What Does a Marketing Team Leader Do?

In this section, we compare the average marketing team leader annual salary with that of a senior manager of marketing. Typically, senior managers of marketing earn a $51,200 higher salary than marketing team leaders earn annually.

While the salaries between these two careers can be different, they do share some of the same responsibilities. Employees in both marketing team leaders and senior managers of marketing positions are skilled in digital marketing, strong analytical, and lead generation.

There are some key differences in responsibilities as well. For example, a marketing team leader responsibilities require skills like "work ethic," "photoshop," "graphic design," and "instagram." Meanwhile a typical senior manager of marketing has skills in areas such as "marketing campaigns," "integrated marketing," "project management," and "sr." This difference in skills reveals how truly different these two careers really are.

Senior managers of marketing tend to make the most money in the technology industry by averaging a salary of $126,981. In contrast, marketing team leaders make the biggest average salary of $72,516 in the professional industry.

The education levels that senior managers of marketing earn is a bit different than that of marketing team leaders. In particular, senior managers of marketing are 10.8% more likely to graduate with a Master's Degree than a marketing team leader. Additionally, they're 0.3% more likely to earn a Doctoral Degree.

The next role we're going to look at is the manager, field marketing profession. Typically, this position earns a higher pay. In fact, they earn a $26,146 higher salary than marketing team leaders per year.

Not everything about these jobs is different. Take their skills, for example. Marketing team leaders and managers, field marketing both include similar skills like "digital marketing," "lead generation," and "market research" on their resumes.

In addition to the difference in salary, there are some other key differences that are worth noting. For example, marketing team leader responsibilities are more likely to require skills like "work ethic," "strong analytical," "photoshop," and "graphic design." Meanwhile, a manager, field marketing might be skilled in areas such as "integrated marketing," "project management," "salesforce," and "marketing campaigns." These differences highlight just how different the day-to-day in each role looks.

It's been discovered that managers, field marketing earn higher salaries compared to marketing team leaders, but we wanted to find out where managers, field marketing earned the most pay. The answer? The technology industry. The average salary in the industry is $100,565. Additionally, marketing team leaders earn the highest paychecks in the professional with an average salary of $72,516.

On the topic of education, managers, field marketing earn similar levels of education than marketing team leaders. In general, they're 1.1% more likely to graduate with a Master's Degree and 0.3% more likely to earn a Doctoral Degree.

The third profession we take a look at is head of marketing. On an average scale, these workers bring in higher salaries than marketing team leaders. In fact, they make a $70,679 higher salary per year.

Using marketing team leaders and heads of marketing resumes, we found that both professions have similar skills such as "digital marketing," "lead generation," and "market research," but the other skills required are very different.

There are many key differences between these two careers as shown by resumes from each profession. Some of those differences include the skills required to complete responsibilities within each role. As an example of this, a marketing team leader is likely to be skilled in "work ethic," "strong analytical," "seo," and "graphic design," while a typical head of marketing is skilled in "integrated marketing," "marketing campaigns," "kpis," and "google analytics."

Interestingly enough, heads of marketing earn the most pay in the media industry, where they command an average salary of $134,857. As mentioned previously, marketing team leaders highest annual salary comes from the professional industry with an average salary of $72,516.

Heads of marketing are known to earn higher educational levels when compared to marketing team leaders. Additionally, they're 11.6% more likely to graduate with a Master's Degree, and 0.4% more likely to earn a Doctoral Degree.

Now, we'll look at marketing and operations managers, who generally average a higher pay when compared to marketing team leaders annual salary. In fact, the difference is about $26,588 per year.

According to resumes from both marketing team leaders and marketing and operations managers, some of the skills necessary to complete the responsibilities of each role are similar. These skills include "digital marketing," "work ethic," and "lead generation. "

While some skills are shared by these professions, there are some differences to note. "strong analytical," "photoshop," "graphic design," and "product knowledge" are skills that have shown up on marketing team leaders resumes. Additionally, marketing and operations manager uses skills like salesforce, project management, crm, and email marketing on their resumes.

Marketing and operations managers earn a higher salary in the professional industry with an average of $96,074. Whereas, marketing team leaders earn the highest salary in the professional industry.

The average resume of marketing and operations managers showed that they earn similar levels of education to marketing team leaders. So much so that the likelihood of them earning a Master's Degree is 4.3% more. Additionally, they're less likely to earn a Doctoral Degree by 0.0%.