How to hire a Marketing Team Member

How to hire a marketing team member, step by step

Here's a step-by-step marketing team member hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a marketing team member job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new marketing team member
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   Before you post your marketing team member job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a marketing team member for hire on a part-time basis or as a contractor.

   Determine Employee vs Contractor Status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A marketing team member's background is also an important factor in determining whether they'll be a good fit for the position. For example, marketing team members from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   The following list breaks down different types of marketing team members and their corresponding salaries.

   Type Of Marketing Team Member	Description	Hourly Rate
   Marketing Team Member	Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.	$11-17
   Manager, Field Marketing	A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently... Show More	$32-61
   Head Of Marketing	The head of marketing primarily oversees all marketing departments and operations, ensuring to convey the message of the brand. Their responsibilities revolve around devising strategies and business plans, preparing and allocating the budget for all departments, identifying new opportunities and assets, and analyzing consumers' needs... Show More	$44-97

   Show more

2. Create an ideal candidate profile

   Common Skills:

   • Wine
   • Facebook
   • Instagram
   • Twitter
   • Market Research
   • Community Outreach
   • Local Businesses
   • Event Planning
   • Press Releases
   • Adobe Photoshop
   • Promotional Videos
   • Promotional Materials
   • PowerPoint
   • Adobe Creative Suite

   Check All Skills

   Responsibilities:

   • Manage Instagram account during events through behind-the-scenes Instagram stories.
   • Manage all benefits and payroll administration, including analyzing plans and making recommendations for plan design changes.
   • Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
   • Set up & run a table at the Florida, NY farmer's market & sell soap
   • Post biweekly images on Instagram.
   • Promote brand awareness through SEO optimization and attractive web design.

3. Make a budget

   Including a salary range in your marketing team member job description is one of the best ways to attract top talent. A marketing team member can vary based on:

   • Location. For example, marketing team members' average salary in louisiana is 36% less than in washington.
   • Seniority. Entry-level marketing team members 36% less than senior-level marketing team members.
   • Certifications. A marketing team member with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a marketing team member's salary.

   Average marketing team member salary

   $13.89hourly

   $28,893 yearly

   ---

   Entry-level marketing team member salary

   $23,000 yearly salary

   Updated January 25, 2025

4. Writing a Marketing Team Member Job Description

   A marketing team member job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a marketing team member job description:

   Marketing Team Member job description example

   As a Freight Handler at Walmart Supply Chain, you will have a critical role in moving product through our Distribution network to the Stores to service our Customers. Your role is critical in providing our customers with the product they expect at an everyday low price.
   
   You can expect the work to be very physically demanding with an extremely high focus on your safety and the safety of others. You will be lifting heavy cases in extreme climates. The flow of freight is very fast-paced, and productivity expectations are high.
   Duties and Responsibilities
   
   Freight Handling Handles and processes freight in a safe and correct manner through the facility to the Stores. Loads, unloads, orderfills, packs, and/or processes freight in an accurate and timely manner. Tells management about unsafe working conditions, damaged products, or improper procedures in the facility. Uses freight handling equipment in a safe and correct manner. Maintains a clean work environment to ensure safety and compliance. Complies with company policies, procedures, and standards of ethics and integrity. Ensures freight quality and integrity. Performs additional duties as assigned
   #supplychainjobs
   
   About Walmart
   
   At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?
   
   Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

   Copy This Example

   

5. Post your job

   To find marketing team members for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any marketing team members they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level marketing team members with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your marketing team member job on Zippia to find and recruit marketing team member candidates who meet your exact specifications.
   • Use field-specific websites such as swipe files, exit five, marketinghire, american marketing association.
   • Post a job on free websites.

6. Interview candidates

   To successfully recruit marketing team members, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new marketing team member

   Once you've decided on a perfect marketing team member candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

   It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

   To prepare for the new marketing team member first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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