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Best states for a marketing & sales specialist
Quoted expert
Marlene Kahla Ph.D.
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Are you thinking of becoming a marketing & sales specialist and really want to work at Bank of America? Turns out, your chances to become a marketing & sales specialist are better in some states than others.Our research shows that Washington is the best state in the country for marketing & sales specialists.
To do that, we looked at the most recent data we have available for the following criteria -- average annual wages, and availability of jobs for marketing & sales specialists.We found that the West is best for marketing & sales specialists, and the Northeast is the worst. Renton, WA is the best city in the country for marketing & sales specialist jobs, where as Washington is the best state in the country.
10 best states for marketing & sales specialists in 2025
1. Washington
Total marketing & sales specialist jobs: 1,909 Average annual salary: $76,673 Lowest 10 percent earn: $49,000 Highest 10 percent earn: $119,000 Location Quotient: 1.34
2. Minnesota
Total marketing & sales specialist jobs: 1,536 Average annual salary: $66,411 Lowest 10 percent earn: $43,000 Highest 10 percent earn: $101,000 Location Quotient: 1.18
3. Delaware
Total marketing & sales specialist jobs: 335 Average annual salary: $63,262 Lowest 10 percent earn: $40,000 Highest 10 percent earn: $98,000 Location Quotient: 1.37
4. Connecticut
Total marketing & sales specialist jobs: 816 Average annual salary: $64,784 Lowest 10 percent earn: $42,000 Highest 10 percent earn: $98,000 Location Quotient: 1.26
5. Maine
Total marketing & sales specialist jobs: 356 Average annual salary: $53,999 Lowest 10 percent earn: $37,000 Highest 10 percent earn: $78,000 Location Quotient: 1.37
6. New York
Total marketing & sales specialist jobs: 2,380 Average annual salary: $67,116 Lowest 10 percent earn: $43,000 Highest 10 percent earn: $102,000 Location Quotient: 0.95
7. Michigan
Total marketing & sales specialist jobs: 1,465 Average annual salary: $58,834 Lowest 10 percent earn: $37,000 Highest 10 percent earn: $91,000 Location Quotient: 0.97
8. Texas
Total marketing & sales specialist jobs: 4,184 Average annual salary: $57,629 Lowest 10 percent earn: $36,000 Highest 10 percent earn: $91,000 Location Quotient: 1.06
9. New Jersey
Total marketing & sales specialist jobs: 1,131 Average annual salary: $69,921 Lowest 10 percent earn: $45,000 Highest 10 percent earn: $107,000 Location Quotient: 0.73
10. Pennsylvania
Total marketing & sales specialist jobs: 2,194 Average annual salary: $56,559 Lowest 10 percent earn: $36,000 Highest 10 percent earn: $87,000 Location Quotient: 0.96
Marketing & sales specialist jobsNear Columbus, OH
How Zippia determines the best states to be a marketing & sales specialist
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a marketing & sales specialist
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Washington | $76,673 | $49,000 | 7,405,743 | 1,909 |
| 2 | Minnesota | $66,411 | $43,000 | 5,576,606 | 1,536 |
| 3 | Delaware | $63,262 | $40,000 | 961,939 | 335 |
| 4 | Connecticut | $64,784 | $42,000 | 3,588,184 | 816 |
| 5 | Maine | $53,999 | $37,000 | 1,335,907 | 356 |
| 6 | New York | $67,116 | $43,000 | 19,849,399 | 2,380 |
| 7 | Michigan | $58,834 | $37,000 | 9,962,311 | 1,465 |
| 8 | Texas | $57,629 | $36,000 | 28,304,596 | 4,184 |
| 9 | New Jersey | $69,921 | $45,000 | 9,005,644 | 1,131 |
| 10 | Pennsylvania | $56,559 | $36,000 | 12,805,537 | 2,194 |
| 11 | North Carolina | $52,435 | $33,000 | 10,273,419 | 2,096 |
| 12 | Colorado | $54,862 | $35,000 | 5,607,154 | 1,322 |
| 13 | Rhode Island | $53,745 | $35,000 | 1,059,639 | 244 |
| 14 | New Hampshire | $52,471 | $35,000 | 1,342,795 | 375 |
| 15 | California | $61,557 | $38,000 | 39,536,653 | 5,087 |
| 16 | Virginia | $55,890 | $35,000 | 8,470,020 | 1,794 |
| 17 | Florida | $51,161 | $33,000 | 20,984,400 | 3,466 |
| 18 | District of Columbia | $62,624 | $40,000 | 693,972 | 289 |
| 19 | Ohio | $51,684 | $33,000 | 11,658,609 | 1,752 |
| 20 | Arkansas | $49,846 | $31,000 | 3,004,279 | 550 |
| 21 | South Dakota | $48,171 | $31,000 | 869,666 | 239 |
