Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
Marketing vice president salary
Average marketing vice president salary
$177,188
Average Marketing Vice President Salary
The Marketing Vice President position commands an average salary of $177,188 per year. This figure may vary based on factors like geographic location, industry, and years of experience. For instance, professionals with over ten years of experience typically earn significantly more than their entry-level counterparts.
How Much Does a Marketing Vice President Make?
Marketing Vice Presidents in high-demand areas can earn even more. Major metropolitan regions often offer salaries that exceed the national average, making them attractive locations for career advancement. Companies in industries such as technology, finance, and healthcare tend to provide the most competitive compensation packages.
Where Can a Marketing Vice President Earn More?
States like California and New York are known for higher salaries due to their concentration of leading companies. Cities such as San Francisco and New York City are particularly notable for offering lucrative positions. Additionally, understanding how the salary landscape varies across different states can empower job seekers to make informed decisions about their career paths.
Let Zippi find your next marketing vice president job
Let Zippi find your next marketing vice president job
Where can a Marketing Vice President earn more?
Marketing vice president salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing vice president | $132,000 | $63.24 |
| Mid-level marketing vice president | $140,000 | $67.54 |
| Senior-level marketing vice president | $320,000 | $153.65 |
Average marketing vice president salary by state
The average marketing vice president salary in Oregon, Rhode Island, and Michigan are the highest in the U.S. The lowest average marketing vice president salary states are Iowa, Texas, and Oklahoma.
- State view
- County view
Highest paying states for marketing vice presidents
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $193,017 | $92.80 |
| 2 | Oregon | $200,092 | $96.20 |
| 3 | Utah | $169,053 | $81.28 |
| 4 | Washington | $179,648 | $86.37 |
| 5 | Virginia | $185,271 | $89.07 |
| 6 | Alaska | $181,069 | $87.05 |
| 7 | Wyoming | $164,529 | $79.10 |
| 8 | California | $185,824 | $89.34 |
| 9 | Michigan | $185,843 | $89.35 |
| 10 | New Jersey | $174,775 | $84.03 |
| 11 | Nevada | $179,313 | $86.21 |
| 12 | North Carolina | $165,804 | $79.71 |
| 13 | Connecticut | $168,431 | $80.98 |
| 14 | New York | $170,780 | $82.11 |
| 15 | Arizona | $163,951 | $78.82 |
| 16 | Massachusetts | $168,972 | $81.24 |
| 17 | Minnesota | $167,129 | $80.35 |
| 18 | New Hampshire | $165,198 | $79.42 |
| 19 | Wisconsin | $164,638 | $79.15 |
| 20 | Idaho | $165,767 | $79.70 |
| 21 | Missouri | $164,690 | $79.18 |
| 22 | West Virginia | $161,283 | $77.54 |
| 23 | Pennsylvania | $158,764 | $76.33 |
| 24 | Colorado | $163,340 | $78.53 |
| 25 | Illinois | $156,588 | $75.28 |
| 26 | Ohio | $156,493 | $75.24 |
| 27 | Maine | $157,005 | $75.48 |
| 28 | North Dakota | $155,494 | $74.76 |
| 29 | Georgia | $154,058 | $74.07 |
| 30 | Kansas | $154,417 | $74.24 |
| 31 | Montana | $159,993 | $76.92 |
| 32 | District of Columbia | $154,185 | $74.13 |
| 33 | Florida | $149,856 | $72.05 |
| 34 | Indiana | $153,614 | $73.85 |
| 35 | Hawaii | $153,415 | $73.76 |
| 36 | Alabama | $153,319 | $73.71 |
| 37 | South Dakota | $144,676 | $69.56 |
| 38 | Arkansas | $143,675 | $69.07 |
| 39 | Maryland | $155,181 | $74.61 |
| 40 | Delaware | $149,720 | $71.98 |
| 41 | New Mexico | $150,274 | $72.25 |
| 42 | Texas | $141,589 | $68.07 |
| 43 | Vermont | $151,281 | $72.73 |
| 44 | Nebraska | $143,037 | $68.77 |
| 45 | Mississippi | $143,557 | $69.02 |
| 46 | Tennessee | $140,043 | $67.33 |
| 47 | Iowa | $142,568 | $68.54 |
| 48 | Kentucky | $140,642 | $67.62 |
| 49 | Louisiana | $144,111 | $69.28 |
| 50 | Oklahoma | $140,703 | $67.65 |
| 51 | South Carolina | $140,467 | $67.53 |
Highest paying cities for marketing vice presidents
The highest-paying cities for marketing vice presidents are San Francisco, CA, Providence, RI, and Richmond, VA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $200,572 | $96.43 |
| 2 | Providence, RI | $200,250 | $96.27 |
| 3 | Richmond, VA | $191,997 | $92.31 |
| 4 | Seattle, WA | $187,199 | $90.00 |
| 5 | Las Vegas, NV | $187,038 | $89.92 |
| 6 | Jersey City, NJ | $178,505 | $85.82 |
| 7 | Salt Lake City, UT | $173,527 | $83.43 |
| 8 | New York, NY | $173,097 | $83.22 |
| 9 | Boston, MA | $171,060 | $82.24 |
| 10 | Saint Paul, MN | $169,788 | $81.63 |
| 11 | Stamford, CT | $169,567 | $81.52 |
| 12 | Charlotte, NC | $168,871 | $81.19 |
| 13 | Saint Louis, MO | $168,516 | $81.02 |
| 14 | Phoenix, AZ | $168,442 | $80.98 |
| 15 | Denver, CO | $166,633 | $80.11 |
| 16 | Allentown, PA | $160,795 | $77.31 |
| 17 | Chicago, IL | $158,448 | $76.18 |
| 18 | Columbus, OH | $157,870 | $75.90 |
| 19 | Alpharetta, GA | $156,132 | $75.06 |
| 20 | Washington, DC | $155,245 | $74.64 |
Marketing vice president salary details
A marketing vice president's salary ranges from $121,000 a year at the 10th percentile to $258,000 at the 90th percentile.
