Marketing officer job description

Do you want your voice heard and your actions to count?

Discover your opportunity with Mitsubishi UFJ Financial Group (MUFG), the 5th largest financial group in the world. Across the globe, we're 180,000 colleagues, striving to make a difference for every client, organization, and community we serve. We stand for our values, building long-term relationships, serving society, and fostering shared and sustainable growth for a better world.

With a vision to be the world's most trusted financial group, it's part of our culture to put people first, listen to new and diverse ideas and collaborate toward greater innovation, speed and agility. This means investing in talent, technologies, and tools that empower you to own your career.

Join MUFG, where being inspired is expected and making a meaningful impact is rewarded.

This is a hybrid position. There are flexible work from home options available. A member of our recruitment team will discuss the options with you in more detail.

1) Maintaining and servicing existing portfolio including KYC as Marketing Officer (MO),

2) Improving banking business with existing customers,

3) Driving bank-wide project especially on corporate banking business for Japanese large companies.

Major Responsibilities:

Develop a carefully balanced strategic and operational business plan mainly in terms of defense as a bank including objectives, product plan, marketing and sales plan, operating policies and performance measurement systems for the department under the general guidelines provided by the Managing Director.

Face customers to 1) maintain relationship and accounts, understanding customers' business, organization and banking transaction, 2) negotiate terms and conditions for maximizing profitability as well as minimizing risk while collaborating with Primary Office in Japan.

Support Senior RMs by acting as liaison between Japanese Corporate Banking (East) in NY, Product Office in NY and Primary Office in Japan in order to improve banking business and to minimize risk.

Such project will include creating or changing rule/procedure, fee table, management /organizational structure.

Support the Bank's strong relationship banking culture through ongoing customer contact, quality customer service, and superior product knowledge.

Perform and coordinate other duties and projects as assigned by Managing Director or Senior RMs.

Qualifications

Bachelor's degree in Business/Finance/Economics required. MBA / CFA preferred
1 years of professional experience; banking experience in U.S. and international market place is preferred
Strong interpersonal skills.
Strong financial aptitude and broad analytical ability.
Excellent oral and written communications skills including excellent business writing, editing, and proofreading skills.
Knowledge of domestic and foreign financial markets and products, including nonbanking financial institutions.

Bilingual in Japanese and English is required

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities duties and skills required of personnel so classified.

We are proud to be an Equal Opportunity/Affirmative Action Employer and committed to leveraging the diverse backgrounds, perspectives and experience of our workforce to create opportunities for our colleagues and our business. We do not discriminate on the basis of race, color, national origin, religion, gender expression, gender identity, sex, age, ancestry, marital status, protected veteran and military status, disability, medical condition, sexual orientation, genetic information, or any other status of an individual or that individual's associates or relatives that is protected under applicable federal, state, or local law.

Some MUFG roles require that individuals be fully vaccinated against COVID-19, subject to exemptions for medical or religious reasons, as well as any other reason required by applicable law or order. Should you be selected for an interview, your recruiter will provide additional information.

#LI-Hybrid

Major Function:

Develop and implement marketing solutions to meet long term growth and retention objectives for the Bank. Manage the day-to-day marketing activities.

Essential Duties:

* Develop and implement the Annual Marketing Plan and budget.
* Oversee brand management and corporate identity.
* Collaborate with management to develop and implement the marketing strategy aligning with Bank objectives and priorities.
* Manage promotions, public relations efforts, sponsorships, and market research activities as outlined in the Annual Marketing Plan.
* Manage the Bank's online presence, including Bank website, online marketing efforts, social media, email marketing initiatives and newsletters.
* Promote community outreach.
* Plan and coordinate seminars and special events.
* Utilize Market Liaisons to assist with project implementation.
* Coordinate marketing printed materials, signs and promotional items.
* Maintain effective internal communications to ensure that all relevant Bank departments are kept informed of marketing objectives.
* Oversee communications with outside vendors (i.e. marketing agency and media providers) in coordinating the implementation of marketing promotions and projects.
* Work closely with private banking team leaders and the private banking marketing specialist to ensure consistency in branding and develop growth and retention strategies.
* Work with Compliance Officer to assure marketing materials comply with applicable regulations.
* Support internal marketing efforts to increase employee engagement.
* Provide superior customer service consistent with First National Bank's standards.
* Exemplify the Bank's core values of Community-Focused, Innovative, Trustworthy, Responsive & Secure.
* Assist other employees/departments/branches to promote teamwork and excellent communication.
* Promote a positive bank image in the community.
* Other duties as assigned.

Requirements:

Education & Experience

* Bachelor's degree in Marketing, Public Relations or related field.
* Five or more years of brand/marketing experience with a focus on marketing communications/advertising execution.

Knowledge, Skills & Abilities

* Deep knowledge across all communication channels.
* Experienced in defining, testing, and measuring strategies and objectives.
* Design skills using Adobe Creative Suite and Canva.
* Proven experience leveraging digital marketing and acquisition touchpoints, including SEO, SEM, paid search, content marketing, email, retargeting, and social media/social listing marketing.
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* Website content management (knowledge of basic HTML).
* Five years of hands-on digital and social marketing experience, including social media and digital media ad placements and analytics (e.g., Google Ads, Google Analytics, Facebook, LinkedIn).
* Proficient verbal and written skills to effectively communicate in the English language.
* Able to multi-task and manage multiple projects at different stages of development and implementation.
* Ability to promote a culture of collaboration.
* Strategic and analytical thinker with ability to identify potential new opportunities and make data-driven decisions that deliver on marketing and growth goals.
* Hands-on, pragmatic problem solver with ability to design solutions, as well as anticipate problems and take proactive action.
* Travel between locations and to events may be required.