Marketing supervisor demographics and statistics in the US
Marketing supervisor demographics research summary. Zippia estimates marketing supervisor demographics and statistics in the United States by using a database of 30 million profiles. Our marketing supervisor estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about marketing supervisors after extensive research and analysis:
- There are over 97,892 marketing supervisors currently employed in the United States.
- 56.5% of all marketing supervisors are women, while 43.5% are men.
- The average marketing supervisor age is 39 years old.
- The most common ethnicity of marketing supervisors is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- Marketing supervisors are most in-demand in New York, NY.
- The retail industry is the highest-paying for marketing supervisors.
- 10% of all marketing supervisors are LGBT.
On this page
Marketing supervisor demographics by:
Marketing supervisor gender statistics
56.5% of marketing supervisors are women and 43.5% of marketing supervisors are men.
- Female, 56.5%
- Male, 43.5%
Marketing supervisor gender ratio
| Gender | Percentages |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
Marketing supervisor gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$64,829
Female income
$61,620
Marketing supervisor gender ratio over time
This data breaks down the percentage of men and women in marketing supervisor positions over time. Currently, 56.5% of marketing supervisors are female.
Marketing supervisor gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 63.72% | 36.28% |
| 2011 | 63.37% | 36.63% |
| 2012 | 64.01% | 35.99% |
| 2013 | 63.94% | 36.06% |
| 2014 | 62.06% | 37.94% |
| 2015 | 61.57% | 38.43% |
| 2016 | 61.44% | 38.56% |
| 2017 | 60.38% | 39.62% |
| 2018 | 45.75% | 54.25% |
| 2019 | 44.67% | 55.33% |
| 2020 | 43.08% | 56.92% |
| 2021 | 43.46% | 56.54% |
Marketing supervisor related jobs gender ratio
We compared marketing supervisors with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Marketing Supervisor | 43% | 57% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Marketing supervisor demographics by race
The most common ethnicity among marketing supervisors is White, which makes up 74.6% of all marketing supervisors. Comparatively, 8.7% of marketing supervisors are Hispanic or Latino and 8.2% of marketing supervisors are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Marketing supervisor race
| Marketing supervisor race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Marketing supervisor race and ethnicity over time
See how marketing supervisor racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Marketing supervisor race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Marketing supervisor wage gap by race
According to our data, asian marketing supervisors have the highest average salary compared to other ethnicities. Black or african american marketing supervisors have the lowest average salary at $61,621.
| Ethnicity | Salary |
|---|---|
| Unknown | $64,536 |
| White | $64,277 |
| Black or African American | $61,621 |
| Asian | $69,911 |
| Hispanic or Latino | $64,080 |
Average marketing supervisor age
See how the average age of marketing supervisors varies based on ethnicity and gender.
Male
Female
Marketing supervisor age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Marketing supervisor age breakdown
The average age of marketing supervisors is 40+ years years old, representing 44% of the marketing supervisor population.
Marketing supervisor age breakdown
| Marketing Supervisor Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Marketing supervisor educational attainment
The most common degree for marketing supervisors is bachelor's degree, with 71% of marketing supervisors earning that degree. The second and third most common degree levels are associate degree degree at 11% and associate degree degree at 9%.
- Bachelor's, 71%
- Associate, 11%
- Master's, 9%
- High School Diploma, 5%
- Other Degrees, 4%
Marketing supervisors by degree level
| Marketing supervisor degree | Percentages |
|---|---|
| Bachelor's | 71% |
| Associate | 11% |
| Master's | 9% |
| High School Diploma | 5% |
| Other Degrees | 4% |
Marketing supervisor jobs you might like
Marketing supervisor wage gap by degree level
According to the data, marketing supervisors with a Doctorate degree earn more than those without, at $77,003 annually. With a Master's degree, marketing supervisors earn a median annual income of $74,083 compared to $66,401 for marketing supervisors with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $74,083 |
| Bachelor's Degree | $66,401 |
| Doctorate Degree | $77,003 |
Marketing supervisor employment statistics
Most marketing supervisors work for a private in the hospitality industry.
Company size where marketing supervisors work
Below, you can see the size of companies where marketing supervisors work.
Marketing supervisor jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 14% |
| 100 - 500 employees | 19% |
| 500 - 1,000 employees | 8% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 28% |
Marketing supervisor jobs by company type
Employees with the marketing supervisor job title have their preferences when it comes to working for a company. For instance, most marketing supervisors prefer to work at private companies over public companies.
Marketing supervisor jobs by sector
| Company type | Percentages |
|---|---|
| Education | 6% |
| Public | 29% |
| Private | 64% |
| Government | 2% |
Marketing supervisor jobs by industry
The most common industries for marketing supervisors are hospitality, retail and media.
Marketing supervisor industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 14% |
| Hospitality | 13% |
| Retail | 12% |
| Media | 11% |
| Manufacturing | 7% |
| Professional | 7% |
| Technology | 6% |
| Education | 5% |
| Finance | 4% |
| Health Care | 4% |
| Transportation | 2% |
| Construction | 2% |
| Telecommunication | 2% |
| Insurance | 2% |
| Internet | 1% |
| Government | 1% |
| Automotive | 1% |
| Utilities | 1% |
| Agriculture | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Energy | 1% |
Marketing supervisor turnover and employment statistics
Marketing supervisor unemployment rate over time
The unemployment rate for marketing supervisors between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Marketing supervisor unemployment rate by year
| Year | Marketing supervisor unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average marketing supervisor tenure
The average marketing supervisor stays at their job for 1-2 years, based on the 3,070 marketing supervisors resumes in Zippia's database.
Marketing supervisor tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 14% |
| 1-2 years | 39% |
| 3-4 years | 20% |
| 5-7 years | 15% |
| 8-10 years | 5% |
| 11+ years | 7% |
Marketing supervisor LGBT ratio compared to similar jobs
Review the percent of marketing supervisors that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Account Manager, Team Leader | 7.25% | 150,376 |
| Classified Advertising Manager | 9.54% | 4,388 |
| Marketing Supervisor | 9.86% | - |
| Campaign Manager | 16.11% | 12,293 |
Similar marketing supervisor jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Account Manager, Team Leader | 7.25% | 150,376 |
| Classified Advertising Manager | 9.54% | 4,388 |
| Campaign Manager | 16.11% | 12,293 |
Foreign languages spoken by marketing supervisors
The most common foreign language among marketing supervisors is Spanish at 43.4%. The second-most popular foreign language spoken is Chinese at 10.2% and Mandarin is the third-most popular at 7.3%.
- Spanish, 43.4%
- Chinese, 10.2%
- Mandarin, 7.3%
- German, 6.8%
- French, 5.9%
- Other, 26.4%
Marketing supervisor languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 43.4% |
| Chinese | 10.2% |
| Mandarin | 7.3% |
| German | 6.8% |
| French | 5.9% |
| Other | 26.4% |