What is a marketing vice president's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $258,000 | $21,500 | $124 |
| 75th Percentile | $215,000 | $17,917 | $103 |
| Average | $177,188 | $14,766 | $85 |
| 25th Percentile | $145,000 | $12,083 | $70 |
| 10th Percentile | $121,000 | $10,083 | $58 |
Highest paying marketing vice president jobs
The highest paying types of marketing vice presidents are senior vice president of marketing, vice president, product management, and sales and marketing vice president.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Director, Product Marketing | $141,699 | $11,808 | $68.12 | 173,038 |
| Head Of Marketing | $137,829 | $11,486 | $66.26 | 92,557 |
| Vice President, Product Management | $183,231 | $15,269 | $88.09 | 185,361 |
| Events Marketing Manager | $80,575 | $6,715 | $38.74 | 113,348 |
| Director Of Marketing & Development | $98,174 | $8,181 | $47.20 | 151,893 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
Top companies hiring marketing vice presidents now:
Which companies pay marketing vice presidents the most?
Marketing vice president salaries at Coty and Fanatics are the highest-paying according to our most recent salary estimates. In addition, the average marketing vice president salary at companies like Simon Property Group and Concord Music Group are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Coty | $232,917 | $111.98 |
| 2 | Fanatics | $228,704 | $109.95 |
| 3 | Simon Property Group | $216,749 | $104.21 |
| 4 | Concord Music Group | $214,859 | $103.30 |
| 5 | Cytokinetics | $214,596 | $103.17 |
| 6 | Okta | $209,368 | $100.66 |
| 7 | Chico's FAS | $209,010 | $100.49 |
| 8 | Palo Alto Networks | $208,563 | $100.27 |
| 9 | Deckers Brands | $207,759 | $99.88 |
| 10 | 23andMe | $206,603 | $99.33 |
| 11 | Stocktwits | $205,412 | $98.76 |
| 12 | The Children's Place | $204,542 | $98.34 |
| 13 | Estée Lauder | $202,521 | $97.37 |
| 14 | Tailored Brands | $201,474 | $96.86 |
| 15 | Broward Health | $200,754 | $96.52 |
| 16 | Treasury Wine Estates | $200,453 | $96.37 |
| 17 | House of Blues | $200,314 | $96.30 |
| 18 | Rembrandt Foods | $198,255 | $95.31 |
| 19 | The Walt Disney Company | $197,440 | $94.92 |
| 20 | Weedmaps | $196,090 | $94.27 |
Wage gap by gender, race and education
Marketing Vice President salary by industry
The average marketing vice president salary varies across industries:
- The average marketing vice president salary in the retail industry is $178,047, the highest of any industry.
- The average marketing vice president salary in the finance industry is $177,676.
- Marketing vice presidents in the finance industry earn an average salary of $164,198, the lowest of any industry.
Highest paying industries for marketing vice presidents
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Retail | $178,047 | $85.60 |
| 2 | Manufacturing | $177,676 | $85.42 |
| 3 | Hospitality | $174,043 | $83.67 |
| 4 | Media | $173,796 | $83.56 |
| 5 | Technology | $172,711 | $83.03 |
| 6 | Professional | $171,121 | $82.27 |
| 7 | Health Care | $169,699 | $81.59 |
| 8 | Finance | $164,198 | $78.94 |
High paying marketing vice president jobs
Marketing vice president salary trends
The average marketing vice president salary has risen by $32,603 over the last ten years. In 2014, the average marketing vice president earned $144,585 annually, but today, they earn $177,188 a year. That works out to a 8% change in pay for marketing vice presidents over the last decade.
Compare marketing vice president salaries for cities or states with the national average over time.
Average marketing vice president salary over time
Compare marketing vice president salaries for individual cities or states with the national average.
Marketing vice president salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $177,000 | $85.19 | +3.7% |
| 2024 | $171,000 | $82.00 | +1.9% |
| 2023 | $167,000 | $80.47 | +1.5% |
| 2022 | $165,000 | $79.23 | +0.8% |
| 2021 | $163,000 | $78.60 | +1.9% |
Recently added marketing vice president salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Get It-Executive | VP, Marketing-Remote | New York, NY | 06/29/2025 | $145,000 |
| Goop | Vice President, Brand Marketing | Santa Monica, CA | 06/29/2025 | $200,000 |
| Finquery | Vice President of Marketing | Atlanta, GA | 06/29/2025 | $179,921 |
| Idiq Makes Inc. | VP of Marketing | Temecula, CA | 06/29/2025 | $160,000 |
| Thoropass | VP of Marketing | New York, NY | 06/29/2025 | $220,000 |
| Get It-Marketing | Vice President, Marketing (USA)-Remote | WFH | Vienna, VA | 06/29/2025 | $114,000 |
| Get It-Marketing | VP of Marketing-Remote | WFH | Boulder, CO | 06/29/2025 | $175,000 |
| Cfins | VP, Marketing-Morristown, Nj/Hybrid | Morristown, NJ | 06/29/2025 | $153,500 |
| Get It-Marketing | Vice President of Marketing-Remote | WFH | Los Angeles, CA | 06/29/2025 | $220,000 |
| Get It-Marketing | VP of Marketing-Remote | WFH | Austin, TX | 06/29/2025 | $200,000 |
Marketing vice president salary FAQs
Search for marketing vice president jobs