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Best states for a marketing technician
Quoted expert
Marlene Kahla Ph.D.
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Are you wondering which place in the United States is the best state for marketing technicians? Knowing how challenging it is to figure out where to start your career or where to move to advance your career, we decided to bring you a list of best states for marketing technician jobs.In order to help you decide which state is the best for marketing technicians, we ranked all 50 states and the District of Columbia from best to worst for marketing technician jobs.
The median salary for marketing technicians in Delaware is $114,796. Compare that to the median salary in Montana of $47,090, which ranked worst for marketing technicians, and you can see how your location is important for your career.We found that Delaware is the best state for marketing technician jobs, whereas Montana is the worst.
10 best states for marketing technicians in 2025
1. Delaware
Total marketing technician jobs: 205 Average annual salary: $114,796 Lowest 10 percent earn: $70,000 Highest 10 percent earn: $186,000 Location Quotient: 1.55
2. North Carolina
Total marketing technician jobs: 1,353 Average annual salary: $75,861 Lowest 10 percent earn: $42,000 Highest 10 percent earn: $134,000 Location Quotient: 1.34
3. New Hampshire
Total marketing technician jobs: 271 Average annual salary: $76,371 Lowest 10 percent earn: $45,000 Highest 10 percent earn: $128,000 Location Quotient: 1.47
4. Texas
Total marketing technician jobs: 2,392 Average annual salary: $80,255 Lowest 10 percent earn: $43,000 Highest 10 percent earn: $147,000 Location Quotient: 1.12
5. New York
Total marketing technician jobs: 1,336 Average annual salary: $91,245 Lowest 10 percent earn: $55,000 Highest 10 percent earn: $150,000 Location Quotient: 0.99
6. Virginia
Total marketing technician jobs: 1,119 Average annual salary: $81,725 Lowest 10 percent earn: $47,000 Highest 10 percent earn: $139,000 Location Quotient: 1.13
7. Maryland
Total marketing technician jobs: 773 Average annual salary: $83,339 Lowest 10 percent earn: $49,000 Highest 10 percent earn: $140,000 Location Quotient: 1.16
8. Pennsylvania
Total marketing technician jobs: 1,372 Average annual salary: $77,721 Lowest 10 percent earn: $46,000 Highest 10 percent earn: $129,000 Location Quotient: 1.12
9. Rhode Island
Total marketing technician jobs: 166 Average annual salary: $75,322 Lowest 10 percent earn: $45,000 Highest 10 percent earn: $124,000 Location Quotient: 1.3
10. New Jersey
Total marketing technician jobs: 648 Average annual salary: $95,889 Lowest 10 percent earn: $58,000 Highest 10 percent earn: $157,000 Location Quotient: 0.77
Marketing technician jobsNear Columbus, OH
How Zippia determines the best states to be a marketing technician
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a marketing technician
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Delaware | $114,796 | $70,000 | 961,939 | 205 |
| 2 | North Carolina | $75,861 | $42,000 | 10,273,419 | 1,353 |
| 3 | New Hampshire | $76,371 | $45,000 | 1,342,795 | 271 |
| 4 | Texas | $80,255 | $43,000 | 28,304,596 | 2,392 |
| 5 | New York | $91,245 | $55,000 | 19,849,399 | 1,336 |
| 6 | Virginia | $81,725 | $47,000 | 8,470,020 | 1,119 |
| 7 | Maryland | $83,339 | $49,000 | 6,052,177 | 773 |
| 8 | Pennsylvania | $77,721 | $46,000 | 12,805,537 | 1,372 |
| 9 | Rhode Island | $75,322 | $45,000 | 1,059,639 | 166 |
| 10 | New Jersey | $95,889 | $58,000 | 9,005,644 | 648 |
| 11 | Arkansas | $72,711 | $40,000 | 3,004,279 | 316 |
| 12 | Connecticut | $73,844 | $44,000 | 3,588,184 | 561 |
| 13 | Washington | $83,624 | $45,000 | 7,405,743 | 385 |
| 14 | Maine | $67,551 | $39,000 | 1,335,907 | 267 |
| 15 | Massachusetts | $78,141 | $47,000 | 6,859,819 | 831 |
| 16 | Nevada | $71,941 | $38,000 | 2,998,039 | 234 |
| 17 | Michigan | $71,712 | $40,000 | 9,962,311 | 847 |
| 18 | Georgia | $70,172 | $38,000 | 10,429,379 | 1,225 |
| 19 | District of Columbia | $86,542 | $51,000 | 693,972 | 117 |
| 20 | West Virginia | $63,179 | $36,000 | 1,815,857 | 191 |
| 21 | California | $82,637 | $45,000 | 39,536,653 | 1,748 |
| 22 | Ohio | $68,875 | $39,000 | 11,658,609 | 1,017 |
