In a lot of cases, a higher education can mean a higher salary or even a better job. That's why we found out the best colleges for marketing program managers. We based this list on these metrics: admissions rate, retention rate, mean earnings of students working, ratio of working vs. non-working students 10 years after admission, average cost of attendance and median debt for graduates.
Best Colleges And Majors For Marketing Program Managers
Best Colleges For Marketing Program Managers
1. University of Georgia
Athens, GA • Private
In-State Tuition
$11,830
Enrollment
29,474
2. University of Wisconsin - Madison
Madison, WI • Private
In-State Tuition
$10,555
Enrollment
30,360
3. University of Minnesota - Twin Cities
Minneapolis, MN • Private
In-State Tuition
$14,760
Enrollment
31,451
4. Purdue University
West Lafayette, IN • Private
In-State Tuition
$9,992
Enrollment
33,495
5. Howard University
Washington, DC • Private
In-State Tuition
$26,756
Enrollment
6,166
6. Ohio State University
Columbus, OH • Private
In-State Tuition
$10,726
Enrollment
45,769
7. University of Texas at Austin
Austin, TX • Private
In-State Tuition
$10,610
Enrollment
40,329
8. University of Southern California
Los Angeles, CA • Private
In-State Tuition
$56,225
Enrollment
19,548
9. University of Pennsylvania
Philadelphia, PA • Private
In-State Tuition
$55,584
Enrollment
10,764
10. SUNY at Binghamton
Vestal, NY • Private
In-State Tuition
$9,808
Enrollment
13,990
Marketing Program Manager Education Requirements
The education needed to be a marketing program manager is normally a bachelor's degree. Marketing program managers usually study business, marketing or communication. 78% of marketing program managers hold a bachelor's degree and 15% hold a master's degree. We found these by analyzing 3,993 marketing program manager resumes to investigate the topic of marketing program manager education more precisely.
The most common colleges for students to pursue their goal of becoming a marketing program manager are San Jose State University and University of Washington. We also broke down what colleges provide the best overall education for a marketing program manager. Students have a great path to earning their marketing program manager qualifications at the following schools:
- University of Georgia
- University of Wisconsin - Madison
- University of Minnesota - Twin Cities
If you're interested in getting a college degree in an affordable college for marketing program managers - University of Florida is an excellent option for you. If your SAT or ACT score aren't as high as you'd like, you can look at Oklahoma Wesleyan University, as the admission requirements aren't too selective. On the other end of that spectrum are the Northwestern University, University of Southern California and University of Pennsylvania.
For those who would rather stay in your pajamas during the day, we prepared some online courses that can help in marketing program manager education paths.
We prepared a list of a marketing program manager certifications that you should consider. The necessary certifications that marketing program managers must have to succeed are Professional Certified Marketer (PCM) and Project Management Professional (PMP).
What Education Do You Need To Become a Marketing Program Manager?
What degree do you need to be a Marketing Program Manager?
The most common degree for marketing program managers is bachelor's degree 78% of marketing program managers earn that degree. A close second is master's degree with 15% and rounding it off is associate degree with 5%.
- Bachelors, 78%
- Masters, 15%
- Associate, 5%
- High School Diploma, 1%
- Other Degrees, 1%
What Should I Major in to Become a Marketing Program Manager?
Most marketing program managers, 26% to be exact, major in business. Some other common majors for a marketing program manager include marketing and communication majors.
- Business, 26%
- Marketing, 21%
- Communication, 10%
- Management, 5%
- Other Majors, 38%
Most Common Colleges For Marketing Program Managers
Here are the most common colleges for a marketing program manager career in the US based on their resumes. Advocates often get their degree in San Jose State University, University of Washington, and University of Texas at Austin .
| Marketing Program Manager Common College | Percentages |
|---|---|
| San Jose State University | 12.08% |
| University of Washington | 6.79% |
| University of Texas at Austin | 6.42% |
| Northeastern University | 6.42% |
| University of Phoenix | 6.23% |
Best Majors For Marketing Program Managers
| Rank | Major | Percentages |
|---|---|---|
| 1 | Business | 25.7% |
| 2 | Marketing | 20.7% |
| 3 | Communication | 10.2% |
| 4 | Management | 4.6% |
| 5 | English | 4.3% |
20 Best Online Courses for Marketing Program Managers
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3. How to Build A Startup
The main idea in this course is learning how to rapidly develop and test ideas by gathering massive amounts of customer and marketplace feedback. Many startups fail by not validating their ideas early on with real-life customers. In order to mitigate that, students will learn how to get out of the building and search for the real pain points and unmet needs of customers. Only with these can the entrepreneur find a proper solution and establish a suitable business model...
4. A/B Testing by Google
This course will cover the design and analysis of A/B tests, also known as split tests, which are online experiments used to test potential improvements to a website or mobile application. Two versions of the website are shown to different users - usually the existing website and a potential change. Then, the results are analyzed to determine whether the change is an improvement worth launching. This course will cover how to choose and characterize metrics to evaluate your experiments, how to...
5. Product Management Essentials
Product management is one of the fastest growing and most lucrative jobs available today. Companies have awoken to the desperate need for product managers to create products that customers love, that integrate design, functionality, and business solutions. In our course, we define the fundamentals of product management and why this role is so coveted as a launch pad for future CEOs and startup founders. To be effective, product managers need a clear understanding of their jobs and duties. They...
