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Marketing team leader job description

Updated March 14, 2024
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Example marketing team leader requirements on a job description

Marketing team leader requirements can be divided into technical requirements and required soft skills. The lists below show the most common requirements included in marketing team leader job postings.
Sample marketing team leader requirements
  • Bachelor's degree in Marketing or related field.
  • Proven experience in a marketing leadership role.
  • In-depth knowledge of digital marketing.
  • Excellent communication skills.
  • Strong project management skills.
Sample required marketing team leader soft skills
  • Ability to motivate team members.
  • Excellent organizational and problem-solving skills.
  • Highly creative and innovative thinker.
  • Ability to work independently and as part of a team.
  • Strong attention to detail.

Marketing team leader job description example 1

Axis Communications marketing team leader job description

Marketing lead responsible for developing and executing all marketing initiatives for the Business Area and Regions, making sure that are aligned with the Corporate guidelines. Be part of the growth and the leader positioning of Axis in the competitive landscape. The person in this role will also be working to develop strong partner relationships and build an effective marketing team. Will also oversee effective use of the marketing budget. This will be an 80/20 player coach role.
What you will do here...
Work independently and with the team to develop and enhance Axis brand in industry segments and key end customer segments. Develop and execute marketing initiatives including events, advertising, training and channel initiatives.Develop demand creation initiatives Align strategic initiatives with those developed by Axis headquarters.Achieve financial objectives by managing annual marketing budget.Research marketing opportunities throughout security industry.Interact with Sales, Business Development and Marketing team to assess marketing needs Act as a liaison for the business area and region publications and advertising campaigns.Analyze marketing automation trends in fine tuning brand.Track ROI of marketing initiatives and report the findings.Cultivate marketing communications processes in the newly implemented marketing automation platform.Oversee and manage day-to-day operations of region's marketing team.Maintain marketing and Axis Experience Center Coordinator staff by recruiting, selecting, coaching, training, and managing employees.Identify and communicate key responsibilities and practices to ensure effectiveness of the team.Challenges and inspires team members to achieve business results and personal development goals.Maintains professional and technical knowledge by attending educational workshops, establishing personal networks, and participating in professional societies.Contributes to team effort by accomplishing related results as needed.Supervise and support additional Area Marketing Coordinator(s) and Experience Center Coordinators with coverage as needed Perform other duties when assigned Occasional field work with customer facing sales team, to gather feedback on market needs and learn domain knowledge

What we are looking for...
Focused independent drive and initiative Strong communication skills Innovative and creative True project manager who possesses the skills to plan as well as execute marketing strategies and tactics Organized with ability to multi-task and prioritize workload Excellent use of time management Efficient Microsoft Office and graphics design capability Original and creative problem solving/confident decision making Concise writing and editing skills Ability to effectively work independently as well as within in a team Precise attention to detail Ability to effectively negotiate Demonstrated competency in Axis' Expectations of Leaders:Business Leadership (Strategic Thinking and Implementation, Business Acumen, Leading Change) People Leadership (Developing Self, Developing Others, Building Functional Strength) Organizational Leadership (Developing Team, Enabling Cooperation, Ethical Leadership)

What you will need...
Bachelor's Degree in marketing or related field Channel marketing knowledge3+ years marketing experience, preferred 2+ years in the security industry Prior experience building strong business relationships both internally and externally Prior experience creating and executing coordinated channel marketing strategies Prior experience planning events Prior experience managing marketing budget

Valued but not required skills or experience
Master's degree Experience in security and/or surveillance industry Experience supervising employees

Physical demands

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Employee is occasionally required to lift up to 20 lbs.Expected travel time for this position is approximately 25% annually.

Type of Employment
Permanent Employment

Posting End Date
2022-10-27

About Axis Communications
We enable a smarter, safer world by creating innovative solutions for improving security and business performance. As a network technology company and industry leader, we offer solutions in video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications.

With around 4000 committed employees in over 50 countries, we collaborate with partners worldwide. Together, we thrive in our friendly, open, and collaborative culture and inspire each other to think beyond the expected. United by our commitment to inclusion, diversity, and sustainability, we consistently seek to develop our skills and way of working.

Let´s create a smarter, safer world

For more information about Axis, please visit our website www.axis.com.
Listen to Get To Know Axis - Podcast
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Marketing team leader job description example 2

Hilton Grand Vacations marketing team leader job description

In House Marketing Team Lead - (LOC001838) HGV now offers Day One Team Member Benefits!!
We are looking for an InHouse Marketing Team Leader! Do you enjoy speaking with guests and leading a team? If so, don't miss the opportunity to apply today!
This position is directly responsible for the promotion of selling vacation packages to eligible on-site guests, which will produce revenue. This person responds to guest requests in a timely manner and represents Hilton Grand Vacations.

