How To Become A Marketing Services Vice President: What It Is and Career Path

What is a marketing services vice president and how to become one

Updated January 8, 2025

3 min read

Quoted experts

Tobias Sellier,

Richard Tate

There is more than meets the eye when it comes to being a marketing services vice president. For example, did you know that they make an average of $58.48 an hour? That's $121,638 a year! Between 2018 and 2028, the career is expected to grow 10% and produce 33,700 job opportunities across the U.S.

What general advice would you give to a marketing services vice president?

Tobias Sellier

Senior Director, American Public Power Association

There are exciting opportunities to work for community-owned, not-for-profit, hometown public power. From engineers and customer service representatives to lineworkers and administrative professionals, there are many opportunities. And utility employees, being essential workers, even during these challenging times, there are still many jobs that will need to be filled.

ScoreMarketing Services Vice PresidentUS Average

Salary

8.2

Avg. Salary $121,638

Avg. Salary $59,228

Stability level

7.5

Growth rate 10%

Growth rate 0.3%

Diversity

3.1

Race

American Indian and Alaska Native 0.23%

Asian 8.15%

Black or African American 3.04%

Hispanic or Latino 8.67%

Unknown 5.32%

White 74.58%

Gender

female 37.91%

male 62.09%

Age - 38

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 38

Stress level

7.5

Stress level is high

7.1 - high

Complexity level

9.0

Complexity level is advanced

7 - challenging

Work life balance

3.5

Work life balance is poor

6.4 - fair

Key steps to become a marketing services vice president

Explore marketing services vice president education requirements

Most common marketing services vice president degrees

Bachelor's

78.7 %

Master's

16.8 %

Associate

2.7 %

Start to develop specific marketing services vice president skills

Skills	Percentages
Digital Marketing	16.22%
Strategic Direction	6.12%
Marketing Campaigns	5.41%
Revenue Growth	4.98%
Credit Card	3.90%

Complete relevant marketing services vice president training and internships

Accountants spend an average of 1-3 months on post-employment, on-the-job training. New marketing services vice presidents learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a marketing services vice president based on U.S. Bureau of Labor Statistics data and data from real marketing services vice president resumes.

Research marketing services vice president duties and responsibilities

Develop customer contact management strategy and database which manage and track customer contacts that have not exist before.
Analyze market trends and demographic data to develop focuse targets and track ROI.
Recognize as a specialist in the sale of general office buildings including healthcare, industrial and retail properties.
Lead creation and presentation of new marketing pieces used in seminars to educate large businesses on self- fund healthcare programs.

Get marketing services vice president experience

Generally, it takes 8-10 years to become a marketing services vice president. The most common roles before becoming a marketing services vice president include vice president, marketing director team lead and marketing vice president.

Prepare your marketing services vice president resume

When your background is strong enough, you can start writing your marketing services vice president resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a marketing services vice president resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable marketing services vice president resume templates

Build a professional marketing services vice president resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your marketing services vice president resume.