Marketing services manager job description

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What We'll Bring:
At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation - we're consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius.

Come be a part of our team - you'll work with great people, pioneering products and cutting-edge technology.

What You'll Bring:
6+ years experience in marketing analytics strategy or marketing consulting, in a client-facing role Exceptional data, analytics, and quantitative acumen with an understanding of tools like marketing mix models, multi-touch attribution, data management platforms, customer segmentation, and/or customer identity management, or close experience such as predictive analytics Ideal if you have specific experience in the ad or marketing tech industry, a digital marketing agency, a programmatic buying company, or client-side digital advertising.Significant presentation experience with unsophisticated audiences explaining data, marketing optimization, and analytics Strong client management skills and an ability to build relationships with senior fortune 100 executives

Impact You'll Make:
In the Consulting Services Manager role, you'll lead multi-million dollar customer engagements, with responsibility for organizing internal teams and developing enduring, trusted, and profitable relationships with your customers.You'll play a key role in evolving Neustar in building our team, managing, and mentoring the next generation of Neustar leaders.You'll build your network with the top marketing leadership in major companies across virtually all industries. You'll work to reveal the business drivers of the Fortune 500, while developing expertise at the intersection of big data, marketing, and consulting.Our work is not just about delivering a project and moving on to the next challenge. Instead, it's about delivering an evolving stream of value and enabling fact-based decision-making.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.

During the COVID-19 pandemic, TransUnion has several safety protocols in place to protect associates, customers, and visitors. You may be required to be fully vaccinated against COVID-19 as a condition of employment and/or to participate in certain work-related activities. Exemption is available to qualified candidates as a reasonable accommodation.

TransUnion's Internal Job Title:
Acquisition Exempt, Acquired Associate

• Must understand and have experience implementing processes to manage overall department output in a Marketing or Advertising environment.
• Must be experienced in the development of Marketing programs and creative materials.
• Must have understanding and experience in creative brief development.
• Must have basic technical understanding of print, video, and web production.

Minimum 3-5 years of experience in an Advertising Agency or in-house Marketing department in a managing, coordinating, content strategy or trafficking position.

Desired: Experience training and managing people.

Education/Training:

Required: Bachelors degree in Marketing or Communications. Additional training in print technologies or website development

Knowledge and/or specific skills necessary to do the job:

• Keen knowledge in the development of Marketing materials from briefing to asset archiving.
• Leadership skills with the ability to manage people to achieve business and department objectives.
• Team building skills with the ability to build high moral and group commitments to goals and objectives.
• Ability to be organized and pay meticulous attention to details. Organize and schedule people or tasks to develop realistic action plans.
• Broad based knowledge and familiarity of various media productions and standards.
• Interpersonal skills and ability to interact and work with staff at all levels.
• Able to take large initiatives and successfully follow through on projects.
• Excellent written and verbal communication skills.
• Highly motivated with high level of commitment to the job.
• Ability to develop and implement processes to improve project efficiencies.
• Analytical skills with the ability to take a systematic approach to problem solving.
• Good working knowledge of MS-Office Suite (Word, Excel, PowerPoint, Outlook)
• Ability to add value in the development of creative materials. Skills in copywriting and/or ability to add insightful ideas when critiquing marketing materials.
• Ability to Manage multiple Tasks simultaneously
• Project management skills with the ability to maintain a 30,000 ft. view while ensuring individual tasks are carried out.
• Must reside in Illinois
• #LI-Remote

Culver City,California,United States

Marketing

+ 7-10 years experience in digital marketing, with demonstrated success achieving growth goals of user engagement and retention.

+ Experience leading lifecycle marketing programs, ideally for a media platform or a consumer subscription business.

+ Experience testing and optimizing marketing channels including push notification, online, email and in-app messaging marketing tactics.

+ Strong project management capability with exceptional attention to detail.

+ Possess deep understanding of A/B testing and data driven optimization marketing.

+ You are an analytical problem solver with a track record of success in developing and optimizing marketing strategies and programs that drive customer engagement and retention.

+ Thorough understanding of integrating product, design, business, marketing, engineering and stakeholder teams to clarify program goals, strategy, and execution.

+ Outstanding cross functional team working skills with an ability to collaborate closely with other teams to solve problems and implement programs that achieve core business objectives.

+ Exceptional relationship-building and interpersonal skills; ability to develop strong working partnerships.

+ Ability to work collaboratively under pressure, with proven experience working on complex, international, large-scale, time-critical projects.

+ Shown ability to meet deadlines and get consensus while balancing many projects and priorities.

+ Excellent presentation, written and verbal communication skills with the ability to articulate a strong point of view clearly and succinctly to both senior executives and individual contributors.

+ You have a passion for Apple products and services and have a deep familiarity with the Apple ecosystem of services and hardware (Mac OS, iOS, Apple Music, iTunes, App Store, Books, Podcasts, Apple Pay, Apple TV, Apple News, Apple Fitness+, Apple One, etc.).

**Description**

Develop and optimize engagement/retention strategies for Apple Services. Optimize programs through A/B testing, offering ideation and development of strategic recommendations based on data driven insights and strategies to engage with customers. Build cross-functional relationships and plans to improve performance against meaningful metrics, with a focus on experimentation and optimization. Collaborate with a broad range of teams, including international marketing, product, engineering, analytics and design teams. Develop a process of continuous improvement, where the results of this work are analyzed and insights are fed back into the plans. Define geo-specific narratives, value propositions and service educational messaging.

**Education & Experience**

BA/BS, MS/MA/MBA preferred

**Additional Requirements**

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Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant (Opens in a new window) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants. United States Department of Labor. Learn more (Opens in a new window) .

Apple is required to comply with a COVID-19 vaccination mandate issued by the New York City Department of Health. We will verify the vaccination status of all New York City team members who are working at an Apple Store, office, or partner store in New York City. New York City Department of Health Learn more (Opens in a new window) .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you're applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines (opens in a new window) applicable in your area.

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Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more (Opens in a new window) .