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15. Product Management 101
Learn to become a more strategic product manager - and have a greater impact on your company and your products...
16. Successful Events: Event Planning, Marketing & Management
Create a single successful event or event-series with effective event promotion, planning, management, and monetization...
17. Product and Service Management
Know the Work that is Involved in Getting a Product Onto the Shelf and a Service Ready for Effective Delivery...
18. Online Business Masterclass: Sell Your Own Digital Products
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19. Google Analytics, GA4, GTM. How to improve your marketing?
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20. Social media marketing strategy 2023. Launch your SMM!
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Top 10 Affordable Universities For Marketing Program Managers
If those top 10 were a bit out of your price range, you might want to check these schools instead. After factoring in in-state tuition and fees, average cost of attendance, admissions rate, average net price and mean earnings after 6 years, we found that these are the most affordable schools for marketing program managers.
1. University of Florida
Gainesville, FL • Private
In-State Tuition
$6,381
Cost of Attendance
21,034
2. Fashion Institute of Technology
New York, NY • Private
In-State Tuition
$5,740
Cost of Attendance
17,864
3. SUNY Farmingdale
Farmingdale, NY • Private
In-State Tuition
$8,306
Cost of Attendance
16,091
4. USF Sarasota-Manatee
Sarasota, FL • Private
In-State Tuition
$5,587
Cost of Attendance
13,043
5. Florida State University
Tallahassee, FL • Private
In-State Tuition
$5,656
Cost of Attendance
21,623
6. University of South Florida
Tampa, FL • Private
In-State Tuition
$6,410
Cost of Attendance
20,456
7. California State University - Dominguez Hills
Carson, CA • Private
In-State Tuition
$6,942
Cost of Attendance
14,469
8. Purdue University
West Lafayette, IN • Private
In-State Tuition
$9,992
Cost of Attendance
22,430
9. California State University - Fresno
Fresno, CA • Private
In-State Tuition
$6,587
Cost of Attendance
16,915
10. Brigham Young University
Provo, UT • Private
In-State Tuition
$5,620
Cost of Attendance
18,136
Top 10 Hardest Universities To Get Into For Marketing Program Managers
Some people like a challenge. Well, we challenge you to get into one of these schools. It's not going to be easy. We know this based on these institutions' admissions rates, average SAT scores accepted, median ACT scores accepted and mean earnings of students 6 years after admission.
1. Northwestern University
Evanston, IL • Private
Admissions Rate
8%
SAT Average
1,508
2. University of Southern California
Los Angeles, CA • Private
Admissions Rate
13%
SAT Average
1,445
3. University of Pennsylvania
Philadelphia, PA • Private
Admissions Rate
8%
SAT Average
1,492
4. Northeastern University
Boston, MA • Private
Admissions Rate
19%
SAT Average
1,466
5. Boston University
Boston, MA • Private
Admissions Rate
22%
SAT Average
1,420
6. University of Texas at Austin
Austin, TX • Private
Admissions Rate
39%
SAT Average
1,367
7. Stanford University
Stanford, CA • Private
Admissions Rate
4%
SAT Average
1,497
8. SUNY at Binghamton
Vestal, NY • Private
Admissions Rate
40%
SAT Average
1,376
9. Villanova University
Villanova, PA • Private
Admissions Rate
29%
SAT Average
1,407
10. University of Maryland - College Park
College Park, MD • Private
Admissions Rate
47%
SAT Average
1,390
Top 10 Easier To Apply Universities For Marketing Program Managers
Why make getting a job harder on yourself than it has to be? With these colleges, you're sure to be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores and average salary of students 6 years after graduation in order to uncover which were the easiest schools to get into.
1. Oklahoma Wesleyan University
Bartlesville, OK • Private
Admissions Rate
68%
SAT Average
964
2. University of the Incarnate Word
San Antonio, TX • Private
Admissions Rate
88%
SAT Average
1,044
3. D'Youville College
Buffalo, NY • Private
Admissions Rate
100%
SAT Average
1,072
4. LIM College
New York, NY • Private
Admissions Rate
83%
SAT Average
1,061
5. Holy Names University
Oakland, CA • Private
Admissions Rate
70%
SAT Average
849
6. Notre Dame College
Cleveland, OH • Private
Admissions Rate
90%
SAT Average
994
7. Gwynedd Mercy University
Gwynedd Valley, PA • Private
Admissions Rate
92%
SAT Average
1,031
8. Mount Saint Mary's University
Los Angeles, CA • Private
Admissions Rate
84%
SAT Average
1,031
9. Barry University
Miami, FL • Private
Admissions Rate
91%
SAT Average
1,006
10. Felician University
Lodi, NJ • Private
Admissions Rate
81%
SAT Average
999
Average Marketing Program Manager Salary by Education Level
Marketing program managers with a Doctorate degree earn more than those without, at $101,435 annually. With a Masters degree, marketing program managers earn a median annual income of $98,103 compared to $89,248 for marketing program managers with an Bachelors degree.
| Marketing Program Manager Education Level | Marketing Program Manager Salary |
|---|---|
| Master's Degree | $98,103 |
| Bachelor's Degree | $89,248 |
| Doctorate Degree | $101,435 |