Marketing Supervisors oversee the performance of employees in the marketing department and handle promotion for a company. You are to ensure that the employees in the department comply with the company policies, standards, and guidelines. To do this, you must create marketing strategies, promote brands, work with the advertising and sales department to gain interest in the company's product and services, cascade marketing campaigns' mechanics to employees, and manage the follow-through. You are also to delegate tasks to their team members to ensure the achievement of the marketing goals. Apart from this, you are expected to conduct performance reviews of staff so as to promote the company.
The most common degree required for this position is a bachelor's degree in business, marketing, or communications. You should be creative, strategic, and personable. You should possess outstanding leadership skills and confidence. More importantly, you must be resilient with a solid work ethic. You will earn an average salary of $56,723 annually.
There is more than meets the eye when it comes to being a marketing supervisor. For example, did you know that they make an average of $33.37 an hour? That's $69,404 a year!
Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.
There are certain skills that many marketing supervisors have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed creativity, interpersonal skills and organizational skills.
If you're interested in becoming a marketing supervisor, one of the first things to consider is how much education you need. We've determined that 70.7% of marketing supervisors have a bachelor's degree. In terms of higher education levels, we found that 9.4% of marketing supervisors have master's degrees. Even though most marketing supervisors have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing supervisor. When we researched the most common majors for a marketing supervisor, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on marketing supervisor resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a marketing supervisor. In fact, many marketing supervisor jobs require experience in a role such as marketing coordinator. Meanwhile, many marketing supervisors also have previous career experience in roles such as sales associate or account executive.