, hire, train and develop Retail Marketers and create accountability through established Retail Marketer goals and KPIs
Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization
Track and report retail metrics to evaluate performance and ROI of our retail partnerships
Responsible for exceeding sales lead quotas based upon established KPIs
Minimum Skills and Competencies:
High school diploma or GED
2+ years experience of successful lead generation and management positions in direct to consumer industries
Strong recruiting and training skills
Experience with large scale budgeting and planning
Excellent written and verbal communication skills
Self-starter with ability to manage and develop others
Ability to handle multiple priorities at one time
Strong planning and organizational skills, including attention to detail
Knowledge of current best practices and new strategies for retail marketing
Travel within the assigned territory as needed
Ability to work evenings and/or weekends
Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access)
Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball”.
Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “today not tomorrow” mentality.
Apply active listening skills through the ability to comprehend information presented and respond thoughtfully.
Detail-oriented and can focus on the task at hand, no matter how minute, by finding the most efficient and effective pathway to completion.
Excellent verbal and written communication skills are required for communicating with internal and external parties in a manner that is both articulate and professional.
Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
Ability to provide timely and empathetic help through in-person, phone, email, and social media avenues that keeps the co-worker or customer's needs at the forefront of every interaction.
Ability to communicate effectively, to recognize, understand, and manage one's own emotions as well as others, and foster positive working relationships across all levels of the organization.
Holding oneself responsible and being self-driven in accomplishing business goals, adhering to policies and being responsible for one's own actions, performance, and decisions.
Physical Requirements:
Normal office environment and field office/manufacturing/construction environment.
Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates.
Medium work. Exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.
Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.
Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law)
$63k-79k yearly est. 10d ago
Retail Event Marketing Manager
Leaffilter North, LLC 3.9
Marketing manager job in Grand Rapids, MI
Leaf Filter is looking for a District Retail MarketingManager to oversee teams of retail marketers at ten area stores. The ideal candidate will have multi-unit retail management experience, be well versed in local recruiting, and have the ability to manage multiple teams of lead-generators. Sales experience is a plus. Expected local travel up to 50%, and weekend availability is a must.
The Leaf Home Retail Team demonstrates Leaf Filter products at local retail affiliates to generate leads and connect with the community. If you have an entrepreneurial spirit, are hard-working, and can wear many hats, we're looking for you! We have ambition and drive, and we're in constant development. We strive to be better than the best and we want you to join in our success! We consistently promote senior management from within the organization and will give you the training and expertise to take the next step in your career!
What's in it for me?
Weekly Pay - Salary of $72,200 with industry leading compensation package and weekly direct deposit
Competitive Medical, dental and vision benefits
Training - Be set up for success from day one with industry leading training and support at levels
Advancement - Growth equals more opportunity for all employees - our leadership team is developed from within!
Primary Purpose:
The Retail MarketingManager will hire, train and develop a Retail Marketing Team to build brand awareness and generate sales leads in the local market through our retail partnerships.
Essential Duties and Responsibilities:
Develop and drive retail-based marketing initiatives to generate sales leads for sales representative follow up
Identify, schedule, and plan schedule for team of Retail Marketers in assigned territory
Responsibility for budgeting and staffing within our retail affiliates
Manage retail marketing team in generating new sales leads
Manage retail marketing material and equipment set up and tear down
Collaborate with the local Operation and Installation Mangers to grow brand presence within the local market
Recruit, hire, train and develop Retail Marketers and create accountability through established Retail Marketer goals and KPIs
Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization
Track and report retail metrics to evaluate performance and ROI of our retail partnerships
Responsible for exceeding sales lead quotas based upon established KPIs
Minimum Skills and Competencies:
High school diploma or GED
2+ years experience of successful lead generation and management positions in direct to consumer industries
Strong recruiting and training skills
Experience with large scale budgeting and planning
Excellent written and verbal communication skills
Self-starter with ability to manage and develop others
Ability to handle multiple priorities at one time
Strong planning and organizational skills, including attention to detail
Knowledge of current best practices and new strategies for retail marketing
Travel within the assigned territory as needed
Ability to work evenings and/or weekends
Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access)
Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without "dropping the ball".
Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a "roll up your sleeves" and "today not tomorrow" mentality.
Apply active listening skills through the ability to comprehend information presented and respond thoughtfully.
Detail-oriented and can focus on the task at hand, no matter how minute, by finding the most efficient and effective pathway to completion.
Excellent verbal and written communication skills are required for communicating with internal and external parties in a manner that is both articulate and professional.
Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
Ability to provide timely and empathetic help through in-person, phone, email, and social media avenues that keeps the co-worker or customer's needs at the forefront of every interaction.
