Research Summary. We analyzed 379 marketing research analyst resumes to determine which ones land the most jobs. Below you'll find examples of resumes that can help you get an interview (and a job offer) from companies like By Appointment Only and RATEWATCH. Here are the key facts about marketing research analyst resumes to help you get the job:

  • The average marketing research analyst resume is 415 words long
  • The average marketing research analyst resume is 0.9 pages long based on 450 words per page.
  • Data analysis is the most common skill found on a marketing research analyst resume. It appears on 7.0% of resumes.
After learning about how to write a professional marketing research analyst resume, you can make sure your resume checks all the boxes with our resume builder.


Marketing Research Analyst Resume Example

Choose From 10+ Customizable Marketing Research Analyst Resume templates

Zippia allows you to choose from different easy-to-use Marketing Research Analyst templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Research Analyst resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume
Marketing Research Analyst Resume

What Should Be Included In A Marketing Research Analyst Resume


1. Add Contact Information To Your Marketing Research Analyst Resume

Your name should be the biggest text on the page and be at or near the top of the document.

Your address doesn't need to include your street name or house number - listing your city and state works just fine.

Your email address should be professional, but not your current work email address. It's not a good look to use your work email for personal projects (job-searching).

Your social media can be included if you have a fully-fledged LinkedIn page or another social media page that showcases your relevant skill set.

Marketing Research Analyst Resume Contact Information Example #1

Dhruv Johnson | 333-111-2222 |

Do you want to know more?
How To Write The Perfect Resume Header

2. Add Your Relevant Education To The Resume

Your resume's education section should include:

  • The name of your school
  • The date you graduated (Month, Year or Year are both appropriate)
  • The name of your degree
If you graduated more than 15 years ago, you should consider dropping your graduation date to avoid age discrimination.

Optional subsections for your education section include:

  • Academic awards (Dean's List, Latin honors, etc. )
  • GPA (if you're a recent graduate and your GPA was 3.5+)
  • Extra certifications
  • Academic projects (thesis, dissertation, etc.)

Other tips to consider when writing your education section include:

  • If you're a recent graduate, you might opt to place your education section above your experience section
  • The more work experience you get, the shorter your education section should be
  • List your education in reverse chronological order, with your most recent and high-ranking degrees first
  • If you haven't graduated yet, you can include "Expected graduation date" to the entry for that school

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Marketing Research Analyst Resume Relevant Education Example #1

Bachelor's Degree In Business 2014 - 2016

Pennsylvania State University Main, PA

Marketing Research Analyst Resume Relevant Education Example #2

Bachelor's Degree In Marketing 2014 - 2016

Western Michigan University Kalamazoo, MI


3. Next, Create A Marketing Research Analyst Skills Section On Your Resume

Your resume's skills section should include the most important keywords from the job description, as long as you actually have those skills. If you haven't started your job search yet, you can look over resumes to get an idea of what skills are the most important.

Here are some tips to keep in mind when writing your resume's skills section:

  • Include 6-12 skills, in bullet point form
  • List mostly hard skills; soft skills are hard to test
  • Emphasize the skills that are most important for the job
Hard skills are generally more important to hiring managers because they relate to on-the-job knowledge and specific experience with a certain technology or process.

Soft skills are also valuable, as they're highly transferable and make you a great person to work alongside, but they're impossible to prove on a resume.

Example Of Marketing Research Analyst Skills For Resume

  • Data Entry Skills

    Data entry means entering data into a company's system with the help of a keyboard. A person responsible for entering data may also be asked to verify the authenticity of the data being entered. A person doing data entry must pay great attention to tiny details.

  • Analyze Data Skills

    Analyze data or data analysis refers to the practice of studying, organizing, and transforming data to make it more useful. It also includes the cleansing of non-useful information which helps in better decision making regarding any particular matter. Analyze data is a practice that is used widely in the field of business, social sciences, and science.

  • Primary Research Skills

    Primary research is a type of study wherein the researcher, marketing research analyst, and other related professionals conduct and execute the analysis. This means that it involves a direct source of information through an interview process, survey forms, questionnaires, focus group discussion, observation, and other research methods.

  • Data Collection Skills

    Data collection means to analyze and collect all the necessary information. It helps in carrying out research and in storing important and necessary information. The most important goal of data collection is to gather the information that is rich and accurate for statistical analysis.

  • SAS Skills

    SAS stands for Statistical Analysis System which is a Statistical Software designed by SAS institute. This software enables users to perform advanced analytics and queries related to data analytics and predictive analysis. It can retrieve data from different sources and perform statistical analysis on it.

Top Skills for a Marketing Research Analyst

  • Data Analysis, 7.0%
  • Research Projects, 4.8%
  • SPSS, 4.8%
  • PowerPoint, 4.6%
  • Other Skills, 78.8%
Not sure which skills are really important?
3 Big Tips For Listing Skills On Your Resume

4. List Your Marketing Research Analyst Experience

The most important part of any resume is the experience section. Recruiters and hiring managers expect to see your experience listed in reverse chronological order, meaning that you should begin with your most recent experience and then work backwards.

