Five Key Resume Tips For Writing A Marketing Research Internship Resume:

Relevant Experience
Make sure that the jobs, experience, and accolades that you include are relevant to the position you’re applying for.
The Right Skills
This is a great time to run wild with those keywords from the job description. For example, if they’re looking for someone with experience in Market Research, be sure to list it in your resume’s skills section.
Quantifiable Achievements
Your workplace accomplishments tell the story of the unique value you bring to an organization. Stay away from dry descriptions of job duties. Use numbers to help contextualize your achievements..
An applicant tracking system (ATS) is a piece of software employers use to collect, scan, organize, and rank applications. The key to getting your resume past ATS and into the hands of hiring managers is smart keyword usage.
Impeccable Formatting
Formatting a resume so that it looks professional and attractive is important. With Zippia’s resume builder, you can put together a modern-looking resume in less than 10 minutes. Just choose a resume template that suits your style, answer some questions about your background, and you’ll have a resume that’ll pass muster with both the ATS and the hiring manager.
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Zippia allows you to choose from different easy-to-use Marketing Research Internship templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Research Internship resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

What Should Be Included In A Marketing Research Internship Resume


1. Add Contact Information To Your Marketing Research Internship Resume

Your name should be the biggest text on the page and be at or near the top of the document.

Your address doesn't need to include your street name or house number - listing your city and state works just fine.

Your email address should be professional, but not your current work email address. It's not a good look to use your work email for personal projects (job-searching).

Your social media can be included if you have a fully-fledged LinkedIn page or another social media page that showcases your relevant skill set.


2. Add Your Relevant Education To The Resume

Your resume's education section should include:

  • The name of your school
  • The date you graduated (Month, Year or Year are both appropriate)
  • The name of your degree
If you graduated more than 15 years ago, you should consider dropping your graduation date to avoid age discrimination.

Optional subsections for your education section include:

  • Academic awards (Dean's List, Latin honors, etc. )
  • GPA (if you're a recent graduate and your GPA was 3.5+)
  • Extra certifications
  • Academic projects (thesis, dissertation, etc.)

Other tips to consider when writing your education section include:

  • If you're a recent graduate, you might opt to place your education section above your experience section
  • The more work experience you get, the shorter your education section should be
  • List your education in reverse chronological order, with your most recent and high-ranking degrees first
  • If you haven't graduated yet, you can include "Expected graduation date" to the entry for that school

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3. Next, Create A Marketing Research Internship Skills Section On Your Resume

Your resume's skills section should include the most important keywords from the job description, as long as you actually have those skills. If you haven't started your job search yet, you can look over resumes to get an idea of what skills are the most important.

Here are some tips to keep in mind when writing your resume's skills section:

  • Include 6-12 skills, in bullet point form
  • List mostly hard skills; soft skills are hard to test
  • Emphasize the skills that are most important for the job
Hard skills are generally more important to hiring managers because they relate to on-the-job knowledge and specific experience with a certain technology or process.

Soft skills are also valuable, as they're highly transferable and make you a great person to work alongside, but they're impossible to prove on a resume.

Top Skills for a Marketing Research Internship
Not sure which skills are really important?
3 Big Tips For Listing Skills On Your Resume
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4. List Your Marketing Research Internship Experience

The most important part of any resume is the experience section. Recruiters and hiring managers expect to see your experience listed in reverse chronological order, meaning that you should begin with your most recent experience and then work backwards.

Don't just list your job duties below each job entry. Instead, make sure most of your bullet points discuss impressive achievements from your past positions. Whenever you can, use numbers to contextualize your accomplishments for the hiring manager reading your resume.

It's okay if you can't include exact percentages or dollar figures. There's a big difference even between saying "Managed a team of engineers" and "Managed a team of 6 engineers over a 9-month project."

Most importantly, make sure that the experience you include is relevant to the job you're applying for. Use the job description to ensure that each bullet point on your resume is appropriate and helpful.

Work History Example # 1
Marketing Internship
Sysco Food Services of Hampton Roads
  • Completed SYSCO New Marketing Associate Development Program in Product Knowledge and Sales
  • Attended six months of Sysco training which included temporary management of the top-producing Marketing Associates' territories as needed and requested.
  • Customized database for customers to help them analyze brand X pricing with the benefits of SYSCO.
  • Enabled accounts to build customer loyalty by developing and implementing Sysco promotions and marketing game plans
  • Employed communication when marketing door-to-door to sell the product.

Work History Example # 2
Marketing Research Internship
Sysco Minnesota
  • Selected by upper management to lead instructional Salesforce seminar to entire sales district, including District Sales Managers for Southern Wisconsin.
  • Conducted sales and marketing of Sysco products to customers while surpassing sales volume and profit margin goals according to company objectives.
  • Designed & developed Eye Gaze System using embedded C programming for augmented communication device for quadriplegic patients.
  • Worked extensively with Microsoft PowerPoint and Excel.
  • Worked with Marketing Director and other management members within company to create and plan online marketing initiatives.

Work History Example # 3
Wealth Management Internship
Merrill Co
  • Managed a portfolio using stocks and Exchange Traded Funds (ETF) that has yielded a 22% return by trading.
  • Conducted investment research and critiqued existing portfolios, produced summaries and recommendations for client investment.
  • Reviewed portfolios with clients semi-annually in order to assess investment performance and re-evaluate goals and strategies.
  • Participated in mutual fund representative meetings to evaluate portfolio construction and inquire about offerings.
  • Conducted in-depth research on stocks, commodities, ETFs, mutual funds, bonds, etc.

Work History Example # 4
Marketing Research Internship
  • Updated all customer opportunities in CRM and, tracking design wins on a quarterly basis.
  • Analyzed performance of all marketing programs to identify the best opportunities for optimization for return-on-investment (ROI).
  • Implemented machine learning models using open-source Python packages to automatically extract information from cancer pathology reports.
  • Evaluated financial consumer reports and consumer survey data to categorize consumers using regression and aggregation functions in R and SQL.
  • Developed analytics reporting to measure social media success across all platforms.

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5. Highlight Your Marketing Research Internship Certifications On Resume

Certifications can be a powerful tool to show employers that you know your stuff. If you have any of these certifications, make sure to put them on your marketing research internship resume:

  1. Professional Certified Marketer (PCM)
  2. Certification in Business Data Analytics (CBDA)


6. Finally, Add A Summary Or Objective Statement

A resume summary statement is a 1-3 sentence spiel at the top of your resume that quickly summarizes who you are and what you have to offer. In this section, include your job title, years of experience (if it's 3+), and an impressive accomplishment, if you have space for it.

Remember to address skills and experiences that are emphasized in the job description.

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Updated July 28, 2021