Ability to communicate effectively, to recognize, understand, and manage one's own emotions as well as others, and foster positive working relationships across all levels of the organization.
Holding oneself responsible and being self-driven in accomplishing business goals, adhering to policies and being responsible for one's own actions, performance, and decisions.
Physical Requirements:
* Normal office environment and field office/manufacturing/construction environment.
* Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates.
* Medium work. Exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.
Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.
Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law)
$61k-78k yearly est. 11d ago
Marketing Specialist III
Espec North America 3.6
Marketing manager job in Hudsonville, MI
Who we are ESPEC North America (ENA) is partner in environmental and accelerated reliability test chambers and solutions with a long history and deep expertise in making the world a better place through better quality, higher reliability products.
Mission
We continually aim to grow and evolve by building mutually responsive, innovative partnerships with our customers, vendors, and strategic allies, and creating opportunities for our team members. Our cornerstone is to be the most reliable and accessible supplier of testing solutions.
Exciting news! We're looking for a Marketing Specialist to join our Marketing Department. If you're seeking a role with an awesome benefits package, a 4-day work week with some Friday overtime, and no mandatory weekend work, this could be for you! Work in a clean environment and discover opportunities for advancement.
Working Schedule: 8:00AM-5:00PM Monday - Friday
Essential Duties and Responsibilities
· Independently executes assigned marketing programs that support sales growth and brand engagement under the guidance of the MarketingManager.
· Develops and maintains high-quality marketing collateral programs to ensure materials are current and engaging.
· Manages multi-channel campaign calendars and coordinates content execution across email, web, and social.
· Develops campaign assets (copy, graphics) and publishes content aligned with approved messaging and branding.
· Develops sales and marketing literature.
· Maintains and replenishes marketing literature stock.
· Continuously Improves Promotional Programs and Items to advance the Company/Brand in the Marketplace.
· Executes CMS website updates; identifies issues and opportunities and recommends enhancements to the MarketingManager.
· Tracks campaign performance and provides intermediate data analysis to identify trends and recommend optimization.
· Determines photography needs and coordinates appropriate photography sessions.
· Coordinates photography sessions and performs advanced photo editing for digital and print materials. Participates in product improvement and development programs in coordination with Engineering and Sales.
· Coordinates cross-functional efforts with Sales, Service, and Engineering to ensure alignment and accuracy in messaging and tools.
· Leads the development and optimization of website content, layout, functionality, and performance, leveraging internal and external resources to gain a competitive edge.
· Manages inventory of promotional items and maintains company store offerings. Develops and plans for future enhancements to the company store.
· Serves as a primary tactical contact for contractors and vendors executing marketing initiatives under the direction of the MarketingManager.
· Develops key skills and experience through active participation in trade shows and sales meetings.
· Develops and maintains strong product knowledge to accurately support communications.
· Carries out sales event planning and coordination.
· Handles booth display upgrades and redesigns.
· Manages and maintains ISO and Quality Processes.
· Interfaces with third-party contract services that support marketing functions.
· Conducts market research, analyzes data, and prepares reports.
· Moderate travel is required.
· Regular physical attendance is required.
Other Duties as assigned
Requirements
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability that may be necessary for this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education
· Bachelor's degree in sales, marketing, communications, general business or technical is required.
Skills and Experience
· Minimum of 7 years of sales or marketing experience in a B2B or manufacturing environment is required.
· High-level computer skills required including the use of Microsoft Office (Word, Excel- pivot tables, PowerPoint, email).
· Proficient in CMS platforms (Expression Engine preferred), ERP and CRM systems (NetSuite preferred), and digital publishing tools (Hubspot, Hootsuite, or equivalent). Experience should include database manipulation (ad hoc reporting, custom formulas), and website development (including HTML).
· Strong written communication and content creation skills required.
· Demonstrated ability to analyze performance data and translate insights into recommendations.
· Experience coordinating with external vendors or contractors.
· Advanced design and photo editing skills. Intermediate video editing skills.
· Demonstrated ability to manage multiple priorities and deadlines.
· General knowledge of ESPEC products preferred.
Competencies
· Content Creation: Writes, edits, and proofs compelling marketing content for campaigns, events, and digital platforms.
· Program Coordination: Manages day-to-day execution of marketing programs independently and updates stakeholders proactively.
· Digital Execution: Executes CMS updates, email campaigns, and social publishing accurately and efficiently.
· Analytics & Reporting: Tracks performance metrics, identifies trends, and provides optimization recommendations to the MarketingManager.
