What Does a Marketing Program Manager Do?

In this section, we compare the average marketing program manager annual salary with that of a senior manager of marketing. Typically, senior managers of marketing earn a $31,543 higher salary than marketing program managers earn annually.

While the salaries between these two careers can be different, they do share some of the same responsibilities. Employees in both marketing program managers and senior managers of marketing positions are skilled in digital marketing, project management, and marketing campaigns.

There are some key differences in responsibilities as well. For example, a marketing program manager responsibilities require skills like "program management," "powerpoint," "internal stakeholders," and "cloud security." Meanwhile a typical senior manager of marketing has skills in areas such as "sr," "patients," "strategic direction," and "customer acquisition." This difference in skills reveals how truly different these two careers really are.

Senior managers of marketing receive the highest salaries in the technology industry coming in with an average yearly salary of $126,981. But marketing program managers are paid more in the transportation industry with an average salary of $93,811.

Senior managers of marketing tend to reach similar levels of education than marketing program managers. In fact, senior managers of marketing are 4.3% more likely to graduate with a Master's Degree and 0.0% less likely to have a Doctoral Degree.

Next up, we have the manager, field marketing profession to look over. This career brings along a higher average salary when compared to a marketing program manager annual salary. In fact, managers, field marketing salary difference is $6,489 higher than the salary of marketing program managers per year.

Not everything about these jobs is different. Take their skills, for example. Marketing program managers and managers, field marketing both include similar skills like "digital marketing," "project management," and "marketing campaigns" on their resumes.

While some skills are similar in these professions, other skills aren't so similar. For example, several resumes showed us that marketing program manager responsibilities requires skills like "strong project management," "program management," "web content," and "kpis." But a manager, field marketing might use skills, such as, "grass," "market trends," "social media marketing," and "sales management."

On average, managers, field marketing earn a higher salary than marketing program managers. There are industries that support higher salaries in each profession respectively. Interestingly enough, managers, field marketing earn the most pay in the technology industry with an average salary of $100,565. Whereas, marketing program managers have higher paychecks in the transportation industry where they earn an average of $93,811.

On the topic of education, managers, field marketing earn lower levels of education than marketing program managers. In general, they're 5.4% less likely to graduate with a Master's Degree and 0.0% less likely to earn a Doctoral Degree.

Let's now take a look at the business development and marketing manager profession. On average, these workers make lower salaries than marketing program managers with a $11,438 difference per year.

Using marketing program managers and business development and marketing managers resumes, we found that both professions have similar skills such as "digital marketing," "project management," and "marketing campaigns," but the other skills required are very different.

Some important key differences between the two careers are a few of the skills necessary to fulfill responsibilities. Some examples from marketing program manager resumes include skills like "salesforce," "strong project management," "program management," and "email marketing," whereas a business development and marketing manager might be skilled in "strategic partnerships," "revenue growth," "business development efforts," and "rfp. "

Business development and marketing managers make a very good living in the finance industry with an average annual salary of $88,175. Whereas marketing program managers are paid the highest salary in the transportation industry with the average being $93,811.

Business development and marketing managers are known to earn similar educational levels when compared to marketing program managers. Additionally, they're 1.1% more likely to graduate with a Master's Degree, and 0.4% more likely to earn a Doctoral Degree.

Now, we'll look at marketing supervisors, who generally average a lower pay when compared to marketing program managers annual salary. In fact, the difference is about $22,503 per year.

While their salaries may vary, marketing program managers and marketing supervisors both use similar skills to perform their jobs. Resumes from both professions include skills like "digital marketing," "marketing campaigns," and "b2b marketing. "

Each job requires different skills like "project management," "integrated marketing," "salesforce," and "strong project management," which might show up on a marketing program manager resume. Whereas marketing supervisor might include skills like "customer satisfaction," "customer service," "excellent interpersonal," and "payroll."

Now, let's take a closer look at the financials in each career. The retail industry tends to pay more for marketing supervisors with an average of $77,363. While the highest marketing program manager annual salary comes from the transportation industry.

The average resume of marketing supervisors showed that they earn lower levels of education to marketing program managers. So much so that the likelihood of them earning a Master's Degree is 5.5% less. Additionally, they're less likely to earn a Doctoral Degree by 0.4%.