Don't just list your job duties below each job entry. Instead, make sure most of your bullet points discuss impressive achievements from your past positions. Whenever you can, use numbers to contextualize your accomplishments for the hiring manager reading your resume.

It's okay if you can't include exact percentages or dollar figures. There's a big difference even between saying "Managed a team of engineers" and "Managed a team of 6 engineers over a 9-month project."

Most importantly, make sure that the experience you include is relevant to the job you're applying for. Use the job description to ensure that each bullet point on your resume is appropriate and helpful.

Don't have any experience?
How To Show Your Experience On a Resume... Even When You Don't Have Any
Work History Example # 1
Marketing Research Analyst
Guaranteed Rate
  • Conducted fundamental analysis of technology sector and seven primary industries as part of Fidelity's equity research team.
  • Installed MySQL 2008 and migrated several databases onto new server, resulting in improved business continuity.
  • Checked internet verifying providers, understanding and applying members benefits for services rendered.
  • Developed Book of Business Summary reporting by branch which provides aggregated information regarding members use of individual branches.
  • Supported the administration and implementation of server and infrastructure systems related to storage, database, backup and disaster recovery functions.
Work History Example # 2
Marketing Analyst
  • Used MS SQL and Excel on a daily basis to produce audits and to review data.
  • Managed contract lifecycle from RFP to installation of service and equipment.
  • Worked closely with sales reps, division managers to reinforce the Co-op workflow process, procedures and sales presentations.
  • Performed and tracked online store sales and data including monitoring equipment inventory.
  • Developed campaigns across multiple channels including; digital, email, direct mail, account online and newsletters.
Work History Example # 3
Finance And Marketing Analyst
  • Created VBA Modules and custom forms to automate the import each Store's AutoCAD generated Cut Sheet.
  • Boosted consumer retention and spending 1.7% by developing strategies for demographically, ethnically, and economically diverse product-based stores.
  • Maintained SOX and third-party contractual compliance and reviewed reported data for accuracy and completeness.
  • Optimized front-end grocery business' labor costs by developing new payroll hours budgeting methodologies.
  • Reviewed and analyzed financial statements for accuracy and GAAP compliance to ensure operational effectiveness and compliance by business unit.
Work History Example # 4
Marketing Research Analyst
United Parcel Service
  • Helped create the Sales Department's Priority Lead Database to allow leads to be targeted more effectively.
  • Maintained records and documentation of FAA, OSHA, and Airline audit purposes.
  • Reviewed and evaluated clients RFQ's and bids for compliance with specifications of air freight rates.
  • Designed marketing materials and literature using PowerPoint and other financial software.
  • Analyzed and responded to RFI and RFPs for ocean transportation and logistics services.

5. Highlight Your Marketing Research Analyst Certifications On Resume

Certifications can be a powerful tool to show employers that you know your stuff. If you have any of these certifications, make sure to put them on your marketing research analyst resume:

  1. Professional Researcher Certification (PRC)
  2. Professional Certified Marketer (PCM)
  3. Certified Internet Marketer (CIM)
  4. Certified Economic Developer (CEcD)
  5. Certified Manager Certification (CM)
  6. Chartered Financial Analyst (CFA)
  7. Certified Management Accountant (CMA)
  8. Certified International Trade Marketing Specialist (CITMS)


6. Finally, Add a Marketing Research Analyst Resume Summary Or Objective Statement

A resume summary statement is a 1-3 sentence spiel at the top of your resume that quickly summarizes who you are and what you have to offer. In this section, include your job title, years of experience (if it's 3+), and an impressive accomplishment, if you have space for it.

Remember to address skills and experiences that are emphasized in the job description.

Are you a recent grad?
Read our guide on how to write a resume summary statement

Five Key Resume Tips For Writing A Marketing Research Analyst Resume:

Relevant Experience
Make sure that the jobs, experience, and accolades that you include are relevant to the position you’re applying for.
The Right Skills
This is a great time to run wild with those keywords from the job description. For example, if they’re looking for someone with experience in Market Research, be sure to list it in your resume’s skills section.
Quantifiable Achievements
Your workplace accomplishments tell the story of the unique value you bring to an organization. Stay away from dry descriptions of job duties. Use numbers to help contextualize your achievements..
An applicant tracking system (ATS) is a piece of software employers use to collect, scan, organize, and rank applications. The key to getting your resume past ATS and into the hands of hiring managers is smart keyword usage.
Impeccable Formatting
Formatting a resume so that it looks professional and attractive is important. With Zippia’s resume builder, you can put together a modern-looking resume in less than 10 minutes. Just choose a resume template that suits your style, answer some questions about your background, and you’ll have a resume that’ll pass muster with both the ATS and the hiring manager.
Not sure how to make a resume that stands out?
See sample resumes for the job you want
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