· Brand Application: Ensures messaging and visuals align with established brand standards across all deliverables.
· Vendor Coordination: Acts as a primary communication point with contractors and vendors executing marketing initiatives under Manager direction.
· Market Research: Gathers competitive intelligence, provides data-backed insights, and communicates implications for Marketing programs.
· Technical Skills: Proficient in Microsoft Office Suite and familiar with CRM, CMS, and digital publishing tools.
· Design Skills: Demonstrates photo editing, graphic design, and video editing competency to support campaign creation.
· Continuous Learning: Seeks feedback to improve performance; pursues training and development opportunities; strives to continuously build knowledge and skills; shares expertise with others.
· Job Knowledge: Exhibits ability to learn and apply new skills; displays understanding of how the job relates to others; uses resources effectively.
· Problem Solving: Follows ESPEC's problem-solving process; works well in group problem solving situations, encourages problem solving in subordinate groups; shows leadership in using problem solving.
· Communications: Exhibits good listening and comprehension; keeps others adequately informed.
· Cooperation: Exhibits tact and consideration; offers assistance and support to co-workers; works cooperatively in group situations.
· Oral Communication: Speaks clearly and persuasively in positive or negative situations; responds well to questions; participates in meetings.
· Teamwork: Gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; supports everyone's efforts to succeed.
· Dependability: Decides direction; takes responsibility for own actions; completes tasks on time or notifies appropriate person with an alternate plan.
· Quality: Demonstrates accuracy and thoroughness; monitors own work to ensure quality.
· Quantity: Meets productivity standards; completes work in a timely manner.
Language Skills
· Ability to read and comprehend multiple step instructions (in the English language), short correspondence, and memos.
· Ability to read, analyze, and interpret general business communications and product specifications.
· Ability to create data-driven reports and business correspondence.
· Ability to effectively present information and respond to questions from groups of Employees, Managers, Sales Reps, Distributors, Affiliated Companies, and Clients. Interaction is most common with Sales, Marketing and Engineering Professionals.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
· While performing the duties of this Job the employee is regularly required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms and talk or hear.
· The employee is occasionally required to bend at the waist and climb or balance.
· The employee is occasionally required to stoop, kneel, crouch, or crawl.
· The employee must frequently lift and/or move up to 25 pounds.
· The physical demands of this role include moderate travel and interaction with key cross-functional team members in the Michigan and Colorado facilities.
Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
· While performing the duties of this Job, the employee is occasionally exposed to moving mechanical parts.
· The noise level in the work environment is usually quiet.
· This role will be classified as a Hybrid Job.
· The role requires a significant amount of in-person attendance at one of the operating facilities. Some amount of remote work may be acceptable but will be determined by the job demands.
Guiding Principles
To perform the job successfully, an individual will demonstrate the following Guiding Principles:
· Respect: For people, cultures, and the environment
· Improvement: Continuously develop and refine our work processes
· Safety: Prioritize the well-being of employees and customers
· Effectiveness: Work in the most cost-effective and productive way
· Innovation: Embrace new challenges to deliver optimal solutions
· Lawfulness: Comply with all applicable laws wherever we operate
· Ownership: Take initiative, act responsibly, and be accountable
· Urgency: Respond promptly to co-workers and customers
· Delivery: Set clear expectations and follow through on commitments
· Open-Mindedness: Stay curious, adaptable, and receptive to new ideas
Salary Description $70,000+
$70k yearly 4d ago
Entry Level Marketing Specialist
Hustle Notice Biz
Marketing manager job in Grand Rapids, MI
Department
Dezign Comm
Employment Type
Full Time
Location
Grand Rapids, MI
Workplace type
Onsite
Compensation
$17.80 - $24.50 / hour
Key Responsibilities Skills, Knowledge and Expertise Benefits About Iris Comm Lab We specialize in delivering innovative solutions and exceptional services to meet the diverse needs of our clients. With a strong commitment to quality and customer satisfaction, we strive to exceed expectations and drive success in every project we undertake.
$17.8-24.5 hourly 60d+ ago
Custom Framing Manager- Full Time
Michaels 4.2
Marketing manager job in Portage, MI
Store - PORTAGE, MILead and coach a team of framers who focus on building customer relationships while creating a framing solution for their art. Drive custom framing sales. Assist customers in creating a memorable framing solution for their art.
Major Activities
Assist Store Manager in leading and managing adherence to Standard Operating Procedures (SOP's) and Company programs to ensure compliance to applicable laws and requirements; ensure execution of Company policies and standards; hold team accountable for store conditions and results
Develop and coach the team selling behaviors
Leads the delivery of high-quality custom framing solutions to our customers on time by planning workload in partnership with the Store Manager
Achieve your KPI's and manage the framing team to achieve their role KPI's
Review sales and production workload and build plans and sales floor time for networking.
