Marketing services manager resume examples from 2026
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How to write a marketing services manager resume
Craft a resume summary statement
Put a resume summary on the top of your resume to highlight your accomplishments. A resume summary sums up your experience and skills, making it easy for hiring managers to understand your qualifications at a glance. Here are some tips to write a strong, impressive resume summary:
Step 1: Mention your current job title or the role you're pursuing.
Step 2: Include your years of experience in marketing services manager-related roles. Consider adding relevant company and industry experience as relevant to the job listing.
Step 3: Highlight your greatest accomplishments. Here is your chance to make sure your biggest wins aren't buried in your resume.
Step 4: Again, keep it short. Your goal is to summarize your experience and highlight your accomplishments, not write a paragraph.
Hiring managers spend under a minute reviewing resumes on average. This means your summary needs to demonstrate your value quickly and show why you are the perfect fit for the marketing services manager position.Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.
List the right project manager skills
Many resumes are filtered out by hiring software before a human eye ever sees them. A robust Skills section can let recruiters (and bots) know you have the skills to do the job. Here is how to make the most of your skills section:
- Look to the job listing. You often need to include the exact keywords from the job description. Take note of the skills listed for the job.
- Put all relevant hard and soft skills in your skills section.
- Be specific. If you are too broad, you may not be giving the best picture of your skills and leave the hiring manager uncertain of your abilities.
- Be up to date. Software names change and companies merge. Don't look out of touch by being careless.
- Be accurate. Spelling and even upper or lowercase can dramatically change meanings. Make sure you are correctly listing your skills.
Here are example skills to include in your “Area of Expertise” on a marketing services manager resume:
- Digital Marketing
- Client Facing
- Integrated Marketing
- Email Marketing
- Project Management
- Marketing Campaigns
- PowerPoint
- Market Research
- Strategic Plan
- Business Development
- CRM
- ROI
- Trade Shows
- Graphic Design
- B2B Marketing
- Lead Management
- Product Management
- Database
- Press Releases
- SEO
- Channel Marketing
- POS
- Brand Marketing
- Integrated Marketing Campaigns
- Market Trends
- Email Campaigns
- Marketing Analytics
- Direct Reports
- Web Content
- Content Development
Zippia’s AI can customize your resume for you.
How to structure your work experience
Your employment history is arguably one of the most important parts of your resume. It shows you have experience and foundation in your field to successfully master the marketing services manager position. Here is how to most effectively structure your work experience:
- List your most recent experience first, followed by earlier roles in reverse chronological order. Employers care about your most recent experience the most.
- Start with your job title, company name, city, and state on the left. Align dates in month and year format on the right-hand side.
- Include only recent, relevant jobs.
How to write marketing services manager experience bullet points
Effective job bullet points do more than just describe your job duties. Instead, they should be specific and measurable accomplishments. Here are some strategies to mastering job bullet points:
- Use strong action verbs like Led, Built, or Optimized.
- Follow up with numbers when possible to support your results. How much did performance improve? How much revenue did you drive?
- Wrap it up by explaining the actions you took to achieve the result and how you made an impact.
Here are great bullet points from marketing services manager resumes:
Work history example #1
Social Media Internship
Jack & Dorothy Bender Library
- Facilitated online conversations and events to make sure conversation and content were engaging and relevant.
- Managed the Department's social media email account and responded to all inquiries made through email, Facebook, and Twitter.
- Designed and developed online and offline media content for utilization by internal and external clients.
- Produced PowerPoint presentations and kept facts and figures up to date.
- Established and managed company Facebook and Twitter accounts.
Work history example #2
Marketing Coordinator
Penn Medicine
- Reported conversions with Google Analytics, Facebook Insights and other tools to measure return on marketing investment (ROMI).
- Leveraged Facebook to communicate with student alumni in addition to launching successful engagement campaigns.
- Communicated with clients and event coordinators to design and execute audio-visual media setups for concerts, conferences, and other events
- Utilized Wrike (CRM Tool) to manage projects and assign tasks. "
- Created and edited videos for Youtube.
Work history example #3
Reporter
Inside
- Curated content across multiple platforms such as Facebook, Twitter, staff blogs and e-newsletters.
- Produced and anchored daily business report for Asian TV arm.
- Performed corporate assessments in public relations, communications, and change management
- Published short-form SEO-optimized content and articles, achieving 300% increase in site traffic throughout tenure.
- Assigned stories to on-air reporters globally.
Work history example #4
Marketing Services Manager
Liberty Tax
- Provided oversight to customer relations and sales force.
- Identified trends on customer response and engagement through A/B testing, providing post execution analysis to clients.
- Created and launched key performance indicators (KPIs) and metrics to measure the success of 20+ new marketing initiatives.
- Provided weekly and monthly analytics to general managers to evaluate end-to-end customer experience across multiple channels and user touch points.
- Utilized consultative selling approach with new and existing customers offering customized online solutions.
Zippia’s AI can customize your resume for you.
Add an education section to your resume
The education section should display your highest degree first.
Place your education section appropriately on your resume. If you graduated over 5 years ago, this section should be at the bottom of your resume. If you just graduated and lack relevant work experience, the education section should go to the top.
If you have a bachelor's or master's degree, do not list your high school education. If your graduation year is more than 15-20 years ago, it's better not to include dates in this section.
Here are some examples of good education entries from marketing services manager resumes:
Bachelor's Degree in journalism
University of Texas at Austin, Austin, TX
2000 - 2003
Bachelor's Degree in business
Central State University, Wilberforce, OH
2003 - 2006
Highlight your marketing services manager certifications on your resume
Certifications can be a crucial part of your resume. Many jobs have required certifications.
To list, use the full name of the certification and the organization that issued it, along with the date of achievement.
If you have any of these certifications, be sure to include them on your marketing services manager resume:
- Professional Certified Marketer (PCM)
- Master Project Manager (MPM)
- Certified Professional, Life and Health Insurance Program (CPLHI)
- Certified Manager Certification (CM)
- International Accredited Business Accountant (IABA)
- Project Management Professional (PMP)