| 22 | Tennessee | $49,707 | $31,000 | 6,715,984 | 1,082 |
| 23 | Wisconsin | $49,344 | $32,000 | 5,795,483 | 1,089 |
| 24 | Maryland | $52,575 | $33,000 | 6,052,177 | 1,352 |
| 25 | Iowa | $48,878 | $31,000 | 3,145,711 | 739 |
| 26 | Missouri | $51,384 | $33,000 | 6,113,532 | 929 |
| 27 | Vermont | $48,564 | $32,000 | 623,657 | 217 |
| 28 | Alaska | $49,854 | $37,000 | 739,795 | 197 |
| 29 | Hawaii | $47,807 | $31,000 | 1,427,538 | 240 |
| 30 | North Dakota | $46,312 | $30,000 | 755,393 | 228 |
| 31 | Kansas | $47,333 | $30,000 | 2,913,123 | 617 |
| 32 | South Carolina | $49,550 | $31,000 | 5,024,369 | 720 |
| 33 | Illinois | $50,345 | $32,000 | 12,802,023 | 1,987 |
| 34 | Georgia | $47,327 | $30,000 | 10,429,379 | 2,203 |
| 35 | Oregon | $50,236 | $32,000 | 4,142,776 | 704 |
| 36 | Nevada | $48,263 | $29,000 | 2,998,039 | 378 |
| 37 | Massachusetts | $50,586 | $33,000 | 6,859,819 | 1,676 |
| 38 | Kentucky | $46,527 | $29,000 | 4,454,189 | 739 |
| 39 | Montana | $46,565 | $30,000 | 1,050,493 | 259 |
| 40 | Indiana | $47,858 | $30,000 | 6,666,818 | 1,024 |
| 41 | Wyoming | $43,809 | $28,000 | 579,315 | 213 |
| 42 | Nebraska | $45,465 | $29,000 | 1,920,076 | 491 |
| 43 | Utah | $44,237 | $28,000 | 3,101,833 | 940 |
| 44 | Louisiana | $46,159 | $29,000 | 4,684,333 | 592 |
| 45 | Alabama | $45,554 | $29,000 | 4,874,747 | 698 |
| 46 | Oklahoma | $46,271 | $29,000 | 3,930,864 | 450 |
| 47 | Idaho | $39,502 | $25,000 | 1,716,943 | 381 |
| 48 | Arizona | $42,843 | $26,000 | 7,016,270 | 1,225 |
| 49 | West Virginia | $43,610 | $27,000 | 1,815,857 | 272 |
| 50 | New Mexico | $45,459 | $28,000 | 2,088,070 | 304 |
| 51 | Mississippi | $42,146 | $26,000 | 2,984,100 | 347 |
Highest paying states for marketing & sales specialists
| Rank | State | Avg. Marketing & Sales Specialist Salary |
|---|---|---|
| 1 | Washington | $76,673 |
| 2 | Minnesota | $66,411 |
| 3 | Delaware | $63,262 |
| 4 | Connecticut | $64,784 |
| 5 | Maine | $53,999 |
| 6 | New York | $67,116 |
| 7 | Michigan | $58,834 |
| 8 | Texas | $57,629 |
| 9 | New Jersey | $69,921 |
| 10 | Pennsylvania | $56,559 |
| 11 | North Carolina | $52,435 |
| 12 | Colorado | $54,862 |
| 13 | Rhode Island | $53,745 |
| 14 | New Hampshire | $52,471 |
| 15 | California | $61,557 |
| 16 | Virginia | $55,890 |
| 17 | Florida | $51,161 |
| 18 | District of Columbia | $62,624 |
| 19 | Ohio | $51,684 |
| 20 | Arkansas | $49,846 |
| 21 | South Dakota | $48,171 |
| 22 | Tennessee | $49,707 |
| 23 | Wisconsin | $49,344 |
| 24 | Maryland | $52,575 |
| 25 | Iowa | $48,878 |
| 26 | Missouri | $51,384 |
| 27 | Vermont | $48,564 |
| 28 | Alaska | $49,854 |
| 29 | Hawaii | $47,807 |
| 30 | North Dakota | $46,312 |
| 31 | Kansas | $47,333 |
| 32 | South Carolina | $49,550 |
| 33 | Illinois | $50,345 |
| 34 | Georgia | $47,327 |
| 35 | Oregon | $50,236 |
| 36 | Nevada | $48,263 |
| 37 | Massachusetts | $50,586 |
| 38 | Kentucky | $46,527 |
| 39 | Montana | $46,565 |
| 40 | Indiana | $47,858 |
| 41 | Wyoming | $43,809 |
| 42 | Nebraska | $45,465 |
| 43 | Utah | $44,237 |
| 44 | Louisiana | $46,159 |
| 45 | Alabama | $45,554 |
| 46 | Oklahoma | $46,271 |
| 47 | Idaho | $39,502 |
| 48 | Arizona | $42,843 |
| 49 | West Virginia | $43,610 |
| 50 | New Mexico | $45,459 |
| 51 | Mississippi | $42,146 |
Expert opinions on the best states for marketing & sales specialists
Are there any particularly good places in the United States for marketing & sales specialists to find work opportunities?
Marlene Kahla Ph.D.
Professor of Marketing, Nelson Rusche College of Business
Companies throughout the United States need good marketers.
Through acceptance of video conferencing to conduct business, many graduates will work at least 50% of their jobs from home. As the pandemic levels off, some companies continue to have their salespeople meet with clients on a person-to-person basis at least 50% of the time.
After quarantine, people started looking to move away from large cities into smaller neighborhoods, simpler lives, and work from home. The trend is to move away from states with high tax rates.
Southeastern United States, coastal states, and central may see a surge in employment availability.
Marketing & sales specialist best states FAQs
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Updated January 8, 2025