There is more than meets the eye when it comes to being a marketing strategist. For example, did you know that they make an average of $29.62 an hour? That's $61,604 a year!
Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.
There are certain skills that many marketing strategists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, creativity and communication skills.
When it comes to the most important skills required to be a marketing strategist, we found that a lot of resumes listed 7.7% of marketing strategists included content marketing, while 7.6% of resumes included project management, and 4.7% of resumes included business development. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the marketing strategist job title. But what industry to start with? Most marketing strategists actually find jobs in the technology and media industries.
If you're interested in becoming a marketing strategist, one of the first things to consider is how much education you need. We've determined that 60.7% of marketing strategists have a bachelor's degree. In terms of higher education levels, we found that 27.7% of marketing strategists have master's degrees. Even though most marketing strategists have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing strategist. When we researched the most common majors for a marketing strategist, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on marketing strategist resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a marketing strategist. In fact, many marketing strategist jobs require experience in a role such as marketing manager. Meanwhile, many marketing strategists also have previous career experience in roles such as marketing director or marketing internship.