Manage and execute the inventory management processes as assigned
Manage and execute shrink and safety programs.
Serve as Manager on Duty (MOD)
Assist with interviewing, on-boarding, coaching, observing and training of new Team members; support with Talent Development activities; participate in Performance Mgmt. activities of your team; utilize the leadership competencies for continued self-development
Partners with MOD's daily on the expectations of framing and other framers.
Interacts with others in an accepting and respectful manner; remains positive and respectful, even in difficult situations; promotes commitment to the organization's vision and values; projects a positive image and serves as a role model for others
Participate in the truck un-load and stocking processes to ensure truck standards are followed and completed within budget
Follow Standard Operating Procedures (SOPs) and Company programs and ensure a safe environment
Acknowledge customers, help locate product and provide solutions
Assist with Omni channel processes
Other duties as assigned
Minimum Type of experience the job requires
Basic computer skills
Preferred Type of experience the job requires
Previous custom framing experience is preferred
Retail management experience
Experience leading a sales team
Physical Requirements
Regular bending, lifting, carrying, reaching and stretching
Ability to move throughout the store
Ability to remain standing for long periods of time
Lifting heavy boxes and frames and accessing high shelves by ladder or similar equipment
If you need help performing these functions of your job, please contact supervisor so that we may engage in the interactive process with you and find a reasonable accommodation
Work Environment
Public retail store setting taking care of our customers; all public areas are climate controlled; some stock rooms may not be climate controlled; some outdoor work if assigned to retrieve shopping carts or while unloading trucks; Frame shop contains glass cutter and heat press ; work hours include nights, weekends and early mornings
Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.
At The Michaels Companies Inc., our purpose is to fuel the joy of creativity and celebration. As the leading destination for creating and celebrating in North America, we operate over 1,300 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise. Founded in 1973 and headquartered in Irving, Texas, Michaels is the best place for all things creative. For more information, please visit *****************
At Michaels, we prioritize the wellbeing of our teams by providing robust benefits for both full-time and part-time Team Members. Our benefits include health insurance (medical, dental, and vision), paid time off, tuition assistance, generous employee discounts, and much more. For more information, visit *****************
Michaels is an Equal Opportunity Employer. We are here for all Team Members and all customers to create, innovate and be better together.
Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at ************** (1800-MICHAEL).
EEOC Know Your Rights Poster in English
EEOC Know Your Rights Poster in Spanish
EEOC Poster Optimized for Screen Readers
Federal FMLA Poster
Federal EPPAC Poster
$72k-102k yearly est. Auto-Apply 37d ago
Sales & Marketing Director
The C2 Group 4.4
Marketing manager job in Grand Rapids, MI
The C2 Group's Sales and Marketing Director focuses on driving new business growth and accelerating revenue through strong leadership, strategic insight, and sales and marketing execution. This role will be accountable for the performance and alignment of both lead generation and sales conversion, ensuring marketing efficiency translates directly into sales closed deals and long-term client relationships.
The role sits on the Executive Team and oversees the entire lifecycle of new business generation, pipeline management, and account development while balancing strategic planning with active participation in sales efforts. Success in this position requires the ability to create momentum across teams, refine sales processes, and cultivate a high-performance culture of client ownership focused on measurable outcomes.
The C2 Group is located in Grand Rapids, Michigan. We have a strong preference for candidates located in Michigan or the Midwest. This position will require regular trips to Grand Rapids.
About C2:
The C2 Group is a Midwest based digital thought leader that creates and supports world class content management experiences. C2 drives digital value creation with our special blend of candor, team, and adoption. We rely on trust and clear communication to do our work. The foundation of our culture consists of coaching and partnerships, enabling the talented people we work with, both internal and clients, to thrive.
Core Values:
Intentional - Intent drives how we engage in our work and interact with others. Deliberate action, focus, willingness, empathy, and staying calm under pressure each exemplify being intentional. We seek to be purposeful in our actions and thoughtful in our delivery.
Enthusiastic - Enthusiasm shapes our actions while demonstrating knowledge, passion, and confidence. Our work requires maintaining a realistic and positive vision for the future. Whether it is in service to team or task, we look to engage with a positive focus and energy.
Low Ego - Maintaining a low ego provides the right context for serving others. While we are all talented and unique contributors, we realize success is a team pursuit. We aspire to be accountable, receptive to feedback, and team oriented.
