Gone are the days of traditional billboards and newsletters. Although these marketing mediums are still present, marketing gurus such as Gary Vaynerchuk and Seth Godin have proven the convergence of social media, influencers, and digital ads in driving today's business growth. Thus, a marketing representative employed today wears many different hats in promoting a business.
Daily, a marketing representative is involved in developing pricing strategies, developing market forecasts, and creating new sales leads. Besides that, they also manage marketing budgets, facilitate promotional campaigns, and produce an annual report for senior management. They assist in marketing training as well as representing the organization's brand at events and trade shows.
Employers require marketing representatives to have a bachelor's degree relating to business with at least one year of relevant work experience. This role earns, on average, $21 per hour and offers opportunities into becoming a marketing director over time.
How to Become a Marketing Representative
What is a Marketing Representative
There is more than meets the eye when it comes to being a Marketing Representative. For example, did you know that they make an average of $21.65 an hour? That's $45,024 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
What Does a Marketing Representative Do
There are certain skills that many Marketing Representatives have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Analytical skills, Detail oriented and Communication skills.
How To Become a Marketing Representative
If you're interested in becoming a Marketing Representative, one of the first things to consider is how much education you need. We've determined that 68.5% of Marketing Representatives have a bachelor's degree. In terms of higher education levels, we found that 6.0% of Marketing Representatives have master's degrees. Even though most Marketing Representatives have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a Marketing Representative. When we researched the most common majors for a Marketing Representative, we found that they most commonly earn Bachelor's Degree degrees or Associate Degree degrees. Other degrees that we often see on Marketing Representative resumes include High School Diploma degrees or Master's Degree degrees.
You may find that experience in other jobs will help you become a Marketing Representative. In fact, many Marketing Representative jobs require experience in a role such as Sales Representative. Meanwhile, many Marketing Representatives also have previous career experience in roles such as Customer Service Representative or Sales Associate.
What is the right job for my career path?
Tell us your goals and we'll match you with the right jobs to get there.
And if you’re looking for a job, here are the five top employers hiring now:
Marketing Representative Career Paths
As you move along in your career, you may start taking on more responsibilities or notice that you've taken on a leadership role. Using our career map, a Marketing Representative can determine their career goals through the career progression. For example, they could start out with a role such as Account Executive, progress to a title such as Sales Manager and then eventually end up with the title National Sales Manager.
Marketing Representative Jobs You Might Like
What is the right job for my career path?
Tell us your goals and we'll match you with the rights job to get there.
Average Salary for a Marketing Representative
Calculate your salary
Use Zippia's Salary Calculator to see how your pay matches up.
12 Marketing Representative Resume Examples
Build a professional marketing representative resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 12+ resume templates to create your marketing representative resume.
Kathleen West Marketing Representative |
Christian Fisher Marketing Representative Experience Marketing Representative2020 - Present Capital One•Plano, TX
Operations Coordinator2018 - 2020 Capital One•Plano, TX
Marketing And Sales Coordinator2015 - 2018 Sysco•Chandler, AZ
Skills CommunicationCustomer ServiceProceduresReal EstateOperations DepartmentProduct KnowledgeCompany WebsiteLocal BusinessesEconomic DevelopmentOperations Intern Education Bachelor's Degree Business2012 - 2015 American InterContinental University•Chandler, AZ |
Learn How To Write a Marketing Representative Resume
At Zippia, we went through countless Marketing Representative resumes and compiled some information about how to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.
View Marketing Representative Resume Examples And TemplatesAnd if you’re looking for a job, here are the five top employers hiring now:
Choose From 10+ Customizable Marketing Representative Resume templates
Zippia allows you to choose from different easy-to-use Marketing Representative templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Representative resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.
Marketing Representative Demographics
Marketing Representative Gender Distribution
After extensive research and analysis, Zippia's data science team found that:
- Among Marketing Representatives, 53.3% of them are women, while 46.7% are men.
- The most common race/ethnicity among Marketing Representatives is White, which makes up 71.7% of all Marketing Representatives.
- The most common foreign language among Marketing Representatives is Spanish at 56.7%.
Find the best Marketing Representative job for you
Marketing Representative Jobs You Might Like
- High Paying Marketing Representative Jobs - $64K and Up
- Work From Home Marketing Representative Jobs
- Entry Level Marketing Representative Jobs
- Part Time Marketing Representative Jobs
- Actively Hiring
- No Degree Marketing Representative Jobs
Top Colleges for Marketing Representatives
1. University of Georgia
Athens, GA • Private
2. University of Pennsylvania
Philadelphia, PA • Private
3. University of Wisconsin - Madison
Madison, WI • Private
4. University of Maryland - College Park
College Park, MD • Private
5. Ball State University
Muncie, IN • Private
6. Northwestern University
Evanston, IL • Private
7. University of Minnesota - Twin Cities
Minneapolis, MN • Private
8. University of Nebraska - Lincoln
Lincoln, NE • Private
9. Stanford University
Stanford, CA • Private
10. Purdue University
West Lafayette, IN • Private
Find the best Marketing Representative job for you
Marketing Representative Jobs You Might Like
- High Paying Marketing Representative Jobs - $64K and Up
- Work From Home Marketing Representative Jobs
- Entry Level Marketing Representative Jobs
- Part Time Marketing Representative Jobs
- Actively Hiring
- No Degree Marketing Representative Jobs
Online Courses For Marketing Representative That You May Like
MASTER GUIDE TO BOOSTING YOUR LOCAL BUSINESS: Find Ready-to-Spend Customers with Complete Digital Marketing Course 2022...
A Beginners Guide To Sales & Marketing For Your Online Business And Ventures...
Local business marketing with local SEO, Google map search (Google My Business) local lead generation and social media...
Top Skills For a Marketing Representative
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 11.7% of Marketing Representatives listed Product Knowledge on their resume, but soft skills such as Analytical skills and Detail oriented are important as well.
Best States For a Marketing Representative
Some places are better than others when it comes to starting a career as a Marketing Representative. The best states for people in this position are Delaware, New York, Rhode Island, and New Jersey. Marketing Representatives make the most in Delaware with an average salary of $67,671. Whereas in New York and Rhode Island, they would average $65,726 and $62,738, respectively. While Marketing Representatives would only make an average of $62,356 in New Jersey, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. Rhode Island
$62,738
Avg. Salary
2. New Jersey
$62,356
Avg. Salary
3. Texas
$56,940
Avg. Salary
How Do Marketing Representative Rate Their Jobs?
Top Marketing Representative Employers
We've made finding a great employer to work for easy by doing the hard work for you. We looked into employers that employ Marketing Representatives and discovered their number of Marketing Representative opportunities and average salary. Through our research, we concluded that IBM was the best, especially with an average salary of $70,078. Sam's Club follows up with an average salary of $40,683, and then comes State Farm with an average of $39,999. In addition, we know most people would rather work from home. So instead of having to change careers, we identified the best employers for remote work as a Marketing Representative. The employers include Rockwell Automation, Philadelphia Insurance Companies, and AT&T;