Marketing planner vs planner

The differences between marketing planners and planners can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a marketing planner, becoming a planner takes usually requires 1-2 years. Additionally, a planner has an average salary of $63,161, which is higher than the $62,684 average annual salary of a marketing planner.

The top three skills for a marketing planner include integrated marketing, digital marketing and marketing campaigns. The most important skills for a planner are customer service, exceptional client, and logistics.

Marketing planner vs planner overview

	Marketing Planner	Planner
Yearly salary	$62,684	$63,161
Hourly rate	$30.14	$30.37
Growth rate	10%	4%
Number of jobs	91,299	15,269
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 64%
Average age	39	42
Years of experience	10	2

Marketing planner vs planner salary

Marketing planners and planners have different pay scales, as shown below.

	Marketing Planner	Planner
Average salary	$62,684	$63,161
Salary range	Between $45,000 And $87,000	Between $45,000 And $88,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between marketing planner and planner education

There are a few differences between a marketing planner and a planner in terms of educational background:

	Marketing Planner	Planner
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 64%
Most common major	Marketing	Business
Most common college	University of Georgia	University of Pennsylvania

Marketing planner vs planner demographics

Here are the differences between marketing planners' and planners' demographics:

	Marketing Planner	Planner
Average age	39	42
Gender ratio	Male, 31.0% Female, 69.0%	Male, 54.4% Female, 45.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 4.9% Unknown, 4.7% Hispanic or Latino, 12.7% Asian, 9.6% White, 67.4% American Indian and Alaska Native, 0.8%
LGBT Percentage	10%	13%

Differences between marketing planner and planner duties and responsibilities

Marketing planner example responsibilities.

Manage budgets and evaluate the performance of the marketing activities to ensure financial goals and ROI are achieved.
Manage YouTube and assist with other social channels including Houzz.
Work with digital, social, and SEO leads on syndication and optimization of assets.
Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
Assist in direct marketing content creation through graphic design and copywriting.
Provide copywriting, design, and project management for client online business applications and web sites.

Planner example responsibilities.

Develop and managing the database for CDBG applicants.
Key role in managing and planning projects from sketch to approve plans.
Manage creation of replenishment loads (purchase or DRP) that are optimize to minimize logistical costs.
Assist with forecasting machines, accessories, and coffee with various departments in order to achieve monthly KPI's.
Develop and manage all types of inventory from finish goods, WIP (work in process) to raw material.
Manage RFQ process - gather quotations, examine bids with engineering and management, negotiate prices with suppliers and make awards.

Marketing planner vs planner skills

Common marketing planner skills

Integrated Marketing, 21%
Digital Marketing, 8%
Marketing Campaigns, 8%
Creative Briefs, 6%
ROI, 6%
Sales Strategies, 5%

Common planner skills

Customer Service, 13%
Exceptional Client, 8%
Logistics, 8%
Project Management, 6%
Excellent Interpersonal, 4%
Strong Analytical, 4%