Accountabilities of the Sales and Marketing Director:
Lead, manage, and hold accountable
Lead, coach, manage, and hold accountable direct reports
Support and promote the company values, culture, and processes
Ensure team alignment with company vision and EOS tools (Rocks, Scorecards, L10s)
Set clear expectations, provide frequent feedback, and facilitate quarterly conversations
Monitor team health and support growth through IDS (Identify, Discuss, Solve)
Provide the necessary training opportunities, tools, and resources to ensure team success
Own marketing strategy and process
Develop and execute marketing strategy in line with company annual and quarterly goals
Assist in new offering development based on market trends
Develop marketing approach for differentiation against competitors with similar services
Maintain a C2 presence in the Midwest digital agency landscape
Report on marketing activity results with clear initiatives, measurables, and outcomes
Develop, maintain, and ensure marketing processes are followed by all
Own sales strategy and process
Develop and execute sales strategy in line with company annual and quarterly goals
Uphold process to qualify prospects against established target audience / market
Oversee successful handoffs of sold work to PMO team
Prioritize sales activity and pipeline management in alignment with company goals and upcoming capacity
Report weekly on progress made toward goals to Executive Team
Develop, maintain, and ensure sales processes are followed by all
Lead goal forecasting and reporting
Drive quarterly and annual sales forecasting to inform goals
Ensure new and account pipeline activities are adequate to achieve sales goals
Ensure accurate use of client relationship management tools (CRM)
Centralize sales activity within C2 infrastructure for transparency of activities and progress
Drive Lead Generation
Generate marketing leads through campaigns and inbound strategies
Maintain key channel relationships and industry presence
Manage technology partner relationships
Own The C2 Group website
Oversee creation of all marketing materials
Own proposal and contract management
Maintain all boilerplate contract language for proposals, SOWs, MSAs, and pitch decks
Guide legal counsel communication to ensure forward-thinking, quality contract language
Drive scoping activities and contract reviews to ensure accurate contract creation
Ensure accurate and centralized use of contract creation tools
Lead ‘close business' activities
Meet quarterly and annual company sales goals
Support and guide direct reports to meet sales goals
Oversee successful process for and execution of handoffs of sold work to PMO team
Education & Experience:
Bachelor's degree specializing in business administration, sales, marketing, IT, computer science or equivalent work experience.
Minimum of two (2) years managing a team.
Proven prior experience with proposal responses in complex IT and/or software development arena.
Three (3) to five (5) years of experience in digital agencies.
Experience working within the EOS (Entrepreneurial Operating System) framework
Previous experience with the sale of services including web design and development, either in delivery of or sales of
Proven ability to hit financial or sales goals.
Experience with developing client-facing account plans.
$87k-138k yearly est. Auto-Apply 60d+ ago
Marketing Specialist
Tower Pinkster 4.1
Marketing manager job in Kalamazoo, MI
Job DescriptionTowerPinkster is seeking a talented Marketing Specialist to join our dynamic team in Kalamazoo, Michigan! This role plays a vital part in supporting regional marketing and business development efforts, with an emphasis on creating strategic, high-quality responses to RFPs and RFQs. The ideal candidate will also support community engagement and outreach efforts-especially in the K12 market-helping to build strong client relationships and increase TowerPinkster's visibility and impact. For the right candidate, this position offers the opportunity to grow and shape the role based on individual strengths and interests. The Marketing Specialist reports to the Manager of Marketing + Communications.
Position Responsibilities
Lead the coordination and development of tailored responses to RFQs, RFPs, letter proposals, and interviews across various sectors.
Work closely with K12 Directors to manage regional K12 bond campaign efforts, including outreach strategy, messaging, marketing materials, videos, websites, and social media - emphasizing community education and voter engagement.
As needed, attend community meetings, school board events, committee meetings, and other engagements outside of standard work hours (flexible schedules provided).
Develop compelling written content including blogs, social media content, community impact stories, and presentations.
Contribute to the firm's social media calendar and messaging strategy with a focus on highlighting community impact, project work, internal experts, and thought leadership.
Identify opportunities for local community engagement to build the firm's brand awareness and visibility.
Cultivate strong community connections and serve as a visible representative of the firm at local events, industry gatherings, and client engagement opportunities.
Position Competencies
Passion for connecting with people and communities through storytelling and design.
Comfort with public speaking.
Strong ability to work independently and as part of a team.
Excellent verbal and written communication skills tailored to diverse audiences.
Exceptional organization, multitasking, and time management under tight deadlines.
Creative thinking and strong visual design sense.
Professionalism, integrity, and adaptability in dynamic environments.