Pro-actively trains all new hires onsite to assist department Manager.
Provides communication back to Department Manager regarding team and bussiness needs
Ensures monthly targets are met and/or exceeded.
Assists in helping close a package transaction for a team member.
Provides information and incentives for guests in resort according to local policies
Ensures guests meet minimum eligibility for package and/or tours
Provides location related guest service to resort guests and visitors, including directing guests to responsible resort services for specific resort information.
Notifies manager of any shortages in collateral.
Reviews production reports and informs manager of challenges.
Outstanding verbal communication skills
Dedication to provide best-in-class customer service.
Confident in building value and setting/achieving sales goals.
Strong problem solving and savvy influence skills.

Why Team Members like working with us:

Excellent earnings package and uncapped commissions.
Outstanding health care options that all team members are eligible for starting day 1 of employment (medical, dental, and vision that encourage preventative care).
Paid Time Off (PTO) that allows for adventure, rest, relaxation or recuperation.
All new Team Members are automatically enrolled in the HGV Retirement Savings Plan.
Our Go Hilton Team Member Travel Program offers accommodations at deeply discounted rates and 50% off at participating hotel-operated restaurants. Pass the savings on to family and friends since HGV allows you to share additional discounted room nights.
And so much more!

What we are looking for:

1+ year In-House Marketing experience in Vacation Ownership Industry
1+ year hospitality and/or client service experience
Be proficient in Microsoft Office.
High School/GED
Ability to work flexible schedule that includes evenings, weekend, and holidays.
BA/BS/Bachelor's Degree

Hilton Grand Vacations is a leader in the vacation ownership industry, operating with an unwavering commitment to innovation, quality, and continued growth. At the core of our company's success are our Team Members. We offer a fantastic benefit package to our full-time Team Members that include medical, dental and vision insurance, 401K plan, Paid Time Off (PTO) program and outstanding travel benefits.
We are an equal opportunity employer and value diversity at our company. We prohibit discrimination based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Primary Location: United States-Arizona-SedonaWork Locations: DRI Los Abrigados Resort and Spa 160 Portal Lane 86336Job: Local MarketingOrganization: LAR-Marketing In House - 38000562Schedule: Full-time Shift: Day JobJob Type: StandardJob Level: Team LeaderJob Posting: Oct 14, 2022, 7:58:02 PM
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Marketing team leader job description example 3

Novarad marketing team leader job description

  • Competitive salary with generous PTO
  • Health, dental, vision, life, and disability insurances
  • HSA option with dollar-for-dollar match
  • 401k with dollar-for-dollar match
  • Wellness program
  • Sundance corporate passes


What You’ll Do

  • Works closely with the CEO to identify and evaluate marketing strategies, based on knowledge of organization objectives, market characteristics, and cost and markup factors.
  • Supervises marketing and promotion activities of an organization, including the marketing staff; assigns responsibilities, schedules activities, and evaluates performance.
  • Manages the promotion and direction of the marketing activities, improvement of company's product image, market data, and information.
  • Coordinates and participates in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services.
  • Tracks and communicates marketing program results
  • Identifies potential customers.
  • Performs analysis of customer behavior, market condition, and competitor activity from the collected data.
  • Communicates with Sales team, ensuring they are kept informed of changes that might affect product sales.


Who We’re Looking For

  • Bachelor’s degree in marketing, communications or other related discipline (or equivalent work-related experience)
  • Three to five years prior experience in brand marketing for a product or service
  • Computer proficiency: Google Analytics, Microsoft Office, Adobe Creative Suite, Marketo or other campaign marketing tools.
  • Prior experience in Channel Marketing
  • Healthcare related experience a plus


What to Expect

  • 40 plus hours/week
  • Work in a shared office space- open cubicle area
  • Hybrid work model- Must be willing to work in-office at least 3 days a week at the Provo office


Our recruits come from all walks of life; our customers come from all walks of life; and so do we. Novarad celebrates an inclusive and diverse workforce. This makes our team stronger by sharing our differences and experiences in open and creative conversation. Come share your differences with us.


Disclaimer: The job description is not designed to contain a comprehensive list of duties, responsibilities and activities required of the employee. Duties, responsibilities, and activities associated with the position may change at any time with or without notice. In addition, the description does not constitute a contract of employment. Novarad may exercise its employment-at-will rights at any time.

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Updated March 14, 2024

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.