Marketing Researcher Overview

There are certain skills that many marketing researchers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, critical-thinking skills and detail oriented.

When it comes to the most important skills required to be a marketing researcher, we found that a lot of resumes listed 16.0% of marketing researchers included market research, while 13.1% of resumes included research projects, and 11.5% of resumes included facebook. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing researcher job title. But what industry to start with? Most marketing researchers actually find jobs in the technology and education industries.

If you're interested in becoming a marketing researcher, one of the first things to consider is how much education you need. We've determined that 61.1% of marketing researchers have a bachelor's degree. In terms of higher education levels, we found that 20.2% of marketing researchers have master's degrees. Even though most marketing researchers have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a marketing researcher. When we researched the most common majors for a marketing researcher, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing researcher resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a marketing researcher. In fact, many marketing researcher jobs require experience in a role such as internship. Meanwhile, many marketing researchers also have previous career experience in roles such as marketing internship or sales associate.