Comfortable collaborating with clients, stakeholders, and community leaders.
Ability to translate technical ideas into relatable and engaging content for public audiences.
Position Qualifications
Bachelor's degree in Communications, Marketing, Journalism, or a related field.
Minimum of 8 years of professional marketing experience, preferably in the AEC industry or professional services.
Demonstrated experience with community engagement, public outreach, or campaign-style communications is a strong plus.
Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Microsoft Office Suite (especially PowerPoint), and Google Workspace.
Familiarity with project and contact databases such as VantagePoint and OpenAsset is a plus.
WHAT WE OFFER
We take a holistic approach to ensure the wellbeing of our team members. TowerPinkster is proud to support its team members with a robust compensation and benefits package, which includes:
Industry-leading compensation package, including paid overtime, performance bonuses, and profit sharing.
National award-winning culture and a supportive work environment that empowers employees to stay healthy, fulfill their interests and passions, and balance work and life goals.
A collaborative work environment along with many culture connection events and wellness activities, to include walking challenges, fitness challenges, book clubs, in-office chair massages, and more. We offer a Thrive program providing incentives up to $400.00 annually.
Flexible work hours with a work-life balance program providing six additional days off per year, and a healthy paid time off program.
A comprehensive benefits package including health, dental, vision, 401(k), life insurance, short-term and long-term disability benefits, and paid community service hours.
Annual team training, professional development opportunities, and career growth planning.
The opportunity to reach your career goals with an award-winning firm. We highly encourage licensure, certification, and professional organization memberships, which are fully paid.
Continued educational opportunities and a tuition reimbursement program.
Firm-paid life and wellness coach for individuals and families in partnership with Ulliance.
TowerPinkster is a firm of architects, engineers, and interior designers committed to design integrity, quality, and environmental responsibility. Our doors opened in 1953 with just six people, and now we have more than 250 of the best employees in Michigan, Indiana, and Kentucky. At our firm, it's our people who make us different. We have the freedom to explore new ideas, the tools to create innovative strategies, and the talent to inspire our clients through interactive design.
We strive to create a diverse, equitable, and inclusive culture that empowers each person to be their genuine self. We are committed to Diversity, Equity, and Inclusion. For more than 70 years, we have made significant contributions to our communities through our commitment to quality, sustainability, and equitable design. Our active DEI committee is focused on driving initiatives within three areas: people, purpose, and process.
Our expertise and collaborative, client-centered approach means the best ideas rise to the top. TowerPinkster received the 2025 National 101 Best and Brightest Companies to Work for Award and the 2025 Best Firm Award from Zweig Group. We are proud of this achievement and are thankful for our client relationships, our generous communities, and all the employees who contribute to TowerPinkster's exciting and creative culture! Our supportive work environment helps employees reach their career goals, and we have fun doing it!
********************** We are an Equal Opportunity Employer
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UBMpOZGfIS
$47k-59k yearly est. 11d ago
Director of Sales and Marketing
PCC Talent Acquisition Portal
Marketing manager job in Muskegon, MI
*The Director of Sales and Marking will work onsite at our flagship site in Muskegon, Michigan.
The Director of Sales and Marketing is responsible for developing, executing and managing Cannon-Muskegon's global sales and marketing plan to support Cannon Muskegon's strategic goals, budget and financial objectives.
Primary Responsibilities
Work safely. Adhere to all company and regulatory EH&S policies and procedures.
Adhere to all Company 6-S initiatives and policies.
Supervises/Manages department personnel. Ensures compliance with Company policies and procedures.
Acts as sales executive in charge of managing the company's global sales and marketing operations and manages all sales and marketing personnel.
Develops and implements sales and marketing strategic plans and objectives to maintain business competitiveness and support for overall company financial goals and objectives.
Maintains a comprehensive perspective and understanding of our markets, industry developments, customer concerns and economic conditions within which our business operates.
Acts as company ombudsman to promote the interests of the company to its customers, and the industry/markets which the company conducts its business.
Analyzes company sales reports, acts as necessary to achieve desired results.
Oversees the professional development of the company's sales department function and infra-structure, including the development of systems, staffing and training to optimize sales performance and to achieve strategic objectives.
Conducts sales and marketing analysis. Prepares reports and makes presentations to staff, corporate officials, customers and others as required to communicate and facilitate the interests of the company.
Assures resolution of customer complaints, and sales or service issues.
Other duties as assigned.
Additional hours may occasionally be needed in order to ensure all deliverables are completed timely.