| 23 | Vermont | $63,796 | $37,000 | 623,657 | 139 |
| 24 | Oregon | $73,968 | $39,000 | 4,142,776 | 324 |
| 25 | Louisiana | $71,338 | $38,000 | 4,684,333 | 249 |
| 26 | Illinois | $71,230 | $39,000 | 12,802,023 | 1,125 |
| 27 | South Carolina | $68,146 | $38,000 | 5,024,369 | 450 |
| 28 | Florida | $63,309 | $35,000 | 20,984,400 | 1,939 |
| 29 | Minnesota | $62,515 | $35,000 | 5,576,606 | 963 |
| 30 | Arizona | $67,423 | $36,000 | 7,016,270 | 652 |
| 31 | Wisconsin | $62,100 | $34,000 | 5,795,483 | 684 |
| 32 | Tennessee | $62,370 | $34,000 | 6,715,984 | 664 |
| 33 | Indiana | $67,103 | $37,000 | 6,666,818 | 551 |
| 34 | Kentucky | $61,249 | $33,000 | 4,454,189 | 434 |
| 35 | New Mexico | $65,775 | $35,000 | 2,088,070 | 176 |
| 36 | Colorado | $55,541 | $31,000 | 5,607,154 | 791 |
| 37 | South Dakota | $51,077 | $29,000 | 869,666 | 122 |
| 38 | Missouri | $53,314 | $29,000 | 6,113,532 | 660 |
| 39 | Alabama | $59,645 | $32,000 | 4,874,747 | 370 |
| 40 | Iowa | $57,828 | $32,000 | 3,145,711 | 321 |
| 41 | Wyoming | $44,508 | $25,000 | 579,315 | 100 |
| 42 | Mississippi | $51,828 | $28,000 | 2,984,100 | 238 |
| 43 | Utah | $54,892 | $29,000 | 3,101,833 | 292 |
| 44 | Hawaii | $46,015 | $23,000 | 1,427,538 | 115 |
| 45 | Idaho | $52,678 | $28,000 | 1,716,943 | 166 |
| 46 | Nebraska | $46,241 | $26,000 | 1,920,076 | 265 |
| 47 | North Dakota | $47,531 | $28,000 | 755,393 | 106 |
| 48 | Kansas | $46,263 | $26,000 | 2,913,123 | 351 |
| 49 | Alaska | $42,435 | $23,000 | 739,795 | 102 |
| 50 | Oklahoma | $49,478 | $27,000 | 3,930,864 | 263 |
| 51 | Montana | $47,090 | $27,000 | 1,050,493 | 101 |
Highest paying states for marketing technicians
| Rank | State | Avg. Marketing Technician Salary |
|---|---|---|
| 1 | Delaware | $114,796 |
| 2 | North Carolina | $75,861 |
| 3 | New Hampshire | $76,371 |
| 4 | Texas | $80,255 |
| 5 | New York | $91,245 |
| 6 | Virginia | $81,725 |
| 7 | Maryland | $83,339 |
| 8 | Pennsylvania | $77,721 |
| 9 | Rhode Island | $75,322 |
| 10 | New Jersey | $95,889 |
| 11 | Arkansas | $72,711 |
| 12 | Connecticut | $73,844 |
| 13 | Washington | $83,624 |
| 14 | Maine | $67,551 |
| 15 | Massachusetts | $78,141 |
| 16 | Nevada | $71,941 |
| 17 | Michigan | $71,712 |
| 18 | Georgia | $70,172 |
| 19 | District of Columbia | $86,542 |
| 20 | West Virginia | $63,179 |
| 21 | California | $82,637 |
| 22 | Ohio | $68,875 |
| 23 | Vermont | $63,796 |
| 24 | Oregon | $73,968 |
| 25 | Louisiana | $71,338 |
| 26 | Illinois | $71,230 |
| 27 | South Carolina | $68,146 |
| 28 | Florida | $63,309 |
| 29 | Minnesota | $62,515 |
| 30 | Arizona | $67,423 |
| 31 | Wisconsin | $62,100 |
| 32 | Tennessee | $62,370 |
| 33 | Indiana | $67,103 |
| 34 | Kentucky | $61,249 |
| 35 | New Mexico | $65,775 |
| 36 | Colorado | $55,541 |
| 37 | South Dakota | $51,077 |
| 38 | Missouri | $53,314 |
| 39 | Alabama | $59,645 |
| 40 | Iowa | $57,828 |
| 41 | Wyoming | $44,508 |
| 42 | Mississippi | $51,828 |
| 43 | Utah | $54,892 |
| 44 | Hawaii | $46,015 |
| 45 | Idaho | $52,678 |
| 46 | Nebraska | $46,241 |
| 47 | North Dakota | $47,531 |
| 48 | Kansas | $46,263 |
| 49 | Alaska | $42,435 |
| 50 | Oklahoma | $49,478 |
| 51 | Montana | $47,090 |
Expert opinions on the best states for marketing technicians
Are there any particularly good places in the United States for marketing technicians to find work opportunities?
Marlene Kahla Ph.D.
Professor of Marketing, Nelson Rusche College of Business
Companies throughout the United States need good marketers.
Through acceptance of video conferencing to conduct business, many graduates will work at least 50% of their jobs from home. As the pandemic levels off, some companies continue to have their salespeople meet with clients on a person-to-person basis at least 50% of the time.
After quarantine, people started looking to move away from large cities into smaller neighborhoods, simpler lives, and work from home. The trend is to move away from states with high tax rates.
Southeastern United States, coastal states, and central may see a surge in employment availability.
Marketing technician best states FAQs
Have more questions? See all answers to common business and financial questions.
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Updated January 8, 2025