Education and Experience - Required
Four-year degree in Engineering, Material Science, or a related field of study, and/or ten to fifteen (10 - 15) years' minimum experience in marketing or sales of primary alloys preferred.
Skills/Competencies
Strong Project Management skills
Excellent verbal and written communication skills.
Excellent interpersonal and customer service skills.
Excellent organizational skills and attention to detail.
Experience in implementation or maintenance of document control system
Experience in implementation or maintenance of learning management system (LMS)
Ability to function well in a high-paced and at times stressful environment.
Proficient with Microsoft Office Suite or related software
Ability to manage multiple priorities and work with personnel at all organizational levels.
Understanding of the investment casting industry.
Strong leadership skills.
Negotiation skills.
Financial aptitude.
Communication skills - both oral and written.
Persuasive.
Strategic thinking.
Initiative.
Business acumen.
Sales acumen.
Global perspective
$76k-126k yearly est. 60d+ ago
Marketing Manager
Amphenol Borisch Technologies 4.5
Marketing manager job in Grand Rapids, MI
The MarketingManager is responsible for developing and executing comprehensive marketing and communication strategies that strengthen Amphenol Borisch Technologies' brand, market presence, and market growth. This role leads marketing initiatives spanning digital marketing, social media, communications,
branding, trade shows, and go-to-market execution, while partnering closely with
Human Resources, Sales, Engineering, Programs, and Operations to support
business growth. The MarketingManager ensures ABT's value proposition is
clearly defined, consistently communicated, and aligned with both customer needs
and strategic objectives.
Essential Duties and Responsibilities
Develop and implement a comprehensive marketing strategy that supports brand
awareness, customer engagement, and business growth.
Own ABT's marketing communications across all channels, including digital,
print, website, email campaigns, and social media platforms.
Define and maintain ABT's brand messaging and positioning across all
customer touchpoints.
Develop and implement strategic marketing plans aligned to business
priorities, market opportunities, and customer segments.
Coordinate, plan, and execute trade shows, customer events, and industry
marketing activities.
Collaborate with Engineering and Operations to translate technical
capabilities and product differentiation into compelling market-facing
messaging.
Support pricing and proposal development through aligned marketing materials
and value-based positioning.
Track and report marketing performance metrics, pipeline contribution, and
campaign effectiveness to leadership.
Ensure marketing initiatives are delivered on time, on budget, and aligned
with ABT's strategic objectives.
Perform other duties as assigned.
Job Requirements
Bachelor's degree in Marketing, Business, Communications, or a related
field.
Minimum of 8 years of progressive experience in marketing, communications,
or related roles.
Experience developing and executing multi-channel marketing strategies,
including digital and social media.
Strong written and verbal communication skills, with the ability to
translate technical concepts into clear, customer-focused messaging.
Demonstrated ability to lead teams and manage cross-functional partnerships.
Experience in the Military & Aerospace Electronics industry strongly
preferred.
Ability to travel up to 10%.
$106k-139k yearly est. 14d ago
Senior Brand Marketing Manager
WK Kellogg Co 4.8
Marketing manager job in Battle Creek, MI
At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 119 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together, these actions create positive progress for people and the planet - today and for years to come. We have big plans for how we are going to accomplish this, and we would love for you to join us in this effort.
As a Senior Brand MarketingManager, you'll be the brand leader for some of our most iconic cereal brands. In this role, you'll work closely with cross-functional and agency partners to develop insightful brand strategies and powerful commercial plans to drive growth on the base business. You will work closely with our brand marketing leaders; partner cross-functionally with sales, innovation, supply chain, finance, media operations and legal; and build strong relationships with advertising agencies, media partners and other marketing vendors.
We're looking for you to bring strong analytical skills, a deep understanding of human insights, and a passion for creativity to build marketing programs that deliver fame, fortune and fandom for our brands.
Here's What You'll Be Doing:
* Create a bold brand strategy for your portfolio, ensuring alignment with WK Kellogg Co's overall strategy.
* Oversee brand positioning, visual identity, media plans, and creative development to achieve share growth.
* Lead the planning, execution, and performance analysis of multi-channel marketing campaigns (digital, social, video).
* Partner with agencies and internal stakeholders to develop compelling brand content and activation plans
* Collaborate with sales and commercial partners to drive strong in-market execution and impact.
* Manage P&L, budget allocation, and performance tracking to drive brand growth and efficiency.
Requirements:
* Bachelor's degree in a related field is required.
* An MBA or a master's degree in marketing, business management, or a related field is preferred.
* Brand Management experience required, preferably within the CPG environment
* The ability to diagnose and decomp in-market sales performance drivers via Circana or Nielsen data required
* Proven track record of building and executing strategic brand plans, especially in partnership with agencies.
* Self-motivated, with the ability to collaborate with others and inspire teams in a creative environment.
* The ability to influence and collaborate with executive level leaders, both by formal and informal communications and presentations.
Salary Range: $139,440 - $183,015
Salary pay ranges are determined by role and level. Within the range, the successful candidate's starting base pay will be determined based on factors including job-related skills, experience, certifications, qualifications, relevant education or training, and local market conditions.
At WK Kellogg Co, our success depends on our most vital asset - our people. That's why we're committed to providing you with benefits and programs that support your Total Health and your journey to be and feel your best - physically, financially, emotionally, and socially. Although subject to change, the below are the benefits currently offered in association with this position:
* Incentive Plan bonus eligibility
* Health, dental and vision insurance
* Savings and Investment Plan with Company match and contribution
* Paid Time Off (includes paid sick time)
* 11 Paid Holidays
* Life Insurance, AD and D Insurance and STD/LTD
* Tuition reimbursement, adoption assistance for eligible employees
* Employee recognition program
The above offerings are subject to the terms of WKKC policies, which will control in the event of a conflict with the above descriptions
Our comprehensive and competitive benefits not only deliver value to you and your family, but also offer choice to meet your unique needs and knowledge to empower confident decision-making.
ABOUT WK KELLOGG CO
At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder's passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, Frosted Mini Wheats, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve. For more information, visit ******************
If we can help you with a reasonable accommodation throughout the application or hiring process, please email **************************
THE FINER PRINT
The ability to work a full shift, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
For US applicants:
Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization. For additional information, please follow this link.
Let's create gr-r-reat days,
WK Kellogg Co Recruitment
$139.4k-183k yearly 12d ago
Manager of Marketing & Brand
Gryphon Place 3.3
Marketing manager job in Kalamazoo, MI
Full-time Description
STATEMENT OF THE JOB
The Manager of Marketing & Brand is responsible for external communications, including designing print and social medial content for the organization, website management, marketing, event planning and employer brand. The Manager will also work internally with leadership across all departments to understand the company's hiring needs and business objectives to help create a talent acquisition strategy that aligns with these goals.
Requirements
ESSENTIAL FUNCTIONS
Expand Gryphon Place's online presence through social media, web content, e-newsletters, and press releases
Draft, design, schedule, and monitor dynamic social media content on Facebook, Instagram, and LinkedIn
Evaluate and refine Gryphon Place's marketing strategy and marketing plan
Use design programs to create marketing and promotional materials as needed for the organization
Maintain relationships with media outlets; secure and facilitate spots in broadcast and print media for press releases, announcements and appearances, as needed
Respond to media requests or work with the VP of People & Brand to designate a spokesperson or source of information.
Ensure all external communication content is consistent with the organization's brand
Develop and implement innovative sourcing strategies to attract diverse, quality candidates
Ensure a positive candidate experience through all stages of the recruitment and selection process
Plan and market major fundraising events, including debriefs, post-event surveys, strategic planning, and new creative ideas
Manage the organization and distribution of promotional items and materials for events, presentations, and partners
Other duties as assigned
QUALIFICATIONS AND EXPERIENCE:
Bachelor's degree in marketing, communication, or related field; or an equivalent amount of experience
Minimum 2 years of marketing experience
Minimum 1 year of event experience
Proficient in design programs including Canva and Adobe
Must hold a valid Michigan driver's license and have reliable transportation for work purposes and able to lift 40 pounds
Ability to work evenings and weekends for outreach and event planning, as needed
KNOWLEDGE / SKILLS / ABILITIES
Strong computer and design skills
Strong attention to detail
Excellent verbal and written communication skills
Ability to work evenings/weekends as needed
Ability to complete assignments on a deadline
Ability to work independently and exercise good judgment
PHYSICAL REQUIREMENTS
This is largely a sedentary role, and requires the ability to regularly sit, bend, stand, talk, hear and use hands and fingers to operate a computer and telephone. Events require the ability to walk and stand for long periods of time, as well as the ability to lift up to 40 pounds.
This job description in no ways states or implies that these are the only duties to be performed by the employee(s) incumbents in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.
How much does a marketing manager earn in Wyoming, MI?
The average marketing manager in Wyoming, MI earns between $66,000 and $143,000 annually. This compares to the national average marketing manager range of $71,000 to $153,000.
Average marketing manager salary in Wyoming, MI
$98,000
What are the biggest employers of Marketing Managers in Wyoming, MI?
The biggest employers of Marketing Managers in Wyoming, MI are: